Innovator U.S. Equity PowerPMAYETF

13F holders, Q2 2025 (June 30)
182holders +11
21new positions
10sold out
1famous investor
$37.79avg. 13F price*

At the end of Q2 2025, 182 institutions reported holding Innovator U.S. Equity Power (PMAY) in their 13F filings, up 11 from Q1 2025. 21 opened new positions and 10 sold out. The largest holders were Alliancebernstein L.P. ($134.0M), Penserra Capital Management LLC ($58.4M) and Raymond James Financial Inc. ($19.2M). One famous investor held it Ken Griffin (0.0% of Citadel Advisors's portfolio).

Company
Innovator U.S. Equity Power
CUSIP
45782C318
Latest filing quarter
Q2 2026

History

Number of 13F holders

050100150200250 Q1 2024: 153Q1 2024Q2 2024: 176Q2 2024Q3 2024: 168Q3 2024Q4 2024: 184Q4 2024Q1 2025: 171Q1 2025Q2 2025: 182Q2 2025Q3 2025: 171Q3 2025Q4 2025: 186Q4 2025Q1 2026: 179Q1 2026Q2 2026: 214Q2 2026

Total Exit/New Position Q1 2025 → Q2 2025

InstitutionsTotal Value
New Positions21$21.8M
Exits10$2.9M

All 13F filers, Q1 2025 → Q2 2025: 2,915,721 shares bought and 373,877 shares sold, net +2,541,844 shares. Counts holders who added, trimmed, opened or closed a position; split-adjusted.

