Cape Investment Advisory, Inc.
In its 13F for Q1 2025 (holdings as of March 31, 2025, filed May 16, 2025), Cape Investment Advisory, Inc. reported 1,134 stock positions worth $251.1 million. Its top holding was Schwab US Broad Market ETF (SCHB) at 13.4% of the portfolio, followed by Schwab US Large-Cap Value (SCHV, 6.4%) and Schwab US Large-Cap Growth (SCHG, 2.6%). Compared with Q4 2024, it opened 65 new positions, sold out of 72, added to 245 and reduced 337. The biggest buy was Invesco S&P 500 Equal Weight (RSP, shares +20%) and the biggest sale Schwab US Broad Market ETF (SCHB, shares −1%).
- Most Recent 13F
- Q2 2026
- Location
- MCDONOUGH, GA
- CIK
- 0001944437
- Portfolio Value
- $251.1M (Q1 2025)
- SEC Filing
- 0001944437-25-000002 ↗ filed May 16, 2025
Holdings Value
Holdings 1,134 stocks · $251.1M
| SCHB Schwab US Broad Market ETF | 13.37% | 1,559,190 | $33.6M | Reduce -1.1% |
| SCHV Schwab US Large-Cap Value | 6.37% | 601,199 | $16.0M | Reduce -1.1% |
| SCHG Schwab US Large-Cap Growth | 2.62% | 262,358 | $6.6M | Reduce -5.0% |
| BINC iShares Flex I A ETF-Usd Inc. | 2.51% | 120,513 | $6.3M | Add +11.7% |
| SCHM Schwab US Mid Cap ETF | 2.19% | 209,831 | $5.5M | Reduce -1.4% |
| MSFT Microsoft Corp. | 2.14% | 14,323 | $5.4M | Add +0.8% |
| RSP Invesco S&P 500 Equal Weight | 2.06% | 29,786 | $5.2M | Add +20.4% |
| SCHD Schwab US DVD Equity ETF | 1.85% | 166,047 | $4.6M | Add +2.7% |
| SCHJ Schwab 1-5 YR Corp. BND ETF | 1.76% | 179,280 | $4.4M | Add +1.2% |
| AMZN Amazon.com Inc. | 1.45% | 19,181 | $3.6M | Reduce -4.8% |
| AAPL Apple Inc. | 1.45% | 16,397 | $3.6M | Add +0.0% |
| CVX Chevron Corp. | 1.32% | 19,782 | $3.3M | Reduce -10.6% |
| SPY SS SPDR S&P 500 ETF Trust-US | 1.32% | 5,915 | $3.3M | Reduce -2.0% |
| KO The Coca-Cola Co. | 1.30% | 45,664 | $3.3M | Add +4.5% |
| SCHE Schwab Emrg Mrkts Eqty ETF | 1.30% | 117,973 | $3.3M | Reduce -2.0% |
| VNLA Janus Henderson Short Durati | 1.18% | 60,176 | $3.0M | Reduce -0.1% |
| META Meta Platforms Inc. Class A | 1.17% | 5,112 | $2.9M | Reduce -0.6% |
| GOOGL Alphabet Inc. Class A | 1.16% | 18,835 | $2.9M | Reduce -4.0% |
| MGMT Ballast Small/Mid Cap ETF | 1.16% | 75,171 | $2.9M | Add +0.0% |
| SCHF Schwab Intl Equity ETF | 1.02% | 129,355 | $2.6M | Reduce -4.5% |
| JAAA Janus Henderson Aaa Clo ETF | 0.97% | 48,176 | $2.4M | Reduce -2.6% |
| SPYM Ste STR SPDR PT S&P 500 ETF | 0.87% | 33,219 | $2.2M | Add +21.7% |
| SO The Southern Co. | 0.86% | 23,470 | $2.2M | Add +2.2% |
| GOOG Alphabet Inc. Class C | 0.82% | 13,201 | $2.1M | Reduce -3.1% |
| V Visa Inc. Class A | 0.78% | 5,589 | $2.0M | Reduce -2.7% |
| BKNG Booking Holdings Inc. | 0.78% | 425 | $2.0M | Reduce -3.4% |
| SCHW Schwab (charles) Corp. | 0.78% | 24,878 | $1.9M | Reduce -3.0% |
