Bedel Financial Consulting, Inc.
In its 13F for Q3 2024 (holdings as of September 30, 2024, filed November 12, 2024), Bedel Financial Consulting, Inc. reported 258 stock positions worth $708.7 million. Its top holding was Eli Lilly (LLY) at 40.7% of the portfolio, followed by Dimensional International (DFAI, 5.5%) and Vanguard Tax-Exempt Bond ETF (VTEB, 4.5%). Compared with Q2 2024, it opened 12 new positions, sold out of 4, added to 126 and reduced 67. The biggest buy was Dimensional International (DFAI, shares +6%) and the biggest sale Eli Lilly (LLY, shares −0%).
- Most Recent 13F
- Q2 2026
- Location
- INDIANAPOLIS, IN
- CIK
- 0001730511
- Portfolio Value
- $708.7M (Q3 2024)
- SEC Filing
- 0001765380-24-000437 ↗ filed Nov 12, 2024
Holdings Value
Holdings 258 stocks · $708.7M
| LLY Eli Lilly & Co. | 40.73% | 325,855 | $288.7M | Reduce -0.4% |
| DFAI Dimensional International Co. | 5.49% | 1,224,848 | $38.9M | Add +6.0% |
| VTEB Vanguard Tax-Exempt Bond ETF | 4.49% | 621,954 | $31.8M | Add +0.6% |
| AAPL Apple Inc. | 2.64% | 80,380 | $18.7M | Reduce -1.8% |
| DFAE Dimensional Emerging Core Eq | 2.13% | 551,266 | $15.1M | Add +0.9% |
| MSFT Microsoft Corp. | 2.08% | 34,196 | $14.7M | Add +2.9% |
| EFG iShares MSCI Eafe Growth ETF | 1.80% | 118,767 | $12.8M | Reduce -2.0% |
| SPY SS SPDR S&P 500 ETF Trust-US | 1.45% | 17,963 | $10.3M | Add +7.9% |
| CGGR Cap Group Growth Equity | 1.33% | 271,707 | $9.5M | Add +0.3% |
| PAPR Innovator U.S. Equity Power | 1.22% | 240,901 | $8.7M | Reduce -0.6% |
| BRK.B Berkshire Hathaway Inc. Class B | 1.19% | 18,377 | $8.5M | Reduce -0.4% |
| TOTL SS Doubleline TR Tact ETF | 1.18% | 202,649 | $8.4M | Add +1.7% |
| IVV iShares Core S&P 500 ETF | 1.00% | 12,257 | $7.1M | Add +3.9% |
| JPM JPMorgan Chase & Co. | 0.92% | 31,075 | $6.6M | Reduce -0.8% |
| IMCG iShares Morningstar Mid-Cap | 0.90% | 87,844 | $6.4M | Add +6.7% |
| PFFV Global X Variable Rate Pref | 0.79% | 231,458 | $5.6M | Reduce -4.2% |
| IMCV iShares Morningstar Mid-Cap | 0.73% | 67,089 | $5.1M | Add +6.7% |
| FLV American Century Focused Lar | 0.61% | 61,407 | $4.3M | Add +1.9% |
| VCSH Vanguard S/T Corp. Bond ETF | 0.60% | 53,235 | $4.2M | Add +4.0% |
| ISCF iShares International Small | 0.56% | 111,857 | $3.9M | Add +5.3% |
| FYC First Trust Small Cap Growth | 0.53% | 50,975 | $3.8M | Add +4.4% |
| COWZ Pacer US Cash Cows 100 ETF | 0.51% | 63,054 | $3.6M | Add +5.6% |
| QUAL iShares MSCI USA Quality Fac | 0.49% | 19,187 | $3.4M | Reduce -0.8% |
| GOOGL Alphabet Inc. Class A | 0.48% | 20,342 | $3.4M | Add +6.6% |
| VTI VG Morningstar TS MKT ETF-US | 0.47% | 11,868 | $3.4M | Add +3.9% |
