Southland Equity Partners LLC
In its 13F for Q4 2024 (holdings as of December 31, 2024, filed January 21, 2025), Southland Equity Partners LLC reported 224 stock positions worth $429.7 million. Its top holding was Apple (AAPL) at 7.3% of the portfolio, followed by Innovator U.S. Equity Power (PMAR, 7.1%) and PIMCO Active Bond Exchange-T (BOND, 5.4%). Compared with Q3 2024, it opened 16 new positions, sold out of 15, added to 121 and reduced 67. The biggest buy was Innovator Eqty MGD Floor ETF (SFLR, shares +133%) and the biggest sale PIMCO Active Bond Exchange-T (BOND, shares −0%).
- Most Recent 13F
- Q2 2026
- Location
- WILDWOOD, MO
- CIK
- 0002006517
- Portfolio Value
- $429.7M (Q4 2024)
- SEC Filing
- 0001214659-25-000946 ↗ filed Jan 21, 2025
Holdings Value
Holdings 224 stocks · $429.7M
| AAPL Apple Inc. | 7.31% | 125,384 | $31.4M | Add +0.1% |
| PMAR Innovator U.S. Equity Power | 7.06% | 754,463 | $30.3M | Reduce -0.9% |
| BOND PIMCO Active Bond Exchange-T | 5.40% | 256,632 | $23.2M | Reduce -0.3% |
| FDL First Trust Morn DVD Lead Inc. | 4.50% | 480,688 | $19.4M | Add +0.5% |
| SCHD Schwab US DVD Equity ETF | 4.45% | 699,852 | $19.1M | Add +12.3% |
| PJAN Innovator U.S. Equity Power | 4.27% | 434,655 | $18.4M | Reduce -4.3% |
| QTEC First Trust Nasdq 100 Tech I | 2.86% | 65,337 | $12.3M | Reduce -1.1% |
| SFLR Innovator Eqty MGD Floor ETF | 2.41% | 317,230 | $10.4M | Add +132.6% |
| PAPR Innovator U.S. Equity Power | 1.92% | 224,597 | $8.2M | Reduce -0.5% |
| FDN First Trust DJ Internet Ind | 1.86% | 32,850 | $8.0M | Reduce -2.0% |
| PG The Procter & Gamble Co. | 1.81% | 46,512 | $7.8M | Add +6.4% |
| FTCS First Trust Capital Strength | 1.76% | 86,060 | $7.6M | Add +1.1% |
| SDVY First Trust Smid Cap Rising | 1.63% | 195,825 | $7.0M | Add +1.5% |
| QQQ Invesco QQQ Trust Series 1 | 1.46% | 12,302 | $6.3M | Add +4.9% |
| PJUL Innovator U.S. Equity Power | 1.46% | 152,156 | $6.3M | Reduce -0.5% |
| MCD McDonald's Corp. | 1.39% | 20,662 | $6.0M | Add +11.4% |
| PMAY Innovator U.S. Equity Power | 1.38% | 164,848 | $5.9M | Reduce -1.7% |
| BRK.B Berkshire Hathaway Inc. Class B | 1.35% | 12,784 | $5.8M | Add +4.6% |
| PFEB Innovator U.S. Equity Power | 1.26% | 146,931 | $5.4M | Reduce -2.3% |
| AMZN Amazon.com Inc. | 1.21% | 23,634 | $5.2M | Add +8.0% |
| ABBV Abbvie Inc. | 1.18% | 28,445 | $5.1M | Add +16.1% |
| FVD First Trust Value Line DVD | 1.01% | 99,642 | $4.3M | Reduce -0.5% |
| TCAF T Rowe PRC Cap Appreciation | 1.00% | 129,002 | $4.3M | Add +15.1% |
| VOO Vanguard S&P 500 ETF | 0.98% | 7,814 | $4.2M | Add +21.6% |
| MSFT Microsoft Corp. | 0.92% | 9,423 | $4.0M | Add +7.3% |
| MTUM iShares MSCI USA Momentum Fa | 0.87% | 18,037 | $3.7M | Reduce -1.1% |
| POCT Innovator U.S. Equity Power | 0.84% | 91,373 | $3.6M | Add +93.4% |
| PJUN Innovator U.S. Equity Power | 0.82% | 94,167 | $3.5M | Reduce -13.0% |
| JPM JPMorgan Chase & Co. | 0.79% | 14,240 | $3.4M | Add +10.7% |
