Colonial Trust Advisors

In its 13F for Q1 2024 (holdings as of March 31, 2024, filed May 14, 2024), Colonial Trust Advisors reported 1,015 stock positions worth $1.0 billion. Its top holding was Apple (AAPL) at 6.6% of the portfolio, followed by Microsoft (MSFT, 6.1%) and iShares Core S&P 500 ETF (IVV, 3.1%). Compared with Q4 2023, it opened 181 new positions, sold out of 74, added to 201 and reduced 312. The biggest buy was Nvidia (NVDA, shares +0%) and the biggest sale Apple (AAPL, shares −2%).

Most Recent 13F
Q2 2026
Location
SPARTANBURG, SC
CIK
0001567993
Portfolio Value
$1.0B (Q1 2024)
SEC Filing
0001398344-24-009325 ↗ filed May 14, 2024

Holdings Value

0$500.0M$1.0B$1.5B Q1 2024: $1.0B $1.0B Q1 2024 Q2 2024: $1.0B Q2 2024 Q3 2024: $1.2B Q3 2024 Q4 2024: $1.1B Q4 2024 Q1 2025: $1.1B Q1 2025 Q2 2025: $1.2B Q2 2025 Q3 2025: $1.3B Q3 2025 Q4 2025: $1.3B Q4 2025 Q1 2026: $1.3B Q1 2026 Q2 2026: $1.4B Q2 2026

