ETF Store, Inc.
In its 13F for Q2 2025 (holdings as of June 30, 2025, filed August 6, 2025), ETF Store, Inc. reported 88 stock positions worth $86.3 million. Its top holding was iShares Core S&P 500 ETF (IVV) at 16.2% of the portfolio, followed by Vanguard Ftse Developed ETF (VEA, 5.3%) and iShares Core S&P Midcap ETF (IJH, 4.5%). Compared with Q1 2025, it opened 5 new positions, sold out of 1, added to 47 and reduced 29. The biggest buy was Schwab US Large-Cap ETF (SCHX, shares +3%) and the biggest sale Schwab Short-Term US Treas (SCHO, shares −5%).
- Most Recent 13F
- Q2 2026
- Location
- OVERLAND PARK, KS
- CIK
- 0001911470
- Portfolio Value
- $86.3M (Q2 2025)
- SEC Filing
- 0001911470-25-000003 ↗ filed Aug 6, 2025
Holdings Value
Holdings 88 stocks · $86.3M
| IVV iShares Core S&P 500 ETF | 16.19% | 22,509 | $14.0M | Reduce -1.5% |
| VEA Vanguard Ftse Developed ETF | 5.32% | 80,624 | $4.6M | Reduce -2.3% |
| IJH iShares Core S&P Midcap ETF | 4.54% | 63,203 | $3.9M | Reduce -0.3% |
| BAR Graniteshares Gold Trust | 4.53% | 119,727 | $3.9M | Reduce -1.5% |
| SCHX Schwab US Large-Cap ETF | 4.18% | 147,564 | $3.6M | Add +3.4% |
| SCHO Schwab Short-Term US Treas | 3.50% | 123,874 | $3.0M | Reduce -5.2% |
| FLOT iShares Floating Rate Bond E | 3.48% | 58,902 | $3.0M | Add +15.3% |
| IEI iShares 3-7 Year Treasury Bo | 3.33% | 24,149 | $2.9M | Reduce -2.0% |
| USMV iShares MSCI USA Min Vol Fac | 3.01% | 27,644 | $2.6M | Reduce -6.5% |
| SCHZ Schwab US Aggregate Bond ETF | 2.74% | 101,678 | $2.4M | Reduce -2.1% |
| IEF iShares 7-10 Year Treasury B | 2.34% | 21,102 | $2.0M | Reduce -2.7% |
| VCSH Vanguard S/T Corp. Bond ETF | 2.28% | 24,762 | $2.0M | Reduce -1.8% |
| SPYM Ste STR SPDR PT S&P 500 ETF | 2.18% | 25,881 | $1.9M | Add +2.1% |
| MINT PIMCO Enhanced Short Maturit | 2.11% | 18,109 | $1.8M | Reduce -9.9% |
| VTI VG Morningstar TS MKT ETF-US | 2.00% | 5,690 | $1.7M | Add +0.2% |
| CALF PCR US SM CP CSH CWS ETF-Usd | 1.95% | 42,233 | $1.7M | Add +0.3% |
| SCHM Schwab US Mid Cap ETF | 1.65% | 50,718 | $1.4M | Add +5.9% |
| IAU iShares Gold Trust | 1.63% | 22,627 | $1.4M | Reduce -0.4% |
| BOXX Alpha Architect 1-3 MNTH Box | 1.46% | 11,169 | $1.3M | Add +19.4% |
| SCHV Schwab US Large-Cap Value | 1.43% | 44,612 | $1.2M | Add +1.5% |
| SCHD Schwab US DVD Equity ETF | 1.43% | 46,434 | $1.2M | Add +11.6% |
| QQQ Invesco QQQ Trust Series 1 | 1.35% | 2,119 | $1.2M | Add +2.3% |
| GSY Invesco Ultra Short Duration | 1.25% | 21,560 | $1.1M | Add +3.3% |
| ORLY O'reilly Automotive Inc. | 1.11% | 10,635 | $959K | No change |
