GEN Financial Management, INC.
In its 13F for Q1 2026 (holdings as of March 31, 2026, filed April 16, 2026), GEN Financial Management, INC. reported 51 stock positions worth $161.5 million. Its top holding was Vanguard Dividend Apprec ETF (VIG) at 15.1% of the portfolio, followed by Schwab US Large-Cap ETF (SCHX, 14.8%) and Vanguard Int Div App Indx FD (VIGI, 11.1%). Compared with Q4 2025, it opened 4 new positions, added to 23 and reduced 13. The biggest buy was a new position in Vanguard SH Term Tax-Ex Bond (VTES) and the biggest sale Vanguard Short-Term Treasury (VGSH, shares −6%).
- Most Recent 13F
- Q2 2026
- Location
- PLYMOUTH, MN
- CIK
- 0002032497
- Portfolio Value
- $161.5M (Q1 2026)
- SEC Filing
- 0002032497-26-000003 ↗ filed Apr 16, 2026
Holdings Value
Holdings 51 stocks · $161.5M
| VIG Vanguard Dividend Apprec ETF | 15.14% | 113,693 | $24.5M | Add +0.2% |
| SCHX Schwab US Large-Cap ETF | 14.78% | 931,113 | $23.9M | Add +3.9% |
| VIGI Vanguard Int Div App Indx FD | 11.11% | 202,792 | $17.9M | Add +2.3% |
| FSMD Fidelity Small-Mid Multifact | 8.40% | 303,411 | $13.6M | Add +1.6% |
| VGSH Vanguard Short-Term Treasury | 7.88% | 217,502 | $12.7M | Reduce -6.3% |
| COWZ Pacer US Cash Cows 100 ETF | 7.79% | 201,184 | $12.6M | Reduce -0.8% |
| DFIS Dimensional International SM | 6.57% | 315,001 | $10.6M | Add +2.7% |
| VCRB Vanguard Core Bond ETF | 5.20% | 108,509 | $8.4M | Add +5.7% |
| SLYG SS SPDR S&P 600 SC GR ETF | 1.71% | 28,595 | $2.8M | Reduce -1.8% |
| MDYG SS SPDR S&P 400 MC GR ETF | 1.44% | 24,312 | $2.3M | Add +16.8% |
| BND Vanguard Total Bond Market | 1.44% | 31,634 | $2.3M | Add +1.7% |
| DFLV Dim US Large Cap Value ETF | 1.28% | 57,763 | $2.1M | Reduce -0.1% |
| DFIC Dimensional International Co. | 1.16% | 52,832 | $1.9M | Reduce -0.2% |
| VTEB Vanguard Tax-Exempt Bond ETF | 1.13% | 36,619 | $1.8M | Reduce -10.3% |
| VOOG Vanguard S&P 500 Growth ETF | 1.10% | 4,371 | $1.8M | Reduce -4.5% |
| VTES Vanguard SH Term Tax-Ex Bond | 0.87% | 13,821 | $1.4M | New |
| IVV iShares Core S&P 500 ETF | 0.76% | 1,868 | $1.2M | No change |
| VBIL Vanguard 0-3M T-Bill ETF | 0.69% | 14,830 | $1.1M | Add +81.6% |
| DUHP Dimensional US High Profi Et | 0.69% | 30,356 | $1.1M | Add +0.5% |
| BRK.B Berkshire Hathaway Inc. Class B | 0.69% | 2,317 | $1.1M | Add +2.4% |
| DFSV Dimensional US Small Cap Val | 0.68% | 31,366 | $1.1M | Reduce -0.6% |
| VT Vanguard Tot World STK ETF | 0.64% | 7,529 | $1.0M | Add +0.3% |
| DFCF Dimensional Core Fixed Inc. | 0.63% | 23,968 | $1.0M | No change |
