Planning Alternatives Ltd.
In its 13F for Q3 2025 (holdings as of September 30, 2025, filed November 12, 2025), Planning Alternatives Ltd. reported 88 stock positions worth $778.7 million. Its top holding was iShares Core S&P 500 ETF (IVV) at 36.1% of the portfolio, followed by iShares Core S&P Midcap ETF (IJH, 10.6%) and Vanguard Ftse Developed ETF (VEA, 10.0%). Compared with Q2 2025, it opened 9 new positions, sold out of 1, added to 38 and reduced 30. The biggest buy was Apple (AAPL, shares +12%) and the biggest sale iShares Core S&P 500 ETF (IVV, shares −0%).
- Most Recent 13F
- Q2 2026
- Location
- BIRMINGHAM, MI
- CIK
- 0000712011
- Portfolio Value
- $778.7M (Q3 2025)
- SEC Filing
- 0001765380-25-000485 ↗ filed Nov 12, 2025
Holdings Value
Holdings 88 stocks · $778.7M
| IVV iShares Core S&P 500 ETF | 36.09% | 419,847 | $281.0M | Reduce -0.1% |
| IJH iShares Core S&P Midcap ETF | 10.63% | 1,268,564 | $82.8M | Add +0.6% |
| VEA Vanguard Ftse Developed ETF | 10.03% | 1,303,535 | $78.1M | Add +1.5% |
| SPMO Invesco S&P 500 Momentum ETF | 9.31% | 599,180 | $72.5M | Add +1.1% |
| VIG Vanguard Dividend Apprec ETF | 7.46% | 269,040 | $58.1M | Add +0.5% |
| IJR iShares Core S&P Small-Cap E | 5.31% | 347,661 | $41.3M | Add +0.7% |
| VUG Vanguard Mrngstar GR ETF-Sui | 2.30% | 37,303 | $17.9M | Reduce -1.2% |
| SCHF Schwab Intl Equity ETF | 2.04% | 682,477 | $15.9M | Reduce -1.5% |
| AAPL Apple Inc. | 1.97% | 60,363 | $15.4M | Add +11.8% |
| XCEM Columbia Em Core Ex-China | 1.54% | 329,456 | $12.0M | Add +1.6% |
| SPY SS SPDR S&P 500 ETF Trust-US | 1.49% | 17,462 | $11.6M | Reduce -2.1% |
| SCHX Schwab US Large-Cap ETF | 1.26% | 372,852 | $9.8M | Reduce -1.4% |
| VTV Vanguard Mrngstr Val ETF-Aui | 1.13% | 47,181 | $8.8M | Reduce -2.3% |
| ESGU iShares ESG Aware MSCI USA | 0.61% | 32,541 | $4.7M | Add +3.5% |
| MSFT Microsoft Corp. | 0.60% | 8,995 | $4.7M | Add +18.3% |
| VOO Vanguard S&P 500 ETF | 0.57% | 7,232 | $4.4M | Add +4.7% |
| SCHB Schwab US Broad Market ETF | 0.53% | 161,982 | $4.2M | Reduce -3.2% |
| NVDA Nvidia Corp. | 0.43% | 17,935 | $3.3M | Add +59.6% |
| IWV iShares Russell 3000 ETF | 0.37% | 7,607 | $2.9M | Reduce -0.9% |
| DTE DTE Energy Company | 0.28% | 15,581 | $2.2M | No change |
| EAGG iShares ESG Aware US Aggrega | 0.26% | 41,665 | $2.0M | Add +5.5% |
| JPUS JPMorgan Div Ret US Eq ETF | 0.24% | 15,002 | $1.9M | Reduce -30.9% |
| BND Vanguard Total Bond Market | 0.24% | 24,680 | $1.8M | Reduce -20.4% |
| IWF iShares Russell 1000 Growth | 0.23% | 3,855 | $1.8M | No change |
| PM Philip Morris International | 0.22% | 10,597 | $1.7M | Add +1.5% |
| SCHD Schwab US DVD Equity ETF | 0.22% | 62,518 | $1.7M | Reduce -0.9% |
| IBIT iShares Bitcoin Trust ETF | 0.20% | 23,400 | $1.5M | Add +61.5% |
| ESGD iShares Trust iShares ESG Aw | 0.20% | 16,341 | $1.5M | Add +2.8% |
| AMZN Amazon.com Inc. | 0.19% | 6,817 | $1.5M | Add +29.0% |
| MUB iShares National Muni Bond E | 0.16% | 11,896 | $1.3M | Add +73.1% |
| ESML iShares ESG Aware MSCI USA S | 0.15% | 26,352 | $1.2M | Add +5.9% |
