Sigma Investment Counselors Inc.

In its 13F for Q4 2024 (holdings as of December 31, 2024, filed February 4, 2025), Sigma Investment Counselors Inc. reported 197 stock positions worth $1.7 billion. Its top holding was iShares Core S&P 500 ETF (IVV) at 22.8% of the portfolio, followed by iShares Core S&P Midcap ETF (IJH, 7.5%) and Vanguard Ftse Developed ETF (VEA, 5.2%). Compared with Q3 2024, it opened 11 new positions, sold out of 12, added to 65 and reduced 81. The biggest buy was a new position in iShares Ibonds Dec 2029 Term (IBDU) and the biggest sale an exit from iShares S&P 100 ETF (OEF).

Most Recent 13F
Q2 2026
Location
NORTHVILLE, MI
CIK
0001085163
Portfolio Value
$1.7B (Q4 2024)
SEC Filing
0001085146-25-000734 ↗ filed Feb 4, 2025

Holdings Value

0$500.0M$1.0B$1.5B$2.0B$2.5B Q1 2024: $1.6B Q1 2024 Q2 2024: $1.6B Q2 2024 Q3 2024: $1.7B Q3 2024 Q4 2024: $1.7B $1.7B Q4 2024 Q1 2025: $1.6B Q1 2025 Q2 2025: $1.8B Q2 2025 Q3 2025: $1.9B Q3 2025 Q4 2025: $2.0B Q4 2025 Q1 2026: $1.9B Q1 2026 Q2 2026: $2.1B Q2 2026