Holdings 1,015 stocks · $1.0B

AAPL Apple Inc. 6.58% 387,982 $66.5M Reduce -1.7%
MSFT Microsoft Corp. 6.14% 147,506 $62.1M Reduce -1.2%
IVV iShares Core S&P 500 ETF 3.10% 59,581 $31.3M Add +2.0%
LLY Eli Lilly & Co. 2.99% 38,836 $30.2M Reduce -2.1%
AMZN Amazon.com Inc. 2.37% 133,029 $24.0M Reduce -1.0%
V Visa Inc. Class A 2.20% 79,871 $22.3M Reduce -1.9%
JPM JPMorgan Chase & Co. 2.12% 106,828 $21.4M Add +1.1%
NVDA Nvidia Corp. 1.99% 22,277 $20.1M Add +0.4%
UNH Unitedhealth Group Inc. 1.97% 40,300 $19.9M Reduce -1.6%
JNJ Johnson & Johnson 1.94% 123,905 $19.6M Reduce -0.3%
COST Costco Wholesale Corp. 1.88% 25,908 $19.0M Reduce -2.5%
GOOGL Alphabet Inc. Class A 1.86% 124,679 $18.8M Reduce -1.0%
PG The Procter & Gamble Co. 1.86% 115,747 $18.8M Reduce -0.3%
HD Home Depot Inc. 1.77% 46,664 $17.9M Add +0.0%
UNP Union Pacific Corp. 1.62% 66,513 $16.4M Reduce -0.9%
PEP Pepsico Inc. 1.53% 88,621 $15.5M Reduce -0.7%
PANW Palo Alto Networks Inc. 1.50% 53,556 $15.2M Add +0.3%
APD Air Products & Chemicals Inc. 1.39% 57,912 $14.0M Add +1.0%
ETN Eaton Corp. PLC 1.33% 43,144 $13.5M Reduce -3.9%
DUK Duke Energy Corp. 1.26% 131,898 $12.8M Reduce -3.5%
ACN Accenture PLC Class A 1.25% 36,404 $12.6M Add +1.7%
ORCL Oracle Corp. 1.22% 98,161 $12.3M Reduce -2.6%
IJH iShares Core S&P Midcap ETF 1.21% 201,083 $12.2M Reduce -0.3%
WM Waste Management Inc. 1.20% 57,080 $12.2M Reduce -1.0%
DGRO iShares Core Dividend Growth 1.16% 201,894 $11.7M Add +4.4%
KO The Coca-Cola Co. 1.15% 190,804 $11.7M Reduce -0.9%
AMAT Applied Materials Inc. 1.13% 55,423 $11.4M Add +0.8%
CVX Chevron Corp. 1.10% 70,708 $11.2M Reduce -0.1%
BX Blackstone Inc. 1.10% 84,874 $11.1M Reduce -0.1%
DIS The Walt Disney Co. filed as DISNEY WALT CO 1.09% 89,815 $11.0M Reduce -1.6%
FLOT iShares Floating Rate Bond E 1.08% 213,463 $10.9M Reduce -1.8%
NKE Nike Inc. Class B 1.05% 113,384 $10.7M Reduce -1.2%
SYK Stryker Corp. 1.05% 29,681 $10.6M Reduce -0.8%
GS Goldman Sachs Group Inc. 1.05% 25,354 $10.6M Add +1.6%
WMT Walmart Inc. 1.00% 167,755 $10.1M Add +1.6%
BRK.B Berkshire Hathaway Inc. Class B 0.94% 22,543 $9.5M Reduce -0.8%
SLQD iShares 0-5 YR Inv GRD Corp. 0.94% 192,400 $9.5M Add +9.9%
TT Trane Technologies PLC 0.93% 31,265 $9.4M Reduce -5.1%
DE Deere & Co. 0.89% 21,855 $9.0M Reduce -1.0%
CTAS Cintas Corp. 0.86% 12,704 $8.7M Reduce -0.6%
META Meta Platforms Inc. Class A 0.83% 17,255 $8.4M Reduce -3.8%
GOOG Alphabet Inc. Class C 0.79% 52,411 $8.0M Reduce -1.9%
TJX TJX Companies Inc. filed as TJX COS INC NEW 0.77% 76,973 $7.8M Reduce -3.9%
JPST JPMorgan Ultra-Short Income 0.72% 143,512 $7.2M Reduce -5.3%
STE Steris PLC 0.71% 32,158 $7.2M Add +0.1%
LMT Lockheed Martin Corp. 0.70% 15,506 $7.1M Add +10.3%
PSX Phillips 66 0.70% 43,026 $7.0M Reduce -3.2%
CAT Caterpillar Inc. 0.66% 18,249 $6.7M Reduce -0.2%
TXN Texas Instruments Inc. 0.62% 36,217 $6.3M Reduce -1.6%
