Southern Capital Advisors, LLC
In its 13F for Q1 2024 (holdings as of March 31, 2024, filed May 3, 2024), Southern Capital Advisors, LLC reported 71 stock positions worth $164.7 million. Its top holding was iShares Core S&P U.S. Value (IUSV) at 13.8% of the portfolio, followed by iShares Core S&P 500 ETF (IVV, 10.7%) and United Parcel Service Class B (UPS, 8.7%). Compared with Q4 2023, it opened 12 new positions, sold out of 9, added to 36 and reduced 21. The biggest buy was iShares Core MSCI Eafe ETF (IEFA, shares +962%) and the biggest sale Fidelity MSCI Cons Stap Indx (FSTA, shares −88%).
- Most Recent 13F
- Q2 2026
- Location
- Jackson, TN
- CIK
- 0001909249
- Portfolio Value
- $164.7M (Q1 2024)
- SEC Filing
- 0001909249-24-000002 ↗ filed May 3, 2024
Holdings Value
Holdings 71 stocks · $164.7M
| IUSV iShares Core S&P U.S. Value | 13.80% | 251,258 | $22.7M | Reduce -2.3% |
| IVV iShares Core S&P 500 ETF | 10.69% | 33,479 | $17.6M | Reduce -0.2% |
| UPS United Parcel Service Class B | 8.69% | 96,282 | $14.3M | Add +0.1% |
| IEFA iShares Core MSCI Eafe ETF | 7.71% | 171,175 | $12.7M | Add +961.9% |
| IWP iShares Russell Mid-Cap Grow | 5.91% | 85,256 | $9.7M | Reduce -2.7% |
| IJR iShares Core S&P Small-Cap E | 4.38% | 65,294 | $7.2M | Add +5.0% |
| FTEC Fidelity MSCI Info Tech Indx | 3.92% | 41,444 | $6.5M | Add +24.1% |
| IJS iShares S&P Small-Cap 600 Va | 3.12% | 50,036 | $5.1M | Add +1.3% |
| IEMG iShares Core MSCI Emerging | 2.76% | 88,121 | $4.5M | Add +5.5% |
| AAPL Apple Inc. | 2.19% | 20,998 | $3.6M | Add +1.6% |
| FCOM Fidelity MSCI Comm Serv Indx | 2.13% | 70,838 | $3.5M | Add +41.8% |
| PG The Procter & Gamble Co. | 2.13% | 21,609 | $3.5M | Reduce -4.0% |
| IYJ iShares U.S. Industrials ETF | 2.08% | 27,299 | $3.4M | Reduce -10.5% |
| IYC iShares US Consumer Discreti | 1.97% | 39,549 | $3.2M | Add +3.0% |
| MSFT Microsoft Corp. | 1.96% | 7,674 | $3.2M | Reduce -0.7% |
| IYG iShares U.S. Financial Servi | 1.86% | 46,167 | $3.1M | Reduce -16.3% |
| IVW iShares S&P 500 Growth ETF | 1.83% | 35,739 | $3.0M | Add +1.9% |
| IVE iShares S&P 500 Value ETF | 1.63% | 14,400 | $2.7M | Add +3.7% |
| IHE iShares US Pharmaceuticals E | 1.60% | 38,884 | $2.6M | New |
| INTU Intuit Inc. | 1.43% | 3,630 | $2.4M | Reduce -1.6% |
| GE General Electric | 1.15% | 10,767 | $1.9M | New |
| NOW ServiceNow Inc. | 1.02% | 2,209 | $1.7M | New |
| AVGO Broadcom Inc. | 1.01% | 1,261 | $1.7M | New |
| LULU Lululemon Athletica Inc. | 1.00% | 4,201 | $1.6M | New |
| AFL Aflac Inc. | 0.90% | 17,216 | $1.5M | Add +1.3% |
| IWR iShares Russell Mid-Cap ETF | 0.84% | 16,545 | $1.4M | Add +3.8% |
| VUG Vanguard Mrngstar GR ETF-Sui | 0.83% | 3,952 | $1.4M | Add +0.7% |
| BLK BlackRock Finance Inc. | 0.78% | 1,538 | $1.3M | Add +1.1% |