Ownership 182 holders

Alliancebernstein L.P. 0.04% Add +28.2% 3,546,015 $134.0M
Penserra Capital Management LLC 0.82% Add +14.1% 1,546,071 $58.4M
Raymond James Financial Inc. 0.01% Add +26.7% 507,341 $19.2M
Osaic Holdings, Inc. 0.03% Add +20.7% 495,679 $18.7M
Commonwealth Equity Services, LLC 0.02% Add +24.2% 411,419 $15.5M
NorthCoast Asset Management LLC 0.05% Add +30.9% 303,092 $11.5M
Cetera Investment Advisers 0.02% Add +10.8% 258,367 $9.8M
LPL Financial LLC 0.00% Add +5.3% 255,323 $9.6M
Southland Equity Partners LLC 1.92% Add +43.0% 231,771 $8.8M
Heck Capital Advisors, LLC 0.64% Add +0.3% 197,799 $7.5M
Wealth Enhancement Advisory Services, LLC 0.01% Add +239.1% 170,580 $6.5M
Brookstone Capital Management 0.08% Reduce -2.7% 163,667 $6.2M
WPWealth LLP 1.05% New 153,864 $5.8M
Envestnet Asset Management Inc. 0.00% Add +128.9% 152,722 $5.8M
Beacon Pointe Advisors, LLC 0.06% Add +6.7% 151,720 $5.7M
KFG Wealth Management, LLC 0.87% Add +4.7% 143,534 $5.4M
LYNX Capital Group Ltd. 2.61% Reduce -0.7% 143,265 $5.4M
Truist Financial Corp. 0.01% Add +60.9% 140,998 $5.3M
Kestra Advisory Services, LLC 0.02% Add +44.5% 134,808 $5.1M
McAlister, Sweet & Associates, Inc. 4.20% New 125,237 $4.7M
HighTower Advisors, LLC 0.01% Add +8.9% 116,746 $4.4M
Yarger Wealth Strategies, LLC 2.28% Add +85.5% 115,406 $4.4M
Atticus Wealth Management, LLC 1.11% Add +4.3% 108,604 $4.1M
Pinnacle Wealth Management Group, Inc. 2.23% Add +13.6% 102,713 $3.9M
ARS Wealth Advisors Group, LLC 0.41% Add +88.4% 94,641 $3.6M
MTM Financial Group, LLC 1.83% Add +3.4% 89,161 $3.4M
Independent Financial Group, LLC 0.09% Add +1126.1% 88,012 $3.3M
AE Wealth Management LLC 0.02% Reduce -45.0% 86,603 $3.3M
Castle Rock Wealth Management, LLC 0.76% Reduce -3.0% 85,650 $3.3M
Janney Montgomery Scott LLC 0.01% Add +8.2% 82,988 $3.1M
Focus Partners Wealth 0.01% Reduce -5.6% 80,617 $3.0M
CoreCap Advisors, LLC 0.12% Add +161.2% 78,219 $3.0M
Cambridge Investment Research Advisors, Inc. 0.01% Add +17.6% 77,621 $2.9M
OneDigital Investment Advisors LLC 0.03% Add +100.7% 77,548 $2.9M
IFP Advisors, Inc 0.08% Reduce -4.0% 74,343 $2.8M
MML Investors Services, LLC 0.01% Add +208.4% 70,161 $2.7M
Wealth Alliance, LLC 0.29% Add +21.5% 69,283 $2.6M
Chris Bulman Inc 1.48% Add +33.5% 68,611 $2.6M
Corrado Advisors, LLC 1.58% Add +25.4% 68,287 $2.6M
Phoenix Financial Ltd. 0.03% New 65,175 $2.5M
Wood Tarver Financial Group, LLC 0.73% Add +1.7% 64,602 $2.4M
CreativeOne Wealth, LLC 0.06% Add +107.7% 59,011 $2.2M
MAI Capital Management 0.02% Add +15.6% 58,967 $2.2M
SageView Advisory Group, LLC 0.08% New 58,076 $2.2M
Captrust Financial Advisors 0.00% Add +10.9% 55,038 $2.1M
EP Wealth Advisors, LLC 0.01% Reduce -1.4% 54,120 $2.0M
Blair William & Co. 0.01% Add +459.4% 49,594 $1.9M
Susquehanna International Group, LLP 0.00% Add +15.2% 49,548 $1.9M
Lineweaver Wealth Advisors, LLC 0.29% No change 49,255 $1.9M
Harbour Investments, Inc. 0.05% Add +0.9% 48,632 $1.8M
Element Squared LLC 1.10% — 46,851 $1.8M
Visionary Wealth Advisors 0.08% Reduce -1.4% 42,502 $1.6M
Old Mission Capital LLC 0.04% Reduce -49.0% 39,725 $1.5M
Weaver Capital Management LLC 0.37% Reduce -24.7% 39,320 $1.5M
DHJJ Financial Advisors, Ltd. 0.52% Add +13.1% 38,314 $1.4M
Valmark Advisers, Inc. 0.02% Add +5.8% 38,296 $1.4M
Stratos Wealth Advisors, LLC 0.08% No change 37,853 $1.4M
Advisory Alpha, LLC 0.04% Add +0.6% 37,147 $1.4M
First Commonwealth Financial Corp 0.30% Reduce -2.9% 36,967 $1.4M
Wealthquest Corp 0.11% Reduce -0.4% 36,432 $1.4M