| BRK.B Berkshire Hathaway Inc. Class B | 0.15% | 2,359 | $1.2M | Reduce -16.6% |
| META Meta Platforms Inc. Class A | 0.15% | 1,557 | $1.1M | Add +29.2% |
| IJS iShares S&P Small-Cap 600 Va | 0.15% | 10,251 | $1.1M | No change |
| NEAR iShares SH Dba ETF Usd Inc. | 0.14% | 21,997 | $1.1M | No change |
| COMP Compass Inc. Class A | 0.14% | 139,560 | $1.1M | Reduce -17.7% |
| IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS | 0.12% | 3,388 | $956K | Reduce -2.2% |
| LRCX Lam Research Corp. | 0.12% | 7,007 | $938K | Add +5.3% |
| JPM JPMorgan Chase & Co. | 0.12% | 2,868 | $905K | Add +12.4% |
| GOOGL Alphabet Inc. Class A | 0.11% | 3,628 | $882K | Add +40.9% |
| MDLZ Mondelez International Inc. Class A | 0.10% | 12,988 | $811K | Reduce -4.4% |
| TSLA Tesla Inc. | 0.10% | 1,708 | $760K | Reduce -7.6% |
| SCHM Schwab US Mid Cap ETF | 0.10% | 25,132 | $745K | Reduce -0.7% |
| GGG Graco Inc. | 0.09% | 8,436 | $717K | No change |
| AVGO Broadcom Inc. | 0.09% | 2,168 | $715K | Add +1.4% |
| VMO Invesco Municipal Opport | 0.09% | 73,000 | $706K | No change |
| CAT Caterpillar Inc. | 0.09% | 1,427 | $681K | Add +3.9% |
| VTI VG Morningstar TS MKT ETF-US | 0.09% | 2,066 | $678K | Reduce -5.5% |
| GOOG Alphabet Inc. Class C | 0.09% | 2,766 | $674K | Add +45.0% |
| IEFA iShares Core MSCI Eafe ETF | 0.08% | 7,018 | $613K | Add +5.8% |
| ABBV Abbvie Inc. | 0.07% | 2,462 | $570K | Add +57.1% |
| HD Home Depot Inc. | 0.07% | 1,405 | $569K | New |
| MORN Morningstar Inc. | 0.07% | 2,392 | $555K | No change |
| QQQ Invesco QQQ Trust Series 1 | 0.07% | 873 | $524K | No change |
| F Ford Motor Co. filed as FORD MTR CO | 0.06% | 41,508 | $496K | Reduce -1.0% |
| NFLX Netflix Inc. | 0.06% | 403 | $483K | Add +22.9% |
| LLY Eli Lilly & Co. | 0.06% | 591 | $451K | Reduce -19.3% |
| CVX Chevron Corp. | 0.06% | 2,852 | $443K | Add +26.7% |
| HON Honeywell International Inc. | 0.06% | 2,090 | $440K | Add +8.0% |
| ITOT iShares Core S&P Total U.S. | 0.05% | 2,839 | $414K | Reduce -0.3% |
| SCHA Schwab US Small-Cap ETF | 0.05% | 14,585 | $407K | Reduce -0.6% |
| ITW Illinois Tool Works | 0.05% | 1,519 | $396K | Add +5.0% |
| TXN Texas Instruments Inc. | 0.05% | 1,963 | $361K | Add +9.8% |
| DGRO iShares Core Dividend Growth | 0.05% | 5,217 | $355K | Reduce -0.5% |
| JNJ Johnson & Johnson | 0.05% | 1,893 | $351K | New |
| INTU Intuit Inc. | 0.04% | 504 | $344K | Add +18.9% |
| CSCO Cisco Systems Inc. | 0.04% | 4,981 | $341K | Add +55.7% |
| ORCL Oracle Corp. | 0.04% | 1,182 | $332K | New |
| AXP American Express Co. | 0.04% | 999 | $332K | Add +15.0% |
| V Visa Inc. Class A | 0.04% | 946 | $323K | Reduce -26.8% |
| PLTR Palantir Technologies Inc. Class A | 0.04% | 1,634 | $298K | New |
| GE General Electric filed as GE AEROSPACE | 0.04% | 948 | $285K | Add +17.8% |
| LIN Linde PLC | 0.04% | 595 | $283K | Add +23.4% |
| MA Mastercard Inc. Class A | 0.04% | 493 | $280K | Add +19.1% |
| IWD iShares Russell 1000 Value E | 0.04% | 1,373 | $280K | No change |
| XOM Exxon Mobil Corp. | 0.04% | 2,454 | $277K | Reduce -3.8% |
