Carson Advisory Inc.
In its 13F for Q1 2025 (holdings as of March 31, 2025, filed May 2, 2025), Carson Advisory Inc. reported 164 stock positions worth $148.5 million. Its top holding was Berkshire Hathaway Class B (BRK.B) at 5.2% of the portfolio, followed by Cap Group Global Growth (CGGO, 4.3%) and Southern (SO, 4.3%). Compared with Q4 2024, it opened 16 new positions, sold out of 9, added to 53 and reduced 70. The biggest buy was a new position in AES (AES) and the biggest sale Apple (AAPL, shares −3%).
- Most Recent 13F
- Q2 2026
- Location
- ATHENS, GA
- CIK
- 0001909304
- Portfolio Value
- $148.5M (Q1 2025)
- SEC Filing
- 0001909304-25-000002 ↗ filed May 2, 2025
Holdings Value
Holdings 164 stocks · $148.5M
| BRK.B Berkshire Hathaway Inc. Class B | 5.16% | 14,381 | $7.7M | Add +3.9% |
| CGGO Cap Group Global Growth filed as CAPITAL GROUP GBL GROWTH EQT | 4.31% | 226,120 | $6.4M | Add +4.5% |
| SO The Southern Co. | 4.30% | 69,410 | $6.4M | Add +0.0% |
| TCAF T Rowe PRC Cap Appreciation | 3.48% | 160,123 | $5.2M | Add +7.5% |
| AAPL Apple Inc. | 3.01% | 20,128 | $4.5M | Reduce -3.2% |
| D Dominion Energy Inc. | 2.87% | 76,016 | $4.3M | Add +5.3% |
| DUK Duke Energy Corp. | 2.58% | 31,419 | $3.8M | Reduce -0.7% |
| EIX Edison International | 2.48% | 62,380 | $3.7M | Add +19.4% |
| IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS | 2.38% | 14,240 | $3.5M | Reduce -3.6% |
| BINC iShares Flex I A ETF-Usd Inc. | 2.26% | 63,941 | $3.3M | Add +45.9% |
| MSFT Microsoft Corp. | 1.96% | 7,739 | $2.9M | Reduce -0.4% |
| CGDV Cap Group Dividend Value filed as CAPITAL GROUP DIVIDEND VALUE | 1.77% | 73,675 | $2.6M | Add +15.8% |
| BAC Bank of America Corp. filed as BANK AMERICA CORP | 1.68% | 59,646 | $2.5M | Reduce -1.5% |
| JPM JPMorgan Chase & Co. | 1.65% | 9,983 | $2.4M | Reduce -0.7% |
| T AT&T Inc. | 1.62% | 84,894 | $2.4M | Reduce -23.0% |
| HD Home Depot Inc. | 1.61% | 6,517 | $2.4M | Reduce -0.3% |
| JXN Jackson Financial Inc. Class A | 1.60% | 28,278 | $2.4M | Reduce -3.8% |
| PG The Procter & Gamble Co. | 1.40% | 12,164 | $2.1M | Reduce -0.5% |
| SNV Synovus Financial Corp. | 1.27% | 40,379 | $1.9M | Reduce -1.9% |
| AES AES Corp. | 1.20% | 142,900 | $1.8M | New |
| JNJ Johnson & Johnson | 1.19% | 10,687 | $1.8M | Reduce -1.1% |
| NZF Nuveen Municipal Credit Inc. | 1.18% | 142,731 | $1.7M | Reduce -0.2% |
| KO The Coca-Cola Co. | 1.10% | 22,812 | $1.6M | Reduce -4.1% |
| SBI Western Asset Intermediate | 1.04% | 197,797 | $1.5M | Add +13.2% |
| PFF iShares Preferred & Income S | 1.03% | 49,950 | $1.5M | Add +4.4% |
| BX Blackstone Inc. | 0.93% | 9,900 | $1.4M | Reduce -4.3% |
| UPS United Parcel Service Class B | 0.91% | 12,260 | $1.3M | Add +0.4% |
| X United States Steel Corp. | 0.88% | 30,950 | $1.3M | Reduce -3.1% |
| AFL Aflac Inc. | 0.87% | 11,640 | $1.3M | Reduce -1.6% |
