Vision Capital Management, Inc.
In its 13F for Q3 2025 (holdings as of September 30, 2025, filed October 23, 2025), Vision Capital Management, Inc. reported 145 stock positions worth $810.6 million. Its top holding was iShares Core S&P 500 ETF (IVV) at 10.1% of the portfolio, followed by Vanguard Ftse Developed ETF (VEA, 8.5%) and Apple (AAPL, 7.4%). Compared with Q2 2025, it opened 9 new positions, sold out of 4, added to 41 and reduced 77. The biggest buy was Apple (AAPL, shares +0%) and the biggest sale Nike Class B (NKE, shares −58%).
- Most Recent 13F
- Q2 2026
- Location
- PORTLAND, OR
- CIK
- 0001417889
- Portfolio Value
- $810.6M (Q3 2025)
- SEC Filing
- 0001417889-25-000005 ↗ filed Oct 23, 2025
Holdings Value
Holdings 145 stocks · $810.6M
| IVV iShares Core S&P 500 ETF | 10.12% | 122,609 | $82.1M | Reduce -1.2% |
| VEA Vanguard Ftse Developed ETF | 8.54% | 1,155,855 | $69.3M | Add +0.6% |
| AAPL Apple Inc. | 7.37% | 234,596 | $59.7M | Add +0.0% |
| IJR iShares Core S&P Small-Cap E | 5.62% | 383,049 | $45.5M | Add +0.1% |
| VWO Vanguard Ftse Emerging Marke | 3.97% | 593,756 | $32.2M | Add +1.9% |
| MSFT Microsoft Corp. | 3.90% | 61,030 | $31.6M | Add +2.1% |
| GOOGL Alphabet Inc. Class A | 3.75% | 125,023 | $30.4M | Reduce -1.5% |
| VBK Van Morst SML-Cap Gro-Usd Inc. | 3.75% | 102,061 | $30.4M | Reduce -1.6% |
| IAU iShares Gold Trust | 3.44% | 383,411 | $27.9M | Add +1.8% |
| AMZN Amazon.com Inc. | 2.69% | 99,306 | $21.8M | Reduce -3.9% |
| NVDA Nvidia Corp. | 2.50% | 108,796 | $20.3M | Add +3.5% |
| IDEV iShares Core MSCI Dev MKTS | 2.45% | 247,466 | $19.8M | Reduce -0.9% |
| LQD Ishr Ibx Usd Invgd CB ETF-Ui | 2.29% | 166,737 | $18.6M | Add +2.2% |
| V Visa Inc. Class A | 2.04% | 48,505 | $16.6M | Add +0.9% |
| SHW The Sherwin-Williams Co. | 1.44% | 33,766 | $11.7M | Reduce -1.9% |
| COST Costco Wholesale Corp. | 1.43% | 12,529 | $11.6M | Add +11.4% |
| IJH iShares Core S&P Midcap ETF | 1.36% | 169,497 | $11.1M | Reduce -2.1% |
| JNJ Johnson & Johnson | 1.33% | 58,039 | $10.8M | Reduce -0.2% |
| SCHF Schwab Intl Equity ETF | 1.29% | 450,592 | $10.5M | Reduce -2.6% |
| BR Broadridge Financial Solutio | 1.11% | 37,916 | $9.0M | Reduce -1.9% |
| UHAL.B U-Haul Holding Co.-Non Voting | 1.02% | 162,458 | $8.3M | Reduce -2.1% |
| AMGN Amgen Inc. | 1.01% | 29,143 | $8.2M | Reduce -2.3% |
| HON Honeywell International Inc. | 0.99% | 37,984 | $8.0M | Reduce -1.4% |
| QCOM Qualcomm Inc. | 0.96% | 46,726 | $7.8M | Reduce -2.6% |
| SBUX Starbucks Corp. | 0.95% | 90,881 | $7.7M | Reduce -2.1% |
| WSO Watsco Inc. | 0.92% | 18,478 | $7.5M | Reduce -2.0% |
| VOO Vanguard S&P 500 ETF | 0.87% | 11,531 | $7.1M | Add +0.1% |
| DIS The Walt Disney Co. filed as DISNEY WALT CO | 0.83% | 58,684 | $6.7M | Reduce -1.9% |
| IQV Iqvia Holdings Inc. | 0.81% | 34,652 | $6.6M | Reduce -1.4% |
| PGR Progressive Corp. | 0.74% | 24,445 | $6.0M | Add +0.7% |