| FDIS Fidelity MSCI Cons Discr Ind | 0.65% | 12,904 | $1.1M | Add +12.9% |
| IWM iShares Russell 2000 ETF | 0.57% | 4,479 | $942K | Add +9.7% |
| AMZN Amazon.com Inc. | 0.48% | 4,416 | $797K | Add +18.7% |
| VGT Vanguard Info Tech ETF | 0.45% | 1,414 | $742K | Add +0.1% |
| ORCL Oracle Corp. | 0.41% | 5,424 | $681K | Reduce -1.8% |
| MRK Merck & Co. Inc. | 0.37% | 4,665 | $616K | Add +6.1% |
| FHLC Fidelity MSCI Health Care | 0.37% | 8,661 | $604K | Reduce -1.9% |
| PSTP Innovator PWR Buff Su St ETF | 0.36% | 20,077 | $592K | Add +43.8% |
| BUFF Innovator Laddered Allocatio | 0.36% | 14,119 | $589K | Add +44.3% |
| SFLR Innovator Eqty MGD Floor ETF | 0.35% | 19,410 | $582K | Add +29.5% |
| XOM Exxon Mobil Corp. | 0.35% | 4,896 | $569K | Reduce -7.2% |
| TSCO Tractor Supply Company | 0.34% | 2,170 | $568K | Reduce -2.6% |
| IWN iShares Russell 2000 Value E | 0.32% | 3,343 | $531K | Reduce -31.3% |
| NVDA Nvidia Corp. | 0.31% | 564 | $510K | Reduce -84.9% |
| CVX Chevron Corp. | 0.26% | 2,663 | $420K | Add +16.0% |
| IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS | 0.25% | 2,155 | $411K | Reduce -12.0% |
| TNA Dir Dai SML Ca Bul 3X Et-Usd | 0.25% | 9,579 | $411K | New |
| AMGN Amgen Inc. | 0.25% | 1,436 | $408K | Add +106.3% |
| FSTA Fidelity MSCI Cons Stap Indx | 0.24% | 8,417 | $400K | Reduce -88.2% |
| JNJ Johnson & Johnson | 0.24% | 2,474 | $391K | Add +86.2% |
| HD Home Depot Inc. | 0.22% | 960 | $368K | Add +1.9% |
| USMV iShares MSCI USA Min Vol Fac | 0.20% | 3,906 | $326K | Reduce -7.1% |
| AZO AutoZone Inc. | 0.19% | 100 | $315K | No change |
| KO The Coca-Cola Co. | 0.19% | 4,985 | $305K | New |
| IBB iShares Biotechnology ETF | 0.18% | 2,193 | $301K | Add +0.1% |
| JPM JPMorgan Chase & Co. | 0.17% | 1,437 | $288K | Reduce -44.4% |
| LOW Lowe's Cos Inc. | 0.17% | 1,068 | $272K | Add +0.6% |
| RF Regions Financial Corp. | 0.15% | 11,994 | $252K | Add +0.9% |
| META Meta Platforms Inc. Class A | 0.15% | 512 | $249K | Reduce -90.8% |
| ISRG Intuitive Surgical Inc. | 0.15% | 613 | $245K | Add +2.2% |
| RTX RTX Corp. | 0.15% | 2,502 | $244K | Add +2.6% |
| BAC Bank of America Corp. filed as BANK AMERICA CORP | 0.15% | 6,354 | $241K | Add +3.9% |
| MMM 3M Co. | 0.15% | 2,261 | $240K | New |
| IYM iShares U.S. Basic Materials | 0.14% | 1,604 | $237K | Add +0.3% |
| FDVV Fidelity High Dividend ETF | 0.14% | 5,000 | $227K | No change |
| SOXX iShares Semiconductor ETF | 0.14% | 989 | $224K | New |
| FHN First Horizon Corp. | 0.14% | 14,449 | $223K | Add +1.0% |
| SPY SS SPDR S&P 500 ETF Trust-US | 0.13% | 421 | $220K | Reduce -2.8% |
| UNH Unitedhealth Group Inc. | 0.13% | 440 | $218K | Add +3.3% |
| CSCO Cisco Systems Inc. | 0.13% | 4,137 | $207K | New |
