Southern Capital Advisors, LLC
In its 13F for Q2 2024 (holdings as of June 30, 2024, filed July 25, 2024), Southern Capital Advisors, LLC reported 73 stock positions worth $161.9 million. Its top holding was iShares Core S&P U.S. Value (IUSV) at 13.7% of the portfolio, followed by iShares Core S&P 500 ETF (IVV, 11.4%) and United Parcel Service Class B (UPS, 8.2%). Compared with Q1 2024, it opened 7 new positions, sold out of 6, added to 31 and reduced 29. The biggest buy was a new position in Walmart (WMT) and the biggest sale an exit from iShares S&P Small-Cap 600 Va (IJS).
- Most Recent 13F
- Q2 2026
- Location
- Jackson, TN
- CIK
- 0001909249
- Portfolio Value
- $161.9M (Q2 2024)
- SEC Filing
- 0001909249-24-000003 ↗ filed Jul 25, 2024
Holdings Value
Holdings 73 stocks · $161.9M
| IUSV iShares Core S&P U.S. Value | 13.68% | 251,332 | $22.1M | Add +0.0% |
| IVV iShares Core S&P 500 ETF | 11.39% | 33,707 | $18.4M | Add +0.7% |
| UPS United Parcel Service Class B | 8.15% | 96,450 | $13.2M | Add +0.2% |
| IEFA iShares Core MSCI Eafe ETF | 7.79% | 173,693 | $12.6M | Add +1.5% |
| IWP iShares Russell Mid-Cap Grow | 5.85% | 85,765 | $9.5M | Add +0.6% |
| IJR iShares Core S&P Small-Cap E | 4.69% | 71,190 | $7.6M | Add +9.0% |
| FTEC Fidelity MSCI Info Tech Indx | 4.56% | 43,074 | $7.4M | Add +3.9% |
| IEMG iShares Core MSCI Emerging | 2.76% | 83,384 | $4.5M | Reduce -5.4% |
| AAPL Apple Inc. | 2.64% | 20,313 | $4.3M | Reduce -3.3% |
| FCOM Fidelity MSCI Comm Serv Indx | 2.35% | 72,885 | $3.8M | Add +2.9% |
| PG The Procter & Gamble Co. | 2.20% | 21,556 | $3.6M | Reduce -0.3% |
| IYJ iShares U.S. Industrials ETF | 2.09% | 28,287 | $3.4M | Add +3.6% |
| IYC iShares US Consumer Discreti | 2.06% | 41,054 | $3.3M | Add +3.8% |
| IVW iShares S&P 500 Growth ETF | 2.05% | 35,871 | $3.3M | Add +0.4% |
| MSFT Microsoft Corp. | 2.02% | 7,304 | $3.3M | Reduce -4.8% |
| IYG iShares U.S. Financial Servi | 1.91% | 47,322 | $3.1M | Add +2.5% |
| IHE iShares US Pharmaceuticals E | 1.63% | 39,832 | $2.6M | Add +2.4% |
| IVE iShares S&P 500 Value ETF | 1.62% | 14,441 | $2.6M | Add +0.3% |
| INTU Intuit Inc. | 1.48% | 3,641 | $2.4M | Add +0.3% |
| WMT Walmart Inc. | 1.35% | 32,229 | $2.2M | New |
| AVGO Broadcom Inc. | 1.24% | 1,253 | $2.0M | Reduce -0.6% |
| NOW ServiceNow Inc. | 1.10% | 2,273 | $1.8M | Add +2.9% |
| AFL Aflac Inc. | 0.94% | 17,081 | $1.5M | Reduce -0.8% |
| GE General Electric filed as GE AEROSPACE | 0.94% | 9,572 | $1.5M | Reduce -11.1% |
| VUG Vanguard Mrngstar GR ETF-Sui | 0.91% | 3,952 | $1.5M | No change |
| IWR iShares Russell Mid-Cap ETF | 0.83% | 16,604 | $1.3M | Add +0.4% |
| BLK BlackRock Finance Inc. | 0.72% | 1,483 | $1.2M | Reduce -3.6% |
| FDIS Fidelity MSCI Cons Discr Ind | 0.68% | 13,585 | $1.1M | Add +5.3% |
| IWM iShares Russell 2000 ETF | 0.63% | 5,059 | $1.0M | Add +12.9% |
| VGT Vanguard Info Tech ETF | 0.50% | 1,414 | $816K | No change |
| AMZN Amazon.com Inc. | 0.50% | 4,183 | $808K | Reduce -5.3% |