Holdings 197 stocks · $1.7B

IVV iShares Core S&P 500 ETF 22.77% 658,787 $387.8M Add +0.7%
IJH iShares Core S&P Midcap ETF 7.50% 2,050,653 $127.8M Add +0.6%
VEA Vanguard Ftse Developed ETF 5.20% 1,853,365 $88.6M Add +1.1%
IJR iShares Core S&P Small-Cap E 4.02% 594,870 $68.5M Reduce -0.4%
SJNK SS SPDR BB St Hi Yield ETF 2.26% 1,526,548 $38.5M Add +4.0%
STIP iShares 0-5 Year Tips Bond E 2.21% 374,427 $37.7M Add +3.8%
IWB iShares Russell 1000 ETF 2.11% 111,664 $36.0M Reduce -0.9%
IBDU iShares Ibonds Dec 2029 Term 1.94% 1,450,703 $33.1M New
IBDV iShares Ibonds Dec 2030 Corp. 1.83% 1,460,180 $31.2M Add +7.0%
AAPL Apple Inc. 1.83% 124,544 $31.2M Reduce -1.4%
IBDW iShares Ibonds Dec 2031 Corp. 1.77% 1,483,109 $30.2M Add +8.4%
VWO Vanguard Ftse Emerging Marke 1.75% 675,149 $29.7M Add +1.5%
IBDX iShares Ibonds Dec 2032 TC 1.71% 1,185,972 $29.2M Add +10.2%
VTV Vanguard Mrngstr Val ETF-Aui 1.69% 169,522 $28.7M Add +1.4%
IBDT iShares Ibonds Dec 2028 ETF 1.62% 1,110,725 $27.7M Add +4.5%
IBDS Ishrs Ibnds Dec 27 Corp. ETF 1.55% 1,099,093 $26.3M Add +4.7%
IBDR iShares Ibonds Dec 2026 Term 1.52% 1,072,997 $25.8M Add +3.2%
IBDQ iShares Ibonds Dec 2025 Term 1.50% 1,019,186 $25.5M Add +2.7%
NVDA Nvidia Corp. 1.47% 186,920 $25.1M Reduce -1.9%
IWR iShares Russell Mid-Cap ETF 1.38% 264,962 $23.4M Reduce -0.7%
MSFT Microsoft Corp. 1.29% 52,268 $22.0M Reduce -0.6%
VTI VG Morningstar TS MKT ETF-US 1.22% 71,680 $20.8M Reduce -0.7%
AMZN Amazon.com Inc. 1.02% 79,223 $17.4M Add +0.1%
IEFA iShares Core MSCI Eafe ETF 1.01% 245,188 $17.2M Add +0.6%
ARCC Ares Capital Corp. 0.91% 708,916 $15.5M Add +4.0%
SYK Stryker Corp. 0.88% 41,631 $15.0M Reduce -0.7%
IWM iShares Russell 2000 ETF 0.80% 61,779 $13.7M Reduce -1.0%
COST Costco Wholesale Corp. 0.80% 14,874 $13.6M Reduce -6.9%
META Meta Platforms Inc. Class A 0.78% 22,728 $13.3M Reduce -0.7%
SNPS Synopsys Inc. 0.76% 26,533 $12.9M Reduce -2.4%
JPM JPMorgan Chase & Co. 0.75% 53,438 $12.8M Reduce -5.0%
IAU iShares Gold Trust 0.68% 232,252 $11.5M Add +2.4%
QQQ Invesco QQQ Trust Series 1 0.66% 22,049 $11.3M Add +4.2%
VYM Vanguard High DVD Yield ETF 0.61% 80,938 $10.3M Reduce -2.3%
TJX TJX Companies Inc. filed as TJX COS INC NEW 0.58% 82,437 $10.0M Add +0.9%
SPY SS SPDR S&P 500 ETF Trust-US 0.56% 16,406 $9.6M Reduce -1.0%
ISRG Intuitive Surgical Inc. 0.56% 18,331 $9.6M Reduce -3.6%
CAT Caterpillar Inc. 0.54% 25,552 $9.3M Reduce -3.6%
AJG Arthur J Gallagher & Co. filed as GALLAGHER ARTHUR J & CO 0.54% 32,624 $9.3M Add +0.5%
VCIT Vanguard Int-Term Corporate 0.51% 109,052 $8.8M Add +1.7%
LOW Lowe's Cos Inc. 0.49% 33,900 $8.4M Add +0.1%
IBDY iShares Ibonds Dec 2033 Corp. 0.49% 330,664 $8.3M New
VCSH Vanguard S/T Corp. Bond ETF 0.48% 105,390 $8.2M Add +0.5%
URI United Rentals Inc. 0.45% 10,935 $7.7M Reduce -14.5%
UPS United Parcel Service Class B 0.44% 59,697 $7.5M Reduce -0.0%
UNH Unitedhealth Group Inc. 0.44% 14,729 $7.5M Reduce -2.0%
GOOGL Alphabet Inc. Class A 0.43% 38,885 $7.4M Add +0.6%