| DFIV Dimensional International Va | 0.43% | 79,942 | $3.0M | Add +0.0% |
| NVDA Nvidia Corp. | 0.41% | 23,934 | $2.9M | Reduce -2.5% |
| GOOG Alphabet Inc. Class C | 0.39% | 16,564 | $2.8M | Add +6.4% |
| IWM iShares Russell 2000 ETF | 0.38% | 12,224 | $2.7M | Add +4.7% |
| ORCL Oracle Corp. | 0.37% | 15,592 | $2.7M | Add +6.9% |
| XOM Exxon Mobil Corp. | 0.37% | 22,619 | $2.7M | Reduce -8.7% |
| IWR iShares Russell Mid-Cap ETF | 0.36% | 29,151 | $2.6M | Add +1.3% |
| IJUL Innovator International Deve | 0.35% | 83,273 | $2.4M | Add +533.6% |
| CALF PCR US SM CP CSH CWS ETF-Usd | 0.34% | 52,383 | $2.4M | Add +7.6% |
| ABBV Abbvie Inc. | 0.34% | 12,302 | $2.4M | Add +0.3% |
| VNLA Janus Henderson Short Durati | 0.34% | 49,051 | $2.4M | Add +3.0% |
| IMCB iShares Morningstar Mid-Cap | 0.34% | 31,593 | $2.4M | Add +18.3% |
| AMZN Amazon.com Inc. | 0.34% | 12,779 | $2.4M | Reduce -5.1% |
| JNJ Johnson & Johnson | 0.32% | 13,905 | $2.3M | Reduce -1.8% |
| HD Home Depot Inc. | 0.31% | 5,395 | $2.2M | Add +3.3% |
| WMT Walmart Inc. | 0.31% | 26,823 | $2.2M | Add +3.8% |
| CMI Cummins Inc. | 0.30% | 6,613 | $2.1M | Reduce -6.6% |
| PEP Pepsico Inc. | 0.30% | 12,480 | $2.1M | Add +3.2% |
| PG The Procter & Gamble Co. | 0.30% | 12,174 | $2.1M | Add +6.0% |
| QGRO American Century US Quality | 0.30% | 23,131 | $2.1M | Add +1.4% |
| IJH iShares Core S&P Midcap ETF | 0.29% | 33,235 | $2.1M | Add +5.9% |
| FNX First Trust Mid Cap Core Alp | 0.28% | 16,900 | $2.0M | No change |
| AMAT Applied Materials Inc. | 0.27% | 9,398 | $1.9M | Reduce -1.2% |
| EFA iShares MSCI Eafe ETF | 0.26% | 21,956 | $1.8M | Add +5.2% |
| GSPY Gotham Enhanced 500 ETF | 0.25% | 56,830 | $1.8M | Add +1.8% |
| MCD McDonald's Corp. | 0.25% | 5,756 | $1.8M | Add +8.5% |
| VUG Vanguard Mrngstar GR ETF-Sui | 0.25% | 4,562 | $1.8M | Add +1.3% |
| ISRG Intuitive Surgical Inc. | 0.24% | 3,444 | $1.7M | No change |
| KO The Coca-Cola Co. | 0.23% | 23,045 | $1.7M | Reduce -0.4% |
| ACWX iShares MSCI Acwi Ex US ETF | 0.23% | 28,920 | $1.7M | Add +6.4% |
| IWF iShares Russell 1000 Growth | 0.23% | 4,375 | $1.6M | Reduce -0.6% |
| CSCO Cisco Systems Inc. | 0.23% | 30,835 | $1.6M | Reduce -2.6% |
| META Meta Platforms Inc. Class A | 0.23% | 2,806 | $1.6M | Reduce -0.4% |
| VOO Vanguard S&P 500 ETF | 0.22% | 2,978 | $1.6M | Add +1.3% |
| POCT Innovator U.S. Equity Power | 0.22% | 40,138 | $1.6M | Reduce -1.4% |
| DFAT Dimensional US Target Value | 0.22% | 27,910 | $1.6M | Add +5.8% |
| LOW Lowe's Cos Inc. | 0.21% | 5,545 | $1.5M | Add +8.0% |
| DIS The Walt Disney Co. filed as DISNEY WALT CO | 0.21% | 15,506 | $1.5M | Reduce -2.7% |