| SDY SS SPDR S&P Dividend ETF | 0.56% | 6,163 | $899K | No change |
| VBK Van Morst SML-Cap Gro-Usd Inc. | 0.54% | 2,912 | $880K | Add +0.1% |
| VV Vngrd Mrgstr LRG-Cap ETF-Usd | 0.54% | 2,904 | $868K | No change |
| AOA iShares Core 80/20 Aggressiv | 0.52% | 9,475 | $838K | Reduce -2.5% |
| IVW iShares S&P 500 Growth ETF | 0.48% | 6,912 | $782K | Add +5.8% |
| AVMC Avantis US Mid Cap Eq ETF | 0.46% | 10,305 | $744K | Add +1.9% |
| VWO Vanguard Ftse Emerging Marke | 0.42% | 12,527 | $677K | Add +0.4% |
| MSFT Microsoft Corp. | 0.38% | 1,646 | $609K | Add +8.9% |
| ITOT iShares Core S&P Total U.S. | 0.36% | 4,137 | $589K | No change |
| DFAR Dimensional US Real Est ETF | 0.32% | 21,966 | $520K | New |
| IVE iShares S&P 500 Value ETF | 0.30% | 2,294 | $484K | No change |
| AVUV Avantis US Small Cap Value | 0.29% | 4,188 | $463K | No change |
| AAPL Apple Inc. | 0.28% | 1,756 | $446K | Add +31.6% |
| VOT Vngrd Mrngstr MC GRW ETF-Usd | 0.26% | 1,640 | $422K | No change |
| VUG Vanguard Mrngstar GR ETF-Sui | 0.24% | 875 | $382K | Add +1.2% |
| IGSB iShares 1-5Y Inv Grade Corp. | 0.22% | 6,751 | $355K | No change |
| HON Honeywell International Inc. | 0.22% | 1,559 | $352K | Add +0.6% |
| AVGO Broadcom Inc. | 0.21% | 1,113 | $344K | Add +71.2% |
| IGF iShares Global Infrastructur | 0.20% | 4,927 | $330K | Add +0.4% |
| VNQ Vanguard Real Estate ETF | 0.20% | 3,709 | $329K | Reduce -12.1% |
| DISV Dimensional International SM | 0.20% | 8,229 | $325K | Reduce -0.6% |
| AOR iShares Core 60/40 Balanced | 0.18% | 4,587 | $295K | Add +29.0% |
| GOOGL Alphabet Inc. Class A | 0.16% | 904 | $260K | New |
| ACWI iShares MSCI Acwi ETF | 0.15% | 1,788 | $247K | No change |
| PNR Pentair PLC | 0.15% | 2,734 | $238K | Reduce -15.2% |
| AMZN Amazon.com Inc. | 0.15% | 1,140 | $237K | New |
| CVX Chevron Corp. | 0.15% | 1,142 | $236K | Reduce -40.0% |
| VFL Abrdn National Municipal Inc. | 0.08% | 13,324 | $133K | No change |
Portfolio Sells Q4 2025 → Q1 2026
| VGSH Vanguard Short-Term Treasury | Reduce -6.3% | 7.88% | −0.71 |
| VOOG Vanguard S&P 500 Growth ETF | Reduce -4.5% | 1.10% | −0.18 |
| VTEB Vanguard Tax-Exempt Bond ETF | Reduce -10.3% | 1.13% | −0.16 |
| PNR Pentair PLC | Reduce -15.2% | 0.15% | −0.06 |
| CVX Chevron Corp. | Reduce -40.0% | 0.15% | −0.04 |
| VNQ Vanguard Real Estate ETF | Reduce -12.1% | 0.20% | −0.03 |
| AOA iShares Core 80/20 Aggressiv | Reduce -2.5% | 0.52% | −0.03 |
| SLYG SS SPDR S&P 600 SC GR ETF | Reduce -1.8% | 1.71% | −0.02 |