ROP Roper Technologies Inc. 0.42% 13,824 $7.2M Reduce -1.6%
GS Goldman Sachs Group Inc. 0.42% 12,439 $7.1M Reduce -0.1%
ABBV Abbvie Inc. 0.41% 38,992 $6.9M Reduce -0.9%
DHR Danaher Corp. 0.38% 27,927 $6.4M Reduce -2.4%
SNA Snap-on Inc. 0.35% 17,652 $6.0M Reduce -1.2%
PG The Procter & Gamble Co. 0.33% 33,316 $5.6M Reduce -0.8%
XOM Exxon Mobil Corp. 0.33% 51,500 $5.5M Reduce -2.8%
IEMG iShares Core MSCI Emerging 0.32% 105,588 $5.5M Reduce -0.3%
VOO Vanguard S&P 500 ETF 0.31% 9,942 $5.4M Reduce -0.1%
SHYG iShares 0-5 YR HY Corp. Bond 0.31% 122,063 $5.2M Reduce -2.2%
V Visa Inc. Class A 0.30% 16,118 $5.1M Reduce -0.0%
ANET Arista Networks Inc. 0.29% 44,845 $5.0M Add +1.1%
SCHX Schwab US Large-Cap ETF 0.29% 209,436 $4.9M Add +1.2%
IWF iShares Russell 1000 Growth 0.27% 11,527 $4.6M Add +0.0%
TDG Transdigm Group Inc. 0.26% 3,557 $4.5M Add +1.0%
NEE Nextera Energy Inc. 0.26% 61,259 $4.4M Add +0.9%
KO The Coca-Cola Co. 0.24% 66,890 $4.2M Add +1.6%
ITOT iShares Core S&P Total U.S. 0.24% 31,440 $4.0M Reduce -0.4%
ADBE Adobe Inc. 0.23% 8,834 $3.9M Reduce -7.0%
XLK SS Technology Select Sector 0.23% 16,871 $3.9M Add +30.9%
NUE Nucor Corp. 0.23% 33,424 $3.9M Reduce -6.9%
XLE SS Energy Select Sector 0.22% 44,724 $3.8M Reduce -0.4%
TIP iShares Tips Bond ETF 0.22% 35,538 $3.8M Reduce -5.3%
VRTX Vertex Pharmaceuticals Inc. 0.21% 9,002 $3.6M Add +0.7%
EFA iShares MSCI Eafe ETF 0.21% 47,803 $3.6M Reduce -0.4%
COR Cencora Inc. 0.21% 15,830 $3.6M Reduce -3.2%
AVGO Broadcom Inc. 0.21% 15,068 $3.5M Add +286.9%
PRF Invesco Rafi US 1000 ETF 0.19% 78,796 $3.2M Reduce -0.1%
DECK Deckers Outdoor Corp. 0.18% 15,474 $3.1M New
PSA Public Storage 0.18% 10,453 $3.1M Add +0.3%
PLD Prologis Inc. 0.18% 29,488 $3.1M Reduce -4.8%
ETN Eaton Corp. PLC 0.18% 9,195 $3.1M Add +468.6%
SCHB Schwab US Broad Market ETF 0.17% 126,101 $2.9M Reduce -1.2%
PGR Progressive Corp. 0.16% 11,566 $2.8M No change
LII Lennox International Inc. 0.16% 4,473 $2.7M Reduce -3.9%
SUB iShares Short-Term National 0.16% 25,616 $2.7M Add +163.7%
KMI Kinder Morgan Inc. 0.16% 97,157 $2.7M Reduce -2.7%
SLB SLB Ltd. filed as SCHLUMBERGER LTD 0.15% 67,154 $2.6M New
IVE iShares S&P 500 Value ETF 0.14% 12,504 $2.4M Reduce -0.3%
TSLA Tesla Inc. 0.14% 5,732 $2.3M Reduce -1.6%
BRK.B Berkshire Hathaway Inc. Class B 0.12% 4,554 $2.1M Reduce -1.3%
BMY Bristol-Myers Squibb Co. 0.12% 35,591 $2.0M Add +3.2%
XLF SS Financial Select Sector 0.11% 39,088 $1.9M Add +0.3%
XLC SS Comm Select Sector SPDR 0.11% 18,485 $1.8M Reduce -1.9%
HPQ HP Inc. 0.10% 52,200 $1.7M Reduce -2.5%
GPN Global Payments Inc. 0.10% 14,909 $1.7M Reduce -5.7%
JNJ Johnson & Johnson 0.10% 11,355 $1.6M Add +3.5%
IDEV iShares Core MSCI Dev MKTS 0.09% 24,358 $1.6M Reduce -1.8%
GOOG Alphabet Inc. Class C 0.09% 8,203 $1.6M Add +14.1%
KLAC KLA Corp. 0.09% 2,375 $1.5M Reduce -50.1%
HD Home Depot Inc. 0.07% 3,077 $1.2M Reduce -3.9%
ORCL Oracle Corp. 0.07% 6,855 $1.1M Reduce -4.0%
SCHM Schwab US Mid Cap ETF 0.07% 40,829 $1.1M Reduce -0.6%