| TSLA Tesla Inc. | 0.77% | 8,190 | $3.3M | Add +6.2% |
| VUG Vanguard Mrngstar GR ETF-Sui | 0.76% | 7,975 | $3.3M | Add +1.8% |
| JNJ Johnson & Johnson | 0.76% | 22,440 | $3.2M | Add +21.0% |
| PAUG Innovator U.S. Equity Power | 0.72% | 79,877 | $3.1M | Reduce -0.0% |
| RDVY First Trust Rising Dividend | 0.71% | 51,576 | $3.1M | Add +0.0% |
| O Realty Income Corp. | 0.68% | 54,325 | $2.9M | Add +14.1% |
| CVX Chevron Corp. | 0.61% | 18,160 | $2.6M | Add +13.6% |
| QFLR Innovator Nasdaq-100 MF ETF | 0.58% | 85,914 | $2.5M | Add +6.5% |
| BUFF Innovator Laddered Allocatio | 0.57% | 54,259 | $2.4M | Reduce -5.8% |
| DGRW Wisdomtree U.S. Quality Divi | 0.56% | 29,676 | $2.4M | Add +11.2% |
| PDEC Innovator U.S. Equity Power | 0.53% | 59,560 | $2.3M | Add +128.9% |
| NVDA Nvidia Corp. | 0.52% | 16,635 | $2.2M | Add +3.8% |
| DGRO iShares Core Dividend Growth | 0.51% | 35,648 | $2.2M | Add +0.9% |
| FLAO Allianzim US 6M FL5 Apr-Oct | 0.51% | 79,145 | $2.2M | No change |
| NNN NNN REIT Inc. | 0.50% | 52,856 | $2.2M | Add +13.1% |
| GOOG Alphabet Inc. Class C | 0.50% | 11,309 | $2.2M | Add +10.9% |
| FCAL First Trust California Munic | 0.50% | 43,345 | $2.1M | Reduce -39.5% |
| VZ Verizon Communications Inc. | 0.49% | 53,195 | $2.1M | Reduce -4.8% |
| PEP Pepsico Inc. | 0.49% | 13,745 | $2.1M | Add +14.8% |
| XMMO Invesco S&P Midcap Momentum | 0.48% | 16,619 | $2.1M | Add +1.5% |
| XOM Exxon Mobil Corp. | 0.43% | 17,199 | $1.9M | Add +18.9% |
| DIA SS SPDR Dow Jones Indus Avg filed as SPDR DOW JONES INDL AVERAGE | 0.37% | 3,733 | $1.6M | New |
| BAPR Innovator U.S. Equity Buffer | 0.36% | 34,968 | $1.5M | No change |
| DON Wisdomtree US Midcap Dividen | 0.35% | 29,440 | $1.5M | Reduce -0.5% |
| VV Vngrd Mrgstr LRG-Cap ETF-Usd | 0.34% | 5,396 | $1.5M | Reduce -4.8% |
| BND Vanguard Total Bond Market | 0.34% | 20,183 | $1.5M | Add +1.8% |
| IMTM iShares MSCI Intl Momentum F | 0.34% | 38,488 | $1.4M | Reduce -0.7% |
| SPMO Invesco S&P 500 Momentum ETF | 0.33% | 14,893 | $1.4M | Add +6.8% |
| VNQ Vanguard Real Estate ETF | 0.33% | 15,744 | $1.4M | New |
| PNOV Innovator U.S. Equity Power | 0.32% | 36,771 | $1.4M | Add +365.5% |
| NAC Nuveen Ca QLTY Muni Inc. | 0.32% | 123,040 | $1.4M | Add +20.5% |
| USMV iShares MSCI USA Min Vol Fac | 0.32% | 15,636 | $1.4M | Add +0.3% |
| IHDG Wisdomtree International Hed | 0.32% | 31,194 | $1.4M | Add +2.9% |
| EIX Edison International | 0.30% | 16,318 | $1.3M | Add +29.5% |
| IQLT iShares MSCI International Q | 0.30% | 34,597 | $1.3M | Add +4.4% |
| VTV Vanguard Mrngstr Val ETF-Aui | 0.30% | 7,565 | $1.3M | Reduce -0.6% |
| BLK BlackRock Inc. | 0.29% | 1,235 | $1.3M | Add +55.0% |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | 0.28% | 4,594 | $1.2M | Add +0.3% |
| BSV Vanguard Short-Term Bond ETF | 0.28% | 15,573 | $1.2M | Add +0.7% |
| VEA Vanguard Ftse Developed ETF | 0.27% | 24,170 | $1.2M | Reduce -53.7% |
| DIVI Franklin International Core | 0.25% | 36,062 | $1.1M | Add +7.5% |
