Pine Haven Investment Counsel, Inc

In its 13F for Q1 2025 (holdings as of March 31, 2025, filed April 11, 2025), Pine Haven Investment Counsel, Inc reported 113 stock positions worth $119.2 million. Its top holding was Microsoft (MSFT) at 9.4% of the portfolio, followed by Apple (AAPL, 7.8%) and Costco Wholesale (COST, 4.3%). Compared with Q4 2024, it opened 8 new positions, sold out of 2, added to 14 and reduced 61. The biggest buy was iShares Trust iShares ESG Aw (ESGD, shares +1%) and the biggest sale Apple (AAPL, shares −2%).

Most Recent 13F
Q2 2026
Location
FAIRHAVEN, MA
CIK
0001899753
Portfolio Value
$119.2M (Q1 2025)
SEC Filing
0001085146-25-002070 ↗ filed Apr 11, 2025

Holdings Value

0$50.0M$100.0M$150.0M Q1 2024: $113.7M Q1 2024 Q2 2024: $116.3M Q2 2024 Q3 2024: $123.5M Q3 2024 Q4 2024: $121.7M Q4 2024 Q1 2025: $119.2M $119.2M Q1 2025 Q2 2025: $127.3M Q2 2025 Q3 2025: $138.5M Q3 2025 Q4 2025: $140.5M Q4 2025 Q1 2026: $136.0M Q1 2026 Q2 2026: $148.8M Q2 2026

