Innovator U.S. Equity BufferBMAYETF
13F holders, Q2 2025 (June 30)87holders +10
14new positions
5sold out
$42.20avg. 13F price*
At the end of Q2 2025, 87 institutions reported holding Innovator U.S. Equity Buffer (BMAY) in their 13F filings, up 10 from Q1 2025. 14 opened new positions and 5 sold out. The largest holders were Penserra Capital Management LLC ($17.3M), Valtinson Bruner Financial Planning LLC ($9.1M) and Raymond James Financial Inc. ($7.7M).
- Company
- Innovator U.S. Equity Buffer
- CUSIP
- 45782C326
- Latest filing quarter
- Q2 2026
History
Number of 13F holders
Total Exit/New Position Q1 2025 → Q2 2025
| Institutions | Total Value | |
|---|---|---|
| New Positions | 14 | $5.1M |
| Exits | 5 | $870K |
All 13F filers, Q1 2025 → Q2 2025: 458,318 shares bought and 175,121 shares sold, net +283,197 shares. Counts holders who added, trimmed, opened or closed a position; split-adjusted.
Ownership 87 holders
| Penserra Capital Management LLC | 0.24% | Reduce -7.8% | 409,271 | $17.3M |
| Valtinson Bruner Financial Planning LLC | 2.84% | Reduce -2.3% | 214,655 | $9.1M |
| Raymond James Financial Inc. | 0.00% | Add +6.5% | 182,540 | $7.7M |
| Commonwealth Equity Services, LLC | 0.01% | Add +41.0% | 158,963 | $6.7M |
| Osaic Holdings, Inc. | 0.01% | Add +53.3% | 127,532 | $5.4M |
| Cerity Partners LLC | 0.01% | Add +40.5% | 102,331 | $4.3M |
| Envestnet Asset Management Inc. | 0.00% | Add +87.3% | 97,971 | $4.1M |
| Blue Bell Private Wealth Management, LLC | 0.50% | Add +12.6% | 71,435 | $3.0M |
| MML Investors Services, LLC | 0.01% | Add +193.3% | 71,191 | $3.0M |
| Integral Investment Advisors, Inc. | 0.59% | Add +99.6% | 49,253 | $2.1M |
| Old Mission Capital LLC | 0.05% | Add +9.8% | 44,433 | $1.9M |
| Beck Capital Management, LLC | 0.46% | Reduce -2.2% | 44,053 | $1.9M |
| Focus Financial Network, Inc. | 0.07% | No change | 43,992 | $1.9M |
| Collaborative Wealth Managment Inc. | 0.75% | Reduce -1.9% | 40,505 | $1.7M |
| Cetera Investment Advisers | 0.00% | Add +13.2% | 38,161 | $1.6M |
| Kestra Advisory Services, LLC | 0.01% | Add +3.0% | 36,996 | $1.6M |
| HighTower Advisors, LLC | 0.00% | Reduce -0.8% | 33,579 | $1.4M |
| Chicago Partners Investment Group LLC | 0.04% | No change | 32,764 | $1.4M |
| Spire Wealth Management | 0.05% | Add +114.5% | 32,498 | $1.4M |
| Signaturefd, LLC | 0.02% | No change | 27,313 | $1.2M |
| WPWealth LLP | 0.20% | New | 26,847 | $1.1M |
| Maltin Wealth Management, Inc. | 0.50% | Add +86.5% | 26,185 | $1.1M |
| Fragasso Financial Advisors Inc | 0.07% | Add +35.1% | 23,295 | $983K |
| LPL Financial LLC | 0.00% | Add +14.5% | 21,428 | $904K |
| Lion Street Advisors, LLC | 0.27% | Reduce -18.9% | 21,141 | $892K |
| DHJJ Financial Advisors, Ltd. | 0.32% | Add +9.4% | 20,991 | $886K |
| Truist Financial Corp. | 0.00% | Reduce -21.2% | 20,257 | $855K |
| Lantz Financial LLC | 0.20% | Add +75.2% | 19,081 | $805K |
| Outlook Wealth Advisors, LLC | 0.20% | Reduce -5.1% | 18,300 | $772K |
| Weaver Capital Management LLC | 0.17% | No change | 16,735 | $706K |
| Beacon Pointe Advisors, LLC | 0.01% | Add +106.2% | 16,693 | $704K |
| Optimist Retirement Group LLC | 0.32% | Add +15.2% | 15,830 | $668K |
| Gill Capital Partners, LLC | 0.20% | No change | 14,835 | $626K |
| Retirement Planning Group, LLC | 0.03% | Reduce -28.9% | 14,415 | $608K |
| Brookstone Capital Management | 0.01% | Add +62.3% | 14,407 | $608K |
| Cambridge Investment Research Advisors, Inc. | 0.00% | Reduce -48.9% | 14,338 | $605K |
| Weaver Consulting Group | 0.17% | New | 14,310 | $604K |
