Colonial Trust Advisors
In its 13F for Q4 2024 (holdings as of December 31, 2024, filed February 13, 2025), Colonial Trust Advisors reported 670 stock positions worth $1.1 billion. Its top holding was Apple (AAPL) at 8.4% of the portfolio, followed by Microsoft (MSFT, 5.3%) and iShares Core S&P 500 ETF (IVV, 3.5%). Compared with Q3 2024, it opened 51 new positions, sold out of 124, added to 91 and reduced 232. The biggest buy was iShares Core S&P 500 ETF (IVV, shares +1%) and the biggest sale Eli Lilly (LLY, shares −3%).
- Most Recent 13F
- Q2 2026
- Location
- SPARTANBURG, SC
- CIK
- 0001567993
- Portfolio Value
- $1.1B (Q4 2024)
- SEC Filing
- 0001398344-25-002651 ↗ filed Feb 13, 2025
Holdings Value
Holdings 670 stocks · $1.1B
| AAPL Apple Inc. | 8.42% | 379,213 | $95.0M | Reduce -1.6% |
| MSFT Microsoft Corp. | 5.34% | 142,802 | $60.2M | Reduce -4.2% |
| IVV iShares Core S&P 500 ETF | 3.53% | 67,690 | $39.8M | Add +1.3% |
| AMZN Amazon.com Inc. | 2.68% | 137,631 | $30.2M | Reduce -0.9% |
| LLY Eli Lilly & Co. | 2.52% | 36,816 | $28.4M | Reduce -2.5% |
| NVDA Nvidia Corp. | 2.51% | 210,916 | $28.3M | Reduce -0.9% |
| JPM JPMorgan Chase & Co. | 2.33% | 109,870 | $26.3M | Reduce -2.1% |
| V Visa Inc. Class A | 2.31% | 82,606 | $26.1M | Reduce -1.3% |
| GOOGL Alphabet Inc. Class A | 2.21% | 131,890 | $25.0M | Reduce -1.9% |
| COST Costco Wholesale Corp. | 2.03% | 25,017 | $22.9M | Reduce -0.8% |
| UNH Unitedhealth Group Inc. | 1.80% | 40,095 | $20.3M | Reduce -2.1% |
| PANW Palo Alto Networks Inc. | 1.73% | 107,537 | $19.6M | Reduce -1.6% |
| HD Home Depot Inc. | 1.70% | 49,378 | $19.2M | Reduce -1.0% |
| PG The Procter & Gamble Co. | 1.69% | 113,890 | $19.1M | Reduce -3.7% |
| JNJ Johnson & Johnson | 1.60% | 124,529 | $18.0M | Reduce -3.0% |
| APD Air Products & Chemicals Inc. | 1.44% | 56,067 | $16.3M | Reduce -5.1% |
| UNP Union Pacific Corp. | 1.42% | 70,033 | $16.0M | Reduce -0.3% |
| WMT Walmart Inc. | 1.40% | 174,850 | $15.8M | Reduce -2.9% |
| ORCL Oracle Corp. | 1.38% | 93,295 | $15.5M | Reduce -3.4% |
| GS Goldman Sachs Group Inc. | 1.36% | 26,859 | $15.4M | Reduce -0.8% |
| BX Blackstone Inc. | 1.32% | 86,164 | $14.9M | Reduce -1.6% |
| ETN Eaton Corp. PLC | 1.29% | 43,960 | $14.6M | Reduce -1.7% |
| DGRO iShares Core Dividend Growth | 1.28% | 236,263 | $14.5M | Add +6.6% |
| ACN Accenture PLC Class A | 1.25% | 40,167 | $14.1M | Reduce -0.3% |
| PEP Pepsico Inc. | 1.21% | 89,696 | $13.6M | Reduce -3.9% |
| DUK Duke Energy Corp. | 1.20% | 125,611 | $13.5M | Reduce -2.9% |
| IJH iShares Core S&P Midcap ETF | 1.20% | 216,814 | $13.5M | Add +3.6% |
| FLOT iShares Floating Rate Bond E | 1.10% | 243,175 | $12.4M | Add +2.1% |
| WM Waste Management Inc. | 1.04% | 57,952 | $11.7M | Reduce -0.3% |
| KO The Coca-Cola Co. | 1.03% | 185,982 | $11.6M | Reduce -2.2% |
| SLQD iShares 0-5 YR Inv GRD Corp. | 1.02% | 231,712 | $11.5M | Add +4.4% |
