Waller Financial Planning Group, Inc.
In its 13F for Q2 2024 (holdings as of June 30, 2024, filed July 2, 2024), Waller Financial Planning Group, Inc. reported 69 stock positions worth $372.2 million. Its top holding was SS SPDR P S&P 400 Midcap ETF (SPMD) at 9.4% of the portfolio, followed by SS SPDR P S&P 600 Small Cap (SPSM, 9.1%) and Ste STR SPDR PT DW Eu ETF (SPDW, 8.5%). Compared with Q1 2024, it opened 8 new positions, sold out of 2, added to 27 and reduced 23. The biggest buy was iShares Core S&P 500 ETF (IVV, shares +0%) and the biggest sale Vanguard Total Intl Bond ETF (BNDX, shares −36%).
- Most Recent 13F
- Q2 2026
- Location
- COLUMBUS, OH
- CIK
- 0001736079
- Portfolio Value
- $372.2M (Q2 2024)
- SEC Filing
- 0001214659-24-011771 ↗ filed Jul 2, 2024
Holdings Value
Holdings 69 stocks · $372.2M
| SPMD SS SPDR P S&P 400 Midcap ETF | 9.41% | 682,587 | $35.0M | Add +0.2% |
| SPSM SS SPDR P S&P 600 Small Cap | 9.06% | 812,187 | $33.7M | Add +1.4% |
| SPDW Ste STR SPDR PT DW Eu ETF | 8.46% | 897,091 | $31.5M | Reduce -1.8% |
| IVV iShares Core S&P 500 ETF | 7.72% | 52,499 | $28.7M | Add +0.3% |
| OMFL Invesco Russell 1000 DYN M/F | 7.35% | 520,946 | $27.3M | Add +2.8% |
| SPAB SS SPDR P Agg Bond ETF | 6.19% | 918,676 | $23.0M | Add +0.7% |
| IGEB iShares Investment Grade SYS | 5.71% | 479,341 | $21.3M | Add +1.1% |
| XLRE SS Real Estate Select Sector | 4.77% | 462,489 | $17.8M | Add +0.8% |
| SPEM State Street SP PTF Em ETF | 4.69% | 463,801 | $17.5M | Reduce -0.4% |
| SCHD Schwab US DVD Equity ETF | 4.64% | 221,878 | $17.3M | Add +3.1% |
| VEA Vanguard Ftse Developed ETF | 2.30% | 173,270 | $8.6M | Reduce -4.0% |
| VB Vanguard Most SM-Cap ETF-Usd | 2.03% | 34,666 | $7.6M | Reduce -1.6% |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | 2.00% | 30,809 | $7.5M | Reduce -2.5% |
| SPYG SS SPDR P S&P 500 Growth ETF | 1.79% | 83,067 | $6.7M | Add +0.1% |
| SPYV SS SPDR P S&P 500 Value ETF | 1.76% | 134,179 | $6.5M | Add +1.8% |
| VOO Vanguard S&P 500 ETF | 1.53% | 11,387 | $5.7M | Add +5.6% |
| VIG Vanguard Dividend Apprec ETF | 1.39% | 28,436 | $5.2M | Add +1.6% |
| EFV iShares MSCI Eafe Value ETF | 1.36% | 95,246 | $5.1M | Reduce -3.3% |
| EFG iShares MSCI Eafe Growth ETF | 1.30% | 47,396 | $4.8M | Reduce -2.6% |
| MDYV SS SPDR S&P 400 MC Val ETF | 1.28% | 65,393 | $4.8M | Add +3.0% |
| SLYV SS SPDR S&P 600 SC Val ETF | 1.25% | 59,199 | $4.6M | Add +10.2% |
| MDYG SS SPDR S&P 400 MC GR ETF | 1.22% | 53,973 | $4.5M | Add +0.9% |
| SLYG SS SPDR S&P 600 SC GR ETF | 1.15% | 49,959 | $4.3M | Add +0.6% |
| VWO Vanguard Ftse Emerging Marke | 1.15% | 97,807 | $4.3M | Reduce -3.6% |
| VNQ Vanguard Real Estate ETF | 1.04% | 46,300 | $3.9M | Reduce -4.7% |
| AAPL Apple Inc. | 0.86% | 15,178 | $3.2M | Reduce -0.1% |
| BIV Vanguard Intermediate-Term B | 0.79% | 39,416 | $3.0M | Reduce -1.2% |