| PLTR Palantir Technologies Inc. Class A | 0.24% | 13,889 | $1.1M | Add +58.2% |
| PID Invesco International Divide | 0.24% | 56,682 | $1.0M | Reduce -0.3% |
| BNDX Vanguard Total Intl Bond ETF | 0.24% | 21,109 | $1.0M | Add +1.5% |
| FMB First Trust Managed Municipa | 0.24% | 20,146 | $1.0M | Reduce -59.4% |
| KMB Kimberly-Clark Corp. | 0.24% | 7,809 | $1.0M | Add +15.0% |
| PM Philip Morris International | 0.24% | 8,486 | $1.0M | Add +31.1% |
| SYLD Cambria Shareholder Yield Et | 0.24% | 14,846 | $1.0M | Add +7.3% |
| VCIT Vanguard Int-Term Corporate | 0.24% | 12,585 | $1.0M | Add +2.4% |
| MAYU Allianzim US BF15 Uncap May | 0.23% | 34,430 | $978K | No change |
| VYM Vanguard High DVD Yield ETF | 0.22% | 7,388 | $943K | Reduce -3.1% |
| SPIP SS SPDR P Tips ETF | 0.22% | 37,004 | $937K | Reduce -0.4% |
| PTNQ Pacer Trendpilot 100 ETF | 0.21% | 12,448 | $921K | Reduce -0.5% |
| FLRT Pacer Aristotle Pacific Floa | 0.21% | 19,124 | $909K | Add +1.4% |
| BX Blackstone Inc. | 0.21% | 5,218 | $900K | Reduce -6.4% |
| VB Vanguard Most SM-Cap ETF-Usd | 0.20% | 3,648 | $876K | Add +0.3% |
| HD Home Depot Inc. | 0.20% | 2,249 | $875K | Add +3.6% |
| KORP American Century Diversified | 0.20% | 19,033 | $874K | Reduce -0.3% |
| ABT Abbott Laboratories | 0.20% | 7,726 | $874K | Add +11.4% |
| FNX First Trust Mid Cap Core Alp | 0.20% | 7,327 | $848K | Reduce -1.2% |
| VTEB Vanguard Tax-Exempt Bond ETF | 0.20% | 16,809 | $843K | No change |
| NEE Nextera Energy Inc. | 0.19% | 11,651 | $835K | Add +62.3% |
| CTAS Cintas Corp. | 0.19% | 4,419 | $807K | Add +0.6% |
| VGT Vanguard Info Tech ETF | 0.18% | 1,261 | $784K | Add +247.4% |
| CLX Clorox Company | 0.18% | 4,741 | $770K | Add +51.8% |
| YUM Yum! Brands Inc. | 0.18% | 5,616 | $753K | Add +26.3% |
| T AT&T Inc. | 0.17% | 32,285 | $735K | Reduce -0.6% |
| UJAN Innovator U.S. Equity Ultra | 0.17% | 18,695 | $728K | No change |
| JEPQ JPM Nasdaq Equity Premium filed as J P MORGAN EXCHANGE TRADED F | 0.17% | 12,694 | $716K | Reduce -0.5% |
| VTIP Vanguard Short-Term Tips | 0.16% | 13,856 | $671K | Add +6.2% |
| IDMO Invesco S&P International DE | 0.16% | 16,404 | $667K | Add +8.2% |
Portfolio Sells Q3 2024 → Q4 2024
| BOND PIMCO Active Bond Exchange-T | Reduce -0.3% | 5.40% | −0.53 |
| VEA Vanguard Ftse Developed ETF | Reduce -53.7% | 0.27% | −0.40 |
| FMB First Trust Managed Municipa | Reduce -59.4% | 0.24% | −0.39 |
| FCAL First Trust California Munic | Reduce -39.5% | 0.50% | −0.38 |
| VOT Vngrd Mrngstr MC GRW ETF-Usd | Sold out | 0.00% | −0.36 |
| PJAN Innovator U.S. Equity Power | Reduce -4.3% | 4.27% | −0.29 |
| PMAR Innovator U.S. Equity Power | Reduce -0.9% | 7.06% | −0.21 |
| QTEC First Trust Nasdq 100 Tech I | Reduce -1.1% | 2.86% | −0.21 |
| IAU iShares Gold Trust | Sold out | 0.00% | −0.17 |
| PJUN Innovator U.S. Equity Power | Reduce -13.0% | 0.82% | −0.15 |
| VZ Verizon Communications Inc. | Reduce -4.8% | 0.49% | −0.12 |