| META Meta Platforms Inc. Class A | 0.96% | 18,439 | $10.8M | Add +0.4% |
| TT Trane Technologies PLC | 0.94% | 28,765 | $10.6M | Reduce -2.9% |
| SYK Stryker Corp. | 0.94% | 29,404 | $10.6M | Reduce -2.5% |
| BRK.B Berkshire Hathaway Inc. Class B | 0.93% | 23,107 | $10.5M | Reduce -0.3% |
| CVX Chevron Corp. | 0.89% | 69,227 | $10.0M | Reduce -3.8% |
| TJX TJX Companies Inc. filed as TJX COS INC NEW | 0.87% | 81,287 | $9.8M | Reduce -0.9% |
| CTAS Cintas Corp. | 0.84% | 51,657 | $9.4M | Add +0.6% |
| GOOG Alphabet Inc. Class C | 0.81% | 48,245 | $9.2M | Reduce -4.4% |
| DIS The Walt Disney Co. filed as DISNEY WALT CO | 0.81% | 82,002 | $9.1M | Reduce -6.1% |
| AMAT Applied Materials Inc. | 0.81% | 56,041 | $9.1M | Reduce -0.5% |
| AGG iShares Core U.S. Aggregate | 0.79% | 91,954 | $8.9M | Add +26.8% |
| DE Deere & Co. | 0.76% | 20,205 | $8.6M | Reduce -3.4% |
| LMT Lockheed Martin Corp. | 0.74% | 17,223 | $8.4M | Add +0.7% |
| NKE Nike Inc. Class B | 0.71% | 106,267 | $8.0M | Reduce -3.7% |
| BKNG Booking Holdings Inc. | 0.62% | 1,397 | $6.9M | Add +3.8% |
| STE Steris PLC | 0.62% | 33,759 | $6.9M | Reduce -0.0% |
| CSCO Cisco Systems Inc. | 0.61% | 116,550 | $6.9M | Reduce -4.6% |
| FDX FedEx Corp. | 0.60% | 24,100 | $6.8M | Add +3.1% |
| TXN Texas Instruments Inc. | 0.60% | 35,870 | $6.7M | Reduce -2.1% |
| JPST JPMorgan Ultra-Short Income | 0.56% | 124,708 | $6.3M | Add +4.1% |
| IQLT iShares MSCI International Q | 0.55% | 167,663 | $6.2M | Reduce -0.6% |
| CAT Caterpillar Inc. | 0.55% | 17,074 | $6.2M | Reduce -9.4% |
| SPGI S&P Global Inc. | 0.54% | 12,315 | $6.1M | Reduce -3.7% |
| CME Cme Group Inc. | 0.50% | 24,431 | $5.7M | Reduce -2.9% |
| CMCSA Comcast Corp. Class A | 0.50% | 150,044 | $5.6M | Add +1.3% |
| NEE Nextera Energy Inc. | 0.50% | 78,267 | $5.6M | Add +0.9% |
| ZTS Zoetis Inc. | 0.47% | 32,267 | $5.3M | Add +0.2% |
| IBB iShares Biotechnology ETF | 0.46% | 39,642 | $5.2M | Reduce -4.7% |
| EW Edwards Lifesciences Corp. | 0.46% | 70,308 | $5.2M | Reduce -0.8% |
| ECL Ecolab Inc. | 0.45% | 21,777 | $5.1M | Add +3.9% |
| BAM Brookfield Asset Mgmt-A | 0.43% | 90,112 | $4.9M | Add +0.9% |
| HSY The Hershey Co. | 0.43% | 28,727 | $4.9M | Reduce -10.1% |
| PSX Phillips 66 | 0.43% | 42,482 | $4.8M | Reduce -3.0% |
| SCHW Schwab (charles) Corp. | 0.43% | 65,262 | $4.8M | Reduce -10.8% |
| IJR iShares Core S&P Small-Cap E | 0.42% | 41,554 | $4.8M | Add +16.0% |
| MCD McDonald's Corp. | 0.42% | 16,164 | $4.7M | Reduce -3.2% |
| BSCT Invesco Bulletshares 2029 CB | 0.38% | 231,810 | $4.3M | Add +12.2% |
| TFC Truist Financial Corp. | 0.38% | 97,767 | $4.2M | Reduce -15.0% |
| PSA Public Storage | 0.37% | 14,094 | $4.2M | Reduce -1.2% |
| EOG EOG Resources Inc. | 0.37% | 33,793 | $4.1M | Add +3.7% |
| BSCQ Invesco Bulletshares 2026 CB | 0.35% | 200,404 | $3.9M | Add +10.2% |
| VZ Verizon Communications Inc. | 0.34% | 97,296 | $3.9M | Reduce -27.3% |
