Clarity Asset Management, Inc.

In its 13F for Q3 2024 (holdings as of September 30, 2024, filed November 15, 2024), Clarity Asset Management, Inc. reported 196 stock positions worth $143.9 million. Its top holding was Avantis Resp US Equity ETF (AVSU) at 17.7% of the portfolio, followed by Vanguard ESG US Stock ETF (ESGV, 12.0%) and Avantis Reps Intern Equi ETF (AVSD, 11.5%). Compared with Q2 2024, it opened 15 new positions, sold out of 15, added to 87 and reduced 50. The biggest buy was a new position in Ishrs Short Mat Muni Act ETF (MEAR) and the biggest sale iShares Trust iShares ESG Aw (ESGD, shares −88%).

Most Recent 13F
Q3 2026
Location
AMES, IA
CIK
0001756759
Portfolio Value
$143.9M (Q3 2024)
SEC Filing
0001756759-24-000007 ↗ filed Nov 15, 2024

Holdings Value

0$50.0M$100.0M$150.0M$200.0M$250.0M Q1 2024: $144.8M Q1 2024 Q2 2024: $140.8M Q2 2024 Q3 2024: $143.9M $143.9M Q3 2024 Q4 2024: $153.6M Q4 2024 Q1 2025: $155.4M Q1 2025 Q2 2025: $167.6M Q2 2025 Q3 2025: $178.3M Q3 2025 Q4 2025: $181.7M Q4 2025 Q1 2026: $197.5M Q1 2026 Q2 2026: $203.9M Q2 2026 Q3 2026: $204.6M Q3 2026

