Birinyi Associates Inc.

In its 13F for Q2 2025 (holdings as of June 30, 2025, filed July 23, 2025), Birinyi Associates Inc. reported 55 stock positions worth $341.9 million. Its top holding was Apple (AAPL) at 20.0% of the portfolio, followed by SS SPDR S&P 500 ETF Trust-US (SPY, 9.6%) and Amazon.com (AMZN, 9.3%). Compared with Q1 2025, it opened 3 new positions, sold out of 4, added to 12 and reduced 22. The biggest buy was Vanguard S&P 500 ETF (VOO, shares +706%) and the biggest sale Apple (AAPL, shares −1%).

Most Recent 13F
Q2 2026
Location
Westport, CT
CIK
0001079738
Portfolio Value
$341.9M (Q2 2025)
SEC Filing
0001079738-25-000017 ↗ filed Jul 23, 2025

Holdings Value

0$100.0M$200.0M$300.0M$400.0M$500.0M Q1 2024: $306.6M Q1 2024 Q2 2024: $333.9M Q2 2024 Q3 2024: $348.3M Q3 2024 Q4 2024: $363.3M Q4 2024 Q1 2025: $309.6M Q1 2025 Q2 2025: $341.9M $341.9M Q2 2025 Q3 2025: $391.6M Q3 2025 Q4 2025: $399.9M Q4 2025 Q1 2026: $367.2M Q1 2026 Q2 2026: $422.7M Q2 2026

Holdings 55 stocks · $341.9M

AAPL Apple Inc. 19.98% 332,915 $68.3M Reduce -0.7%
SPY SS SPDR S&P 500 ETF Trust-US 9.57% 52,939 $32.7M Reduce -8.8%
AMZN Amazon.com Inc. 9.29% 144,808 $31.8M Add +1.3%
MA Mastercard Inc. Class A 7.46% 45,402 $25.5M Add +0.9%
GOOGL Alphabet Inc. Class A 7.44% 144,283 $25.4M Reduce -8.9%
NVDA Nvidia Corp. 5.04% 109,075 $17.2M Reduce -0.4%
MSFT Microsoft Corp. 4.88% 33,534 $16.7M Reduce -9.1%
BKNG Booking Holdings Inc. 3.36% 1,985 $11.5M Reduce -15.4%
C Citigroup Inc. 2.57% 103,164 $8.8M Reduce -2.6%
BRK.B Berkshire Hathaway Inc. Class B 2.40% 16,858 $8.2M Reduce -0.5%
NFLX Netflix Inc. 2.03% 5,173 $6.9M Add +92.1%
GS Goldman Sachs Group Inc. 1.94% 9,375 $6.6M Reduce -19.6%
VOO Vanguard S&P 500 ETF 1.71% 10,275 $5.8M Add +705.9%
CMG Chipotle Mexican Grill Inc. 1.65% 100,630 $5.7M Reduce -1.7%
IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS 1.57% 18,171 $5.4M Add +17.7%
DIA SS SPDR Dow Jones Indus Avg filed as SPDR DOW JONES INDL AVERAGE 1.55% 12,061 $5.3M Reduce -10.4%
GOOG Alphabet Inc. Class C 1.45% 27,953 $5.0M Reduce -0.1%
AVGO Broadcom Inc. 1.45% 17,924 $4.9M Reduce -3.2%
BRK.A Berkshire Hathaway Inc. Class A 1.28% 6 $4.4M No change
MCD McDonald's Corp. 1.23% 14,355 $4.2M Add +139.3%
BLK BlackRock Finance Inc. 1.23% 3,991 $4.2M New
COST Costco Wholesale Corp. 0.92% 3,181 $3.1M Add +149.5%
UBER Uber Technologies Inc. 0.91% 33,300 $3.1M Add +0.9%
JPM JPMorgan Chase & Co. 0.91% 10,713 $3.1M Reduce -0.5%
WMT Walmart Inc. 0.84% 29,300 $2.9M Reduce -2.0%
DE Deere & Co. 0.71% 4,750 $2.4M Add +206.4%
AXP American Express Co. 0.68% 7,295 $2.3M No change
PEP Pepsico Inc. 0.55% 14,225 $1.9M New
PG The Procter & Gamble Co. 0.37% 7,858 $1.3M Reduce -2.5%
XLV SS Health Care Select Sector 0.36% 9,212 $1.2M Add +0.0%
TXRH Texas Roadhouse Inc. 0.36% 6,621 $1.2M Reduce -20.5%
CAT Caterpillar Inc. 0.34% 3,000 $1.2M No change
HD Home Depot Inc. 0.32% 3,000 $1.1M Reduce -14.3%
AMGN Amgen Inc. 0.31% 3,827 $1.1M No change
CRM Salesforce Inc. 0.31% 3,858 $1.1M No change
META Meta Platforms Inc. Class A 0.27% 1,240 $915K Reduce -24.4%
LMT Lockheed Martin Corp. 0.24% 1,800 $834K Reduce -5.3%
LLY Eli Lilly & Co. 0.24% 1,055 $822K No change
V Visa Inc. Class A 0.23% 2,200 $781K No change
BX Blackstone Inc. 0.21% 4,736 $708K Add +0.1%
LRCX Lam Research Corp. 0.20% 7,000 $681K New
MSCI MSCI Inc. 0.17% 1,000 $577K No change
SBUX Starbucks Corp. 0.17% 6,250 $573K No change
CVX Chevron Corp. 0.15% 3,550 $508K No change
MU Micron Technology Inc. 0.14% 3,975 $490K No change
AIQ Global X Art Intel & Tech 0.14% 11,048 $483K No change
TSLA Tesla Inc. 0.14% 1,500 $476K No change
UNH Unitedhealth Group Inc. 0.12% 1,350 $421K No change
AB Alliancebernstein Holding LP 0.12% 10,261 $419K Reduce -8.6%
NVR NVR Inc. 0.11% 53 $392K Add +6.0%
QCOM Qualcomm Inc. 0.09% 2,000 $319K No change
ORCL Oracle Corp. 0.08% 1,300 $284K Reduce -15.0%
PM Philip Morris International 0.08% 1,500 $273K No change
AIG American International Group 0.08% 3,031 $259K No change
CSCO Cisco Systems Inc. 0.07% 3,323 $231K No change

