Landaas & Co. /Wi

In its 13F for Q4 2024 (holdings as of December 31, 2024, filed February 27, 2025), Landaas & Co. /Wi reported 89 stock positions worth $361.2 million. Its top holding was VG Morningstar TS MKT ETF-US (VTI) at 29.5% of the portfolio, followed by iShares Russell 1000 Value E (IWD, 18.2%) and iShares MSCI USA Quality Fac (QUAL, 16.9%). Compared with Q3 2024, it opened 8 new positions, sold out of 8, added to 29 and reduced 18. The biggest buy was iShares MSCI USA Quality Gar (GARP, shares +27%) and the biggest sale iShares Treasury Floating Ra (TFLO, shares −22%).

Most Recent 13F
Q2 2026
Location
MILWAUKEE, WI
CIK
0000913990
Portfolio Value
$361.2M (Q4 2024)
SEC Filing
0001104659-25-018020 ↗ filed Feb 27, 2025

Holdings Value

0$200.0M$400.0M$600.0M Q1 2024: $307.5M Q1 2024 Q2 2024: $328.2M Q2 2024 Q3 2024: $359.2M Q3 2024 Q4 2024: $361.2M $361.2M Q4 2024 Q1 2025: $361.7M Q1 2025 Q2 2025: $418.7M Q2 2025 Q3 2025: $440.1M Q3 2025 Q4 2025: $454.5M Q4 2025 Q1 2026: $455.9M Q1 2026 Q2 2026: $549.7M Q2 2026

