Fiduciary Alliance LLC
In its 13F for Q3 2024 (holdings as of September 30, 2024, filed October 11, 2024), Fiduciary Alliance LLC reported 250 stock positions worth $752.6 million. Its top holding was Apple (AAPL) at 6.0% of the portfolio, followed by Microsoft (MSFT, 5.0%) and SS SPDR S&P 500 ETF Trust-US (SPY, 4.3%). Compared with Q2 2024, it opened 53 new positions, sold out of 14, added to 140 and reduced 47. The biggest buy was Exxon Mobil (XOM, shares +218%) and the biggest sale Chevron (CVX, shares −65%).
- Most Recent 13F
- Q2 2026
- Location
- GREENVILLE, SC
- CIK
- 0001954805
- Portfolio Value
- $752.6M (Q3 2024)
- SEC Filing
- 0001954805-24-000006 ↗ filed Oct 11, 2024
Holdings Value
Holdings 250 stocks · $752.6M
| AAPL Apple Inc. | 5.99% | 193,392 | $45.1M | Add +20.6% |
| MSFT Microsoft Corp. | 5.03% | 87,982 | $37.9M | Add +6.5% |
| SPY SS SPDR S&P 500 ETF Trust-US | 4.30% | 56,450 | $32.4M | Add +6.2% |
| JPM JPMorgan Chase & Co. | 3.12% | 111,408 | $23.5M | Add +9.4% |
| BRK.B Berkshire Hathaway Inc. Class B | 3.01% | 49,238 | $22.7M | Add +10.3% |
| NVDA Nvidia Corp. | 2.55% | 157,762 | $19.2M | Add +28.0% |
| AMZN Amazon.com Inc. | 2.35% | 94,809 | $17.7M | Add +25.6% |
| COP Conocophillips | 2.30% | 164,157 | $17.3M | Add +0.5% |
| SPDW Ste STR SPDR PT DW Eu ETF | 2.29% | 458,783 | $17.2M | Add +5.4% |
| HD Home Depot Inc. | 2.13% | 39,521 | $16.0M | Add +13.7% |
| IJR iShares Core S&P Small-Cap E | 1.73% | 111,146 | $13.0M | Add +13.7% |
| JNJ Johnson & Johnson | 1.58% | 73,493 | $11.9M | Add +13.9% |
| CCI Crown Castle Inc. | 1.40% | 88,879 | $10.5M | Add +4.9% |
| WWJD Inspire International ETF | 1.36% | 317,978 | $10.3M | Add +1.4% |
| MDLZ Mondelez International Inc. Class A | 1.35% | 138,236 | $10.2M | Reduce -14.2% |
| FCX Freeport-McMoran Inc. | 1.35% | 203,084 | $10.1M | Add +7.6% |
| DHR Danaher Corp. | 1.32% | 35,735 | $9.9M | Add +12.2% |
| ETN Eaton Corp. PLC | 1.30% | 29,449 | $9.8M | Reduce -4.3% |
| MS Morgan Stanley | 1.29% | 93,288 | $9.7M | Add +13.1% |
| SCHD Schwab US DVD Equity ETF | 1.28% | 114,007 | $9.6M | Add +75.8% |
| SCHG Schwab US Large-Cap Growth | 1.26% | 91,142 | $9.5M | Add +15.7% |
| LMT Lockheed Martin Corp. | 1.26% | 16,195 | $9.5M | Add +7.3% |
| BABA Alibaba Group Holding-SP ADR | 1.22% | 86,317 | $9.2M | Add +14.1% |
| GOOGL Alphabet Inc. Class A | 1.17% | 53,147 | $8.8M | Add +14.0% |
| NEE Nextera Energy Inc. | 1.16% | 103,630 | $8.8M | Add +8.4% |
| SCHR Schwab Intermediate-Term US | 1.16% | 172,579 | $8.7M | Add +13.4% |
| BOTZ Global X Robotics & Artifici | 1.16% | 271,570 | $8.7M | Add +18.5% |
| AMGN Amgen Inc. | 1.14% | 26,684 | $8.6M | Add +1.4% |
