Southland Equity Partners LLC
In its 13F for Q2 2024 (holdings as of June 30, 2024, filed July 12, 2024), Southland Equity Partners LLC reported 209 stock positions worth $350.2 million. Its top holding was Innovator U.S. Equity Power (PMAR) at 8.4% of the portfolio, followed by Apple (AAPL, 7.2%) and PIMCO Active Bond Exchange-T (BOND, 6.5%). Compared with Q1 2024, it opened 19 new positions, sold out of 25, added to 87 and reduced 81. The biggest buy was Schwab US DVD Equity ETF (SCHD, shares +102%) and the biggest sale Vanguard S&P 500 ETF (VOO, shares −80%).
- Most Recent 13F
- Q2 2026
- Location
- WILDWOOD, MO
- CIK
- 0002006517
- Portfolio Value
- $350.2M (Q2 2024)
- SEC Filing
- 0001214659-24-012291 ↗ filed Jul 12, 2024
Holdings Value
Holdings 209 stocks · $350.2M
| PMAR Innovator U.S. Equity Power | 8.42% | 777,262 | $29.5M | Add +0.1% |
| AAPL Apple Inc. | 7.25% | 120,533 | $25.4M | Reduce -8.1% |
| BOND PIMCO Active Bond Exchange-T | 6.46% | 248,224 | $22.6M | Add +0.5% |
| PJAN Innovator U.S. Equity Power | 5.40% | 470,003 | $18.9M | Add +0.4% |
| FDL First Trust Morn DVD Lead Inc. | 4.66% | 430,386 | $16.3M | Add +5.9% |
| QTEC First Trust Nasdq 100 Tech I | 3.65% | 64,696 | $12.8M | Add +0.1% |
| SCHD Schwab US DVD Equity ETF | 3.27% | 147,139 | $11.4M | Add +101.9% |
| PAPR Innovator U.S. Equity Power | 2.26% | 228,345 | $7.9M | Add +27.5% |
| BUFF Innovator Laddered Allocatio | 2.05% | 167,405 | $7.2M | Reduce -3.6% |
| FDN First Trust DJ Internet Ind | 1.98% | 33,768 | $6.9M | Reduce -4.3% |
| FTCS First Trust Capital Strength | 1.88% | 78,540 | $6.6M | Add +5.5% |
| PG The Procter & Gamble Co. | 1.87% | 39,768 | $6.6M | Add +7.9% |
| QQQ Invesco QQQ Trust Series 1 | 1.55% | 11,310 | $5.4M | Add +1.6% |
| PMAY Innovator U.S. Equity Power | 1.54% | 157,645 | $5.4M | Reduce -0.1% |
| PFEB Innovator U.S. Equity Power | 1.53% | 152,296 | $5.4M | Reduce -0.2% |
| PJUL Innovator U.S. Equity Power | 1.35% | 122,099 | $4.7M | No change |
| MTUM iShares MSCI USA Momentum Fa | 1.19% | 21,331 | $4.2M | Reduce -0.9% |
| PJUN Innovator U.S. Equity Power | 1.07% | 105,429 | $3.8M | Add +3.0% |
| AMZN Amazon.com Inc. | 1.04% | 18,856 | $3.6M | Add +49.8% |
| VUG Vanguard Mrngstar GR ETF-Sui | 1.02% | 9,586 | $3.6M | Reduce -18.4% |
| MSFT Microsoft Corp. | 1.01% | 7,946 | $3.6M | Reduce -11.4% |
| FCAL First Trust California Munic | 1.01% | 71,344 | $3.5M | Add +27.0% |
| FVD First Trust Value Line DVD | 0.99% | 84,678 | $3.5M | Add +5.7% |
| MCD McDonald's Corp. | 0.98% | 13,430 | $3.4M | Add +67.3% |
| BRK.B Berkshire Hathaway Inc. Class B | 0.96% | 8,299 | $3.4M | Add +3.5% |
| VOO Vanguard S&P 500 ETF | 0.95% | 6,644 | $3.3M | Reduce -80.1% |
| ABBV Abbvie Inc. | 0.87% | 17,755 | $3.0M | Add +131.3% |
| PAUG Innovator U.S. Equity Power | 0.74% | 71,432 | $2.6M | Reduce -0.2% |
| FMB First Trust Managed Municipa | 0.73% | 49,905 | $2.5M | Add +47.5% |