| CL Colgate-Palmolive Co. | 0.96% | 9,111 | $828K | Add +0.6% |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | 0.86% | 2,655 | $743K | Reduce -2.4% |
| XSOE Wisdmtree Emerg MKT Ex-St Ow | 0.83% | 20,711 | $714K | Add +1.9% |
| IJR iShares Core S&P Small-Cap E | 0.74% | 5,869 | $641K | Reduce -3.1% |
| PLTR Palantir Technologies Inc. Class A | 0.72% | 4,587 | $625K | Add +0.7% |
| VOO Vanguard S&P 500 ETF | 0.68% | 1,036 | $588K | Add +0.7% |
| XOVR Ershares Private-Public Cros | 0.60% | 27,171 | $519K | Reduce -1.1% |
| VV Vngrd Mrgstr LRG-Cap ETF-Usd | 0.57% | 1,725 | $492K | Reduce -12.7% |
| AMZN Amazon.com Inc. | 0.56% | 2,209 | $485K | Reduce -2.2% |
| SCHF Schwab Intl Equity ETF | 0.55% | 21,562 | $477K | Add +6.6% |
| MO Altria Group Inc. | 0.55% | 8,077 | $474K | Add +1.9% |
| VWO Vanguard Ftse Emerging Marke | 0.54% | 9,469 | $468K | Add +0.0% |
| BRK.B Berkshire Hathaway Inc. Class B | 0.50% | 893 | $434K | Add +2.1% |
| SGOL Abrdn Physical Gold Shares | 0.49% | 13,297 | $419K | Reduce -2.8% |
| HRZN Horizon Technology Finance C | 0.47% | 56,078 | $404K | Add +1.3% |
| RSG Republic Services Inc. | 0.46% | 1,617 | $399K | Add +0.3% |
| O Realty Income Corp. | 0.46% | 6,868 | $396K | Add +15.5% |
| WMT Walmart Inc. | 0.45% | 3,978 | $389K | Add +0.4% |
| GLD SPDR Gold Shares | 0.44% | 1,237 | $377K | Reduce -3.9% |
| NEAR iShares SH Dba ETF Usd Inc. | 0.44% | 7,358 | $376K | Reduce -15.4% |
| HACK Amplify Cybersecurity ETF | 0.42% | 4,188 | $362K | No change |
| ABBV Abbvie Inc. | 0.40% | 1,882 | $349K | Add +0.8% |
| VZ Verizon Communications Inc. | 0.40% | 8,040 | $348K | Add +0.8% |
| BSCQ Invesco Bulletshares 2026 CB | 0.39% | 17,397 | $340K | Reduce -3.9% |
| SCHG Schwab US Large-Cap Growth | 0.37% | 11,038 | $322K | Add +0.4% |
| XOM Exxon Mobil Corp. | 0.37% | 2,933 | $316K | Add +0.7% |
| VGIT Vanguard Intermediate-Term T | 0.36% | 5,263 | $315K | Reduce -0.7% |
| SPYG SS SPDR P S&P 500 Growth ETF | 0.36% | 3,237 | $309K | Add +0.1% |
| IUSB Ishr CR Unvrse Usd BD ETF-Ui | 0.35% | 6,624 | $306K | Reduce -0.4% |
| UMBF Umb Financial Corp. | 0.35% | 2,908 | $306K | No change |
| COWZ Pacer US Cash Cows 100 ETF | 0.35% | 5,523 | $304K | Reduce -6.8% |
| SCHA Schwab US Small-Cap ETF | 0.34% | 11,738 | $297K | Add +3.6% |
| SHY iShares 1-3 Year Treasury Bo | 0.33% | 3,411 | $283K | Add +0.3% |
| BSCV Invesco Bulletshares 2031 CB | 0.32% | 16,800 | $278K | Add +3.1% |
| SF Stifel Financial Corp. | 0.32% | 2,672 | $277K | No change |