| RSG Republic Services Inc. | 1.10% | 41,229 | $8.3M | Add +3.7% |
| IBIT iShares Bitcoin Trust ETF | 1.06% | 220,173 | $8.0M | Add +16.7% |
| MRK Merck & Co. Inc. | 1.04% | 69,201 | $7.9M | Reduce -6.8% |
| XOM Exxon Mobil Corp. | 1.04% | 66,757 | $7.8M | Add +217.5% |
| PYPL PayPal Holdings Inc. | 0.92% | 88,550 | $6.9M | Add +21.5% |
| COST Costco Wholesale Corp. | 0.88% | 7,492 | $6.6M | Add +48.2% |
| QQQ Invesco QQQ Trust Series 1 | 0.85% | 13,089 | $6.4M | Add +53.1% |
| PWR Quanta Services Inc. | 0.84% | 21,227 | $6.3M | Add +17.1% |
| COWZ Pacer US Cash Cows 100 ETF | 0.82% | 106,086 | $6.1M | Add +31.2% |
| TXN Texas Instruments Inc. | 0.81% | 29,377 | $6.1M | Reduce -0.3% |
| SPEM State Street SP PTF Em ETF | 0.79% | 144,615 | $6.0M | Add +8.5% |
| PEP Pepsico Inc. | 0.76% | 33,804 | $5.7M | Reduce -30.6% |
| SGOL Abrdn Physical Gold Shares | 0.74% | 220,650 | $5.5M | Add +1.4% |
| MCO Moody's Corp. | 0.68% | 10,806 | $5.1M | Add +4.9% |
| DIS The Walt Disney Co. filed as DISNEY WALT CO | 0.66% | 51,465 | $5.0M | Reduce -29.9% |
| VFC VF Corp. | 0.64% | 240,100 | $4.8M | Add +18.9% |
| EMXC iShares MSCI Emr MRK Ex Chna | 0.61% | 75,631 | $4.6M | Add +1.3% |
| ISRG Intuitive Surgical Inc. | 0.61% | 9,346 | $4.6M | New |
| CME Cme Group Inc. | 0.58% | 19,914 | $4.4M | Reduce -0.0% |
| CPS Cooper-Standard Holding | 0.58% | 314,690 | $4.4M | Add +21.5% |
| PLTR Palantir Technologies Inc. Class A | 0.57% | 115,375 | $4.3M | Add +16.2% |
| MTB M & T Bank Corp. filed as M & T BK CORP | 0.57% | 23,905 | $4.3M | Add +10.4% |
| HELO JPMorgan Hedged Equity ETF | 0.56% | 69,345 | $4.2M | Add +22.5% |
| MLPX Global X MLP & Energy Infras | 0.54% | 74,016 | $4.0M | Add +3.9% |
| SCHH Schwab US REIT ETF | 0.53% | 173,504 | $4.0M | Add +8.4% |
| GBTC Grayscale Bitcoin Trust ETF | 0.51% | 76,683 | $3.9M | Add +20.6% |
| TFC Truist Financial Corp. | 0.51% | 90,021 | $3.9M | Add +7.9% |
| JPIB JPMorgan Intl BND ETF | 0.50% | 76,840 | $3.7M | Add +3.6% |
| PYLD PIMCO Multisector Bond Actv | 0.49% | 138,458 | $3.7M | New |
| AWK American Water Works Co. Inc. | 0.45% | 23,233 | $3.4M | Add +22.3% |
| LLY Eli Lilly & Co. | 0.44% | 3,727 | $3.3M | Add +415.5% |
| SHV iShares 0-1 Year Treasury Bo | 0.44% | 29,683 | $3.3M | Reduce -15.2% |
| KMI Kinder Morgan Inc. | 0.42% | 144,714 | $3.2M | New |
| CVX Chevron Corp. | 0.42% | 21,544 | $3.2M | Reduce -64.9% |
| AXP American Express Co. | 0.40% | 11,135 | $3.0M | Add +1069.6% |
| BNDX Vanguard Total Intl Bond ETF | 0.38% | 57,536 | $2.9M | Add +26.6% |
| DIA SS SPDR Dow Jones Indus Avg filed as SPDR DOW JONES INDL AVERAGE | 0.38% | 6,720 | $2.8M | Add +188.8% |
