Vision Capital Management, Inc.

In its 13F for Q3 2024 (holdings as of September 30, 2024, filed November 5, 2024), Vision Capital Management, Inc. reported 127 stock positions worth $709.4 million. Its top holding was iShares Core S&P 500 ETF (IVV) at 9.1% of the portfolio, followed by Vanguard Ftse Developed ETF (VEA, 7.7%) and Apple (AAPL, 7.5%). Compared with Q2 2024, it opened 9 new positions, sold out of 4, added to 56 and reduced 42. The biggest buy was U-Haul Holding Co.-Non Voting (UHAL.B, shares +2%) and the biggest sale iShares Core S&P 500 ETF (IVV, shares −6%).

Most Recent 13F
Q2 2026
Location
PORTLAND, OR
CIK
0001417889
Portfolio Value
$709.4M (Q3 2024)
SEC Filing
0001417889-24-000007 ↗ filed Nov 5, 2024

Holdings Value

0$200.0M$400.0M$600.0M$800.0M$1.0B Q1 2024: $670.4M Q1 2024 Q2 2024: $672.2M Q2 2024 Q3 2024: $709.4M $709.4M Q3 2024 Q4 2024: $680.5M Q4 2024 Q1 2025: $693.8M Q1 2025 Q2 2025: $761.0M Q2 2025 Q3 2025: $810.6M Q3 2025 Q4 2025: $829.5M Q4 2025 Q1 2026: $791.9M Q1 2026 Q2 2026: $875.9M Q2 2026