| SNA Snap-on Inc. | 0.74% | 17,417 | $6.0M | Reduce -1.0% |
| SPEM State Street SP PTF Em ETF | 0.73% | 125,867 | $5.9M | Reduce -2.6% |
| CRM Salesforce Inc. | 0.73% | 24,852 | $5.9M | Reduce -1.7% |
| PANW Palo Alto Networks Inc. | 0.70% | 28,002 | $5.7M | Reduce -0.4% |
| BAC Bank of America Corp. filed as BANK AMERICA CORP | 0.67% | 104,704 | $5.4M | Reduce -1.7% |
| ZTS Zoetis Inc. | 0.66% | 36,565 | $5.4M | Reduce -1.7% |
| LLY Eli Lilly & Co. | 0.57% | 6,024 | $4.6M | Add +3.3% |
| NEE Nextera Energy Inc. | 0.54% | 58,220 | $4.4M | Reduce -4.9% |
| IWP iShares Russell Mid-Cap Grow | 0.54% | 30,767 | $4.4M | No change |
| WMS Advanced Drainage Systems Inc. | 0.50% | 29,190 | $4.0M | Reduce -2.6% |
| SLB SLB Ltd. filed as SCHLUMBERGER LTD | 0.49% | 114,970 | $4.0M | Reduce -4.6% |
| IEI iShares 3-7 Year Treasury Bo | 0.44% | 30,011 | $3.6M | Reduce -1.1% |
| WSM Williams-Sonoma Inc. | 0.43% | 17,916 | $3.5M | Reduce -1.9% |
| CVS CVS Health Corp. | 0.43% | 45,851 | $3.5M | Reduce -1.3% |
| ESML iShares ESG Aware MSCI USA S | 0.40% | 72,417 | $3.3M | Reduce -6.6% |
| IWM iShares Russell 2000 ETF | 0.40% | 13,423 | $3.2M | Reduce -0.5% |
| CVLT Commvault Systems Inc. | 0.40% | 17,194 | $3.2M | Add +437.5% |
| SCHA Schwab US Small-Cap ETF | 0.39% | 112,352 | $3.1M | Reduce -1.5% |
| ESGD iShares Trust iShares ESG Aw | 0.37% | 32,680 | $3.0M | Reduce -3.8% |
| META Meta Platforms Inc. Class A | 0.36% | 3,941 | $2.9M | Add +28.6% |
| JPM JPMorgan Chase & Co. | 0.33% | 8,542 | $2.7M | Add +0.1% |
| LOW Lowe's Cos Inc. | 0.32% | 10,402 | $2.6M | Reduce -6.6% |
| COF Capital One Financial Corp. | 0.32% | 12,106 | $2.6M | Reduce -0.3% |
| VRTX Vertex Pharmaceuticals Inc. | 0.32% | 6,566 | $2.6M | Reduce -4.5% |
| PINS Pinterest Inc. Class A | 0.32% | 79,693 | $2.6M | Reduce -1.5% |
| AMAT Applied Materials Inc. | 0.31% | 12,220 | $2.5M | Reduce -2.8% |
| NVR NVR Inc. | 0.31% | 308 | $2.5M | Reduce -1.0% |
| IWB iShares Russell 1000 ETF | 0.28% | 6,159 | $2.3M | Add +13.5% |
| CHRW C.H. Robinson Worldwide Inc. | 0.28% | 16,948 | $2.2M | Reduce -3.2% |
| ADBE Adobe Inc. | 0.28% | 6,323 | $2.2M | Reduce -38.7% |
| ESGU iShares ESG Aware MSCI USA | 0.26% | 14,632 | $2.1M | Reduce -19.9% |
| UPS United Parcel Service Class B | 0.23% | 22,598 | $1.9M | Reduce -15.5% |
| NKE Nike Inc. Class B | 0.23% | 26,243 | $1.8M | Reduce -58.2% |
| SCHM Schwab US Mid Cap ETF | 0.22% | 61,242 | $1.8M | Reduce -5.9% |
| SCHX Schwab US Large-Cap ETF | 0.22% | 67,922 | $1.8M | Reduce -0.1% |
| DINO HF Sinclair Corp. | 0.22% | 34,131 | $1.8M | Reduce -6.8% |
| QUAL iShares MSCI USA Quality Fac | 0.21% | 8,550 | $1.7M | Reduce -9.8% |
| USB US Bancorp | 0.20% | 33,359 | $1.6M | Reduce -12.3% |
| AVGO Broadcom Inc. | 0.18% | 4,533 | $1.5M | New |
| GOOG Alphabet Inc. Class C | 0.15% | 5,159 | $1.3M | Add +0.3% |