| SLG SL Green Realty Corp. | 0.83% | 21,375 | $1.2M | Reduce -1.4% |
| DAL Delta Air Lines Inc. | 0.81% | 27,734 | $1.2M | Add +5.1% |
| CVX Chevron Corp. | 0.80% | 7,056 | $1.2M | Reduce -4.5% |
| C Citigroup Inc. | 0.78% | 16,400 | $1.2M | Reduce -1.4% |
| VZ Verizon Communications Inc. | 0.77% | 25,069 | $1.1M | Reduce -0.6% |
| VIG Vanguard Dividend Apprec ETF | 0.73% | 5,600 | $1.1M | Add +25.2% |
| WD Walker & Dunlop Inc. | 0.72% | 12,600 | $1.1M | No change |
| XOM Exxon Mobil Corp. | 0.67% | 8,304 | $988K | Reduce -1.4% |
| DIVO Amplify CWP Enhan Divid ETF | 0.66% | 23,907 | $975K | Add +19.6% |
| PEP Pepsico Inc. | 0.64% | 6,367 | $955K | Add +0.9% |
| WFC Wells Fargo & Co. | 0.63% | 12,996 | $933K | Reduce -1.8% |
| WMT Walmart Inc. | 0.63% | 10,593 | $930K | Add +0.6% |
| PRU Prudential Financial Inc. | 0.62% | 8,200 | $916K | Reduce -2.4% |
| AMZN Amazon.com Inc. | 0.61% | 4,777 | $909K | Add +2.9% |
| JUST Goldman Sachs Just US LRG | 0.61% | 11,300 | $899K | Reduce -1.7% |
| ETN Eaton Corp. PLC | 0.59% | 3,230 | $878K | No change |
| NEE Nextera Energy Inc. | 0.58% | 12,059 | $855K | Reduce -0.6% |
| VTI VG Morningstar TS MKT ETF-US | 0.57% | 3,068 | $843K | No change |
| STWD Starwood Property Trust Inc. | 0.57% | 42,557 | $841K | No change |
| BA The Boeing Co. | 0.57% | 4,933 | $841K | Add +1.5% |
| META Meta Platforms Inc. Class A | 0.56% | 1,450 | $836K | Add +2.0% |
| TFC Truist Financial Corp. | 0.56% | 20,295 | $835K | Add +0.0% |
| CG The Carlyle Group Inc. | 0.54% | 18,426 | $803K | Add +22.6% |
| PCG P G & E Corp. | 0.53% | 45,866 | $788K | Reduce -0.1% |
| GOOG Alphabet Inc. Class C | 0.53% | 5,040 | $787K | New |
| WHR Whirlpool Corp. | 0.53% | 8,725 | $786K | No change |
| NVDA Nvidia Corp. | 0.51% | 7,016 | $760K | Reduce -4.1% |
| MU Micron Technology Inc. | 0.50% | 8,492 | $738K | Reduce -1.2% |
| VNQ Vanguard Real Estate ETF | 0.48% | 7,857 | $711K | Reduce -4.3% |
| IJR iShares Core S&P Small-Cap E | 0.47% | 6,710 | $702K | Reduce -3.3% |
| PARAA Paramount Global Class B | 0.44% | 55,218 | $660K | Add +22.7% |
| LOW Lowe's Cos Inc. | 0.44% | 2,809 | $655K | Reduce -0.5% |
| NUMV Nuveen ESG Mid-Cap Value ETF | 0.44% | 18,970 | $649K | Reduce -2.6% |
| VXUS Vanguard Total Intl Stock | 0.43% | 10,219 | $635K | Reduce -2.9% |
| PM Philip Morris International | 0.42% | 3,948 | $627K | Add +0.1% |
| GE General Electric filed as GE AEROSPACE | 0.42% | 3,111 | $623K | Reduce -2.6% |
| UNH Unitedhealth Group Inc. | 0.42% | 1,178 | $617K | No change |
| APO Apollo Global Management Inc. | 0.41% | 4,486 | $614K | Add +0.0% |
| CRM Salesforce Inc. | 0.39% | 2,147 | $576K | Add +6.0% |
| GILD Gilead Sciences Inc. | 0.35% | 4,628 | $519K | No change |
| ABBV Abbvie Inc. | 0.35% | 2,453 | $514K | Reduce -1.0% |
| LLY Eli Lilly & Co. | 0.35% | 622 | $514K | Reduce -3.9% |
| SCHW Schwab (charles) Corp. | 0.35% | 6,557 | $513K | No change |