IQLT iShares MSCI International Q 0.62% 157,240 $6.2M Reduce -0.4%
CMCSA Comcast Corp. Class A 0.60% 140,681 $6.1M Add +0.5%
CSCO Cisco Systems Inc. 0.60% 121,624 $6.1M Reduce -2.7%
IBB iShares Biotechnology ETF 0.60% 43,886 $6.0M Reduce -1.6%
EW Edwards Lifesciences Corp. 0.59% 61,922 $5.9M Add +5.2%
FDX FedEx Corp. 0.58% 20,282 $5.9M Add +6.6%
SPGI S&P Global Inc. 0.57% 13,456 $5.7M Reduce -2.3%
VZ Verizon Communications Inc. 0.55% 133,463 $5.6M Reduce -6.0%
HSY The Hershey Co. 0.55% 28,703 $5.6M Add +3.0%
DEO Diageo PLC-Sponsored ADR 0.53% 36,112 $5.4M Reduce -1.8%
MCD McDonald's Corp. 0.49% 17,520 $4.9M Add +0.5%
SCHW Schwab (charles) Corp. 0.46% 64,661 $4.7M Add +21.2%
ZTS Zoetis Inc. 0.45% 27,034 $4.6M Add +5.9%
NEE Nextera Energy Inc. 0.44% 70,148 $4.5M Add +10.6%
CME Cme Group Inc. 0.43% 19,989 $4.3M Add +10.8%
TFC Truist Financial Corp. 0.41% 107,194 $4.2M Reduce -1.1%
ECL Ecolab Inc. 0.40% 17,687 $4.1M Reduce -4.1%
EOG EOG Resources Inc. 0.39% 30,881 $3.9M Add +0.2%
PSA Public Storage 0.39% 13,476 $3.9M Reduce -4.7%
BKNG Booking Holdings Inc. 0.38% 1,061 $3.8M Add +4.3%
MLM Martin Marietta Materials 0.37% 6,110 $3.8M Add +1.1%
EMXC iShares MSCI Emr MRK Ex Chna 0.37% 64,519 $3.7M Reduce -1.3%
AGG iShares Core U.S. Aggregate 0.34% 35,477 $3.5M Add +255.9%
BWA Borgwarner Inc. 0.34% 98,486 $3.4M Add +6.5%
BAM Brookfield Asset Mgmt-A 0.33% 79,749 $3.4M Add +0.6%
KVUE Kenvue Inc. 0.32% 152,749 $3.3M Add +9.7%
IJR iShares Core S&P Small-Cap E 0.32% 29,420 $3.3M Reduce -0.8%
YUM Yum! Brands Inc. 0.31% 22,547 $3.1M Reduce -1.0%
NSC Norfolk Southern Corp. 0.28% 11,234 $2.9M Add +0.6%
BSCQ Invesco Bulletshares 2026 CB 0.28% 145,903 $2.8M Add +9.9%
BSCP Invesco Bulletshares 2025 CB 0.27% 135,454 $2.8M Add +5.3%
DGX Quest Diagnostics Inc. 0.27% 20,730 $2.8M Reduce -3.1%
BSCO Invesco Bulletshares 2024 CB 0.25% 122,136 $2.6M Reduce -2.0%
GLD SPDR Gold Shares 0.25% 12,292 $2.5M Reduce -7.0%
BSCR Invesco Bulletshares 2027 CB 0.24% 127,774 $2.5M Add +12.4%
XOM Exxon Mobil Corp. 0.24% 21,051 $2.4M Reduce -0.8%
LOW Lowe's Cos Inc. 0.23% 9,247 $2.4M Add +551.7%
ST Sensata Technologies Holdplc 0.23% 62,592 $2.3M Reduce -5.2%
ADBE Adobe Inc. 0.22% 4,486 $2.3M Add +9.7%
KMB Kimberly-Clark Corp. 0.22% 17,165 $2.2M Reduce -8.0%
HAL Halliburton Co. 0.22% 55,304 $2.2M Add +13.6%
AEP American Electric Power 0.22% 25,320 $2.2M Reduce -1.1%
BSCS Invesco Bulletshares 2028 CB 0.21% 106,999 $2.1M Add +16.1%
WPC WP Carey Inc. 0.21% 37,657 $2.1M Reduce -14.0%
CLH Clean Harbors Inc. 0.20% 9,900 $2.0M Reduce -0.5%
LULU Lululemon Athletica Inc. 0.20% 5,081 $2.0M Add +54.7%
CET Central Securities Corp. 0.20% 47,266 $2.0M No change
O Realty Income Corp. 0.19% 35,885 $1.9M Reduce -9.0%
CCJ Cameco Corp. 0.18% 41,518 $1.8M Reduce -1.6%
CI The Cigna Group 0.18% 4,920 $1.8M Reduce -1.2%
RY Royal Bank of Canada 0.18% 17,602 $1.8M No change

