Vision Capital Management, Inc.
In its 13F for Q2 2025 (holdings as of June 30, 2025, filed July 16, 2025), Vision Capital Management, Inc. reported 140 stock positions worth $761.0 million. Its top holding was iShares Core S&P 500 ETF (IVV) at 10.1% of the portfolio, followed by Vanguard Ftse Developed ETF (VEA, 8.6%) and Apple (AAPL, 6.3%). Compared with Q1 2025, it opened 13 new positions, sold out of 8, added to 66 and reduced 31. The biggest buy was Vanguard Ftse Developed ETF (VEA, shares +6%) and the biggest sale Apple (AAPL, shares −1%).
- Most Recent 13F
- Q2 2026
- Location
- PORTLAND, OR
- CIK
- 0001417889
- Portfolio Value
- $761.0M (Q2 2025)
- SEC Filing
- 0001417889-25-000004 ↗ filed Jul 16, 2025
Holdings Value
Holdings 140 stocks · $761.0M
| IVV iShares Core S&P 500 ETF | 10.12% | 124,098 | $77.1M | Add +5.6% |
| VEA Vanguard Ftse Developed ETF | 8.61% | 1,148,795 | $65.5M | Add +5.6% |
| AAPL Apple Inc. | 6.32% | 234,529 | $48.1M | Reduce -1.1% |
| IJR iShares Core S&P Small-Cap E | 5.49% | 382,609 | $41.8M | Add +17.6% |
| MSFT Microsoft Corp. | 3.90% | 59,747 | $29.7M | Reduce -4.8% |
| VWO Vanguard Ftse Emerging Marke | 3.79% | 582,881 | $28.8M | Add +7.8% |
| VBK Van Morst SML-Cap Gro-Usd Inc. | 3.77% | 103,739 | $28.7M | Add +1.3% |
| IAU iShares Gold Trust | 3.09% | 376,563 | $23.5M | Reduce -0.5% |
| AMZN Amazon.com Inc. | 2.98% | 103,381 | $22.7M | Add +1.0% |
| GOOGL Alphabet Inc. Class A | 2.94% | 126,894 | $22.4M | Reduce -2.0% |
| IDEV iShares Core MSCI Dev MKTS | 2.50% | 249,816 | $19.0M | Reduce -0.6% |
| LQD Ishr Ibx Usd Invgd CB ETF-Ui | 2.35% | 163,124 | $17.9M | Add +3.3% |
| V Visa Inc. Class A | 2.24% | 48,057 | $17.1M | Add +0.9% |
| NVDA Nvidia Corp. | 2.18% | 105,085 | $16.6M | Add +1.1% |
| SHW The Sherwin-Williams Co. | 1.55% | 34,409 | $11.8M | Add +4.5% |
| COST Costco Wholesale Corp. | 1.46% | 11,242 | $11.1M | Add +12.2% |
| IJH iShares Core S&P Midcap ETF | 1.41% | 173,090 | $10.7M | Reduce -0.7% |
| SCHF Schwab Intl Equity ETF | 1.34% | 462,597 | $10.2M | Add +0.9% |
| BR Broadridge Financial Solutio | 1.23% | 38,630 | $9.4M | Add +2.6% |
| UHAL.B U-Haul Holding Co.-Non Voting | 1.19% | 166,003 | $9.0M | Add +5.2% |
| HON Honeywell International Inc. | 1.18% | 38,541 | $9.0M | Add +3.3% |
| JNJ Johnson & Johnson | 1.17% | 58,166 | $8.9M | Add +0.8% |
| SBUX Starbucks Corp. | 1.12% | 92,814 | $8.5M | Add +5.7% |
| AMGN Amgen Inc. | 1.09% | 29,827 | $8.3M | Add +1.8% |
| WSO Watsco Inc. | 1.09% | 18,847 | $8.3M | Add +5.6% |
| QCOM Qualcomm Inc. | 1.00% | 47,967 | $7.6M | Add +5.4% |
| DIS The Walt Disney Co. filed as DISNEY WALT CO | 0.97% | 59,798 | $7.4M | Add +3.1% |
| CRM Salesforce Inc. | 0.91% | 25,292 | $6.9M | Add +4.5% |
