Waller Financial Planning Group, Inc.

In its 13F for Q3 2024 (holdings as of September 30, 2024, filed October 2, 2024), Waller Financial Planning Group, Inc. reported 67 stock positions worth $403.3 million. Its top holding was SS SPDR P S&P 400 Midcap ETF (SPMD) at 9.3% of the portfolio, followed by SS SPDR P S&P 600 Small Cap (SPSM, 9.2%) and Ste STR SPDR PT DW Eu ETF (SPDW, 8.4%). Compared with Q2 2024, it opened 4 new positions, sold out of 6, added to 41 and reduced 12. The biggest buy was SS Real Estate Select Sector (XLRE, shares +1%) and the biggest sale Vanguard Total Intl Bond ETF (BNDX, shares −28%).

Most Recent 13F
Q2 2026
Location
COLUMBUS, OH
CIK
0001736079
Portfolio Value
$403.3M (Q3 2024)
SEC Filing
0001214659-24-017003 ↗ filed Oct 2, 2024

Holdings Value

0$100.0M$200.0M$300.0M$400.0M$500.0M Q1 2024: $375.3M Q1 2024 Q2 2024: $372.2M Q2 2024 Q3 2024: $403.3M $403.3M Q3 2024 Q4 2024: $396.8M Q4 2024 Q1 2025: $356.0M Q1 2025 Q2 2025: $413.7M Q2 2025 Q3 2025: $435.8M Q3 2025 Q4 2025: $450.4M Q4 2025 Q1 2026: $453.1M Q1 2026 Q2 2026: $485.6M Q2 2026