| TFSL TFS Financial Corp. | 0.15% | 92,343 | $1.2M | Reduce -5.7% |
| KMX Carmax Inc. | 0.15% | 26,692 | $1.2M | Reduce -42.4% |
| VYM Vanguard High DVD Yield ETF | 0.14% | 8,254 | $1.2M | No change |
| ESGE iShares Inc. iShares ESG Awar | 0.14% | 25,978 | $1.1M | Reduce -16.1% |
| VTWO Vanguard Russell 2000 ETF | 0.14% | 11,248 | $1.1M | New |
| VLUE iShares MSCI USA Value Facto | 0.13% | 8,593 | $1.1M | No change |
| SUSC iShares ESG Aware Usd Corpor | 0.13% | 45,150 | $1.1M | Reduce -9.7% |
| HD Home Depot Inc. | 0.13% | 2,578 | $1.0M | Add +7.4% |
| SYY Sysco Corp. | 0.12% | 11,942 | $983K | Reduce -5.9% |
| PYPL PayPal Holdings Inc. | 0.12% | 14,590 | $978K | Reduce -8.2% |
| VUG Vanguard Mrngstar GR ETF-Sui | 0.12% | 1,958 | $939K | Add +1.1% |
| CVX Chevron Corp. | 0.11% | 5,831 | $906K | Reduce -1.5% |
| VTI VG Morningstar TS MKT ETF-US | 0.11% | 2,745 | $901K | Reduce -17.0% |
| ACN Accenture PLC Class A | 0.11% | 3,508 | $865K | Reduce -7.1% |
| IVLU iShares MSCI International V | 0.10% | 23,305 | $827K | Reduce -4.3% |
| VCIT Vanguard Int-Term Corporate | 0.10% | 9,404 | $791K | Reduce -1.8% |
| BRK.B Berkshire Hathaway Inc. Class B | 0.10% | 1,554 | $781K | Add +15.9% |
| ADP Automatic Data Processing | 0.10% | 2,659 | $780K | Add +0.2% |
| WMT Walmart Inc. | 0.09% | 7,468 | $770K | Add +1.6% |
| VBIL Vanguard 0-3M T-Bill ETF | 0.09% | 10,125 | $766K | Add +2.9% |
| FFIV F5 Inc. | 0.09% | 2,194 | $709K | Reduce -0.2% |
| ILCG iShares Morningstar Growth E | 0.09% | 6,740 | $703K | No change |
| TSLA Tesla Inc. | 0.08% | 1,527 | $679K | Add +47.5% |
| WM Waste Management Inc. | 0.08% | 2,804 | $619K | Add +0.1% |
| ORCL Oracle Corp. | 0.07% | 1,998 | $562K | Add +0.3% |
| MOAT Vaneck Morningstar Wide Moat | 0.07% | 5,453 | $540K | No change |
| DFIV Dimensional International Va | 0.07% | 11,513 | $531K | Reduce -12.9% |
| SPY SS SPDR S&P 500 ETF Trust-US | 0.06% | 760 | $506K | Reduce -14.2% |
| MA Mastercard Inc. Class A | 0.06% | 869 | $494K | Add +1.2% |
| DHR Danaher Corp. | 0.06% | 2,492 | $494K | Add +10.8% |
Portfolio Sells Q2 2025 → Q3 2025
| NKE Nike Inc. Class B | Reduce -58.2% | 0.23% | −0.36 |
| AMZN Amazon.com Inc. | Reduce -3.9% | 2.69% | −0.29 |
| KMX Carmax Inc. | Reduce -42.4% | 0.15% | −0.26 |
| ADBE Adobe Inc. | Reduce -38.7% | 0.28% | −0.25 |
| HON Honeywell International Inc. | Reduce -1.4% | 0.99% | −0.19 |
| CRM Salesforce Inc. | Reduce -1.7% | 0.73% | −0.18 |
| WSO Watsco Inc. | Reduce -2.0% | 0.92% | −0.17 |
| SBUX Starbucks Corp. | Reduce -2.1% | 0.95% | −0.17 |
| UHAL.B U-Haul Holding Co.-Non Voting | Reduce -2.1% | 1.02% | −0.17 |
| DIS The Walt Disney Co. | Reduce -1.9% | 0.83% | −0.15 |
| UPS United Parcel Service Class B | Reduce -15.5% | 0.23% | −0.12 |
| BR Broadridge Financial Solutio | Reduce -1.9% | 1.11% | −0.12 |
| SHW The Sherwin-Williams Co. | Reduce -1.9% | 1.44% | −0.11 |