| SPYV SS SPDR P S&P 500 Value ETF | 0.32% | 5,265 | $276K | Add +0.1% |
| SCHE Schwab Emrg Mrkts Eqty ETF | 0.31% | 8,880 | $268K | No change |
| PBA Pembina Pipeline Corp. | 0.30% | 6,849 | $257K | Reduce -1.3% |
| AMGN Amgen Inc. | 0.29% | 902 | $252K | No change |
| JPM JPMorgan Chase & Co. | 0.29% | 867 | $251K | Add +2.0% |
| YUM Yum! Brands Inc. | 0.29% | 1,686 | $250K | Reduce -2.1% |
| PFE Pfizer Inc. | 0.29% | 10,246 | $248K | Add +5.2% |
| QYLD Global X Nasd 100 Cov Call | 0.29% | 14,783 | $247K | Add +12.8% |
| MSFT Microsoft Corp. | 0.28% | 493 | $245K | New |
| VNQ Vanguard Real Estate ETF | 0.28% | 2,714 | $242K | Add +2.0% |
| AAPL Apple Inc. | 0.27% | 1,139 | $234K | Add +0.1% |
| VIG Vanguard Dividend Apprec ETF | 0.27% | 1,141 | $234K | Add +1.2% |
| MLPB Etracs Alerian Infrast Ser B filed as UBS AG LONDON BRANCH | 0.27% | 8,847 | $230K | No change |
| BSCX Invesco Bulletshares 2033 CB | 0.27% | 10,817 | $229K | Add +2.7% |
| NEE Nextera Energy Inc. | 0.26% | 3,242 | $225K | Add +12.7% |
| ITOT iShares Core S&P Total U.S. | 0.26% | 1,659 | $224K | Add +0.3% |
| CSCO Cisco Systems Inc. | 0.26% | 3,212 | $223K | New |
| JPST JPMorgan Ultra-Short Income | 0.26% | 4,378 | $222K | Reduce -1.1% |
| VYM Vanguard High DVD Yield ETF | 0.26% | 1,661 | $221K | Reduce -9.5% |
| SJNK SS SPDR BB St Hi Yield ETF | 0.25% | 8,620 | $220K | Reduce -23.6% |
| BSCW Invesco Bulletshares 2032 CB | 0.25% | 10,466 | $216K | Add +4.1% |
| GOOG Alphabet Inc. Class C | 0.25% | 1,215 | $215K | New |
| JNJ Johnson & Johnson | 0.25% | 1,387 | $212K | Add +0.6% |
| MRK Merck & Co. Inc. | 0.24% | 2,664 | $211K | Add +13.8% |
| SBUX Starbucks Corp. | 0.24% | 2,291 | $210K | Add +2.0% |
| BSCY Invesco Bulletshares 2034 CB | 0.24% | 9,941 | $206K | New |
| BMY Bristol-Myers Squibb Co. | 0.24% | 4,435 | $205K | Add +1.6% |
| NVDA Nvidia Corp. | 0.24% | 1,297 | $205K | New |
| RYLD Global X Russell 2000 Cov Class | 0.18% | 10,216 | $152K | Add +2.0% |
Portfolio Sells Q1 2025 → Q2 2025
| SCHO Schwab Short-Term US Treas | Reduce -5.2% | 3.50% | −0.40 |
| USMV iShares MSCI USA Min Vol Fac | Reduce -6.5% | 3.01% | −0.39 |
| MINT PIMCO Enhanced Short Maturit | Reduce -9.9% | 2.11% | −0.37 |
| BSCP Invesco Bulletshares 2025 CB | Sold out | 0.00% | −0.25 |
| IEI iShares 3-7 Year Treasury Bo | Reduce -2.0% | 3.33% | −0.24 |
| SCHZ Schwab US Aggregate Bond ETF | Reduce -2.1% | 2.74% | −0.21 |
| IEF iShares 7-10 Year Treasury B | Reduce -2.7% | 2.34% | −0.20 |
| VCSH Vanguard S/T Corp. Bond ETF | Reduce -1.8% | 2.28% | −0.16 |