Holdings 67 stocks · $403.3M

SPMD SS SPDR P S&P 400 Midcap ETF 9.28% 684,107 $37.4M Add +0.2%
SPSM SS SPDR P S&P 600 Small Cap 9.19% 814,231 $37.1M Add +0.3%
SPDW Ste STR SPDR PT DW Eu ETF 8.37% 898,921 $33.8M Add +0.2%
IVV iShares Core S&P 500 ETF 7.63% 53,314 $30.8M Add +1.6%
OMFL Invesco Russell 1000 DYN M/F 7.05% 536,940 $28.5M Add +3.1%
SPAB SS SPDR P Agg Bond ETF 6.00% 926,090 $24.2M Add +0.8%
IGEB iShares Investment Grade SYS 5.62% 487,437 $22.7M Add +1.7%
XLRE SS Real Estate Select Sector 5.16% 466,098 $20.8M Add +0.8%
SPEM State Street SP PTF Em ETF 4.79% 467,983 $19.3M Add +0.9%
SCHD Schwab US DVD Equity ETF 4.71% 224,796 $19.0M Add +1.3%
VEA Vanguard Ftse Developed ETF 2.23% 170,531 $9.0M Reduce -1.6%
VB Vanguard Most SM-Cap ETF-Usd 2.03% 34,441 $8.2M Reduce -0.7%
VO Vngrd Mrngstr MD-Cap ETF-Usd 1.99% 30,425 $8.0M Reduce -1.3%
SPYV SS SPDR P S&P 500 Value ETF 1.82% 138,801 $7.3M Add +3.4%
SPYG SS SPDR P S&P 500 Growth ETF 1.75% 85,051 $7.1M Add +2.4%
VOO Vanguard S&P 500 ETF 1.47% 11,224 $5.9M Reduce -1.4%
VIG Vanguard Dividend Apprec ETF 1.45% 29,594 $5.9M Add +4.1%
EFV iShares MSCI Eafe Value ETF 1.41% 98,657 $5.7M Add +3.6%
MDYV SS SPDR S&P 400 MC Val ETF 1.36% 68,870 $5.5M Add +5.3%
SLYV SS SPDR S&P 600 SC Val ETF 1.31% 60,922 $5.3M Add +2.9%
EFG iShares MSCI Eafe Growth ETF 1.31% 49,012 $5.3M Add +3.4%
MDYG SS SPDR S&P 400 MC GR ETF 1.23% 56,318 $4.9M Add +4.3%
SLYG SS SPDR S&P 600 SC GR ETF 1.21% 52,597 $4.9M Add +5.3%
VWO Vanguard Ftse Emerging Marke 1.12% 94,461 $4.5M Reduce -3.4%
VNQ Vanguard Real Estate ETF 1.11% 46,105 $4.5M Reduce -0.4%
AAPL Apple Inc. 1.01% 17,534 $4.1M Add +15.5%
BIV Vanguard Intermediate-Term B 0.77% 39,474 $3.1M Add +0.1%
MUB iShares National Muni Bond E 0.68% 25,297 $2.7M Add +3.9%
FLOT iShares Floating Rate Bond E 0.52% 41,367 $2.1M Reduce -0.9%
PG The Procter & Gamble Co. 0.50% 11,711 $2.0M Add +143.1%
UPS United Parcel Service Class B 0.46% 13,594 $1.9M No change
PPG PPG Industries Inc. 0.42% 12,664 $1.7M No change
BSV Vanguard Short-Term Bond ETF 0.38% 19,396 $1.5M Add +0.8%
BNDX Vanguard Total Intl Bond ETF 0.37% 29,430 $1.5M Reduce -28.2%
SPTI SS SPDR P Int Term TSY ETF 0.29% 40,850 $1.2M Add +6.4%
AMZN Amazon.com Inc. 0.29% 6,341 $1.2M Add +9.4%
VOT Vngrd Mrngstr MC GRW ETF-Usd 0.29% 4,740 $1.2M No change
SPTM SS SPDR P S&P 1500 Comp ETF 0.26% 15,166 $1.1M Reduce -1.7%
INTU Intuit Inc. 0.25% 1,633 $1.0M No change
VBR Vngrd Mrngst SL-CP Val ETF-U 0.25% 4,928 $990K No change
VBK Van Morst SML-Cap Gro-Usd Inc. 0.22% 3,330 $890K Add +1.7%
VUG Vanguard Mrngstar GR ETF-Sui 0.20% 2,107 $809K Add +11.5%
MRSH Marsh & McLennan Cos 0.18% 3,191 $712K Add +0.4%
MSFT Microsoft Corp. 0.16% 1,475 $635K Add +11.7%
JPM JPMorgan Chase & Co. 0.15% 2,899 $611K Add +1.7%
QQQ Invesco QQQ Trust Series 1 0.13% 1,072 $523K Reduce -2.2%
VOE Vngrd Mrngstr MD-Cap Val ETF 0.13% 3,060 $513K Reduce -0.3%
NVDA Nvidia Corp. 0.12% 3,847 $467K Add +25.7%
NFLX Netflix Inc. 0.11% 615 $436K Add +1.3%
SUB iShares Short-Term National 0.11% 4,080 $433K Add +2.7%
VTV Vanguard Mrngstr Val ETF-Aui 0.10% 2,307 $403K Add +8.8%
XOM Exxon Mobil Corp. 0.09% 3,193 $374K Add +26.8%
META Meta Platforms Inc. Class A 0.09% 639 $366K No change
NOC Northrop Grumman Corp. 0.09% 690 $364K Add +3.6%
VEU Vanguard Ftse All-World Ex-U 0.08% 4,936 $311K No change
VGIT Vanguard Intermediate-Term T 0.07% 4,843 $293K Add +6.5%
PM Philip Morris International 0.07% 2,350 $285K New
JEPI JPMorgan Equity Premium Inco 0.07% 4,771 $284K Reduce -3.1%
TSLA Tesla Inc. 0.07% 1,081 $283K Add +2.6%
SYK Stryker Corp. 0.07% 749 $271K No change
VT Vanguard Tot World STK ETF 0.06% 2,169 $260K Add +0.1%
BLDR Builders Firstsource Inc. 0.06% 1,225 $237K New
KO The Coca-Cola Co. 0.06% 3,260 $234K No change
VV Vngrd Mrgstr LRG-Cap ETF-Usd 0.06% 888 $234K No change
WMT Walmart Inc. 0.06% 2,804 $226K New
AVGO Broadcom Inc. 0.05% 1,219 $210K New
SOFI Sofi Technologies Inc. 0.02% 10,327 $81K Add +0.5%

Options reported separately and not counted above: SOFI puts ($906).

Portfolio Sells Q2 2024 → Q3 2024

BNDX Vanguard Total Intl Bond ETF Reduce -28.2% 0.37% −0.17
UJAN Innovator U.S. Equity Ultra Sold out 0.00% −0.08
XLF SS Financial Select Sector Sold out 0.00% −0.07
VEA Vanguard Ftse Developed ETF Reduce -1.6% 2.23% −0.07
LLY Eli Lilly & Co. Sold out 0.00% −0.07
BALT Inn Defined Wealth Shield Sold out 0.00% −0.06
VOO Vanguard S&P 500 ETF Reduce -1.4% 1.47% −0.06
C Citigroup Inc. Sold out 0.00% −0.06
FLOT iShares Floating Rate Bond E Reduce -0.9% 0.52% −0.05
B Barrick Gold Corp. Sold out 0.00% −0.05
VWO Vanguard Ftse Emerging Marke Reduce -3.4% 1.12% −0.03
VO Vngrd Mrngstr MD-Cap ETF-Usd Reduce -1.3% 1.99% −0.01
SPTM SS SPDR P S&P 1500 Comp ETF Reduce -1.7% 0.26% −0.01
QQQ Invesco QQQ Trust Series 1 Reduce -2.2% 0.13% −0.01
VB Vanguard Most SM-Cap ETF-Usd Reduce -0.7% 2.03% −0.01
JEPI JPMorgan Equity Premium Inco Reduce -3.1% 0.07% −0.00
VOE Vngrd Mrngstr MD-Cap Val ETF Reduce -0.3% 0.13% +0.00
VNQ Vanguard Real Estate ETF Reduce -0.4% 1.11% +0.07

