PDS Planning, Inc

In its 13F for Q2 2025 (holdings as of June 30, 2025, filed July 24, 2025), PDS Planning, Inc reported 516 stock positions worth $1.3 billion. Its top holding was Vanguard Ftse Developed ETF (VEA) at 7.5% of the portfolio, followed by iShares Core S&P 500 ETF (IVV, 6.9%) and iShares Core U.S. Aggregate (AGG, 5.5%). Compared with Q1 2025, it opened 57 new positions, sold out of 17, added to 340 and reduced 98. The biggest buy was Nvidia (NVDA, shares +13%) and the biggest sale Vngrd Mrngst SL-CP Val ETF-U (VBR, shares −5%).

Most Recent 13F
Q2 2026
Location
DUBLIN, OH
CIK
0000838618
Portfolio Value
$1.3B (Q2 2025)
SEC Filing
0000838618-25-000006 ↗ filed Jul 24, 2025

Holdings Value

0$500.0M$1.0B$1.5B$2.0B Q1 2024: $951.8M Q1 2024 Q2 2024: $991.2M Q2 2024 Q3 2024: $1.1B Q3 2024 Q4 2024: $1.1B Q4 2024 Q1 2025: $1.2B Q1 2025 Q2 2025: $1.3B $1.3B Q2 2025 Q3 2025: $1.4B Q3 2025 Q4 2025: $1.5B Q4 2025 Q1 2026: $1.5B Q1 2026 Q2 2026: $1.7B Q2 2026