Holdings 89 stocks · $361.2M
VTI VG Morningstar TS MKT ETF-US 29.45% 367,064 $106.4M Add +0.2%
IWD iShares Russell 1000 Value E 18.20% 355,144 $65.7M Reduce -0.8%
QUAL iShares MSCI USA Quality Fac 16.87% 342,221 $60.9M Add +7.9%
TFLO iShares Treasury Floating Ra 9.08% 649,654 $32.8M Reduce -22.1%
GARP iShares MSCI USA Quality Gar 5.62% 360,725 $20.3M Add +27.1%
VOO Vanguard S&P 500 ETF 2.31% 15,450 $8.3M Add +3.1%
IWF iShares Russell 1000 Growth 2.26% 20,292 $8.1M Reduce -0.2%
AAPL Apple Inc. 2.03% 29,265 $7.3M Add +2.3%
DVY iShares Select Dividend ETF 1.38% 37,903 $5.0M Add +3.5%
MSFT Microsoft Corp. 1.19% 10,206 $4.3M Add +0.5%
IWB iShares Russell 1000 ETF 0.63% 7,047 $2.3M Add +4.7%
FISV Fiserv Inc. 0.48% 8,359 $1.7M Reduce -2.4%
AMZN Amazon.com Inc. 0.46% 7,548 $1.7M Add +1.8%
TSLA Tesla Inc. 0.43% 3,883 $1.6M Reduce -57.3%
ORCL Oracle Corp. 0.34% 7,464 $1.2M No change
WEC WEC Energy Group Inc. 0.33% 12,805 $1.2M Add +0.0%
PG The Procter & Gamble Co. 0.31% 6,748 $1.1M Add +1.7%
SPY SS SPDR S&P 500 ETF Trust-US 0.31% 1,930 $1.1M Add +85.9%
XLI SS Industrial Select Sector 0.31% 8,540 $1.1M No change
BRK.B Berkshire Hathaway Inc. Class B 0.29% 2,293 $1.0M Add +2.4%
JPM JPMorgan Chase & Co. 0.28% 4,160 $997K Add +0.1%
MCD McDonald's Corp. 0.26% 3,209 $930K Reduce -2.1%
NVDA Nvidia Corp. 0.25% 6,830 $917K Add +6.5%
SPLV Invesco S&P 500 Low Volatili 0.25% 12,697 $889K Reduce -3.7%
ABBV Abbvie Inc. 0.24% 4,902 $871K Add +4.3%
ESGV Vanguard ESG US Stock ETF 0.23% 8,060 $845K Add +18.1%
VTEB Vanguard Tax-Exempt Bond ETF 0.23% 16,713 $838K No change
SCHD Schwab US DVD Equity ETF 0.22% 29,520 $806K No change
GOOGL Alphabet Inc. Class A 0.22% 4,182 $792K Add +50.3%
IQLT iShares MSCI International Q 0.17% 16,896 $627K Reduce -11.9%
DIS The Walt Disney Co. filed as DISNEY WALT CO 0.17% 5,582 $622K No change
MGV Vngrd Mrgstr MG CP VL ETF-Ui 0.16% 4,736 $592K No change
FCX Freeport-McMoran Inc. 0.16% 15,389 $586K No change
ITA iShares U.S. Aerospace & Def 0.16% 3,980 $578K Add +22.5%
VUG Vanguard Mrngstar GR ETF-Sui 0.16% 1,409 $578K Reduce -1.7%
CAT Caterpillar Inc. 0.15% 1,470 $533K Add +13.3%
VTV Vanguard Mrngstr Val ETF-Aui 0.14% 2,951 $500K Add +55.6%
COST Costco Wholesale Corp. 0.14% 542 $497K No change
ETN Eaton Corp. PLC 0.14% 1,486 $493K No change
IDV iShares International Select 0.13% 17,548 $480K Reduce -4.4%
ABT Abbott Laboratories 0.12% 3,798 $430K Add +5.6%
FIS Fidelity National Info Serv 0.12% 5,169 $417K No change
MOAT Vaneck Morningstar Wide Moat 0.12% 4,493 $417K Reduce -21.1%
DSI iShares ESG MSCI KLD 400 ETF 0.12% 3,774 $416K Add +21.7%
KO The Coca-Cola Co. 0.11% 6,432 $400K No change
ILCB iShares Morningstar U.S. Equ 0.11% 4,916 $399K Add +0.2%
NEE Nextera Energy Inc. 0.11% 5,455 $391K Add +2.5%
APH Amphenol Corp. Class A 0.10% 5,206 $362K No change
USB US Bancorp 0.10% 7,295 $349K Add +0.5%
LIN Linde PLC 0.10% 828 $347K No change
XOM Exxon Mobil Corp. 0.09% 3,151 $339K Add +0.3%
RWL Invesco S&P 500 Revenue ETF 0.09% 3,388 $332K No change
ACWV iShares MSCI Global Min Vol 0.09% 3,026 $330K Reduce -1.1%
UNH Unitedhealth Group Inc. 0.09% 653 $330K No change
SGOV iShares 0-3 Month Treasury B 0.09% 3,264 $327K New
GOOG Alphabet Inc. Class C 0.09% 1,710 $326K Add +8.5%
WMT Walmart Inc. 0.09% 3,535 $319K Reduce -6.5%
V Visa Inc. Class A 0.09% 1,004 $317K No change
FDRR Fidelity Div ETF Rise Rates 0.09% 6,060 $311K No change
TEQI T Rowe Price Equity Income E 0.09% 7,595 $308K New
PGX Invesco Preferred ETF 0.08% 25,987 $300K No change
MGEE Mge Energy Inc. 0.08% 3,166 $297K No change
LLY Eli Lilly & Co. 0.08% 377 $291K No change
IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS 0.08% 1,320 $290K Add +0.1%
AMGN Amgen Inc. 0.08% 1,100 $287K Reduce -2.4%
RTX RTX Corp. 0.08% 2,414 $279K No change
QCOM Qualcomm Inc. 0.08% 1,791 $275K No change
JNJ Johnson & Johnson 0.07% 1,843 $267K Reduce -4.3%
ADP Automatic Data Processing 0.07% 910 $266K No change
VEA Vanguard Ftse Developed ETF 0.07% 5,548 $265K New
PEP Pepsico Inc. 0.07% 1,602 $244K Reduce -14.9%
PNC PNC Financial Services Group 0.07% 1,259 $243K No change
MKC McCormick & Co.-Non VTG SHRS 0.07% 3,150 $240K No change
CL Colgate-Palmolive Co. 0.07% 2,620 $238K No change
TRI Thomson Reuters Corp. 0.06% 1,417 $228K New
CVX Chevron Corp. 0.06% 1,564 $227K Reduce -5.1%
PM Philip Morris International 0.06% 1,876 $226K No change
AVUS Avantis U.S. Equity ETF 0.06% 2,325 $225K New
LMT Lockheed Martin Corp. 0.06% 450 $219K No change
MDLZ Mondelez International Inc. Class A 0.06% 3,630 $217K New
OXY Occidental Petroleum Corp. 0.06% 4,400 $217K New
UNP Union Pacific Corp. 0.06% 942 $215K No change
LOW Lowe's Cos Inc. 0.06% 842 $208K No change
HD Home Depot Inc. 0.06% 526 $205K No change
CSCO Cisco Systems Inc. 0.06% 3,423 $203K New
JAVA JPMorgan Active Value ETF 0.06% 3,168 $201K No change
PSA Public Storage 0.06% 668 $200K No change
ICLN iShares Global Clean Energy 0.03% 10,605 $121K Reduce -20.0%
PNSTQ Pinstripes Holdings Inc. 0.01% 77,595 $31K No change

