Prosperity Planning, Inc.

In its 13F for Q2 2025 (holdings as of June 30, 2025, filed July 11, 2025), Prosperity Planning, Inc. reported 78 stock positions worth $247.5 million. Its top holding was iShares MSCI Eafe ETF (EFA) at 8.9% of the portfolio, followed by Vanguard Mrngstar GR ETF-Sui (VUG, 8.3%) and Dimensional World Ex US Core (DFAX, 6.7%). Compared with Q1 2025, it opened 2 new positions, added to 27 and reduced 33. The biggest buy was Vanguard Mrngstar GR ETF-Sui (VUG, shares +3%) and the biggest sale iShares S&P 500 Value ETF (IVE, shares −2%).

Most Recent 13F
Q2 2026
Location
NORTH KANSAS CITY, MO
CIK
0001843292
Portfolio Value
$247.5M (Q2 2025)
SEC Filing
0001085146-25-003753 ↗ filed Jul 11, 2025

Holdings Value

0$100.0M$200.0M$300.0M$400.0M Q1 2024: $206.3M Q1 2024 Q2 2024: $291.4M Q2 2024 Q3 2024: $224.8M Q3 2024 Q4 2024: $219.7M Q4 2024 Q1 2025: $222.0M Q1 2025 Q2 2025: $247.5M $247.5M Q2 2025 Q3 2025: $265.3M Q3 2025 Q4 2025: $270.0M Q4 2025 Q1 2026: $277.6M Q1 2026 Q2 2026: $311.6M Q2 2026