| MUB iShares National Muni Bond E | 0.70% | 24,357 | $2.6M | Reduce -11.4% |
| FLOT iShares Floating Rate Bond E | 0.57% | 41,759 | $2.1M | Reduce -11.1% |
| BNDX Vanguard Total Intl Bond ETF | 0.54% | 40,969 | $2.0M | Reduce -35.6% |
| UPS United Parcel Service Class B | 0.50% | 13,594 | $1.9M | No change |
| PPG PPG Industries Inc. | 0.43% | 12,664 | $1.6M | No change |
| BSV Vanguard Short-Term Bond ETF | 0.40% | 19,252 | $1.5M | Reduce -5.7% |
| AMZN Amazon.com Inc. | 0.30% | 5,794 | $1.1M | Reduce -5.4% |
| VOT Vngrd Mrngstr MC GRW ETF-Usd | 0.29% | 4,740 | $1.1M | No change |
| SPTI SS SPDR P Int Term TSY ETF | 0.29% | 38,408 | $1.1M | Add +13.6% |
| INTU Intuit Inc. | 0.29% | 1,633 | $1.1M | No change |
| SPTM SS SPDR P S&P 1500 Comp ETF | 0.28% | 15,426 | $1.0M | Add +1.6% |
| VBR Vngrd Mrngst SL-CP Val ETF-U | 0.24% | 4,928 | $900K | Add +2.3% |
| VBK Van Morst SML-Cap Gro-Usd Inc. | 0.22% | 3,273 | $819K | Reduce -2.2% |
| PG The Procter & Gamble Co. | 0.21% | 4,817 | $794K | Add +132.0% |
| VUG Vanguard Mrngstar GR ETF-Sui | 0.19% | 1,890 | $707K | Reduce -5.6% |
| MRSH Marsh & McLennan Cos | 0.18% | 3,179 | $670K | Add +0.3% |
| MSFT Microsoft Corp. | 0.16% | 1,320 | $590K | Add +2.3% |
| JPM JPMorgan Chase & Co. | 0.15% | 2,850 | $577K | Add +60.2% |
| QQQ Invesco QQQ Trust Series 1 | 0.14% | 1,096 | $525K | Reduce -6.8% |
| VOE Vngrd Mrngstr MD-Cap Val ETF | 0.12% | 3,070 | $462K | No change |
| SUB iShares Short-Term National | 0.11% | 3,972 | $415K | Reduce -5.7% |
| NFLX Netflix Inc. | 0.11% | 607 | $410K | No change |
| NVDA Nvidia Corp. | 0.10% | 3,061 | $378K | New |
| VTV Vanguard Mrngstr Val ETF-Aui | 0.09% | 2,121 | $340K | Add +5.5% |
| META Meta Platforms Inc. Class A | 0.09% | 639 | $322K | Reduce -5.9% |
| NOC Northrop Grumman Corp. | 0.08% | 666 | $290K | Add +3.9% |
| XOM Exxon Mobil Corp. | 0.08% | 2,519 | $290K | Reduce -1.9% |
| VEU Vanguard Ftse All-World Ex-U | 0.08% | 4,936 | $289K | No change |
| UJAN Innovator U.S. Equity Ultra | 0.08% | 7,608 | $282K | New |
| JEPI JPMorgan Equity Premium Inco | 0.07% | 4,924 | $279K | Add +18.7% |
| XLF SS Financial Select Sector | 0.07% | 6,650 | $273K | New |
| VGIT Vanguard Intermediate-Term T | 0.07% | 4,549 | $265K | New |
| SYK Stryker Corp. | 0.07% | 749 | $255K | New |
| LLY Eli Lilly & Co. | 0.07% | 275 | $249K | No change |
| VT Vanguard Tot World STK ETF | 0.07% | 2,167 | $244K | Add +0.1% |
| BALT Inn Defined Wealth Shield | 0.06% | 8,000 | $240K | New |
| VV Vngrd Mrgstr LRG-Cap ETF-Usd | 0.06% | 888 | $222K | No change |
| C Citigroup Inc. | 0.06% | 3,424 | $217K | No change |
| TSLA Tesla Inc. | 0.06% | 1,054 | $209K | Reduce -22.2% |
| KO The Coca-Cola Co. | 0.06% | 3,260 | $207K | New |
| B Barrick Gold Corp. | 0.05% | 10,177 | $170K | No change |
| SOFI Sofi Technologies Inc. | 0.02% | 10,275 | $68K | New |
Options reported separately and not counted above: SOFI puts ($3K).