| DOW Dow Inc. | 0.12% | 3,500 | $203K | New |
| ARM Arm Holdings PLC-ADR | 0.12% | 1,621 | $203K | Reduce -46.9% |
| FLG New York Community Bancorp | 0.08% | 40,000 | $129K | New |
Portfolio Sells Q4 2023 → Q1 2024
| FSTA Fidelity MSCI Cons Stap Indx | Reduce -88.2% | 0.24% | −2.01 |
| IUSV iShares Core S&P U.S. Value | Reduce -2.3% | 13.80% | −1.60 |
| META Meta Platforms Inc. Class A | Reduce -90.8% | 0.15% | −1.25 |
| NVDA Nvidia Corp. | Reduce -84.9% | 0.31% | −1.01 |
| IVV iShares Core S&P 500 ETF | Reduce -0.2% | 10.69% | −0.69 |
| IWP iShares Russell Mid-Cap Grow | Reduce -2.7% | 5.91% | −0.59 |
| IYG iShares U.S. Financial Servi | Reduce -16.3% | 1.86% | −0.48 |
| DJD Invesco Dow Jones Industrial | Sold out | 0.00% | −0.44 |
| IYJ iShares U.S. Industrials ETF | Reduce -10.5% | 2.08% | −0.39 |
| WMT Walmart Inc. | Sold out | 0.00% | −0.32 |
| IWN iShares Russell 2000 Value E | Reduce -31.3% | 0.32% | −0.21 |
| PG The Procter & Gamble Co. | Reduce -4.0% | 2.13% | −0.21 |
| INTU Intuit Inc. | Reduce -1.6% | 1.43% | −0.20 |
| KMI Kinder Morgan Inc. | Sold out | 0.00% | −0.19 |
| INTC Intel Corp. | Sold out | 0.00% | −0.18 |
| NXP Nuveen Select Tax-Free Inc. | Sold out | 0.00% | −0.17 |
| VZ Verizon Communications Inc. | Sold out | 0.00% | −0.17 |
| TFC Truist Financial Corp. | Sold out | 0.00% | −0.15 |
| ACN Accenture PLC Class A | Sold out | 0.00% | −0.15 |
| JPM JPMorgan Chase & Co. | Reduce -44.4% | 0.17% | −0.14 |
| MSFT Microsoft Corp. | Reduce -0.7% | 1.96% | −0.10 |
| RIG Transocean Ltd. | Sold out | 0.00% | −0.06 |
| ARM Arm Holdings PLC-ADR | Reduce -46.9% | 0.12% | −0.04 |
| FHLC Fidelity MSCI Health Care | Reduce -1.9% | 0.37% | −0.04 |
| IBM Intl Business Machines Corp. | Reduce -12.0% | 0.25% | −0.03 |
| USMV iShares MSCI USA Min Vol Fac | Reduce -7.1% | 0.20% | −0.03 |
| XOM Exxon Mobil Corp. | Reduce -7.2% | 0.35% | −0.03 |
| SPY SS SPDR S&P 500 ETF Trust-US | Reduce -2.8% | 0.13% | −0.01 |
| ORCL Oracle Corp. | Reduce -1.8% | 0.41% | +0.00 |
| TSCO Tractor Supply Company | Reduce -2.6% | 0.34% | +0.00 |
Portfolio Buys Q4 2023 → Q1 2024
| IEFA iShares Core MSCI Eafe ETF | Add +961.9% | 7.71% | +6.91 |
| IHE iShares US Pharmaceuticals E | New | 1.60% | +1.60 |
| GE General Electric | New | 1.15% | +1.15 |
| NOW ServiceNow Inc. | New | 1.02% | +1.02 |
| AVGO Broadcom Inc. | New | 1.01% | +1.01 |
| LULU Lululemon Athletica Inc. | New | 1.00% | +1.00 |
| FCOM Fidelity MSCI Comm Serv Indx | Add +41.8% | 2.13% | +0.55 |
| FTEC Fidelity MSCI Info Tech Indx | Add +24.1% | 3.92% | +0.51 |
| TNA Dir Dai SML Ca Bul 3X Et-Usd | New | 0.25% | +0.25 |
| KO The Coca-Cola Co. | New | 0.19% | +0.19 |
| MMM 3M Co. | New | 0.15% | +0.15 |