| BSCR Invesco Bulletshares 2027 CB | 0.34% | 199,252 | $3.9M | Add +15.7% |
| BSCS Invesco Bulletshares 2028 CB | 0.33% | 187,263 | $3.8M | Add +15.2% |
| EMXC iShares MSCI Emr MRK Ex Chna | 0.33% | 67,182 | $3.7M | Reduce -0.3% |
| GLD SPDR Gold Shares | 0.30% | 14,209 | $3.4M | Add +21.8% |
| KVUE Kenvue Inc. | 0.30% | 156,634 | $3.3M | Add +1.6% |
| USMV iShares MSCI USA Min Vol Fac | 0.28% | 36,020 | $3.2M | No change |
| BSCP Invesco Bulletshares 2025 CB | 0.27% | 150,123 | $3.1M | Add +3.2% |
| ADBE Adobe Inc. | 0.27% | 6,943 | $3.1M | Add +19.3% |
| CCJ Cameco Corp. | 0.26% | 57,232 | $2.9M | Add +9.8% |
| BWA Borgwarner Inc. | 0.26% | 92,454 | $2.9M | Reduce -9.0% |
| YUM Yum! Brands Inc. | 0.25% | 21,146 | $2.8M | Reduce -2.4% |
| DGX Quest Diagnostics Inc. | 0.25% | 18,370 | $2.8M | Reduce -4.1% |
| NSC Norfolk Southern Corp. | 0.23% | 10,939 | $2.6M | Add +5.3% |
| IEFA iShares Core MSCI Eafe ETF | 0.23% | 36,450 | $2.6M | Reduce -2.4% |
| AEP American Electric Power | 0.20% | 24,924 | $2.3M | Reduce -1.4% |
| XOM Exxon Mobil Corp. | 0.20% | 21,135 | $2.3M | Reduce -6.2% |
| IFF Intl Flavors & Fragrances filed as INTERNATIONAL FLAVORS&FRAGRA | 0.20% | 26,573 | $2.2M | Add +5.2% |
| CET Central Securities Corp. | 0.20% | 48,760 | $2.2M | Add +2.9% |
| CLH Clean Harbors Inc. | 0.19% | 9,470 | $2.2M | Reduce -2.2% |
| DEO Diageo PLC-Sponsored ADR | 0.19% | 16,870 | $2.1M | Reduce -28.1% |
| RY Royal Bank of Canada | 0.19% | 17,452 | $2.1M | No change |
| O Realty Income Corp. | 0.18% | 37,498 | $2.0M | Reduce -3.8% |
| SRE Sempra | 0.17% | 22,172 | $1.9M | Reduce -2.6% |
| CI The Cigna Group | 0.16% | 6,433 | $1.8M | Add +8.3% |
| KMB Kimberly-Clark Corp. | 0.15% | 12,540 | $1.6M | Reduce -15.0% |
| NFLX Netflix Inc. | 0.14% | 1,809 | $1.6M | Add +220.2% |
| SPY SS SPDR S&P 500 ETF Trust-US | 0.14% | 2,658 | $1.6M | Reduce -0.1% |
Other holdings (6): bonds, preferreds, convertibles and warrants · $185K (not counted above)
| Security | Class | Shares / Principal | Value | Change |
|---|---|---|---|---|
| APOLLO GLOBAL MANAGEMENT (APO 6.75 07/31/26) | SER A MAND CNV | 696 | $60K | No change |
| NEXTERA ENERGY INC (NEE 6.926 09/01/25) | UNIT 09/01/2025 | 1,053 | $43K | No change |
| BANK OF AMERICA CORP (BAC 7.25 PERP L) | 7.25%CNV PFD L | 34 | $41K | No change |
| WELLS FARGO & COMPANY (WFC 7.5 PERP L) | PERP PFD CNV A | 33 | $39K | No change |
| OXY.WS Occidental Petroleum-CW27 | *W EXP 08/03/202 | 2 | $55 | No change |
| XOSWW Xos Inc. -CW26 | *W EXP 08/20/202 | 2,500 | $16 | New |
Lines left out (1) · $87 — a value with no share or principal amount
| Security | Class | Shares | Value |
|---|---|---|---|
| QQQM Invesco Nasdaq 100 ETF | NASDAQ 100 ETF | 0 | $87 |
Filed with a value but no share or principal amount (a cash line, a holding rounded to 0 shares), so they are kept out of the holdings, totals and percentages.