Patriot Financial Group Insurance Agency, LLC 0.16% Add +8.7% 36,332 $1.4M
Forvis Mazars Wealth Advisors, LLC 0.03% Reduce -6.0% 35,201 $1.3M
BCGM Wealth Management, LLC 0.37% No change 34,774 $1.3M
Clear Point Advisors Inc. 1.07% Reduce -0.6% 33,740 $1.3M
Gill Capital Partners, LLC 0.40% Reduce -30.7% 32,613 $1.2M
Weaver Consulting Group 0.33% Add +16.3% 31,480 $1.2M
Evermay Wealth Management LLC 0.14% Add +29.2% 31,105 $1.2M
Quest 10 Wealth Builders, Inc. 1.13% Add +3.5% 30,778 $1.2M
Vishria Bird Financial Group, LLC 0.38% No change 30,411 $1.1M
Focus Partners Advisor Solutions, LLC 0.02% New 30,104 $1.1M
Schulz Wealth, LTD. 0.85% Reduce -4.0% 30,010 $1.1M
Leigh Baldwin & Co., LLC 0.69% Add +3.3% 27,900 $1.1M
Mariner, LLC 0.00% No change 26,807 $1.0M
Allegiance Financial Group Advisory Services LLC 0.27% No change 26,681 $1.0M
Fragasso Financial Advisors Inc 0.06% No change 25,190 $952K
Cape Investment Advisory, Inc. 0.35% Add +39.4% 25,139 $950K
Spire Wealth Management 0.03% Add +124.8% 25,105 $949K
Lakeridge Wealth Management LLC 0.42% Add +12.6% 23,992 $907K
Beck Capital Management, LLC 0.22% Reduce -0.7% 23,846 $901K
Benjamin Edwards Inc. 0.01% Reduce -3.3% 23,699 $896K
Stuart Chaussee & Associates, Inc. 0.19% Reduce -74.6% 22,000 $831K
Chicago Partners Investment Group LLC 0.02% No change 21,260 $810K
Diligent Investors, LLC 0.19% Add +61.5% 21,008 $794K
Bellwether Advisors, LLC 0.12% No change 19,217 $726K
Focus Financial Network, Inc. 0.03% Reduce -11.5% 18,978 $717K
Cerity Partners LLC 0.00% Add +20.9% 18,500 $699K
Palumbo Wealth Management LLC 0.21% No change 18,354 $694K
Steward Partners Investment Advisory, LLC 0.01% No change 18,203 $688K
AssuredPartners Investment Advisors, LLC 0.17% Reduce -70.2% 18,009 $681K
Belpointe Asset Management LLC 0.03% New 17,996 $680K
BCS Wealth Management 0.14% Add +3.4% 17,001 $642K
Siligmueller & Norvid Wealth Advisors LLC 0.25% No change 16,677 $632K
Main Street Financial Solutions, LLC 0.05% No change 16,596 $627K
Kingsview Wealth Management, LLC 0.01% Reduce -3.7% 16,417 $620K
Merit Financial Group, LLC 0.01% New 15,722 $594K
Cornerstone Wealth Group, LLC 0.04% Add +26.2% 15,687 $593K
Jacobi Capital Management LLC 0.04% No change 15,671 $592K
RiverTree Advisors, LLC 0.39% No change 15,545 $587K
Mgo One Seven LLC 0.02% New 15,196 $574K
Secure Asset Management, LLC 0.11% No change 15,180 $574K
Stephens Inc. 0.01% No change 15,170 $573K
Outlook Wealth Advisors, LLC 0.15% Reduce -14.3% 15,144 $572K
NewEdge Advisors, LLC 0.00% Add +52.2% 15,123 $571K
Smith Anglin Financial, LLC 0.05% No change 15,066 $569K
Citadel Advisors 0.00% Reduce -30.6% 14,901 $563K
Trek Financial, LLC 0.04% Add +20.1% 14,644 $553K
Bedel Financial Consulting, Inc. 0.07% No change 14,508 $548K
Catalina Capital Group, LLC 0.37% New 14,361 $543K
Vantage Point Financial LLC 0.23% No change 14,180 $536K
U.S. Capital Wealth Advisors, LLC 0.02% Add +0.7% 13,706 $518K
JPMorgan Chase & Co. 0.00% Add +28.9% 13,112 $495K
Milestone Asset Management, LLC 0.10% No change 12,858 $486K
WorthPointe, LLC 0.20% Add +17.6% 12,609 $476K
Signaturefd, LLC 0.01% No change 12,461 $471K
Sequoia Financial Advisors, LLC 0.00% No change 12,250 $463K
Orion Capital Management LLC 0.17% Reduce -0.8% 12,099 $457K
Coldstream Capital Management Inc. 0.01% Add +147.9% 11,582 $438K
FSA Advisors, Inc. 0.35% Add +0.2% 11,546 $436K
Blue Bell Private Wealth Management, LLC 0.07% Add +17.0% 11,334 $428K
Retirement Planning Group, LLC 0.02% No change 11,267 $426K
McAdam, LLC 0.02% Add +29.8% 11,026 $417K