Holdings 196 stocks · $143.9M

AVSU Avantis Resp US Equity ETF 17.65% 388,873 $25.4M Add +8.5%
ESGV Vanguard ESG US Stock ETF 12.00% 169,896 $17.3M Add +1.1%
AVSD Avantis Reps Intern Equi ETF 11.51% 273,319 $16.6M Add +2.1%
NULG Nuveen ESG LRG-Cap GRW ETF 10.09% 175,651 $14.5M Reduce -1.3%
ESGU iShares ESG Aware MSCI USA 7.33% 83,573 $10.5M Reduce -3.0%
MUB iShares National Muni Bond E 7.31% 96,836 $10.5M Reduce -9.9%
MINO PIMCO Municipal Income Oppor 4.68% 145,856 $6.7M Add +39.0%
NULV Nuveen ESG Large-Cap Val ETF 4.16% 143,340 $6.0M Add +0.4%
EMXC iShares MSCI Emr MRK Ex Chna 3.87% 91,130 $5.6M Reduce -0.6%
MEAR Ishrs Short Mat Muni Act ETF 3.42% 97,914 $4.9M New
EMNT PIMCO Enhcd St M-Active ESG 2.74% 39,846 $3.9M Add +6.3%
JMST JPM Ultra-Short Muni Income filed as J P MORGAN EXCHANGE TRADED F 1.65% 46,638 $2.4M Add +20.0%
EUSB Ishr ESG Advn Universal BD-$ 1.09% 35,549 $1.6M New
IVW iShares S&P 500 Growth ETF 1.02% 15,396 $1.5M Reduce -3.1%
ITOT iShares Core S&P Total U.S. 0.95% 10,858 $1.4M Add +0.4%
IGRO iShares Intl Div Growth ETF 0.68% 13,133 $980K Add +0.3%
IVE iShares S&P 500 Value ETF 0.64% 4,666 $920K Add +0.7%
ESGD iShares Trust iShares ESG Aw 0.54% 9,272 $780K Reduce -87.5%
LII Lennox International Inc. 0.47% 1,115 $674K Add +0.3%
SUSB iShares ESG Aware 1-5 Year U 0.45% 25,534 $642K Add +0.6%
FREL Fidelity MSCI RL Est Indx 0.39% 18,943 $558K Reduce -1.3%
CASY Casey's General Stores Inc. 0.36% 1,363 $512K Add +0.1%
VTI VG Morningstar TS MKT ETF-US 0.33% 1,675 $474K Add +0.2%
MSFT Microsoft Corp. 0.31% 1,052 $453K Add +10.0%
MMM 3M Co. 0.28% 2,940 $402K Add +0.0%
IJT iShares S&P Small-Cap 600 GR 0.21% 2,214 $309K Add +0.4%
IJJ iShares S&P Mid-Cap 400 Valu 0.21% 2,427 $300K Add +0.6%
BRK.B Berkshire Hathaway Inc. Class B 0.19% 591 $272K Add +0.7%
JNJ Johnson & Johnson 0.16% 1,422 $230K Add +0.5%
AVUS Avantis U.S. Equity ETF 0.14% 2,149 $204K Add +10.1%
AAPL Apple Inc. 0.13% 792 $184K Reduce -27.7%
IVV iShares Core S&P 500 ETF 0.13% 319 $184K Add +9.3%
WMT Walmart Inc. 0.12% 2,187 $177K Reduce -2.2%
CVX Chevron Corp. 0.12% 1,132 $167K Add +0.2%
VXUS Vanguard Total Intl Stock 0.11% 2,544 $165K No change
ISRG Intuitive Surgical Inc. 0.11% 326 $160K New
DE Deere & Co. 0.10% 349 $146K Reduce -62.9%
AVDE Avantis International Equity 0.10% 2,167 $145K Reduce -5.2%
VOO Vanguard S&P 500 ETF 0.10% 265 $140K Add +0.4%
AMZN Amazon.com Inc. 0.10% 750 $140K Add +150.0%
FVAL Fidelity Value Factor ETF 0.10% 2,275 $138K Add +0.4%
FDLO Fidelity Low Volat Fact ETF 0.09% 2,203 $135K Add +0.3%
SUSL iShares ESG MSCI USA Leaders 0.09% 1,260 $128K Reduce -1.5%
PH Parker Hannifin Corp. 0.09% 202 $127K Reduce -7.3%
LOW Lowe's Cos Inc. 0.08% 430 $116K Reduce -7.3%
IBD Inspire Corporate Bond ETF 0.08% 4,772 $115K Add +0.0%
INTC Intel Corp. 0.08% 4,715 $111K Add +28.0%
TCOM Trip.com Group Ltd.-ADR 0.08% 1,826 $109K No change
