Rise Advisors, LLC

In its 13F for Q1 2025 (holdings as of March 31, 2025, filed May 15, 2025), Rise Advisors, LLC reported 1,500 stock positions worth $226.3 million. Its top holding was Vanguard Mrngstr Val ETF-Aui (VTV) at 15.1% of the portfolio, followed by Vanguard Mrngstar GR ETF-Sui (VUG, 13.6%) and Dimensional Core Fixed (DFCF, 11.5%). Compared with Q4 2024, it opened 464 new positions, sold out of 82, added to 381 and reduced 582. The biggest buy was a new position in FT Vest Laddered Moderate Bu (BUFZ) and the biggest sale an exit from Wisdmtree Emerg MKT Ex-St Ow (XSOE).

Most Recent 13F
Q2 2026
Location
ROCHESTER, NY
CIK
0001831316
Portfolio Value
$226.3M (Q1 2025)
SEC Filing
0001831316-25-000005 ↗ filed May 15, 2025

Holdings Value

0$100.0M$200.0M$300.0M$400.0M Q1 2024: $187.7M Q1 2024 Q2 2024: $188.7M Q2 2024 Q3 2024: $208.7M Q3 2024 Q4 2024: $207.9M Q4 2024 Q1 2025: $226.3M $226.3M Q1 2025 Q2 2025: $251.9M Q2 2025 Q3 2025: $278.8M Q3 2025 Q4 2025: $280.3M Q4 2025 Q1 2026: $283.7M Q1 2026 Q2 2026: $355.3M Q2 2026