| MA Mastercard Inc. Class A | 0.74% | 3,383 | $1.9M | Reduce -4.5% |
| ILCG iShares Morningstar Growth E | 0.72% | 22,467 | $1.8M | Add +0.0% |
| PSEP Innovator U.S. Equity Power | 0.71% | 46,226 | $1.8M | Reduce -2.8% |
| TSM Taiwan Semiconductor-SP ADR | 0.68% | 10,292 | $1.7M | Reduce -4.2% |
| PJUN Innovator U.S. Equity Power | 0.68% | 46,125 | $1.7M | Reduce -0.2% |
| POCT Innovator U.S. Equity Power | 0.66% | 42,940 | $1.7M | Reduce -0.6% |
| ELV Elevance Health Inc. | 0.66% | 3,794 | $1.7M | Reduce -1.3% |
| MCBS Metrocity Bankshares Inc. | 0.65% | 59,500 | $1.6M | No change |
| CHKP Check Point Software Tech | 0.57% | 6,252 | $1.4M | Reduce -5.0% |
| IQV Iqvia Holdings Inc. | 0.56% | 7,991 | $1.4M | Reduce -3.7% |
| DIS The Walt Disney Co. filed as DISNEY WALT CO | 0.56% | 14,221 | $1.4M | Reduce -1.7% |
| SBUX Starbucks Corp. | 0.55% | 14,154 | $1.4M | Reduce -3.7% |
| NVDA Nvidia Corp. | 0.54% | 12,588 | $1.4M | Add +6.1% |
| QQQ Invesco QQQ Trust Series 1 | 0.54% | 2,877 | $1.3M | Reduce -11.1% |
| SCHA Schwab US Small-Cap ETF | 0.52% | 55,760 | $1.3M | Reduce -5.5% |
| PNOV Innovator U.S. Equity Power | 0.50% | 34,000 | $1.3M | No change |
| COR Cencora Inc. | 0.50% | 4,490 | $1.2M | Reduce -3.6% |
| KMX Carmax Inc. | 0.47% | 15,224 | $1.2M | Reduce -2.1% |
| IVV iShares Core S&P 500 ETF | 0.46% | 2,066 | $1.2M | Reduce -5.7% |
| FISV Fiserv Inc. | 0.42% | 4,789 | $1.1M | Reduce -7.4% |
| APD Air Products & Chemicals Inc. | 0.42% | 3,570 | $1.1M | Reduce -4.5% |
| IBIT iShares Bitcoin Trust ETF | 0.41% | 22,069 | $1.0M | Add +6.6% |
| IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS | 0.41% | 4,111 | $1.0M | Reduce -1.0% |
| CRM Salesforce Inc. | 0.39% | 3,690 | $990K | Reduce -3.3% |
| SCHY Schwab International DVD ETF | 0.39% | 38,651 | $981K | Reduce -5.0% |
| ADBE Adobe Inc. | 0.39% | 2,528 | $970K | Reduce -2.4% |
| DEO Diageo PLC-Sponsored ADR | 0.38% | 9,209 | $965K | Reduce -5.1% |
| JPM JPMorgan Chase & Co. | 0.38% | 3,891 | $955K | Reduce -0.2% |
| MDYV SS SPDR S&P 400 MC Val ETF | 0.37% | 12,211 | $941K | Reduce -0.6% |
| PFEB Innovator U.S. Equity Power | 0.37% | 25,900 | $928K | Add +7.9% |
| DUK Duke Energy Corp. | 0.37% | 7,568 | $923K | Add +2.1% |
| IUSB Ishr CR Unvrse Usd BD ETF-Ui | 0.36% | 19,592 | $903K | Add +29.2% |
| QCOM Qualcomm Inc. | 0.36% | 5,850 | $899K | Reduce -5.0% |
| VZ Verizon Communications Inc. | 0.36% | 19,801 | $898K | Add +8.4% |
| IXUS iShares Core Intl Stock ETF | 0.35% | 12,676 | $885K | Add +11.4% |
| FNDE Schwab Fndmntl Em MRK Eq ETF | 0.35% | 28,599 | $881K | Reduce -0.2% |
| ADSK Autodesk Inc. | 0.34% | 3,274 | $857K | Reduce -4.1% |
| IMCG iShares Morningstar Mid-Cap | 0.33% | 11,708 | $836K | Reduce -4.3% |
| BRK.B Berkshire Hathaway Inc. Class B | 0.33% | 1,570 | $836K | Add +5.1% |