| ZTS Zoetis Inc. | Reduce -1.7% | 0.66% | −0.10 |
| VRTX Vertex Pharmaceuticals Inc. | Reduce -4.5% | 0.32% | −0.08 |
| AMGN Amgen Inc. | Reduce -2.3% | 1.01% | −0.08 |
| PINS Pinterest Inc. Class A | Reduce -1.5% | 0.32% | −0.06 |
| ESGU iShares ESG Aware MSCI USA | Reduce -19.9% | 0.26% | −0.06 |
| GILD Gilead Sciences Inc. | Reduce -61.0% | 0.03% | −0.06 |
| PANW Palo Alto Networks Inc. | Reduce -0.4% | 0.70% | −0.05 |
| SCHF Schwab Intl Equity ETF | Reduce -2.6% | 1.29% | −0.05 |
| IDEV iShares Core MSCI Dev MKTS | Reduce -0.9% | 2.45% | −0.05 |
| SLB SLB Ltd. | Reduce -4.6% | 0.49% | −0.05 |
| IJH iShares Core S&P Midcap ETF | Reduce -2.1% | 1.36% | −0.05 |
| QCOM Qualcomm Inc. | Reduce -2.6% | 0.96% | −0.04 |
| ACN Accenture PLC Class A | Reduce -7.1% | 0.11% | −0.04 |
| UNP Union Pacific Corp. | Sold out | 0.00% | −0.03 |
| PYPL PayPal Holdings Inc. | Reduce -8.2% | 0.12% | −0.03 |
| AFL Aflac Inc. | Sold out | 0.00% | −0.03 |
| IEI iShares 3-7 Year Treasury Bo | Reduce -1.1% | 0.44% | −0.03 |
| VBK Van Morst SML-Cap Gro-Usd Inc. | Reduce -1.6% | 3.75% | −0.03 |
| HDV iShares Core High Dividend E | Sold out | 0.00% | −0.03 |
| USB US Bancorp | Reduce -12.3% | 0.20% | −0.03 |
| ESGD iShares Trust iShares ESG Aw | Reduce -3.8% | 0.37% | −0.02 |
| QUAL iShares MSCI USA Quality Fac | Reduce -9.8% | 0.21% | −0.02 |
| COF Capital One Financial Corp. | Reduce -0.3% | 0.32% | −0.02 |
| SUSC iShares ESG Aware Usd Corpor | Reduce -9.7% | 0.13% | −0.02 |
| VTI VG Morningstar TS MKT ETF-US | Reduce -17.0% | 0.11% | −0.02 |
| ESGE iShares Inc. iShares ESG Awar | Reduce -16.1% | 0.14% | −0.02 |
| ESML iShares ESG Aware MSCI USA S | Reduce -6.6% | 0.40% | −0.02 |
| TFSL TFS Financial Corp. | Reduce -5.7% | 0.15% | −0.02 |
| NEE Nextera Energy Inc. | Reduce -4.9% | 0.54% | −0.02 |
| SCHM Schwab US Mid Cap ETF | Reduce -5.9% | 0.22% | −0.02 |
| BLK BlackRock Inc. | Reduce -33.2% | 0.03% | −0.01 |
| AIRJ Airjoule Technologies Corp. | Sold out | 0.00% | −0.01 |
| SPY SS SPDR S&P 500 ETF Trust-US | Reduce -14.2% | 0.06% | −0.01 |
| DFIV Dimensional International Va | Reduce -12.9% | 0.07% | −0.01 |
| PG The Procter & Gamble Co. | Reduce -5.3% | 0.05% | −0.01 |
| QQQ Invesco QQQ Trust Series 1 | Reduce -17.7% | 0.04% | −0.01 |
| EL Estee Lauder Companies Class A | Reduce -17.4% | 0.04% | −0.01 |
Portfolio Buys Q2 2025 → Q3 2025
| AAPL Apple Inc. | Add +0.0% | 7.37% | +1.05 |
| IAU iShares Gold Trust | Add +1.8% | 3.44% | +0.36 |
| CVLT Commvault Systems Inc. | Add +437.5% | 0.40% | +0.33 |
| NVDA Nvidia Corp. | Add +3.5% | 2.50% | +0.32 |
| AVGO Broadcom Inc. | New | 0.18% | +0.18 |
| VWO Vanguard Ftse Emerging Marke | Add +1.9% | 3.97% | +0.18 |
| VTWO Vanguard Russell 2000 ETF | New | 0.14% | +0.14 |
| IJR iShares Core S&P Small-Cap E | Add +0.1% | 5.62% | +0.12 |
| META Meta Platforms Inc. Class A | Add +28.6% | 0.36% | +0.06 |