| BJUN Innovator U.S. Equity Buffer | Sold out | 0.00% | −0.11 |
| XHB SS SPDR S&P Homebldrs ETF | Sold out | 0.00% | −0.11 |
| SN Sharkninja Inc. | Sold out | 0.00% | −0.10 |
| FVD First Trust Value Line DVD | Reduce -0.5% | 1.01% | −0.10 |
| AGNC AGNC Investment Corp. | Sold out | 0.00% | −0.08 |
| SMH Vaneck Semiconductor ETF | Sold out | 0.00% | −0.07 |
| IPO Renaissance Ipo ETF | Sold out | 0.00% | −0.07 |
| NGD New Gold Inc. | Sold out | 0.00% | −0.06 |
| HCA HCA Healthcare Inc. | Sold out | 0.00% | −0.06 |
| PMAY Innovator U.S. Equity Power | Reduce -1.7% | 1.38% | −0.06 |
| PFEB Innovator U.S. Equity Power | Reduce -2.3% | 1.26% | −0.06 |
| PAPR Innovator U.S. Equity Power | Reduce -0.5% | 1.92% | −0.05 |
| PPL PPL Corp. | Sold out | 0.00% | −0.05 |
| AMD Advanced Micro Devices | Sold out | 0.00% | −0.05 |
| BUFF Innovator Laddered Allocatio | Reduce -5.8% | 0.57% | −0.05 |
| ZTS Zoetis Inc. | Sold out | 0.00% | −0.05 |
| LOW Lowe's Cos Inc. | Sold out | 0.00% | −0.05 |
| PJUL Innovator U.S. Equity Power | Reduce -0.5% | 1.46% | −0.05 |
| IMTM iShares MSCI Intl Momentum F | Reduce -0.7% | 0.34% | −0.05 |
| XLE SS Energy Select Sector | Reduce -26.9% | 0.07% | −0.03 |
| PID Invesco International Divide | Reduce -0.3% | 0.24% | −0.03 |
| IRM Iron Mountain Inc. | Reduce -13.8% | 0.08% | −0.03 |
| MTUM iShares MSCI USA Momentum Fa | Reduce -1.1% | 0.87% | −0.03 |
| XLV SS Health Care Select Sector | Reduce -24.2% | 0.05% | −0.03 |
| F Ford Motor Co. | Sold out | 0.00% | −0.03 |
| FXZ First Trust Materials Alphad | Reduce -7.1% | 0.08% | −0.03 |
| VTV Vanguard Mrngstr Val ETF-Aui | Reduce -0.6% | 0.30% | −0.03 |
| VV Vngrd Mrgstr LRG-Cap ETF-Usd | Reduce -4.8% | 0.34% | −0.02 |
| LMT Lockheed Martin Corp. | Reduce -0.4% | 0.08% | −0.02 |
| KORP American Century Diversified | Reduce -0.3% | 0.20% | −0.02 |
| VTI VG Morningstar TS MKT ETF-US | Reduce -9.7% | 0.15% | −0.02 |
| PAUG Innovator U.S. Equity Power | Reduce -0.0% | 0.72% | −0.02 |
| SPIP SS SPDR P Tips ETF | Reduce -0.4% | 0.22% | −0.02 |
| DON Wisdomtree US Midcap Dividen | Reduce -0.5% | 0.35% | −0.02 |
| BILZ PIMCO Ultra SHRT Govt Active | Reduce -12.2% | 0.09% | −0.02 |
| VYM Vanguard High DVD Yield ETF | Reduce -3.1% | 0.22% | −0.02 |
| SO The Southern Co. | Reduce -6.0% | 0.08% | −0.02 |
| FNX First Trust Mid Cap Core Alp | Reduce -1.2% | 0.20% | −0.01 |
| MOAT Vaneck Morningstar Wide Moat | Reduce -0.3% | 0.13% | −0.01 |
Portfolio Buys Q3 2024 → Q4 2024
| SFLR Innovator Eqty MGD Floor ETF | Add +132.6% | 2.41% | +1.35 |
| POCT Innovator U.S. Equity Power | Add +93.4% | 0.84% | +0.39 |
| DIA SS SPDR Dow Jones Indus Avg | New | 0.37% | +0.37 |
| VNQ Vanguard Real Estate ETF | New | 0.33% | +0.33 |
| PDEC Innovator U.S. Equity Power | Add +128.9% | 0.53% | +0.29 |
| TSLA Tesla Inc. | Add +6.2% | 0.77% | +0.28 |
| PNOV Innovator U.S. Equity Power | Add +365.5% | 0.32% | +0.25 |
| AMZN Amazon.com Inc. | Add +8.0% | 1.21% | +0.21 |