| TSLA Tesla Inc. | 0.20% | 5,484 | $1.4M | Reduce -0.3% |
| IWS iShares Russell Mid-Cap Valu | 0.20% | 10,585 | $1.4M | Add +1.6% |
| VXUS Vanguard Total Intl Stock | 0.19% | 20,634 | $1.3M | Add +2.4% |
| SPSM SS SPDR P S&P 600 Small Cap | 0.19% | 28,881 | $1.3M | Add +4.7% |
| UOCT Innovator U.S. Equity Ultra | 0.18% | 37,597 | $1.3M | No change |
| SPG Simon Property Group Inc. | 0.18% | 7,618 | $1.3M | Reduce -1.1% |
| ADP Automatic Data Processing | 0.18% | 4,649 | $1.3M | Reduce -4.6% |
| BUFB Innovator Ladd Allo Buff ETF | 0.18% | 40,647 | $1.3M | Add +4.4% |
| MINT PIMCO Enhanced Short Maturit | 0.18% | 12,680 | $1.3M | No change |
| HON Honeywell International Inc. | 0.18% | 6,095 | $1.3M | Reduce -5.1% |
| CVX Chevron Corp. | 0.18% | 8,504 | $1.3M | Add +2.2% |
| PJUL Innovator U.S. Equity Power | 0.17% | 30,318 | $1.2M | Add +56.3% |
| AXP American Express Co. | 0.17% | 4,340 | $1.2M | Add +0.1% |
| DFAS Dimensional US Small Cap ETF | 0.16% | 17,230 | $1.1M | Add +1.9% |
| ORLY O'reilly Automotive Inc. | 0.16% | 970 | $1.1M | No change |
| TCHP T Rowe Price Blue Chip Growt | 0.16% | 28,114 | $1.1M | Add +6.7% |
| DHR Danaher Corp. | 0.15% | 3,941 | $1.1M | Add +0.1% |
| BSX Boston Scientific Corp. | 0.15% | 13,053 | $1.1M | No change |
| FDN First Trust DJ Internet Ind | 0.15% | 4,875 | $1.0M | Reduce -0.5% |
| HBAN Huntington Bancshares Inc. | 0.15% | 70,018 | $1.0M | Add +0.8% |
| NEE Nextera Energy Inc. | 0.14% | 11,722 | $991K | Add +6.8% |
| ITW Illinois Tool Works | 0.14% | 3,765 | $987K | Add +0.1% |
| COST Costco Wholesale Corp. | 0.14% | 1,099 | $974K | Reduce -4.3% |
| PSEP Innovator U.S. Equity Power | 0.14% | 24,840 | $957K | Add +1.1% |
| HELO JPMorgan Hedged Equity ETF | 0.13% | 15,462 | $945K | Add +14.8% |
| GLD SPDR Gold Shares | 0.13% | 3,713 | $902K | Add +9.5% |
| PJAN Innovator U.S. Equity Power | 0.13% | 21,733 | $898K | No change |
| VNQ Vanguard Real Estate ETF | 0.13% | 9,174 | $894K | Add +3.3% |
| VTV Vanguard Mrngstr Val ETF-Aui | 0.12% | 4,942 | $863K | Reduce -5.8% |
| PNOV Innovator U.S. Equity Power | 0.12% | 23,250 | $858K | No change |
| PFE Pfizer Inc. | 0.12% | 29,495 | $854K | Add +5.4% |
| EXLS Exlservice Holdings Inc. | 0.12% | 21,965 | $838K | No change |
| IWD iShares Russell 1000 Value E | 0.12% | 4,347 | $825K | Add +1.8% |
| V Visa Inc. Class A | 0.11% | 2,956 | $813K | Add +15.7% |
| IWP iShares Russell Mid-Cap Grow | 0.11% | 6,864 | $805K | Reduce -9.7% |
| INTC Intel Corp. | 0.11% | 33,895 | $795K | Add +2.2% |
| SCHB Schwab US Broad Market ETF | 0.11% | 11,874 | $790K | Add +0.3% |
Options reported separately and not counted above: LLY puts ($22K).