Holdings 78 stocks · $247.5M

EFA iShares MSCI Eafe ETF 8.91% 246,722 $22.1M Add +1.3%
VUG Vanguard Mrngstar GR ETF-Sui 8.29% 46,784 $20.5M Add +2.8%
DFAX Dimensional World Ex US Core 6.67% 562,068 $16.5M Reduce -5.5%
AVDV Avantis Intl S/C Value ETF 5.84% 182,237 $14.4M Add +2.6%
IGSB iShares 1-5Y Inv Grade Corp. 5.10% 239,318 $12.6M Add +2.0%
IVE iShares S&P 500 Value ETF 4.63% 58,585 $11.4M Reduce -2.3%
AVEM Avantis Emerging Markets Eq 3.82% 137,850 $9.4M Add +4.8%
VOT Vngrd Mrngstr MC GRW ETF-Usd 3.72% 32,345 $9.2M Add +2.5%
VBR Vngrd Mrngst SL-CP Val ETF-U 3.61% 45,793 $8.9M Reduce -3.9%
VOE Vngrd Mrngstr MD-Cap Val ETF 3.44% 51,701 $8.5M Reduce -2.7%
AVLC Avantis US LG Cap Eq ETF 3.19% 111,024 $7.9M Add +20.2%
AVMV Avantis US Mid Cap Val ETF 2.89% 109,373 $7.2M Add +20.6%
CBRE CBRE Group Inc. Class A 2.47% 43,562 $6.1M Add +6.0%
AVUV Avantis US Small Cap Value 2.43% 66,026 $6.0M Add +18.5%
VBK Van Morst SML-Cap Gro-Usd Inc. 2.11% 18,841 $5.2M Add +3.2%
IVLU iShares MSCI International V 1.95% 146,455 $4.8M Reduce -3.4%
AVUS Avantis U.S. Equity ETF 1.85% 45,461 $4.6M Add +8.9%
AVLV Avantis US Large Cap Value 1.84% 66,926 $4.6M Add +17.6%
VTV Vanguard Mrngstr Val ETF-Aui 1.58% 22,057 $3.9M Reduce -0.8%
USRT iShares Core US REIT ETF 1.54% 67,538 $3.8M Add +1.8%
DFAC Dimensional US Core Equity 2 1.34% 92,836 $3.3M Reduce -0.7%
AVIV Avantis Intl LRG Cap Val ETF 1.30% 51,656 $3.2M Add +12.1%
IWN iShares Russell 2000 Value E 1.26% 19,815 $3.1M Add +1.1%
IJJ iShares S&P Mid-Cap 400 Valu 1.16% 23,319 $2.9M Reduce -0.2%
IVW iShares S&P 500 Growth ETF 1.14% 25,654 $2.8M Reduce -1.3%
SPY SS SPDR S&P 500 ETF Trust-US 1.13% 4,532 $2.8M Reduce -3.0%
SCZ iShares MSCI Eafe Small-Cap 0.98% 33,402 $2.4M Reduce -3.8%
AAPL Apple Inc. 0.86% 10,349 $2.1M No change
VNQI Vanguard GLBL Ex-US Real Est 0.80% 42,919 $2.0M Add +1.9%
BRK.B Berkshire Hathaway Inc. Class B 0.78% 3,996 $1.9M No change
AVDE Avantis International Equity 0.73% 24,337 $1.8M Add +5.6%
ITOT iShares Core S&P Total U.S. 0.71% 13,048 $1.8M Reduce -0.1%
IWD iShares Russell 1000 Value E 0.70% 8,914 $1.7M Reduce -0.5%
DISV Dimensional International SM 0.66% 49,543 $1.6M Reduce -5.4%
EEM iShares MSCI Emerging Market 0.59% 30,083 $1.5M Reduce -1.2%
O Realty Income Corp. 0.56% 24,266 $1.4M Add +19.7%
VEA Vanguard Ftse Developed ETF 0.56% 24,238 $1.4M Reduce -5.0%
VMBS Vanguard Mortgage-Backed Sec 0.46% 24,628 $1.1M Reduce -0.4%
VTI VG Morningstar TS MKT ETF-US 0.41% 3,328 $1.0M Reduce -6.4%
SPYG SS SPDR P S&P 500 Growth ETF 0.41% 10,529 $1.0M Reduce -0.1%
IWF iShares Russell 1000 Growth 0.39% 2,301 $977K No change
DFIV Dimensional International Va 0.39% 22,643 $970K Reduce -3.1%
IWO iShares Russell 2000 Growth 0.37% 3,239 $926K Reduce -0.3%
MDY State Street SPDR S&P Midcap 0.37% 1,616 $915K No change
FBTC Fidelity Wise Origin Bitcoin 0.35% 9,300 $874K Add +220.7%
IWV iShares Russell 3000 ETF 0.35% 2,485 $872K No change
IWS iShares Russell Mid-Cap Valu 0.33% 6,160 $814K No change
VWO Vanguard Ftse Emerging Marke 0.32% 16,072 $795K Reduce -3.3%
TYL Tyler Technologies Inc. 0.32% 1,334 $791K No change
IJK iShares S&P Mid-Cap 400 Grow 0.26% 7,019 $639K Add +0.3%
IVV iShares Core S&P 500 ETF 0.24% 958 $595K Reduce -34.8%
COMT iShares Gsci Commodity Dynam 0.23% 22,085 $571K Add +0.6%
VXUS Vanguard Total Intl Stock 0.23% 8,209 $567K Reduce -4.3%
IJH iShares Core S&P Midcap ETF 0.22% 8,908 $552K No change
NWL Newell Brands Inc. 0.22% 99,352 $537K Add +24.3%
EFV iShares MSCI Eafe Value ETF 0.21% 8,003 $508K Add +20.8%
VSS Vanguard Ftse All Wo X-US SC 0.19% 3,512 $472K Reduce -3.5%
VV Vngrd Mrgstr LRG-Cap ETF-Usd 0.17% 1,471 $420K Reduce -1.7%