Holdings 1,500 stocks · $226.3M

VTV Vanguard Mrngstr Val ETF-Aui 15.11% 197,999 $34.2M Add +14.4%
VUG Vanguard Mrngstar GR ETF-Sui 13.58% 82,856 $30.7M Add +18.5%
DFCF Dimensional Core Fixed Inc. 11.51% 619,158 $26.0M Add +6.0%
JMBS Janus Henderson Mortg Backed 6.35% 317,886 $14.4M Add +8.8%
DFAT Dimensional US Target Value 5.10% 224,218 $11.5M Add +41.9%
VNLA Janus Henderson Short Durati 4.40% 202,725 $10.0M Add +2.4%
XLF SS Financial Select Sector 2.35% 106,831 $5.3M Reduce -1.9%
XLI SS Industrial Select Sector 2.09% 36,124 $4.7M Reduce -0.7%
BUFZ FT Vest Laddered Moderate Bu 1.82% 175,274 $4.1M New
XLE SS Energy Select Sector 1.61% 39,112 $3.7M Add +16686.3%
BRK.B Berkshire Hathaway Inc. Class B 1.58% 6,718 $3.6M Add +73.2%
AAPL Apple Inc. 1.57% 16,038 $3.6M Add +277.0%
MSFT Microsoft Corp. 1.43% 8,605 $3.2M Add +65.9%
NVDA Nvidia Corp. 1.24% 25,883 $2.8M Add +14.8%
AMZN Amazon.com Inc. 0.92% 10,920 $2.1M Add +14.5%
JPST JPMorgan Ultra-Short Income 0.85% 38,041 $1.9M Add +19.9%
GOOG Alphabet Inc. Class C 0.58% 8,427 $1.3M Add +3.7%
XOM Exxon Mobil Corp. 0.55% 10,535 $1.3M Add +3.7%
DFAC Dimensional US Core Equity 2 0.47% 32,560 $1.1M Add +0.3%
TMP Tompkins Financial Corp. 0.45% 16,126 $1.0M Add +2.0%
SPY SS SPDR S&P 500 ETF Trust-US 0.43% 1,722 $963K Add +33.5%
META Meta Platforms Inc. Class A 0.39% 1,539 $887K Add +12.8%
JPM JPMorgan Chase & Co. 0.37% 3,451 $847K Add +6.0%
JAAA Janus Henderson Aaa Clo ETF 0.37% 16,667 $845K Reduce -17.4%
TSLA Tesla Inc. 0.34% 2,930 $759K Add +12.8%
JNJ Johnson & Johnson 0.33% 4,465 $740K Add +44.1%
COST Costco Wholesale Corp. 0.33% 781 $739K Add +5.3%
PAYX Paychex Inc. 0.31% 4,529 $699K Reduce -7.6%
CSCO Cisco Systems Inc. 0.30% 11,099 $685K Add +12.0%
KO The Coca-Cola Co. 0.29% 9,294 $666K Add +27.2%
MCD McDonald's Corp. 0.29% 2,069 $646K Add +13.1%
FBND Fidelity Total Bond ETF 0.28% 13,864 $633K Reduce -0.8%
FLOT iShares Floating Rate Bond E 0.28% 12,225 $624K Reduce -3.5%
LLY Eli Lilly & Co. 0.26% 719 $594K Add +8.9%
DFAX Dimensional World Ex US Core 0.26% 22,619 $593K Add +0.3%
MA Mastercard Inc. Class A 0.25% 1,028 $564K Add +5.5%
VIG Vanguard Dividend Apprec ETF 0.24% 2,774 $538K Add +17.8%
BAC Bank of America Corp. filed as BANK AMERICA CORP 0.23% 12,487 $521K Add +2.1%
AVGO Broadcom Inc. 0.23% 3,082 $516K Add +32.0%
BA The Boeing Co. 0.22% 2,936 $501K Add +3.6%
QQQ Invesco QQQ Trust Series 1 0.21% 1,015 $476K Reduce -52.6%
SO The Southern Co. 0.21% 5,073 $466K Reduce -11.5%
V Visa Inc. Class A 0.20% 1,307 $458K Add +36.7%
IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS 0.20% 1,832 $456K Add +5.2%
CAT Caterpillar Inc. 0.19% 1,334 $440K Reduce -7.0%
BBY Best Buy Co. Inc. 0.19% 5,701 $420K Add +1886.4%
MDY State Street SPDR S&P Midcap 0.18% 784 $418K Add +15.1%
HD Home Depot Inc. 0.18% 1,139 $417K Add +4.1%
