The Procter & GamblePG
13F holders, Q1 2025 (March 31)4,026holders +11
151new positions
123sold out
15famous investors
$170.33avg. 13F price*
At the end of Q1 2025, 4,026 institutions reported holding The Procter & Gamble Co. (PG) in their 13F filings, up 11 from Q4 2024. 151 opened new positions and 123 sold out. The largest holders were Vanguard Group Inc. ($39.2B), BlackRock, Inc. ($30.4B) and State Street Corp. ($17.1B). 15 famous investors held it, including Stephen Yacktman (4.7% of Yacktman Asset Management's portfolio), Terry Smith (3.6% of Fundsmith's portfolio) and Ken Fisher (0.8% of Fisher Asset Management's portfolio).
- Company
- The Procter & Gamble Co.
- Sector
- Consumer Discretionary
- CUSIP
- 742718109
- Latest filing quarter
- Q2 2026
History
Number of 13F holders
Total Exit/New Position Q4 2024 → Q1 2025
| Institutions | Total Value | |
|---|---|---|
| New Positions | 151 | $693.7M |
| Exits | 123 | $772.2M |
All 13F filers, Q4 2024 → Q1 2025: 54,707,031 shares bought and 44,427,151 shares sold, net +10,279,880 shares. Counts holders who added, trimmed, opened or closed a position; split-adjusted.
Ownership 4,026 holders
| Vanguard Group Inc. | 0.71% | Add +0.1% | 230,022,172 | $39.2B |
| BlackRock, Inc. | 0.64% | Add +1.1% | 178,152,589 | $30.4B |
| State Street Corp. | 0.70% | Reduce -0.8% | 100,185,368 | $17.1B |
| Geode Capital Management, LLC | 0.78% | Add +3.3% | 58,355,220 | $9.9B |
| Morgan Stanley | 0.62% | Reduce -0.2% | 51,222,550 | $8.7B |
| Bank of America Corp. | 0.52% | Add +13.1% | 34,459,100 | $5.9B |
| Norges Bank | 0.76% | Add +1.3% | 31,692,503 | $5.4B |
| Northern Trust Corp. | 0.75% | Add +0.8% | 29,644,000 | $5.1B |
| JPMorgan Chase & Co. | 0.34% | Add +9.3% | 26,435,143 | $4.5B |
| FMR LLC | 0.28% | Add +6.3% | 25,859,572 | $4.4B |
| Wellington Management Group LLP | 0.73% | Reduce -8.1% | 22,263,429 | $3.8B |
| Franklin Resources Inc. | 1.10% | Add +8.7% | 21,952,024 | $3.7B |
| T. Rowe Price Associates Inc. | 0.45% | Add +13.0% | 21,480,670 | $3.7B |
| Bank of New York Mellon Corp | 0.64% | Reduce -2.1% | 18,863,352 | $3.2B |
| UBS AM, a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC | 0.75% | Add +6.3% | 17,293,428 | $2.9B |
| Royal Bank of Canada | 0.66% | Add +0.7% | 17,273,679 | $2.9B |
| Charles Schwab Investment Management Inc. | 0.55% | Add +1.2% | 17,090,898 | $2.9B |
| Goldman Sachs Group Inc. | 0.55% | Add +0.5% | 16,967,339 | $2.9B |
| Ameriprise Financial Inc. | 0.75% | Add +7.0% | 16,325,813 | $2.8B |
| Legal & General Group Plc | 0.76% | Add +0.4% | 16,300,065 | $2.8B |
| State Farm Mutual Automobile Insurance Co. | 2.47% | No change | 15,800,799 | $2.7B |
| Wells Fargo & Company | 0.58% | Reduce -0.1% | 14,148,341 | $2.4B |
| Invesco Ltd. | 0.44% | Add +19.8% | 13,493,604 | $2.3B |
| UBS Group AG | 0.48% | Reduce -2.8% | 12,643,034 | $2.2B |
| Nuveen, LLC | 0.60% | — | 11,471,311 | $2.0B |