DFAE Dimensional Emerging Core Eq 0.17% 14,420 $417K Reduce -1.5%
IDXX Idexx Laboratories Inc. 0.15% 700 $375K No change
DIA SS SPDR Dow Jones Indus Avg filed as SPDR DOW JONES INDL AVERAGE 0.14% 804 $354K No change
VT Vanguard Tot World STK ETF 0.14% 2,669 $343K Add +2.3%
IWM iShares Russell 2000 ETF 0.14% 1,575 $340K No change
IWP iShares Russell Mid-Cap Grow 0.14% 2,450 $340K Reduce -3.1%
LLY Eli Lilly & Co. 0.14% 430 $335K New
VO Vngrd Mrngstr MD-Cap ETF-Usd 0.13% 1,181 $330K No change
IFGL iShares International Develo 0.13% 14,432 $328K Reduce -1.7%
INDA iShares MSCI India ETF 0.13% 5,858 $326K No change
QUAL iShares MSCI USA Quality Fac 0.13% 1,781 $326K Add +1.1%
IJT iShares S&P Small-Cap 600 GR 0.13% 2,361 $314K Add +0.9%
IEMG iShares Core MSCI Emerging 0.12% 5,110 $307K New
VNQ Vanguard Real Estate ETF 0.12% 3,359 $299K Reduce -6.9%
VYM Vanguard High DVD Yield ETF 0.11% 2,003 $267K Reduce -0.4%
DYNF Ishrs US E F R A ETF-Usd Inc. 0.10% 4,444 $242K Reduce -0.4%
LOW Lowe's Cos Inc. 0.09% 986 $219K No change
IEFA iShares Core MSCI Eafe ETF 0.09% 2,535 $212K Reduce -8.0%
SPIP SS SPDR P Tips ETF 0.08% 7,826 $204K No change
ICCC Immucell Corp. 0.04% 16,000 $111K No change
Other holdings (28): bonds, preferreds, convertibles and warrants · $99.2M (not counted above)
SecurityClassShares / PrincipalValueChange
ISTB iShares Core 1-5 Year Usd Bo CORE 1 5 YR USD · principal 855,558$41.6MAdd +2.5%
VTIP Vanguard Short-Term Tips STRM INFPROIDX · principal 297,865$15.0MAdd +1.8%
GNMA iShares Gnma Bond ETF GNMA BOND ETF · principal 251,260$11.0MAdd +3.3%
BSV Vanguard Short-Term Bond ETF SHORT TRM BOND · principal 68,129$5.4MReduce -3.4%
SUB iShares Short-Term National SHRT NAT MUN ETF · principal 32,044$3.4MAdd +1.6%
AGG iShares Core U.S. Aggregate CORE US AGGBD ET · principal 29,121$2.9MReduce -2.1%
MUB iShares National Muni Bond E NATIONAL MUN ETF · principal 22,978$2.4MReduce -18.0%
BND Vanguard Total Bond Market TOTAL BND MRKT · principal 31,580$2.3MReduce -6.8%
IAGG iShares Intl Aggregate Bond CORE INTL AGGR · principal 38,381$2.0MAdd +6.0%
STIP iShares 0-5 Year Tips Bond E 0-5 YR TIPS ETF · principal 15,784$1.6MReduce -2.4%
VTEB Vanguard Tax-Exempt Bond ETF TAX EXEMPT BD · principal 27,461$1.3MAdd +60.5%
TIP iShares Tips Bond ETF TIPS BD ETF · principal 11,162$1.2MReduce -1.4%
SGOV iShares 0-3 Month Treasury B 0-3 MTH TREASURY · principal 11,420$1.1MReduce -13.0%
SHM SS SPDR N Ice St Muni ETF ST NUVE TERM ETF · principal 22,284$1.1MNo change
VCSH Vanguard S/T Corp. Bond ETF SHRT TRM CORP BD · principal 10,770$856KReduce -0.6%
IBDT iShares Ibonds Dec 2028 ETF IBDS DEC28 ETF · principal 30,909$786KAdd +1.6%
VCIT Vanguard Int-Term Corporate INT-TERM CORP · principal 8,987$745KNew
IUSB Ishr CR Unvrse Usd BD ETF-Ui CORE UNIVRSL USD · principal 12,465$576KReduce -3.5%
IBDS Ishrs Ibnds Dec 27 Corp. ETF IBONDS 27 ETF · principal 21,248$516KAdd +2.5%
IBDQ iShares Ibonds Dec 2025 Term IBONDS DEC25 ETF · principal 20,475$516KAdd +2.5%
IBDR iShares Ibonds Dec 2026 Term IBONDS DEC2026 · principal 21,241$515KAdd +2.5%
IBDU iShares Ibonds Dec 2029 Term IBONDS DEC 29 · principal 19,254$449KAdd +2.9%
IBTI iShares Ibonds Dec 2028 Term IBONDS 28 TRM TS · principal 15,781$353KAdd +3.7%
IBDV iShares Ibonds Dec 2030 Corp. IBONDS DEC 2030 · principal 15,752$346KAdd +3.8%
IBTK iShares Ibonds Dec 2030 Trea IBOND DEC 2030 · principal 15,517$308KAdd +4.3%
IBTJ iShares Ibonds Dec 2029 Term IBONDS 29 TRM TS · principal 13,984$307KAdd +4.3%
IBTF iShares Ibonds Dec 2025 Term IBONDS 25 TRM TS · principal 11,955$279KAdd +4.7%
EGUS iShares ESG Aware MSCI US GR ESG AWARE MSCI · principal 4,421$207KReduce -20.5%