PFG Principal Financial Group 0.07% 1,220 $105K Add +0.3%
GRMN Garmin Ltd. 0.07% 584 $103K Add +0.3%
VTWO Vanguard Russell 2000 ETF 0.07% 1,144 $102K New
LNT Alliant Energy Corp. 0.07% 1,641 $100K Add +0.9%
CINF Cincinnati Financial Corp. 0.06% 673 $92K Reduce -0.3%
KO The Coca-Cola Co. 0.06% 1,254 $90K Add +0.2%
NDSN Nordson Corp. 0.06% 334 $88K Reduce -6.2%
AWR American States Water Co. filed as AMER STATES WTR CO 0.06% 1,017 $85K Reduce -1.0%
DOV Dover Corp. 0.06% 433 $83K Reduce -10.2%
EMR Emerson Electric Co. 0.06% 754 $82K No change
NUSC Nuveen ESG Small-Cap ETF 0.06% 1,875 $80K Reduce -7.4%
IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS 0.05% 354 $78K Add +0.8%
DIS The Walt Disney Co. filed as DISNEY WALT CO 0.05% 811 $78K Add +0.5%
BGRN iShares Usd Green Bond ETF 0.05% 1,610 $78K Reduce -53.6%
HTLF Heartland Financial USA Inc. 0.05% 1,371 $78K Add +0.5%
CL Colgate-Palmolive Co. 0.05% 747 $78K Reduce -0.4%
GPC Genuine Parts Co. 0.05% 527 $74K Add +0.8%
WFC Wells Fargo & Co. 0.05% 1,266 $71K Add +0.5%
MZTI The Marzetti Company filed as LANCASTER COLONY CORP 0.05% 401 $71K Add +0.5%
SGOV iShares 0-3 Month Treasury B 0.05% 694 $70K New
SHV iShares 0-1 Year Treasury Bo 0.05% 631 $70K Add +1.3%
STIP iShares 0-5 Year Tips Bond E 0.05% 688 $70K Add +0.7%
NWN Northwest Natural Holding Co. 0.05% 1,697 $69K Add +0.3%
GE General Electric filed as GE AEROSPACE 0.04% 337 $64K No change
TGT Target Corp. 0.04% 393 $61K New
ABM Abm Industries Inc. 0.04% 1,158 $61K Reduce -2.9%
GOOGL Alphabet Inc. Class A 0.04% 340 $56K Reduce -52.5%
JMUB JPMorgan Municipal ETF 0.04% 1,013 $52K Add +1.7%
SWK Stanley Black & Decker Inc. 0.04% 466 $51K Reduce -22.2%
ABBV Abbvie Inc. 0.03% 244 $48K No change
MSEX Middlesex Water Co. 0.03% 733 $48K Reduce -6.7%
GWW WW Grainger Inc. filed as GRAINGER W W INC 0.03% 46 $48K Reduce -2.1%
MGV Vngrd Mrgstr MG CP VL ETF-Ui 0.03% 372 $48K Reduce -5.6%
SPGI S&P Global Inc. 0.03% 91 $47K Reduce -4.2%
ED Consolidated Edison Inc. 0.03% 451 $47K Reduce -0.2%
FTS Fortis Inc. 0.03% 1,029 $47K Reduce -0.1%
BKH Black Hills Corp. 0.03% 763 $47K Reduce -0.5%
FRT Federal Realty Invs Trust 0.03% 405 $47K Add +0.5%
ABT Abbott Laboratories 0.03% 405 $46K Add +0.5%
CWT California Water Service Grp 0.03% 851 $46K Reduce -0.6%
RPM RPM International Inc. 0.03% 374 $45K Reduce -0.5%
NFG National Fuel Gas Co. 0.03% 747 $45K Add +0.1%
UBSI United Bankshares Inc. 0.03% 1,214 $45K Reduce -6.0%
ITW Illinois Tool Works 0.03% 172 $45K Add +0.6%
SYY Sysco Corp. 0.03% 575 $45K Add +0.7%
HTO H2O America filed as SJW GROUP 0.03% 762 $44K Add +0.5%
TDS Telephone and Data Systems 0.03% 1,900 $44K Add +0.2%
PEP Pepsico Inc. 0.03% 260 $44K Add +0.8%
TR Tootsie Roll Inds 0.03% 1,419 $44K Reduce -23.7%
KMB Kimberly-Clark Corp. 0.03% 307 $44K Add +0.7%
GRC Gorman-Rupp Co. 0.03% 1,116 $43K Reduce -3.9%
CBSH Commerce Bancshares Inc. 0.03% 731 $43K Reduce -3.3%

