Landaas & Co. /Wi

In its 13F for Q2 2024 (holdings as of June 30, 2024, filed August 13, 2024), Landaas & Co. /Wi reported 83 stock positions worth $328.2 million. Its top holding was VG Morningstar TS MKT ETF-US (VTI) at 29.8% of the portfolio, followed by iShares Russell 1000 Value E (IWD, 19.0%) and iShares MSCI USA Quality Fac (QUAL, 14.6%). Compared with Q1 2024, it opened 4 new positions, sold out of 7, added to 21 and reduced 25. The biggest buy was iShares MSCI USA Quality Fac (QUAL, shares +17%) and the biggest sale iShares Russell 1000 Value E (IWD, shares −1%).

Most Recent 13F
Q2 2026
Location
MILWAUKEE, WI
CIK
0000913990
Portfolio Value
$328.2M (Q2 2024)
SEC Filing
0001104659-24-088761 ↗ filed Aug 13, 2024

Holdings Value

0$200.0M$400.0M$600.0M Q1 2024: $307.5M Q1 2024 Q2 2024: $328.2M $328.2M Q2 2024 Q3 2024: $359.2M Q3 2024 Q4 2024: $361.2M Q4 2024 Q1 2025: $361.7M Q1 2025 Q2 2025: $418.7M Q2 2025 Q3 2025: $440.1M Q3 2025 Q4 2025: $454.5M Q4 2025 Q1 2026: $455.9M Q1 2026 Q2 2026: $549.7M Q2 2026