| SECT Main Sector Rotation ETF | 0.37% | 52,403 | $2.8M | Reduce -19.1% |
| ICE Intercontinental Exchange Inc. | 0.37% | 17,102 | $2.7M | Add +15.1% |
| GOOG Alphabet Inc. Class C | 0.36% | 16,202 | $2.7M | Add +113.3% |
| RSP Invesco S&P 500 Equal Weight | 0.36% | 15,041 | $2.7M | New |
| ITOT iShares Core S&P Total U.S. | 0.36% | 21,447 | $2.7M | Add +2.9% |
| ORCL Oracle Corp. | 0.36% | 15,790 | $2.7M | New |
| MSTR Strategy Inc. filed as MICROSTRATEGY INC | 0.36% | 15,871 | $2.7M | Add +22.8% |
| IGSB iShares 1-5Y Inv Grade Corp. | 0.36% | 50,790 | $2.7M | Add +674.4% |
| MELI MercadoLibre Inc. | 0.34% | 1,254 | $2.6M | New |
| SHY iShares 1-3 Year Treasury Bo | 0.34% | 30,821 | $2.6M | Add +356.3% |
| FBTC Fidelity Wise Origin Bitcoin | 0.34% | 46,018 | $2.6M | New |
| BIBL Inspire 100 ETF | 0.34% | 62,391 | $2.5M | Reduce -9.7% |
| VRIG Invesco Variable Rate Invest | 0.33% | 99,883 | $2.5M | Add +12.3% |
| XBI SS SPDR S&P Biotech ETF | 0.31% | 23,966 | $2.4M | Add +2.8% |
| VTI VG Morningstar TS MKT ETF-US | 0.31% | 8,335 | $2.4M | Add +313.0% |
| MKL Markel Group Inc. | 0.31% | 1,502 | $2.4M | Reduce -2.1% |
| MINT PIMCO Enhanced Short Maturit | 0.30% | 22,761 | $2.3M | Add +16.5% |
| NANR Sta STR SP S&P Nor An Res-Ui | 0.30% | 39,675 | $2.2M | Add +13.6% |
| CIBR First Trust Nasdaq Cybersecu | 0.30% | 37,554 | $2.2M | Add +19.4% |
| CRWD CrowdStrike Holdings Inc. Class A | 0.29% | 7,756 | $2.2M | Reduce -8.3% |
| JPIE JPMorgan Income ETF | 0.28% | 44,892 | $2.1M | Add +20.7% |
| SPHY SS SPDR P High Yield ETF | 0.23% | 73,259 | $1.8M | Add +13.6% |
| COIN Coinbase Global Inc. Class A | 0.23% | 9,581 | $1.7M | Add +15.0% |
| UNH Unitedhealth Group Inc. | 0.21% | 2,743 | $1.6M | Add +91.7% |
| IVW iShares S&P 500 Growth ETF | 0.21% | 16,640 | $1.6M | Reduce -1.1% |
| SGOV iShares 0-3 Month Treasury B | 0.21% | 15,799 | $1.6M | New |
| SPHQ Invesco S&P 500 Quality ETF | 0.21% | 23,559 | $1.6M | Reduce -2.1% |
| MA Mastercard Inc. Class A | 0.21% | 3,136 | $1.5M | Add +148.3% |
| QQH HCM Defender 100 Index ETF | 0.20% | 23,638 | $1.5M | Reduce -8.6% |
| TSLA Tesla Inc. | 0.20% | 5,649 | $1.5M | Add +75.5% |
| WMT Walmart Inc. | 0.19% | 17,842 | $1.4M | Add +48.2% |
| PREF Pri Spe Pre Sec Acti-Usd Inc. | 0.19% | 75,302 | $1.4M | New |
| LGH HCM Defender 500 Index ETF | 0.18% | 26,576 | $1.3M | Reduce -7.9% |
| EPI Wisdomtree India Earnings | 0.18% | 26,619 | $1.3M | Add +2.6% |
| MCD McDonald's Corp. | 0.18% | 4,378 | $1.3M | Add +22.6% |
Options reported separately and not counted above: BABA calls ($297K), TSLA calls ($52K), MSTR calls ($51K).