Portfolio Sells Q1 2024 → Q2 2024
| BNDX Vanguard Total Intl Bond ETF | Reduce -35.6% | 0.54% | −0.30 |
| SPDW Ste STR SPDR PT DW Eu ETF | Reduce -1.8% | 8.46% | −0.27 |
| VB Vanguard Most SM-Cap ETF-Usd | Reduce -1.6% | 2.03% | −0.11 |
| VEA Vanguard Ftse Developed ETF | Reduce -4.0% | 2.30% | −0.11 |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | Reduce -2.5% | 2.00% | −0.10 |
| MUB iShares National Muni Bond E | Reduce -11.4% | 0.70% | −0.09 |
| VNQ Vanguard Real Estate ETF | Reduce -4.7% | 1.04% | −0.08 |
| PM Philip Morris International | Sold out | 0.00% | −0.08 |
| EFV iShares MSCI Eafe Value ETF | Reduce -3.3% | 1.36% | −0.07 |
| FLOT iShares Floating Rate Bond E | Reduce -11.1% | 0.57% | −0.07 |
| INTC Intel Corp. | Sold out | 0.00% | −0.05 |
| EFG iShares MSCI Eafe Growth ETF | Reduce -2.6% | 1.30% | −0.04 |
| BSV Vanguard Short-Term Bond ETF | Reduce -5.7% | 0.40% | −0.02 |
| VBK Van Morst SML-Cap Gro-Usd Inc. | Reduce -2.2% | 0.22% | −0.01 |
| BIV Vanguard Intermediate-Term B | Reduce -1.2% | 0.79% | −0.01 |
| TSLA Tesla Inc. | Reduce -22.2% | 0.06% | −0.01 |
| SUB iShares Short-Term National | Reduce -5.7% | 0.11% | −0.01 |
| XOM Exxon Mobil Corp. | Reduce -1.9% | 0.08% | −0.00 |
| META Meta Platforms Inc. Class A | Reduce -5.9% | 0.09% | −0.00 |
| QQQ Invesco QQQ Trust Series 1 | Reduce -6.8% | 0.14% | +0.00 |
| VUG Vanguard Mrngstar GR ETF-Sui | Reduce -5.6% | 0.19% | +0.01 |
| AMZN Amazon.com Inc. | Reduce -5.4% | 0.30% | +0.01 |
| VWO Vanguard Ftse Emerging Marke | Reduce -3.6% | 1.15% | +0.02 |
| AAPL Apple Inc. | Reduce -0.1% | 0.86% | +0.16 |
| SPEM State Street SP PTF Em ETF | Reduce -0.4% | 4.69% | +0.21 |
Portfolio Buys Q1 2024 → Q2 2024
| IVV iShares Core S&P 500 ETF | Add +0.3% | 7.72% | +0.39 |
| SPYG SS SPDR P S&P 500 Growth ETF | Add +0.1% | 1.79% | +0.17 |
| VOO Vanguard S&P 500 ETF | Add +5.6% | 1.53% | +0.15 |
| PG The Procter & Gamble Co. | Add +132.0% | 0.21% | +0.12 |
| NVDA Nvidia Corp. | New | 0.10% | +0.10 |
| UJAN Innovator U.S. Equity Ultra | New | 0.08% | +0.08 |
| XLF SS Financial Select Sector | New | 0.07% | +0.07 |
| VGIT Vanguard Intermediate-Term T | New | 0.07% | +0.07 |
| SYK Stryker Corp. | New | 0.07% | +0.07 |
| BALT Inn Defined Wealth Shield | New | 0.06% | +0.06 |
| JPM JPMorgan Chase & Co. | Add +60.2% | 0.15% | +0.06 |