Holdings 516 stocks · $1.3B

VEA Vanguard Ftse Developed ETF 7.47% 1,758,878 $100.3M Add +4.0%
IVV iShares Core S&P 500 ETF 6.87% 148,555 $92.2M Add +4.0%
AGG iShares Core U.S. Aggregate 5.47% 739,526 $73.4M Add +5.5%
VO Vngrd Mrngstr MD-Cap ETF-Usd 4.57% 219,083 $61.3M Add +5.5%
VIG Vanguard Dividend Apprec ETF 4.15% 271,783 $55.6M Add +1.5%
VWO Vanguard Ftse Emerging Marke 3.84% 1,042,507 $51.6M Add +3.2%
AVUV Avantis US Small Cap Value 3.81% 561,391 $51.1M Add +8.0%
BNDX Vanguard Total Intl Bond ETF 3.30% 894,660 $44.3M Add +6.3%
IGSB iShares 1-5Y Inv Grade Corp. 2.83% 719,911 $38.0M Add +6.4%
REET iShares Global REIT ETF 2.62% 1,422,662 $35.1M Add +4.6%
BSV Vanguard Short-Term Bond ETF 2.41% 411,345 $32.4M Add +5.4%
NVDA Nvidia Corp. 1.97% 167,236 $26.4M Add +12.6%
MSFT Microsoft Corp. 1.95% 52,480 $26.1M Add +15.0%
AAPL Apple Inc. 1.86% 121,501 $24.9M Add +12.9%
ABBV Abbvie Inc. 1.49% 107,904 $20.0M Add +0.4%
VBR Vngrd Mrngst SL-CP Val ETF-U 1.46% 100,246 $19.5M Reduce -4.9%
ABT Abbott Laboratories 1.22% 120,786 $16.4M Add +3.0%
IEFA iShares Core MSCI Eafe ETF 1.18% 189,954 $15.9M Add +0.1%
BND Vanguard Total Bond Market 1.16% 211,015 $15.5M Add +2.7%
JPM JPMorgan Chase & Co. 1.12% 51,924 $15.1M Add +8.9%
IJH iShares Core S&P Midcap ETF 1.06% 229,329 $14.2M Reduce -1.9%
AMZN Amazon.com Inc. 1.00% 61,021 $13.4M Add +17.1%
BRK.B Berkshire Hathaway Inc. Class B 0.98% 27,135 $13.2M Add +6.4%
BRK.A Berkshire Hathaway Inc. Class A 0.98% 18 $13.1M No change
IEMG iShares Core MSCI Emerging 0.91% 204,365 $12.3M Add +2.5%
VB Vanguard Most SM-Cap ETF-Usd 0.91% 51,440 $12.2M Add +12.4%
VTEB Vanguard Tax-Exempt Bond ETF 0.88% 241,902 $11.9M Add +2.9%
MUB iShares National Muni Bond E 0.84% 108,451 $11.3M Add +15.7%
IAGG iShares Intl Aggregate Bond 0.75% 196,152 $10.0M Reduce -0.4%
META Meta Platforms Inc. Class A 0.66% 12,050 $8.9M Add +8.6%
SUB iShares Short-Term National 0.63% 80,020 $8.5M Add +20.4%
GOOG Alphabet Inc. Class C 0.59% 44,559 $7.9M Add +21.3%
AVGO Broadcom Inc. 0.57% 27,680 $7.6M Add +4.6%
VEU Vanguard Ftse All-World Ex-U 0.54% 107,862 $7.3M Reduce -3.3%
VT Vanguard Tot World STK ETF 0.53% 55,681 $7.2M Add +2.6%
GOOGL Alphabet Inc. Class A 0.50% 38,134 $6.7M Add +6.8%
VTI VG Morningstar TS MKT ETF-US 0.48% 21,271 $6.5M Add +0.9%
PG The Procter & Gamble Co. 0.45% 37,725 $6.0M Add +2.6%
LLY Eli Lilly & Co. 0.43% 7,382 $5.8M Add +9.8%
JMST JPM Ultra-Short Muni Income filed as J P MORGAN EXCHANGE TRADED F 0.41% 109,326 $5.6M Reduce -1.5%
VNQ Vanguard Real Estate ETF 0.41% 62,187 $5.5M Reduce -3.4%
OUNZ Vaneck Merk Gold ETF 0.40% 167,778 $5.4M No change
VIGI Vanguard Int Div App Indx FD 0.40% 59,297 $5.3M Reduce -1.2%
VOO Vanguard S&P 500 ETF 0.40% 9,388 $5.3M Add +6.7%
TSLA Tesla Inc. 0.37% 15,608 $5.0M Add +8.1%
VV Vngrd Mrgstr LRG-Cap ETF-Usd 0.35% 16,598 $4.7M Reduce -12.5%
TSM Taiwan Semiconductor-SP ADR 0.35% 20,532 $4.7M Add +4.2%
KO The Coca-Cola Co. 0.34% 64,591 $4.6M Add +8.0%
V Visa Inc. Class A 0.32% 12,033 $4.3M Add +18.7%
