Birinyi Associates Inc.

In its 13F for Q1 2024 (holdings as of March 31, 2024, filed April 23, 2024), Birinyi Associates Inc. reported 55 stock positions worth $306.6 million. Its top holding was Apple (AAPL) at 20.6% of the portfolio, followed by SS SPDR S&P 500 ETF Trust-US (SPY, 11.3%) and Amazon.com (AMZN, 9.3%). Compared with Q4 2023, it opened 4 new positions, sold out of 5, added to 15 and reduced 18. The biggest buy was Intl Business Machines (IBM, shares +923%) and the biggest sale Apple (AAPL, shares −1%).

Most Recent 13F
Q2 2026
Location
Westport, CT
CIK
0001079738
Portfolio Value
$306.6M (Q1 2024)
SEC Filing
0001079738-24-000004 ↗ filed Apr 23, 2024

Holdings Value

0$100.0M$200.0M$300.0M$400.0M$500.0M Q1 2024: $306.6M $306.6M Q1 2024 Q2 2024: $333.9M Q2 2024 Q3 2024: $348.3M Q3 2024 Q4 2024: $363.3M Q4 2024 Q1 2025: $309.6M Q1 2025 Q2 2025: $341.9M Q2 2025 Q3 2025: $391.6M Q3 2025 Q4 2025: $399.9M Q4 2025 Q1 2026: $367.2M Q1 2026 Q2 2026: $422.7M Q2 2026

Holdings 55 stocks · $306.6M

AAPL Apple Inc. 20.65% 369,121 $63.3M Reduce -1.2%
SPY SS SPDR S&P 500 ETF Trust-US 11.33% 66,399 $34.7M Add +1.6%
AMZN Amazon.com Inc. 9.29% 157,944 $28.5M Add +0.8%
GOOGL Alphabet Inc. Class A 8.10% 164,437 $24.8M Reduce -0.4%
MA Mastercard Inc. Class A 7.68% 48,924 $23.6M Reduce -0.2%
MSFT Microsoft Corp. 5.32% 38,766 $16.3M Add +0.9%
NVDA Nvidia Corp. 4.08% 13,850 $12.5M Reduce -6.8%
BKNG Booking Holdings Inc. 2.80% 2,366 $8.6M Add +2.9%
BRK.B Berkshire Hathaway Inc. Class B 2.34% 17,090 $7.2M Reduce -0.1%
BRK.A Berkshire Hathaway Inc. Class A 1.86% 9 $5.7M No change
DIA SS SPDR Dow Jones Indus Avg filed as SPDR DOW JONES INDL AVERAGE 1.77% 13,656 $5.4M Reduce -2.1%
CMG Chipotle Mexican Grill Inc. 1.72% 1,815 $5.3M No change
WMT Walmart Inc. 1.60% 81,655 $4.9M Add +1.9%
IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS 1.60% 25,661 $4.9M Add +923.2%
GOOG Alphabet Inc. Class C 1.59% 31,988 $4.9M Reduce -0.1%
GS Goldman Sachs Group Inc. 1.55% 11,408 $4.8M Reduce -0.6%
UBER Uber Technologies Inc. 1.36% 54,253 $4.2M Add +0.5%
McDonald's Corp 1.15% 12,475 $3.5M Reduce -74.5%
SPLV Invesco S&P 500 Low Volatili 1.05% 48,858 $3.2M New
COST Costco Wholesale Corp. 1.01% 4,215 $3.1M Add +1.8%
AVGO Broadcom Inc. 0.97% 2,251 $3.0M No change
UNH Unitedhealth Group Inc. 0.93% 5,735 $2.8M No change
JPM JPMorgan Chase & Co. 0.73% 11,157 $2.2M Reduce -0.9%
LLY Eli Lilly & Co. 0.68% 2,675 $2.1M Add +64.2%
XLF SS Financial Select Sector 0.63% 46,160 $1.9M New
AMD Advanced Micro Devices 0.63% 10,690 $1.9M Add +26.5%
CRM Salesforce Inc. 0.60% 6,065 $1.8M Reduce -4.9%
AXP American Express Co. 0.54% 7,250 $1.7M No change
PG The Procter & Gamble Co. 0.48% 9,110 $1.5M Reduce -16.6%
XLV SS Health Care Select Sector 0.47% 9,706 $1.4M Add +0.0%
HD Home Depot Inc. 0.44% 3,500 $1.3M No change
NOW ServiceNow Inc. 0.42% 1,695 $1.3M New
CAT Caterpillar Inc. 0.39% 3,250 $1.2M No change
NU Holdings LTD filed as Tesla Inc 0.39% 72,150 $1.2M Add +92.7%
CVX Chevron Corp. 0.38% 7,330 $1.2M Reduce -12.5%
AMGN Amgen Inc. 0.35% 3,827 $1.1M No change
LMT Lockheed Martin Corp. 0.28% 1,900 $864K No change
MMM 3M Co. 0.24% 7,050 $748K Add +11.9%
LRCX Lam Research Corp. 0.24% 750 $729K No change
META Meta Platforms Inc. Class A 0.24% 1,490 $724K No change
SBUX Starbucks Corp. 0.23% 7,800 $713K Reduce -35.1%
MSCI MSCI Inc. 0.23% 1,254 $703K Reduce -40.4%
DE Deere & Co. 0.21% 1,550 $637K New
BX Blackstone Inc. 0.20% 4,705 $618K Add +0.1%
V Visa Inc. Class A 0.20% 2,200 $614K No change
AB Alliancebernstein Holding LP 0.17% 14,639 $509K Add +0.3%
MU Micron Technology Inc. 0.16% 4,100 $483K No change
NVR NVR Inc. 0.13% 50 $405K No change
QCOM Qualcomm Inc. 0.11% 2,000 $339K No change
NFLX Netflix Inc. 0.11% 550 $334K Reduce -47.6%
JNJ Johnson & Johnson 0.08% 1,552 $246K Reduce -14.1%
AIG American International Group 0.08% 3,031 $237K No change
PM Philip Morris International 0.07% 2,500 $229K No change
MELI MercadoLibre Inc. 0.07% 147 $222K No change
BA The Boeing Co. 0.07% 1,150 $222K Reduce -59.3%

