Bedel Financial Consulting, Inc.

In its 13F for Q2 2025 (holdings as of June 30, 2025, filed August 12, 2025), Bedel Financial Consulting, Inc. reported 273 stock positions worth $732.3 million. Its top holding was Eli Lilly (LLY) at 35.0% of the portfolio, followed by Dimensional International (DFAI, 6.6%) and Vanguard Tax-Exempt Bond ETF (VTEB, 4.3%). Compared with Q1 2025, it opened 16 new positions, sold out of 3, added to 77 and reduced 79. The biggest buy was a new position in Vanguard SH Term Tax-Ex Bond (VTES) and the biggest sale Vanguard Tax-Exempt Bond ETF (VTEB, shares −2%).

Most Recent 13F
Q2 2026
Location
INDIANAPOLIS, IN
CIK
0001730511
Portfolio Value
$732.3M (Q2 2025)
SEC Filing
0001765380-25-000339 ↗ filed Aug 12, 2025

Holdings Value

0$500.0M$1.0B$1.5B Q1 2024: $637.4M Q1 2024 Q2 2024: $682.3M Q2 2024 Q3 2024: $708.7M Q3 2024 Q4 2024: $719.4M Q4 2024 Q1 2025: $697.0M Q1 2025 Q2 2025: $732.3M $732.3M Q2 2025 Q3 2025: $782.8M Q3 2025 Q4 2025: $929.3M Q4 2025 Q1 2026: $870.0M Q1 2026 Q2 2026: $1.0B Q2 2026