Show all 1,015 holdings

Other holdings (6): bonds, preferreds, convertibles and warrants · $174K (not counted above)
SecurityClassShares / PrincipalValueChange
APOLLO GLOBAL MANAGEMENT (APO 6.75 07/31/26) SER A MAND CNV 696$44KNew
NEXTERA ENERGY INC (NEE 6.926 09/01/25) UNIT 09/01/2025 1,053$41KNew
BANK OF AMERICA CORP (BAC 7.25 PERP L) 7.25%CNV PFD L 34$41KNew
WELLS FARGO & COMPANY (WFC 7.5 PERP L) PERP PFD CNV A 33$40KNew
DJTWW Trump Media & Technology Gro *W EXP 03/25/202 300$8KNo change
OXY.WS Occidental Petroleum-CW27 *W EXP 08/03/202 2$86No change

Total filed on the 13F, all lines: $1.0B.

Portfolio Sells Q4 2023 → Q1 2024

AAPL Apple Inc. Reduce -1.7% 6.58% −1.48
UNH Unitedhealth Group Inc. Reduce -1.6% 1.97% −0.32
NKE Nike Inc. Class B Reduce -1.2% 1.05% −0.27
PYPL PayPal Holdings Inc. Reduce -99.3% 0.00% −0.19
DUK Duke Energy Corp. Reduce -3.5% 1.26% −0.14
UNP Union Pacific Corp. Reduce -0.9% 1.62% −0.13
JNJ Johnson & Johnson Reduce -0.3% 1.94% −0.13
JPST JPMorgan Ultra-Short Income Reduce -5.3% 0.72% −0.09
WPC WP Carey Inc. Reduce -14.0% 0.21% −0.09
FLOT iShares Floating Rate Bond E Reduce -1.8% 1.08% −0.09
IWR iShares Russell Mid-Cap ETF Reduce -64.1% 0.04% −0.08
SPGI S&P Global Inc. Reduce -2.3% 0.57% −0.08
BX Blackstone Inc. Reduce -0.1% 1.10% −0.08
PEP Pepsico Inc. Reduce -0.7% 1.53% −0.07
PSA Public Storage Reduce -4.7% 0.39% −0.07
CSCO Cisco Systems Inc. Reduce -2.7% 0.60% −0.07
IEFA iShares Core MSCI Eafe ETF Reduce -24.3% 0.17% −0.06
DE Deere & Co. Reduce -1.0% 0.89% −0.05
KO The Coca-Cola Co. Reduce -0.9% 1.15% −0.05
O Realty Income Corp. Reduce -9.0% 0.19% −0.05
BDX Becton Dickinson and Co. Reduce -27.3% 0.11% −0.05
IBB iShares Biotechnology ETF Reduce -1.6% 0.60% −0.05
V Visa Inc. Class A Reduce -1.9% 2.20% −0.04
TXN Texas Instruments Inc. Reduce -1.6% 0.62% −0.04
DGX Quest Diagnostics Inc. Reduce -3.1% 0.27% −0.04
DEO Diageo PLC-Sponsored ADR Reduce -1.8% 0.53% −0.04
ST Sensata Technologies Holdplc Reduce -5.2% 0.23% −0.04
BA The Boeing Co. Reduce -26.4% 0.04% −0.03
SRE Sempra Reduce -5.4% 0.18% −0.03
TJX TJX Companies Inc. Reduce -3.9% 0.77% −0.03
PFE Pfizer Inc. Reduce -24.7% 0.05% −0.02
BSCO Invesco Bulletshares 2024 CB Reduce -2.0% 0.25% −0.02
MUB iShares National Muni Bond E Reduce -57.5% 0.01% −0.02
KMB Kimberly-Clark Corp. Reduce -8.0% 0.22% −0.02
PNC PNC Financial Services Group Reduce -25.4% 0.05% −0.02
IJR iShares Core S&P Small-Cap E Reduce -0.8% 0.32% −0.02
SUB iShares Short-Term National Reduce -22.1% 0.05% −0.02
GLD SPDR Gold Shares Reduce -7.0% 0.25% −0.02
CVX Chevron Corp. Reduce -0.1% 1.10% −0.02
EMXC iShares MSCI Emr MRK Ex Chna Reduce -1.3% 0.37% −0.02
IVLU iShares MSCI International V Sold out 0.00% −0.02
CCJ Cameco Corp. Reduce -1.6% 0.18% −0.02
VZ Verizon Communications Inc. Reduce -6.0% 0.55% −0.01
FREL Fidelity MSCI RL Est Indx Reduce -19.3% 0.04% −0.01
IQLT iShares MSCI International Q Reduce -0.4% 0.62% −0.01
JBL Jabil Inc. Reduce -6.1% 0.13% −0.01
TFC Truist Financial Corp. Reduce -1.1% 0.41% −0.01
TSLA Tesla Inc. Reduce -14.8% 0.01% −0.01
GOOG Alphabet Inc. Class C Reduce -1.9% 0.79% −0.01
ICSH iShares Ultra Short Duration Reduce -98.5% 0.00% −0.01