| UNH Unitedhealth Group Inc. | 0.32% | 1,556 | $815K | Reduce -4.7% |
| VTI VG Morningstar TS MKT ETF-US | 0.32% | 2,960 | $814K | Add +27.7% |
| HD Home Depot Inc. | 0.31% | 2,140 | $784K | Reduce -2.1% |
| FBND Fidelity Total Bond ETF | 0.30% | 16,775 | $766K | Reduce -17.6% |
| VEA Vanguard Ftse Developed ETF | 0.30% | 14,901 | $757K | Add +158.6% |
| IJR iShares Core S&P Small-Cap E | 0.28% | 6,813 | $712K | Add +28.8% |
| MO Altria Group Inc. | 0.28% | 11,561 | $694K | Add +1.1% |
| PAUG Innovator U.S. Equity Power | 0.27% | 17,970 | $679K | Reduce -8.0% |
| PMAY Innovator U.S. Equity Power | 0.26% | 18,039 | $646K | No change |
| BND Vanguard Total Bond Market | 0.25% | 8,606 | $632K | Add +3.3% |
| AMAT Applied Materials Inc. | 0.25% | 4,290 | $623K | Add +1.9% |
| VDC Vanguard Consumer Staple ETF | 0.24% | 2,722 | $596K | Add +4.8% |
| QQQM Invesco Nasdaq 100 ETF | 0.24% | 3,082 | $595K | Reduce -1.6% |
| KOCT Innovator U.S. Small Cap Pow | 0.23% | 19,650 | $575K | Reduce -0.5% |
| SCHX Schwab US Large-Cap ETF | 0.23% | 25,630 | $566K | Reduce -10.0% |
| PG The Procter & Gamble Co. | 0.22% | 3,261 | $556K | Reduce -8.4% |
| PM Philip Morris International | 0.22% | 3,493 | $554K | Reduce -0.0% |
| WFC Wells Fargo & Co. | 0.22% | 7,686 | $552K | Add +1.0% |
| XOM Exxon Mobil Corp. | 0.21% | 4,476 | $532K | Add +7.8% |
| BAC Bank of America Corp. filed as BANK AMERICA CORP | 0.21% | 12,567 | $524K | Add +1.9% |
| VEEV Veeva Systems Inc. Class A | 0.21% | 2,248 | $521K | Reduce -2.8% |
| DFUS Dimensional US Eq MKT ETF | 0.21% | 8,588 | $519K | Add +3.8% |
| VOO Vanguard S&P 500 ETF | 0.21% | 1,002 | $515K | Reduce -12.9% |
| SHY iShares 1-3 Year Treasury Bo | 0.20% | 6,142 | $508K | Reduce -15.7% |
| NGG National Grid PLC-SP ADR | 0.20% | 7,547 | $495K | Reduce -12.0% |
| ECL Ecolab Inc. | 0.20% | 1,939 | $492K | Reduce -3.4% |
| JNJ Johnson & Johnson | 0.19% | 2,845 | $472K | Reduce -9.4% |
| AOA iShares Core 80/20 Aggressiv | 0.18% | 6,059 | $464K | No change |
| DE Deere & Co. | 0.18% | 986 | $463K | Reduce -0.1% |
| DYNF Ishrs US E F R A ETF-Usd Inc. | 0.18% | 9,370 | $457K | Add +18.7% |
| IVW iShares S&P 500 Growth ETF | 0.18% | 4,851 | $450K | Add +6.3% |
| SCHH Schwab US REIT ETF | 0.18% | 20,678 | $445K | Add +0.4% |
| ENB Enbridge Inc. | 0.18% | 9,975 | $442K | Reduce -1.8% |
| VIG Vanguard Dividend Apprec ETF | 0.18% | 2,277 | $442K | Reduce -1.8% |
Lines left out (1) · $6 — a value with no share or principal amount
| Security | Class | Shares | Value |
|---|---|---|---|
| IAGG iShares Intl Aggregate Bond | CORE INTL AGGR | 0 | $6 |
Filed with a value but no share or principal amount (a cash line, a holding rounded to 0 shares), so they are kept out of the holdings, totals and percentages.