Holdings 127 stocks · $709.4M

IVV iShares Core S&P 500 ETF 9.05% 111,309 $64.2M Reduce -6.3%
VEA Vanguard Ftse Developed ETF 7.70% 1,034,828 $54.6M Add +1.2%
AAPL Apple Inc. 7.49% 227,956 $53.1M Reduce -0.5%
MSFT Microsoft Corp. 4.30% 70,863 $30.5M Add +1.8%
VBK Van Morst SML-Cap Gro-Usd Inc. 3.82% 101,422 $27.1M Add +4.3%
IJR iShares Core S&P Small-Cap E 3.65% 221,310 $25.9M Reduce -0.2%
VWO Vanguard Ftse Emerging Marke 3.34% 494,676 $23.7M Add +1.7%
GOOGL Alphabet Inc. Class A 2.92% 124,827 $20.7M Reduce -1.0%
IAU iShares Gold Trust 2.58% 367,567 $18.3M Add +0.1%
AMZN Amazon.com Inc. 2.57% 97,911 $18.2M Reduce -0.2%
IDEV iShares Core MSCI Dev MKTS 2.52% 252,872 $17.9M Reduce -2.2%
LQD Ishr Ibx Usd Invgd CB ETF-Ui 2.23% 139,884 $15.8M Add +1.6%
SHW The Sherwin-Williams Co. 2.10% 38,939 $14.9M Reduce -5.2%
UHAL.B U-Haul Holding Co.-Non Voting 1.91% 187,794 $13.5M Add +2.1%
V Visa Inc. Class A 1.87% 48,212 $13.3M Add +6.2%
NVDA Nvidia Corp. 1.76% 102,684 $12.5M Reduce -8.3%
AMGN Amgen Inc. 1.58% 34,885 $11.2M Reduce -0.8%
IJH iShares Core S&P Midcap ETF 1.57% 179,220 $11.2M Reduce -2.0%
JNJ Johnson & Johnson 1.51% 66,075 $10.7M Add +12.9%
BR Broadridge Financial Solutio 1.50% 49,411 $10.6M Add +1.1%
COST Costco Wholesale Corp. 1.37% 10,941 $9.7M Reduce -11.6%
SCHF Schwab Intl Equity ETF 1.36% 234,646 $9.6M Add +1.0%
SBUX Starbucks Corp. 1.32% 96,152 $9.4M Add +1.8%
HON Honeywell International Inc. 1.20% 41,088 $8.5M Add +1.5%
WSO Watsco Inc. 1.16% 16,792 $8.3M Reduce -13.8%
IQV Iqvia Holdings Inc. 1.10% 32,937 $7.8M Add +8.4%
ZTS Zoetis Inc. 1.00% 36,418 $7.1M Add +1.5%
ADBE Adobe Inc. 0.95% 13,025 $6.7M Add +2.2%
NKE Nike Inc. Class B 0.93% 74,670 $6.6M Reduce -11.8%
NEE Nextera Energy Inc. 0.87% 73,230 $6.2M Reduce -1.2%
CRM Salesforce Inc. 0.87% 22,594 $6.2M Add +1.7%
VOO Vanguard S&P 500 ETF 0.87% 11,675 $6.2M Reduce -14.8%
PGR Progressive Corp. 0.83% 23,193 $5.9M Add +3.2%
SPEM State Street SP PTF Em ETF 0.79% 136,498 $5.6M Reduce -0.3%
LOW Lowe's Cos Inc. 0.78% 20,466 $5.5M Reduce -3.4%
DIS The Walt Disney Co. filed as DISNEY WALT CO 0.77% 56,653 $5.4M Add +1.1%
LLY Eli Lilly & Co. 0.77% 6,139 $5.4M Reduce -0.9%
SLB SLB Ltd. filed as SCHLUMBERGER LTD 0.74% 125,138 $5.2M Add +2.7%
CVS CVS Health Corp. 0.71% 80,264 $5.0M Add +22.0%
SNA Snap-on Inc. 0.67% 16,409 $4.8M Add +5.9%
QCOM Qualcomm Inc. 0.62% 25,886 $4.4M Add +2.8%
UPS United Parcel Service Class B 0.58% 29,997 $4.1M Add +2.5%
IWP iShares Russell Mid-Cap Grow 0.51% 30,767 $3.6M Reduce -0.3%
KMX Carmax Inc. 0.47% 43,427 $3.4M Reduce -13.9%
NVR NVR Inc. 0.44% 320 $3.1M Reduce -27.4%
DINO HF Sinclair Corp. 0.42% 67,608 $3.0M Add +1.1%
IWM iShares Russell 2000 ETF 0.42% 13,577 $3.0M Reduce -0.0%
SCHA Schwab US Small-Cap ETF 0.42% 58,096 $3.0M Reduce -0.8%
IEF iShares 7-10 Year Treasury B 0.42% 30,044 $2.9M Add +13.1%
USB US Bancorp 0.41% 64,108 $2.9M Add +2.4%
PINS Pinterest Inc. Class A 0.40% 88,492 $2.9M Add +3.2%
WSM Williams-Sonoma Inc. 0.40% 18,433 $2.9M Reduce -4.3%
ESGD iShares Trust iShares ESG Aw 0.38% 31,641 $2.7M Reduce -2.9%
ESML iShares ESG Aware MSCI USA S 0.34% 56,886 $2.4M Reduce -2.5%
VRTX Vertex Pharmaceuticals Inc. 0.33% 5,033 $2.3M Add +6.2%
BAC Bank of America Corp. filed as BANK AMERICA CORP 0.33% 58,907 $2.3M Add +1.1%
ACN Accenture PLC Class A 0.32% 6,401 $2.3M Add +2.3%
BRK.B Berkshire Hathaway Inc. Class B 0.30% 4,691 $2.2M Add +11.3%
ESGU iShares ESG Aware MSCI USA 0.30% 17,034 $2.1M Reduce -0.5%
QUAL iShares MSCI USA Quality Fac 0.30% 11,736 $2.1M No change
UHAL U-Haul Holding Co. 0.28% 25,425 $2.0M Add +3.1%
DFS Discover Financial Services 0.28% 13,914 $2.0M Reduce -62.1%