Portfolio Sells Q2 2024 → Q3 2024
| LLY Eli Lilly & Co. | Reduce -0.4% | 40.73% | −2.67 |
| BAPR Innovator U.S. Equity Buffer | Sold out | 0.00% | −0.12 |
| BOCT Innovator U.S. Equity Buffer | Sold out | 0.00% | −0.10 |
| AMAT Applied Materials Inc. | Reduce -1.2% | 0.27% | −0.06 |
| PFFV Global X Variable Rate Pref | Reduce -4.2% | 0.79% | −0.05 |
| AMZN Amazon.com Inc. | Reduce -5.1% | 0.34% | −0.05 |
| XOM Exxon Mobil Corp. | Reduce -8.7% | 0.37% | −0.04 |
| NVDA Nvidia Corp. | Reduce -2.5% | 0.41% | −0.03 |
| MRK Merck & Co. Inc. | Reduce -7.6% | 0.10% | −0.02 |
| WFC Wells Fargo & Co. | Reduce -20.6% | 0.06% | −0.02 |
| HON Honeywell International Inc. | Reduce -5.1% | 0.18% | −0.02 |
| DIS The Walt Disney Co. | Reduce -2.7% | 0.21% | −0.02 |
| NZF Nuveen Municipal Credit Inc. | Sold out | 0.00% | −0.02 |
| EFG iShares MSCI Eafe Growth ETF | Reduce -2.0% | 1.80% | −0.01 |
| UJUL Innovator U.S. Equity Ultra | Reduce -20.1% | 0.05% | −0.01 |
| ELV Elevance Health Inc. | Reduce -5.0% | 0.09% | −0.01 |
| IWP iShares Russell Mid-Cap Grow | Reduce -9.7% | 0.11% | −0.01 |
| PAPR Innovator U.S. Equity Power | Reduce -0.6% | 1.22% | −0.01 |
| POCT Innovator U.S. Equity Power | Reduce -1.4% | 0.22% | −0.01 |
| GNTX Gentex Corp. | Reduce -4.7% | 0.03% | −0.01 |
| SIRI Sirius XM Holdings Inc. | Sold out | 0.00% | −0.01 |
| COST Costco Wholesale Corp. | Reduce -4.3% | 0.14% | −0.01 |
| KMB Kimberly-Clark Corp. | Reduce -4.2% | 0.09% | −0.01 |
| JPM JPMorgan Chase & Co. | Reduce -0.8% | 0.92% | −0.00 |
| TGT Target Corp. | Reduce -10.8% | 0.04% | −0.00 |
| PDEC Innovator U.S. Equity Power | Reduce -8.9% | 0.03% | −0.00 |
| IWF iShares Russell 1000 Growth | Reduce -0.6% | 0.23% | −0.00 |
| CRM Salesforce Inc. | Reduce -9.2% | 0.05% | −0.00 |
| BAC Bank of America Corp. | Reduce -0.2% | 0.07% | −0.00 |
| TSM Taiwan Semiconductor-SP ADR | Reduce -1.5% | 0.04% | −0.00 |
| LYB Lyondellbasell Indu Class A | Reduce -1.6% | 0.04% | −0.00 |
| MA Mastercard Inc. Class A | Reduce -9.6% | 0.07% | −0.00 |
| VTV Vanguard Mrngstr Val ETF-Aui | Reduce -5.8% | 0.12% | −0.00 |
| AVGO Broadcom Inc. | Reduce -5.3% | 0.08% | −0.00 |
| FDN First Trust DJ Internet Ind | Reduce -0.5% | 0.15% | −0.00 |
| IUSG iShares Core S&P U.S. Growth | Reduce -0.8% | 0.10% | −0.00 |
