ETF Store, Inc.

In its 13F for Q1 2025 (holdings as of March 31, 2025, filed May 5, 2025), ETF Store, Inc. reported 84 stock positions worth $81.5 million. Its top holding was iShares Core S&P 500 ETF (IVV) at 15.7% of the portfolio, followed by Vanguard Ftse Developed ETF (VEA, 5.1%) and Graniteshares Gold Trust (BAR, 4.6%). Compared with Q4 2024, it opened 7 new positions, sold out of 4, added to 35 and reduced 35. The biggest buy was iShares Floating Rate Bond E (FLOT, shares +39%) and the biggest sale iShares Core S&P 500 ETF (IVV, shares −6%).

Most Recent 13F
Q2 2026
Location
OVERLAND PARK, KS
CIK
0001911470
Portfolio Value
$81.5M (Q1 2025)
SEC Filing
0001911470-25-000002 ↗ filed May 5, 2025

Holdings Value

0$50.0M$100.0M$150.0M$200.0M Q1 2024: $175.3M Q1 2024 Q2 2024: $97.0M Q2 2024 Q3 2024: $97.1M Q3 2024 Q4 2024: $80.6M Q4 2024 Q1 2025: $81.5M $81.5M Q1 2025 Q2 2025: $86.3M Q2 2025 Q3 2025: $94.3M Q3 2025 Q4 2025: $98.0M Q4 2025 Q1 2026: $102.7M Q1 2026 Q2 2026: $119.5M Q2 2026