Show all 197 holdings

Portfolio Sells Q3 2024 → Q4 2024

OEF iShares S&P 100 ETF Sold out 0.00% −1.96
IBDP iShares Ibonds Dec 2024 Term Sold out 0.00% −1.22
URI United Rentals Inc. Reduce -14.5% 0.45% −0.15
KLAC KLA Corp. Reduce -50.1% 0.09% −0.13
DHR Danaher Corp. Reduce -2.4% 0.38% −0.09
NUE Nucor Corp. Reduce -6.9% 0.23% −0.09
CVX Chevron Corp. Reduce -56.7% 0.06% −0.09
UNH Unitedhealth Group Inc. Reduce -2.0% 0.44% −0.08
IJR iShares Core S&P Small-Cap E Reduce -0.4% 4.02% −0.07
CAT Caterpillar Inc. Reduce -3.6% 0.54% −0.06
ADBE Adobe Inc. Reduce -7.0% 0.23% −0.06
SNPS Synopsys Inc. Reduce -2.4% 0.76% −0.05
ABBV Abbvie Inc. Reduce -0.9% 0.41% −0.05
PLD Prologis Inc. Reduce -4.8% 0.18% −0.05
XOM Exxon Mobil Corp. Reduce -2.8% 0.33% −0.04
IBMM iShares Ibonds Dec 2024 Term Sold out 0.00% −0.04
ROP Roper Technologies Inc. Reduce -1.6% 0.42% −0.04
UPS United Parcel Service Class B Reduce -0.0% 0.44% −0.04
MSFT Microsoft Corp. Reduce -0.6% 1.29% −0.03
IEMG iShares Core MSCI Emerging Reduce -0.3% 0.32% −0.03
COST Costco Wholesale Corp. Reduce -6.9% 0.80% −0.03
EFA iShares MSCI Eafe ETF Reduce -0.4% 0.21% −0.02
TIP iShares Tips Bond ETF Reduce -5.3% 0.22% −0.02
BSCO Invesco Bulletshares 2024 CB Sold out 0.00% −0.02
CVS CVS Health Corp. Sold out 0.00% −0.02
VYM Vanguard High DVD Yield ETF Reduce -2.3% 0.61% −0.02
AMD Advanced Micro Devices Sold out 0.00% −0.01
IJS iShares S&P Small-Cap 600 Va Sold out 0.00% −0.01
NVO Novo-Nordisk A/S-Spons ADR Sold out 0.00% −0.01
STX Seagate Technology Holdings Sold out 0.00% −0.01
PG The Procter & Gamble Co. Reduce -0.8% 0.33% −0.01
HPQ HP Inc. Reduce -2.5% 0.10% −0.01
SHYG iShares 0-5 YR HY Corp. Bond Reduce -2.2% 0.31% −0.01
TEL Te Connectivity PLC Sold out 0.00% −0.01
NSC Norfolk Southern Corp. Sold out 0.00% −0.01
VGT Vanguard Info Tech ETF Sold out 0.00% −0.01
IDEV iShares Core MSCI Dev MKTS Reduce -1.8% 0.09% −0.01
LLY Eli Lilly & Co. Reduce -1.7% 0.06% −0.01
SYK Stryker Corp. Reduce -0.7% 0.88% −0.01
COR Cencora Inc. Reduce -3.2% 0.21% −0.01
IWM iShares Russell 2000 ETF Reduce -1.0% 0.80% −0.01
XLE SS Energy Select Sector Reduce -0.4% 0.22% −0.01
HD Home Depot Inc. Reduce -3.9% 0.07% −0.01
IJT iShares S&P Small-Cap 600 GR Reduce -22.6% 0.02% −0.01
IVE iShares S&P 500 Value ETF Reduce -0.3% 0.14% −0.00
LII Lennox International Inc. Reduce -3.9% 0.16% −0.00
ORCL Oracle Corp. Reduce -4.0% 0.07% −0.00
EEM iShares MSCI Emerging Market Reduce -7.5% 0.02% −0.00
RTX RTX Corp. Reduce -1.8% 0.06% −0.00
IWR iShares Russell Mid-Cap ETF Reduce -0.7% 1.38% −0.00