Holdings 113 stocks · $119.2M

MSFT Microsoft Corp. 9.38% 29,770 $11.2M Reduce -0.3%
AAPL Apple Inc. 7.84% 42,054 $9.3M Reduce -1.8%
COST Costco Wholesale Corp. 4.34% 5,466 $5.2M Reduce -1.3%
BRK.B Berkshire Hathaway Inc. Class B 4.05% 9,070 $4.8M Reduce -2.3%
SBUX Starbucks Corp. 3.46% 42,065 $4.1M Reduce -1.4%
ABBV Abbvie Inc. 3.20% 18,212 $3.8M Reduce -0.7%
SCHW Schwab (charles) Corp. 2.74% 41,683 $3.3M Reduce -1.5%
ABT Abbott Laboratories 2.57% 23,057 $3.1M Reduce -1.4%
ESGD iShares Trust iShares ESG Aw 2.27% 33,140 $2.7M Add +1.3%
GOOGL Alphabet Inc. Class A 2.15% 16,554 $2.6M Reduce -0.8%
XOM Exxon Mobil Corp. 2.00% 20,024 $2.4M Reduce -1.3%
VOO Vanguard S&P 500 ETF 1.87% 4,333 $2.2M Reduce -0.2%
AMGN Amgen Inc. 1.70% 6,498 $2.0M Reduce -0.5%
DE Deere & Co. 1.68% 4,255 $2.0M Reduce -2.6%
PG The Procter & Gamble Co. 1.66% 11,612 $2.0M Add +0.8%
CMG Chipotle Mexican Grill Inc. 1.55% 36,896 $1.9M Reduce -2.4%
EAGG iShares ESG Aware US Aggrega 1.39% 34,963 $1.7M Add +10.4%
ORCL Oracle Corp. 1.39% 11,810 $1.7M Reduce -0.4%
JNJ Johnson & Johnson 1.20% 8,636 $1.4M Reduce -1.9%
PEP Pepsico Inc. 1.17% 9,311 $1.4M Reduce -1.8%
UNP Union Pacific Corp. 1.14% 5,743 $1.4M No change
NKE Nike Inc. Class B 1.13% 21,266 $1.3M Reduce -0.9%
SYK Stryker Corp. 1.11% 3,539 $1.3M No change
TJX TJX Companies Inc. filed as TJX COS INC NEW 1.09% 10,703 $1.3M Reduce -2.1%
EMR Emerson Electric Co. 1.09% 11,836 $1.3M Reduce -1.9%
V Visa Inc. Class A 1.09% 3,690 $1.3M Reduce -2.0%
MRK Merck & Co. Inc. 1.06% 14,022 $1.3M Reduce -0.7%
CL Colgate-Palmolive Co. 0.97% 12,317 $1.2M Reduce -5.3%
SCHP Schwab U.S. Tips ETF 0.90% 40,059 $1.1M Reduce -6.8%
SPY SS SPDR S&P 500 ETF Trust-US 0.89% 1,902 $1.1M No change
NVDA Nvidia Corp. 0.88% 9,643 $1.0M Reduce -2.6%
GOOG Alphabet Inc. Class C 0.85% 6,465 $1.0M No change
JPM JPMorgan Chase & Co. 0.83% 4,032 $989K Reduce -1.0%
AMAT Applied Materials Inc. 0.83% 6,775 $983K Reduce -3.7%
IWR iShares Russell Mid-Cap ETF 0.82% 11,522 $980K No change
ESML iShares ESG Aware MSCI USA S 0.77% 23,950 $920K Reduce -1.5%
BLK BlackRock Inc. 0.76% 955 $904K Add +0.9%
KO The Coca-Cola Co. 0.75% 12,500 $895K No change
EFA iShares MSCI Eafe ETF 0.70% 10,197 $833K No change
SUSB iShares ESG Aware 1-5 Year U 0.69% 33,042 $826K Reduce -2.1%
CAT Caterpillar Inc. 0.67% 2,426 $800K Reduce -3.4%
NFLX Netflix Inc. 0.67% 852 $795K Reduce -2.9%
META Meta Platforms Inc. Class A 0.66% 1,361 $784K Reduce -0.7%
ISTB iShares Core 1-5 Year Usd Bo 0.66% 16,185 $783K Add +9.1%
ISRG Intuitive Surgical Inc. 0.65% 1,572 $779K Reduce -0.8%
TROW T Rowe Price Group Inc. filed as PRICE T ROWE GROUP INC 0.64% 8,307 $763K Reduce -3.8%
CRM Salesforce Inc. 0.64% 2,837 $761K Reduce -1.3%
ECL Ecolab Inc. 0.58% 2,745 $696K Reduce -3.7%
VGSR Vert GLB Sust Re ETF filed as MANAGER DIRECTED PORTFOLIOS 0.57% 66,631 $676K Reduce -0.2%
DIS The Walt Disney Co. filed as DISNEY WALT CO 0.55% 6,679 $659K No change
TSLA Tesla Inc. 0.54% 2,479 $642K Reduce -5.7%
CI The Cigna Group 0.54% 1,949 $641K Reduce -1.8%
HD Home Depot Inc. 0.52% 1,681 $616K No change
SAP Sap SE-Sponsored ADR 0.51% 2,285 $613K No change
BA The Boeing Co. 0.49% 3,432 $585K Reduce -7.5%
ROK Rockwell Automation Inc. 0.41% 1,883 $487K No change
MNST Monster Beverage Corp. 0.41% 8,300 $486K Reduce -0.2%
IDXX Idexx Laboratories Inc. 0.41% 1,155 $485K Add +7.4%
ICSH iShares Ultra Short Duration 0.40% 9,425 $478K Reduce -18.9%
AVGO Broadcom Inc. 0.39% 2,747 $460K Reduce -1.8%
VEU Vanguard Ftse All-World Ex-U 0.38% 7,463 $453K No change
IJR iShares Core S&P Small-Cap E 0.37% 4,230 $442K No change
NEE Nextera Energy Inc. 0.37% 6,210 $440K Add +4.1%
TRMB Trimble Inc. 0.35% 6,400 $420K No change
WMT Walmart Inc. 0.35% 4,725 $415K No change
ESGE iShares Inc. iShares ESG Awar 0.35% 11,803 $413K No change
CVS CVS Health Corp. 0.34% 5,895 $399K Reduce -28.2%
ADBE Adobe Inc. 0.32% 1,005 $385K No change
SCHA Schwab US Small-Cap ETF 0.32% 16,320 $382K Reduce -4.2%
SUSA iShares ESG Optimized MSCI U 0.32% 3,279 $377K No change
QCOM Qualcomm Inc. 0.31% 2,442 $375K Reduce -2.8%
UL Unilever PLC 0.31% 6,243 $372K No change
ROP Roper Technologies Inc. 0.30% 615 $363K No change
APD Air Products & Chemicals Inc. 0.30% 1,202 $354K Reduce -4.0%
GNRC Generac Holdings Inc. 0.30% 2,786 $353K Add +5.5%
PAYX Paychex Inc. 0.29% 2,265 $349K Reduce -25.1%
SCHD Schwab US DVD Equity ETF 0.29% 12,464 $348K Add +7.0%
MMM 3M Co. 0.29% 2,350 $345K Reduce -12.4%
LLY Eli Lilly & Co. 0.28% 400 $330K No change
CSCO Cisco Systems Inc. 0.28% 5,353 $330K No change
VCSH Vanguard S/T Corp. Bond ETF 0.28% 4,160 $328K No change
NSC Norfolk Southern Corp. 0.27% 1,376 $326K No change
IBDQ iShares Ibonds Dec 2025 Term 0.27% 12,700 $319K Add +5.4%
AFL Aflac Inc. 0.27% 2,840 $316K No change
EXPD Expeditors Intl Wash Inc. 0.26% 2,570 $309K Reduce -5.5%
IBDR iShares Ibonds Dec 2026 Term 0.24% 11,600 $281K Add +9.4%
FDS Factset Research Systems Inc. 0.23% 615 $280K Reduce -1.6%
XLF SS Financial Select Sector 0.23% 5,570 $277K Reduce -15.2%
AMD Advanced Micro Devices 0.22% 2,597 $267K Add +10.2%
IBDS Ishrs Ibnds Dec 27 Corp. ETF 0.22% 10,700 $259K Add +15.1%
DKS Dick's Sporting Goods Inc. 0.22% 1,279 $258K Add +4.9%
SO The Southern Co. 0.21% 2,773 $255K No change
BMY Bristol-Myers Squibb Co. 0.21% 4,161 $254K No change
SCHE Schwab Emrg Mrkts Eqty ETF 0.20% 8,622 $238K Reduce -3.4%
GILD Gilead Sciences Inc. 0.20% 2,106 $236K New
PYPL PayPal Holdings Inc. 0.20% 3,576 $233K Reduce -5.6%
JLL Jones Lang Lasalle Inc. 0.19% 929 $230K No change
TRI Thomson Reuters Corp. 0.19% 1,302 $225K No change
GLD SPDR Gold Shares 0.19% 779 $224K New
PM Philip Morris International 0.19% 1,400 $222K New