SCHM Schwab US Mid Cap ETF 0.26% 22,593 $1.9M Reduce -0.7%
CHRW C.H. Robinson Worldwide Inc. 0.26% 16,760 $1.8M Add +1.3%
SCHX Schwab US Large-Cap ETF 0.25% 26,552 $1.8M Reduce -3.6%
WMS Advanced Drainage Systems Inc. 0.25% 11,427 $1.8M Add +105.5%
IWB iShares Russell 1000 ETF 0.25% 5,564 $1.7M No change
AMAT Applied Materials Inc. 0.23% 8,198 $1.7M New
TFSL TFS Financial Corp. 0.23% 126,853 $1.6M Add +7.4%
SYY Sysco Corp. 0.22% 20,091 $1.6M Add +1.1%
PYPL PayPal Holdings Inc. 0.21% 18,937 $1.5M Reduce -11.9%
JPM JPMorgan Chase & Co. 0.19% 6,394 $1.3M No change
SUSC iShares ESG Aware Usd Corpor 0.16% 47,496 $1.1M Add +12.0%
EL Estee Lauder Companies Class A filed as LAUDER ESTEE COS INC 0.16% 11,250 $1.1M Reduce -14.3%
CSCO Cisco Systems Inc. 0.16% 20,972 $1.1M Reduce -4.5%
VYM Vanguard High DVD Yield ETF 0.15% 8,254 $1.1M Reduce -0.2%
VTI VG Morningstar TS MKT ETF-US 0.14% 3,464 $981K Add +19.5%
VLUE iShares MSCI USA Value Facto 0.13% 8,593 $937K No change
ESGE iShares Inc. iShares ESG Awar 0.13% 25,652 $934K Add +15.9%
GILD Gilead Sciences Inc. 0.13% 10,908 $915K Add +0.1%
SGOV iShares 0-3 Month Treasury B 0.13% 9,057 $912K Add +78.5%
VCIT Vanguard Int-Term Corporate 0.12% 10,400 $871K Reduce -2.2%
IVLU iShares MSCI International V 0.10% 24,464 $722K Add +5.1%
VUG Vanguard Mrngstar GR ETF-Sui 0.10% 1,806 $693K No change
CVX Chevron Corp. 0.09% 4,463 $657K Add +9.8%
TSLA Tesla Inc. 0.08% 2,272 $594K Add +104.3%
ILCG iShares Morningstar Growth E 0.08% 6,740 $566K No change
SCHR Schwab Intermediate-Term US 0.08% 11,005 $557K Reduce -6.6%
TXN Texas Instruments Inc. 0.08% 2,674 $552K Reduce -10.3%
MOAT Vaneck Morningstar Wide Moat 0.08% 5,596 $543K Reduce -0.6%
SPY SS SPDR S&P 500 ETF Trust-US 0.08% 930 $534K Add +13.7%
GOOG Alphabet Inc. Class C 0.07% 3,143 $525K Add +10.1%
HD Home Depot Inc. 0.07% 1,295 $525K Add +2.5%
KO The Coca-Cola Co. 0.07% 7,088 $509K No change
FFIV F5 Inc. 0.07% 2,309 $508K Reduce -67.7%
DFIV Dimensional International Va 0.07% 13,221 $503K Add +20.9%
ILMN Illumina Inc. 0.07% 3,760 $490K Reduce -18.6%
ADP Automatic Data Processing 0.06% 1,654 $458K No change
VB Vanguard Most SM-Cap ETF-Usd 0.06% 1,847 $438K No change
MA Mastercard Inc. Class A 0.06% 859 $424K No change
ABBV Abbvie Inc. 0.06% 2,114 $417K New
DVY iShares Select Dividend ETF 0.06% 3,049 $412K No change
PEP Pepsico Inc. 0.05% 2,291 $390K Add +35.5%
CAT Caterpillar Inc. 0.05% 970 $379K New
IWF iShares Russell 1000 Growth 0.05% 999 $375K Add +3.2%
INTC Intel Corp. 0.05% 14,812 $347K Add +1.5%
MAR Marriott International Class A 0.05% 1,384 $344K No change
FSLR First Solar Inc. 0.05% 1,358 $339K Add +11.1%
QQQ Invesco QQQ Trust Series 1 0.05% 679 $331K Add +19.1%
AMD Advanced Micro Devices 0.05% 2,000 $328K Add +11.1%
VEU Vanguard Ftse All-World Ex-U 0.05% 5,105 $322K No change
DFAT Dimensional US Target Value 0.04% 5,699 $317K No change
VFC VF Corp. 0.04% 15,465 $309K Reduce -58.5%
CEG Constellation Energy 0.04% 1,134 $295K No change
FISV Fiserv Inc. 0.04% 1,602 $288K No change
UNP Union Pacific Corp. 0.04% 1,143 $282K New
MAS Masco Corp. 0.04% 3,320 $279K No change
BLK BlackRock Finance Inc. 0.04% 290 $275K New
USMV iShares MSCI USA Min Vol Fac 0.04% 2,908 $266K No change
PG The Procter & Gamble Co. 0.04% 1,474 $255K Add +16.1%
AFL Aflac Inc. 0.03% 2,200 $246K New
AWR American States Water Co. filed as AMER STATES WTR CO 0.03% 2,921 $243K No change
LAMR Lamar Advertising Co. Class A 0.03% 1,800 $240K No change
CTSH Cognizant Tech Solutions-A 0.03% 3,107 $240K Reduce -22.2%
LMT Lockheed Martin Corp. 0.03% 370 $216K New
HDV iShares Core High Dividend E 0.03% 1,838 $216K New
TMO Thermo Fisher Scientific Inc. 0.03% 325 $201K New