Holdings 273 stocks · $732.3M

LLY Eli Lilly & Co. 34.99% 328,690 $256.2M Add +0.0%
DFAI Dimensional International Co. 6.63% 1,404,967 $48.6M Add +2.0%
VTEB Vanguard Tax-Exempt Bond ETF 4.33% 646,226 $31.7M Reduce -1.8%
DFAE Dimensional Emerging Core Eq 2.31% 583,847 $16.9M Reduce -0.3%
MSFT Microsoft Corp. 2.27% 33,452 $16.6M Add +0.1%
AAPL Apple Inc. 2.25% 80,249 $16.5M Reduce -0.8%
EFG iShares MSCI Eafe Growth ETF 1.85% 120,993 $13.6M Add +0.4%
IMCG iShares Morningstar Mid-Cap 1.66% 151,145 $12.1M Reduce 0.0%
SPY SS SPDR S&P 500 ETF Trust-US 1.64% 19,488 $12.0M Reduce -0.1%
CGGR Cap Group Growth Equity 1.55% 278,912 $11.3M Reduce -1.2%
JPM JPMorgan Chase & Co. 1.23% 30,980 $9.0M Reduce -0.3%
BRK.B Berkshire Hathaway Inc. Class B 1.22% 18,465 $9.0M Add +1.3%
PAPR Innovator U.S. Equity Power 1.21% 237,717 $8.9M Reduce -0.2%
TOTL SS Doubleline TR Tact ETF 1.18% 215,515 $8.6M Add +0.3%
IVV iShares Core S&P 500 ETF 0.93% 10,915 $6.8M Add +0.5%
IMCV iShares Morningstar Mid-Cap 0.79% 75,666 $5.7M Add +1.1%
FYC First Trust Small Cap Growth 0.77% 71,129 $5.7M Add +0.0%
PFFV Global X Variable Rate Pref 0.70% 226,094 $5.2M Reduce -0.3%
BRK.A Berkshire Hathaway Inc. Class A 0.70% 7 $5.1M No change
FLV American Century Focused Lar 0.69% 72,790 $5.1M Add +4.4%
ISCF iShares International Small 0.65% 123,178 $4.8M Reduce -0.6%
COWZ Pacer US Cash Cows 100 ETF 0.60% 80,327 $4.4M Reduce -3.5%
VCSH Vanguard S/T Corp. Bond ETF 0.60% 55,405 $4.4M Add +0.6%
IMCB iShares Morningstar Mid-Cap 0.52% 47,512 $3.8M Add +2.2%
GOOGL Alphabet Inc. Class A 0.51% 21,082 $3.7M Add +0.0%
NVDA Nvidia Corp. 0.50% 23,186 $3.7M Add +3.6%
DFIV Dimensional International Va 0.50% 85,441 $3.7M Add +0.1%
QUAL iShares MSCI USA Quality Fac 0.48% 19,172 $3.5M Reduce -1.9%
ORCL Oracle Corp. 0.46% 15,498 $3.4M Reduce -0.3%
IWR iShares Russell Mid-Cap ETF 0.44% 35,209 $3.2M Add +1.7%
VTI VG Morningstar TS MKT ETF-US 0.44% 10,624 $3.2M Add +3.5%
AMZN Amazon.com Inc. 0.42% 13,957 $3.1M Reduce -0.4%
GOOG Alphabet Inc. Class C 0.40% 16,605 $2.9M Reduce -0.0%
DFAT Dimensional US Target Value 0.37% 50,235 $2.7M Add +7.5%
QGRO American Century US Quality 0.36% 24,485 $2.7M Add +1.5%
IJUL Innovator International Deve 0.36% 81,834 $2.6M No change
IWM iShares Russell 2000 ETF 0.35% 12,027 $2.6M Reduce -5.0%
VNLA Janus Henderson Short Durati 0.35% 52,280 $2.6M Reduce -1.8%
WMT Walmart Inc. 0.35% 25,865 $2.5M Reduce -0.2%
CMI Cummins Inc. 0.32% 7,158 $2.3M Add +7.9%
ABBV Abbvie Inc. 0.32% 12,567 $2.3M Add +0.2%
XOM Exxon Mobil Corp. 0.32% 21,554 $2.3M Reduce -0.4%
EFA iShares MSCI Eafe ETF 0.30% 24,936 $2.2M Add +0.5%
VOO Vanguard S&P 500 ETF 0.30% 3,877 $2.2M Add +19.4%
META Meta Platforms Inc. Class A 0.29% 2,922 $2.2M Reduce -0.5%
JNJ Johnson & Johnson 0.29% 13,878 $2.1M Reduce -5.9%
IJH iShares Core S&P Midcap ETF 0.29% 34,007 $2.1M Reduce -1.1%
GSPY Gotham Enhanced 500 ETF 0.29% 62,139 $2.1M Reduce -0.4%
CSCO Cisco Systems Inc. 0.28% 29,990 $2.1M Reduce -1.9%
VTES Vanguard SH Term Tax-Ex Bond 0.28% 20,540 $2.1M New