| TCAF T Rowe PRC Cap Appreciation | 0.69% | 76,383 | $2.4M | Add +55.4% |
| VTV Vanguard Mrngstr Val ETF-Aui | 0.68% | 14,799 | $2.4M | Reduce -17.0% |
| XMMO Invesco S&P Midcap Momentum | 0.66% | 20,238 | $2.3M | Reduce -6.0% |
| JPM JPMorgan Chase & Co. | 0.60% | 10,388 | $2.1M | Add +70.0% |
| FLAO Allianzim US 6M FL5 Apr-Oct | 0.58% | 79,145 | $2.0M | New |
| DGRO iShares Core Dividend Growth | 0.58% | 35,487 | $2.0M | Add +0.9% |
| VZ Verizon Communications Inc. | 0.56% | 47,249 | $1.9M | Add +76.1% |
| CVX Chevron Corp. | 0.55% | 12,361 | $1.9M | Add +81.1% |
| POCT Innovator U.S. Equity Power | 0.54% | 49,473 | $1.9M | No change |
| NVDA Nvidia Corp. | 0.53% | 14,965 | $1.8M | Reduce -10.6% |
| JNJ Johnson & Johnson | 0.51% | 12,184 | $1.8M | Add +31.6% |
| O Realty Income Corp. | 0.50% | 33,102 | $1.7M | Add +106.5% |
| DGRW Wisdomtree U.S. Quality Divi | 0.49% | 21,872 | $1.7M | Add +5.6% |
| SDVY First Trust Smid Cap Rising | 0.49% | 50,898 | $1.7M | Add +300.2% |
| NNN NNN REIT Inc. | 0.45% | 36,958 | $1.6M | Add +58.4% |
| IMTM iShares MSCI Intl Momentum F | 0.45% | 40,683 | $1.6M | Reduce -1.5% |
| GOOG Alphabet Inc. Class C | 0.44% | 8,362 | $1.5M | Add +126.5% |
| TSLA Tesla Inc. | 0.43% | 7,685 | $1.5M | Add +4.8% |
| BAPR Innovator U.S. Equity Buffer | 0.41% | 34,968 | $1.5M | Reduce -0.3% |
| PNOV Innovator U.S. Equity Power | 0.41% | 39,692 | $1.4M | No change |
| PEP Pepsico Inc. | 0.40% | 8,545 | $1.4M | Add +40.2% |
| DON Wisdomtree US Midcap Dividen | 0.40% | 29,699 | $1.4M | Reduce -0.2% |
| USMV iShares MSCI USA Min Vol Fac | 0.37% | 15,639 | $1.3M | Reduce -0.5% |
| RDVY First Trust Rising Dividend | 0.37% | 23,849 | $1.3M | Add +203.0% |
| T AT&T Inc. | 0.37% | 67,922 | $1.3M | Add +105.0% |
| QFLR Innovator Nasdaq-100 MF ETF | 0.34% | 44,035 | $1.2M | New |
| XOM Exxon Mobil Corp. | 0.34% | 10,364 | $1.2M | Add +83.8% |
| BSV Vanguard Short-Term Bond ETF | 0.34% | 15,536 | $1.2M | Reduce -1.4% |
| SPMO Invesco S&P 500 Momentum ETF | 0.34% | 13,565 | $1.2M | Add +0.1% |
| VEA Vanguard Ftse Developed ETF | 0.33% | 23,397 | $1.2M | Reduce -87.3% |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | 0.33% | 4,718 | $1.1M | Reduce -16.9% |
| NAC Nuveen Ca QLTY Muni Inc. | 0.30% | 90,940 | $1.0M | No change |
| IQLT iShares MSCI International Q | 0.29% | 26,408 | $1.0M | Add +5.8% |
| PID Invesco International Divide | 0.29% | 56,917 | $1.0M | Reduce -0.3% |
| BNDX Vanguard Total Intl Bond ETF | 0.29% | 20,681 | $1.0M | Add +1.1% |
| SPIP SS SPDR P Tips ETF | 0.28% | 38,860 | $988K | Reduce -2.5% |
| PDEC Innovator U.S. Equity Power | 0.28% | 26,321 | $987K | No change |
| IHDG Wisdomtree International Hed | 0.27% | 20,804 | $948K | Add +15.3% |
| JEPQ JPM Nasdaq Equity Premium filed as J P MORGAN EXCHANGE TRADED F | 0.27% | 16,804 | $933K | Add +6.6% |
| MAYU Allianzim US BF15 Uncap May | 0.26% | 34,430 | $919K | New |
| PTNQ Pacer Trendpilot 100 ETF | 0.26% | 12,725 | $917K | Reduce -4.7% |