| Janney Montgomery Scott LLC | 0.00% | Reduce -25.6% | 13,977 | $590K |
| First Commonwealth Financial Corp | 0.12% | New | 13,648 | $576K |
| My Personal CFO, LLC | 0.26% | New | 13,550 | $572K |
| AE Wealth Management LLC | 0.00% | Reduce -0.2% | 13,142 | $555K |
| Allegiance Financial Group Advisory Services LLC | 0.15% | No change | 13,114 | $553K |
| Focus Partners Advisor Solutions, LLC | 0.01% | New | 13,114 | $553K |
| Arete Wealth Advisors, LLC | 0.04% | Reduce -0.1% | 12,090 | $510K |
| Arax Advisory Partners | 0.02% | Reduce -13.1% | 11,623 | $490K |
| Sigma Planning Corp | 0.01% | Reduce -7.5% | 11,068 | $467K |
| Secure Asset Management, LLC | 0.09% | Reduce -6.2% | 10,938 | $462K |
| Snowden Capital Advisors LLC | 0.01% | Add +55.7% | 10,524 | $444K |
| Stratos Wealth Advisors, LLC | 0.02% | No change | 9,825 | $415K |
| CreativeOne Wealth, LLC | 0.01% | Reduce -0.7% | 9,230 | $390K |
| Orion Capital Management LLC | 0.14% | No change | 8,700 | $367K |
| CoreCap Advisors, LLC | 0.01% | Add +36.2% | 8,641 | $365K |
| Wolverine Trading, LLC | 0.01% | New | 7,833 | $330K |
| Allworth Financial LP | 0.00% | No change | 7,580 | $320K |
| Berkshire Money Management, Inc. | 0.03% | No change | 7,127 | $301K |
| Kathmere Capital Management, LLC | 0.02% | Reduce -1.1% | 7,101 | $300K |
| Blair William & Co. | 0.00% | Reduce -31.2% | 7,070 | $298K |
| Bullseye Investment Management, LLC | 0.19% | No change | 7,482 | $297K |
| Clear Point Advisors Inc. | 0.25% | No change | 6,947 | $293K |
| Bluesphere Advisors LLC | 0.14% | No change | 6,796 | $287K |
| Soltis Investment Advisors LLC | 0.02% | No change | 6,557 | $277K |
| Phillips Financial Management, LLC | 0.02% | New | 6,123 | $258K |
| Susquehanna International Group, LLP | 0.00% | Reduce -91.9% | 5,872 | $248K |
| BCS Wealth Management | 0.05% | Reduce -18.9% | 5,828 | $246K |
| Central Valley Advisors, LLC | 0.08% | No change | 5,739 | $242K |
| Principal Securities, Inc. | 0.00% | No change | 5,667 | $239K |
| Foundations Investment Advisors, LLC | 0.00% | New | 5,601 | $236K |
| FSA Advisors, Inc. | 0.19% | New | 5,470 | $231K |
| Retirement Guys Formula LLC | 0.08% | No change | 5,085 | $215K |
| Avantax Advisory Services, Inc. | 0.00% | New | 4,994 | $211K |
| Pinnacle Wealth Management Group, Inc. | 0.12% | New | 4,950 | $209K |
| Harbour Investments, Inc. | 0.00% | No change | 4,294 | $181K |
| Annis Gardner Whiting Capital Advisors, LLC | 0.03% | New | 2,265 | $96K |
| Barclays PLC | 0.00% | Reduce -40.5% | 2,134 | $90K |
| Steward Partners Investment Advisory, LLC | 0.00% | No change | 2,101 | $89K |
| IFP Advisors, Inc | 0.00% | Add +83.7% | 2,015 | $85K |
| Integrity Financial Corp | 0.04% | No change | 1,629 | $69K |
| Nalls Sherbakoff Group, LLC | 0.05% | New | 1,600 | $68K |
| Chapman Financial Group, LLC | 0.05% | — | 1,300 | $55K |
| Royal Bank of Canada | 0.00% | No change | 750 | $32K |
| Creative Financial Designs Inc. | 0.00% | New | 700 | $30K |
| Bellwether Advisors, LLC | 0.00% | No change | 451 | $19K |
| Financial Network Wealth Advisors LLC | 0.01% | No change | 272 | $11K |
| Wood Tarver Financial Group, LLC | 0.00% | Add +43.5% | 122 | $5K |
| Farther Finance Advisors, LLC | 0.00% | No change | 35 | $1K |
| Global Trust Asset Management, LLC | 0.00% | No change | 26 | $1K |
| Northwestern Mutual Wealth Management Co. | 0.00% | No change | 8 | $338 |
"% of holder's portfolio" is BMAY's weight in each manager's 13F, not the share of Innovator U.S. Equity Buffer the manager owns.