Total filed on the 13F, all lines: $1.1B.
Portfolio Sells Q3 2024 → Q4 2024
| LLY Eli Lilly & Co. | Reduce -2.5% | 2.52% | −0.38 |
| UNH Unitedhealth Group Inc. | Reduce -2.1% | 1.80% | −0.27 |
| MSFT Microsoft Corp. | Reduce -4.2% | 5.34% | −0.21 |
| JNJ Johnson & Johnson | Reduce -3.0% | 1.60% | −0.20 |
| AMAT Applied Materials Inc. | Reduce -0.5% | 0.81% | −0.18 |
| VZ Verizon Communications Inc. | Reduce -27.3% | 0.34% | −0.17 |
| LOW Lowe's Cos Inc. | Reduce -85.3% | 0.03% | −0.17 |
| PEP Pepsico Inc. | Reduce -3.9% | 1.21% | −0.16 |
| KO The Coca-Cola Co. | Reduce -2.2% | 1.03% | −0.16 |
| ST Sensata Technologies Holdplc | Reduce -99.2% | 0.00% | −0.15 |
| BAC Bank of America Corp. | Reduce -57.8% | 0.12% | −0.14 |
| NKE Nike Inc. Class B | Reduce -3.7% | 0.71% | −0.13 |
| HSY The Hershey Co. | Reduce -10.1% | 0.43% | −0.10 |
| DEO Diageo PLC-Sponsored ADR | Reduce -28.1% | 0.19% | −0.09 |
| STE Steris PLC | Reduce -0.0% | 0.62% | −0.09 |
| DUK Duke Energy Corp. | Reduce -2.9% | 1.20% | −0.09 |
| CAT Caterpillar Inc. | Reduce -9.4% | 0.55% | −0.09 |
| DHR Danaher Corp. | Reduce -92.8% | 0.01% | −0.08 |
| UNP Union Pacific Corp. | Reduce -0.3% | 1.42% | −0.08 |
| APD Air Products & Chemicals Inc. | Reduce -5.1% | 1.44% | −0.08 |
| PG The Procter & Gamble Co. | Reduce -3.7% | 1.69% | −0.08 |
| PSA Public Storage | Reduce -1.2% | 0.37% | −0.07 |
| PSX Phillips 66 | Reduce -3.0% | 0.43% | −0.07 |
| IBB iShares Biotechnology ETF | Reduce -4.7% | 0.46% | −0.06 |
| TXN Texas Instruments Inc. | Reduce -2.1% | 0.60% | −0.06 |
| BWA Borgwarner Inc. | Reduce -9.0% | 0.26% | −0.06 |
| TT Trane Technologies PLC | Reduce -2.9% | 0.94% | −0.05 |
| IQLT iShares MSCI International Q | Reduce -0.6% | 0.55% | −0.05 |
| TFC Truist Financial Corp. | Reduce -15.0% | 0.38% | −0.05 |
| PFE Pfizer Inc. | Reduce -63.6% | 0.03% | −0.05 |
| HD Home Depot Inc. | Reduce -1.0% | 1.70% | −0.04 |
| ORCL Oracle Corp. | Reduce -3.4% | 1.38% | −0.04 |
| WPC WP Carey Inc. | Reduce -18.1% | 0.11% | −0.04 |
| O Realty Income Corp. | Reduce -3.8% | 0.18% | −0.04 |
| KMB Kimberly-Clark Corp. | Reduce -15.0% | 0.15% | −0.04 |
| HAL Halliburton Co. | Reduce -17.4% | 0.12% | −0.03 |
| CL Colgate-Palmolive Co. | Reduce -19.1% | 0.07% | −0.03 |
| CVX Chevron Corp. | Reduce -3.8% | 0.89% | −0.03 |
| SPGI S&P Global Inc. | Reduce -3.7% | 0.54% | −0.03 |