| NEAR iShares SH Dba ETF Usd Inc. | Reduce -15.4% | 0.44% | −0.11 |
| SJNK SS SPDR BB St Hi Yield ETF | Reduce -23.6% | 0.25% | −0.09 |
| BAR Graniteshares Gold Trust | Reduce -1.5% | 4.53% | −0.07 |
| VV Vngrd Mrgstr LRG-Cap ETF-Usd | Reduce -12.7% | 0.57% | −0.05 |
| COWZ Pacer US Cash Cows 100 ETF | Reduce -6.8% | 0.35% | −0.05 |
| PBA Pembina Pipeline Corp. | Reduce -1.3% | 0.30% | −0.04 |
| YUM Yum! Brands Inc. | Reduce -2.1% | 0.29% | −0.04 |
| BSCQ Invesco Bulletshares 2026 CB | Reduce -3.9% | 0.39% | −0.04 |
| IJR iShares Core S&P Small-Cap E | Reduce -3.1% | 0.74% | −0.03 |
| VYM Vanguard High DVD Yield ETF | Reduce -9.5% | 0.26% | −0.03 |
| VGIT Vanguard Intermediate-Term T | Reduce -0.7% | 0.36% | −0.02 |
| IUSB Ishr CR Unvrse Usd BD ETF-Ui | Reduce -0.4% | 0.35% | −0.02 |
| GLD SPDR Gold Shares | Reduce -3.9% | 0.44% | −0.02 |
| JPST JPMorgan Ultra-Short Income | Reduce -1.1% | 0.26% | −0.02 |
| SGOL Abrdn Physical Gold Shares | Reduce -2.8% | 0.49% | −0.01 |
| IAU iShares Gold Trust | Reduce -0.4% | 1.63% | −0.01 |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | Reduce -2.4% | 0.86% | −0.00 |
| IJH iShares Core S&P Midcap ETF | Reduce -0.3% | 4.54% | +0.00 |
| AMZN Amazon.com Inc. | Reduce -2.2% | 0.56% | +0.03 |
| XOVR Ershares Private-Public Cros | Reduce -1.1% | 0.60% | +0.06 |
| VEA Vanguard Ftse Developed ETF | Reduce -2.3% | 5.32% | +0.18 |
| IVV iShares Core S&P 500 ETF | Reduce -1.5% | 16.19% | +0.44 |
Portfolio Buys Q1 2025 → Q2 2025
| SCHX Schwab US Large-Cap ETF | Add +3.4% | 4.18% | +0.31 |
| MSFT Microsoft Corp. | New | 0.28% | +0.28 |
| FLOT iShares Floating Rate Bond E | Add +15.3% | 3.48% | +0.28 |
| CSCO Cisco Systems Inc. | New | 0.26% | +0.26 |
| PLTR Palantir Technologies Inc. Class A | Add +0.7% | 0.72% | +0.25 |
| GOOG Alphabet Inc. Class C | New | 0.25% | +0.25 |
| BSCY Invesco Bulletshares 2034 CB | New | 0.24% | +0.24 |
| NVDA Nvidia Corp. | New | 0.24% | +0.24 |
| BOXX Alpha Architect 1-3 MNTH Box | Add +19.4% | 1.46% | +0.18 |
| QQQ Invesco QQQ Trust Series 1 | Add +2.3% | 1.35% | +0.16 |
| SPYM Ste STR SPDR PT S&P 500 ETF | Add +2.1% | 2.18% | +0.14 |
| SCHM Schwab US Mid Cap ETF | Add +5.9% | 1.65% | +0.11 |
| VTI VG Morningstar TS MKT ETF-US | Add +0.2% | 2.00% | +0.09 |
| SCHF Schwab Intl Equity ETF | Add +6.6% | 0.55% | +0.06 |
| XSOE Wisdmtree Emerg MKT Ex-St Ow | Add +1.9% | 0.83% | +0.06 |
| SPYG SS SPDR P S&P 500 Growth ETF | Add +0.1% | 0.36% | +0.04 |
| SCHG Schwab US Large-Cap Growth | Add +0.4% | 0.37% | +0.04 |