Optima Capital LLC 0.22% New 10,723 $405K
Nations Financial Group Inc, /Ia/ 0.03% Add +33.8% 9,990 $378K
WealthPlan Investment Management, LLC 0.03% Reduce -3.4% 9,950 $376K
GTS Securities LLC 0.02% New 9,676 $366K
Riverchase Wealth Management, LLC 0.23% New 9,619 $363K
Avantax Advisory Services, Inc. 0.00% Add +60.2% 9,594 $363K
Red Crane Wealth Management, LLC 0.33% Reduce -1.6% 9,528 $360K
Advisory Services Network, LLC 0.01% Reduce -3.4% 9,175 $349K
Seros Financial, LLC 0.22% No change 9,082 $343K
Allworth Financial LP 0.00% No change 9,009 $340K
Fiduciary Financial Group, LLC 0.06% Reduce -12.5% 8,976 $339K
HRT Financial LP 0.00% New 8,917 $336K
Atria Wealth Solutions, Inc. 0.01% Add +14.4% 8,776 $332K
Hengehold Capital Management LLC 0.03% No change 8,700 $329K
Drive Wealth Management, LLC 0.07% Add +12.6% 8,643 $327K
Valtinson Bruner Financial Planning LLC 0.10% Reduce -7.9% 8,066 $305K
Signature Estate & Investment Advisors LLC 0.01% Reduce -5.7% 8,029 $303K
Retirement Income Solutions, Inc. 0.05% No change 7,838 $296K
Cresset Asset Management, LLC 0.00% New 7,685 $290K
Arax Advisory Partners 0.01% Reduce -49.2% 7,682 $290K
Mutual Advisors, LLC 0.01% New 7,542 $288K
Keystone Wealth Services, LLC 0.07% Add +18.9% 7,546 $285K
Luminist Capital LLC 0.28% New 7,437 $281K
Cypress Financial Planning LLC 0.09% Reduce -1.5% 7,273 $275K
JDM Financial Group LLC 0.12% Add +11.0% 6,980 $264K
Creative Planning 0.00% No change 6,822 $258K
Integrity Financial Corp 0.13% Reduce -14.9% 6,735 $255K
Arete Wealth Advisors, LLC 0.02% Add +6.6% 6,734 $254K
NWF Advisory Services Inc. 0.03% No change 6,700 $253K
Jane Street Group, LLC 0.00% Reduce -2.0% 6,678 $252K
Foundations Investment Advisors, LLC 0.00% Add +7.0% 6,575 $248K
AdvisorNet Financial, Inc 0.02% No change 6,344 $240K
Capital Analysts, LLC 0.01% No change 6,287 $238K
Silver Oak Securities, Incorporated 0.02% New 6,193 $234K
KMG Fiduciary Partners, LLC 0.02% Add +0.2% 6,109 $231K
Sigma Planning Corp 0.01% Reduce -5.5% 5,995 $227K
Axxcess Wealth Management, LLC 0.01% No change 5,941 $225K
CRA Financial Services, LLC 0.03% Reduce -4.9% 5,825 $220K
Wedbush Securities Inc. 0.01% New 5,640 $213K
Cardinal Point Capital Management ULC 0.02% No change 5,600 $212K
Centaurus Financial, Inc. 0.01% New 5,549 $210K
Barclays PLC 0.00% Add +1495.8% 5,266 $199K
Creative Financial Designs Inc. 0.01% Reduce -0.4% 5,250 $198K
Keystone Global Partners, LLC 0.10% No change 4,697 $177K
Bernard Wealth Management Corp. 0.07% Add +246.8% 4,221 $160K
Private Trust Co. NA 0.01% No change 3,438 $130K
Principal Securities, Inc. 0.00% Reduce -17.0% 3,125 $118K
Financial Network Wealth Advisors LLC 0.11% No change 2,371 $90K
Comerica Bank 0.00% No change 2,000 $76K
Wagner Wealth Management, LLC 0.02% No change 1,800 $68K
City Holding Co. 0.01% No change 1,507 $57K
Wells Fargo & Company 0.00% Reduce -11.8% 1,500 $57K
BigSur Wealth Management LLC 0.01% No change 1,500 $57K
Capital Investment Advisory Services, LLC 0.00% No change 1,000 $38K
Ameritas Advisory Services, LLC 0.00% New 720 $27K
Hazlett, Burt & Watson, Inc. 0.01% Reduce -47.4% 500 $19K
Morgan Stanley 0.00% Add +167.2% 465 $18K
Anfield Capital Management, LLC 0.00% New 350 $13K
Rothschild Investment LLC 0.00% No change 200 $8K
Farther Finance Advisors, LLC 0.00% Reduce -86.3% 70 $3K
Assetmark, Inc. 0.00% Reduce -35.9% 59 $2K

"% of holder's portfolio" is PMAY's weight in each manager's 13F, not the share of Innovator U.S. Equity Power the manager owns.