Total filed on the 13F, all lines: $251.1M.
Portfolio Sells Q4 2024 → Q1 2025
| SCHB Schwab US Broad Market ETF | Reduce -1.1% | 13.37% | −0.63 |
| SCHG Schwab US Large-Cap Growth | Reduce -5.0% | 2.62% | −0.39 |
| GOOGL Alphabet Inc. Class A | Reduce -4.0% | 1.16% | −0.29 |
| AMZN Amazon.com Inc. | Reduce -4.8% | 1.45% | −0.27 |
| GOOG Alphabet Inc. Class C | Reduce -3.1% | 0.82% | −0.19 |
| TSM Taiwan Semiconductor-SP ADR | Reduce -4.2% | 0.68% | −0.15 |
| SCHM Schwab US Mid Cap ETF | Reduce -1.4% | 2.19% | −0.12 |
| QQQ Invesco QQQ Trust Series 1 | Reduce -11.1% | 0.54% | −0.11 |
| TSLA Tesla Inc. | Reduce -24.9% | 0.10% | −0.11 |
| CRM Salesforce Inc. | Reduce -3.3% | 0.39% | −0.10 |
| DEO Diageo PLC-Sponsored ADR | Reduce -5.1% | 0.38% | −0.10 |
| SCHA Schwab US Small-Cap ETF | Reduce -5.5% | 0.52% | −0.08 |
| IQV Iqvia Holdings Inc. | Reduce -3.7% | 0.56% | −0.08 |
| BKNG Booking Holdings Inc. | Reduce -3.4% | 0.78% | −0.07 |
| DIS The Walt Disney Co. | Reduce -1.7% | 0.56% | −0.07 |
| SPY SS SPDR S&P 500 ETF Trust-US | Reduce -2.0% | 1.32% | −0.07 |
| ADBE Adobe Inc. | Reduce -2.4% | 0.39% | −0.06 |
| CSCO Cisco Systems Inc. | Reduce -61.5% | 0.04% | −0.06 |
| ADSK Autodesk Inc. | Reduce -4.1% | 0.34% | −0.05 |
| EFG iShares MSCI Eafe Growth ETF | Reduce -43.5% | 0.08% | −0.05 |
| FBND Fidelity Total Bond ETF | Reduce -17.6% | 0.30% | −0.05 |
| UPS United Parcel Service Class B | Reduce -24.0% | 0.10% | −0.05 |
| PARAA Paramount Global Class B | Reduce -74.3% | 0.02% | −0.05 |
| PSP Invesco Global Listed Privat | Sold out | 0.00% | −0.04 |
| IVV iShares Core S&P 500 ETF | Reduce -5.7% | 0.46% | −0.04 |
| ETHA iShares Ethereum Trust ETF | Reduce -36.4% | 0.02% | −0.04 |
| RCL Royal Caribbean Cruises Ltd. | Reduce -99.0% | 0.00% | −0.04 |
| VOO Vanguard S&P 500 ETF | Reduce -12.9% | 0.21% | −0.04 |
| CMG Chipotle Mexican Grill Inc. | Reduce -15.4% | 0.09% | −0.04 |
| VCR Vanguard Consumer Discre ETF | Reduce -10.4% | 0.13% | −0.03 |
| SCHX Schwab US Large-Cap ETF | Reduce -10.0% | 0.23% | −0.03 |
| SMH Vaneck Semiconductor ETF | Reduce -48.2% | 0.03% | −0.03 |
| SHY iShares 1-3 Year Treasury Bo | Reduce -15.7% | 0.20% | −0.03 |
| IMCG iShares Morningstar Mid-Cap | Reduce -4.3% | 0.33% | −0.03 |
| TXN Texas Instruments Inc. | Reduce -32.1% | 0.05% | −0.03 |
| VGT Vanguard Info Tech ETF | Reduce -9.3% | 0.10% | −0.02 |
| KMX Carmax Inc. | Reduce -2.1% | 0.47% | −0.02 |