ETN Eaton Corp. PLC 0.18% 1,529 $416K Reduce -8.3%
IWM iShares Russell 2000 ETF 0.18% 2,048 $409K Add +6.7%
PG The Procter & Gamble Co. 0.18% 2,345 $400K Add +41.7%
BX Blackstone Inc. 0.18% 2,851 $399K Add +1.3%
IJH iShares Core S&P Midcap ETF 0.18% 6,816 $398K Reduce -24.7%
CMG Chipotle Mexican Grill Inc. 0.18% 7,918 $398K Add +0.6%
WM Waste Management Inc. 0.17% 1,691 $392K Reduce -11.9%
GS Goldman Sachs Group Inc. 0.17% 704 $384K Add +2.9%
UNH Unitedhealth Group Inc. 0.17% 728 $381K Add +14.1%
WMT Walmart Inc. 0.16% 4,239 $372K Add +11.1%
XLV SS Health Care Select Sector 0.16% 2,516 $367K Add +10.1%
MRK Merck & Co. Inc. 0.15% 3,886 $349K Reduce -15.7%
FTEC Fidelity MSCI Info Tech Indx 0.15% 2,108 $340K Add +0.1%
AMGN Amgen Inc. 0.15% 1,089 $339K Add +113.1%
NFLX Netflix Inc. 0.15% 361 $337K Add +7.1%
USB US Bancorp 0.15% 7,880 $333K Reduce -13.8%
RTX RTX Corp. 0.14% 2,361 $313K Add +1.2%
PKG Packaging Corp. of America 0.14% 1,547 $306K Reduce -8.9%
AGG iShares Core U.S. Aggregate 0.13% 3,015 $298K Reduce -9.7%
VIGI Vanguard Int Div App Indx FD 0.13% 3,557 $295K Add +0.6%
LNT Alliant Energy Corp. 0.13% 4,517 $291K Reduce -14.3%
ABBV Abbvie Inc. 0.13% 1,383 $290K Add +7.4%
CVX Chevron Corp. 0.13% 1,727 $289K Add +9.5%
PSA Public Storage 0.13% 963 $288K Reduce -17.3%
ZBH Zimmer Biomet Holdings Inc. 0.12% 2,495 $282K Reduce -0.4%
PRU Prudential Financial Inc. 0.12% 2,519 $281K Reduce -19.1%
ED Consolidated Edison Inc. 0.12% 2,427 $268K Reduce -25.3%
CB Chubb Ltd. 0.11% 841 $254K Add +4.6%
WFC Wells Fargo & Co. 0.11% 3,372 $242K Add +1.6%
ELV Elevance Health Inc. 0.11% 548 $238K Add +334.9%
DFUV Dimensional US Marketwide Va 0.11% 5,777 $238K Add +0.4%
PEP Pepsico Inc. 0.10% 1,558 $234K Add +27.2%
NSC Norfolk Southern Corp. 0.10% 969 $230K Add +617.8%
IDXX Idexx Laboratories Inc. 0.10% 541 $227K Reduce -0.4%
CRM Salesforce Inc. 0.10% 846 $227K Add +6.5%
ORCL Oracle Corp. 0.10% 1,598 $223K Add +7.6%
VGT Vanguard Info Tech ETF 0.10% 396 $215K Add +72.2%
IVV iShares Core S&P 500 ETF 0.09% 371 $208K Add +11.4%
DVY iShares Select Dividend ETF 0.09% 1,538 $207K Reduce -3.7%
MU Micron Technology Inc. 0.09% 2,373 $206K Add +5.3%
MS Morgan Stanley 0.09% 1,730 $202K Reduce -0.8%
GOOGL Alphabet Inc. Class A 0.09% 1,244 $192K Add +217.3%
ISRG Intuitive Surgical Inc. 0.08% 378 $187K Add +5.6%
VTI VG Morningstar TS MKT ETF-US 0.08% 666 $183K Reduce -0.8%
DIS The Walt Disney Co. filed as DISNEY WALT CO 0.08% 1,827 $180K Reduce -1.4%
ICE Intercontinental Exchange Inc. 0.08% 1,036 $179K Add +4.3%
GE General Electric filed as GE AEROSPACE 0.08% 876 $175K Add +13.0%
T AT&T Inc. 0.08% 6,177 $175K Add +7.7%
AFL Aflac Inc. 0.08% 1,545 $172K Add +3.6%
VO Vngrd Mrngstr MD-Cap ETF-Usd 0.08% 661 $171K Add +0.5%
ABT Abbott Laboratories 0.07% 1,275 $169K Add +10.8%
STZ Constellation Brands Inc. Class A 0.07% 911 $167K Add +0.6%