| ORCL Oracle Corp. | 0.47% | 5,357 | $756K | Reduce -1.2% |
| PSTP Innovator PWR Buff Su St ETF | 0.38% | 19,930 | $607K | Reduce -0.7% |
| BUFF Innovator Laddered Allocatio | 0.37% | 14,015 | $601K | Reduce -0.7% |
| SFLR Innovator Eqty MGD Floor ETF | 0.37% | 19,430 | $600K | Add +0.1% |
| NVDA Nvidia Corp. | 0.37% | 4,830 | $597K | Reduce -14.4% |
| FHLC Fidelity MSCI Health Care | 0.37% | 8,691 | $596K | Add +0.3% |
| TSCO Tractor Supply Company | 0.36% | 2,179 | $588K | Add +0.4% |
| MRK Merck & Co. Inc. | 0.35% | 4,598 | $569K | Reduce -1.4% |
| XOM Exxon Mobil Corp. | 0.34% | 4,770 | $549K | Reduce -2.6% |
| AMGN Amgen Inc. | 0.27% | 1,414 | $442K | Reduce -1.5% |
| GEV GE Vernova Inc. | 0.26% | 2,459 | $422K | Reduce -8.7% |
| CVX Chevron Corp. | 0.25% | 2,553 | $399K | Reduce -4.1% |
| FSTA Fidelity MSCI Cons Stap Indx | 0.24% | 8,112 | $385K | Reduce -3.6% |
| IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS | 0.23% | 2,185 | $378K | Add +1.4% |
| JNJ Johnson & Johnson | 0.22% | 2,409 | $352K | Reduce -2.6% |
| USMV iShares MSCI USA Min Vol Fac | 0.20% | 3,920 | $329K | Add +0.4% |
| KO The Coca-Cola Co. | 0.20% | 4,973 | $317K | Reduce -0.2% |
| HD Home Depot Inc. | 0.19% | 915 | $315K | Reduce -4.7% |
| IBB iShares Biotechnology ETF | 0.19% | 2,193 | $301K | No change |
| AZO AutoZone Inc. | 0.18% | 100 | $296K | No change |
| VZ Verizon Communications Inc. | 0.17% | 6,844 | $282K | New |
| JPM JPMorgan Chase & Co. | 0.17% | 1,375 | $278K | Reduce -4.3% |
| ISRG Intuitive Surgical Inc. | 0.16% | 600 | $267K | Reduce -2.1% |
| ARM Arm Holdings PLC-ADR | 0.16% | 1,621 | $265K | No change |
| SOXX iShares Semiconductor ETF | 0.15% | 990 | $244K | Add +0.1% |
| BAC Bank of America Corp. filed as BANK AMERICA CORP | 0.15% | 6,075 | $242K | Reduce -4.4% |
| LOW Lowe's Cos Inc. | 0.15% | 1,073 | $236K | Add +0.5% |
| RF Regions Financial Corp. | 0.15% | 11,738 | $235K | Reduce -2.1% |
| FDVV Fidelity High Dividend ETF | 0.14% | 5,000 | $234K | No change |
| MMM 3M Co. | 0.14% | 2,273 | $232K | Add +0.5% |
| FHN First Horizon Corp. | 0.14% | 14,588 | $230K | Add +1.0% |
| SPY SS SPDR S&P 500 ETF Trust-US | 0.14% | 422 | $230K | Add +0.2% |
| NVDL Granitesh 2X LNG Nvda ETF | 0.14% | 3,300 | $230K | New |
| IYM iShares U.S. Basic Materials | 0.14% | 1,610 | $225K | Add +0.4% |
| UNH Unitedhealth Group Inc. | 0.13% | 422 | $215K | Reduce -4.1% |
| GLD SPDR Gold Shares | 0.13% | 956 | $206K | New |
| META Meta Platforms Inc. Class A | 0.12% | 400 | $202K | Reduce -21.9% |
| TFC Truist Financial Corp. | 0.12% | 5,178 | $201K | New |
| CSCO Cisco Systems Inc. | 0.12% | 4,220 | $201K | Add +2.0% |
| FLG New York Community Bancorp | 0.07% | 37,088 | $119K | Reduce -7.3% |
| RIG Transocean Ltd. | 0.06% | 18,001 | $96K | New |
| BA The Boeing Co. | 0.02% | 148 | $27K | New |
Options reported separately and not counted above: BA puts ($364K), META calls ($353K).
