Albion Financial Group

In its 13F for Q1 2024 (holdings as of March 31, 2024, filed April 19, 2024), Albion Financial Group reported 501 stock positions worth $1.3 billion. Its top holding was Vanguard S&P 500 ETF (VOO) at 11.3% of the portfolio, followed by iShares Russell Mid-Cap ETF (IWR, 5.9%) and Franklin U.S. Low Volatility (LVHD, 5.5%). Compared with Q4 2023, it opened 50 new positions, sold out of 24, added to 128 and reduced 79. The biggest buy was Abbvie (ABBV, shares +242%) and the biggest sale Apple (AAPL, shares −0%).

Most Recent 13F
Q2 2026
Location
SALT LAKE CITY, UT
CIK
0001054677
Portfolio Value
$1.3B (Q1 2024)
SEC Filing
0001054677-24-000004 ↗ filed Apr 19, 2024

Holdings Value

0$500.0M$1.0B$1.5B$2.0B Q1 2024: $1.3B $1.3B Q1 2024 Q2 2024: $1.3B Q2 2024 Q3 2024: $1.4B Q3 2024 Q4 2024: $1.5B Q4 2024 Q1 2025: $1.4B Q1 2025 Q2 2025: $1.5B Q2 2025 Q3 2025: $1.7B Q3 2025 Q4 2025: $1.6B Q4 2025 Q1 2026: $1.5B Q1 2026 Q2 2026: $1.7B Q2 2026