| VOO Vanguard S&P 500 ETF | 0.86% | 11,523 | $6.5M | Add +2.8% |
| PGR Progressive Corp. | 0.85% | 24,282 | $6.5M | Add +4.5% |
| ZTS Zoetis Inc. | 0.76% | 37,207 | $5.8M | Add +2.5% |
| PANW Palo Alto Networks Inc. | 0.76% | 28,118 | $5.8M | Add +25.4% |
| IQV Iqvia Holdings Inc. | 0.73% | 35,146 | $5.5M | Add +4.5% |
| SPEM State Street SP PTF Em ETF | 0.73% | 129,207 | $5.5M | Reduce -0.6% |
| SNA Snap-on Inc. | 0.72% | 17,598 | $5.5M | Add +5.7% |
| BAC Bank of America Corp. filed as BANK AMERICA CORP | 0.66% | 106,507 | $5.0M | Add +8.7% |
| LLY Eli Lilly & Co. | 0.60% | 5,832 | $4.5M | Reduce -22.1% |
| NKE Nike Inc. Class B | 0.59% | 62,802 | $4.5M | Reduce -18.0% |
| IWP iShares Russell Mid-Cap Grow | 0.56% | 30,767 | $4.3M | No change |
| NEE Nextera Energy Inc. | 0.56% | 61,206 | $4.2M | Add +1.8% |
| SLB SLB Ltd. filed as SCHLUMBERGER LTD | 0.54% | 120,549 | $4.1M | Add +7.5% |
| ADBE Adobe Inc. | 0.52% | 10,320 | $4.0M | Reduce -24.5% |
| IEI iShares 3-7 Year Treasury Bo | 0.47% | 30,346 | $3.6M | New |
| WMS Advanced Drainage Systems Inc. | 0.45% | 29,973 | $3.4M | Add +7.1% |
| ESML iShares ESG Aware MSCI USA S | 0.42% | 77,552 | $3.2M | Add +12.6% |
| CVS CVS Health Corp. | 0.42% | 46,459 | $3.2M | Add +5.8% |
| KMX Carmax Inc. | 0.41% | 46,321 | $3.1M | Add +4.6% |
| VRTX Vertex Pharmaceuticals Inc. | 0.40% | 6,872 | $3.1M | Add +4.7% |
| ESGD iShares Trust iShares ESG Aw | 0.40% | 33,981 | $3.0M | Add +6.2% |
| WSM Williams-Sonoma Inc. | 0.39% | 18,266 | $3.0M | Reduce -0.9% |
| IWM iShares Russell 2000 ETF | 0.38% | 13,487 | $2.9M | Reduce -0.2% |
| PINS Pinterest Inc. Class A | 0.38% | 80,874 | $2.9M | Add +4.8% |
| SCHA Schwab US Small-Cap ETF | 0.38% | 114,052 | $2.9M | Reduce -0.5% |
| UPS United Parcel Service Class B | 0.35% | 26,729 | $2.7M | Reduce -0.2% |
| COF Capital One Financial Corp. | 0.34% | 12,144 | $2.6M | New |
| JPM JPMorgan Chase & Co. | 0.33% | 8,535 | $2.5M | Reduce -7.6% |
| ESGU iShares ESG Aware MSCI USA | 0.32% | 18,275 | $2.5M | Add +7.5% |
| LOW Lowe's Cos Inc. | 0.32% | 11,142 | $2.5M | Add +8.0% |
| AMAT Applied Materials Inc. | 0.30% | 12,573 | $2.3M | Add +10.4% |
| NVR NVR Inc. | 0.30% | 311 | $2.3M | Reduce -0.6% |
| META Meta Platforms Inc. Class A | 0.30% | 3,065 | $2.3M | Add +97.7% |
| IWB iShares Russell 1000 ETF | 0.24% | 5,427 | $1.8M | Reduce -2.4% |
| SCHM Schwab US Mid Cap ETF | 0.24% | 65,091 | $1.8M | Reduce -0.1% |
| QUAL iShares MSCI USA Quality Fac | 0.23% | 9,475 | $1.7M | Reduce -18.6% |
| USB US Bancorp | 0.23% | 38,052 | $1.7M | Add +1.7% |
| CHRW C.H. Robinson Worldwide Inc. | 0.22% | 17,506 | $1.7M | Add +3.7% |
| SCHX Schwab US Large-Cap ETF | 0.22% | 67,983 | $1.7M | Reduce -0.8% |