Show all 1,500 holdings

Portfolio Sells Q4 2024 → Q1 2025

XSOE Wisdmtree Emerg MKT Ex-St Ow Sold out 0.00% −1.80
PYPL PayPal Holdings Inc. Reduce -98.4% 0.02% −1.61
QQQ Invesco QQQ Trust Series 1 Reduce -52.6% 0.21% −0.32
XLI SS Industrial Select Sector Reduce -0.7% 2.09% −0.21
XLF SS Financial Select Sector Reduce -1.9% 2.35% −0.18
JAAA Janus Henderson Aaa Clo ETF Reduce -17.4% 0.37% −0.12
IXUS iShares Core Intl Stock ETF Sold out 0.00% −0.10
IJH iShares Core S&P Midcap ETF Reduce -24.7% 0.18% −0.10
IEFA iShares Core MSCI Eafe ETF Sold out 0.00% −0.08
ETN Eaton Corp. PLC Reduce -8.3% 0.18% −0.08
KHC The Kraft Heinz Co. Reduce -85.7% 0.01% −0.08
MRK Merck & Co. Inc. Reduce -15.7% 0.15% −0.07
USB US Bancorp Reduce -13.8% 0.15% −0.06
CTSH Cognizant Tech Solutions-A Reduce -85.5% 0.01% −0.06
VST Vistra Corp. Reduce -33.8% 0.06% −0.06
GBNY Generations Bancorp NY Inc. Sold out 0.00% −0.06
CAT Caterpillar Inc. Reduce -7.0% 0.19% −0.06
PRU Prudential Financial Inc. Reduce -19.1% 0.12% −0.05
LYB Lyondellbasell Indu Class A Reduce -44.4% 0.05% −0.05
PKG Packaging Corp. of America Reduce -8.9% 0.14% −0.05
IEMG iShares Core MSCI Emerging Sold out 0.00% −0.05
PSA Public Storage Reduce -17.3% 0.13% −0.04
NOW ServiceNow Inc. Reduce -5.9% 0.07% −0.04
DOW Dow Inc. Reduce -40.7% 0.03% −0.04
FLOT iShares Floating Rate Bond E Reduce -3.5% 0.28% −0.03
DECK Deckers Outdoor Corp. Reduce -71.4% 0.01% −0.03
VYMI Vanguard Int High DVD YLD Inc. Sold out 0.00% −0.03
GDDY GoDaddy Inc. Class A Reduce -73.1% 0.01% −0.03
AXP American Express Co. Reduce -29.2% 0.04% −0.03
SAP Sap SE-Sponsored ADR Sold out 0.00% −0.03
MSTR Strategy Inc. Reduce -97.9% 0.00% −0.03
ASML ASML Holding NV-NY Reg SHS Reduce -64.5% 0.01% −0.03
NVO Novo-Nordisk A/S-Spons ADR Sold out 0.00% −0.02
AGG iShares Core U.S. Aggregate Reduce -9.7% 0.13% −0.02
TM Toyota Motor Corp. -Spon ADR Reduce -99.2% 0.00% −0.02
HSBC HSBC Holdings PLC-Spons ADR Reduce -99.8% 0.00% −0.02
FBND Fidelity Total Bond ETF Reduce -0.8% 0.28% −0.02
PAYX Paychex Inc. Reduce -7.6% 0.31% −0.02
LNT Alliant Energy Corp. Reduce -14.3% 0.13% −0.02
ED Consolidated Edison Inc. Reduce -25.3% 0.12% −0.02
SO The Southern Co. Reduce -11.5% 0.21% −0.02
AZN Astrazeneca PLC-Spons ADR Reduce -29.5% 0.05% −0.02
BHE Benchmark Electronics Inc. Reduce -99.8% 0.00% −0.02
DIS The Walt Disney Co. Reduce -1.4% 0.08% −0.02
LII Lennox International Inc. Reduce -75.3% 0.01% −0.02
LULU Lululemon Athletica Inc. Reduce -10.5% 0.03% −0.02
SMCI Super Micro Computer Inc. Reduce -75.6% 0.01% −0.02
PFS Provident Financial Services Reduce -97.3% 0.00% −0.02
FIX Comfort Systems USA Inc. Reduce -43.5% 0.01% −0.02
GM General Motors Co. Reduce -8.4% 0.05% −0.02