| Fisher Asset Management | 0.84% | Reduce -38.8% | 11,432,417 | $1.9B |
| Dimensional Fund Advisors LP | 0.44% | Add +7.2% | 10,409,865 | $1.8B |
| DZ BANK AG Deutsche Zentral Genossenschafts Bank, Frankfurt am Main | 1.98% | Reduce -2.2% | 9,864,710 | $1.7B |
| Mitsubishi UFJ Asset Management Co., Ltd. | 1.40% | Add +6.0% | 8,929,978 | $1.5B |
| Capital Research Global Investors | 0.31% | Add +11.9% | 8,278,805 | $1.4B |
| Amundi | 0.51% | Reduce -8.7% | 8,120,792 | $1.4B |
| PNC Financial Services Group, Inc. | 0.73% | Reduce -0.4% | 8,148,518 | $1.4B |
| California Public Employees Retirement System | 0.97% | Reduce -2.5% | 8,143,360 | $1.4B |
| Deutsche Bank AG | 0.54% | Reduce -13.1% | 7,990,557 | $1.4B |
| Sanders Capital, LLC | 1.86% | Reduce -0.8% | 7,297,102 | $1.2B |
| Swiss National Bank | 0.80% | Add +0.1% | 6,642,390 | $1.1B |
| Cerity Partners LLC | 2.28% | Add +1.0% | 6,501,095 | $1.1B |
| Raymond James Financial Inc. | 0.40% | Add +4.2% | 6,283,992 | $1.1B |
| Alliancebernstein L.P. | 0.38% | Reduce -22.4% | 6,089,905 | $1.0B |
| HSBC Holdings PLC | 0.69% | Reduce -3.9% | 6,062,603 | $1.0B |
| Capital International Investors | 0.20% | Reduce -2.1% | 5,989,086 | $1.0B |
| Sumitomo Mitsui Trust Group, Inc. | 0.72% | Add +2.6% | 5,966,462 | $1.0B |
| Barclays PLC | 0.45% | Reduce -7.1% | 5,792,897 | $987.2M |
| Aristotle Capital Management, LLC | 1.88% | Reduce -4.1% | 5,533,001 | $942.9M |
| Capital World Investors | 0.14% | Reduce -24.7% | 5,165,361 | $880.3M |
| Principal Financial Group Inc. | 0.49% | Add +8.1% | 5,130,944 | $874.4M |
| Schroder Investment Management Group | 0.86% | Add +5.8% | 5,000,842 | $852.2M |
| Fayez Sarofim & Co | 2.04% | Reduce -2.4% | 4,791,586 | $819.3M |
| GQG Partners LLC | 1.30% | Reduce -10.2% | 4,784,431 | $815.4M |
| National Pension Service | 0.78% | Add +4.9% | 4,754,173 | $810.2M |
| Fundsmith | 3.58% | Reduce -0.1% | 4,620,406 | $787.4M |
| Stifel Financial Corp. | 0.84% | Add +2.4% | 4,612,599 | $786.1M |
| Bank Julius Baer & Co. Ltd, Zurich | 2.46% | Add +38.4% | 4,461,030 | $758.2M |
| DekaBank Deutsche Girozentrale | 1.46% | Reduce -0.7% | 4,417,127 | $746.1M |
| Bahl & Gaynor LLC | 3.72% | Add +2.8% | 4,277,991 | $729.1M |
| BNP Paribas Financial Markets | 0.54% | Add +63.1% | 4,129,087 | $703.7M |
| Rhumbline Advisers | 0.65% | Add +0.9% | 4,071,230 | $693.8M |
| FIL Ltd | 0.65% | Add +6.5% | 3,991,092 | $680.2M |
| US Bancorp \de | 0.89% | Reduce -3.5% | 3,910,882 | $666.5M |
| Flossbach Von Storch SE | 2.89% | Reduce -3.7% | 3,905,702 | $665.6M |
| Citigroup Inc. | 0.49% | Add +55.5% | 3,764,337 | $641.5M |
| California State Teachers Retirement System | 0.78% | Reduce -0.3% | 3,725,556 | $634.9M |
| Bank of Montreal | 0.33% | Reduce -10.4% | 3,603,007 | $614.0M |
| Clearbridge Investments, LLC | 0.53% | Add +6.0% | 3,563,797 | $607.3M |
| LPL Financial LLC | 0.24% | Add +7.8% | 3,549,612 | $604.9M |