| SLYV SS SPDR S&P 600 SC Val ETF | Add +10.2% | 1.25% | +0.06 |
| KO The Coca-Cola Co. | New | 0.06% | +0.06 |
| SPAB SS SPDR P Agg Bond ETF | Add +0.7% | 6.19% | +0.05 |
| IGEB iShares Investment Grade SYS | Add +1.1% | 5.71% | +0.05 |
| SPTI SS SPDR P Int Term TSY ETF | Add +13.6% | 0.29% | +0.04 |
| VIG Vanguard Dividend Apprec ETF | Add +1.6% | 1.39% | +0.03 |
| SOFI Sofi Technologies Inc. | New | 0.02% | +0.02 |
| SPTM SS SPDR P S&P 1500 Comp ETF | Add +1.6% | 0.28% | +0.02 |
| MSFT Microsoft Corp. | Add +2.3% | 0.16% | +0.01 |
| SCHD Schwab US DVD Equity ETF | Add +3.1% | 4.64% | +0.01 |
| JEPI JPMorgan Equity Premium Inco | Add +18.7% | 0.07% | +0.01 |
| MRSH Marsh & McLennan Cos | Add +0.3% | 0.18% | +0.01 |
| VTV Vanguard Mrngstr Val ETF-Aui | Add +5.5% | 0.09% | +0.00 |
| VT Vanguard Tot World STK ETF | Add +0.1% | 0.07% | +0.00 |
| SLYG SS SPDR S&P 600 SC GR ETF | Add +0.6% | 1.15% | −0.00 |
| SPYV SS SPDR P S&P 500 Value ETF | Add +1.8% | 1.76% | −0.00 |
| NOC Northrop Grumman Corp. | Add +3.9% | 0.08% | −0.00 |
| MDYV SS SPDR S&P 400 MC Val ETF | Add +3.0% | 1.28% | −0.00 |
| VBR Vngrd Mrngst SL-CP Val ETF-U | Add +2.3% | 0.24% | −0.00 |
| MDYG SS SPDR S&P 400 MC GR ETF | Add +0.9% | 1.22% | −0.02 |
| XLRE SS Real Estate Select Sector | Add +0.8% | 4.77% | −0.06 |
| OMFL Invesco Russell 1000 DYN M/F | Add +2.8% | 7.35% | −0.11 |
| SPSM SS SPDR P S&P 600 Small Cap | Add +1.4% | 9.06% | −0.13 |
| SPMD SS SPDR P S&P 400 Midcap ETF | Add +0.2% | 9.41% | −0.28 |
Options Activity Q1 2024 → Q2 2024
| SOFI Sofi Technologies Inc. | put | New | 10,000 | $3K |
Calls and puts are listed by the shares they cover; their value is not part of the stock holdings above.
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 78 | $485.6M | IVV, SPYG, EFV, VBR, SPYV |
| Q1 2026 | 73 | $453.1M | IVV, EFV, SPYG, VBR, SPYV |
| Q4 2025 | 75 | $450.4M | IVV, SPYG, EFV, SPYV, VBR |
| Q3 2025 | 71 | $435.8M | IVV, SPSM, SPMD, SPDW, OMFL |
| Q2 2025 | 71 | $413.7M | IVV, SPDW, SPMD, SPSM, OMFL |
| Q1 2025 | 71 | $356.0M | IVV, SPDW, SPMD, SPSM, OMFL |
| Q4 2024 | 68 | $396.8M | IVV, SPMD, SPSM, SPDW, OMFL |
| Q3 2024 | 67 | $403.3M | SPMD, SPSM, SPDW, IVV, OMFL |
| Q2 2024 | 69 | $372.2M | SPMD, SPSM, SPDW, IVV, OMFL |
| Q1 2024 | 63 | $375.3M | SPMD, SPSM, SPDW, OMFL, IVV |