Cape Investment Advisory, Inc.

In its 13F for Q2 2024 (holdings as of June 30, 2024, filed August 15, 2024), Cape Investment Advisory, Inc. reported 928 stock positions worth $222.6 million. Its top holding was Schwab US Broad Market ETF (SCHB) at 14.4% of the portfolio, followed by Schwab US Large-Cap Value (SCHV, 6.7%) and Schwab US Large-Cap Growth (SCHG, 3.4%). Compared with Q1 2024, it opened 61 new positions, sold out of 68, added to 252 and reduced 241. The biggest buy was iShares Flex I A ETF-Usd (BINC, shares +223%) and the biggest sale Apple (AAPL, shares −41%).

Most Recent 13F
Q2 2026
Location
MCDONOUGH, GA
CIK
0001944437
Portfolio Value
$222.6M (Q2 2024)
SEC Filing
0001944437-24-000003 ↗ filed Aug 15, 2024

Holdings Value

0$100.0M$200.0M$300.0M$400.0M Q1 2024: $213.9M Q1 2024 Q2 2024: $222.6M $222.6M Q2 2024 Q3 2024: $246.7M Q3 2024 Q4 2024: $255.7M Q4 2024 Q1 2025: $251.1M Q1 2025 Q2 2025: $273.9M Q2 2025 Q3 2025: $101.7M Q3 2025 Q4 2025: $325.1M Q4 2025 Q1 2026: $300.7M Q1 2026 Q2 2026: $374.1M Q2 2026

