GEN Financial Management, INC.
In its 13F for Q4 2024 (holdings as of December 31, 2024, filed January 24, 2025), GEN Financial Management, INC. reported 56 stock positions worth $154.1 million. Its top holding was Vanguard Dividend Apprec ETF (VIG) at 18.1% of the portfolio, followed by Schwab US Large-Cap ETF (SCHX, 16.8%) and Vanguard Int Div App Indx FD (VIGI, 16.6%).
- Most Recent 13F
- Q2 2026
- Location
- PLYMOUTH, MN
- CIK
- 0002032497
- Portfolio Value
- $154.1M (Q4 2024)
- SEC Filing
- 0002032497-25-000001 ↗ filed Jan 24, 2025
Holdings Value
Holdings 56 stocks · $154.1M
| VIG Vanguard Dividend Apprec ETF | 18.13% | 142,603 | $27.9M | — |
| SCHX Schwab US Large-Cap ETF | 16.79% | 1,116,276 | $25.9M | — |
| VIGI Vanguard Int Div App Indx FD | 16.61% | 319,877 | $25.6M | — |
| VGSH Vanguard Short-Term Treasury | 12.72% | 336,919 | $19.6M | — |
| COWZ Pacer US Cash Cows 100 ETF | 11.35% | 309,296 | $17.5M | — |
| VTEB Vanguard Tax-Exempt Bond ETF | 2.10% | 64,518 | $3.2M | — |
| DFLV Dim US Large Cap Value ETF | 1.38% | 70,604 | $2.1M | — |
| VOOG Vanguard S&P 500 Growth ETF | 1.10% | 4,636 | $1.7M | — |
| DFIC Dimensional International Co. | 1.07% | 63,541 | $1.6M | — |
| IVV iShares Core S&P 500 ETF | 0.95% | 2,495 | $1.5M | — |
| BRK.B Berkshire Hathaway Inc. Class B | 0.94% | 3,197 | $1.4M | — |
| DUHP Dimensional US High Profi Et | 0.86% | 39,291 | $1.3M | — |
| IGSB iShares 1-5Y Inv Grade Corp. | 0.81% | 24,234 | $1.3M | — |
| DFCF Dimensional Core Fixed Inc. | 0.80% | 29,682 | $1.2M | — |
| SHY iShares 1-3 Year Treasury Bo | 0.78% | 14,569 | $1.2M | — |
| VT Vanguard Tot World STK ETF | 0.72% | 9,419 | $1.1M | — |
| FETH Fidelity Ethereum Fund | 0.70% | 32,394 | $1.1M | — |
| AOA iShares Core 80/20 Aggressiv | 0.65% | 13,087 | $1.0M | — |
| UNH Unitedhealth Group Inc. | 0.64% | 1,951 | $987K | — |
| MSFT Microsoft Corp. | 0.63% | 2,319 | $977K | — |
| VV Vngrd Mrgstr LRG-Cap ETF-Usd | 0.63% | 3,597 | $970K | — |
| SHYG iShares 0-5 YR HY Corp. Bond | 0.58% | 20,998 | $895K | — |
| VB Vanguard Most SM-Cap ETF-Usd | 0.57% | 3,649 | $877K | — |
| VBK Van Morst SML-Cap Gro-Usd Inc. | 0.53% | 2,929 | $820K | — |
| SDY SS SPDR S&P Dividend ETF | 0.52% | 6,009 | $794K | — |
| CMBS iShares CMBS ETF | 0.47% | 15,385 | $726K | — |
| IVW iShares S&P 500 Growth ETF | 0.46% | 6,933 | $704K | — |
| AMGN Amgen Inc. | 0.42% | 2,502 | $652K | — |
| PH Parker Hannifin Corp. | 0.39% | 945 | $601K | — |
| MBB iShares MBS ETF | 0.37% | 6,202 | $569K | — |
| DFSV Dimensional US Small Cap Val | 0.35% | 17,768 | $547K | — |
| ITOT iShares Core S&P Total U.S. | 0.35% | 4,137 | $532K | — |
| VUG Vanguard Mrngstar GR ETF-Sui | 0.34% | 1,285 | $527K | — |
| VOT Vngrd Mrngstr MC GRW ETF-Usd | 0.31% | 1,890 | $480K | — |
| AAPL Apple Inc. | 0.30% | 1,847 | $462K | — |
| PNR Pentair PLC | 0.29% | 4,427 | $446K | — |
| IVE iShares S&P 500 Value ETF | 0.29% | 2,304 | $440K | — |
| HON Honeywell International Inc. | 0.25% | 1,672 | $378K | — |
| MMM 3M Co. | 0.24% | 2,891 | $373K | — |
| AOR iShares Core 60/40 Balanced | 0.21% | 5,694 | $326K | — |
| BINC iShares Flex I A ETF-Usd Inc. | 0.21% | 6,243 | $325K | — |
| XEL Xcel Energy Inc. | 0.20% | 4,457 | $301K | — |
| BSX Boston Scientific Corp. | 0.17% | 2,979 | $266K | — |
| AMZN Amazon.com Inc. | 0.17% | 1,165 | $256K | — |
| IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS | 0.16% | 1,131 | $249K | — |
| ACN Accenture PLC Class A | 0.16% | 686 | $241K | — |
| BILS SS Spdrb B 3-12M T-Bill ETF | 0.15% | 2,277 | $226K | — |
| TECH Bio-Techne Corp. | 0.15% | 3,106 | $224K | — |
| BMY Bristol-Myers Squibb Co. | 0.14% | 3,925 | $222K | — |
| NVDA Nvidia Corp. | 0.14% | 1,639 | $220K | — |
| MCD McDonald's Corp. | 0.14% | 726 | $210K | — |
| ACWI iShares MSCI Acwi ETF | 0.14% | 1,788 | $210K | — |
| CVX Chevron Corp. | 0.14% | 1,443 | $209K | — |
| DIS The Walt Disney Co. filed as DISNEY WALT CO | 0.14% | 1,871 | $208K | — |
| DFIS Dimensional International SM | 0.13% | 8,322 | $204K | — |
| VFL Abrdn National Municipal Inc. | 0.09% | 13,324 | $135K | — |
Portfolio Sells Q4 2024
No earlier filing to compare with.
Portfolio Buys Q4 2024
No earlier filing to compare with.
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 41 | $165.9M | SCHX, VIG, VIGI, FSMD, VGSH |
| Q1 2026 | 51 | $161.5M | VIG, SCHX, VIGI, FSMD, VGSH |
| Q4 2025 | 47 | $158.8M | VIG, SCHX, VIGI, VGSH, FSMD |
| Q3 2025 | 44 | $116.0M | VIG, SCHX, VIGI, COWZ, VGSH |
| Q2 2025 | 44 | $122.3M | VIG, VIGI, SCHX, VGSH, COWZ |
| Q1 2025 | 51 | $147.6M | VIG, VIGI, SCHX, VGSH, COWZ |
| Q4 2024 | 56 | $154.1M | VIG, SCHX, VIGI, VGSH, COWZ |