Holdings 501 stocks · $1.3B

VOO Vanguard S&P 500 ETF 11.25% 303,280 $145.8M Reduce -0.5%
IWR iShares Russell Mid-Cap ETF 5.90% 908,384 $76.4M Reduce -0.6%
LVHD Franklin U.S. Low Volatility 5.49% 1,930,355 $71.1M Add +4.0%
AAPL Apple Inc. 4.59% 346,857 $59.5M Reduce -0.1%
MSFT Microsoft Corp. 4.48% 137,816 $58.0M Reduce -0.2%
VCSH Vanguard S/T Corp. Bond ETF 3.24% 543,298 $42.0M Add +3.8%
GOOGL Alphabet Inc. Class A 3.07% 263,151 $39.7M Reduce -0.4%
IJR iShares Core S&P Small-Cap E 2.85% 334,357 $37.0M Reduce -0.5%
AMZN Amazon.com Inc. 2.72% 195,171 $35.2M Add +0.8%
BRK.B Berkshire Hathaway Inc. Class B 2.19% 67,607 $28.4M Reduce -2.2%
VEU Vanguard Ftse All-World Ex-U 2.05% 453,162 $26.6M Reduce -0.3%
JPM JPMorgan Chase & Co. 2.02% 130,881 $26.2M Reduce -0.5%
HD Home Depot Inc. 1.93% 65,150 $25.0M Reduce -0.3%
IGIB iShares 5-10Y Inv Grade Corp. 1.85% 465,190 $24.0M Add +4.3%
COST Costco Wholesale Corp. 1.72% 30,495 $22.3M Add +0.2%
FISV Fiserv Inc. 1.72% 139,346 $22.3M Reduce -0.6%
ORCL Oracle Corp. 1.56% 160,461 $20.2M Reduce -1.3%
SPY SS SPDR S&P 500 ETF Trust-US 1.52% 37,533 $19.6M No change
V Visa Inc. Class A 1.40% 64,799 $18.1M Add +0.2%
JPST JPMorgan Ultra-Short Income 1.38% 353,704 $17.8M Reduce -1.0%
IBB iShares Biotechnology ETF 1.37% 129,610 $17.8M Add +0.2%
UNH Unitedhealth Group Inc. 1.36% 35,688 $17.7M Reduce -2.3%
ACN Accenture PLC Class A 1.30% 48,762 $16.9M Reduce -0.1%
TMO Thermo Fisher Scientific Inc. 1.17% 26,177 $15.2M Reduce -0.5%
LMT Lockheed Martin Corp. 1.11% 31,487 $14.3M Reduce -1.0%
AVGO Broadcom Inc. 1.05% 10,308 $13.7M Reduce -1.2%
XLRE SS Real Estate Select Sector 1.04% 341,264 $13.5M Add +0.8%
SBUX Starbucks Corp. 1.02% 144,096 $13.2M Reduce -0.6%
HON Honeywell International Inc. 0.97% 61,224 $12.6M Reduce -0.3%
DIS The Walt Disney Co. filed as DISNEY WALT CO 0.86% 90,553 $11.1M Add +9.6%
QCOM Qualcomm Inc. 0.75% 57,488 $9.7M Reduce -3.2%
QQQ Invesco QQQ Trust Series 1 0.75% 21,797 $9.7M Add +0.3%
BLK BlackRock Finance Inc. 0.72% 11,263 $9.4M Add +4.2%
GE General Electric 0.72% 52,861 $9.3M No change
UNP Union Pacific Corp. 0.68% 35,877 $8.8M Add +0.5%
SDY SS SPDR S&P Dividend ETF 0.64% 63,467 $8.3M Add +2.6%
MCD McDonald's Corp. 0.64% 29,349 $8.3M Reduce -0.1%
CSCO Cisco Systems Inc. 0.60% 156,706 $7.8M Add +0.8%
ABBV Abbvie Inc. 0.60% 42,555 $7.7M Add +242.3%
TGT Target Corp. 0.59% 42,954 $7.6M Add +2.1%
AMGN Amgen Inc. 0.57% 25,936 $7.4M Add +0.5%
DGRW Wisdomtree U.S. Quality Divi 0.52% 89,235 $6.8M Reduce -0.2%
PEP Pepsico Inc. 0.51% 37,510 $6.6M Add +0.1%
MS Morgan Stanley 0.49% 67,681 $6.4M Add +3.1%
MRK Merck & Co. Inc. 0.49% 47,932 $6.3M Reduce -0.5%
PAYX Paychex Inc. 0.47% 49,310 $6.1M Reduce -0.2%
UPS United Parcel Service Class B 0.46% 40,164 $6.0M Add +4.5%
JUST Goldman Sachs Just US LRG 0.46% 79,252 $5.9M Add +1.9%
MUB iShares National Muni Bond E 0.46% 54,940 $5.9M Add +13.1%
SO The Southern Co. 0.43% 77,938 $5.6M Reduce -0.1%