Other holdings (2): bonds, preferreds, convertibles and warrants · $983K (not counted above)
Total filed on the 13F, all lines: $753.5M.
Portfolio Sells Q2 2024 → Q3 2024
| CVX Chevron Corp. | Reduce -64.9% | 0.42% | −1.14 |
| FERG Ferguson Jersey Ltd. | Sold out | 0.00% | −0.75 |
| PEP Pepsico Inc. | Reduce -30.6% | 0.76% | −0.53 |
| DIS The Walt Disney Co. | Reduce -29.9% | 0.66% | −0.51 |
| EW Edwards Lifesciences Corp. | Sold out | 0.00% | −0.51 |
| MRK Merck & Co. Inc. | Reduce -6.8% | 1.04% | −0.50 |
| MDLZ Mondelez International Inc. Class A | Reduce -14.2% | 1.35% | −0.38 |
| HON Honeywell International Inc. | Reduce -76.2% | 0.07% | −0.30 |
| QQQE Dirx Nasdaq-100EQ Wi ETF-Usd | Sold out | 0.00% | −0.27 |
| ETN Eaton Corp. PLC | Reduce -4.3% | 1.30% | −0.27 |
| IGPT Invesco AI and Next Gen Soft | Sold out | 0.00% | −0.25 |
| CRWD CrowdStrike Holdings Inc. Class A | Reduce -8.3% | 0.29% | −0.24 |
| SHV iShares 0-1 Year Treasury Bo | Reduce -15.2% | 0.44% | −0.19 |
| CALF PCR US SM CP CSH CWS ETF-Usd | Sold out | 0.00% | −0.17 |
| SECT Main Sector Rotation ETF | Reduce -19.1% | 0.37% | −0.16 |
| TXN Texas Instruments Inc. | Reduce -0.3% | 0.81% | −0.14 |
| BIBL Inspire 100 ETF | Reduce -9.7% | 0.34% | −0.09 |
| MKL Markel Group Inc. | Reduce -2.1% | 0.31% | −0.08 |
| QQH HCM Defender 100 Index ETF | Reduce -8.6% | 0.20% | −0.07 |
| BLOK Amplify Blockchain Tech ETF | Reduce -46.0% | 0.05% | −0.06 |
| IFRA iShares US Infrastructure | Reduce -46.0% | 0.06% | −0.06 |
| LGH HCM Defender 500 Index ETF | Reduce -7.9% | 0.18% | −0.06 |
| CME Cme Group Inc. | Reduce -0.0% | 0.58% | −0.05 |
| JEPQ JPM Nasdaq Equity Premium | Reduce -7.6% | 0.16% | −0.05 |
| ETSY Etsy Inc. | Sold out | 0.00% | −0.05 |
| MARA Mara Holdings Inc. | Sold out | 0.00% | −0.05 |
| CGW Invesco S&P Global Water Ind | Reduce -44.5% | 0.05% | −0.05 |
| IVW iShares S&P 500 Growth ETF | Reduce -1.1% | 0.21% | −0.05 |
| JEPI JPMorgan Equity Premium Inco | Sold out | 0.00% | −0.04 |
| WRK Westrock Co. | Sold out | 0.00% | −0.04 |
| SPHQ Invesco S&P 500 Quality ETF | Reduce -2.1% | 0.21% | −0.04 |
| BA The Boeing Co. | Sold out | 0.00% | −0.03 |
| ROBO Robo Global Robotics and Aut | Reduce -26.1% | 0.05% | −0.03 |
| TMAT Main Thematic Innovation ETF | Sold out | 0.00% | −0.03 |
| QQQM Invesco Nasdaq 100 ETF | Reduce -14.9% | 0.06% | −0.03 |
| AHCO Adapthealth Corp. | Sold out | 0.00% | −0.03 |
| RIOT Riot Platforms Inc. | Sold out | 0.00% | −0.02 |
| JPST JPMorgan Ultra-Short Income | Reduce -5.4% | 0.08% | −0.02 |