Total filed on the 13F, all lines: $346.6M.

Portfolio Sells Q1 2025 → Q2 2025

IVE iShares S&P 500 Value ETF Reduce -2.3% 4.63% −0.52
VOE Vngrd Mrngstr MD-Cap Val ETF Reduce -2.7% 3.44% −0.41
VBR Vngrd Mrngst SL-CP Val ETF-U Reduce -3.9% 3.61% −0.39
DFAX Dimensional World Ex US Core Reduce -5.5% 6.67% −0.35
VTV Vanguard Mrngstr Val ETF-Aui Reduce -0.8% 1.58% −0.15
IVV iShares Core S&P 500 ETF Reduce -34.8% 0.24% −0.13
IVLU iShares MSCI International V Reduce -3.4% 1.95% −0.12
IJJ iShares S&P Mid-Cap 400 Valu Reduce -0.2% 1.16% −0.10
IWD iShares Russell 1000 Value E Reduce -0.5% 0.70% −0.06
VMBS Vanguard Mortgage-Backed Sec Reduce -0.4% 0.46% −0.05
SPY SS SPDR S&P 500 ETF Trust-US Reduce -3.0% 1.13% −0.05
DFAC Dimensional US Core Equity 2 Reduce -0.7% 1.34% −0.04
VTI VG Morningstar TS MKT ETF-US Reduce -6.4% 0.41% −0.03
DISV Dimensional International SM Reduce -5.4% 0.66% −0.03
VNQ Vanguard Real Estate ETF Reduce -6.9% 0.12% −0.03
VEA Vanguard Ftse Developed ETF Reduce -5.0% 0.56% −0.03
DFIV Dimensional International Va Reduce -3.1% 0.39% −0.02
VWO Vanguard Ftse Emerging Marke Reduce -3.3% 0.32% −0.02
EEM iShares MSCI Emerging Market Reduce -1.2% 0.59% −0.01
SCZ iShares MSCI Eafe Small-Cap Reduce -3.8% 0.98% −0.01
VXUS Vanguard Total Intl Stock Reduce -4.3% 0.23% −0.01
VYM Vanguard High DVD Yield ETF Reduce -0.4% 0.11% −0.01
IEFA iShares Core MSCI Eafe ETF Reduce -8.0% 0.09% −0.01
ITOT iShares Core S&P Total U.S. Reduce -0.1% 0.71% −0.01
VV Vngrd Mrgstr LRG-Cap ETF-Usd Reduce -1.7% 0.17% −0.00
DFAE Dimensional Emerging Core Eq Reduce -1.5% 0.17% −0.00
DYNF Ishrs US E F R A ETF-Usd Inc. Reduce -0.4% 0.10% −0.00
IWO iShares Russell 2000 Growth Reduce -0.3% 0.37% +0.00
VSS Vanguard Ftse All Wo X-US SC Reduce -3.5% 0.19% +0.00
IFGL iShares International Develo Reduce -1.7% 0.13% +0.00
IWP iShares Russell Mid-Cap Grow Reduce -3.1% 0.14% +0.00
SPYG SS SPDR P S&P 500 Growth ETF Reduce -0.1% 0.41% +0.02
IVW iShares S&P 500 Growth ETF Reduce -1.3% 1.14% +0.05