PG The Procter & Gamble Co. 0.43% 34,299 $5.6M Reduce -0.1%
MAIN Main Street Capital Corp. 0.42% 114,272 $5.4M Add +1.0%
KMB Kimberly-Clark Corp. 0.38% 37,729 $4.9M Add +4.2%
NVDA Nvidia Corp. 0.37% 5,349 $4.8M Add +25.7%
CLX Clorox Company 0.37% 31,246 $4.8M Add +5.8%
CCI Crown Castle Inc. 0.36% 44,420 $4.7M Add +2.4%
ED Consolidated Edison Inc. 0.35% 49,592 $4.5M Reduce -0.3%
AFL Aflac Inc. 0.34% 51,651 $4.4M Reduce -0.6%
PRFZ Inv Rafi US 1500 SM-Usd Inc. 0.34% 112,200 $4.4M No change
TXN Texas Instruments Inc. 0.33% 24,444 $4.3M Add +16.9%
WEC WEC Energy Group Inc. 0.33% 51,679 $4.2M Add +2.1%
DVY iShares Select Dividend ETF 0.31% 33,000 $4.1M No change
PABU Ishr Par-Alnd Clim Opt Mue-U 0.30% 67,801 $3.9M Add +5.9%
CUBE Cubesmart 0.28% 81,528 $3.7M Add +2.5%
ABT Abbott Laboratories 0.26% 30,071 $3.4M Add +1272.5%
GPC Genuine Parts Co. 0.26% 21,811 $3.4M Add +4.7%
SRLN SS Blackstone Sr Loan ETF 0.26% 79,520 $3.3M Add +10.9%
SHE SS SPDR MSCI U Gend Div ETF 0.25% 30,714 $3.3M Add +1.8%
HAS Hasbro Inc. 0.25% 57,096 $3.2M Add +18.9%
CVX Chevron Corp. 0.25% 20,175 $3.2M Add +5.5%
JMST JPM Ultra-Short Muni Income filed as J P MORGAN EXCHANGE TRADED F 0.23% 59,619 $3.0M Add +4.0%
IFF Intl Flavors & Fragrances filed as INTERNATIONAL FLAVORS&FRAGRA 0.20% 30,615 $2.6M Add +14.5%
PWRD TCW Transform Systems ETF 0.19% 36,181 $2.5M Add +6.6%
CRM Salesforce Inc. 0.18% 7,891 $2.4M Add +8.8%
NNN NNN REIT Inc. 0.17% 50,125 $2.1M Add +18.6%
ARCC Ares Capital Corp. 0.15% 91,680 $1.9M Add +4.8%
GBDC Golub Capital BDC Inc. 0.14% 112,449 $1.9M Add +1.1%
WSM Williams-Sonoma Inc. 0.14% 5,730 $1.8M Reduce -36.2%
GEHC GE Healthcare Technology 0.14% 19,810 $1.8M No change
GOOG Alphabet Inc. Class C 0.14% 11,784 $1.8M Reduce -2.0%
MDT Medtronic PLC 0.14% 20,558 $1.8M Add +10.1%
CUT Invesco MSCI Global Timber E 0.14% 52,000 $1.8M No change
DMXF iShares ESG Advanc MSCI Eafe 0.14% 25,769 $1.8M Add +5.9%
KRMD Koru Medical Systems Inc. 0.14% 741,354 $1.7M Reduce -3.6%
XYL Xylem Inc. 0.13% 13,247 $1.7M Add +6.0%
VIG Vanguard Dividend Apprec ETF 0.12% 8,508 $1.6M Reduce -1.1%
PFF iShares Preferred & Income S 0.12% 47,733 $1.5M Add +3.2%
EWC iShares MSCI Canada ETF 0.12% 39,000 $1.5M No change
A Agilent Technologies Inc. 0.11% 10,158 $1.5M Add +7.3%
CRBN Ish Low Car Opt Ms Ac ETF-US 0.11% 7,789 $1.4M No change
JNJ Johnson & Johnson 0.11% 8,777 $1.4M No change
BBHY JPMorgan Betabuilders Usd Hi 0.10% 29,322 $1.4M Add +6.5%
TSCO Tractor Supply Company 0.10% 5,000 $1.3M No change
DLR Digital Realty Trust Inc. 0.10% 8,936 $1.3M Reduce -0.3%
IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS 0.10% 6,715 $1.3M No change
AWK American Water Works Co. Inc. 0.10% 10,424 $1.3M Add +7.2%
TTD Trade Desk Inc./the Class A filed as THE TRADE DESK INC 0.09% 13,709 $1.2M Add +1.5%
ISRG Intuitive Surgical Inc. 0.09% 3,000 $1.2M No change
ECL Ecolab Inc. 0.09% 5,181 $1.2M Add +4.0%
RIVN Rivian Automotive Inc. Class A 0.09% 104,181 $1.1M Add +346.4%