Holdings 928 stocks · $222.6M

SCHB Schwab US Broad Market ETF 14.43% 510,819 $32.1M Add +0.0%
SCHV Schwab US Large-Cap Value 6.72% 201,928 $15.0M Reduce -0.3%
SCHG Schwab US Large-Cap Growth 3.35% 73,959 $7.5M Reduce -1.3%
MSFT Microsoft Corp. 2.86% 14,222 $6.4M Add +1.0%
SCHM Schwab US Mid Cap ETF 2.47% 70,587 $5.5M Add +0.3%
AMZN Amazon.com Inc. 1.77% 20,373 $3.9M Add +0.1%
SCHD Schwab US DVD Equity ETF 1.68% 48,195 $3.7M Add +13.0%
GOOGL Alphabet Inc. Class A 1.62% 19,773 $3.6M Reduce -12.9%
AAPL Apple Inc. 1.60% 16,946 $3.6M Reduce -40.9%
CVX Chevron Corp. 1.59% 22,591 $3.5M Add +2.6%
SCHE Schwab Emrg Mrkts Eqty ETF 1.56% 130,947 $3.5M Add +2.3%
BINC iShares Flex I A ETF-Usd Inc. 1.36% 58,166 $3.0M Add +223.2%
VNLA Janus Henderson Short Durati 1.35% 61,920 $3.0M Add +0.3%
KO The Coca-Cola Co. 1.26% 44,096 $2.8M Add +157.2%
SCHF Schwab Intl Equity ETF 1.20% 69,656 $2.7M Add +0.2%
SPY SS SPDR S&P 500 ETF Trust-US 1.15% 4,695 $2.6M Reduce -16.0%
MGMT Ballast Small/Mid Cap ETF 1.14% 70,785 $2.5M Add +14.8%
GOOG Alphabet Inc. Class C 1.12% 13,583 $2.5M Add +0.3%
META Meta Platforms Inc. Class A 1.10% 4,860 $2.5M Add +1.5%
JAAA Janus Henderson Aaa Clo ETF 1.03% 45,267 $2.3M Add +22.8%
TSM Taiwan Semiconductor-SP ADR 1.00% 12,841 $2.2M Add +0.8%
BKNG Booking Holdings Inc. 0.94% 529 $2.1M Add +2.5%
MCBS Metrocity Bankshares Inc. 0.90% 76,000 $2.0M No change
RSP Invesco S&P 500 Equal Weight 0.90% 12,135 $2.0M Add +25.6%
POCT Innovator U.S. Equity Power 0.88% 51,245 $2.0M Reduce -0.1%
ILCG iShares Morningstar Growth E 0.85% 23,113 $1.9M Add +0.0%
SCHW Schwab (charles) Corp. 0.83% 25,126 $1.9M Reduce -0.5%
IQV Iqvia Holdings Inc. 0.79% 8,357 $1.8M Reduce -0.1%
PSEP Innovator U.S. Equity Power 0.79% 46,990 $1.8M No change
PJUN Innovator U.S. Equity Power 0.76% 47,250 $1.7M Add +9.3%
SO The Southern Co. 0.74% 21,370 $1.7M Add +37.4%
QQQ Invesco QQQ Trust Series 1 0.71% 3,306 $1.6M Add +2.1%
MA Mastercard Inc. Class A 0.70% 3,535 $1.6M Reduce -1.2%
ELV Elevance Health Inc. 0.70% 2,861 $1.6M Add +0.5%
V Visa Inc. Class A 0.67% 5,662 $1.5M Add +0.7%
SCHA Schwab US Small-Cap ETF 0.66% 30,970 $1.5M Reduce -4.0%
SCHJ Schwab 1-5 YR Corp. BND ETF 0.65% 29,830 $1.4M Add +466.7%
PNOV Innovator U.S. Equity Power 0.58% 35,600 $1.3M No change
DIS The Walt Disney Co. filed as DISNEY WALT CO 0.55% 12,353 $1.2M Reduce -3.7%
DEO Diageo PLC-Sponsored ADR 0.55% 9,696 $1.2M Add +40.2%
NVDA Nvidia Corp. 0.53% 9,574 $1.2M Add +60.6%
KMX Carmax Inc. 0.51% 15,336 $1.1M Add +24.1%
SBUX Starbucks Corp. 0.50% 14,381 $1.1M Add +27.3%
CHKP Check Point Software Tech 0.49% 6,624 $1.1M Add +1.5%
SPYM Ste STR SPDR PT S&P 500 ETF 0.49% 16,954 $1.1M Add +63.6%
STIP iShares 0-5 Year Tips Bond E 0.49% 10,892 $1.1M Reduce -5.1%
ADBE Adobe Inc. 0.48% 1,913 $1.1M Add +30.6%
COR Cencora Inc. 0.48% 4,710 $1.1M Add +0.6%
APD Air Products & Chemicals Inc. 0.44% 3,770 $973K Add +0.8%
SCHY Schwab International DVD ETF 0.42% 39,679 $935K Add +28.1%