Portfolio Buys Q4 2024 → Q1 2025

BUFZ FT Vest Laddered Moderate Bu New 1.82% +1.82
XLE SS Energy Select Sector Add +16686.3% 1.61% +1.61
AAPL Apple Inc. Add +277.0% 1.57% +1.06
VTV Vanguard Mrngstr Val ETF-Aui Add +14.4% 15.11% +1.02
DFAT Dimensional US Target Value Add +41.9% 5.10% +0.87
BRK.B Berkshire Hathaway Inc. Class B Add +73.2% 1.58% +0.74
MSFT Microsoft Corp. Add +65.9% 1.43% +0.38
BBY Best Buy Co. Inc. Add +1886.4% 0.19% +0.17
JMBS Janus Henderson Mortg Backed Add +8.8% 6.35% +0.14
JNJ Johnson & Johnson Add +44.1% 0.33% +0.11
NSC Norfolk Southern Corp. Add +617.8% 0.10% +0.09
AMGN Amgen Inc. Add +113.1% 0.15% +0.09
ELV Elevance Health Inc. Add +334.9% 0.11% +0.08
JPST JPMorgan Ultra-Short Income Add +19.9% 0.85% +0.08
KO The Coca-Cola Co. Add +27.2% 0.29% +0.08
SPY SS SPDR S&P 500 ETF Trust-US Add +33.5% 0.43% +0.06
PLTR Palantir Technologies Inc. Class A Add +1096.5% 0.06% +0.06
V Visa Inc. Class A Add +36.7% 0.20% +0.06
GOOGL Alphabet Inc. Class A Add +217.3% 0.09% +0.05
TROW T Rowe Price Group Inc. Add +704.6% 0.06% +0.05
PG The Procter & Gamble Co. Add +41.7% 0.18% +0.04
BKNG Booking Holdings Inc. New 0.04% +0.04
IWP iShares Russell Mid-Cap Grow New 0.04% +0.04
L Loews Corp. New 0.04% +0.04
NEE Nextera Energy Inc. Add +178.7% 0.06% +0.04
DOV Dover Corp. Add +439.4% 0.04% +0.03
MCD McDonald's Corp. Add +13.1% 0.29% +0.03
MOAT Vaneck Morningstar Wide Moat New 0.03% +0.03
AMT American Tower Corp. Add +108.1% 0.05% +0.03
XOM Exxon Mobil Corp. Add +3.7% 0.55% +0.03
MDT Medtronic PLC Add +93.4% 0.05% +0.03
VGT Vanguard Info Tech ETF Add +72.2% 0.10% +0.03
VYM Vanguard High DVD Yield ETF Add +112.8% 0.05% +0.02
CSCO Cisco Systems Inc. Add +12.0% 0.30% +0.02
APO Apollo Global Management Inc. New 0.02% +0.02
ABBV Abbvie Inc. Add +7.4% 0.13% +0.02
CVX Chevron Corp. Add +9.5% 0.13% +0.02
LLY Eli Lilly & Co. Add +8.9% 0.26% +0.02
DUK Duke Energy Corp. Add +69.0% 0.04% +0.02
IBM Intl Business Machines Corp. Add +5.2% 0.20% +0.02
RBA RB Global Inc. New 0.02% +0.02
EOG EOG Resources Inc. Add +68.6% 0.04% +0.02
VIG Vanguard Dividend Apprec ETF Add +17.8% 0.24% +0.02
KMI Kinder Morgan Inc. Add +53.9% 0.05% +0.02
GE General Electric Add +13.0% 0.08% +0.02
DOCU Docusign Inc. Add +864.6% 0.02% +0.01
T AT&T Inc. Add +7.7% 0.08% +0.01
SSB Southstate Bank Corp. New 0.01% +0.01
FNF Fidelity National Financial New 0.01% +0.01
GWRE Guidewire Software Inc. New 0.01% +0.01

Notes & Other Activity Q4 2024 → Q1 2025

GRNB Vaneck Green Bond ETF GREEN BOND ETF Sold out 0 $0before exit

Bonds, preferreds, convertibles and warrants; not part of the stock holdings or percentages above.

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 103$355.3MVUG, RDVY, VCRB, VTV, FBND
Q1 2026 94$283.7MVUG, RDVY, VTV, VCRB, BUFZ
Q4 2025 98$280.3MVUG, RDVY, VTV, VCRB, BUFZ
Q3 2025 1,525$278.8MVUG, VTV, VCRB, JMBS, FBND
Q2 2025 1,537$251.9MVUG, VTV, DFCF, JMBS, DFAT
Q1 2025 1,500$226.3MVTV, VUG, DFCF, JMBS, DFAT
Q4 2024 1,117$207.9MVTV, VUG, DFCF, JMBS, VNLA
Q3 2024 1,232$208.7MVTV, VUG, DFCF, JMBS, VNLA
Q2 2024 1,238$188.7MVTV, VUG, DFCF, JMBS, VNLA
Q1 2024 1,264$187.7MVUG, VTV, DFCF, JMBS, VNLA