Show all 113 holdings

Portfolio Sells Q4 2024 → Q1 2025

AAPL Apple Inc. Reduce -1.8% 7.84% −0.97
MSFT Microsoft Corp. Reduce -0.3% 9.38% −0.97
GOOGL Alphabet Inc. Class A Reduce -0.8% 2.15% −0.45
TSLA Tesla Inc. Reduce -5.7% 0.54% −0.33
CMG Chipotle Mexican Grill Inc. Reduce -2.4% 1.55% −0.32
ORCL Oracle Corp. Reduce -0.4% 1.39% −0.24
NVDA Nvidia Corp. Reduce -2.6% 0.88% −0.22
NKE Nike Inc. Class B Reduce -0.9% 1.13% −0.20
PCAR Paccar Inc. Sold out 0.00% −0.17
AMZN Amazon.com Inc. Sold out 0.00% −0.17
TROW T Rowe Price Group Inc. Reduce -3.8% 0.64% −0.16
CRM Salesforce Inc. Reduce -1.3% 0.64% −0.15
AVGO Broadcom Inc. Reduce -1.8% 0.39% −0.15
EMR Emerson Electric Co. Reduce -1.9% 1.09% −0.14
AMAT Applied Materials Inc. Reduce -3.7% 0.83% −0.12
SAM Boston Beer Company Inc. Class A Reduce -24.6% 0.18% −0.11
MRK Merck & Co. Inc. Reduce -0.7% 1.06% −0.10
ICSH iShares Ultra Short Duration Reduce -18.9% 0.40% −0.08
CAT Caterpillar Inc. Reduce -3.4% 0.67% −0.08
PYPL PayPal Holdings Inc. Reduce -5.6% 0.20% −0.07
ESML iShares ESG Aware MSCI USA S Reduce -1.5% 0.77% −0.07
PAYX Paychex Inc. Reduce -25.1% 0.29% −0.06
VOO Vanguard S&P 500 ETF Reduce -0.2% 1.87% −0.05
BA The Boeing Co. Reduce -7.5% 0.49% −0.05
SCHA Schwab US Small-Cap ETF Reduce -4.2% 0.32% −0.04
HON Honeywell International Inc. Reduce -12.7% 0.18% −0.04
XLF SS Financial Select Sector Reduce -15.2% 0.23% −0.03
ISRG Intuitive Surgical Inc. Reduce -0.8% 0.65% −0.03
CSX CSX Corp. Reduce -5.3% 0.18% −0.02
PEP Pepsico Inc. Reduce -1.8% 1.17% −0.01
FDS Factset Research Systems Inc. Reduce -1.6% 0.23% −0.01
CTSH Cognizant Tech Solutions-A Reduce -7.7% 0.18% −0.01
SCHP Schwab U.S. Tips ETF Reduce -6.8% 0.90% −0.01
CL Colgate-Palmolive Co. Reduce -5.3% 0.97% −0.00
QCOM Qualcomm Inc. Reduce -2.8% 0.31% −0.00
META Meta Platforms Inc. Class A Reduce -0.7% 0.66% −0.00
APD Air Products & Chemicals Inc. Reduce -4.0% 0.30% −0.00
ICLN iShares Global Clean Energy Reduce -1.5% 0.11% +0.00
SCHE Schwab Emrg Mrkts Eqty ETF Reduce -3.4% 0.20% +0.00
MMM 3M Co. Reduce -12.4% 0.29% +0.01
VWO Vanguard Ftse Emerging Marke Reduce -0.8% 0.18% +0.01
SUSB iShares ESG Aware 1-5 Year U Reduce -2.1% 0.69% +0.01
TJX TJX Companies Inc. Reduce -2.1% 1.09% +0.01
VGSR Vert GLB Sust Re ETF Reduce -0.2% 0.57% +0.01
EXPD Expeditors Intl Wash Inc. Reduce -5.5% 0.26% +0.01
VZ Verizon Communications Inc. Reduce -7.3% 0.18% +0.01
NFLX Netflix Inc. Reduce -2.9% 0.67% +0.02
JPM JPMorgan Chase & Co. Reduce -1.0% 0.83% +0.03
CVS CVS Health Corp. Reduce -28.2% 0.34% +0.03
ECL Ecolab Inc. Reduce -3.7% 0.58% +0.04