HD Home Depot Inc. 0.28% 5,537 $2.0M Add +0.3%
VUG Vanguard Mrngstar GR ETF-Sui 0.27% 4,574 $2.0M Reduce -0.1%
MCD McDonald's Corp. 0.27% 6,672 $1.9M Reduce -0.4%
FNX First Trust Mid Cap Core Alp 0.27% 16,900 $1.9M No change
PG The Procter & Gamble Co. 0.25% 11,692 $1.9M Reduce -4.8%
IWF iShares Russell 1000 Growth 0.25% 4,305 $1.8M Add +2.6%
ACWX iShares MSCI Acwi Ex US ETF 0.24% 29,203 $1.8M Reduce -0.1%
DIS The Walt Disney Co. filed as DISNEY WALT CO 0.24% 14,140 $1.8M No change
ISRG Intuitive Surgical Inc. 0.24% 3,216 $1.7M Reduce -1.1%
AMAT Applied Materials Inc. 0.23% 9,276 $1.7M Reduce -4.5%
POCT Innovator U.S. Equity Power 0.23% 40,086 $1.7M No change
PEP Pepsico Inc. 0.22% 12,251 $1.6M Add +0.0%
KO The Coca-Cola Co. 0.22% 22,672 $1.6M Reduce -0.5%
CALF PCR US SM CP CSH CWS ETF-Usd 0.21% 39,302 $1.6M Reduce -10.2%
SPSM SS SPDR P S&P 600 Small Cap 0.20% 35,152 $1.5M Add +4.0%
GLD SPDR Gold Shares 0.20% 4,859 $1.5M No change
IWS iShares Russell Mid-Cap Valu 0.20% 11,007 $1.5M Add +0.1%
BUFB Innovator Ladd Allo Buff ETF 0.20% 42,865 $1.5M Reduce -2.0%
ADP Automatic Data Processing 0.20% 4,670 $1.4M No change
TCHP T Rowe Price Blue Chip Growt 0.19% 31,295 $1.4M Add +3.4%
HON Honeywell International Inc. 0.19% 6,092 $1.4M No change
BSX Boston Scientific Corp. 0.19% 13,053 $1.4M No change
MINT PIMCO Enhanced Short Maturit 0.19% 13,887 $1.4M Reduce -0.7%
FBTC Fidelity Wise Origin Bitcoin 0.19% 14,736 $1.4M Add +2.3%
AXP American Express Co. 0.19% 4,340 $1.4M Add +0.1%
UOCT Innovator U.S. Equity Ultra 0.19% 37,124 $1.4M Reduce -1.1%
FDN First Trust DJ Internet Ind 0.18% 4,875 $1.3M No change
ORLY O'reilly Automotive Inc. 0.18% 14,550 $1.3M No change
HBAN Huntington Bancshares Inc. 0.17% 76,444 $1.3M No change
LOW Lowe's Cos Inc. 0.17% 5,549 $1.2M Add +0.1%
VXUS Vanguard Total Intl Stock 0.17% 17,668 $1.2M Add +2.8%
CVX Chevron Corp. 0.17% 8,520 $1.2M Add +0.1%
SPG Simon Property Group Inc. 0.17% 7,558 $1.2M No change
PJUL Innovator U.S. Equity Power 0.17% 27,641 $1.2M Reduce -8.4%
HELO JPMorgan Hedged Equity ETF 0.16% 19,063 $1.2M Reduce -1.9%
TSLA Tesla Inc. 0.16% 3,593 $1.1M Reduce -7.1%
DFAS Dimensional US Small Cap ETF 0.15% 17,456 $1.1M Add +0.5%
COST Costco Wholesale Corp. 0.15% 1,100 $1.1M Reduce -3.4%
PLTR Palantir Technologies Inc. Class A 0.14% 7,777 $1.1M No change
V Visa Inc. Class A 0.14% 2,901 $1.0M Add +1.8%
PM Philip Morris International 0.14% 5,560 $1.0M No change
IWP iShares Russell Mid-Cap Grow 0.14% 7,197 $998K Reduce -1.0%
VTV Vanguard Mrngstr Val ETF-Aui 0.14% 5,646 $998K Add +0.2%
PSEP Innovator U.S. Equity Power 0.13% 24,067 $984K No change
EXLS Exlservice Holdings Inc. 0.13% 21,965 $962K No change
VB Vanguard Most SM-Cap ETF-Usd 0.13% 3,933 $932K Reduce -16.0%
PJAN Innovator U.S. Equity Power 0.13% 20,926 $922K Reduce -0.3%
PNOV Innovator U.S. Equity Power 0.13% 23,250 $919K No change
AVGO Broadcom Inc. 0.12% 3,307 $912K Reduce -3.8%
IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS 0.12% 3,021 $890K Add +0.1%