Portfolio Sells Q1 2024 → Q2 2024
| IJS iShares S&P Small-Cap 600 Va | Sold out | 0.00% | −3.12 |
| LULU Lululemon Athletica Inc. | Sold out | 0.00% | −1.00 |
| IWN iShares Russell 2000 Value E | Sold out | 0.00% | −0.32 |
| TNA Dir Dai SML Ca Bul 3X Et-Usd | Sold out | 0.00% | −0.25 |
| GE General Electric | Reduce -11.1% | 0.94% | −0.21 |
| RTX RTX Corp. | Sold out | 0.00% | −0.15 |
| DOW Dow Inc. | Sold out | 0.00% | −0.12 |
| BLK BlackRock Finance Inc. | Reduce -3.6% | 0.72% | −0.06 |
| HD Home Depot Inc. | Reduce -4.7% | 0.19% | −0.03 |
| META Meta Platforms Inc. Class A | Reduce -21.9% | 0.12% | −0.03 |
| MRK Merck & Co. Inc. | Reduce -1.4% | 0.35% | −0.02 |
| JNJ Johnson & Johnson | Reduce -2.6% | 0.22% | −0.02 |
| GEV GE Vernova Inc. | Reduce -8.7% | 0.26% | −0.02 |
| CVX Chevron Corp. | Reduce -4.1% | 0.25% | −0.01 |
| RF Regions Financial Corp. | Reduce -2.1% | 0.15% | −0.01 |
| XOM Exxon Mobil Corp. | Reduce -2.6% | 0.34% | −0.01 |
| FSTA Fidelity MSCI Cons Stap Indx | Reduce -3.6% | 0.24% | −0.01 |
| FLG New York Community Bancorp | Reduce -7.3% | 0.07% | −0.00 |
| IEMG iShares Core MSCI Emerging | Reduce -5.4% | 2.76% | −0.00 |
| JPM JPMorgan Chase & Co. | Reduce -4.3% | 0.17% | −0.00 |
| UNH Unitedhealth Group Inc. | Reduce -4.1% | 0.13% | +0.00 |
| BAC Bank of America Corp. | Reduce -4.4% | 0.15% | +0.00 |
| KO The Coca-Cola Co. | Reduce -0.2% | 0.20% | +0.01 |
| BUFF Innovator Laddered Allocatio | Reduce -0.7% | 0.37% | +0.01 |
| PSTP Innovator PWR Buff Su St ETF | Reduce -0.7% | 0.38% | +0.02 |
| AMZN Amazon.com Inc. | Reduce -5.3% | 0.50% | +0.02 |
| ISRG Intuitive Surgical Inc. | Reduce -2.1% | 0.16% | +0.02 |
| AMGN Amgen Inc. | Reduce -1.5% | 0.27% | +0.03 |
| AFL Aflac Inc. | Reduce -0.8% | 0.94% | +0.04 |
| ORCL Oracle Corp. | Reduce -1.2% | 0.47% | +0.05 |
| MSFT Microsoft Corp. | Reduce -4.8% | 2.02% | +0.06 |
| NVDA Nvidia Corp. | Reduce -14.4% | 0.37% | +0.06 |
| PG The Procter & Gamble Co. | Reduce -0.3% | 2.20% | +0.07 |
| AVGO Broadcom Inc. | Reduce -0.6% | 1.24% | +0.23 |
| AAPL Apple Inc. | Reduce -3.3% | 2.64% | +0.46 |
Portfolio Buys Q1 2024 → Q2 2024
| WMT Walmart Inc. | New | 1.35% | +1.35 |
| IVV iShares Core S&P 500 ETF | Add +0.7% | 11.39% | +0.71 |
| FTEC Fidelity MSCI Info Tech Indx | Add +3.9% | 4.56% | +0.64 |
| IJR iShares Core S&P Small-Cap E | Add +9.0% | 4.69% | +0.31 |
| FCOM Fidelity MSCI Comm Serv Indx | Add +2.9% | 2.35% | +0.22 |
| IVW iShares S&P 500 Growth ETF | Add +0.4% | 2.05% | +0.22 |
| VZ Verizon Communications Inc. | New | 0.17% | +0.17 |