| AAPL Apple Inc. | Add +0.1% | 7.31% | +0.20 |
| SCHD Schwab US DVD Equity ETF | Add +12.3% | 4.45% | +0.18 |
| PLTR Palantir Technologies Inc. Class A | Add +58.2% | 0.24% | +0.17 |
| VOO Vanguard S&P 500 ETF | Add +21.6% | 0.98% | +0.15 |
| INTC Intel Corp. | New | 0.14% | +0.14 |
| JPM JPMorgan Chase & Co. | Add +10.7% | 0.79% | +0.13 |
| VGT Vanguard Info Tech ETF | Add +247.4% | 0.18% | +0.13 |
| ZOCT Inr Eqty Def P ETF - 1 Y Oc | New | 0.12% | +0.12 |
| BLK BlackRock Inc. | Add +55.0% | 0.29% | +0.11 |
| TCAF T Rowe PRC Cap Appreciation | Add +15.1% | 1.00% | +0.09 |
| GOOG Alphabet Inc. Class C | Add +10.9% | 0.50% | +0.09 |
| OKE Oneok Inc. | New | 0.08% | +0.08 |
| QQQ Invesco QQQ Trust Series 1 | Add +4.9% | 1.46% | +0.07 |
| CGDV Cap Group Dividend Value | New | 0.06% | +0.06 |
| MSTR Strategy Inc. | New | 0.06% | +0.06 |
| EQX Equinox Gold Corp. | New | 0.06% | +0.06 |
| CLX Clorox Company | Add +51.8% | 0.18% | +0.06 |
| UNH Unitedhealth Group Inc. | New | 0.05% | +0.05 |
| GE General Electric | New | 0.05% | +0.05 |
| DE Deere & Co. | New | 0.05% | +0.05 |
| V Visa Inc. Class A | New | 0.05% | +0.05 |
| EMR Emerson Electric Co. | New | 0.05% | +0.05 |
| YUMC Yum China Holdings Inc. | New | 0.05% | +0.05 |
| FITB Fifth Third Bancorp | New | 0.05% | +0.05 |
| NEE Nextera Energy Inc. | Add +62.3% | 0.19% | +0.05 |
| PM Philip Morris International | Add +31.1% | 0.24% | +0.05 |
| NVDA Nvidia Corp. | Add +3.8% | 0.52% | +0.05 |
| AVPT Avepoint Inc. | New | 0.05% | +0.05 |
| QFLR Innovator Nasdaq-100 MF ETF | Add +6.5% | 0.58% | +0.04 |
| CVX Chevron Corp. | Add +13.6% | 0.61% | +0.04 |
| EIX Edison International | Add +29.5% | 0.30% | +0.04 |
| MO Altria Group Inc. | Add +49.8% | 0.11% | +0.03 |
| VUG Vanguard Mrngstar GR ETF-Sui | Add +1.8% | 0.76% | +0.03 |
| NAC Nuveen Ca QLTY Muni Inc. | Add +20.5% | 0.32% | +0.03 |
| AIRR First Trust Rba American Ind | Add +49.2% | 0.08% | +0.03 |
| JNJ Johnson & Johnson | Add +21.0% | 0.76% | +0.02 |
| YUM Yum! Brands Inc. | Add +26.3% | 0.18% | +0.02 |
| SPMO Invesco S&P 500 Momentum ETF | Add +6.8% | 0.33% | +0.02 |
| MCD McDonald's Corp. | Add +11.4% | 1.39% | +0.02 |
| DGRW Wisdomtree U.S. Quality Divi | Add +11.2% | 0.56% | +0.02 |
| XOM Exxon Mobil Corp. | Add +18.9% | 0.43% | +0.02 |
| WELL Welltower Inc. | Add +18.8% | 0.13% | +0.01 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 306 | $571.0M | AAPL, PMAR, FDL, BOND, SCHD |
| Q1 2026 | 273 | $513.1M | AAPL, PMAR, FDL, BOND, SCHD |
| Q4 2025 | 256 | $506.7M | AAPL, PMAR, BOND, FDL, PJAN |
| Q3 2025 | 243 | $494.1M | PMAR, AAPL, BOND, FDL, PJAN |
| Q2 2025 | 236 | $456.0M | PMAR, AAPL, BOND, FDL, PJAN |
| Q1 2025 | 229 | $429.5M | PMAR, AAPL, BOND, FDL, SCHD |
| Q4 2024 | 224 | $429.7M | AAPL, PMAR, BOND, FDL, SCHD |
| Q3 2024 | 223 | $411.1M | PMAR, AAPL, BOND, FDL, PJAN |
| Q2 2024 | 209 | $350.2M | PMAR, AAPL, BOND, PJAN, FDL |
| Q1 2024 | 215 | $356.2M | PMAR, BOND, AAPL, PJAN, VOO |