Portfolio Buys Q2 2024 → Q3 2024

XLRE SS Real Estate Select Sector Add +0.8% 5.16% +0.39
PG The Procter & Gamble Co. Add +143.1% 0.50% +0.29
AAPL Apple Inc. Add +15.5% 1.01% +0.15
SPSM SS SPDR P S&P 600 Small Cap Add +0.3% 9.19% +0.13
SPEM State Street SP PTF Em ETF Add +0.9% 4.79% +0.10
SCHD Schwab US DVD Equity ETF Add +1.3% 4.71% +0.08
MDYV SS SPDR S&P 400 MC Val ETF Add +5.3% 1.36% +0.08
PM Philip Morris International New 0.07% +0.07
SLYV SS SPDR S&P 600 SC Val ETF Add +2.9% 1.31% +0.07
SPYV SS SPDR P S&P 500 Value ETF Add +3.4% 1.82% +0.06
SLYG SS SPDR S&P 600 SC GR ETF Add +5.3% 1.21% +0.06
BLDR Builders Firstsource Inc. New 0.06% +0.06
VIG Vanguard Dividend Apprec ETF Add +4.1% 1.45% +0.06
WMT Walmart Inc. New 0.06% +0.06
AVGO Broadcom Inc. New 0.05% +0.05
EFV iShares MSCI Eafe Value ETF Add +3.6% 1.41% +0.05
XOM Exxon Mobil Corp. Add +26.8% 0.09% +0.01
NVDA Nvidia Corp. Add +25.7% 0.12% +0.01
TSLA Tesla Inc. Add +2.6% 0.07% +0.01
NOC Northrop Grumman Corp. Add +3.6% 0.09% +0.01
VUG Vanguard Mrngstar GR ETF-Sui Add +11.5% 0.20% +0.01
VTV Vanguard Mrngstr Val ETF-Aui Add +8.8% 0.10% +0.01
MDYG SS SPDR S&P 400 MC GR ETF Add +4.3% 1.23% +0.01
EFG iShares MSCI Eafe Growth ETF Add +3.4% 1.31% +0.01
SPTI SS SPDR P Int Term TSY ETF Add +6.4% 0.29% +0.01
SOFI Sofi Technologies Inc. Add +0.5% 0.02% +0.00
VGIT Vanguard Intermediate-Term T Add +6.5% 0.07% +0.00
VBK Van Morst SML-Cap Gro-Usd Inc. Add +1.7% 0.22% +0.00
MSFT Microsoft Corp. Add +11.7% 0.16% −0.00
VT Vanguard Tot World STK ETF Add +0.1% 0.06% −0.00
NFLX Netflix Inc. Add +1.3% 0.11% −0.00
JPM JPMorgan Chase & Co. Add +1.7% 0.15% −0.00
MRSH Marsh & McLennan Cos Add +0.4% 0.18% −0.00
SUB iShares Short-Term National Add +2.7% 0.11% −0.00
AMZN Amazon.com Inc. Add +9.4% 0.29% −0.01
MUB iShares National Muni Bond E Add +3.9% 0.68% −0.02
BSV Vanguard Short-Term Bond ETF Add +0.8% 0.38% −0.02
BIV Vanguard Intermediate-Term B Add +0.1% 0.77% −0.03
SPYG SS SPDR P S&P 500 Growth ETF Add +2.4% 1.75% −0.04
SPDW Ste STR SPDR PT DW Eu ETF Add +0.2% 8.37% −0.08
IVV iShares Core S&P 500 ETF Add +1.6% 7.63% −0.09
IGEB iShares Investment Grade SYS Add +1.7% 5.62% −0.10
SPMD SS SPDR P S&P 400 Midcap ETF Add +0.2% 9.28% −0.13
SPAB SS SPDR P Agg Bond ETF Add +0.8% 6.00% −0.19
OMFL Invesco Russell 1000 DYN M/F Add +3.1% 7.05% −0.29

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 78$485.6MIVV, SPYG, EFV, VBR, SPYV
Q1 2026 73$453.1MIVV, EFV, SPYG, VBR, SPYV
Q4 2025 75$450.4MIVV, SPYG, EFV, SPYV, VBR
Q3 2025 71$435.8MIVV, SPSM, SPMD, SPDW, OMFL
Q2 2025 71$413.7MIVV, SPDW, SPMD, SPSM, OMFL
Q1 2025 71$356.0MIVV, SPDW, SPMD, SPSM, OMFL
Q4 2024 68$396.8MIVV, SPMD, SPSM, SPDW, OMFL
Q3 2024 67$403.3MSPMD, SPSM, SPDW, IVV, OMFL
Q2 2024 69$372.2MSPMD, SPSM, SPDW, IVV, OMFL
Q1 2024 63$375.3MSPMD, SPSM, SPDW, OMFL, IVV