| XOM Exxon Mobil Corp. | Reduce -6.2% | 0.20% | −0.03 |
| EMXC iShares MSCI Emr MRK Ex Chna | Reduce -0.3% | 0.33% | −0.03 |
| IEFA iShares Core MSCI Eafe ETF | Reduce -2.4% | 0.23% | −0.03 |
| MCD McDonald's Corp. | Reduce -3.2% | 0.42% | −0.02 |
| MMM 3M Co. | Reduce -32.5% | 0.04% | −0.02 |
| AEP American Electric Power | Reduce -1.4% | 0.20% | −0.02 |
| MRK Merck & Co. Inc. | Reduce -15.5% | 0.06% | −0.02 |
| COP Conocophillips | Reduce -58.1% | 0.01% | −0.02 |
| BDX Becton Dickinson and Co. | Reduce -17.8% | 0.06% | −0.02 |
| EFA iShares MSCI Eafe ETF | Reduce -45.6% | 0.01% | −0.01 |
| GIS General Mills Inc. | Reduce -24.7% | 0.03% | −0.01 |
Portfolio Buys Q3 2024 → Q4 2024
| IVV iShares Core S&P 500 ETF | Add +1.3% | 3.53% | +0.20 |
| AGG iShares Core U.S. Aggregate | Add +26.8% | 0.79% | +0.15 |
| BKNG Booking Holdings Inc. | Add +3.8% | 0.62% | +0.12 |
| NFLX Netflix Inc. | Add +220.2% | 0.14% | +0.11 |
| DGRO iShares Core Dividend Growth | Add +6.6% | 1.28% | +0.08 |
| IJH iShares Core S&P Midcap ETF | Add +3.6% | 1.20% | +0.07 |
| BAM Brookfield Asset Mgmt-A | Add +0.9% | 0.43% | +0.07 |
| IJR iShares Core S&P Small-Cap E | Add +16.0% | 0.42% | +0.06 |
| GLD SPDR Gold Shares | Add +21.8% | 0.30% | +0.06 |
| SLQD iShares 0-5 YR Inv GRD Corp. | Add +4.4% | 1.02% | +0.05 |
| BSCR Invesco Bulletshares 2027 CB | Add +15.7% | 0.34% | +0.05 |
| META Meta Platforms Inc. Class A | Add +0.4% | 0.96% | +0.05 |
| FDX FedEx Corp. | Add +3.1% | 0.60% | +0.05 |
| BSCU Invesco Bulletshares 2030 CB | Add +54.4% | 0.13% | +0.05 |
| CCJ Cameco Corp. | Add +9.8% | 0.26% | +0.05 |
| FLOT iShares Floating Rate Bond E | Add +2.1% | 1.10% | +0.05 |
| BSCS Invesco Bulletshares 2028 CB | Add +15.2% | 0.33% | +0.05 |
| BSCT Invesco Bulletshares 2029 CB | Add +12.2% | 0.38% | +0.04 |
| BSCQ Invesco Bulletshares 2026 CB | Add +10.2% | 0.35% | +0.04 |
| JPST JPMorgan Ultra-Short Income | Add +4.1% | 0.56% | +0.03 |
| BSCV Invesco Bulletshares 2031 CB | Add +61.7% | 0.08% | +0.03 |
| PLTR Palantir Technologies Inc. Class A | Add +186.4% | 0.03% | +0.03 |
| EOG EOG Resources Inc. | Add +3.7% | 0.37% | +0.02 |
| BSCW Invesco Bulletshares 2032 CB | Add +51.1% | 0.05% | +0.02 |
| BSCP Invesco Bulletshares 2025 CB | Add +3.2% | 0.27% | +0.01 |
| TSLA Tesla Inc. | Add +0.6% | 0.04% | +0.01 |