| DINO HF Sinclair Corp. | 0.20% | 36,626 | $1.5M | Add +5.6% |
| TFSL TFS Financial Corp. | 0.17% | 97,880 | $1.3M | Add +6.4% |
| ESGE iShares Inc. iShares ESG Awar | 0.16% | 30,943 | $1.2M | Add +30.1% |
| PYPL PayPal Holdings Inc. | 0.16% | 15,897 | $1.2M | Reduce -3.8% |
| SUSC iShares ESG Aware Usd Corpor | 0.15% | 50,006 | $1.2M | Add +2.6% |
| ACN Accenture PLC Class A | 0.15% | 3,775 | $1.1M | Add +8.1% |
| VYM Vanguard High DVD Yield ETF | 0.14% | 8,254 | $1.1M | No change |
| VTI VG Morningstar TS MKT ETF-US | 0.13% | 3,308 | $1.0M | Add +21.4% |
| VLUE iShares MSCI USA Value Facto | 0.13% | 8,593 | $973K | No change |
| SYY Sysco Corp. | 0.13% | 12,687 | $961K | Add +6.4% |
| GOOG Alphabet Inc. Class C | 0.12% | 5,143 | $912K | Add +5.9% |
| HD Home Depot Inc. | 0.12% | 2,401 | $880K | Reduce -2.3% |
| VUG Vanguard Mrngstar GR ETF-Sui | 0.11% | 1,936 | $849K | Add +8.2% |
| CVX Chevron Corp. | 0.11% | 5,918 | $847K | Add +5.3% |
| ADP Automatic Data Processing | 0.11% | 2,654 | $818K | No change |
| IVLU iShares MSCI International V | 0.11% | 24,364 | $801K | Add +5.1% |
| VCIT Vanguard Int-Term Corporate | 0.10% | 9,579 | $794K | Reduce -1.1% |
| VBIL Vanguard 0-3M T-Bill ETF | 0.10% | 9,843 | $744K | New |
| WMT Walmart Inc. | 0.09% | 7,348 | $718K | Reduce -2.0% |
| GILD Gilead Sciences Inc. | 0.09% | 6,007 | $666K | Add +6.1% |
| ILCG iShares Morningstar Growth E | 0.09% | 6,740 | $653K | No change |
| BRK.B Berkshire Hathaway Inc. Class B | 0.09% | 1,341 | $651K | Add +3.9% |
| FFIV F5 Inc. | 0.09% | 2,199 | $647K | No change |
| WM Waste Management Inc. | 0.08% | 2,802 | $641K | No change |
| DFIV Dimensional International Va | 0.07% | 13,221 | $566K | Add +20.9% |
| CVLT Commvault Systems Inc. | 0.07% | 3,199 | $558K | New |
| SPY SS SPDR S&P 500 ETF Trust-US | 0.07% | 886 | $547K | Add +14.9% |
| TXN Texas Instruments Inc. | 0.07% | 2,530 | $525K | No change |
| MOAT Vaneck Morningstar Wide Moat | 0.07% | 5,453 | $511K | No change |
| MA Mastercard Inc. Class A | 0.06% | 859 | $483K | No change |
| PG The Procter & Gamble Co. | 0.06% | 2,938 | $468K | Add +4.2% |
| DHR Danaher Corp. | 0.06% | 2,248 | $444K | No change |
| KO The Coca-Cola Co. | 0.06% | 6,188 | $438K | Reduce -13.9% |
Portfolio Sells Q1 2025 → Q2 2025
| AAPL Apple Inc. | Reduce -1.1% | 6.32% | −1.27 |
| IEF iShares 7-10 Year Treasury B | Sold out | 0.00% | −0.45 |
| DFS Discover Financial Services | Sold out | 0.00% | −0.35 |
| LLY Eli Lilly & Co. | Reduce -22.1% | 0.60% | −0.29 |
| ADBE Adobe Inc. | Reduce -24.5% | 0.52% | −0.23 |
| SGOV iShares 0-3 Month Treasury B | Sold out | 0.00% | −0.18 |
| IAU iShares Gold Trust | Reduce -0.5% | 3.09% | −0.13 |
| NKE Nike Inc. Class B | Reduce -18.0% | 0.59% | −0.11 |