| TMO Thermo Fisher Scientific Inc. | 0.03% | 560 | $272K | New |
| IVW iShares S&P 500 Growth ETF | 0.03% | 2,063 | $249K | No change |
| PEP Pepsico Inc. | 0.03% | 1,739 | $244K | New |
| PG The Procter & Gamble Co. | 0.03% | 1,561 | $240K | Reduce -36.4% |
| CATH Global X S&P 500 Ca Val ETF | 0.03% | 2,854 | $231K | Reduce -0.7% |
| COST Costco Wholesale Corp. | 0.03% | 240 | $222K | Reduce -18.1% |
| AGG iShares Core U.S. Aggregate | 0.03% | 2,177 | $218K | New |
| DIS The Walt Disney Co. filed as DISNEY WALT CO | 0.03% | 1,855 | $212K | Reduce -0.8% |
| JPST JPMorgan Ultra-Short Income | 0.03% | 4,157 | $211K | No change |
| WMT Walmart Inc. | 0.03% | 1,951 | $201K | New |
| MCD McDonald's Corp. | 0.03% | 661 | $201K | Reduce -8.1% |
| ORIGIN MATERIALS INC | 0.00% | 30,898 | $16K | New |
Portfolio Sells Q2 2025 → Q3 2025
| IVV iShares Core S&P 500 ETF | Reduce -0.1% | 36.09% | −0.22 |
| JPUS JPMorgan Div Ret US Eq ETF | Reduce -30.9% | 0.24% | −0.12 |
| SCHF Schwab Intl Equity ETF | Reduce -1.5% | 2.04% | −0.09 |
| BND Vanguard Total Bond Market | Reduce -20.4% | 0.24% | −0.08 |
| VTV Vanguard Mrngstr Val ETF-Aui | Reduce -2.3% | 1.13% | −0.06 |
| SPY SS SPDR S&P 500 ETF Trust-US | Reduce -2.1% | 1.49% | −0.04 |
| BRK.B Berkshire Hathaway Inc. Class B | Reduce -16.6% | 0.15% | −0.04 |
| T AT&T Inc. | Sold out | 0.00% | −0.03 |
| SCHX Schwab US Large-Cap ETF | Reduce -1.4% | 1.26% | −0.03 |
| PG The Procter & Gamble Co. | Reduce -36.4% | 0.03% | −0.02 |
| MDLZ Mondelez International Inc. Class A | Reduce -4.4% | 0.10% | −0.02 |
| V Visa Inc. Class A | Reduce -26.8% | 0.04% | −0.02 |
| LLY Eli Lilly & Co. | Reduce -19.3% | 0.06% | −0.02 |
| SCHB Schwab US Broad Market ETF | Reduce -3.2% | 0.53% | −0.02 |
| IBM Intl Business Machines Corp. | Reduce -2.2% | 0.12% | −0.02 |
| SCHD Schwab US DVD Equity ETF | Reduce -0.9% | 0.22% | −0.01 |
| COST Costco Wholesale Corp. | Reduce -18.1% | 0.03% | −0.01 |
| VTI VG Morningstar TS MKT ETF-US | Reduce -5.5% | 0.09% | −0.01 |
| DIS The Walt Disney Co. | Reduce -0.8% | 0.03% | −0.01 |
| VUG Vanguard Mrngstar GR ETF-Sui | Reduce -1.2% | 2.30% | −0.00 |
| IWV iShares Russell 3000 ETF | Reduce -0.9% | 0.37% | −0.00 |
| COMP Compass Inc. Class A | Reduce -17.7% | 0.14% | −0.00 |
| MCD McDonald's Corp. | Reduce -8.1% | 0.03% | −0.00 |
| SCHM Schwab US Mid Cap ETF | Reduce -0.7% | 0.10% | −0.00 |
| XOM Exxon Mobil Corp. | Reduce -3.8% | 0.04% | −0.00 |
| DGRO iShares Core Dividend Growth | Reduce -0.5% | 0.05% | −0.00 |
| CATH Global X S&P 500 Ca Val ETF | Reduce -0.7% | 0.03% | −0.00 |
| ITOT iShares Core S&P Total U.S. | Reduce -0.3% | 0.05% | −0.00 |
| F Ford Motor Co. | Reduce -1.0% | 0.06% | +0.00 |
| SCHA Schwab US Small-Cap ETF | Reduce -0.6% | 0.05% | +0.00 |
| TSLA Tesla Inc. | Reduce -7.6% | 0.10% | +0.02 |
Portfolio Buys Q2 2025 → Q3 2025
| AAPL Apple Inc. | Add +11.8% | 1.97% | +0.43 |
| NVDA Nvidia Corp. | Add +59.6% | 0.43% | +0.18 |
| HD Home Depot Inc. | New | 0.07% | +0.07 |
| MSFT Microsoft Corp. | Add +18.3% | 0.60% | +0.07 |