| VYM Vanguard High DVD Yield ETF | 0.26% | 7,696 | $913K | Reduce -78.4% |
| VTEB Vanguard Tax-Exempt Bond ETF | 0.24% | 16,809 | $842K | No change |
| FNX First Trust Mid Cap Core Alp | 0.23% | 7,424 | $806K | Reduce -0.1% |
| NVO Novo-Nordisk A/S-Spons ADR | 0.23% | 5,541 | $791K | Add +0.0% |
| SYLD Cambria Shareholder Yield Et | 0.22% | 11,479 | $784K | Add +4.5% |
| QCOM Qualcomm Inc. | 0.22% | 3,909 | $779K | Reduce -0.5% |
| CTAS Cintas Corp. | 0.22% | 1,104 | $773K | No change |
| VB Vanguard Most SM-Cap ETF-Usd | 0.22% | 3,532 | $770K | Add +0.5% |
| HD Home Depot Inc. | 0.22% | 2,212 | $762K | Reduce -26.7% |
| BX Blackstone Inc. | 0.20% | 5,728 | $709K | Reduce -22.1% |
| UJAN Innovator U.S. Equity Ultra | 0.20% | 18,695 | $694K | No change |
| DIVI Franklin International Core | 0.20% | 21,964 | $687K | Add +20.6% |
| VTI VG Morningstar TS MKT ETF-US | 0.19% | 2,533 | $678K | Reduce -0.3% |
| ICSH iShares Ultra Short Duration | 0.18% | 12,590 | $636K | Add +5.3% |
| VTIP Vanguard Short-Term Tips | 0.17% | 12,323 | $598K | Add +2.2% |
| IRT Independence Realty Trust Inc. | 0.17% | 31,281 | $586K | No change |
| ABT Abbott Laboratories | 0.16% | 5,536 | $575K | Add +11.6% |
| IDMO Invesco S&P International DE | 0.16% | 13,457 | $556K | Add +1.3% |
| MMTM SS SPDR S&P 1500 Mom Tilt | 0.16% | 2,248 | $546K | Reduce -3.4% |
| GLD SPDR Gold Shares | 0.15% | 2,446 | $526K | Reduce -6.6% |
| KMB Kimberly-Clark Corp. | 0.15% | 3,788 | $523K | Add +53.7% |
| BIV Vanguard Intermediate-Term B | 0.15% | 6,966 | $522K | Add +0.2% |
| XLE SS Energy Select Sector | 0.15% | 5,674 | $517K | Reduce -3.0% |
| MOAT Vaneck Morningstar Wide Moat | 0.15% | 5,947 | $515K | Reduce -0.1% |
| JEPI JPMorgan Equity Premium Inco | 0.15% | 9,050 | $513K | Reduce -6.0% |
| AIQ Global X Art Intel & Tech | 0.15% | 14,280 | $509K | Add +2.9% |
| XSVM Invesco S&P Smallcap Value W | 0.14% | 9,577 | $502K | Reduce -0.1% |
| AMGN Amgen Inc. | 0.14% | 1,570 | $491K | Add +0.7% |
| DIA SS SPDR Dow Jones Indus Avg filed as SPDR DOW JONES INDL AVERAGE | 0.14% | 1,252 | $490K | Reduce -0.1% |
| COST Costco Wholesale Corp. | 0.14% | 574 | $488K | Add +2.3% |
Portfolio Sells Q1 2024 → Q2 2024
| VOO Vanguard S&P 500 ETF | Reduce -80.1% | 0.95% | −3.55 |
| VEA Vanguard Ftse Developed ETF | Reduce -87.3% | 0.33% | −2.26 |
| SCHO Schwab Short-Term US Treas | Sold out | 0.00% | −1.06 |
| VYM Vanguard High DVD Yield ETF | Reduce -78.4% | 0.26% | −0.95 |
| VXF Vanguard Extended Market ETF | Sold out | 0.00% | −0.93 |
| VWO Vanguard Ftse Emerging Marke | Reduce -88.7% | 0.09% | −0.66 |
| VYMI Vanguard Int High DVD YLD Inc. | Sold out | 0.00% | −0.66 |
| STIP iShares 0-5 Year Tips Bond E | Sold out | 0.00% | −0.33 |
| ORCL Oracle Corp. | Sold out | 0.00% | −0.14 |
| VTV Vanguard Mrngstr Val ETF-Aui | Reduce -17.0% | 0.68% | −0.14 |
| AIRR First Trust Rba American Ind | Sold out | 0.00% | −0.14 |
| NOC Northrop Grumman Corp. | Sold out | 0.00% | −0.13 |