| ADBE Adobe Inc. | Add +19.3% | 0.27% | +0.01 |
| TOST Toast Inc. Class A | Add +500.0% | 0.01% | +0.01 |
| T AT&T Inc. | Add +51.8% | 0.03% | +0.01 |
| CET Central Securities Corp. | Add +2.9% | 0.20% | +0.01 |
| SFST Southern First Bancshares | Add +18.1% | 0.02% | +0.01 |
| NUE Nucor Corp. | Add +804.2% | 0.01% | +0.01 |
| VCR Vanguard Consumer Discre ETF | New | 0.01% | +0.01 |
| ABNB Airbnb Inc. Class A | Add +652.2% | 0.01% | +0.01 |
| NSC Norfolk Southern Corp. | Add +5.3% | 0.23% | +0.00 |
| MAIN Main Street Capital Corp. | New | 0.00% | +0.00 |
| HUM Humana Inc. | Add +4500.0% | 0.00% | +0.00 |
| XLK SS Technology Select Sector | Add +6.3% | 0.04% | +0.00 |
| HON Honeywell International Inc. | Add +1.2% | 0.03% | +0.00 |
| IBM Intl Business Machines Corp. | Add +21.6% | 0.02% | +0.00 |
| QQQ Invesco QQQ Trust Series 1 | Add +3.3% | 0.04% | +0.00 |
| PKG Packaging Corp. of America | Add +1.4% | 0.05% | +0.00 |
| FE Firstenergy Corp. | Add +15.1% | 0.05% | +0.00 |
| IVW iShares S&P 500 Growth ETF | Add +1.2% | 0.03% | +0.00 |
| AVAV Aerovironment Inc. | New | 0.00% | +0.00 |
| IHI iShares U.S. Medical Devices | Add +225.2% | 0.00% | +0.00 |
| SDY SS SPDR S&P Dividend ETF | New | 0.00% | +0.00 |
| SNOW Snowflake Inc. | Add +8.3% | 0.01% | +0.00 |
| FBTC Fidelity Wise Origin Bitcoin | New | 0.00% | +0.00 |
| VGT Vanguard Info Tech ETF | Add +62.5% | 0.01% | +0.00 |
Notes & Other Activity Q3 2024 → Q4 2024
| DJTWW Trump Media & Technology Gro | *W EXP 03/25/202 | Sold out | 200 | $2Kbefore exit |
| XOSWW Xos Inc. -CW26 | *W EXP 08/20/202 | New | 2,500 | $16 |
| WMB Williams Cos Inc. | COM | Sold out | 0 | $0before exit |
Bonds, preferreds, convertibles and warrants; not part of the stock holdings or percentages above.
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 796 | $1.4B | AAPL, IVV, MSFT, GOOGL, NVDA |
| Q1 2026 | 715 | $1.3B | AAPL, MSFT, IVV, NVDA, GOOGL |
| Q4 2025 | 695 | $1.3B | AAPL, MSFT, IVV, NVDA, GOOGL |
| Q3 2025 | 677 | $1.3B | AAPL, MSFT, IVV, NVDA, JPM |
| Q2 2025 | 688 | $1.2B | AAPL, MSFT, IVV, NVDA, JPM |
| Q1 2025 | 667 | $1.1B | AAPL, MSFT, IVV, LLY, V |
| Q4 2024 | 670 | $1.1B | AAPL, MSFT, IVV, AMZN, LLY |
| Q3 2024 | 742 | $1.2B | AAPL, MSFT, IVV, LLY, AMZN |
| Q2 2024 | 750 | $1.0B | AAPL, MSFT, LLY, IVV, AMZN |
| Q1 2024 | 1,015 | $1.0B | AAPL, MSFT, IVV, LLY, AMZN |