| JPM JPMorgan Chase & Co. | Add +2.0% | 0.29% | +0.04 |
| O Realty Income Corp. | Add +15.5% | 0.46% | +0.04 |
| VOO Vanguard S&P 500 ETF | Add +0.7% | 0.68% | +0.03 |
| WMT Walmart Inc. | Add +0.4% | 0.45% | +0.02 |
| QYLD Global X Nasd 100 Cov Call | Add +12.8% | 0.29% | +0.02 |
| SCHA Schwab US Small-Cap ETF | Add +3.6% | 0.34% | +0.02 |
| VWO Vanguard Ftse Emerging Marke | Add +0.0% | 0.54% | +0.02 |
| ITOT iShares Core S&P Total U.S. | Add +0.3% | 0.26% | +0.01 |
| NEE Nextera Energy Inc. | Add +12.7% | 0.26% | +0.01 |
| CALF PCR US SM CP CSH CWS ETF-Usd | Add +0.3% | 1.95% | +0.01 |
| VIG Vanguard Dividend Apprec ETF | Add +1.2% | 0.27% | +0.00 |
| SCHD Schwab US DVD Equity ETF | Add +11.6% | 1.43% | −0.00 |
| BSCW Invesco Bulletshares 2032 CB | Add +4.1% | 0.25% | −0.00 |
| SCHV Schwab US Large-Cap Value | Add +1.5% | 1.43% | −0.00 |
| BSCX Invesco Bulletshares 2033 CB | Add +2.7% | 0.27% | −0.00 |
| BSCV Invesco Bulletshares 2031 CB | Add +3.1% | 0.32% | −0.00 |
| RYLD Global X Russell 2000 Cov Class | Add +2.0% | 0.18% | −0.01 |
| SPYV SS SPDR P S&P 500 Value ETF | Add +0.1% | 0.32% | −0.01 |
| MRK Merck & Co. Inc. | Add +13.8% | 0.24% | −0.01 |
| PFE Pfizer Inc. | Add +5.2% | 0.29% | −0.02 |
| VNQ Vanguard Real Estate ETF | Add +2.0% | 0.28% | −0.02 |
| RSG Republic Services Inc. | Add +0.3% | 0.46% | −0.02 |
| SHY iShares 1-3 Year Treasury Bo | Add +0.3% | 0.33% | −0.02 |
| SBUX Starbucks Corp. | Add +2.0% | 0.24% | −0.03 |
| GSY Invesco Ultra Short Duration | Add +3.3% | 1.25% | −0.03 |
| JNJ Johnson & Johnson | Add +0.6% | 0.25% | −0.04 |
| MO Altria Group Inc. | Add +1.9% | 0.55% | −0.04 |
| AAPL Apple Inc. | Add +0.1% | 0.27% | −0.04 |
| VZ Verizon Communications Inc. | Add +0.8% | 0.40% | −0.04 |
| XOM Exxon Mobil Corp. | Add +0.7% | 0.37% | −0.06 |
| BRK.B Berkshire Hathaway Inc. Class B | Add +2.1% | 0.50% | −0.07 |
| ABBV Abbvie Inc. | Add +0.8% | 0.40% | −0.08 |
| CL Colgate-Palmolive Co. | Add +0.6% | 0.96% | −0.08 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 114 | $119.5M | IVV, VEA, IJH, BAR, SCHX |
| Q1 2026 | 100 | $102.7M | IVV, VEA, BAR, IJH, SCHX |
| Q4 2025 | 98 | $98.0M | IVV, VEA, BAR, IJH, SCHX |
| Q3 2025 | 93 | $94.3M | IVV, VEA, BAR, IJH, SCHX |
| Q2 2025 | 88 | $86.3M | IVV, VEA, IJH, BAR, SCHX |
| Q1 2025 | 84 | $81.5M | IVV, VEA, BAR, IJH, SCHO |
| Q4 2024 | 81 | $80.6M | IVV, IJH, VEA, SCHX, BAR |
| Q3 2024 | 89 | $97.1M | IVV, VEA, IJH, BAR, SCHX |
| Q2 2024 | 87 | $97.0M | IVV, VEA, IJH, BAR, SCHX |
| Q1 2024 | 113 | $175.3M | IVV, VEA, IJH, BAR, SCHX |