ORCL Oracle Corp. 0.30% 18,374 $4.0M Add +0.5%
SPY SS SPDR S&P 500 ETF Trust-US 0.28% 6,111 $3.8M Add +0.7%
COST Costco Wholesale Corp. 0.27% 3,675 $3.6M Add +27.5%
NFLX Netflix Inc. 0.27% 2,676 $3.6M Add +13.6%
NOW ServiceNow Inc. 0.26% 3,417 $3.5M Add +0.9%
UPS United Parcel Service Class B 0.26% 34,781 $3.5M Add +0.4%
MA Mastercard Inc. Class A 0.26% 6,230 $3.5M Add +31.4%
DE Deere & Co. 0.25% 6,491 $3.3M Add +2.0%
WMT Walmart Inc. 0.22% 30,764 $3.0M Add +7.9%
CINF Cincinnati Financial Corp. 0.22% 19,849 $3.0M Add +0.2%
JNJ Johnson & Johnson 0.21% 18,343 $2.8M Reduce -1.3%
HD Home Depot Inc. 0.21% 7,633 $2.8M Add +8.9%
XOM Exxon Mobil Corp. 0.19% 24,153 $2.6M Reduce -2.9%
ETN Eaton Corp. PLC 0.17% 6,446 $2.3M Add +1.9%
JEPQ JPM Nasdaq Equity Premium filed as J P MORGAN EXCHANGE TRADED F 0.16% 40,197 $2.2M Add +2.0%
GE General Electric filed as GE AEROSPACE 0.16% 8,370 $2.2M Add +18.8%
ISTB iShares Core 1-5 Year Usd Bo 0.16% 43,627 $2.1M Add +1.1%
SDY SS SPDR S&P Dividend ETF 0.16% 15,407 $2.1M Reduce -5.0%
DFAC Dimensional US Core Equity 2 0.15% 57,351 $2.1M No change
VTV Vanguard Mrngstr Val ETF-Aui 0.15% 11,523 $2.0M Add +0.0%
VSS Vanguard Ftse All Wo X-US SC 0.14% 14,081 $1.9M Reduce -0.7%
LIN Linde PLC 0.14% 3,878 $1.8M Add +41.7%
IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS 0.13% 6,025 $1.8M Add +7.7%
GLDM SPDR Gold Minishares Trust 0.13% 26,930 $1.8M No change
JEPI JPMorgan Equity Premium Inco 0.13% 30,243 $1.7M Add +1.8%
CSCO Cisco Systems Inc. 0.13% 24,745 $1.7M Add +10.3%
APH Amphenol Corp. Class A 0.13% 17,146 $1.7M Add +45.5%
HBAN Huntington Bancshares Inc. 0.12% 99,048 $1.7M Add +2.2%
UNH Unitedhealth Group Inc. 0.12% 5,285 $1.6M Add +10.0%
BKNG Booking Holdings Inc. 0.12% 282 $1.6M Add +28.8%
JPST JPMorgan Ultra-Short Income 0.12% 31,814 $1.6M Add +13.2%
TXN Texas Instruments Inc. 0.11% 7,265 $1.5M Add +13.6%
ADBE Adobe Inc. 0.11% 3,896 $1.5M Add +3.1%
CVX Chevron Corp. 0.11% 10,526 $1.5M Reduce -0.6%
GLD SPDR Gold Shares 0.11% 4,908 $1.5M Reduce -9.1%
NEE Nextera Energy Inc. 0.11% 21,505 $1.5M Add +38.1%
SAP Sap SE-Sponsored ADR 0.11% 4,840 $1.5M Add +6.8%
ADP Automatic Data Processing 0.11% 4,683 $1.4M Add +3.4%
CRM Salesforce Inc. 0.10% 5,113 $1.4M Add +0.2%
XLK SS Technology Select Sector 0.10% 5,391 $1.4M Add +0.2%
UNP Union Pacific Corp. 0.10% 5,897 $1.4M Add +37.0%
VCSH Vanguard S/T Corp. Bond ETF 0.10% 16,711 $1.3M Reduce -7.5%
INTU Intuit Inc. 0.10% 1,685 $1.3M Add +23.4%
SCHB Schwab US Broad Market ETF 0.10% 55,590 $1.3M Reduce -0.3%
HDB HDFC Bank Ltd.-ADR 0.10% 17,181 $1.3M Add +10.7%
PLTR Palantir Technologies Inc. Class A 0.10% 9,526 $1.3M Add +19.8%
BAC Bank of America Corp. filed as BANK AMERICA CORP 0.10% 27,094 $1.3M Reduce -3.8%
PEP Pepsico Inc. 0.09% 9,631 $1.3M Add +0.6%
ASML ASML Holding NV-NY Reg SHS 0.09% 1,576 $1.3M Reduce -1.1%
CRWD CrowdStrike Holdings Inc. Class A 0.09% 2,451 $1.2M Add +7.8%
SPYI Neos S&P 500 High Income ETF 0.09% 24,805 $1.2M Add +11.3%