Show all 196 holdings

Portfolio Sells Q2 2024 → Q3 2024

ESGD iShares Trust iShares ESG Aw Reduce -87.5% 0.54% −3.63
SUB iShares Short-Term National Reduce -99.8% 0.01% −3.23
BNDX Vanguard Total Intl Bond ETF Reduce -98.8% 0.03% −2.33
MUB iShares National Muni Bond E Reduce -9.9% 7.31% −0.82
NUDM Nuveen ESG Intl Devel MRK Eq Sold out 0.00% −0.18
NULG Nuveen ESG LRG-Cap GRW ETF Reduce -1.3% 10.09% −0.17
DE Deere & Co. Reduce -62.9% 0.10% −0.15
MOAT Vaneck Morningstar Wide Moat Sold out 0.00% −0.14
BGRN iShares Usd Green Bond ETF Reduce -53.6% 0.05% −0.06
GOOGL Alphabet Inc. Class A Reduce -52.5% 0.04% −0.05
AAPL Apple Inc. Reduce -27.7% 0.13% −0.04
NVO Novo-Nordisk A/S-Spons ADR Sold out 0.00% −0.03
IVW iShares S&P 500 Growth ETF Reduce -3.1% 1.02% −0.02
SCL Stepan Co. Reduce -21.9% 0.03% −0.01
TR Tootsie Roll Inds Reduce -23.7% 0.03% −0.01
DVY iShares Select Dividend ETF Sold out 0.00% −0.01
HRL Hormel Foods Corp. Reduce -22.2% 0.03% −0.01
ESML iShares ESG Aware MSCI USA S Reduce -36.1% 0.01% −0.01
TENB Tenable Holdings Inc. Sold out 0.00% −0.01
DOV Dover Corp. Reduce -10.2% 0.06% −0.00
MSA Msa Safety Inc. Reduce -1.3% 0.03% −0.00
ON On Semiconductor Sold out 0.00% −0.00
PTON Peloton Interactive Inc. Class A Sold out 0.00% −0.00
TNC Tennant Co. Reduce -0.7% 0.03% −0.00
PRF Invesco Rafi US 1000 ETF Reduce -11.1% 0.02% −0.00
MP MP Materials Corp. Sold out 0.00% −0.00
NVDA Nvidia Corp. Reduce -6.1% 0.01% −0.00
CELH Celsius Holdings Inc. Sold out 0.00% −0.00
MU Micron Technology Inc. Sold out 0.00% −0.00
NUSC Nuveen ESG Small-Cap ETF Reduce -7.4% 0.06% −0.00
CLF Cleveland-Cliffs Inc. Sold out 0.00% −0.00
GNRC Generac Holdings Inc. Sold out 0.00% −0.00
SNOW Snowflake Inc. Sold out 0.00% −0.00
PYPL PayPal Holdings Inc. Sold out 0.00% −0.00
ROKU Roku Inc. Sold out 0.00% −0.00
ABM Abm Industries Inc. Reduce -2.9% 0.04% −0.00
DFAS Dimensional US Small Cap ETF Reduce -8.1% 0.01% −0.00
DFIS Dimensional International SM Reduce -8.3% 0.01% −0.00
AVDE Avantis International Equity Reduce -5.2% 0.10% −0.00
GRC Gorman-Rupp Co. Reduce -3.9% 0.03% −0.00
AVEM Avantis Emerging Markets Eq Reduce -3.4% 0.03% 0.00
NUMV Nuveen ESG Mid-Cap Value ETF Reduce -8.7% 0.01% 0.00
MGV Vngrd Mrgstr MG CP VL ETF-Ui Reduce -5.6% 0.03% 0.00
CBSH Commerce Bancshares Inc. Reduce -3.3% 0.03% +0.00
SUSL iShares ESG MSCI USA Leaders Reduce -1.5% 0.09% +0.00
UBSI United Bankshares Inc. Reduce -6.0% 0.03% +0.00
SWK Stanley Black & Decker Inc. Reduce -22.2% 0.04% +0.00
CL Colgate-Palmolive Co. Reduce -0.4% 0.05% +0.00
NDSN Nordson Corp. Reduce -6.2% 0.06% +0.00
CWT California Water Service Grp Reduce -0.6% 0.03% +0.00