| SPDW Ste STR SPDR PT DW Eu ETF | Sold out | 0.00% | −0.12 |
| VUG Vanguard Mrngstar GR ETF-Sui | Reduce -18.4% | 1.02% | −0.11 |
| HD Home Depot Inc. | Reduce -26.7% | 0.22% | −0.11 |
| VGSH Vanguard Short-Term Treasury | Sold out | 0.00% | −0.10 |
| ARES Ares Management Corp. Class A | Sold out | 0.00% | −0.09 |
| MDY State Street SPDR S&P Midcap | Sold out | 0.00% | −0.09 |
| SDY SS SPDR S&P Dividend ETF | Sold out | 0.00% | −0.08 |
| AROC Archrock Inc. | Sold out | 0.00% | −0.07 |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | Reduce -16.9% | 0.33% | −0.07 |
| VBR Vngrd Mrngst SL-CP Val ETF-U | Sold out | 0.00% | −0.07 |
| BX Blackstone Inc. | Reduce -22.1% | 0.20% | −0.07 |
| VBK Van Morst SML-Cap Gro-Usd Inc. | Sold out | 0.00% | −0.07 |
| SHY iShares 1-3 Year Treasury Bo | Sold out | 0.00% | −0.06 |
| VIG Vanguard Dividend Apprec ETF | Reduce -38.8% | 0.11% | −0.06 |
| XLP SS Consumer Staples Sel Sect | Sold out | 0.00% | −0.06 |
| SWN Southwestern Energy Co. | Sold out | 0.00% | −0.06 |
| SCHG Schwab US Large-Cap Growth | Sold out | 0.00% | −0.06 |
| PPL PPL Corp. | Sold out | 0.00% | −0.06 |
| SILJ Amplify Junior Silver Miners | Sold out | 0.00% | −0.06 |
| XYZ Block Inc. | Sold out | 0.00% | −0.06 |
| KR Kroger Co. | Sold out | 0.00% | −0.06 |
| PNC PNC Financial Services Group | Sold out | 0.00% | −0.06 |
| FDN First Trust DJ Internet Ind | Reduce -4.3% | 1.98% | −0.05 |
| SPY SS SPDR S&P 500 ETF Trust-US | Reduce -40.3% | 0.08% | −0.05 |
| DVY iShares Select Dividend ETF | Reduce -42.4% | 0.07% | −0.05 |
| MSFT Microsoft Corp. | Reduce -11.4% | 1.01% | −0.05 |
| WBIY Wbi Power Factor High Div | Reduce -27.9% | 0.10% | −0.04 |
| LLY Eli Lilly & Co. | Reduce -44.1% | 0.08% | −0.04 |
| TAIL Cambria Tail Risk ETF | Sold out | 0.00% | −0.04 |
| XMMO Invesco S&P Midcap Momentum | Reduce -6.0% | 0.66% | −0.04 |
| FPXI First Trust International Eq | Reduce -25.0% | 0.11% | −0.03 |
| LMT Lockheed Martin Corp. | Reduce -23.9% | 0.10% | −0.03 |
| VOE Vngrd Mrngstr MD-Cap Val ETF | Reduce -13.2% | 0.13% | −0.02 |
| DIS The Walt Disney Co. | Reduce -8.6% | 0.06% | −0.02 |
| PSX Phillips 66 | Reduce -5.3% | 0.09% | −0.02 |
| COP Conocophillips | Reduce -6.3% | 0.10% | −0.02 |
| IBM Intl Business Machines Corp. | Reduce -4.5% | 0.11% | −0.01 |
| FXZ First Trust Materials Alphad | Reduce -2.8% | 0.11% | −0.01 |
Portfolio Buys Q1 2024 → Q2 2024
| SCHD Schwab US DVD Equity ETF | Add +101.9% | 3.27% | +1.62 |
| FLAO Allianzim US 6M FL5 Apr-Oct | New | 0.58% | +0.58 |
| PAPR Innovator U.S. Equity Power | Add +27.5% | 2.26% | +0.57 |
| ABBV Abbvie Inc. | Add +131.3% | 0.87% | +0.48 |
| AMZN Amazon.com Inc. | Add +49.8% | 1.04% | +0.40 |
| PMAR Innovator U.S. Equity Power | Add +0.1% | 8.42% | +0.39 |
| SDVY First Trust Smid Cap Rising | Add +300.2% | 0.49% | +0.36 |
| QFLR Innovator Nasdaq-100 MF ETF | New | 0.34% | +0.34 |
| MCD McDonald's Corp. | Add +67.3% | 0.98% | +0.34 |