Portfolio Sells Q1 2025 → Q2 2025

AAPL Apple Inc. Reduce -0.7% 19.98% −4.07
SPY SS SPDR S&P 500 ETF Trust-US Reduce -8.8% 9.57% −0.92
XLF SS Financial Select Sector Sold out 0.00% −0.62
BRK.B Berkshire Hathaway Inc. Class B Reduce -0.5% 2.40% −0.52
GOOGL Alphabet Inc. Class A Reduce -8.9% 7.44% −0.48
On Holding AG Sold out 0.00% −0.42
HLT Hilton Worldwide Holdings Inc. Sold out 0.00% −0.39
DIA SS SPDR Dow Jones Indus Avg Reduce -10.4% 1.55% −0.27
LRCX Lam Research Corp. Sold out 0.00% −0.19
BKNG Booking Holdings Inc. Reduce -15.4% 3.36% −0.13
GS Goldman Sachs Group Inc. Reduce -19.6% 1.94% −0.12
HD Home Depot Inc. Reduce -14.3% 0.32% −0.09
TXRH Texas Roadhouse Inc. Reduce -20.5% 0.36% −0.09
PG The Procter & Gamble Co. Reduce -2.5% 0.37% −0.08
META Meta Platforms Inc. Class A Reduce -24.4% 0.27% −0.04
LMT Lockheed Martin Corp. Reduce -5.3% 0.24% −0.03
AB Alliancebernstein Holding LP Reduce -8.6% 0.12% −0.02
WMT Walmart Inc. Reduce -2.0% 0.84% −0.01
CMG Chipotle Mexican Grill Inc. Reduce -1.7% 1.65% −0.01
ORCL Oracle Corp. Reduce -15.0% 0.08% +0.01
GOOG Alphabet Inc. Class C Reduce -0.1% 1.45% +0.04
JPM JPMorgan Chase & Co. Reduce -0.5% 0.91% +0.06
C Citigroup Inc. Reduce -2.6% 2.57% +0.14
MSFT Microsoft Corp. Reduce -9.1% 4.88% +0.41
AVGO Broadcom Inc. Reduce -3.2% 1.45% +0.44
NVDA Nvidia Corp. Reduce -0.4% 5.04% +1.21

Portfolio Buys Q1 2025 → Q2 2025

VOO Vanguard S&P 500 ETF Add +705.9% 1.71% +1.50
BLK BlackRock Finance Inc. New 1.23% +1.23
NFLX Netflix Inc. Add +92.1% 2.03% +1.21
MCD McDonald's Corp. Add +139.3% 1.23% +0.62
PEP Pepsico Inc. New 0.55% +0.55
COST Costco Wholesale Corp. Add +149.5% 0.92% +0.53
AMZN Amazon.com Inc. Add +1.3% 9.29% +0.50
DE Deere & Co. Add +206.4% 0.71% +0.47
IBM Intl Business Machines Corp. Add +17.7% 1.57% +0.33
LRCX Lam Research Corp. New 0.20% +0.20
UBER Uber Technologies Inc. Add +0.9% 0.91% +0.13
NVR NVR Inc. Add +6.0% 0.11% −0.00
BX Blackstone Inc. Add +0.1% 0.21% −0.01
XLV SS Health Care Select Sector Add +0.0% 0.36% −0.07
MA Mastercard Inc. Class A Add +0.9% 7.46% −0.50

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 61$422.7MAAPL, GOOGL, SPY, AMZN, MA
Q1 2026 60$367.2MAAPL, GOOGL, SPY, AMZN, MA
Q4 2025 58$399.9MAAPL, GOOGL, SPY, AMZN, MA
Q3 2025 57$391.6MAAPL, SPY, GOOGL, AMZN, MA
Q2 2025 55$341.9MAAPL, SPY, AMZN, MA, GOOGL
Q1 2025 56$309.6MAAPL, SPY, AMZN, MA, GOOGL
Q4 2024 58$363.3MAAPL, SPY, AMZN, GOOGL, MA
Q3 2024 58$348.3MAAPL, SPY, AMZN, GOOGL, MA
Q2 2024 57$333.9MAAPL, SPY, GOOGL, AMZN, MA
Q1 2024 55$306.6MAAPL, SPY, AMZN, GOOGL, MA