| SPYG SS SPDR P S&P 500 Growth ETF | Reduce -2.8% | 0.09% | −0.02 |
| VGK Vanguard Ftse Europe ETF | Reduce -10.0% | 0.07% | −0.02 |
| SLYG SS SPDR S&P 600 SC GR ETF | Reduce -8.2% | 0.08% | −0.02 |
| DFAC Dimensional US Core Equity 2 | Reduce -9.8% | 0.06% | −0.02 |
| GVLU Gotham 1000 Value ETF | Reduce -6.6% | 0.08% | −0.02 |
| SCHW Schwab (charles) Corp. | Reduce -2.4% | 0.04% | −0.02 |
| IVV iShares Core S&P 500 ETF | Reduce -2.4% | 0.08% | −0.02 |
| SNSR Global X Internet of Things | Reduce -13.9% | 0.03% | −0.01 |
| IEI iShares 3-7 Year Treasury Bo | Reduce -4.7% | 0.06% | −0.01 |
| QTUM Defiance Quantum ETF | Reduce -15.0% | 0.03% | −0.01 |
| AVXL Anavex Life Sciences Corp. | Sold out | 0.00% | −0.01 |
| CMCSA Comcast Corp. Class A | Reduce -8.8% | 0.04% | −0.01 |
Portfolio Buys Q2 2024 → Q3 2024
| XOM Exxon Mobil Corp. | Add +217.5% | 1.04% | +0.65 |
| ISRG Intuitive Surgical Inc. | New | 0.61% | +0.61 |
| PYLD PIMCO Multisector Bond Actv | New | 0.49% | +0.49 |
| SCHD Schwab US DVD Equity ETF | Add +75.8% | 1.28% | +0.46 |
| KMI Kinder Morgan Inc. | New | 0.42% | +0.42 |
| AXP American Express Co. | Add +1069.6% | 0.40% | +0.36 |
| RSP Invesco S&P 500 Equal Weight | New | 0.36% | +0.36 |
| ORCL Oracle Corp. | New | 0.36% | +0.36 |
| MELI MercadoLibre Inc. | New | 0.34% | +0.34 |
| BABA Alibaba Group Holding-SP ADR | Add +14.1% | 1.22% | +0.34 |
| FBTC Fidelity Wise Origin Bitcoin | New | 0.34% | +0.34 |
| LLY Eli Lilly & Co. | Add +415.5% | 0.44% | +0.33 |
| IGSB iShares 1-5Y Inv Grade Corp. | Add +674.4% | 0.36% | +0.30 |
| SHY iShares 1-3 Year Treasury Bo | Add +356.3% | 0.34% | +0.25 |
| AAPL Apple Inc. | Add +20.6% | 5.99% | +0.25 |
| HD Home Depot Inc. | Add +13.7% | 2.13% | +0.24 |
| DIA SS SPDR Dow Jones Indus Avg | Add +188.8% | 0.38% | +0.23 |
| VTI VG Morningstar TS MKT ETF-US | Add +313.0% | 0.31% | +0.23 |
| PYPL PayPal Holdings Inc. | Add +21.5% | 0.92% | +0.22 |
| VFC VF Corp. | Add +18.9% | 0.64% | +0.22 |
| SGOV iShares 0-3 Month Treasury B | New | 0.21% | +0.21 |
| PREF Pri Spe Pre Sec Acti-Usd Inc. | New | 0.19% | +0.19 |
| COST Costco Wholesale Corp. | Add +48.2% | 0.88% | +0.18 |
| QQQ Invesco QQQ Trust Series 1 | Add +53.1% | 0.85% | +0.17 |
| TJX TJX Companies Inc. | New | 0.15% | +0.15 |
| PLTR Palantir Technologies Inc. Class A | Add +16.2% | 0.57% | +0.15 |
| RPM RPM International Inc. | New | 0.15% | +0.15 |
| GOOG Alphabet Inc. Class C | Add +113.3% | 0.36% | +0.13 |
| LMT Lockheed Martin Corp. | Add +7.3% | 1.26% | +0.12 |