| IBIT iShares Bitcoin Trust ETF | Add +61.5% | 0.20% | +0.07 |
| MUB iShares National Muni Bond E | Add +73.1% | 0.16% | +0.06 |
| IJR iShares Core S&P Small-Cap E | Add +0.7% | 5.31% | +0.06 |
| GOOGL Alphabet Inc. Class A | Add +40.9% | 0.11% | +0.05 |
| JNJ Johnson & Johnson | New | 0.05% | +0.05 |
| ORCL Oracle Corp. | New | 0.04% | +0.04 |
| GOOG Alphabet Inc. Class C | Add +45.0% | 0.09% | +0.04 |
| PLTR Palantir Technologies Inc. Class A | New | 0.04% | +0.04 |
| SPMO Invesco S&P 500 Momentum ETF | Add +1.1% | 9.31% | +0.04 |
| TMO Thermo Fisher Scientific Inc. | New | 0.03% | +0.03 |
| ABBV Abbvie Inc. | Add +57.1% | 0.07% | +0.03 |
| PEP Pepsico Inc. | New | 0.03% | +0.03 |
| AMZN Amazon.com Inc. | Add +29.0% | 0.19% | +0.03 |
| LRCX Lam Research Corp. | Add +5.3% | 0.12% | +0.03 |
| AGG iShares Core U.S. Aggregate | New | 0.03% | +0.03 |
| WMT Walmart Inc. | New | 0.03% | +0.03 |
| META Meta Platforms Inc. Class A | Add +29.2% | 0.15% | +0.02 |
| VOO Vanguard S&P 500 ETF | Add +4.7% | 0.57% | +0.02 |
| ESGU iShares ESG Aware MSCI USA | Add +3.5% | 0.61% | +0.02 |
| JPM JPMorgan Chase & Co. | Add +12.4% | 0.12% | +0.01 |
| CAT Caterpillar Inc. | Add +3.9% | 0.09% | +0.01 |
| CSCO Cisco Systems Inc. | Add +55.7% | 0.04% | +0.01 |
| CVX Chevron Corp. | Add +26.7% | 0.06% | +0.01 |
| AVGO Broadcom Inc. | Add +1.4% | 0.09% | +0.01 |
| ESML iShares ESG Aware MSCI USA S | Add +5.9% | 0.15% | +0.01 |
| GE General Electric | Add +17.8% | 0.04% | +0.01 |
| LIN Linde PLC | Add +23.4% | 0.04% | +0.00 |
| AXP American Express Co. | Add +15.0% | 0.04% | +0.00 |
| MA Mastercard Inc. Class A | Add +19.1% | 0.04% | +0.00 |
| ORIGIN MATERIALS INC | New | 0.00% | +0.00 |
| IEFA iShares Core MSCI Eafe ETF | Add +5.8% | 0.08% | +0.00 |
| ITW Illinois Tool Works | Add +5.0% | 0.05% | +0.00 |
| NFLX Netflix Inc. | Add +22.9% | 0.06% | +0.00 |
| ESGD iShares Trust iShares ESG Aw | Add +2.8% | 0.20% | −0.00 |
| INTU Intuit Inc. | Add +18.9% | 0.04% | −0.00 |
| EAGG iShares ESG Aware US Aggrega | Add +5.5% | 0.26% | −0.00 |
| TXN Texas Instruments Inc. | Add +9.8% | 0.05% | −0.01 |
| XCEM Columbia Em Core Ex-China | Add +1.6% | 1.54% | −0.01 |
| HON Honeywell International Inc. | Add +8.0% | 0.06% | −0.01 |
| PM Philip Morris International | Add +1.5% | 0.22% | −0.04 |
| VEA Vanguard Ftse Developed ETF | Add +1.5% | 10.03% | −0.16 |
| VIG Vanguard Dividend Apprec ETF | Add +0.5% | 7.46% | −0.17 |
| IJH iShares Core S&P Midcap ETF | Add +0.6% | 10.63% | −0.25 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 129 | $932.6M | IVV, SPMO, IJH, VEA, IJR |
| Q1 2026 | 111 | $774.8M | IVV, IJH, SPMO, VEA, IJR |
| Q4 2025 | 98 | $793.9M | IVV, IJH, VEA, SPMO, VIG |
| Q3 2025 | 88 | $778.7M | IVV, IJH, VEA, SPMO, VIG |
| Q2 2025 | 80 | $718.6M | IVV, IJH, VEA, SPMO, VIG |
| Q1 2025 | 76 | $652.3M | IVV, IJH, VEA, VIG, IJR |
| Q4 2024 | 61 | $650.5M | IVV, IJH, VEA, JPUS, VIG |
| Q3 2024 | 58 | $657.0M | IVV, IJH, VEA, JPUS, VIG |
| Q2 2024 | 58 | $617.6M | IVV, IJH, VEA, JPUS, VIG |
| Q1 2024 | 49 | $608.5M | IVV, IJH, VEA, JPUS, VIG |