| DG Dollar General Corp. | Reduce -99.9% | 0.00% | −0.02 |
| PAUG Innovator U.S. Equity Power | Reduce -8.0% | 0.27% | −0.02 |
| SPYG SS SPDR P S&P 500 Growth ETF | Reduce -12.6% | 0.10% | −0.02 |
| EIX Edison International | Reduce -3.2% | 0.06% | −0.02 |
| XYLD Global X S&P 500 Cove Call E | Reduce -84.7% | 0.00% | −0.02 |
| QQQM Invesco Nasdaq 100 ETF | Reduce -1.6% | 0.24% | −0.02 |
| HD Home Depot Inc. | Reduce -2.1% | 0.31% | −0.02 |
| MGK Vngrd Mrgstr MG CP GR ETF-Ui | Reduce -3.6% | 0.15% | −0.02 |
| PSEP Innovator U.S. Equity Power | Reduce -2.8% | 0.71% | −0.02 |
| VONG Vanguard Russell 1000 Growth | Reduce -6.7% | 0.11% | −0.02 |
| PEP Pepsico Inc. | Reduce -12.3% | 0.13% | −0.02 |
| TLT iShares 20+ Year Treasury BD | Reduce -70.5% | 0.01% | −0.02 |
| GPRE Green Plains Inc. | Reduce -25.5% | 0.01% | −0.02 |
Portfolio Buys Q4 2024 → Q1 2025
| RSP Invesco S&P 500 Equal Weight | Add +20.4% | 2.06% | +0.36 |
| BINC iShares Flex I A ETF-Usd Inc. | Add +11.7% | 2.51% | +0.32 |
| KO The Coca-Cola Co. | Add +4.5% | 1.30% | +0.24 |
| VEA Vanguard Ftse Developed ETF | Add +158.6% | 0.30% | +0.19 |
| SPYM Ste STR SPDR PT S&P 500 ETF | Add +21.7% | 0.87% | +0.13 |
| SCHD Schwab US DVD Equity ETF | Add +2.7% | 1.85% | +0.12 |
| SO The Southern Co. | Add +2.2% | 0.86% | +0.12 |
| IJJ iShares S&P Mid-Cap 400 Valu | Add +1771.3% | 0.12% | +0.11 |
| VUG Vanguard Mrngstar GR ETF-Sui | Add +138.8% | 0.17% | +0.09 |
| IUSB Ishr CR Unvrse Usd BD ETF-Ui | Add +29.2% | 0.36% | +0.09 |
| VTV Vanguard Mrngstr Val ETF-Aui | Add +194.8% | 0.13% | +0.09 |
| VZ Verizon Communications Inc. | Add +8.4% | 0.36% | +0.07 |
| SCHJ Schwab 1-5 YR Corp. BND ETF | Add +1.2% | 1.76% | +0.07 |
| VWO Vanguard Ftse Emerging Marke | Add +102.5% | 0.13% | +0.07 |
| BRK.B Berkshire Hathaway Inc. Class B | Add +5.1% | 0.33% | +0.07 |
| T AT&T Inc. | Add +51.4% | 0.14% | +0.07 |
| VTI VG Morningstar TS MKT ETF-US | Add +27.7% | 0.32% | +0.06 |
| IXUS iShares Core Intl Stock ETF | Add +11.4% | 0.35% | +0.06 |
| DUK Duke Energy Corp. | Add +2.1% | 0.37% | +0.06 |
| BSV Vanguard Short-Term Bond ETF | Add +55.8% | 0.14% | +0.05 |
| IVE iShares S&P 500 Value ETF | Add +56.0% | 0.14% | +0.05 |
| TLH iShares 10-20 Year Treasury | Add +601.5% | 0.06% | +0.05 |
| AGG iShares Core U.S. Aggregate | Add +168.9% | 0.07% | +0.05 |
| IJR iShares Core S&P Small-Cap E | Add +28.8% | 0.28% | +0.05 |
| GEV GE Vernova Inc. | Add +127.5% | 0.08% | +0.04 |