| Envestnet Asset Management Inc. | 0.19% | Add +8.6% | 3,398,486 | $579.2M |
| Parnassus Investments, LLC | 1.39% | Reduce -3.1% | 3,390,048 | $577.7M |
| Lazard Asset Management LLC | 0.95% | Add +1.9% | 3,309,189 | $564.0M |
| CANADA LIFE ASSURANCE Co | 0.98% | Reduce -0.4% | 3,247,194 | $554.4M |
| Nordea Investment Management AB | 0.54% | Add +4.5% | 3,029,787 | $515.5M |
| New York State Common Retirement Fund | 0.73% | Reduce -10.3% | 2,927,689 | $498.9M |
| Mariner, LLC | 0.82% | Add +6.5% | 2,879,222 | $490.6M |
| TD Asset Management Inc | 0.45% | Reduce -9.4% | 2,840,926 | $484.2M |
| Aberdeen Group plc | 0.93% | Add +0.9% | 2,813,239 | $477.9M |
| Capital Wealth Planning, LLC | 4.08% | Add +6.7% | 2,762,032 | $470.7M |
| Ensign Peak Advisors, Inc | 0.87% | Reduce -0.8% | 2,679,820 | $456.7M |
| Assenagon Asset Management S.A. | 0.81% | Add +140.4% | 2,663,246 | $453.9M |
| Neuberger Berman Group LLC | 0.38% | Reduce -1.3% | 2,659,835 | $453.1M |
| Caisse de depot et placement du Quebec | 0.93% | Reduce -7.8% | 2,611,294 | $445.0M |
| Corient Private Wealth LP | 0.73% | Reduce -3.8% | 2,606,128 | $444.1M |
| HighTower Advisors, LLC | 0.59% | Add +1.2% | 2,540,275 | $432.9M |
| Adage Capital Partners Gp, L.L.C. | 0.77% | Add +7.0% | 2,427,206 | $413.6M |
| Johnson Investment Counsel Inc. | 3.85% | Add +1.1% | 2,339,447 | $398.7M |
| Aviva PLC | 0.95% | Add +23.7% | 2,317,511 | $395.0M |
| Janus Henderson Group PLC | 0.21% | Add +6.5% | 2,310,662 | $388.2M |
| State Board of Administration of Florida Retirement System | 0.77% | Add +0.2% | 2,274,329 | $387.6M |
| Fifth Third Bancorp | 1.46% | Reduce -0.5% | 2,259,864 | $385.1M |
| National Bank of Canada | 0.45% | Add +13.7% | 2,241,099 | $381.9M |
| Russell Investments Group, Ltd. | 0.51% | Add +15.3% | 2,153,491 | $366.6M |
| Yacktman Asset Management | 4.74% | Reduce -1.9% | 2,117,468 | $360.9M |
| C WorldWide Group Holding A/S | 4.31% | Reduce -2.1% | 2,039,933 | $347.6M |
| Manufacturers Life Insurance Company, The | 0.33% | Add +0.7% | 2,002,502 | $341.3M |
| Fundsmith Investment Services LTD. | 4.69% | Reduce -5.0% | 1,951,624 | $332.6M |
| American Century Companies Inc. | 0.20% | Add +19.0% | 1,941,192 | $330.8M |
| APG Asset Management N.V. | 1.03% | Add +4.5% | 2,096,496 | $330.8M |
| Robeco Institutional Asset Management B.V. | 0.64% | Reduce -17.0% | 1,933,376 | $329.5M |
| New York State Teachers Retirement System | 0.75% | Reduce -4.6% | 1,898,452 | $323.5M |
| Universal- Beteiligungs- und Servicegesellschaft mbH | 0.65% | Add +0.3% | 1,859,712 | $316.9M |
| Commonwealth Equity Services, LLC | 0.45% | Add +4.5% | 1,856,447 | $316.4M |
| Zurcher Kantonalbank (Zurich Cantonalbank) | 0.89% | Add +0.5% | 1,823,560 | $310.8M |
"% of holder's portfolio" is PG's weight in each manager's 13F, not the share of The Procter & Gamble Co. the manager owns.