| TSLA Tesla Inc. | Add +47.5% | 0.08% | +0.04 |
| IWB iShares Russell 1000 ETF | Add +13.5% | 0.28% | +0.04 |
| GOOG Alphabet Inc. Class C | Add +0.3% | 0.15% | +0.04 |
| IEFA iShares Core MSCI Eafe ETF | New | 0.03% | +0.03 |
| IBB iShares Biotechnology ETF | New | 0.03% | +0.03 |
| LH Labcorp Holdings Inc. | New | 0.03% | +0.03 |
| SRE Sempra | New | 0.03% | +0.03 |
| RTX RTX Corp. | New | 0.03% | +0.03 |
| AXP American Express Co. | New | 0.03% | +0.03 |
| EFA iShares MSCI Eafe ETF | New | 0.03% | +0.03 |
| AMD Advanced Micro Devices | Add +25.2% | 0.06% | +0.01 |
| HD Home Depot Inc. | Add +7.4% | 0.13% | +0.01 |
| ORCL Oracle Corp. | Add +0.3% | 0.07% | +0.01 |
| VOO Vanguard S&P 500 ETF | Add +0.1% | 0.87% | +0.01 |
| BRK.B Berkshire Hathaway Inc. Class B | Add +15.9% | 0.10% | +0.01 |
| JPM JPMorgan Chase & Co. | Add +0.1% | 0.33% | +0.01 |
| VUG Vanguard Mrngstar GR ETF-Sui | Add +1.1% | 0.12% | +0.00 |
| DHR Danaher Corp. | Add +10.8% | 0.06% | +0.00 |
| WMT Walmart Inc. | Add +1.6% | 0.09% | +0.00 |
| CSCO Cisco Systems Inc. | Add +8.8% | 0.05% | +0.00 |
| TRV The Travelers Cos Inc. | Add +1.3% | 0.03% | −0.00 |
| MCD McDonald's Corp. | Add +0.2% | 0.04% | −0.00 |
| CLX Clorox Company | Add +0.1% | 0.03% | −0.00 |
| ECL Ecolab Inc. | Add +0.1% | 0.04% | −0.00 |
| MA Mastercard Inc. Class A | Add +1.2% | 0.06% | −0.00 |
| VBIL Vanguard 0-3M T-Bill ETF | Add +2.9% | 0.09% | −0.00 |
| CRWD CrowdStrike Holdings Inc. Class A | Add +0.1% | 0.04% | −0.00 |
| MSFT Microsoft Corp. | Add +2.1% | 3.90% | −0.01 |
| MAR Marriott International Class A | Add +0.5% | 0.05% | −0.01 |
| KO The Coca-Cola Co. | Add +0.5% | 0.05% | −0.01 |
| CL Colgate-Palmolive Co. | Add +0.1% | 0.03% | −0.01 |
| WM Waste Management Inc. | Add +0.1% | 0.08% | −0.01 |
| FISV Fiserv Inc. | Add +0.1% | 0.03% | −0.01 |
| ADP Automatic Data Processing | Add +0.2% | 0.10% | −0.01 |
| TXN Texas Instruments Inc. | Add +0.0% | 0.06% | −0.01 |
| LLY Eli Lilly & Co. | Add +3.3% | 0.57% | −0.03 |
| COST Costco Wholesale Corp. | Add +11.4% | 1.43% | −0.03 |
| LQD Ishr Ibx Usd Invgd CB ETF-Ui | Add +2.2% | 2.29% | −0.06 |
| VEA Vanguard Ftse Developed ETF | Add +0.6% | 8.54% | −0.06 |
| PGR Progressive Corp. | Add +0.7% | 0.74% | −0.11 |
| V Visa Inc. Class A | Add +0.9% | 2.04% | −0.20 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 156 | $875.9M | IVV, VEA, AAPL, IJR, GOOGL |
| Q1 2026 | 150 | $791.9M | IVV, VEA, AAPL, IJR, GOOGL |
| Q4 2025 | 147 | $829.5M | IVV, VEA, AAPL, IJR, GOOGL |
| Q3 2025 | 145 | $810.6M | IVV, VEA, AAPL, IJR, VWO |
| Q2 2025 | 140 | $761.0M | IVV, VEA, AAPL, IJR, MSFT |
| Q1 2025 | 135 | $693.8M | IVV, VEA, AAPL, IJR, VBK |
| Q4 2024 | 131 | $680.5M | IVV, AAPL, VEA, VBK, IJR |
| Q3 2024 | 127 | $709.4M | IVV, VEA, AAPL, MSFT, VBK |
| Q2 2024 | 122 | $672.2M | IVV, VEA, AAPL, MSFT, VBK |
| Q1 2024 | 120 | $670.4M | IVV, VEA, AAPL, MSFT, IJR |