| DISV Dimensional International SM | Reduce -0.6% | 0.20% | +0.00 |
| DFIC Dimensional International Co. | Reduce -0.2% | 1.16% | +0.01 |
| DFSV Dimensional US Small Cap Val | Reduce -0.6% | 0.68% | +0.03 |
| DFLV Dim US Large Cap Value ETF | Reduce -0.1% | 1.28% | +0.03 |
| COWZ Pacer US Cash Cows 100 ETF | Reduce -0.8% | 7.79% | +0.08 |
Portfolio Buys Q4 2025 → Q1 2026
| VTES Vanguard SH Term Tax-Ex Bond | New | 0.87% | +0.87 |
| DFAR Dimensional US Real Est ETF | New | 0.32% | +0.32 |
| VBIL Vanguard 0-3M T-Bill ETF | Add +81.6% | 0.69% | +0.31 |
| MDYG SS SPDR S&P 400 MC GR ETF | Add +16.8% | 1.44% | +0.23 |
| DFIS Dimensional International SM | Add +2.7% | 6.57% | +0.21 |
| VCRB Vanguard Core Bond ETF | Add +5.7% | 5.20% | +0.16 |
| GOOGL Alphabet Inc. Class A | New | 0.16% | +0.16 |
| AMZN Amazon.com Inc. | New | 0.15% | +0.15 |
| FSMD Fidelity Small-Mid Multifact | Add +1.6% | 8.40% | +0.10 |
| AVGO Broadcom Inc. | Add +71.2% | 0.21% | +0.07 |
| AAPL Apple Inc. | Add +31.6% | 0.28% | +0.05 |
| AOR iShares Core 60/40 Balanced | Add +29.0% | 0.18% | +0.04 |
| HON Honeywell International Inc. | Add +0.6% | 0.22% | +0.03 |
| IGF iShares Global Infrastructur | Add +0.4% | 0.20% | +0.01 |
| AVMC Avantis US Mid Cap Eq ETF | Add +1.9% | 0.46% | +0.01 |
| VWO Vanguard Ftse Emerging Marke | Add +0.4% | 0.42% | −0.00 |
| BND Vanguard Total Bond Market | Add +1.7% | 1.44% | −0.01 |
| VBK Van Morst SML-Cap Gro-Usd Inc. | Add +0.1% | 0.54% | −0.01 |
| VT Vanguard Tot World STK ETF | Add +0.3% | 0.64% | −0.02 |
| IVW iShares S&P 500 Growth ETF | Add +5.8% | 0.48% | −0.02 |
| BRK.B Berkshire Hathaway Inc. Class B | Add +2.4% | 0.69% | −0.03 |
| VUG Vanguard Mrngstar GR ETF-Sui | Add +1.2% | 0.24% | −0.03 |
| DUHP Dimensional US High Profi Et | Add +0.5% | 0.69% | −0.03 |
| MSFT Microsoft Corp. | Add +8.9% | 0.38% | −0.08 |
| VIGI Vanguard Int Div App Indx FD | Add +2.3% | 11.11% | −0.31 |
| SCHX Schwab US Large-Cap ETF | Add +3.9% | 14.78% | −0.40 |
| VIG Vanguard Dividend Apprec ETF | Add +0.2% | 15.14% | −0.56 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 41 | $165.9M | SCHX, VIG, VIGI, FSMD, VGSH |
| Q1 2026 | 51 | $161.5M | VIG, SCHX, VIGI, FSMD, VGSH |
| Q4 2025 | 47 | $158.8M | VIG, SCHX, VIGI, VGSH, FSMD |
| Q3 2025 | 44 | $116.0M | VIG, SCHX, VIGI, COWZ, VGSH |
| Q2 2025 | 44 | $122.3M | VIG, VIGI, SCHX, VGSH, COWZ |
| Q1 2025 | 51 | $147.6M | VIG, VIGI, SCHX, VGSH, COWZ |
| Q4 2024 | 56 | $154.1M | VIG, SCHX, VIGI, VGSH, COWZ |