Show all 273 holdings

Options reported separately and not counted above: LLY puts ($814K).

Portfolio Sells Q1 2025 → Q2 2025

VTEB Vanguard Tax-Exempt Bond ETF Reduce -1.8% 4.33% −0.30
AAPL Apple Inc. Reduce -0.8% 2.25% −0.06
UNH Unitedhealth Group Inc. Reduce -36.6% 0.05% −0.05
DFS Discover Financial Services Sold out 0.00% −0.05
PFFV Global X Variable Rate Pref Reduce -0.3% 0.70% −0.05
MCD McDonald's Corp. Reduce -0.4% 0.27% −0.04
JNJ Johnson & Johnson Reduce -5.9% 0.29% −0.04
PJUN Innovator U.S. Equity Power Sold out 0.00% −0.03
UMAY Innovator U.S. Equity Ultra Sold out 0.00% −0.03
PG The Procter & Gamble Co. Reduce -4.8% 0.25% −0.03
VNLA Janus Henderson Short Durati Reduce -1.8% 0.35% −0.02
WMT Walmart Inc. Reduce -0.2% 0.35% −0.02
VB Vanguard Most SM-Cap ETF-Usd Reduce -16.0% 0.13% −0.02
MO Altria Group Inc. Reduce -12.5% 0.08% −0.02
COST Costco Wholesale Corp. Reduce -3.4% 0.15% −0.02
CALF PCR US SM CP CSH CWS ETF-Usd Reduce -10.2% 0.21% −0.02
INTC Intel Corp. Reduce -20.4% 0.09% −0.02
COWZ Pacer US Cash Cows 100 ETF Reduce -3.5% 0.60% −0.02
KO The Coca-Cola Co. Reduce -0.5% 0.22% −0.02
MINT PIMCO Enhanced Short Maturit Reduce -0.7% 0.19% −0.01
ISRG Intuitive Surgical Inc. Reduce -1.1% 0.24% −0.01
PJUL Innovator U.S. Equity Power Reduce -8.4% 0.17% −0.01
BSTP Innovator Buff Su Strat ETF Reduce -16.0% 0.05% −0.01
XOM Exxon Mobil Corp. Reduce -0.4% 0.32% −0.01
KMB Kimberly-Clark Corp. Reduce -1.1% 0.08% −0.01
BUFF Innovator Laddered Allocatio Reduce -20.0% 0.03% −0.01
TJX TJX Companies Inc. Reduce -1.3% 0.06% −0.01
SYK Stryker Corp. Reduce -5.5% 0.09% −0.01
PAPR Innovator U.S. Equity Power Reduce -0.2% 1.21% −0.01
ITW Illinois Tool Works Reduce -2.7% 0.10% −0.00
MRK Merck & Co. Inc. Reduce -1.4% 0.07% −0.00
MA Mastercard Inc. Class A Reduce -1.6% 0.07% −0.00
ADBE Adobe Inc. Reduce -1.1% 0.08% −0.00
HELO JPMorgan Hedged Equity ETF Reduce -1.9% 0.16% −0.00
WFC Wells Fargo & Co. Reduce -7.0% 0.09% −0.00
BMY Bristol-Myers Squibb Co. Reduce -0.5% 0.04% −0.00
IWM iShares Russell 2000 ETF Reduce -5.0% 0.35% −0.00
T AT&T Inc. Reduce -1.6% 0.06% −0.00
CB Chubb Ltd. Reduce -3.1% 0.03% −0.00
SCHD Schwab US DVD Equity ETF Reduce -1.8% 0.07% −0.00
TPIF Timothy Plan Intl ETF Reduce -5.9% 0.03% −0.00
CMCSA Comcast Corp. Class A Reduce -4.8% 0.03% −0.00
ABT Abbott Laboratories Reduce -1.7% 0.04% −0.00
NEE Nextera Energy Inc. Reduce -0.7% 0.11% −0.00
DHR Danaher Corp. Reduce -1.2% 0.06% −0.00
WWJD Inspire International ETF Reduce -2.5% 0.03% −0.00
ACWX iShares MSCI Acwi Ex US ETF Reduce -0.1% 0.24% −0.00
BJAN Innovator U.S. Equity Buffer Reduce -3.2% 0.04% −0.00
DGRO iShares Core Dividend Growth Reduce -1.5% 0.04% −0.00
PFE Pfizer Inc. Reduce -0.8% 0.12% 0.00