Portfolio Sells Q2 2024 → Q3 2024

IVV iShares Core S&P 500 ETF Reduce -6.3% 9.05% −0.62
GOOGL Alphabet Inc. Class A Reduce -1.0% 2.92% −0.50
DFS Discover Financial Services Reduce -62.1% 0.28% −0.44
NVDA Nvidia Corp. Reduce -8.3% 1.76% −0.30
AMZN Amazon.com Inc. Reduce -0.2% 2.57% −0.25
COST Costco Wholesale Corp. Reduce -11.6% 1.37% −0.20
WSO Watsco Inc. Reduce -13.8% 1.16% −0.18
VOO Vanguard S&P 500 ETF Reduce -14.8% 0.87% −0.15
FFIV F5 Inc. Reduce -67.7% 0.07% −0.11
SHM SS SPDR N Ice St Muni ETF Sold out 0.00% −0.08
KMX Carmax Inc. Reduce -13.9% 0.47% −0.08
LLY Eli Lilly & Co. Reduce -0.9% 0.77% −0.07
NVR NVR Inc. Reduce -27.4% 0.44% −0.06
AMGN Amgen Inc. Reduce -0.8% 1.58% −0.05
EL Estee Lauder Companies Class A Reduce -14.3% 0.16% −0.05
IVW iShares S&P 500 Growth ETF Sold out 0.00% −0.04
CRWD CrowdStrike Holdings Inc. Class A Sold out 0.00% −0.04
VFC VF Corp. Reduce -58.5% 0.04% −0.03
KVUE Kenvue Inc. Sold out 0.00% −0.03
NKE Nike Inc. Class B Reduce -11.8% 0.93% −0.02
IJH iShares Core S&P Midcap ETF Reduce -2.0% 1.57% −0.02
SCHX Schwab US Large-Cap ETF Reduce -3.6% 0.25% −0.01
TXN Texas Instruments Inc. Reduce -10.3% 0.08% −0.01
SCHR Schwab Intermediate-Term US Reduce -6.6% 0.08% −0.01
CTSH Cognizant Tech Solutions-A Reduce -22.2% 0.03% −0.01
ESGD iShares Trust iShares ESG Aw Reduce -2.9% 0.38% −0.01
VCIT Vanguard Int-Term Corporate Reduce -2.2% 0.12% −0.00
ILMN Illumina Inc. Reduce -18.6% 0.07% −0.00
WSM Williams-Sonoma Inc. Reduce -4.3% 0.40% −0.00
ESGU iShares ESG Aware MSCI USA Reduce -0.5% 0.30% −0.00
IDEV iShares Core MSCI Dev MKTS Reduce -2.2% 2.52% 0.00
SCHM Schwab US Mid Cap ETF Reduce -0.7% 0.26% +0.00
ESML iShares ESG Aware MSCI USA S Reduce -2.5% 0.34% +0.00
CSCO Cisco Systems Inc. Reduce -4.5% 0.16% +0.00
IWP iShares Russell Mid-Cap Grow Reduce -0.3% 0.51% +0.00
VYM Vanguard High DVD Yield ETF Reduce -0.2% 0.15% +0.00
MOAT Vaneck Morningstar Wide Moat Reduce -0.6% 0.08% +0.00
SCHA Schwab US Small-Cap ETF Reduce -0.8% 0.42% +0.01
IWM iShares Russell 2000 ETF Reduce -0.0% 0.42% +0.01
PYPL PayPal Holdings Inc. Reduce -11.9% 0.21% +0.02
SPEM State Street SP PTF Em ETF Reduce -0.3% 0.79% +0.03
LOW Lowe's Cos Inc. Reduce -3.4% 0.78% +0.09
NEE Nextera Energy Inc. Reduce -1.2% 0.87% +0.09
IJR iShares Core S&P Small-Cap E Reduce -0.2% 3.65% +0.13
SHW The Sherwin-Williams Co. Reduce -5.2% 2.10% +0.27
AAPL Apple Inc. Reduce -0.5% 7.49% +0.31

