Innovator Eqty MGD Floor ETFSFLRETF
13F holders, Q3 2024 (September 30)91holders +24
30new positions
6sold out
$31.86avg. 13F price*
At the end of Q3 2024, 91 institutions reported holding Innovator Eqty MGD Floor ETF (SFLR) in their 13F filings, up 24 from Q2 2024. 30 opened new positions and 6 sold out. The largest holders were LPL Financial LLC ($68.8M), Chicago Partners Investment Group LLC ($40.2M) and Delta Investment Management, LLC ($39.2M).
- Company
- Innovator Eqty MGD Floor ETF
- CUSIP
- 45783Y673
- Latest filing quarter
- Q2 2026
History
Number of 13F holders
Total Exit/New Position Q2 2024 → Q3 2024
| Institutions | Total Value | |
|---|---|---|
| New Positions | 30 | $41.7M |
| Exits | 6 | $2.1M |
All 13F filers, Q2 2024 → Q3 2024: 3,907,058 shares bought and 668,743 shares sold, net +3,238,315 shares. Counts holders who added, trimmed, opened or closed a position; split-adjusted.
Ownership 91 holders
| LPL Financial LLC | 0.03% | Add +89.0% | 2,164,273 | $68.8M |
| Chicago Partners Investment Group LLC | 1.44% | Add +36.1% | 1,253,676 | $40.2M |
| Delta Investment Management, LLC | 7.99% | Add +36.1% | 1,232,165 | $39.2M |
| Commonwealth Equity Services, LLC | 0.05% | Add +70.1% | 968,734 | $30.8M |
| Cambridge Investment Research Advisors, Inc. | 0.05% | Reduce -35.4% | 428,992 | $13.6M |
| Good Life Advisors, LLC | 0.80% | New | 410,486 | $13.1M |
| Osaic Holdings, Inc. | 0.02% | Add +13.4% | 281,303 | $8.9M |
| CoreCap Advisors, LLC | 0.41% | Reduce -0.3% | 270,697 | $8.6M |
| Steward Partners Investment Advisory, LLC | 0.07% | Add +20.0% | 221,875 | $7.1M |
| Envestnet Asset Management Inc. | 0.00% | Add +5.6% | 192,588 | $6.1M |
| Davies Financial Advisors, Inc. | 5.05% | Add +33.0% | 181,953 | $5.8M |
| Kingsview Wealth Management, LLC | 0.12% | Add +32.8% | 171,922 | $5.5M |
| Pinnacle Wealth Management Group, Inc. | 3.38% | Add +2.8% | 168,311 | $5.4M |
| AE Wealth Management LLC | 0.04% | Add +7.9% | 142,768 | $4.5M |
| Southland Equity Partners LLC | 1.06% | New | 136,404 | $4.3M |
| Trek Financial, LLC | 0.32% | New | 135,506 | $4.3M |
| Truist Financial Corp. | 0.01% | Add +6.9% | 119,004 | $3.8M |
| RFG Advisory, LLC | 0.10% | Add +11.1% | 105,516 | $3.4M |
| Wetzel Investment Advisors, Inc. | 1.68% | New | 104,375 | $3.3M |
| Kestra Advisory Services, LLC | 0.02% | Reduce -4.7% | 96,484 | $3.1M |
| NewEdge Advisors, LLC | 0.02% | Reduce -40.9% | 94,982 | $3.0M |
| First Commonwealth Financial Corp | 0.65% | Add +55.9% | 85,149 | $2.7M |
| Triumph Capital Management | 0.96% | Add +22.0% | 84,287 | $2.7M |
| Financial Designs Corp | 1.61% | Reduce -3.7% | 78,665 | $2.5M |
| Cetera Investment Advisers | 0.00% | Add +559.6% | 70,053 | $2.2M |
| Milestone Asset Management, LLC | 0.48% | Add +4.8% | 66,556 | $2.1M |
| John W. Brooker & Co., CPAs | 0.95% | Add +64.5% | 65,024 | $2.1M |
| IHT Wealth Management, LLC | 0.05% | Add +39.2% | 58,493 | $1.9M |
| Kellett Wealth Advisors, LLC | 1.25% | New | 54,818 | $1.7M |
| Susquehanna International Group, LLP | 0.00% | New | 52,532 | $1.7M |
| Kestra Private Wealth Services, LLC | 0.03% | New | 50,989 | $1.6M |
| Ameritas Advisory Services, LLC | 0.07% | Reduce -15.6% | 49,432 | $1.6M |
| Stratos Wealth Partners, LTD. | 0.02% | Add +304.9% | 46,691 | $1.5M |
| Householder Group Estate & Retirement Specialist, LLC | 0.42% | Reduce -13.6% | 45,705 | $1.5M |
| Clearstead Advisors, LLC | 0.02% | Add +41.9% | 43,250 | $1.4M |
| Signal Advisors Wealth, LLC | 0.18% | New | 38,674 | $1.2M |
| Authentikos Wealth Advisory, LLC | 1.15% | New | 37,510 | $1.2M |
| Jacobi Capital Management LLC | 0.09% | Reduce -5.9% | 36,631 | $1.2M |