Show all 516 holdings

Portfolio Sells Q1 2025 → Q2 2025

VBR Vngrd Mrngst SL-CP Val ETF-U Reduce -4.9% 1.46% −0.20
IJH iShares Core S&P Midcap ETF Reduce -1.9% 1.06% −0.09
IAGG iShares Intl Aggregate Bond Reduce -0.4% 0.75% −0.08
VNQ Vanguard Real Estate ETF Reduce -3.4% 0.41% −0.08
JMST JPM Ultra-Short Muni Income Reduce -1.5% 0.41% −0.06
VV Vngrd Mrgstr LRG-Cap ETF-Usd Reduce -12.5% 0.35% −0.06
XOM Exxon Mobil Corp. Reduce -2.9% 0.19% −0.06
JNJ Johnson & Johnson Reduce -1.3% 0.21% −0.05
AVIG Avantis Core Fixed Income Sold out 0.00% −0.05
TMO Thermo Fisher Scientific Inc. Reduce -4.7% 0.09% −0.04
CVX Chevron Corp. Reduce -0.6% 0.11% −0.04
MRK Merck & Co. Inc. Reduce -7.0% 0.09% −0.03
IQLT iShares MSCI International Q Sold out 0.00% −0.03
RSP Invesco S&P 500 Equal Weight Sold out 0.00% −0.03
SCHX Schwab US Large-Cap ETF Reduce -70.2% 0.01% −0.03
VEU Vanguard Ftse All-World Ex-U Reduce -3.3% 0.54% −0.03
SDY SS SPDR S&P Dividend ETF Reduce -5.0% 0.16% −0.03
DFS Discover Financial Services Sold out 0.00% −0.03
VHT Vanguard Health Care ETF Reduce -41.3% 0.03% −0.03
REGN Regeneron Pharmaceuticals Sold out 0.00% −0.02
FISV Fiserv Inc. Reduce -4.9% 0.04% −0.02
VIGI Vanguard Int Div App Indx FD Reduce -1.2% 0.40% −0.02
VCSH Vanguard S/T Corp. Bond ETF Reduce -7.5% 0.10% −0.02
GLD SPDR Gold Shares Reduce -9.1% 0.11% −0.02
ED Consolidated Edison Inc. Sold out 0.00% −0.02
GIS General Mills Inc. Sold out 0.00% −0.02
XLE SS Energy Select Sector Sold out 0.00% −0.02
HPQ HP Inc. Sold out 0.00% −0.02
CNC Centene Corp. Sold out 0.00% −0.02
SPHD Invesco S&P 500 High Dividen Sold out 0.00% −0.02
CHKP Check Point Software Tech Sold out 0.00% −0.02
ARGX Argenx SE - ADR Sold out 0.00% −0.02
HDV iShares Core High Dividend E Sold out 0.00% −0.02
TMUS T-Mobile US Inc. Reduce -5.4% 0.05% −0.02
AMGN Amgen Inc. Reduce -0.3% 0.06% −0.02
BDX Becton Dickinson and Co. Reduce -20.7% 0.02% −0.01
PGR Progressive Corp. Reduce -3.0% 0.06% −0.01
PSO Pearson PLC-Sponsored ADR Sold out 0.00% −0.01
FNDF Schwab Fndmn Intl LRG Co. ETF Reduce -23.5% 0.04% −0.01
AZN Astrazeneca PLC-Spons ADR Reduce -2.3% 0.05% −0.01
NVO Novo-Nordisk A/S-Spons ADR Reduce -2.2% 0.07% −0.01
PFE Pfizer Inc. Reduce -0.2% 0.06% −0.01
VYM Vanguard High DVD Yield ETF Reduce -13.8% 0.04% −0.01
SNY Sanofi-ADR Reduce -10.6% 0.02% −0.01
WIT Wipro Ltd.-ADR Reduce -8.4% 0.04% −0.01
SHEL Shell PLC-ADR Reduce -1.8% 0.05% −0.01
TM Toyota Motor Corp. -Spon ADR Reduce -5.6% 0.04% −0.01
BP BP PLC-Spons ADR Reduce -14.3% 0.02% −0.01
TGT Target Corp. Reduce -16.1% 0.02% −0.01
TTE Totalenergies SE -Spon ADR Reduce -4.5% 0.03% −0.01