| MO Altria Group Inc. | Add +1.1% | 0.28% | +0.04 |
| UTF Cohen & Steers Infrastructur | New | 0.04% | +0.04 |
| HIO Western Asset Hi Inc. Opport | New | 0.04% | +0.04 |
| XOM Exxon Mobil Corp. | Add +7.8% | 0.21% | +0.04 |
| OEF iShares S&P 100 ETF | Add +2883.3% | 0.04% | +0.04 |
| MBB iShares MBS ETF | Add +49.7% | 0.10% | +0.03 |
| JEPQ JPM Nasdaq Equity Premium | New | 0.03% | +0.03 |
| PTY PIMCO Corporate & Income Opp | New | 0.03% | +0.03 |
| BABA Alibaba Group Holding-SP ADR | Add +1.9% | 0.08% | +0.03 |
| IAU iShares Gold Trust | Add +34.7% | 0.08% | +0.03 |
| BNDX Vanguard Total Intl Bond ETF | Add +73.2% | 0.06% | +0.03 |
| QUAL iShares MSCI USA Quality Fac | Add +21.2% | 0.17% | +0.03 |
| VYMI Vanguard Int High DVD YLD Inc. | Add +27.2% | 0.09% | +0.03 |
| MUB iShares National Muni Bond E | Add +48.6% | 0.08% | +0.03 |
| PFEB Innovator U.S. Equity Power | Add +7.9% | 0.37% | +0.02 |
| RFI Cohen & Steers Tot Ret RLTY | New | 0.02% | +0.02 |
| DYNF Ishrs US E F R A ETF-Usd Inc. | Add +18.7% | 0.18% | +0.02 |
| BIV Vanguard Intermediate-Term B | Add +95.2% | 0.04% | +0.02 |
| VDC Vanguard Consumer Staple ETF | Add +4.8% | 0.24% | +0.02 |
| VSS Vanguard Ftse All Wo X-US SC | Add +19.9% | 0.12% | +0.02 |
| HEFA Isha Curr Hedged MSCI Eafe | Add +491.2% | 0.03% | +0.02 |
| JPST JPMorgan Ultra-Short Income | Add +219.3% | 0.03% | +0.02 |
| IEMG iShares Core MSCI Emerging | Add +39.8% | 0.07% | +0.02 |
| O Realty Income Corp. | Add +4.7% | 0.15% | +0.02 |
| XLV SS Health Care Select Sector | Add +4.4% | 0.17% | +0.02 |
Notes & Other Activity Q4 2024 → Q1 2025
| IAGG iShares Intl Aggregate Bond | CORE INTL AGGR | New | 0 | $6 |
Bonds, preferreds, convertibles and warrants; not part of the stock holdings or percentages above.
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 1,448 | $374.1M | SCHB, SCHV, BINC, SCHG, SCHJ |
| Q1 2026 | 227 | $300.7M | SCHB, SCHV, BINC, SCHJ, SCHG |
| Q4 2025 | 1,307 | $325.1M | SCHB, SCHV, BINC, SCHG, SCHJ |
| Q3 2025 | 846 | $101.7M | MSFT, GOOGL, AMZN, META, TSM |
| Q2 2025 | 1,170 | $273.9M | SCHB, SCHV, SCHG, MSFT, BINC |
| Q1 2025 | 1,134 | $251.1M | SCHB, SCHV, SCHG, BINC, SCHM |
| Q4 2024 | 1,140 | $255.7M | SCHB, SCHV, SCHG, MSFT, SCHM |
| Q3 2024 | 956 | $246.7M | SCHB, SCHV, SCHG, MSFT, SCHM |
| Q2 2024 | 928 | $222.6M | SCHB, SCHV, SCHG, MSFT, SCHM |
| Q1 2024 | 933 | $213.9M | SCHB, SCHV, SCHG, MSFT, SCHM |