Show all 501 holdings

Options reported separately and not counted above: PTON calls ($43K).

Other holdings (1): bonds, preferreds, convertibles and warrants · $30K (not counted above)
SecurityClassShares / PrincipalValueChange
WELLS FARGO & COMPANY (WFC 7.5 PERP L) PERP PFD CNV A 25$30KNo change

Total filed on the 13F, all lines: $1.3B.

Portfolio Sells Q4 2023 → Q1 2024

AAPL Apple Inc. Reduce -0.1% 4.59% −0.92
TSLA Tesla Inc. Reduce -69.1% 0.08% −0.32
SPLV Invesco S&P 500 Low Volatili Reduce -85.4% 0.04% −0.23
UNH Unitedhealth Group Inc. Reduce -2.3% 1.36% −0.22
IJR iShares Core S&P Small-Cap E Reduce -0.5% 2.85% −0.14
SBUX Starbucks Corp. Reduce -0.6% 1.02% −0.13
ACN Accenture PLC Class A Reduce -0.1% 1.30% −0.11
SPYD SS SPDR P S&P 500 Hi Div ETF Reduce -96.5% 0.00% −0.11
JPST JPMorgan Ultra-Short Income Reduce -1.0% 1.38% −0.10
HON Honeywell International Inc. Reduce -0.3% 0.97% −0.09
PFFD Global X US Preferred ETF Reduce -86.0% 0.01% −0.09
LMT Lockheed Martin Corp. Reduce -1.0% 1.11% −0.08
LQD Ishr Ibx Usd Invgd CB ETF-Ui Reduce -78.2% 0.02% −0.08
MCD McDonald's Corp. Reduce -0.1% 0.64% −0.08
USRT iShares Core US REIT ETF Reduce -98.0% 0.00% −0.07
ADBE Adobe Inc. Reduce -35.0% 0.07% −0.06
VEU Vanguard Ftse All-World Ex-U Reduce -0.3% 2.05% −0.05
HDV iShares Core High Dividend E Reduce -55.8% 0.04% −0.05
ESGV Vanguard ESG US Stock ETF Reduce -78.2% 0.01% −0.05
SNOW Snowflake Inc. Reduce -27.2% 0.06% −0.05
IVV iShares Core S&P 500 ETF Reduce -66.7% 0.01% −0.03
BKLN Invesco Senior Loan ETF Sold out 0.00% −0.03
ED Consolidated Edison Inc. Reduce -0.3% 0.35% −0.03
KRMD Koru Medical Systems Inc. Reduce -3.6% 0.14% −0.02
SPIB SS SPDR P Int C Corp. ETF Sold out 0.00% −0.02
NOBL Proshares S&P 500 Dividend A Reduce -83.9% 0.00% −0.02
SO The Southern Co. Reduce -0.1% 0.43% −0.02
ENPH Enphase Energy Inc. Reduce -4.0% 0.08% −0.02
VTEB Vanguard Tax-Exempt Bond ETF Reduce -48.8% 0.02% −0.02
PAYX Paychex Inc. Reduce -0.2% 0.47% −0.02
SWAV Shockwave Medical Inc. Sold out 0.00% −0.02
FSS Federal Signal Corp. Reduce -16.4% 0.08% −0.01
FLRN SS SPDR BB Ig Float RT ETF Reduce -15.6% 0.05% −0.01
AFL Aflac Inc. Reduce -0.6% 0.34% −0.01
WSM Williams-Sonoma Inc. Reduce -36.2% 0.14% −0.01
SCHP Schwab U.S. Tips ETF Sold out 0.00% −0.01
ONEQ Fidelity Nasdaq Comp Indx Reduce -31.6% 0.02% −0.01
OKTA Okta Inc. Sold out 0.00% −0.01
XBI SS SPDR S&P Biotech ETF Reduce -91.0% 0.00% −0.01
VGSH Vanguard Short-Term Treasury Reduce -5.1% 0.02% −0.00
TAN Invesco Solar ETF Reduce -7.2% 0.01% −0.00
IGM iShares Expanded Tech Sector Sold out 0.00% −0.00
IJH iShares Core S&P Midcap ETF Reduce -8.1% 0.04% −0.00
NEE Nextera Energy Inc. Reduce -2.2% 0.04% −0.00
SJNK SS SPDR BB St Hi Yield ETF Reduce -50.9% 0.00% −0.00
HUN Huntsman Corp. Reduce -43.8% 0.00% −0.00
IVW iShares S&P 500 Growth ETF Reduce -7.8% 0.05% −0.00
GOOG Alphabet Inc. Class C Reduce -2.0% 0.14% −0.00
HRB H&R Block Inc. Sold out 0.00% −0.00
XIFR XPLR Infrastructure LP Sold out 0.00% −0.00