| NVDL Granitesh 2X LNG Nvda ETF | New | 0.14% | +0.14 |
| GLD SPDR Gold Shares | New | 0.13% | +0.13 |
| TFC Truist Financial Corp. | New | 0.12% | +0.12 |
| IYC iShares US Consumer Discreti | Add +3.8% | 2.06% | +0.09 |
| NOW ServiceNow Inc. | Add +2.9% | 1.10% | +0.08 |
| IEFA iShares Core MSCI Eafe ETF | Add +1.5% | 7.79% | +0.08 |
| IWM iShares Russell 2000 ETF | Add +12.9% | 0.63% | +0.06 |
| RIG Transocean Ltd. | New | 0.06% | +0.06 |
| IYG iShares U.S. Financial Servi | Add +2.5% | 1.91% | +0.05 |
| INTU Intuit Inc. | Add +0.3% | 1.48% | +0.05 |
| FDIS Fidelity MSCI Cons Discr Ind | Add +5.3% | 0.68% | +0.03 |
| IHE iShares US Pharmaceuticals E | Add +2.4% | 1.63% | +0.03 |
| TSCO Tractor Supply Company | Add +0.4% | 0.36% | +0.02 |
| SFLR Innovator Eqty MGD Floor ETF | Add +0.1% | 0.37% | +0.02 |
| BA The Boeing Co. | New | 0.02% | +0.02 |
| SOXX iShares Semiconductor ETF | Add +0.1% | 0.15% | +0.02 |
| SPY SS SPDR S&P 500 ETF Trust-US | Add +0.2% | 0.14% | +0.01 |
| FHN First Horizon Corp. | Add +1.0% | 0.14% | +0.01 |
| USMV iShares MSCI USA Min Vol Fac | Add +0.4% | 0.20% | +0.01 |
| IYJ iShares U.S. Industrials ETF | Add +3.6% | 2.09% | +0.00 |
| FHLC Fidelity MSCI Health Care | Add +0.3% | 0.37% | +0.00 |
| CSCO Cisco Systems Inc. | Add +2.0% | 0.12% | −0.00 |
| MMM 3M Co. | Add +0.5% | 0.14% | −0.00 |
| IYM iShares U.S. Basic Materials | Add +0.4% | 0.14% | −0.00 |
| IVE iShares S&P 500 Value ETF | Add +0.3% | 1.62% | −0.01 |
| IWR iShares Russell Mid-Cap ETF | Add +0.4% | 0.83% | −0.01 |
| IBM Intl Business Machines Corp. | Add +1.4% | 0.23% | −0.02 |
| LOW Lowe's Cos Inc. | Add +0.5% | 0.15% | −0.02 |
| IWP iShares Russell Mid-Cap Grow | Add +0.6% | 5.85% | −0.06 |
| IUSV iShares Core S&P U.S. Value | Add +0.0% | 13.68% | −0.12 |
| UPS United Parcel Service Class B | Add +0.2% | 8.15% | −0.54 |
Options Activity Q1 2024 → Q2 2024
Calls and puts are listed by the shares they cover; their value is not part of the stock holdings above.
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 84 | $239.5M | IUSV, IVV, IJR, IEFA, IWP |
| Q1 2026 | 85 | $213.6M | IUSV, IVV, IJR, IEFA, IWP |
| Q4 2025 | 84 | $216.8M | IUSV, IVV, IJR, IEFA, IWP |
| Q3 2025 | 82 | $213.4M | IUSV, IVV, IJR, IEFA, IWP |
| Q2 2025 | 81 | $195.5M | IUSV, IVV, IJR, IEFA, IWP |
| Q1 2025 | 78 | $180.3M | IUSV, IVV, IJR, IEFA, UPS |
| Q4 2024 | 74 | $180.7M | IUSV, IVV, IJR, UPS, IWP |
| Q3 2024 | 75 | $177.8M | IUSV, IVV, IEFA, UPS, IWP |
| Q2 2024 | 73 | $161.9M | IUSV, IVV, UPS, IEFA, IWP |
| Q1 2024 | 71 | $164.7M | IUSV, IVV, UPS, IEFA, IWP |