| GOOG Alphabet Inc. Class C | Add +126.5% | 0.44% | +0.28 |
| FDL First Trust Morn DVD Lead Inc. | Add +5.9% | 4.66% | +0.27 |
| TCAF T Rowe PRC Cap Appreciation | Add +55.4% | 0.69% | +0.27 |
| MAYU Allianzim US BF15 Uncap May | New | 0.26% | +0.26 |
| PJAN Innovator U.S. Equity Power | Add +0.4% | 5.40% | +0.26 |
| JPM JPMorgan Chase & Co. | Add +70.0% | 0.60% | +0.26 |
| O Realty Income Corp. | Add +106.5% | 0.50% | +0.26 |
| CVX Chevron Corp. | Add +81.1% | 0.55% | +0.25 |
| RDVY First Trust Rising Dividend | Add +203.0% | 0.37% | +0.25 |
| VZ Verizon Communications Inc. | Add +76.1% | 0.56% | +0.24 |
| FMB First Trust Managed Municipa | Add +47.5% | 0.73% | +0.24 |
| FCAL First Trust California Munic | Add +27.0% | 1.01% | +0.23 |
| T AT&T Inc. | Add +105.0% | 0.37% | +0.21 |
| PG The Procter & Gamble Co. | Add +7.9% | 1.87% | +0.19 |
| QTEC First Trust Nasdq 100 Tech I | Add +0.1% | 3.65% | +0.19 |
| NNN NNN REIT Inc. | Add +58.4% | 0.45% | +0.17 |
| QQQ Invesco QQQ Trust Series 1 | Add +1.6% | 1.55% | +0.16 |
| XOM Exxon Mobil Corp. | Add +83.8% | 0.34% | +0.16 |
| EIX Edison International | New | 0.13% | +0.13 |
| CDE Coeur Mining Inc. | New | 0.13% | +0.13 |
| PEP Pepsico Inc. | Add +40.2% | 0.40% | +0.10 |
| CSCO Cisco Systems Inc. | New | 0.10% | +0.10 |
| JNJ Johnson & Johnson | Add +31.6% | 0.51% | +0.10 |
| BLK BlackRock Finance Inc. | New | 0.10% | +0.10 |
| FTCS First Trust Capital Strength | Add +5.5% | 1.88% | +0.09 |
| BILZ PIMCO Ultra SHRT Govt Active | New | 0.09% | +0.09 |
| BOND PIMCO Active Bond Exchange-T | Add +0.5% | 6.46% | +0.09 |
| PJUN Innovator U.S. Equity Power | Add +3.0% | 1.07% | +0.08 |
| EMBJ Embraer SA-Spon ADR | New | 0.08% | +0.08 |
| CLX Clorox Company | New | 0.07% | +0.07 |
| YUM Yum! Brands Inc. | New | 0.07% | +0.07 |
| TSLA Tesla Inc. | Add +4.8% | 0.43% | +0.07 |
| SMH Vaneck Semiconductor ETF | New | 0.06% | +0.06 |
| NEE Nextera Energy Inc. | New | 0.06% | +0.06 |
| KMB Kimberly-Clark Corp. | Add +53.7% | 0.15% | +0.06 |
| WFC Wells Fargo & Co. | New | 0.06% | +0.06 |
| INTC Intel Corp. | New | 0.06% | +0.06 |
| ISRG Intuitive Surgical Inc. | New | 0.06% | +0.06 |
| GILD Gilead Sciences Inc. | New | 0.06% | +0.06 |
| AMLP Alerian MLP ETF | New | 0.06% | +0.06 |
| SPYM Ste STR SPDR PT S&P 500 ETF | New | 0.06% | +0.06 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 306 | $571.0M | AAPL, PMAR, FDL, BOND, SCHD |
| Q1 2026 | 273 | $513.1M | AAPL, PMAR, FDL, BOND, SCHD |
| Q4 2025 | 256 | $506.7M | AAPL, PMAR, BOND, FDL, PJAN |
| Q3 2025 | 243 | $494.1M | PMAR, AAPL, BOND, FDL, PJAN |
| Q2 2025 | 236 | $456.0M | PMAR, AAPL, BOND, FDL, PJAN |
| Q1 2025 | 229 | $429.5M | PMAR, AAPL, BOND, FDL, SCHD |
| Q4 2024 | 224 | $429.7M | AAPL, PMAR, BOND, FDL, SCHD |
| Q3 2024 | 223 | $411.1M | PMAR, AAPL, BOND, FDL, PJAN |
| Q2 2024 | 209 | $350.2M | PMAR, AAPL, BOND, PJAN, FDL |
| Q1 2024 | 215 | $356.2M | PMAR, BOND, AAPL, PJAN, VOO |