| MMU Western Asset Managed Munici | 0.34% | 49,104 | $505K | Add +12.2% |
| VOO Vanguard S&P 500 ETF | 0.33% | 947 | $487K | Add +8.2% |
| VTRS Viatris Inc. | 0.31% | 52,650 | $459K | Reduce -1.8% |
| ICE Intercontinental Exchange Inc. | 0.30% | 2,603 | $449K | No change |
| IJH iShares Core S&P Midcap ETF | 0.29% | 7,304 | $426K | Add +17.2% |
| TSM Taiwan Semiconductor-SP ADR | 0.28% | 2,529 | $420K | No change |
| CB Chubb Ltd. | 0.28% | 1,380 | $417K | No change |
| GIS General Mills Inc. | 0.27% | 6,827 | $408K | No change |
| MDLZ Mondelez International Inc. Class A | 0.27% | 5,991 | $406K | Add +5.3% |
| RTX RTX Corp. | 0.27% | 3,063 | $406K | Add +34.7% |
| CGBL Cap Group Core Balanced filed as CAPITAL GROUP CORE BALANCED | 0.27% | 13,075 | $405K | Reduce -2.1% |
| CVS CVS Health Corp. | 0.27% | 5,967 | $404K | Reduce -7.7% |
| FAST Fastenal Co. | 0.27% | 5,158 | $400K | No change |
| QCOM Qualcomm Inc. | 0.27% | 2,590 | $398K | Reduce -1.6% |
| JPC Nuveen Prefered & Income Opp | 0.27% | 49,861 | $397K | Add +5.1% |
| PULS Pgim Ultra Short Bond ETF | 0.27% | 7,966 | $396K | Reduce -1.7% |
| MO Altria Group Inc. | 0.26% | 6,488 | $389K | Add +0.1% |
| VGK Vanguard Ftse Europe ETF | 0.26% | 5,520 | $388K | Reduce -8.8% |
| ITW Illinois Tool Works | 0.26% | 1,552 | $385K | Add +0.1% |
| MCD McDonald's Corp. | 0.26% | 1,221 | $382K | Reduce -1.6% |
| DBEF Xtrackers MSCI Eafe Hedged E | 0.25% | 8,652 | $375K | No change |
| DIS The Walt Disney Co. filed as DISNEY WALT CO | 0.25% | 3,774 | $372K | Reduce -0.7% |
| PNC PNC Financial Services Group | 0.25% | 2,110 | $371K | Add +0.1% |
| BAM Brookfield Asset Mgmt-A | 0.25% | 7,650 | $371K | New |
| KRP Kimbell Royalty Partners LP | 0.25% | 26,200 | $367K | No change |
| ZION Zions Bancorp NA | 0.25% | 7,307 | $364K | Add +0.0% |
| ABT Abbott Laboratories | 0.24% | 2,725 | $361K | Reduce -3.0% |
| IVV iShares Core S&P 500 ETF | 0.24% | 641 | $360K | No change |
Portfolio Sells Q4 2024 → Q1 2025
| AAPL Apple Inc. | Reduce -3.2% | 3.01% | −0.61 |
| GOOGL Alphabet Inc. Class A | Sold out | 0.00% | −0.39 |
| MSFT Microsoft Corp. | Reduce -0.4% | 1.96% | −0.32 |
| BX Blackstone Inc. | Reduce -4.3% | 0.93% | −0.31 |
| VSS Vanguard Ftse All Wo X-US SC | Sold out | 0.00% | −0.23 |
| GEV GE Vernova Inc. | Sold out | 0.00% | −0.20 |
| SNV Synovus Financial Corp. | Reduce -1.9% | 1.27% | −0.20 |
| SLG SL Green Realty Corp. | Reduce -1.4% | 0.83% | −0.19 |
| WY Weyerhaeuser Co. | Reduce -47.5% | 0.21% | −0.19 |
| JXN Jackson Financial Inc. Class A | Reduce -3.8% | 1.60% | −0.18 |
| BAC Bank of America Corp. | Reduce -1.5% | 1.68% | −0.17 |
| NVDA Nvidia Corp. | Reduce -4.1% | 0.51% | −0.17 |
| HD Home Depot Inc. | Reduce -0.3% | 1.61% | −0.16 |
| AVUV Avantis US Small Cap Value | Sold out | 0.00% | −0.16 |
| VTRS Viatris Inc. | Reduce -1.8% | 0.31% | −0.16 |