Holdings 84 stocks · $81.5M

IVV iShares Core S&P 500 ETF 15.75% 22,849 $12.8M Reduce -6.1%
VEA Vanguard Ftse Developed ETF 5.14% 82,517 $4.2M Reduce -0.8%
BAR Graniteshares Gold Trust 4.60% 121,552 $3.7M Reduce -2.8%
IJH iShares Core S&P Midcap ETF 4.54% 63,404 $3.7M Reduce -2.5%
SCHO Schwab Short-Term US Treas 3.90% 130,668 $3.2M Add +20.1%
SCHX Schwab US Large-Cap ETF 3.87% 142,733 $3.2M Reduce -0.3%
IEI iShares 3-7 Year Treasury Bo 3.57% 24,641 $2.9M Reduce -5.9%
USMV iShares MSCI USA Min Vol Fac 3.40% 29,565 $2.8M Reduce -3.3%
FLOT iShares Floating Rate Bond E 3.20% 51,093 $2.6M Add +39.2%
SCHZ Schwab US Aggregate Bond ETF 2.95% 103,891 $2.4M Reduce -2.1%
IEF iShares 7-10 Year Treasury B 2.54% 21,690 $2.1M Reduce -2.5%
MINT PIMCO Enhanced Short Maturit 2.48% 20,097 $2.0M Reduce -1.3%
VCSH Vanguard S/T Corp. Bond ETF 2.44% 25,205 $2.0M Reduce -1.6%
SPYM Ste STR SPDR PT S&P 500 ETF 2.04% 25,343 $1.7M Add +14.7%
CALF PCR US SM CP CSH CWS ETF-Usd 1.94% 42,127 $1.6M Add +2.5%
VTI VG Morningstar TS MKT ETF-US 1.91% 5,680 $1.6M Add +0.1%
IAU iShares Gold Trust 1.64% 22,726 $1.3M Reduce -6.2%
SCHM Schwab US Mid Cap ETF 1.54% 47,898 $1.3M Add +0.7%
SCHV Schwab US Large-Cap Value 1.43% 43,957 $1.2M Add +21.8%
SCHD Schwab US DVD Equity ETF 1.43% 41,598 $1.2M Add +14.1%
GSY Invesco Ultra Short Duration 1.28% 20,881 $1.0M Add +6.3%
BOXX Alpha Architect 1-3 MNTH Box 1.28% 9,355 $1.0M Add +19.3%
ORLY O'reilly Automotive Inc. 1.25% 709 $1.0M No change
QQQ Invesco QQQ Trust Series 1 1.19% 2,072 $972K Reduce -5.0%
CL Colgate-Palmolive Co. 1.04% 9,058 $849K Add +0.6%
VO Vngrd Mrngstr MD-Cap ETF-Usd 0.86% 2,720 $704K Add +0.1%
IJR iShares Core S&P Small-Cap E 0.78% 6,059 $634K Add +15.8%
XSOE Wisdmtree Emerg MKT Ex-St Ow 0.77% 20,317 $627K Reduce -13.5%
VOO Vanguard S&P 500 ETF 0.65% 1,029 $529K Add +0.4%
HRZN Horizon Technology Finance C 0.64% 55,348 $521K Add +16.6%
VV Vngrd Mrgstr LRG-Cap ETF-Usd 0.62% 1,975 $508K Reduce -16.6%
MO Altria Group Inc. 0.58% 7,930 $476K Add +1.6%
BRK.B Berkshire Hathaway Inc. Class B 0.57% 875 $466K Add +3.1%
NEAR iShares SH Dba ETF Usd Inc. 0.54% 8,701 $443K Reduce -12.9%
XOVR Ershares Private-Public Cros 0.54% 27,467 $438K Reduce -24.3%
AMZN Amazon.com Inc. 0.53% 2,258 $430K Reduce -5.0%
VWO Vanguard Ftse Emerging Marke 0.53% 9,466 $428K Reduce -0.3%
SGOL Abrdn Physical Gold Shares 0.50% 13,680 $408K Reduce -2.6%
SCHF Schwab Intl Equity ETF 0.49% 20,234 $400K Reduce -35.5%
ABBV Abbvie Inc. 0.48% 1,867 $391K Reduce -2.7%
RSG Republic Services Inc. 0.48% 1,613 $391K Reduce -3.0%
PLTR Palantir Technologies Inc. Class A 0.47% 4,557 $385K Add +13.9%
GLD SPDR Gold Shares 0.45% 1,287 $371K No change
VZ Verizon Communications Inc. 0.44% 7,974 $362K Add +9.6%
BSCQ Invesco Bulletshares 2026 CB 0.43% 18,109 $353K Add +43.8%
WMT Walmart Inc. 0.43% 3,961 $348K Reduce -4.4%
XOM Exxon Mobil Corp. 0.43% 2,914 $347K Add +0.6%
O Realty Income Corp. 0.42% 5,945 $345K Add +10.9%
COWZ Pacer US Cash Cows 100 ETF 0.40% 5,925 $324K Add +2.7%
VGIT Vanguard Intermediate-Term T 0.39% 5,298 $315K Reduce -12.6%
IUSB Ishr CR Unvrse Usd BD ETF-Ui 0.38% 6,650 $306K Reduce -12.0%
HACK Amplify Cybersecurity ETF 0.37% 4,188 $301K Reduce -10.3%
UMBF Umb Financial Corp. 0.36% 2,908 $294K No change
SJNK SS SPDR BB St Hi Yield ETF 0.35% 11,282 $284K Add +0.6%
SHY iShares 1-3 Year Treasury Bo 0.35% 3,402 $281K Reduce -11.6%
AMGN Amgen Inc. 0.34% 902 $281K No change
PBA Pembina Pipeline Corp. 0.34% 6,939 $278K Add +1.0%
SCHG Schwab US Large-Cap Growth 0.34% 10,997 $275K Add +3.6%
YUM Yum! Brands Inc. 0.33% 1,723 $271K Add +0.5%
SPYV SS SPDR P S&P 500 Value ETF 0.33% 5,257 $268K Add +2.7%
BMY Bristol-Myers Squibb Co. 0.33% 4,364 $266K Add +0.9%
BSCV Invesco Bulletshares 2031 CB 0.33% 16,293 $266K New
SCHA Schwab US Small-Cap ETF 0.33% 11,332 $266K Add +3.4%
SPYG SS SPDR P S&P 500 Growth ETF 0.32% 3,235 $260K Reduce -3.2%
AAPL Apple Inc. 0.31% 1,138 $253K Reduce -1.3%
SF Stifel Financial Corp. 0.31% 2,672 $252K No change
PFE Pfizer Inc. 0.30% 9,743 $247K Reduce -6.2%
MLPB Etracs Alerian Infrast Ser B filed as UBS AG LONDON BRANCH 0.30% 8,847 $246K No change
SCHE Schwab Emrg Mrkts Eqty ETF 0.30% 8,880 $245K No change
VNQ Vanguard Real Estate ETF 0.30% 2,661 $241K Reduce -5.3%
VYM Vanguard High DVD Yield ETF 0.29% 1,835 $237K Add +3.5%
JNJ Johnson & Johnson 0.28% 1,379 $229K New
JPST JPMorgan Ultra-Short Income 0.28% 4,428 $224K Reduce -10.9%
SBUX Starbucks Corp. 0.27% 2,247 $220K Add +0.5%
BSCX Invesco Bulletshares 2033 CB 0.27% 10,529 $220K New
VIG Vanguard Dividend Apprec ETF 0.27% 1,127 $219K Add +0.2%
QYLD Global X Nasd 100 Cov Call 0.27% 13,110 $218K New
MRK Merck & Co. Inc. 0.26% 2,341 $210K Add +0.4%
JPM JPMorgan Chase & Co. 0.26% 850 $208K Reduce -10.6%
BSCP Invesco Bulletshares 2025 CB 0.25% 9,955 $206K Reduce -19.9%
BSCW Invesco Bulletshares 2032 CB 0.25% 10,056 $205K New
NEE Nextera Energy Inc. 0.25% 2,877 $204K New
ITOT iShares Core S&P Total U.S. 0.25% 1,654 $202K Add +0.3%
RYLD Global X Russell 2000 Cov Class 0.19% 10,016 $151K New