Portfolio Buys Q4 2023 → Q1 2024

ABBV Abbvie Inc. Add +242.3% 0.60% +0.44
AMZN Amazon.com Inc. Add +0.8% 2.72% +0.29
ABT Abbott Laboratories Add +1272.5% 0.26% +0.24
DIS The Walt Disney Co. Add +9.6% 0.86% +0.24
NVDA Nvidia Corp. Add +25.7% 0.37% +0.20
TGT Target Corp. Add +2.1% 0.59% +0.09
COST Costco Wholesale Corp. Add +0.2% 1.72% +0.07
HAS Hasbro Inc. Add +18.9% 0.25% +0.05
AMD Advanced Micro Devices Add +149.0% 0.07% +0.05
RIVN Rivian Automotive Inc. Class A Add +346.4% 0.09% +0.04
TXN Texas Instruments Inc. Add +16.9% 0.33% +0.04
PWRD TCW Transform Systems ETF Add +6.6% 0.19% +0.03
CLEARONE INC Add +5150.0% 0.03% +0.03
CRM Salesforce Inc. Add +8.8% 0.18% +0.03
IFF Intl Flavors & Fragrances Add +14.5% 0.20% +0.02
JUST Goldman Sachs Just US LRG Add +1.9% 0.46% +0.02
LOW Lowe's Cos Inc. Add +11930.0% 0.02% +0.02
GPC Genuine Parts Co. Add +4.7% 0.26% +0.02
CLX Clorox Company Add +5.8% 0.37% +0.02
MUB iShares National Muni Bond E Add +13.1% 0.46% +0.02
SUSB iShares ESG Aware 1-5 Year U Add +58.2% 0.07% +0.02
PABU Ishr Par-Alnd Clim Opt Mue-U Add +5.9% 0.30% +0.02
NNN NNN REIT Inc. Add +18.6% 0.17% +0.02
SHE SS SPDR MSCI U Gend Div ETF Add +1.8% 0.25% +0.01
MAIN Main Street Capital Corp. Add +1.0% 0.42% +0.01
XYL Xylem Inc. Add +6.0% 0.13% +0.01
KMB Kimberly-Clark Corp. Add +4.2% 0.38% +0.01
QQQ Invesco QQQ Trust Series 1 Add +0.3% 0.75% +0.01
TTD Trade Desk Inc./the Class A Add +1.5% 0.09% +0.01
MDT Medtronic PLC Add +10.1% 0.14% +0.01
GOVT iShares US Treasury Bond ETF Add +222.0% 0.02% +0.01
ECL Ecolab Inc. Add +4.0% 0.09% +0.01
SRLN SS Blackstone Sr Loan ETF Add +10.9% 0.26% +0.01
CVX Chevron Corp. Add +5.5% 0.25% +0.01
XOM Exxon Mobil Corp. Add +25.1% 0.04% +0.01
V Visa Inc. Class A Add +0.2% 1.40% +0.01
META Meta Platforms Inc. Class A Add +1.1% 0.04% +0.01
MTD Mettler-Toledo International Add +9.7% 0.08% +0.01
SON Sonoco Products Co. New 0.01% +0.01
BAX Baxter International Inc. Add +31.6% 0.03% +0.01
DMXF iShares ESG Advanc MSCI Eafe Add +5.9% 0.14% +0.01
PM Philip Morris International New 0.01% +0.01
BBY Best Buy Co. Inc. Add +15.8% 0.05% +0.01
DUK Duke Energy Corp. Add +18.5% 0.06% +0.01
SDY SS SPDR S&P Dividend ETF Add +2.6% 0.64% +0.01
GBDC Golub Capital BDC Inc. Add +1.1% 0.14% +0.01
A Agilent Technologies Inc. Add +7.3% 0.11% +0.01
IWF iShares Russell 1000 Growth Add +671.0% 0.01% +0.01
JAAA Janus Henderson Aaa Clo ETF Add +68.9% 0.01% +0.01
EQIX Equinix Inc. Add +14.2% 0.06% +0.01

Options Activity Q4 2023 → Q1 2024

PTON Peloton Interactive Inc. Class A call New 10,000 $43K

Calls and puts are listed by the shares they cover; their value is not part of the stock holdings above.

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 646$1.7BVOO, AAPL, GOOGL, AMZN, IWR
Q1 2026 733$1.5BVOO, IWR, AAPL, GOOGL, AMZN
Q4 2025 648$1.6BVOO, AAPL, IWR, MSFT, GOOGL
Q3 2025 650$1.7BVOO, AAPL, IWR, MSFT, NVDA
Q2 2025 585$1.5BVOO, IWR, MSFT, AAPL, AMZN
Q1 2025 606$1.4BVOO, AAPL, IWR, MSFT, AMZN
Q4 2024 681$1.5BVOO, AAPL, IWR, MSFT, AMZN
Q3 2024 509$1.4BVOO, AAPL, IWR, MSFT, LVHD
Q2 2024 509$1.3BVOO, IWR, AAPL, LVHD, MSFT
Q1 2024 501$1.3BVOO, IWR, LVHD, AAPL, MSFT