| VUG Vanguard Mrngstar GR ETF-Sui | Sold out | 0.00% | −0.15 |
| DEO Diageo PLC-Sponsored ADR | Sold out | 0.00% | −0.15 |
| RF Regions Financial Corp. | Sold out | 0.00% | −0.15 |
| EMR Emerson Electric Co. | Sold out | 0.00% | −0.15 |
| VHT Vanguard Health Care ETF | Sold out | 0.00% | −0.14 |
| T AT&T Inc. | Reduce -23.0% | 1.62% | −0.13 |
| PCG P G & E Corp. | Reduce -0.1% | 0.53% | −0.11 |
| IJR iShares Core S&P Small-Cap E | Reduce -3.3% | 0.47% | −0.08 |
| PRU Prudential Financial Inc. | Reduce -2.4% | 0.62% | −0.08 |
| JUST Goldman Sachs Just US LRG | Reduce -1.7% | 0.61% | −0.06 |
| ORCL Oracle Corp. | Reduce -10.1% | 0.14% | −0.05 |
| PFE Pfizer Inc. | Reduce -11.3% | 0.20% | −0.04 |
| DIS The Walt Disney Co. | Reduce -0.7% | 0.25% | −0.04 |
| LOW Lowe's Cos Inc. | Reduce -0.5% | 0.44% | −0.04 |
| NZF Nuveen Municipal Credit Inc. | Reduce -0.2% | 1.18% | −0.03 |
| MRK Merck & Co. Inc. | Reduce -0.8% | 0.22% | −0.03 |
| NUMV Nuveen ESG Mid-Cap Value ETF | Reduce -2.6% | 0.44% | −0.03 |
| NUEM Nuveen ESG Emerging Markets | Reduce -16.0% | 0.15% | −0.03 |
| VTV Vanguard Mrngstr Val ETF-Aui | Reduce -12.4% | 0.20% | −0.03 |
| C Citigroup Inc. | Reduce -1.4% | 0.78% | −0.03 |
| PG The Procter & Gamble Co. | Reduce -0.5% | 1.40% | −0.03 |
| VNQ Vanguard Real Estate ETF | Reduce -4.3% | 0.48% | −0.03 |
| NEE Nextera Energy Inc. | Reduce -0.6% | 0.58% | −0.03 |
| SNOW Snowflake Inc. | Reduce -5.0% | 0.19% | −0.03 |
| JPM JPMorgan Chase & Co. | Reduce -0.7% | 1.65% | −0.03 |
| COST Costco Wholesale Corp. | Reduce -11.6% | 0.19% | −0.02 |
| MCO Moody's Corp. | Reduce -2.8% | 0.23% | −0.02 |
| WFC Wells Fargo & Co. | Reduce -1.8% | 0.63% | −0.02 |
| CGBL Cap Group Core Balanced | Reduce -2.1% | 0.27% | −0.02 |
| SDY SS SPDR S&P Dividend ETF | Reduce -7.0% | 0.20% | −0.02 |
| STAG Stag Industrial Inc. | Reduce -11.8% | 0.15% | −0.01 |
| QCOM Qualcomm Inc. | Reduce -1.6% | 0.27% | −0.01 |
| PULS Pgim Ultra Short Bond ETF | Reduce -1.7% | 0.27% | −0.01 |
| KHC The Kraft Heinz Co. | Reduce -1.0% | 0.21% | −0.01 |
| TJX TJX Companies Inc. | Reduce -1.9% | 0.19% | −0.01 |
Portfolio Buys Q4 2024 → Q1 2025
| AES AES Corp. | New | 1.20% | +1.20 |
| BRK.B Berkshire Hathaway Inc. Class B | Add +3.9% | 5.16% | +0.79 |
| BINC iShares Flex I A ETF-Usd Inc. | Add +45.9% | 2.26% | +0.67 |
| GOOG Alphabet Inc. Class C | New | 0.53% | +0.53 |
| SO The Southern Co. | Add +0.0% | 4.30% | +0.33 |
| BAM Brookfield Asset Mgmt-A | New | 0.25% | +0.25 |
| CGDV Cap Group Dividend Value | Add +15.8% | 1.77% | +0.21 |
| COP Conocophillips | New | 0.19% | +0.19 |
| XLU St Sr Utl SL SE SPDR ETF-Usd | New | 0.17% | +0.17 |
| D Dominion Energy Inc. | Add +5.3% | 2.87% | +0.17 |
| V Visa Inc. Class A | New | 0.16% | +0.16 |
| HON Honeywell International Inc. | New | 0.16% | +0.16 |
| FCX Freeport-McMoran Inc. | New | 0.15% | +0.15 |