Portfolio Buys Q1 2025 → Q2 2025

VUG Vanguard Mrngstar GR ETF-Sui Add +2.8% 8.29% +0.69
AVLC Avantis US LG Cap Eq ETF Add +20.2% 3.19% +0.52
AVMV Avantis US Mid Cap Val ETF Add +20.6% 2.89% +0.38
AVDV Avantis Intl S/C Value ETF Add +2.6% 5.84% +0.26
FBTC Fidelity Wise Origin Bitcoin Add +220.7% 0.35% +0.26
AVEM Avantis Emerging Markets Eq Add +4.8% 3.82% +0.25
AVUV Avantis US Small Cap Value Add +18.5% 2.43% +0.24
VOT Vngrd Mrngstr MC GRW ETF-Usd Add +2.5% 3.72% +0.24
AVLV Avantis US Large Cap Value Add +17.6% 1.84% +0.17
LLY Eli Lilly & Co. New 0.14% +0.14
IEMG iShares Core MSCI Emerging New 0.12% +0.12
AVIV Avantis Intl LRG Cap Val ETF Add +12.1% 1.30% +0.12
AVUS Avantis U.S. Equity ETF Add +8.9% 1.85% +0.12
CBRE CBRE Group Inc. Class A Add +6.0% 2.47% +0.04
AVDE Avantis International Equity Add +5.6% 0.73% +0.04
VBK Van Morst SML-Cap Gro-Usd Inc. Add +3.2% 2.11% +0.04
O Realty Income Corp. Add +19.7% 0.56% +0.04
VNQI Vanguard GLBL Ex-US Real Est Add +1.9% 0.80% +0.03
EFV iShares MSCI Eafe Value ETF Add +20.8% 0.21% +0.03
VT Vanguard Tot World STK ETF Add +2.3% 0.14% +0.00
QUAL iShares MSCI USA Quality Fac Add +1.1% 0.13% −0.00
IJT iShares S&P Small-Cap 600 GR Add +0.9% 0.13% −0.00
IJK iShares S&P Mid-Cap 400 Grow Add +0.3% 0.26% −0.00
NWL Newell Brands Inc. Add +24.3% 0.22% −0.01
COMT iShares Gsci Commodity Dynam Add +0.6% 0.23% −0.03
EFA iShares MSCI Eafe ETF Add +1.3% 8.91% −0.06
IWN iShares Russell 2000 Value E Add +1.1% 1.26% −0.07
USRT iShares Core US REIT ETF Add +1.8% 1.54% −0.18
IGSB iShares 1-5Y Inv Grade Corp. Add +2.0% 5.10% −0.44