| DIHP Dimensional International Hi | Reduce -3.9% | 0.04% | −0.00 |
| SO The Southern Co. | Reduce -11.9% | 0.05% | −0.00 |
| AMGN Amgen Inc. | Reduce -0.4% | 0.07% | −0.00 |
| DOW Dow Inc. | Reduce -0.2% | 0.04% | −0.00 |
| GD General Dynamics Corp. | Reduce -0.5% | 0.09% | −0.00 |
| BIBL Inspire 100 ETF | Reduce -0.9% | 0.03% | +0.00 |
| DISV Dimensional International SM | Reduce -2.9% | 0.07% | +0.00 |
| SYK Stryker Corp. | Reduce -1.3% | 0.09% | +0.00 |
| DE Deere & Co. | Reduce -4.5% | 0.04% | +0.00 |
| VSS Vanguard Ftse All Wo X-US SC | Reduce -0.2% | 0.03% | +0.00 |
| VZ Verizon Communications Inc. | Reduce -2.4% | 0.05% | +0.00 |
| SCHX Schwab US Large-Cap ETF | Reduce -0.5% | 0.09% | +0.00 |
| QUAL iShares MSCI USA Quality Fac | Reduce -0.8% | 0.49% | +0.00 |
| SHOP Shopify Inc. Class A | Reduce -11.7% | 0.05% | +0.00 |
Portfolio Buys Q2 2024 → Q3 2024
| DFAI Dimensional International Co. | Add +6.0% | 5.49% | +0.47 |
| IJUL Innovator International Deve | Add +533.6% | 0.35% | +0.29 |
| SPY SS SPDR S&P 500 ETF Trust-US | Add +7.9% | 1.45% | +0.13 |
| IJR iShares Core S&P Small-Cap E | New | 0.09% | +0.09 |
| IMCG iShares Morningstar Mid-Cap | Add +6.7% | 0.90% | +0.09 |
| IMCV iShares Morningstar Mid-Cap | Add +6.7% | 0.73% | +0.08 |
| FBTC Fidelity Wise Origin Bitcoin | New | 0.08% | +0.08 |
| ORCL Oracle Corp. | Add +6.9% | 0.37% | +0.07 |
| IMCB iShares Morningstar Mid-Cap | Add +18.3% | 0.34% | +0.06 |
| FYC First Trust Small Cap Growth | Add +4.4% | 0.53% | +0.06 |
| PJUL Innovator U.S. Equity Power | Add +56.3% | 0.17% | +0.06 |
| DFAE Dimensional Emerging Core Eq | Add +0.9% | 2.13% | +0.06 |
| ISCF iShares International Small | Add +5.3% | 0.56% | +0.05 |
| FLV American Century Focused Lar | Add +1.9% | 0.61% | +0.05 |
| IVV iShares Core S&P 500 ETF | Add +3.9% | 1.00% | +0.05 |
| MCD McDonald's Corp. | Add +8.5% | 0.25% | +0.05 |
| WMT Walmart Inc. | Add +3.8% | 0.31% | +0.05 |
| LOW Lowe's Cos Inc. | Add +8.0% | 0.21% | +0.05 |
| HD Home Depot Inc. | Add +3.3% | 0.31% | +0.04 |
| COWZ Pacer US Cash Cows 100 ETF | Add +5.6% | 0.51% | +0.04 |
| ABBV Abbvie Inc. | Add +0.3% | 0.34% | +0.03 |
| LMT Lockheed Martin Corp. | New | 0.03% | +0.03 |