Portfolio Buys Q2 2024 → Q3 2024

MEAR Ishrs Short Mat Muni Act ETF New 3.42% +3.42
AVSU Avantis Resp US Equity ETF Add +8.5% 17.65% +1.94
MINO PIMCO Municipal Income Oppor Add +39.0% 4.68% +1.29
EUSB Ishr ESG Advn Universal BD-$ New 1.09% +1.09
AVSD Avantis Reps Intern Equi ETF Add +2.1% 11.51% +0.95
ESGV Vanguard ESG US Stock ETF Add +1.1% 12.00% +0.47
NULV Nuveen ESG Large-Cap Val ETF Add +0.4% 4.16% +0.33
JMST JPM Ultra-Short Muni Income Add +20.0% 1.65% +0.25
EMNT PIMCO Enhcd St M-Active ESG Add +6.3% 2.74% +0.11
ISRG Intuitive Surgical Inc. New 0.11% +0.11
VTWO Vanguard Russell 2000 ETF New 0.07% +0.07
MMM 3M Co. Add +0.0% 0.28% +0.07
AMZN Amazon.com Inc. Add +150.0% 0.10% +0.06
IGRO iShares Intl Div Growth ETF Add +0.3% 0.68% +0.05
SGOV iShares 0-3 Month Treasury B New 0.05% +0.05
LII Lennox International Inc. Add +0.3% 0.47% +0.05
TGT Target Corp. New 0.04% +0.04
IVE iShares S&P 500 Value ETF Add +0.7% 0.64% +0.04
ITOT iShares Core S&P Total U.S. Add +0.4% 0.95% +0.04
DMXF iShares ESG Advanc MSCI Eafe New 0.03% +0.03
USXF iShares ESG Advance MSCI USA New 0.03% +0.03
BRK.B Berkshire Hathaway Inc. Class B Add +0.7% 0.19% +0.02
AVUS Avantis U.S. Equity ETF Add +10.1% 0.14% +0.02
IVV iShares Core S&P 500 ETF Add +9.3% 0.13% +0.01
IJJ iShares S&P Mid-Cap 400 Valu Add +0.6% 0.21% +0.01
IJT iShares S&P Small-Cap 600 GR Add +0.4% 0.21% +0.01
JNJ Johnson & Johnson Add +0.5% 0.16% +0.01
VTI VG Morningstar TS MKT ETF-US Add +0.2% 0.33% +0.01
MSFT Microsoft Corp. Add +10.0% 0.31% +0.01
IBM Intl Business Machines Corp. Add +0.8% 0.05% +0.01
HTLF Heartland Financial USA Inc. Add +0.5% 0.05% +0.01
IJH iShares Core S&P Midcap ETF Add +336.1% 0.01% +0.01
LNT Alliant Energy Corp. Add +0.9% 0.07% +0.01
RTX RTX Corp. New 0.01% +0.01
KO The Coca-Cola Co. Add +0.2% 0.06% +0.01
SUSB iShares ESG Aware 1-5 Year U Add +0.6% 0.45% +0.01
PFG Principal Financial Group Add +0.3% 0.07% +0.01
FDLO Fidelity Low Volat Fact ETF Add +0.3% 0.09% +0.01
IDHQ Invesco S&P International DE New 0.00% +0.00
NWN Northwest Natural Holding Co. Add +0.3% 0.05% +0.00
GRMN Garmin Ltd. Add +0.3% 0.07% +0.00
FRT Federal Realty Invs Trust Add +0.5% 0.03% +0.00
CUZ Cousins Properties Inc. Add +1.3% 0.02% +0.00
VOO Vanguard S&P 500 ETF Add +0.4% 0.10% +0.00
FVAL Fidelity Value Factor ETF Add +0.4% 0.10% +0.00
IAU iShares Gold Trust New 0.00% +0.00
NFG National Fuel Gas Co. Add +0.1% 0.03% +0.00
TDS Telephone and Data Systems Add +0.2% 0.03% +0.00
ITW Illinois Tool Works Add +0.6% 0.03% +0.00
ABT Abbott Laboratories Add +0.5% 0.03% +0.00

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q3 2026 65$204.6MSPYM, QQQM, BIV, ESGU, VFLO
Q2 2026 66$203.9MSPYM, QQQM, BIV, ESGU, CGMS
Q1 2026 290$197.5MSPYM, BIV, NUDM, ESGU, AVSU
Q4 2025 246$181.7MAVSU, ESGV, AVSD, NUDM, ESGU
Q3 2025 249$178.3MAVSU, ESGV, AVSD, NUDM, ESGU
Q2 2025 250$167.6MAVSU, ESGV, AVSD, NUDM, ESGU
Q1 2025 215$155.4MAVSU, ESGV, AVSD, ESGU, HEFA
Q4 2024 215$153.6MAVSU, ESGV, AVSD, NULG, MUB
Q3 2024 196$143.9MAVSU, ESGV, AVSD, NULG, ESGU
Q2 2024 196$140.8MAVSU, ESGV, AVSD, NULG, MUB
Q1 2024 196$144.8MAVSU, ESGV, AVSD, NULG, MUB