Portfolio Sells Q4 2023 → Q1 2024

AAPL Apple Inc. Reduce -1.2% 20.65% −4.93
MCD McDonald's Corp. Sold out 0.00% −1.43
TSLA Tesla Inc. Sold out 0.00% −0.60
ASML HOLDING NV-NY REG SHS Sold out 0.00% −0.37
MSCI MSCI Inc. Reduce -40.4% 0.23% −0.19
BA The Boeing Co. Reduce -59.3% 0.07% −0.19
SBUX Starbucks Corp. Reduce -35.1% 0.23% −0.18
MRSH Marsh & McLennan Cos Sold out 0.00% −0.17
GOOGL Alphabet Inc. Class A Reduce -0.4% 8.10% −0.10
DIA SS SPDR Dow Jones Indus Avg Reduce -2.1% 1.77% −0.10
PG The Procter & Gamble Co. Reduce -16.6% 0.48% −0.09
NFLX Netflix Inc. Reduce -47.6% 0.11% −0.07
CVX Chevron Corp. Reduce -12.5% 0.38% −0.07
JNJ Johnson & Johnson Reduce -14.1% 0.08% −0.02
GS Goldman Sachs Group Inc. Reduce -0.6% 1.55% −0.02
VRNOF Verano Holdings Corp. Sold out 0.00% −0.02
GOOG Alphabet Inc. Class C Reduce -0.1% 1.59% −0.01
CRM Salesforce Inc. Reduce -4.9% 0.60% −0.00
JPM JPMorgan Chase & Co. Reduce -0.9% 0.73% +0.05
McDonald's Corp Reduce -74.5% 1.15% +0.06
BRK.B Berkshire Hathaway Inc. Class B Reduce -0.1% 2.34% +0.18
MA Mastercard Inc. Class A Reduce -0.2% 7.68% +0.25
NVDA Nvidia Corp. Reduce -6.8% 4.08% +1.47

Portfolio Buys Q4 2023 → Q1 2024

IBM Intl Business Machines Corp. Add +923.2% 1.60% +1.45
SPLV Invesco S&P 500 Low Volatili New 1.05% +1.05
AMZN Amazon.com Inc. Add +0.8% 9.29% +0.83
XLF SS Financial Select Sector New 0.63% +0.63
NOW ServiceNow Inc. New 0.42% +0.42
LLY Eli Lilly & Co. Add +64.2% 0.68% +0.34
SPY SS SPDR S&P 500 ETF Trust-US Add +1.6% 11.33% +0.29
NU Holdings LTD Add +92.7% 0.39% +0.28
DE Deere & Co. New 0.21% +0.21
AMD Advanced Micro Devices Add +26.5% 0.63% +0.19
MSFT Microsoft Corp. Add +0.9% 5.32% +0.18
UBER Uber Technologies Inc. Add +0.5% 1.36% +0.18
WMT Walmart Inc. Add +1.9% 1.60% +0.11
COST Costco Wholesale Corp. Add +1.8% 1.01% +0.04
AB Alliancebernstein Holding LP Add +0.3% 0.17% +0.00
MMM 3M Co. Add +11.9% 0.24% −0.00
XLV SS Health Care Select Sector Add +0.0% 0.47% −0.00
BX Blackstone Inc. Add +0.1% 0.20% −0.02
BKNG Booking Holdings Inc. Add +2.9% 2.80% −0.10

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 61$422.7MAAPL, GOOGL, SPY, AMZN, MA
Q1 2026 60$367.2MAAPL, GOOGL, SPY, AMZN, MA
Q4 2025 58$399.9MAAPL, GOOGL, SPY, AMZN, MA
Q3 2025 57$391.6MAAPL, SPY, GOOGL, AMZN, MA
Q2 2025 55$341.9MAAPL, SPY, AMZN, MA, GOOGL
Q1 2025 56$309.6MAAPL, SPY, AMZN, MA, GOOGL
Q4 2024 58$363.3MAAPL, SPY, AMZN, GOOGL, MA
Q3 2024 58$348.3MAAPL, SPY, AMZN, GOOGL, MA
Q2 2024 57$333.9MAAPL, SPY, GOOGL, AMZN, MA
Q1 2024 55$306.6MAAPL, SPY, AMZN, GOOGL, MA