| XLK SS Technology Select Sector | New | 0.15% | +0.15 |
| AEP American Electric Power | New | 0.15% | +0.15 |
| LIN Linde PLC | New | 0.14% | +0.14 |
| CGGR Cap Group Growth Equity | New | 0.14% | +0.14 |
| NEM Newmont Corp. | New | 0.14% | +0.14 |
| CGMU Cap Group Municipal Income | New | 0.14% | +0.14 |
| DE Deere & Co. | New | 0.14% | +0.14 |
| CGCP Cap Group Core Plus Income | New | 0.14% | +0.14 |
| VIG Vanguard Dividend Apprec ETF | Add +25.2% | 0.73% | +0.12 |
| PARAA Paramount Global Class B | Add +22.7% | 0.44% | +0.12 |
| SBI Western Asset Intermediate | Add +13.2% | 1.04% | +0.10 |
| DIVO Amplify CWP Enhan Divid ETF | Add +19.6% | 0.66% | +0.09 |
| PM Philip Morris International | Add +0.1% | 0.42% | +0.09 |
| RTX RTX Corp. | Add +34.7% | 0.27% | +0.09 |
| DVY iShares Select Dividend ETF | Add +27.1% | 0.20% | +0.04 |
| MDLZ Mondelez International Inc. Class A | Add +5.3% | 0.27% | +0.04 |
| TCAF T Rowe PRC Cap Appreciation | Add +7.5% | 3.48% | +0.03 |
| MMU Western Asset Managed Munici | Add +12.2% | 0.34% | +0.03 |
| MO Altria Group Inc. | Add +0.1% | 0.26% | +0.03 |
| IJH iShares Core S&P Midcap ETF | Add +17.2% | 0.29% | +0.02 |
| CG The Carlyle Group Inc. | Add +22.6% | 0.54% | +0.01 |
| JPC Nuveen Prefered & Income Opp | Add +5.1% | 0.27% | +0.01 |
| USMV iShares MSCI USA Min Vol Fac | Add +2.4% | 0.15% | +0.01 |
| VOO Vanguard S&P 500 ETF | Add +8.2% | 0.33% | −0.00 |
| CL Colgate-Palmolive Co. | Add +0.1% | 0.20% | −0.00 |
| LHX L3HARRIS Technologies Inc. | Add +2.6% | 0.17% | −0.00 |
| APD Air Products & Chemicals Inc. | Add +0.1% | 0.19% | −0.00 |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | Add +3.5% | 0.19% | −0.00 |
| NSC Norfolk Southern Corp. | Add +0.1% | 0.17% | −0.00 |
| JEPI JPMorgan Equity Premium Inco | Add +1.3% | 0.17% | −0.00 |
| QQQ Invesco QQQ Trust Series 1 | Add +9.3% | 0.22% | −0.01 |
| PFF iShares Preferred & Income S | Add +4.4% | 1.03% | −0.01 |
| QS Quantumscape Corp. | Add +6.8% | 0.06% | −0.01 |
| AVGO Broadcom Inc. | Add +35.1% | 0.22% | −0.01 |
| ITW Illinois Tool Works | Add +0.1% | 0.26% | −0.01 |
| ADI Analog Devices Inc. | Add +0.1% | 0.18% | −0.02 |
| META Meta Platforms Inc. Class A | Add +2.0% | 0.56% | −0.02 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 204 | $217.7M | HD, CGGO, CGCV, TCAF, BRK.B |
| Q1 2026 | 188 | $192.9M | HD, CGCV, CGGO, TCAF, BRK.B |
| Q4 2025 | 183 | $192.4M | HD, CGCV, CGGO, TCAF, BRK.B |
| Q3 2025 | 173 | $185.4M | HD, CGCV, CGGO, BRK.B, TCAF |
| Q2 2025 | 171 | $157.4M | CGGO, BRK.B, SO, TCAF, IBM |
| Q1 2025 | 164 | $148.5M | BRK.B, CGGO, SO, TCAF, AAPL |
| Q4 2024 | 157 | $143.8M | CGGO, BRK.B, SO, AAPL, TCAF |
| Q3 2024 | 177 | $159.3M | CGGO, BRK.B, SO, AAPL, TCAF |
| Q2 2024 | 166 | $142.5M | CGGO, BRK.B, SO, AAPL, MSFT |
| Q1 2024 | 173 | $142.2M | BRK.B, CGGO, SO, MSFT, AAPL |