Portfolio Buys Q1 2025 → Q2 2025

NVDA Nvidia Corp. Add +12.6% 1.97% +0.61
MSFT Microsoft Corp. Add +15.0% 1.95% +0.50
VEA Vanguard Ftse Developed ETF Add +4.0% 7.47% +0.23
AVGO Broadcom Inc. Add +4.6% 0.57% +0.20
AMZN Amazon.com Inc. Add +17.1% 1.00% +0.16
JPM JPMorgan Chase & Co. Add +8.9% 1.12% +0.14
META Meta Platforms Inc. Class A Add +8.6% 0.66% +0.12
IVV iShares Core S&P 500 ETF Add +4.0% 6.87% +0.11
GOOG Alphabet Inc. Class C Add +21.3% 0.59% +0.11
ORCL Oracle Corp. Add +0.5% 0.30% +0.08
NFLX Netflix Inc. Add +13.6% 0.27% +0.08
TSM Taiwan Semiconductor-SP ADR Add +4.2% 0.35% +0.07
APH Amphenol Corp. Class A Add +45.5% 0.13% +0.06
TSLA Tesla Inc. Add +8.1% 0.37% +0.05
VB Vanguard Most SM-Cap ETF-Usd Add +12.4% 0.91% +0.05
VO Vngrd Mrngstr MD-Cap ETF-Usd Add +5.5% 4.57% +0.04
SUB iShares Short-Term National Add +20.4% 0.63% +0.04
MA Mastercard Inc. Class A Add +31.4% 0.26% +0.04
GE General Electric Add +18.8% 0.16% +0.04
COST Costco Wholesale Corp. Add +27.5% 0.27% +0.04
PLTR Palantir Technologies Inc. Class A Add +19.8% 0.10% +0.04
COF Capital One Financial Corp. Add +111.4% 0.07% +0.04
BKNG Booking Holdings Inc. Add +28.8% 0.12% +0.04
GOOGL Alphabet Inc. Class A Add +6.8% 0.50% +0.04
NOW ServiceNow Inc. Add +0.9% 0.26% +0.03
ECL Ecolab Inc. New 0.03% +0.03
GEV GE Vernova Inc. Add +10.8% 0.07% +0.03
INTU Intuit Inc. Add +23.4% 0.10% +0.03
LIN Linde PLC Add +41.7% 0.14% +0.03
ETN Eaton Corp. PLC Add +1.9% 0.17% +0.03
CRWD CrowdStrike Holdings Inc. Class A Add +7.8% 0.09% +0.03
ISRG Intuitive Surgical Inc. Add +42.5% 0.09% +0.03
COIN Coinbase Global Inc. Class A New 0.02% +0.02
JBL Jabil Inc. New 0.02% +0.02
MKC McCormick & Co.-Non VTG SHRS New 0.02% +0.02
ARKK ARK Innovation ETF New 0.02% +0.02
KKR KKR & Co. Inc. New 0.02% +0.02
NET Cloudflare Inc. Class A New 0.02% +0.02
ROK Rockwell Automation Inc. New 0.02% +0.02
TIDAL TRUST II New 0.02% +0.02
HWM Howmet Aerospace Inc. New 0.02% +0.02
AMT American Tower Corp. Add +56.4% 0.07% +0.02
TFC Truist Financial Corp. New 0.02% +0.02
AMD Advanced Micro Devices Add +8.0% 0.09% +0.02
MAR Marriott International Class A Add +64.6% 0.05% +0.02
NTES Netease Inc.-ADR New 0.02% +0.02
WCN Waste Connections Inc. New 0.02% +0.02
DDOG Datadog Inc. Class A New 0.02% +0.02
V Visa Inc. Class A Add +18.7% 0.32% +0.02
AXON Axon Enterprise Inc. New 0.02% +0.02

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 609$1.7BVEA, IVV, AGG, VO, AVUV
Q1 2026 561$1.5BVEA, IVV, AGG, VO, AVUV
Q4 2025 553$1.5BVEA, IVV, AGG, VO, AVUV
Q3 2025 540$1.4BVEA, IVV, AGG, VO, VIG
Q2 2025 516$1.3BVEA, IVV, AGG, VO, VIG
Q1 2025 476$1.2BVEA, IVV, AGG, VO, VIG
Q4 2024 444$1.1BIVV, VEA, AGG, VO, VIG
Q3 2024 443$1.1BVEA, IVV, AGG, VO, VIG
Q2 2024 396$991.2MVEA, VBR, IVV, AGG, IJH
Q1 2024 397$951.8MVEA, VBR, IVV, AGG, IJH