Holdings 83 stocks · $328.2M

VTI VG Morningstar TS MKT ETF-US 29.84% 366,048 $97.9M Add +0.6%
IWD iShares Russell 1000 Value E 19.00% 357,468 $62.4M Reduce -1.0%
QUAL iShares MSCI USA Quality Fac 14.62% 281,048 $48.0M Add +16.8%
TFLO iShares Treasury Floating Ra 12.88% 834,330 $42.3M Add +14.2%
GARP iShares MSCI USA Quality Gar 3.32% 209,796 $10.9M Add +54.3%
IWF iShares Russell 1000 Growth 2.26% 20,354 $7.4M Add +2.6%
VOO Vanguard S&P 500 ETF 2.23% 14,630 $7.3M Add +7.9%
AAPL Apple Inc. 1.95% 30,273 $6.4M Add +0.5%
MSFT Microsoft Corp. 1.38% 10,157 $4.5M Add +1.2%
DVY iShares Select Dividend ETF 1.31% 35,632 $4.3M Reduce -5.0%
TSLA Tesla Inc. 0.69% 11,483 $2.3M Reduce -2.2%
IWB iShares Russell 1000 ETF 0.62% 6,894 $2.1M Reduce -1.2%
AMZN Amazon.com Inc. 0.44% 7,416 $1.4M Reduce -1.9%
PG The Procter & Gamble Co. 0.33% 6,637 $1.1M Reduce -1.2%
ORCL Oracle Corp. 0.32% 7,464 $1.1M No change
XLI SS Industrial Select Sector 0.32% 8,540 $1.0M No change
WEC WEC Energy Group Inc. 0.30% 12,374 $971K Reduce -0.5%
FISV Fiserv Inc. 0.29% 6,313 $941K No change
SPLV Invesco S&P 500 Low Volatili 0.26% 13,176 $856K Reduce -6.4%
MCD McDonald's Corp. 0.25% 3,278 $835K No change
ABBV Abbvie Inc. 0.25% 4,702 $806K Add +4.1%
NVDA Nvidia Corp. 0.24% 6,470 $799K New
VTEB Vanguard Tax-Exempt Bond ETF 0.23% 15,332 $768K No change
SCHD Schwab US DVD Equity ETF 0.23% 9,840 $765K No change
BRK.B Berkshire Hathaway Inc. Class B 0.23% 1,840 $749K Add +1.0%
FCX Freeport-McMoran Inc. 0.23% 15,389 $748K No change
ESGV Vanguard ESG US Stock ETF 0.20% 6,720 $649K Add +10.5%
DIS The Walt Disney Co. filed as DISNEY WALT CO 0.19% 6,232 $619K No change
MGV Vngrd Mrgstr MG CP VL ETF-Ui 0.17% 4,736 $561K No change
VUG Vanguard Mrngstar GR ETF-Sui 0.17% 1,469 $549K Reduce -1.5%
SPY SS SPDR S&P 500 ETF Trust-US 0.15% 933 $508K No change
GOOGL Alphabet Inc. Class A 0.15% 2,782 $507K Reduce -3.4%
FIS Fidelity National Info Serv 0.15% 6,630 $500K No change
MOAT Vaneck Morningstar Wide Moat 0.15% 5,693 $493K Reduce -10.3%
ETN Eaton Corp. PLC 0.14% 1,486 $466K No change
COST Costco Wholesale Corp. 0.14% 545 $463K Add +7.9%
IQLT iShares MSCI International Q 0.14% 11,753 $459K New
IDV iShares International Select 0.14% 16,181 $448K Reduce -5.2%
JPM JPMorgan Chase & Co. 0.13% 2,156 $436K Reduce -55.6%
CAT Caterpillar Inc. 0.13% 1,307 $435K No change
ITA iShares U.S. Aerospace & Def 0.13% 3,250 $429K Add +54.8%
KO The Coca-Cola Co. 0.12% 6,432 $409K No change
USB US Bancorp 0.12% 9,651 $383K Reduce -31.9%
NEE Nextera Energy Inc. 0.11% 5,320 $377K No change
ABT Abbott Laboratories 0.11% 3,598 $374K Reduce -26.9%
ILCB iShares Morningstar U.S. Equ 0.11% 4,900 $368K Reduce -21.6%
LIN Linde PLC 0.11% 828 $363K No change
XOM Exxon Mobil Corp. 0.11% 3,131 $360K Add +0.3%
QCOM Qualcomm Inc. 0.11% 1,791 $357K No change
AMGN Amgen Inc. 0.11% 1,127 $352K Reduce -35.6%
APH Amphenol Corp. Class A 0.11% 5,206 $351K Add +0.1%
UNH Unitedhealth Group Inc. 0.10% 671 $342K No change
LLY Eli Lilly & Co. 0.10% 377 $341K No change
PGX Invesco Preferred ETF 0.10% 28,987 $335K No change
DSI iShares ESG MSCI KLD 400 ETF 0.10% 3,090 $321K Add +0.2%
ACWV iShares MSCI Global Min Vol 0.10% 3,061 $320K No change
RWL Invesco S&P 500 Revenue ETF 0.10% 3,388 $314K No change
VTV Vanguard Mrngstr Val ETF-Aui 0.10% 1,948 $312K Reduce -1.6%
PEP Pepsico Inc. 0.09% 1,882 $310K Reduce -3.1%
FDRR Fidelity Div ETF Rise Rates 0.09% 6,060 $292K New
GOOG Alphabet Inc. Class C 0.09% 1,576 $289K Add +13.5%
JNJ Johnson & Johnson 0.09% 1,924 $281K Add +5.5%
SCHV Schwab US Large-Cap Value 0.08% 3,620 $268K No change
V Visa Inc. Class A 0.08% 1,004 $264K Add +17.0%
FVAL Fidelity Value Factor ETF 0.08% 4,560 $263K No change
IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS 0.08% 1,519 $263K Add +0.3%
ICLN iShares Global Clean Energy 0.08% 19,712 $263K No change
CVX Chevron Corp. 0.08% 1,648 $258K No change
WMT Walmart Inc. 0.08% 3,806 $258K Add +9.6%
CL Colgate-Palmolive Co. 0.08% 2,620 $254K No change
RTX RTX Corp. 0.07% 2,428 $244K No change
MGEE Mge Energy Inc. 0.07% 3,166 $237K Reduce -8.7%
MRK Merck & Co. Inc. 0.07% 1,918 $237K Reduce -23.7%
INTC Intel Corp. 0.07% 7,195 $223K Reduce -7.7%
MKC McCormick & Co.-Non VTG SHRS 0.07% 3,150 $223K No change
ADP Automatic Data Processing 0.07% 910 $217K No change
PNSTQ Pinstripes Holdings Inc. 0.06% 77,595 $213K Reduce -12.4%
UNP Union Pacific Corp. 0.06% 942 $213K No change
LMT Lockheed Martin Corp. 0.06% 450 $210K No change
PM Philip Morris International 0.06% 2,043 $207K New
MA Mastercard Inc. Class A 0.06% 457 $202K No change
VZ Verizon Communications Inc. 0.06% 4,888 $202K Reduce -11.1%
VIG Vanguard Dividend Apprec ETF 0.06% 1,100 $201K Reduce -28.0%