| SOXX iShares Semiconductor ETF | New | 0.14% | +0.14 |
| CSCO Cisco Systems Inc. | New | 0.13% | +0.13 |
| DOW Dow Inc. | New | 0.12% | +0.12 |
| AMGN Amgen Inc. | Add +106.3% | 0.25% | +0.11 |
| JNJ Johnson & Johnson | Add +86.2% | 0.24% | +0.09 |
| AMZN Amazon.com Inc. | Add +18.7% | 0.48% | +0.08 |
| PSTP Innovator PWR Buff Su St ETF | Add +43.8% | 0.36% | +0.08 |
| BUFF Innovator Laddered Allocatio | Add +44.3% | 0.36% | +0.08 |
| FLG New York Community Bancorp | New | 0.08% | +0.08 |
| SFLR Innovator Eqty MGD Floor ETF | Add +29.5% | 0.35% | +0.06 |
| MRK Merck & Co. Inc. | Add +6.1% | 0.37% | +0.03 |
| CVX Chevron Corp. | Add +16.0% | 0.26% | +0.01 |
| FDIS Fidelity MSCI Cons Discr Ind | Add +12.9% | 0.65% | +0.01 |
| ISRG Intuitive Surgical Inc. | Add +2.2% | 0.15% | +0.00 |
| RTX RTX Corp. | Add +2.6% | 0.15% | +0.00 |
| BAC Bank of America Corp. | Add +3.9% | 0.15% | +0.00 |
| LOW Lowe's Cos Inc. | Add +0.6% | 0.17% | −0.00 |
| HD Home Depot Inc. | Add +1.9% | 0.22% | −0.01 |
| FHN First Horizon Corp. | Add +1.0% | 0.14% | −0.01 |
| IWM iShares Russell 2000 ETF | Add +9.7% | 0.57% | −0.01 |
| RF Regions Financial Corp. | Add +0.9% | 0.15% | −0.01 |
| IYM iShares U.S. Basic Materials | Add +0.3% | 0.14% | −0.01 |
| UNH Unitedhealth Group Inc. | Add +3.3% | 0.13% | −0.03 |
| IBB iShares Biotechnology ETF | Add +0.1% | 0.18% | −0.03 |
| IWR iShares Russell Mid-Cap ETF | Add +3.8% | 0.84% | −0.03 |
| VGT Vanguard Info Tech ETF | Add +0.1% | 0.45% | −0.04 |
| IVW iShares S&P 500 Growth ETF | Add +1.9% | 1.83% | −0.04 |
| VUG Vanguard Mrngstar GR ETF-Sui | Add +0.7% | 0.83% | −0.04 |
| IVE iShares S&P 500 Value ETF | Add +3.7% | 1.63% | −0.08 |
| AFL Aflac Inc. | Add +1.3% | 0.90% | −0.10 |
| BLK BlackRock Finance Inc. | Add +1.1% | 0.78% | −0.10 |
| IYC iShares US Consumer Discreti | Add +3.0% | 1.97% | −0.10 |
| IEMG iShares Core MSCI Emerging | Add +5.5% | 2.76% | −0.24 |
| IJR iShares Core S&P Small-Cap E | Add +5.0% | 4.38% | −0.40 |
| IJS iShares S&P Small-Cap 600 Va | Add +1.3% | 3.12% | −0.49 |
| AAPL Apple Inc. | Add +1.6% | 2.19% | −0.64 |
| UPS United Parcel Service Class B | Add +0.1% | 8.69% | −2.05 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 84 | $239.5M | IUSV, IVV, IJR, IEFA, IWP |
| Q1 2026 | 85 | $213.6M | IUSV, IVV, IJR, IEFA, IWP |
| Q4 2025 | 84 | $216.8M | IUSV, IVV, IJR, IEFA, IWP |
| Q3 2025 | 82 | $213.4M | IUSV, IVV, IJR, IEFA, IWP |
| Q2 2025 | 81 | $195.5M | IUSV, IVV, IJR, IEFA, IWP |
| Q1 2025 | 78 | $180.3M | IUSV, IVV, IJR, IEFA, UPS |
| Q4 2024 | 74 | $180.7M | IUSV, IVV, IJR, UPS, IWP |
| Q3 2024 | 75 | $177.8M | IUSV, IVV, IEFA, UPS, IWP |
| Q2 2024 | 73 | $161.9M | IUSV, IVV, UPS, IEFA, IWP |
| Q1 2024 | 71 | $164.7M | IUSV, IVV, UPS, IEFA, IWP |