Portfolio Buys Q4 2024 → Q1 2025

ESGD iShares Trust iShares ESG Aw Add +1.3% 2.27% +0.22
GILD Gilead Sciences Inc. New 0.20% +0.20
GLD SPDR Gold Shares New 0.19% +0.19
PM Philip Morris International New 0.19% +0.19
EAGG iShares ESG Aware US Aggrega Add +10.4% 1.39% +0.18
HASI Ha Sustainable Infrastructur New 0.18% +0.18
ES Eversource Energy New 0.18% +0.18
CVX Chevron Corp. New 0.18% +0.18
NTES Netease Inc.-ADR New 0.17% +0.17
AGG iShares Core U.S. Aggregate New 0.17% +0.17
ISTB iShares Core 1-5 Year Usd Bo Add +9.1% 0.66% +0.07
PG The Procter & Gamble Co. Add +0.8% 1.66% +0.07
IDXX Idexx Laboratories Inc. Add +7.4% 0.41% +0.04
IBDS Ishrs Ibnds Dec 27 Corp. ETF Add +15.1% 0.22% +0.03
SCHD Schwab US DVD Equity ETF Add +7.0% 0.29% +0.03
IBDR iShares Ibonds Dec 2026 Term Add +9.4% 0.24% +0.03
IBDQ iShares Ibonds Dec 2025 Term Add +5.4% 0.27% +0.02
NEE Nextera Energy Inc. Add +4.1% 0.37% +0.02
AMD Advanced Micro Devices Add +10.2% 0.22% −0.01
DKS Dick's Sporting Goods Inc. Add +4.9% 0.22% −0.01
BLK BlackRock Inc. Add +0.9% 0.76% −0.04
GNRC Generac Holdings Inc. Add +5.5% 0.30% −0.04

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 116$148.8MAAPL, MSFT, GOOGL, COST, BRK.B
Q1 2026 114$136.0MMSFT, AAPL, COST, GOOGL, BRK.B
Q4 2025 116$140.5MMSFT, AAPL, GOOGL, COST, BRK.B
Q3 2025 117$138.5MMSFT, AAPL, COST, BRK.B, ABBV
Q2 2025 111$127.3MMSFT, AAPL, COST, BRK.B, SBUX
Q1 2025 113$119.2MMSFT, AAPL, COST, BRK.B, SBUX
Q4 2024 107$121.7MMSFT, AAPL, COST, BRK.B, SBUX
Q3 2024 111$123.5MMSFT, AAPL, COST, BRK.B, SBUX
Q2 2024 107$116.3MMSFT, AAPL, COST, BRK.B, SBUX
Q1 2024 106$113.7MMSFT, AAPL, COST, BRK.B, SBUX