Portfolio Sells Q1 2024 → Q2 2024

IWD iShares Russell 1000 Value E Reduce -1.0% 19.00% −2.03
DVY iShares Select Dividend ETF Reduce -5.0% 1.31% −0.19
JPM JPMorgan Chase & Co. Reduce -55.6% 0.13% −0.18
FTEC Fidelity MSCI Info Tech Indx Sold out 0.00% −0.11
IJH iShares Core S&P Midcap ETF Sold out 0.00% −0.09
USB US Bancorp Reduce -31.9% 0.12% −0.09
SCHW Schwab (charles) Corp. Sold out 0.00% −0.09
IVV iShares Core S&P 500 ETF Sold out 0.00% −0.08
HOG Harley-Davidson Inc. Sold out 0.00% −0.07
BMO Bank of Montreal Sold out 0.00% −0.07
LOW Lowe's Cos Inc. Sold out 0.00% −0.07
ABT Abbott Laboratories Reduce -26.9% 0.11% −0.07
AMGN Amgen Inc. Reduce -35.6% 0.11% −0.05
INTC Intel Corp. Reduce -7.7% 0.07% −0.04
SPLV Invesco S&P 500 Low Volatili Reduce -6.4% 0.26% −0.04
WEC WEC Energy Group Inc. Reduce -0.5% 0.30% −0.04
MOAT Vaneck Morningstar Wide Moat Reduce -10.3% 0.15% −0.04
MRK Merck & Co. Inc. Reduce -23.7% 0.07% −0.04
ILCB iShares Morningstar U.S. Equ Reduce -21.6% 0.11% −0.04
VIG Vanguard Dividend Apprec ETF Reduce -28.0% 0.06% −0.03
PNSTQ Pinstripes Holdings Inc. Reduce -12.4% 0.06% −0.03
IWB iShares Russell 1000 ETF Reduce -1.2% 0.62% −0.03
PG The Procter & Gamble Co. Reduce -1.2% 0.33% −0.02
IDV iShares International Select Reduce -5.2% 0.14% −0.02
MGEE Mge Energy Inc. Reduce -8.7% 0.07% −0.02
PEP Pepsico Inc. Reduce -3.1% 0.09% −0.02
VZ Verizon Communications Inc. Reduce -11.1% 0.06% −0.01
VTV Vanguard Mrngstr Val ETF-Aui Reduce -1.6% 0.10% −0.01
AMZN Amazon.com Inc. Reduce -1.9% 0.44% −0.01
VUG Vanguard Mrngstar GR ETF-Sui Reduce -1.5% 0.17% +0.00
GOOGL Alphabet Inc. Class A Reduce -3.4% 0.15% +0.01
TSLA Tesla Inc. Reduce -2.2% 0.69% +0.02

Portfolio Buys Q1 2024 → Q2 2024

QUAL iShares MSCI USA Quality Fac Add +16.8% 14.62% +1.76
GARP iShares MSCI USA Quality Gar Add +54.3% 3.32% +1.21
TFLO iShares Treasury Floating Ra Add +14.2% 12.88% +0.83
AAPL Apple Inc. Add +0.5% 1.95% +0.27
NVDA Nvidia Corp. New 0.24% +0.24
IQLT iShares MSCI International Q New 0.14% +0.14
VOO Vanguard S&P 500 ETF Add +7.9% 2.23% +0.11
FDRR Fidelity Div ETF Rise Rates New 0.09% +0.09
IWF iShares Russell 1000 Growth Add +2.6% 2.26% +0.09
PM Philip Morris International New 0.06% +0.06
ITA iShares U.S. Aerospace & Def Add +54.8% 0.13% +0.04
COST Costco Wholesale Corp. Add +7.9% 0.14% +0.02
GOOG Alphabet Inc. Class C Add +13.5% 0.09% +0.02
ESGV Vanguard ESG US Stock ETF Add +10.5% 0.20% +0.01
WMT Walmart Inc. Add +9.6% 0.08% +0.01
MSFT Microsoft Corp. Add +1.2% 1.38% +0.01
APH Amphenol Corp. Class A Add +0.1% 0.11% +0.01
V Visa Inc. Class A Add +17.0% 0.08% +0.00
DSI iShares ESG MSCI KLD 400 ETF Add +0.2% 0.10% −0.00
JNJ Johnson & Johnson Add +5.5% 0.09% −0.01
XOM Exxon Mobil Corp. Add +0.3% 0.11% −0.01
IBM Intl Business Machines Corp. Add +0.3% 0.08% −0.01
BRK.B Berkshire Hathaway Inc. Class B Add +1.0% 0.23% −0.02
ABBV Abbvie Inc. Add +4.1% 0.25% −0.02
VTI VG Morningstar TS MKT ETF-US Add +0.6% 29.84% −0.92

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 149$549.7MVTI, IWD, QUAL, GARP, DFIV
Q1 2026 130$455.9MVTI, IWD, QUAL, DFIV, GARP
Q4 2025 126$454.5MVTI, IWD, QUAL, GARP, DFIV
Q3 2025 123$440.1MVTI, IWD, QUAL, GARP, TFLO
Q2 2025 116$418.7MVTI, IWD, QUAL, TFLO, GARP
Q1 2025 94$361.7MVTI, IWD, QUAL, TFLO, GARP
Q4 2024 89$361.2MVTI, IWD, QUAL, TFLO, GARP
Q3 2024 89$359.2MVTI, IWD, QUAL, TFLO, GARP
Q2 2024 83$328.2MVTI, IWD, QUAL, TFLO, GARP
Q1 2024 86$307.5MVTI, IWD, QUAL, TFLO, IWF