Portfolio Sells Q3 2024 → Q4 2024
TFLO iShares Treasury Floating Ra Reduce -22.1% 9.08% −2.67
IWD iShares Russell 1000 Value E Reduce -0.8% 18.20% −0.72
TSLA Tesla Inc. Reduce -57.3% 0.43% −0.23
FVAL Fidelity Value Factor ETF Sold out 0.00% −0.08
PSN Parsons Corp. Sold out 0.00% −0.07
HOG Harley-Davidson Inc. Sold out 0.00% −0.07
VZ Verizon Communications Inc. Sold out 0.00% −0.06
MRK Merck & Co. Inc. Sold out 0.00% −0.06
VIG Vanguard Dividend Apprec ETF Sold out 0.00% −0.06
IYR iShares US Real Estate ETF Sold out 0.00% −0.06
MMM 3M Co. Sold out 0.00% −0.06
IQLT iShares MSCI International Q Reduce -11.9% 0.17% −0.05
MOAT Vaneck Morningstar Wide Moat Reduce -21.1% 0.12% −0.04
AMGN Amgen Inc. Reduce -2.4% 0.08% −0.02
IDV iShares International Select Reduce -4.4% 0.13% −0.02
PEP Pepsico Inc. Reduce -14.9% 0.07% −0.02
ICLN iShares Global Clean Energy Reduce -20.0% 0.03% −0.02
MCD McDonald's Corp. Reduce -2.1% 0.26% −0.02
SPLV Invesco S&P 500 Low Volatili Reduce -3.7% 0.25% −0.02
JNJ Johnson & Johnson Reduce -4.3% 0.07% −0.01
ACWV iShares MSCI Global Min Vol Reduce -1.1% 0.09% −0.01
CVX Chevron Corp. Reduce -5.1% 0.06% −0.00
WMT Walmart Inc. Reduce -6.5% 0.09% +0.00
VUG Vanguard Mrngstar GR ETF-Sui Reduce -1.7% 0.16% +0.01
FISV Fiserv Inc. Reduce -2.4% 0.48% +0.05
IWF iShares Russell 1000 Growth Reduce -0.2% 2.26% +0.13

Portfolio Buys Q3 2024 → Q4 2024
GARP iShares MSCI USA Quality Gar Add +27.1% 5.62% +1.40
QUAL iShares MSCI USA Quality Fac Add +7.9% 16.87% +1.04
VTI VG Morningstar TS MKT ETF-US Add +0.2% 29.45% +0.59
AAPL Apple Inc. Add +2.3% 2.03% +0.17
SPY SS SPDR S&P 500 ETF Trust-US Add +85.9% 0.31% +0.15
VOO Vanguard S&P 500 ETF Add +3.1% 2.31% +0.10
GOOGL Alphabet Inc. Class A Add +50.3% 0.22% +0.09
SGOV iShares 0-3 Month Treasury B New 0.09% +0.09
TEQI T Rowe Price Equity Income E New 0.09% +0.09
AMZN Amazon.com Inc. Add +1.8% 0.46% +0.07
VEA Vanguard Ftse Developed ETF New 0.07% +0.07
TRI Thomson Reuters Corp. New 0.06% +0.06
AVUS Avantis U.S. Equity ETF New 0.06% +0.06
MDLZ Mondelez International Inc. Class A New 0.06% +0.06
OXY Occidental Petroleum Corp. New 0.06% +0.06
CSCO Cisco Systems Inc. New 0.06% +0.06
VTV Vanguard Mrngstr Val ETF-Aui Add +55.6% 0.14% +0.05
ESGV Vanguard ESG US Stock ETF Add +18.1% 0.23% +0.04
IWB iShares Russell 1000 ETF Add +4.7% 0.63% +0.04
NVDA Nvidia Corp. Add +6.5% 0.25% +0.04
JPM JPMorgan Chase & Co. Add +0.1% 0.28% +0.03
ITA iShares U.S. Aerospace & Def Add +22.5% 0.16% +0.02
DSI iShares ESG MSCI KLD 400 ETF Add +21.7% 0.12% +0.02
GOOG Alphabet Inc. Class C Add +8.5% 0.09% +0.02
CAT Caterpillar Inc. Add +13.3% 0.15% +0.01
ABT Abbott Laboratories Add +5.6% 0.12% +0.00
USB US Bancorp Add +0.5% 0.10% +0.00
ILCB iShares Morningstar U.S. Equ Add +0.2% 0.11% +0.00
DVY iShares Select Dividend ETF Add +3.5% 1.38% +0.00
BRK.B Berkshire Hathaway Inc. Class B Add +2.4% 0.29% +0.00
IBM Intl Business Machines Corp. Add +0.1% 0.08% −0.00
PG The Procter & Gamble Co. Add +1.7% 0.31% −0.01
XOM Exxon Mobil Corp. Add +0.3% 0.09% −0.01
WEC WEC Energy Group Inc. Add +0.0% 0.33% −0.01
NEE Nextera Energy Inc. Add +2.5% 0.11% −0.02
ABBV Abbvie Inc. Add +4.3% 0.24% −0.02
MSFT Microsoft Corp. Add +0.5% 1.19% −0.03

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 149$549.7MVTI, IWD, QUAL, GARP, DFIV
Q1 2026 130$455.9MVTI, IWD, QUAL, DFIV, GARP
Q4 2025 126$454.5MVTI, IWD, QUAL, GARP, DFIV
Q3 2025 123$440.1MVTI, IWD, QUAL, GARP, TFLO
Q2 2025 116$418.7MVTI, IWD, QUAL, TFLO, GARP
Q1 2025 94$361.7MVTI, IWD, QUAL, TFLO, GARP
Q4 2024 89$361.2MVTI, IWD, QUAL, TFLO, GARP
Q3 2024 89$359.2MVTI, IWD, QUAL, TFLO, GARP
Q2 2024 83$328.2MVTI, IWD, QUAL, TFLO, GARP
Q1 2024 86$307.5MVTI, IWD, QUAL, TFLO, IWF