Portfolio Buys Q2 2024 → Q3 2024

UHAL.B U-Haul Holding Co.-Non Voting Add +2.1% 1.91% +0.26
JNJ Johnson & Johnson Add +12.9% 1.51% +0.24
AMAT Applied Materials Inc. New 0.23% +0.23
SBUX Starbucks Corp. Add +1.8% 1.32% +0.23
VBK Van Morst SML-Cap Gro-Usd Inc. Add +4.3% 3.82% +0.21
VEA Vanguard Ftse Developed ETF Add +1.2% 7.70% +0.18
IAU iShares Gold Trust Add +0.1% 2.58% +0.18
VWO Vanguard Ftse Emerging Marke Add +1.7% 3.34% +0.17
IQV Iqvia Holdings Inc. Add +8.4% 1.10% +0.14
PGR Progressive Corp. Add +3.2% 0.83% +0.14
CVS CVS Health Corp. Add +22.0% 0.71% +0.13
WMS Advanced Drainage Systems Inc. Add +105.5% 0.25% +0.12
V Visa Inc. Class A Add +6.2% 1.87% +0.10
ZTS Zoetis Inc. Add +1.5% 1.00% +0.08
SNA Snap-on Inc. Add +5.9% 0.67% +0.07
BR Broadridge Financial Solutio Add +1.1% 1.50% +0.07
ABBV Abbvie Inc. New 0.06% +0.06
CAT Caterpillar Inc. New 0.05% +0.05
SGOV iShares 0-3 Month Treasury B Add +78.5% 0.13% +0.05
UHAL U-Haul Holding Co. Add +3.1% 0.28% +0.05
TSLA Tesla Inc. Add +104.3% 0.08% +0.05
BRK.B Berkshire Hathaway Inc. Class B Add +11.3% 0.30% +0.05
IEF iShares 7-10 Year Treasury B Add +13.1% 0.42% +0.05
CHRW C.H. Robinson Worldwide Inc. Add +1.3% 0.26% +0.04
USB US Bancorp Add +2.4% 0.41% +0.04
UNP Union Pacific Corp. New 0.04% +0.04
BLK BlackRock Finance Inc. New 0.04% +0.04
ACN Accenture PLC Class A Add +2.3% 0.32% +0.04
AFL Aflac Inc. New 0.03% +0.03
LQD Ishr Ibx Usd Invgd CB ETF-Ui Add +1.6% 2.23% +0.03
SCHF Schwab Intl Equity ETF Add +1.0% 1.36% +0.03
HDV iShares Core High Dividend E New 0.03% +0.03
LMT Lockheed Martin Corp. New 0.03% +0.03
TMO Thermo Fisher Scientific Inc. New 0.03% +0.03
VTI VG Morningstar TS MKT ETF-US Add +19.5% 0.14% +0.02
CRM Salesforce Inc. Add +1.7% 0.87% +0.02
ESGE iShares Inc. iShares ESG Awar Add +15.9% 0.13% +0.02
GILD Gilead Sciences Inc. Add +0.1% 0.13% +0.02
SUSC iShares ESG Aware Usd Corpor Add +12.0% 0.16% +0.02
PEP Pepsico Inc. Add +35.5% 0.05% +0.01
DFIV Dimensional International Va Add +20.9% 0.07% +0.01
SYY Sysco Corp. Add +1.1% 0.22% +0.01
HD Home Depot Inc. Add +2.5% 0.07% +0.01
SPY SS SPDR S&P 500 ETF Trust-US Add +13.7% 0.08% +0.01
TFSL TFS Financial Corp. Add +7.4% 0.23% +0.01
FSLR First Solar Inc. Add +11.1% 0.05% +0.01
IVLU iShares MSCI International V Add +5.1% 0.10% +0.01
QQQ Invesco QQQ Trust Series 1 Add +19.1% 0.05% +0.01
PG The Procter & Gamble Co. Add +16.1% 0.04% +0.00
AMD Advanced Micro Devices Add +11.1% 0.05% +0.00

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 156$875.9MIVV, VEA, AAPL, IJR, GOOGL
Q1 2026 150$791.9MIVV, VEA, AAPL, IJR, GOOGL
Q4 2025 147$829.5MIVV, VEA, AAPL, IJR, GOOGL
Q3 2025 145$810.6MIVV, VEA, AAPL, IJR, VWO
Q2 2025 140$761.0MIVV, VEA, AAPL, IJR, MSFT
Q1 2025 135$693.8MIVV, VEA, AAPL, IJR, VBK
Q4 2024 131$680.5MIVV, AAPL, VEA, VBK, IJR
Q3 2024 127$709.4MIVV, VEA, AAPL, MSFT, VBK
Q2 2024 122$672.2MIVV, VEA, AAPL, MSFT, VBK
Q1 2024 120$670.4MIVV, VEA, AAPL, MSFT, IJR