Portfolio Buys Q3 2024 → Q4 2024

IBDU iShares Ibonds Dec 2029 Term New 1.94% +1.94
IVV iShares Core S&P 500 ETF Add +0.7% 22.77% +0.65
IBDY iShares Ibonds Dec 2033 Corp. New 0.49% +0.49
DECK Deckers Outdoor Corp. New 0.18% +0.18
AVGO Broadcom Inc. Add +286.9% 0.21% +0.17
AMZN Amazon.com Inc. Add +0.1% 1.02% +0.16
SLB SLB Ltd. New 0.15% +0.15
ETN Eaton Corp. PLC Add +468.6% 0.18% +0.15
SUB iShares Short-Term National Add +163.7% 0.16% +0.10
IBDX iShares Ibonds Dec 2032 TC Add +10.2% 1.71% +0.09
ARCC Ares Capital Corp. Add +4.0% 0.91% +0.07
IBDW iShares Ibonds Dec 2031 Corp. Add +8.4% 1.77% +0.07
STIP iShares 0-5 Year Tips Bond E Add +3.8% 2.21% +0.07
XLK SS Technology Select Sector Add +30.9% 0.23% +0.06
IBDV iShares Ibonds Dec 2030 Corp. Add +7.0% 1.83% +0.06
IJH iShares Core S&P Midcap ETF Add +0.6% 7.50% +0.06
QQQ Invesco QQQ Trust Series 1 Add +4.2% 0.66% +0.06
GOOGL Alphabet Inc. Class A Add +0.6% 0.43% +0.06
SOXX iShares Semiconductor ETF New 0.05% +0.05
IBDS Ishrs Ibnds Dec 27 Corp. ETF Add +4.7% 1.55% +0.05
SJNK SS SPDR BB St Hi Yield ETF Add +4.0% 2.26% +0.05
ANET Arista Networks Inc. Add +1.1% 0.29% +0.04
IBDQ iShares Ibonds Dec 2025 Term Add +2.7% 1.50% +0.04
IBDR iShares Ibonds Dec 2026 Term Add +3.2% 1.52% +0.04
IBDT iShares Ibonds Dec 2028 ETF Add +4.5% 1.62% +0.03
TJX TJX Companies Inc. Add +0.9% 0.58% +0.02
GOOG Alphabet Inc. Class C Add +14.1% 0.09% +0.02
CMA Comerica Inc. New 0.02% +0.02
IWF iShares Russell 1000 Growth Add +0.0% 0.27% +0.02
BSCX Invesco Bulletshares 2033 CB New 0.02% +0.02
IAU iShares Gold Trust Add +2.4% 0.68% +0.01
IBM Intl Business Machines Corp. New 0.01% +0.01
BMY Bristol-Myers Squibb Co. Add +3.2% 0.12% +0.01
XLRE SS Real Estate Select Sector New 0.01% +0.01
XLB SS Materials Select Sector New 0.01% +0.01
XSD SS SPDR S&P Semiconductor New 0.01% +0.01
XLV SS Health Care Select Sector Add +40.9% 0.05% +0.01
SCHX Schwab US Large-Cap ETF Add +1.2% 0.29% +0.01
AJG Arthur J Gallagher & Co. Add +0.5% 0.54% +0.01
XLF SS Financial Select Sector Add +0.3% 0.11% +0.01
DTM DT Midstream Inc. Add +7.0% 0.02% +0.01
WMT Walmart Inc. Add +23.8% 0.02% +0.01
CRM Salesforce Inc. Add +0.3% 0.02% +0.00
NFLX Netflix Inc. Add +0.8% 0.02% +0.00
HON Honeywell International Inc. Add +6.8% 0.02% +0.00
VB Vanguard Most SM-Cap ETF-Usd Add +7.0% 0.04% +0.00
XME SS SPDR S&P Metals Mining Add +25.6% 0.03% +0.00
VXF Vanguard Extended Market ETF Add +5.8% 0.03% +0.00
PAYX Paychex Inc. Add +5.7% 0.03% +0.00
XLI SS Industrial Select Sector Add +16.2% 0.01% +0.00

Options Activity Q3 2024 → Q4 2024

CL Colgate-Palmolive Co. call Sold out 100 $10Kbefore exit

Calls and puts are listed by the shares they cover; their value is not part of the stock holdings above.

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 218$2.1BIVV, VEA, IJH, IJR, VTV
Q1 2026 194$1.9BIVV, VEA, IJH, IJR, VWO
Q4 2025 202$2.0BIVV, VEA, IJH, IJR, VWO
Q3 2025 198$1.9BIVV, IJH, VEA, IJR, STIP
Q2 2025 196$1.8BIVV, IJH, VEA, IJR, STIP
Q1 2025 187$1.6BIVV, IJH, VEA, IJR, STIP
Q4 2024 197$1.7BIVV, IJH, VEA, IJR, SJNK
Q3 2024 198$1.7BIVV, IJH, VEA, IJR, SJNK
Q2 2024 191$1.6BIVV, IJH, VEA, IJR, SJNK
Q1 2024 194$1.6BIVV, IJH, VEA, IJR, STIP