| UPS United Parcel Service Class B | Reduce -0.2% | 0.35% | −0.07 |
| QUAL iShares MSCI USA Quality Fac | Reduce -18.6% | 0.23% | −0.06 |
| SCHR Schwab Intermediate-Term US | Sold out | 0.00% | −0.06 |
| IJH iShares Core S&P Midcap ETF | Reduce -0.7% | 1.41% | −0.06 |
| UNH Unitedhealth Group Inc. | Sold out | 0.00% | −0.04 |
| CTSH Cognizant Tech Solutions-A | Sold out | 0.00% | −0.03 |
| AFG American Financial Group Inc. | Sold out | 0.00% | −0.03 |
| EXC Exelon Corp. | Sold out | 0.00% | −0.03 |
| WSM Williams-Sonoma Inc. | Reduce -0.9% | 0.39% | −0.03 |
| NVR NVR Inc. | Reduce -0.6% | 0.30% | −0.03 |
| CLX Clorox Company | Reduce -10.8% | 0.03% | −0.02 |
| KO The Coca-Cola Co. | Reduce -13.9% | 0.06% | −0.02 |
| HD Home Depot Inc. | Reduce -2.3% | 0.12% | −0.01 |
| SPEM State Street SP PTF Em ETF | Reduce -0.6% | 0.73% | −0.01 |
| MAS Masco Corp. | Reduce -13.1% | 0.03% | −0.01 |
| VCIT Vanguard Int-Term Corporate | Reduce -1.1% | 0.10% | −0.01 |
| SCHA Schwab US Small-Cap ETF | Reduce -0.5% | 0.38% | −0.01 |
| IWM iShares Russell 2000 ETF | Reduce -0.2% | 0.38% | −0.01 |
| SCHM Schwab US Mid Cap ETF | Reduce -0.1% | 0.24% | −0.01 |
| INTC Intel Corp. | Reduce -4.0% | 0.04% | −0.01 |
| IWB iShares Russell 1000 ETF | Reduce -2.4% | 0.24% | −0.00 |
| JPM JPMorgan Chase & Co. | Reduce -7.6% | 0.33% | −0.00 |
| CSCO Cisco Systems Inc. | Reduce -4.9% | 0.05% | −0.00 |
| WMT Walmart Inc. | Reduce -2.0% | 0.09% | −0.00 |
| PYPL PayPal Holdings Inc. | Reduce -3.8% | 0.16% | −0.00 |
| SCHX Schwab US Large-Cap ETF | Reduce -0.8% | 0.22% | +0.00 |
| IDEV iShares Core MSCI Dev MKTS | Reduce -0.6% | 2.50% | +0.00 |
| EL Estee Lauder Companies Class A | Reduce -6.6% | 0.04% | +0.00 |
| CEG Constellation Energy | Reduce -10.5% | 0.05% | +0.01 |
| GOOGL Alphabet Inc. Class A | Reduce -2.0% | 2.94% | +0.05 |
| MSFT Microsoft Corp. | Reduce -4.8% | 3.90% | +0.51 |
Portfolio Buys Q1 2025 → Q2 2025
| VEA Vanguard Ftse Developed ETF | Add +5.6% | 8.61% | +0.63 |
| IVV iShares Core S&P 500 ETF | Add +5.6% | 10.12% | +0.61 |
| IJR iShares Core S&P Small-Cap E | Add +17.6% | 5.49% | +0.59 |
| NVDA Nvidia Corp. | Add +1.1% | 2.18% | +0.56 |
| IEI iShares 3-7 Year Treasury Bo | New | 0.47% | +0.47 |
| COF Capital One Financial Corp. | New | 0.34% | +0.34 |
| VWO Vanguard Ftse Emerging Marke | Add +7.8% | 3.79% | +0.26 |
| PANW Palo Alto Networks Inc. | Add +25.4% | 0.76% | +0.20 |
| AMZN Amazon.com Inc. | Add +1.0% | 2.98% | +0.17 |
| META Meta Platforms Inc. Class A | Add +97.7% | 0.30% | +0.17 |
| DIS The Walt Disney Co. | Add +3.1% | 0.97% | +0.15 |
| VBIL Vanguard 0-3M T-Bill ETF | New | 0.10% | +0.10 |
| COST Costco Wholesale Corp. | Add +12.2% | 1.46% | +0.10 |
| CVLT Commvault Systems Inc. | New | 0.07% | +0.07 |