Portfolio Sells Q4 2024 → Q1 2025

IVV iShares Core S&P 500 ETF Reduce -6.1% 15.75% −2.02
IJH iShares Core S&P Midcap ETF Reduce -2.5% 4.54% −0.48
NVDA Nvidia Corp. Sold out 0.00% −0.28
GOOG Alphabet Inc. Class C Sold out 0.00% −0.28
XOVR Ershares Private-Public Cros Reduce -24.3% 0.54% −0.27
MSFT Microsoft Corp. Sold out 0.00% −0.27
VTIP Vanguard Short-Term Tips Sold out 0.00% −0.26
SCHX Schwab US Large-Cap ETF Reduce -0.3% 3.87% −0.25
SCHF Schwab Intl Equity ETF Reduce -35.5% 0.49% −0.23
QQQ Invesco QQQ Trust Series 1 Reduce -5.0% 1.19% −0.19
IEI iShares 3-7 Year Treasury Bo Reduce -5.9% 3.57% −0.18
VV Vngrd Mrgstr LRG-Cap ETF-Usd Reduce -16.6% 0.62% −0.17
AMZN Amazon.com Inc. Reduce -5.0% 0.53% −0.12
XSOE Wisdmtree Emerg MKT Ex-St Ow Reduce -13.5% 0.77% −0.12
NEAR iShares SH Dba ETF Usd Inc. Reduce -12.9% 0.54% −0.08
BSCP Invesco Bulletshares 2025 CB Reduce -19.9% 0.25% −0.07
HACK Amplify Cybersecurity ETF Reduce -10.3% 0.37% −0.06
MINT PIMCO Enhanced Short Maturit Reduce -1.3% 2.48% −0.05
VGIT Vanguard Intermediate-Term T Reduce -12.6% 0.39% −0.05
AAPL Apple Inc. Reduce -1.3% 0.31% −0.05
IUSB Ishr CR Unvrse Usd BD ETF-Ui Reduce -12.0% 0.38% −0.05
SHY iShares 1-3 Year Treasury Bo Reduce -11.6% 0.35% −0.05
SPYG SS SPDR P S&P 500 Growth ETF Reduce -3.2% 0.32% −0.05
PFE Pfizer Inc. Reduce -6.2% 0.30% −0.04
VCSH Vanguard S/T Corp. Bond ETF Reduce -1.6% 2.44% −0.04
WMT Walmart Inc. Reduce -4.4% 0.43% −0.04
JPST JPMorgan Ultra-Short Income Reduce -10.9% 0.28% −0.04
SCHZ Schwab US Aggregate Bond ETF Reduce -2.1% 2.95% −0.04
JPM JPMorgan Chase & Co. Reduce -10.6% 0.26% −0.03
VNQ Vanguard Real Estate ETF Reduce -5.3% 0.30% −0.02
IEF iShares 7-10 Year Treasury B Reduce -2.5% 2.54% −0.01
VWO Vanguard Ftse Emerging Marke Reduce -0.3% 0.53% +0.01
USMV iShares MSCI USA Min Vol Fac Reduce -3.3% 3.40% +0.03
ABBV Abbvie Inc. Reduce -2.7% 0.48% +0.06
SGOL Abrdn Physical Gold Shares Reduce -2.6% 0.50% +0.06
RSG Republic Services Inc. Reduce -3.0% 0.48% +0.06
IAU iShares Gold Trust Reduce -6.2% 1.64% +0.16
VEA Vanguard Ftse Developed ETF Reduce -0.8% 5.14% +0.21
BAR Graniteshares Gold Trust Reduce -2.8% 4.60% +0.58