QCOM Qualcomm Inc. 0.42% 4,638 $924K Reduce -29.1%
PFEB Innovator U.S. Equity Power 0.41% 26,200 $920K Add +1.2%
XLV SS Health Care Select Sector 0.41% 6,306 $919K Add +1.6%
MDYV SS SPDR S&P 400 MC Val ETF 0.40% 12,185 $889K Add +0.4%
UNH Unitedhealth Group Inc. 0.39% 1,684 $858K Add +4.4%
AGZD Wisdomtree Trust Wisdomtree 0.38% 37,878 $845K Reduce -16.9%
ADSK Autodesk Inc. 0.38% 3,398 $841K Add +1.9%
FNDE Schwab Fndmntl Em MRK Eq ETF 0.38% 28,373 $839K Add +1.6%
IMCG iShares Morningstar Mid-Cap 0.38% 12,326 $835K Reduce -0.8%
IVV iShares Core S&P 500 ETF 0.36% 1,447 $792K Reduce -2.4%
DUK Duke Energy Corp. 0.35% 7,839 $786K Reduce -3.6%
HD Home Depot Inc. 0.35% 2,277 $784K Reduce -24.1%
JPM JPMorgan Chase & Co. 0.35% 3,866 $782K Reduce -10.6%
FISV Fiserv Inc. 0.35% 5,202 $775K Add +2.1%
CRM Salesforce Inc. 0.34% 2,927 $753K Add +50.0%
PAUG Innovator U.S. Equity Power 0.34% 20,540 $750K No change
VZ Verizon Communications Inc. 0.33% 17,977 $741K Reduce -4.8%
IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS 0.32% 4,117 $712K Reduce -1.9%
SCHX Schwab US Large-Cap ETF 0.32% 10,937 $703K Reduce -0.9%
PG The Procter & Gamble Co. 0.28% 3,770 $622K Reduce -18.9%
IBIT iShares Bitcoin Trust ETF 0.28% 18,113 $618K Add +7.7%
PMAY Innovator U.S. Equity Power 0.28% 18,041 $615K No change
JNJ Johnson & Johnson 0.27% 4,057 $593K Reduce -12.1%
QQQM Invesco Nasdaq 100 ETF 0.25% 2,787 $549K Add +22.4%
IXUS iShares Core Intl Stock ETF 0.24% 7,907 $534K Add +65.5%
IUSB Ishr CR Unvrse Usd BD ETF-Ui 0.23% 11,232 $508K Add +5.6%
CVS CVS Health Corp. 0.22% 8,357 $494K Add +3.7%
BAC Bank of America Corp. filed as BANK AMERICA CORP 0.22% 12,145 $483K Reduce -5.1%
NGG National Grid PLC-SP ADR 0.22% 8,495 $483K Add +870.9%
MO Altria Group Inc. 0.22% 10,513 $479K Reduce -4.1%
ECL Ecolab Inc. 0.21% 2,003 $477K Add +3.3%
XLK SS Technology Select Sector 0.21% 2,038 $461K Add +0.9%
MGK Vngrd Mrgstr MG CP GR ETF-Ui 0.21% 1,464 $460K Add +5.5%
AOA iShares Core 80/20 Aggressiv 0.20% 6,033 $451K Reduce -0.1%
BND Vanguard Total Bond Market 0.20% 6,202 $447K Reduce -24.9%
PFE Pfizer Inc. 0.20% 15,838 $443K Add +28.6%
PEP Pepsico Inc. 0.20% 2,641 $436K Reduce -7.6%
VEEV Veeva Systems Inc. Class A 0.19% 2,350 $430K Add +3.5%
XOM Exxon Mobil Corp. 0.18% 3,539 $407K Add +6.7%
BRK.B Berkshire Hathaway Inc. Class B 0.18% 996 $405K Add +1.0%
DFUS Dimensional US Eq MKT ETF 0.18% 6,724 $396K Add +7.3%
ILCB iShares Morningstar U.S. Equ 0.18% 5,255 $395K No change
CMG Chipotle Mexican Grill Inc. 0.17% 6,100 $382K Reduce -71.5%
VOO Vanguard S&P 500 ETF 0.17% 761 $381K Add +29.2%
WFC Wells Fargo & Co. 0.17% 6,407 $381K Reduce -2.5%
CMCSA Comcast Corp. Class A 0.17% 9,490 $372K Reduce -2.7%
SPYV SS SPDR P S&P 500 Value ETF 0.17% 7,573 $369K Reduce -5.8%
DE Deere & Co. 0.16% 982 $367K No change
IOO iShares Global 100 ETF 0.16% 3,787 $366K Reduce -4.6%
ENB Enbridge Inc. 0.16% 10,107 $360K Add +1.2%