| BAC Bank of America Corp. | Add +8.7% | 0.66% | +0.07 |
| AMAT Applied Materials Inc. | Add +10.4% | 0.30% | +0.06 |
| VBK Van Morst SML-Cap Gro-Usd Inc. | Add +1.3% | 3.77% | +0.06 |
| BLK BlackRock Inc. | New | 0.04% | +0.04 |
| HON Honeywell International Inc. | Add +3.3% | 1.18% | +0.04 |
| ESML iShares ESG Aware MSCI USA S | Add +12.6% | 0.42% | +0.04 |
| ESGE iShares Inc. iShares ESG Awar | Add +30.1% | 0.16% | +0.04 |
| PINS Pinterest Inc. Class A | Add +4.8% | 0.38% | +0.04 |
| SCHF Schwab Intl Equity ETF | Add +0.9% | 1.34% | +0.04 |
| UNP Union Pacific Corp. | New | 0.03% | +0.03 |
| AFL Aflac Inc. | New | 0.03% | +0.03 |
| DINO HF Sinclair Corp. | Add +5.6% | 0.20% | +0.03 |
| FSLR First Solar Inc. | New | 0.03% | +0.03 |
| SHOP Shopify Inc. Class A | New | 0.03% | +0.03 |
| VOO Vanguard S&P 500 ETF | Add +2.8% | 0.86% | +0.03 |
| HDV iShares Core High Dividend E | New | 0.03% | +0.03 |
| LMT Lockheed Martin Corp. | New | 0.03% | +0.03 |
| JCI Johnson Controls Internation | New | 0.03% | +0.03 |
| ESGU iShares ESG Aware MSCI USA | Add +7.5% | 0.32% | +0.03 |
| VTI VG Morningstar TS MKT ETF-US | Add +21.4% | 0.13% | +0.02 |
| ESGD iShares Trust iShares ESG Aw | Add +6.2% | 0.40% | +0.02 |
| VUG Vanguard Mrngstar GR ETF-Sui | Add +8.2% | 0.11% | +0.02 |
| WMS Advanced Drainage Systems Inc. | Add +7.1% | 0.45% | +0.01 |
| AIRJ Airjoule Technologies Corp. | New | 0.01% | +0.01 |
| DFIV Dimensional International Va | Add +20.9% | 0.07% | +0.01 |
| QQQ Invesco QQQ Trust Series 1 | Add +21.5% | 0.05% | +0.01 |
| GOOG Alphabet Inc. Class C | Add +5.9% | 0.12% | +0.01 |
| CAT Caterpillar Inc. | Add +18.3% | 0.05% | +0.01 |
| SPY SS SPDR S&P 500 ETF Trust-US | Add +14.9% | 0.07% | +0.01 |
| ABBV Abbvie Inc. | Add +42.2% | 0.05% | +0.01 |
| TSLA Tesla Inc. | Add +1.3% | 0.04% | +0.01 |
| IWF iShares Russell 1000 Growth | Add +1.0% | 0.06% | +0.00 |
| IVLU iShares MSCI International V | Add +5.1% | 0.11% | +0.00 |
| TFSL TFS Financial Corp. | Add +6.4% | 0.17% | +0.00 |
| PEP Pepsico Inc. | Add +25.1% | 0.04% | +0.00 |
| USB US Bancorp | Add +1.7% | 0.23% | −0.00 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 156 | $875.9M | IVV, VEA, AAPL, IJR, GOOGL |
| Q1 2026 | 150 | $791.9M | IVV, VEA, AAPL, IJR, GOOGL |
| Q4 2025 | 147 | $829.5M | IVV, VEA, AAPL, IJR, GOOGL |
| Q3 2025 | 145 | $810.6M | IVV, VEA, AAPL, IJR, VWO |
| Q2 2025 | 140 | $761.0M | IVV, VEA, AAPL, IJR, MSFT |
| Q1 2025 | 135 | $693.8M | IVV, VEA, AAPL, IJR, VBK |
| Q4 2024 | 131 | $680.5M | IVV, AAPL, VEA, VBK, IJR |
| Q3 2024 | 127 | $709.4M | IVV, VEA, AAPL, MSFT, VBK |
| Q2 2024 | 122 | $672.2M | IVV, VEA, AAPL, MSFT, VBK |
| Q1 2024 | 120 | $670.4M | IVV, VEA, AAPL, MSFT, IJR |