Portfolio Buys Q4 2024 → Q1 2025

FLOT iShares Floating Rate Bond E Add +39.2% 3.20% +0.88
SCHO Schwab Short-Term US Treas Add +20.1% 3.90% +0.66
BSCV Invesco Bulletshares 2031 CB New 0.33% +0.33
JNJ Johnson & Johnson New 0.28% +0.28
BSCX Invesco Bulletshares 2033 CB New 0.27% +0.27
QYLD Global X Nasd 100 Cov Call New 0.27% +0.27
SCHV Schwab US Large-Cap Value Add +21.8% 1.43% +0.27
BSCW Invesco Bulletshares 2032 CB New 0.25% +0.25
NEE Nextera Energy Inc. New 0.25% +0.25
BOXX Alpha Architect 1-3 MNTH Box Add +19.3% 1.28% +0.21
SCHD Schwab US DVD Equity ETF Add +14.1% 1.43% +0.19
RYLD Global X Russell 2000 Cov Class New 0.19% +0.19
SPYM Ste STR SPDR PT S&P 500 ETF Add +14.7% 2.04% +0.16
BSCQ Invesco Bulletshares 2026 CB Add +43.8% 0.43% +0.13
HRZN Horizon Technology Finance C Add +16.6% 0.64% +0.11
PLTR Palantir Technologies Inc. Class A Add +13.9% 0.47% +0.10
BRK.B Berkshire Hathaway Inc. Class B Add +3.1% 0.57% +0.09
VZ Verizon Communications Inc. Add +9.6% 0.44% +0.08
MO Altria Group Inc. Add +1.6% 0.58% +0.08
O Realty Income Corp. Add +10.9% 0.42% +0.07
GSY Invesco Ultra Short Duration Add +6.3% 1.28% +0.06
YUM Yum! Brands Inc. Add +0.5% 0.33% +0.05
XOM Exxon Mobil Corp. Add +0.6% 0.43% +0.04
IJR iShares Core S&P Small-Cap E Add +15.8% 0.78% +0.03
PBA Pembina Pipeline Corp. Add +1.0% 0.34% +0.03
CL Colgate-Palmolive Co. Add +0.6% 1.04% +0.03
BMY Bristol-Myers Squibb Co. Add +0.9% 0.33% +0.02
SBUX Starbucks Corp. Add +0.5% 0.27% +0.02
VYM Vanguard High DVD Yield ETF Add +3.5% 0.29% +0.01
SPYV SS SPDR P S&P 500 Value ETF Add +2.7% 0.33% +0.00
SJNK SS SPDR BB St Hi Yield ETF Add +0.6% 0.35% −0.00
VIG Vanguard Dividend Apprec ETF Add +0.2% 0.27% −0.01
COWZ Pacer US Cash Cows 100 ETF Add +2.7% 0.40% −0.01
ITOT iShares Core S&P Total U.S. Add +0.3% 0.25% −0.02
SCHA Schwab US Small-Cap ETF Add +3.4% 0.33% −0.03
VO Vngrd Mrngstr MD-Cap ETF-Usd Add +0.1% 0.86% −0.03
SCHG Schwab US Large-Cap Growth Add +3.6% 0.34% −0.03
MRK Merck & Co. Inc. Add +0.4% 0.26% −0.03
VOO Vanguard S&P 500 ETF Add +0.4% 0.65% −0.04
SCHM Schwab US Mid Cap ETF Add +0.7% 1.54% −0.10
VTI VG Morningstar TS MKT ETF-US Add +0.1% 1.91% −0.13
CALF PCR US SM CP CSH CWS ETF-Usd Add +2.5% 1.94% −0.30

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 114$119.5MIVV, VEA, IJH, BAR, SCHX
Q1 2026 100$102.7MIVV, VEA, BAR, IJH, SCHX
Q4 2025 98$98.0MIVV, VEA, BAR, IJH, SCHX
Q3 2025 93$94.3MIVV, VEA, BAR, IJH, SCHX
Q2 2025 88$86.3MIVV, VEA, IJH, BAR, SCHX
Q1 2025 84$81.5MIVV, VEA, BAR, IJH, SCHO
Q4 2024 81$80.6MIVV, IJH, VEA, SCHX, BAR
Q3 2024 89$97.1MIVV, VEA, IJH, BAR, SCHX
Q2 2024 87$97.0MIVV, VEA, IJH, BAR, SCHX
Q1 2024 113$175.3MIVV, VEA, IJH, BAR, SCHX