Show all 928 holdings

Lines left out (1) · $1 — a value with no share or principal amount
SecurityClassSharesValue
IDCC Interdigital Inc. COM0$1

Filed with a value but no share or principal amount (a cash line, a holding rounded to 0 shares), so they are kept out of the holdings, totals and percentages.

Total filed on the 13F, all lines: $222.6M.

Portfolio Sells Q1 2024 → Q2 2024

AAPL Apple Inc. Reduce -40.9% 1.60% −0.70
SCHV Schwab US Large-Cap Value Reduce -0.3% 6.72% −0.47
CMG Chipotle Mexican Grill Inc. Reduce -71.5% 0.17% −0.41
SPY SS SPDR S&P 500 ETF Trust-US Reduce -16.0% 1.15% −0.22
IQV Iqvia Holdings Inc. Reduce -0.1% 0.79% −0.20
HD Home Depot Inc. Reduce -24.1% 0.35% −0.19
DIS The Walt Disney Co. Reduce -3.7% 0.55% −0.18
MA Mastercard Inc. Class A Reduce -1.2% 0.70% −0.11
QCOM Qualcomm Inc. Reduce -29.1% 0.42% −0.10
AGZD Wisdomtree Trust Wisdomtree Reduce -16.9% 0.38% −0.09
VEA Vanguard Ftse Developed ETF Reduce -45.2% 0.09% −0.09
SCHA Schwab US Small-Cap ETF Reduce -4.0% 0.66% −0.08
UPS United Parcel Service Class B Reduce -27.2% 0.15% −0.08
BND Vanguard Total Bond Market Reduce -24.9% 0.20% −0.08
JNJ Johnson & Johnson Reduce -12.1% 0.27% −0.07
PG The Procter & Gamble Co. Reduce -18.9% 0.28% −0.07
MCD McDonald's Corp. Reduce -33.1% 0.10% −0.07
IBM Intl Business Machines Corp. Reduce -1.9% 0.32% −0.05
GPRE Green Plains Inc. Reduce -49.2% 0.03% −0.05
JPM JPMorgan Chase & Co. Reduce -10.6% 0.35% −0.05
GHI Greystone Housing Impact Inv Reduce -76.2% 0.01% −0.05
STIP iShares 0-5 Year Tips Bond E Reduce -5.1% 0.49% −0.05
INTC Intel Corp. Reduce -20.2% 0.05% −0.05
IWM iShares Russell 2000 ETF Reduce -66.5% 0.02% −0.05
HYG Ishr Ibx Usd Hiyld CB ETF-Ui Reduce -88.1% 0.01% −0.04
PEP Pepsico Inc. Reduce -7.6% 0.20% −0.04
ULST SS Ultra Short TM Bond ETF Reduce -20.6% 0.12% −0.04
VZ Verizon Communications Inc. Reduce -4.8% 0.33% −0.04
GE General Electric Reduce -22.8% 0.08% −0.04
IMCG iShares Morningstar Mid-Cap Reduce -0.8% 0.38% −0.04
MSGS Madison Square Garden Sports Sold out 0.00% −0.03
LMT Lockheed Martin Corp. Reduce -61.0% 0.02% −0.03
SAP Sap SE-Sponsored ADR Sold out 0.00% −0.03
ITOT iShares Core S&P Total U.S. Reduce -68.7% 0.01% −0.03
VWO Vanguard Ftse Emerging Marke Reduce -36.9% 0.05% −0.03
CMCSA Comcast Corp. Class A Reduce -2.7% 0.17% −0.03
AGGM iShares 1-10 Year U.S. Aggre Reduce -99.5% 0.00% −0.03
MGPI MGP Ingredients Inc. Reduce -21.9% 0.06% −0.03
OSIS Osi Systems Inc. Sold out 0.00% −0.03
MDT Medtronic PLC Reduce -7.6% 0.11% −0.03
FHI Federated Hermes Inc. Reduce -18.7% 0.06% −0.03
FSLY Fastly Inc. Class A Sold out 0.00% −0.03
GSK GSK PLC-Spon ADR Reduce -5.2% 0.11% −0.02
SPYV SS SPDR P S&P 500 Value ETF Reduce -5.8% 0.17% −0.02
OMC Omnicom Group Reduce -9.5% 0.09% −0.02
SCHW Schwab (charles) Corp. Reduce -0.5% 0.83% −0.02
HBI Hanesbrands Inc. Reduce -70.8% 0.01% −0.02
GPC Genuine Parts Co. Reduce -4.6% 0.10% −0.02
ABBV Abbvie Inc. Reduce -7.0% 0.11% −0.02
EMLC Vaneck JPM Em Local Curr BND Reduce -61.7% 0.01% −0.02