| Worth Financial Advisory Group, LLC | 0.64% | New | 34,175 | $1.1M |
| Beacon Financial Advisory LLC | 0.35% | Add +46.7% | 32,042 | $1.0M |
| Worth Asset Management, LLC | 0.55% | Add +7.8% | 31,602 | $1.0M |
| Sequoia Financial Advisors, LLC | 0.01% | Add +136.1% | 31,602 | $1.0M |
| Perennial Investment Advisors, LLC | 0.13% | Add +78.9% | 30,435 | $968K |
| Vima LLC | 1.91% | Add +181.4% | 29,339 | $933K |
| Claro Advisors Inc. | 0.12% | Add +10.3% | 29,067 | $925K |
| Glen Eagle Advisors, LLC | 0.14% | New | 26,780 | $852K |
| Mariner, LLC | 0.00% | New | 26,693 | $849K |
| C2P Capital Advisory Group, LLC d.b.a. Prosperity Capital Advisors | 0.07% | New | 25,075 | $798K |
| Meridian Wealth Management, LLC | 0.04% | Add +20.6% | 24,845 | $790K |
| World Investment Advisors | 0.02% | Add +0.0% | 23,919 | $761K |
| Old Mission Capital LLC | 0.02% | New | 23,053 | $733K |
| Mutual Advisors, LLC | 0.02% | New | 20,864 | $671K |
| Prostatis Group LLC | 0.21% | New | 20,617 | $656K |
| Jane Street Group, LLC | 0.00% | Reduce -45.5% | 19,363 | $616K |
| Southern Capital Advisors, LLC | 0.34% | Reduce -1.7% | 19,093 | $607K |
| WealthPlan Investment Management, LLC | 0.06% | New | 18,739 | $596K |
| Global Retirement Partners, LLC | 0.02% | Add +47.6% | 18,657 | $593K |
| Stephens Inc. | 0.01% | Add +126.7% | 17,650 | $561K |
| Yarger Wealth Strategies, LLC | 0.29% | Add +18.0% | 16,234 | $516K |
| Sard Wealth Management Group, LLC | 0.32% | Add +15.7% | 15,329 | $488K |
| Rothschild Wealth LLC | 0.15% | Reduce -84.2% | 12,403 | $486K |
| Brookstone Capital Management | 0.01% | Reduce -92.6% | 15,269 | $486K |
| Secured Retirement Advisors, LLC | 0.35% | New | 15,257 | $485K |
| Hazlett, Burt & Watson, Inc. | 0.22% | Add +126.8% | 14,769 | $469K |
| RPS Advisory Solutions LLC | 0.33% | New | 14,326 | $456K |
| Harbour Investments, Inc. | 0.01% | Add +20.2% | 13,057 | $415K |
| Independent Financial Group, LLC | 0.02% | No change | 12,986 | $413K |
| Gateway Wealth Partners, LLC | 0.10% | New | 11,832 | $376K |
| Old Port Advisors | 0.10% | Add +11.5% | 11,120 | $354K |
| Castleview Partners, LLC | 0.20% | Add +125.4% | 10,867 | $346K |
| Sunbelt Securities, Inc. | 0.03% | Reduce -2.4% | 10,520 | $335K |
| Leelyn Smith, LLC | 0.06% | New | 10,176 | $324K |
| Atria Wealth Solutions, Inc. | 0.00% | New | 9,729 | $309K |
| Foundations Investment Advisors, LLC | 0.01% | New | 8,418 | $268K |
| Merit Financial Group, LLC | 0.01% | Add +14.8% | 7,838 | $249K |
| LexAurum Advisors, LLC | 0.06% | New | 7,815 | $249K |
| Sugarloaf Wealth Management, LLC | 0.04% | Add +445.1% | 7,789 | $248K |
| Smith, Moore & Co. | 0.02% | Add +1.1% | 7,531 | $240K |
| Johnson Investment Counsel Inc. | 0.00% | No change | 6,630 | $211K |
| Archford Capital Strategies, LLC | 0.03% | No change | 6,520 | $210K |
| Avantax Advisory Services, Inc. | 0.00% | New | 6,493 | $207K |
| Private Advisor Group, LLC | 0.00% | New | 6,390 | $203K |
| Centaurus Financial, Inc. | 0.01% | Add +27.2% | 5,186 | $165K |
| Comerica Bank | 0.00% | New | 3,878 | $123K |
| Private Trust Co. NA | 0.01% | Add +246.8% | 2,421 | $77K |
| Allworth Financial LP | 0.00% | No change | 2,125 | $68K |
| GPS Wealth Strategies Group, LLC | 0.00% | Add +0.1% | 1,003 | $32K |
| Coppell Advisory Solutions LLC | 0.00% | No change | 881 | $28K |
| JPMorgan Chase & Co. | 0.00% | New | 281 | $9K |
| Capital Investment Advisory Services, LLC | 0.00% | New | 189 | $6K |
| Morgan Stanley | 0.00% | New | 1 | $33 |
"% of holder's portfolio" is SFLR's weight in each manager's 13F, not the share of Innovator Eqty MGD Floor ETF the manager owns.