Notes & Other Activity Q1 2025 → Q2 2025

ISTB iShares Core 1-5 Year Usd Bo CORE 1 5 YR USD · principal Add +2.5% 855,558 $41.6M
VTIP Vanguard Short-Term Tips STRM INFPROIDX · principal Add +1.8% 297,865 $15.0M
GNMA iShares Gnma Bond ETF GNMA BOND ETF · principal Add +3.3% 251,260 $11.0M
BSV Vanguard Short-Term Bond ETF SHORT TRM BOND · principal Reduce -3.4% 68,129 $5.4M
SUB iShares Short-Term National SHRT NAT MUN ETF · principal Add +1.6% 32,044 $3.4M
AGG iShares Core U.S. Aggregate CORE US AGGBD ET · principal Reduce -2.1% 29,121 $2.9M
MUB iShares National Muni Bond E NATIONAL MUN ETF · principal Reduce -18.0% 22,978 $2.4M
BND Vanguard Total Bond Market TOTAL BND MRKT · principal Reduce -6.8% 31,580 $2.3M
IAGG iShares Intl Aggregate Bond CORE INTL AGGR · principal Add +6.0% 38,381 $2.0M
STIP iShares 0-5 Year Tips Bond E 0-5 YR TIPS ETF · principal Reduce -2.4% 15,784 $1.6M
VTEB Vanguard Tax-Exempt Bond ETF TAX EXEMPT BD · principal Add +60.5% 27,461 $1.3M
TIP iShares Tips Bond ETF TIPS BD ETF · principal Reduce -1.4% 11,162 $1.2M
SGOV iShares 0-3 Month Treasury B 0-3 MTH TREASURY · principal Reduce -13.0% 11,420 $1.1M
VCSH Vanguard S/T Corp. Bond ETF SHRT TRM CORP BD · principal Reduce -0.6% 10,770 $856K
IBDT iShares Ibonds Dec 2028 ETF IBDS DEC28 ETF · principal Add +1.6% 30,909 $786K
VCIT Vanguard Int-Term Corporate INT-TERM CORP · principal New 8,987 $745K
LQD Ishr Ibx Usd Invgd CB ETF-Ui IBOXX INV CP ETF · principal Sold out 6,177 $671Kbefore exit
IUSB Ishr CR Unvrse Usd BD ETF-Ui CORE UNIVRSL USD · principal Reduce -3.5% 12,465 $576K
IBDS Ishrs Ibnds Dec 27 Corp. ETF IBONDS 27 ETF · principal Add +2.5% 21,248 $516K
IBDQ iShares Ibonds Dec 2025 Term IBONDS DEC25 ETF · principal Add +2.5% 20,475 $516K
IBDR iShares Ibonds Dec 2026 Term IBONDS DEC2026 · principal Add +2.5% 21,241 $515K
IBDU iShares Ibonds Dec 2029 Term IBONDS DEC 29 · principal Add +2.9% 19,254 $449K
IBTI iShares Ibonds Dec 2028 Term IBONDS 28 TRM TS · principal Add +3.7% 15,781 $353K
IBDV iShares Ibonds Dec 2030 Corp. IBONDS DEC 2030 · principal Add +3.8% 15,752 $346K
IBTK iShares Ibonds Dec 2030 Trea IBOND DEC 2030 · principal Add +4.3% 15,517 $308K
IBTJ iShares Ibonds Dec 2029 Term IBONDS 29 TRM TS · principal Add +4.3% 13,984 $307K
IBTF iShares Ibonds Dec 2025 Term IBONDS 25 TRM TS · principal Add +4.7% 11,955 $279K
EGUS iShares ESG Aware MSCI US GR ESG AWARE MSCI · principal Reduce -20.5% 4,421 $207K

Bonds, preferreds, convertibles and warrants; not part of the stock holdings or percentages above.

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 87$311.6MEFA, VUG, AVDV, DFAX, IGSB
Q1 2026 83$277.6MEFA, VUG, AVDV, DFAX, IGSB
Q4 2025 79$270.0MEFA, VUG, AVDV, DFAX, IGSB
Q3 2025 80$265.3MEFA, VUG, DFAX, AVDV, IGSB
Q2 2025 78$247.5MEFA, VUG, DFAX, AVDV, IGSB
Q1 2025 76$222.0MEFA, VUG, DFAX, AVDV, IGSB
Q4 2024 76$219.7MVUG, EFA, DFAX, IVE, IGSB
Q3 2024 77$224.8MEFA, VUG, DFAX, IVE, VBR
Q2 2024 99$291.4MISTB, EFA, VUG, DFAX, IVE
Q1 2024 72$206.3MEFA, IVE, DFAX, VUG, VBR