Portfolio Buys Q1 2024 → Q2 2024

BINC iShares Flex I A ETF-Usd Inc. Add +223.2% 1.36% +0.92
KO The Coca-Cola Co. Add +157.2% 1.26% +0.77
SCHJ Schwab 1-5 YR Corp. BND ETF Add +466.7% 0.65% +0.53
NVDA Nvidia Corp. Add +60.6% 0.53% +0.28
SO The Southern Co. Add +37.4% 0.74% +0.22
TSM Taiwan Semiconductor-SP ADR Add +0.8% 1.00% +0.19
SPYM Ste STR SPDR PT S&P 500 ETF Add +63.6% 0.49% +0.19
NGG National Grid PLC-SP ADR Add +870.9% 0.22% +0.19
JAAA Janus Henderson Aaa Clo ETF Add +22.8% 1.03% +0.16
GOOG Alphabet Inc. Class C Add +0.3% 1.12% +0.16
SILA Sila Realty Trust Inc. New 0.15% +0.15
ADBE Adobe Inc. Add +30.6% 0.48% +0.13
RSP Invesco S&P 500 Equal Weight Add +25.6% 0.90% +0.13
AVGO Broadcom Inc. Add +621.7% 0.12% +0.11
VYM Vanguard High DVD Yield ETF Add +457.6% 0.11% +0.09
IXUS iShares Core Intl Stock ETF Add +65.5% 0.24% +0.09
MSFT Microsoft Corp. Add +1.0% 2.86% +0.09
SCHD Schwab US DVD Equity ETF Add +13.0% 1.68% +0.08
HII Huntington Ingalls Industrie New 0.08% +0.08
IJR iShares Core S&P Small-Cap E Add +152.6% 0.13% +0.07
IP International Paper Co. Add +1860.5% 0.08% +0.07
SCHY Schwab International DVD ETF Add +28.1% 0.42% +0.07
DEO Diageo PLC-Sponsored ADR Add +40.2% 0.55% +0.07
BKNG Booking Holdings Inc. Add +2.5% 0.94% +0.07
E Eni SPA-Sponsored ADR Add +1600.0% 0.07% +0.07
CRM Salesforce Inc. Add +50.0% 0.34% +0.06
WEC WEC Energy Group Inc. New 0.06% +0.06
PJUN Innovator U.S. Equity Power Add +9.3% 0.76% +0.06
QQQM Invesco Nasdaq 100 ETF Add +22.4% 0.25% +0.05
AMZN Amazon.com Inc. Add +0.1% 1.77% +0.05
SCHE Schwab Emrg Mrkts Eqty ETF Add +2.3% 1.56% +0.05
VSS Vanguard Ftse All Wo X-US SC Add +178.5% 0.08% +0.05
IVW iShares S&P 500 Growth ETF Add +79.6% 0.10% +0.05
MGMT Ballast Small/Mid Cap ETF Add +14.8% 1.14% +0.05
BA The Boeing Co. Add +97.6% 0.10% +0.04
QQQ Invesco QQQ Trust Series 1 Add +2.1% 0.71% +0.04
PFE Pfizer Inc. Add +28.6% 0.20% +0.04
KOCT Innovator U.S. Small Cap Pow Add +79.5% 0.09% +0.04
VOO Vanguard S&P 500 ETF Add +29.2% 0.17% +0.04
PAPR Innovator U.S. Equity Power Add +67.8% 0.09% +0.04
AMT American Tower Corp. Add +62.0% 0.09% +0.03
UNP Union Pacific Corp. New 0.03% +0.03
VOOG Vanguard S&P 500 Growth ETF Add +20.1% 0.15% +0.03
ILCG iShares Morningstar Growth E Add +0.0% 0.85% +0.03
MU Micron Technology Inc. Add +84.8% 0.06% +0.03
SONY Sony Group Corp. - SP ADR New 0.03% +0.03
GFL GFL Environmental Inc.-Sub VT Add +117.7% 0.05% +0.03
EFG iShares MSCI Eafe Growth ETF Add +65.5% 0.07% +0.03
EJUL Innovator Emerging Markets P Add +21.0% 0.14% +0.02
RIO Rio Tinto PLC-Spon ADR Add +379.0% 0.03% +0.02

Notes & Other Activity Q1 2024 → Q2 2024

CME Cme Group Inc. COM Sold out 0 $3before exit

Bonds, preferreds, convertibles and warrants; not part of the stock holdings or percentages above.

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 1,448$374.1MSCHB, SCHV, BINC, SCHG, SCHJ
Q1 2026 227$300.7MSCHB, SCHV, BINC, SCHJ, SCHG
Q4 2025 1,307$325.1MSCHB, SCHV, BINC, SCHG, SCHJ
Q3 2025 846$101.7MMSFT, GOOGL, AMZN, META, TSM
Q2 2025 1,170$273.9MSCHB, SCHV, SCHG, MSFT, BINC
Q1 2025 1,134$251.1MSCHB, SCHV, SCHG, BINC, SCHM
Q4 2024 1,140$255.7MSCHB, SCHV, SCHG, MSFT, SCHM
Q3 2024 956$246.7MSCHB, SCHV, SCHG, MSFT, SCHM
Q2 2024 928$222.6MSCHB, SCHV, SCHG, MSFT, SCHM
Q1 2024 933$213.9MSCHB, SCHV, SCHG, MSFT, SCHM