| MA Mastercard Inc. Class A | Add +148.3% | 0.21% | +0.11 |
| PWR Quanta Services Inc. | Add +17.1% | 0.84% | +0.11 |
| COWZ Pacer US Cash Cows 100 ETF | Add +31.2% | 0.82% | +0.11 |
| GIS General Mills Inc. | New | 0.10% | +0.10 |
| UNH Unitedhealth Group Inc. | Add +91.7% | 0.21% | +0.10 |
| CCI Crown Castle Inc. | Add +4.9% | 1.40% | +0.09 |
| NVDA Nvidia Corp. | Add +28.0% | 2.55% | +0.09 |
| SO The Southern Co. | Add +250.9% | 0.13% | +0.09 |
| UBER Uber Technologies Inc. | New | 0.09% | +0.09 |
| BAC Bank of America Corp. | Add +253.2% | 0.13% | +0.08 |
| MSTR Strategy Inc. | Add +22.8% | 0.36% | +0.08 |
| CPS Cooper-Standard Holding | Add +21.5% | 0.58% | +0.08 |
| DHR Danaher Corp. | Add +12.2% | 1.32% | +0.08 |
| TSLA Tesla Inc. | Add +75.5% | 0.20% | +0.08 |
| TSCO Tractor Supply Company | New | 0.07% | +0.07 |
| PANW Palo Alto Networks Inc. | New | 0.07% | +0.07 |
| IEF iShares 7-10 Year Treasury B | New | 0.07% | +0.07 |
| NEE Nextera Energy Inc. | Add +8.4% | 1.16% | +0.07 |
| ACN Accenture PLC Class A | Add +128.5% | 0.13% | +0.07 |
| ETHA iShares Ethereum Trust ETF | New | 0.07% | +0.07 |
| CMA Comerica Inc. | New | 0.07% | +0.07 |
Options Activity Q2 2024 → Q3 2024
| BABA Alibaba Group Holding-SP ADR | call | New | 2,800 | $297K |
| TSLA Tesla Inc. | call | New | 200 | $52K |
| MSTR Strategy Inc. | call | New | 300 | $51K |
Calls and puts are listed by the shares they cover; their value is not part of the stock holdings above.
Notes & Other Activity Q2 2024 → Q3 2024
| CORZZ Core Scientific Inc. - 29 | *W EXP 01/23/202 | Reduce -0.5% | 52,450 | $617K |
| CORZW Core Scientific Inc. - 27 | *W EXP 01/23/202 | Reduce -13.8% | 54,534 | $366K |
| PETVW Petvivo Holdings Inc. -CW26 | *W EXP 08/13/202 | Sold out | 10,000 | $420before exit |
Bonds, preferreds, convertibles and warrants; not part of the stock holdings or percentages above.
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 535 | $1.5B | AAPL, SPYM, JPM, MSFT, NVDA |
| Q1 2026 | 544 | $1.7B | AAPL, MSFT, NVDA, AMZN, JPM |
| Q4 2025 | 506 | $1.5B | AAPL, SPY, MSFT, JPM, NVDA |
| Q3 2025 | 489 | $1.5B | AAPL, MSFT, SPY, JPM, NVDA |
| Q2 2025 | 476 | $1.3B | MSFT, AAPL, SPY, JPM, NVDA |
| Q1 2025 | 383 | $1.0B | AAPL, SPY, MSFT, JPM, BRK.B |
| Q4 2024 | 351 | $988.0M | AAPL, MSFT, SPY, JPM, AMZN |
| Q3 2024 | 250 | $752.6M | AAPL, MSFT, SPY, JPM, BRK.B |
| Q2 2024 | 210 | $615.4M | MSFT, AAPL, SPY, JPM, COP |
| Q1 2024 | 193 | $566.4M | MSFT, AAPL, SPY, JPM, COP |