| IWM iShares Russell 2000 ETF | Add +4.7% | 0.38% | +0.03 |
| CALF PCR US SM CP CSH CWS ETF-Usd | Add +7.6% | 0.34% | +0.03 |
| CB Chubb Ltd. | New | 0.03% | +0.03 |
| WAT Waters Corp. | New | 0.03% | +0.03 |
| ENB Enbridge Inc. | New | 0.03% | +0.03 |
| IHI iShares U.S. Medical Devices | New | 0.03% | +0.03 |
| IBHE iShares Ibonds 2025 H/Y Inc. | New | 0.03% | +0.03 |
| TPHE Timothy Plan High Dividend S | New | 0.03% | +0.03 |
| UPS United Parcel Service Class B | New | 0.03% | +0.03 |
| VEA Vanguard Ftse Developed ETF | New | 0.03% | +0.03 |
| CGGR Cap Group Growth Equity | Add +0.3% | 1.33% | +0.03 |
| VTI VG Morningstar TS MKT ETF-US | Add +3.9% | 0.47% | +0.03 |
| NEE Nextera Energy Inc. | Add +6.8% | 0.14% | +0.03 |
| SCHD Schwab US DVD Equity ETF | Add +38.0% | 0.08% | +0.03 |
| TOTL SS Doubleline TR Tact ETF | Add +1.7% | 1.18% | +0.02 |
| IJH iShares Core S&P Midcap ETF | Add +5.9% | 0.29% | +0.02 |
| ACWX iShares MSCI Acwi Ex US ETF | Add +6.4% | 0.23% | +0.02 |
| IWR iShares Russell Mid-Cap ETF | Add +1.3% | 0.36% | +0.02 |
| GLD SPDR Gold Shares | Add +9.5% | 0.13% | +0.02 |
| PG The Procter & Gamble Co. | Add +6.0% | 0.30% | +0.02 |
| EFA iShares MSCI Eafe ETF | Add +5.2% | 0.26% | +0.02 |
| AXP American Express Co. | Add +0.1% | 0.17% | +0.02 |
| DFAT Dimensional US Target Value | Add +5.8% | 0.22% | +0.02 |
| HELO JPMorgan Hedged Equity ETF | Add +14.8% | 0.13% | +0.02 |
| RTX RTX Corp. | Add +5.9% | 0.09% | +0.02 |
| SPSM SS SPDR P S&P 600 Small Cap | Add +4.7% | 0.19% | +0.02 |
| VNQ Vanguard Real Estate ETF | Add +3.3% | 0.13% | +0.02 |
| DVY iShares Select Dividend ETF | Add +14.0% | 0.09% | +0.02 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 307 | $1.0B | LLY, DFAI, VTEB, DFAE, AAPL |
| Q1 2026 | 293 | $870.0M | LLY, DFAI, VTEB, DFAE, AAPL |
| Q4 2025 | 289 | $929.3M | LLY, DFAI, VTEB, DFAE, AAPL |
| Q3 2025 | 285 | $782.8M | LLY, DFAI, VTEB, AAPL, DFAE |
| Q2 2025 | 273 | $732.3M | LLY, DFAI, VTEB, DFAE, MSFT |
| Q1 2025 | 260 | $697.0M | LLY, DFAI, VTEB, AAPL, DFAE |
| Q4 2024 | 266 | $719.4M | LLY, DFAI, VTEB, AAPL, DFAE |
| Q3 2024 | 258 | $708.7M | LLY, DFAI, VTEB, AAPL, DFAE |
| Q2 2024 | 250 | $682.3M | LLY, DFAI, VTEB, AAPL, MSFT |
| Q1 2024 | 252 | $637.4M | LLY, DFAI, VTEB, MSFT, AAPL |