Portfolio Buys Q1 2025 → Q2 2025

VTES Vanguard SH Term Tax-Ex Bond New 0.28% +0.28
MSFT Microsoft Corp. Add +0.1% 2.27% +0.19
DFAI Dimensional International Co. Add +2.0% 6.63% +0.14
NVDA Nvidia Corp. Add +3.6% 0.50% +0.14
FYC First Trust Small Cap Growth Add +0.0% 0.77% +0.06
VOO Vanguard S&P 500 ETF Add +19.4% 0.30% +0.06
COF Capital One Financial Corp. New 0.06% +0.06
IVV iShares Core S&P 500 ETF Add +0.5% 0.93% +0.05
SGOV iShares 0-3 Month Treasury B New 0.04% +0.04
CMI Cummins Inc. Add +7.9% 0.32% +0.04
VTI VG Morningstar TS MKT ETF-US Add +3.5% 0.44% +0.04
DFAT Dimensional US Target Value Add +7.5% 0.37% +0.04
CBXJ Calamos Bitcoin 90 P ETF Jan New 0.03% +0.03
VGK Vanguard Ftse Europe ETF New 0.03% +0.03
BLK BlackRock Inc. New 0.03% +0.03
VLO Valero Energy Corp. New 0.03% +0.03
BA The Boeing Co. New 0.03% +0.03
IXUS iShares Core Intl Stock ETF New 0.03% +0.03
PRU Prudential Financial Inc. New 0.03% +0.03
IJS iShares S&P Small-Cap 600 Va New 0.03% +0.03
BIBL Inspire 100 ETF New 0.03% +0.03
TPHE Timothy Plan High Dividend S New 0.03% +0.03
IBD Inspire Corporate Bond ETF New 0.03% +0.03
FLV American Century Focused Lar Add +4.4% 0.69% +0.03
XLY SS Consumer Disc Select Sect New 0.03% +0.03
DUHP Dimensional US High Profi Et New 0.03% +0.03
IWF iShares Russell 1000 Growth Add +2.6% 0.25% +0.03
IMCB iShares Morningstar Mid-Cap Add +2.2% 0.52% +0.02
IBHF iShares Ibond 2026 HY & Inc. Add +37.5% 0.10% +0.02
TCHP T Rowe Price Blue Chip Growt Add +3.4% 0.19% +0.02
QGRO American Century US Quality Add +1.5% 0.36% +0.02
IBHE iShares Ibonds 2025 H/Y Inc. Add +32.0% 0.10% +0.02
IWR iShares Russell Mid-Cap ETF Add +1.7% 0.44% +0.02
FBTC Fidelity Wise Origin Bitcoin Add +2.3% 0.19% +0.02
AXP American Express Co. Add +0.1% 0.19% +0.02
IBM Intl Business Machines Corp. Add +0.1% 0.12% +0.01
GOOGL Alphabet Inc. Class A Add +0.0% 0.51% +0.01
EFG iShares MSCI Eafe Growth ETF Add +0.4% 1.85% +0.01
IMCV iShares Morningstar Mid-Cap Add +1.1% 0.79% +0.01
SPSM SS SPDR P S&P 600 Small Cap Add +4.0% 0.20% +0.01
BAC Bank of America Corp. Add +1.2% 0.09% +0.01
VO Vngrd Mrngstr MD-Cap ETF-Usd Add +10.4% 0.07% +0.01
IWN iShares Russell 2000 Value E Add +4.0% 0.10% +0.01
SCHB Schwab US Broad Market ETF Add +0.1% 0.12% +0.01
VXUS Vanguard Total Intl Stock Add +2.8% 0.17% +0.01
QCOM Qualcomm Inc. Add +0.1% 0.07% +0.01
CEG Constellation Energy Add +0.1% 0.05% +0.01
DFAS Dimensional US Small Cap ETF Add +0.5% 0.15% +0.01
CTVA Corteva Inc. Add +0.7% 0.04% +0.00
DISV Dimensional International SM Add +3.6% 0.08% +0.00

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 307$1.0BLLY, DFAI, VTEB, DFAE, AAPL
Q1 2026 293$870.0MLLY, DFAI, VTEB, DFAE, AAPL
Q4 2025 289$929.3MLLY, DFAI, VTEB, DFAE, AAPL
Q3 2025 285$782.8MLLY, DFAI, VTEB, AAPL, DFAE
Q2 2025 273$732.3MLLY, DFAI, VTEB, DFAE, MSFT
Q1 2025 260$697.0MLLY, DFAI, VTEB, AAPL, DFAE
Q4 2024 266$719.4MLLY, DFAI, VTEB, AAPL, DFAE
Q3 2024 258$708.7MLLY, DFAI, VTEB, AAPL, DFAE
Q2 2024 250$682.3MLLY, DFAI, VTEB, AAPL, MSFT
Q1 2024 252$637.4MLLY, DFAI, VTEB, MSFT, AAPL