Portfolio Buys Q4 2023 → Q1 2024

NVDA Nvidia Corp. Add +0.4% 1.99% +0.82
AGG iShares Core U.S. Aggregate Add +255.9% 0.34% +0.24
JPM JPMorgan Chase & Co. Add +1.1% 2.12% +0.21
LOW Lowe's Cos Inc. Add +551.7% 0.23% +0.20
AMAT Applied Materials Inc. Add +0.8% 1.13% +0.18
IVV iShares Core S&P 500 ETF Add +2.0% 3.10% +0.14
EW Edwards Lifesciences Corp. Add +5.2% 0.59% +0.11
DHR Danaher Corp. Add +1182.8% 0.09% +0.08
WMT Walmart Inc. Add +1.6% 1.00% +0.08
SCHW Schwab (charles) Corp. Add +21.2% 0.46% +0.07
FDX FedEx Corp. Add +6.6% 0.58% +0.07
HD Home Depot Inc. Add +0.0% 1.77% +0.06
DGRO iShares Core Dividend Growth Add +4.4% 1.16% +0.05
MLM Martin Marietta Materials Add +1.1% 0.37% +0.05
NEE Nextera Energy Inc. Add +10.6% 0.44% +0.03
BAC Bank of America Corp. Add +22.5% 0.14% +0.03
HAL Halliburton Co. Add +13.6% 0.22% +0.03
GPN Global Payments Inc. Add +139.8% 0.05% +0.03
GS Goldman Sachs Group Inc. Add +1.6% 1.05% +0.03
SLQD iShares 0-5 YR Inv GRD Corp. Add +9.9% 0.94% +0.02
CME Cme Group Inc. Add +10.8% 0.43% +0.02
LMT Lockheed Martin Corp. Add +10.3% 0.70% +0.02
BSCT Invesco Bulletshares 2029 CB Add +70.5% 0.06% +0.02
LULU Lululemon Athletica Inc. Add +54.7% 0.20% +0.02
FTV Fortive Corp. Add +83450.0% 0.01% +0.01
BSCS Invesco Bulletshares 2028 CB Add +16.1% 0.21% +0.01
BUD Anheuser-Busch Inbev-SPN ADR New 0.01% +0.01
VLTO Veralto Corp. Add +7025.0% 0.01% +0.01
BSCR Invesco Bulletshares 2027 CB Add +12.4% 0.24% +0.01
GBTC Grayscale Bitcoin Trust ETF New 0.01% +0.01
C Citigroup Inc. Add +1621.9% 0.01% +0.01
RJF Raymond James Financial Inc. Add +25000.0% 0.01% +0.01
VO Vngrd Mrngstr MD-Cap ETF-Usd Add +380.9% 0.01% +0.01
IBM Intl Business Machines Corp. Add +21.6% 0.03% +0.01
NRG ENERGY INC (NRG 2.75 06/01/48) New 0.01% +0.01
KVUE Kenvue Inc. Add +9.7% 0.32% +0.01
SPYM Ste STR SPDR PT S&P 500 ETF New 0.01% +0.01
ABBV Abbvie Inc. Add +2.6% 0.05% +0.01
BSCQ Invesco Bulletshares 2026 CB Add +9.9% 0.28% +0.01
MFC Manulife Financial Corp. Add +64.1% 0.01% +0.01
BOOKING HOLDINGS INC (BKNG 0.75 05/01/25) New 0.01% +0.01
AVGO Broadcom Inc. Add +34.9% 0.02% +0.01
SHOP Shopify Inc. Class A Add +550.8% 0.01% +0.01
SPDW Ste STR SPDR PT DW Eu ETF New 0.00% +0.00
NFLX Netflix Inc. Add +3.0% 0.03% +0.00
PIONEER NATURAL RESOURCE (PXD 0.25 05/15/25) New 0.00% +0.00
SPY SS SPDR S&P 500 ETF Trust-US Add +2.2% 0.10% +0.00
UNM Unum Group Add +2953.6% 0.00% +0.00
FORD MOTOR COMPANY (F 0 03/15/26) New 0.00% +0.00
RF Regions Financial Corp. Add +4.2% 0.08% +0.00

Notes & Other Activity Q4 2023 → Q1 2024

APOLLO GLOBAL MANAGEMENT (APO 6.75 07/31/26) SER A MAND CNV New 696 $44K
NEXTERA ENERGY INC (NEE 6.926 09/01/25) UNIT 09/01/2025 New 1,053 $41K
BANK OF AMERICA CORP (BAC 7.25 PERP L) 7.25%CNV PFD L New 34 $41K
WELLS FARGO & COMPANY (WFC 7.5 PERP L) PERP PFD CNV A New 33 $40K
BF.B Brown-Forman Corp. Class B CL B Reduce -100.0% 0 $0
SSNC Ss&c Technologies Holdings COM Sold out 0 $0before exit

Bonds, preferreds, convertibles and warrants; not part of the stock holdings or percentages above.

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 796$1.4BAAPL, IVV, MSFT, GOOGL, NVDA
Q1 2026 715$1.3BAAPL, MSFT, IVV, NVDA, GOOGL
Q4 2025 695$1.3BAAPL, MSFT, IVV, NVDA, GOOGL
Q3 2025 677$1.3BAAPL, MSFT, IVV, NVDA, JPM
Q2 2025 688$1.2BAAPL, MSFT, IVV, NVDA, JPM
Q1 2025 667$1.1BAAPL, MSFT, IVV, LLY, V
Q4 2024 670$1.1BAAPL, MSFT, IVV, AMZN, LLY
Q3 2024 742$1.2BAAPL, MSFT, IVV, LLY, AMZN
Q2 2024 750$1.0BAAPL, MSFT, LLY, IVV, AMZN
Q1 2024 1,015$1.0BAAPL, MSFT, IVV, LLY, AMZN