Elser Financial Planning, Inc
In its 13F for Q2 2026 (holdings as of June 30, 2026, filed July 14, 2026), Elser Financial Planning, Inc reported 124 stock positions worth $2.3 billion. Its top holding was Merchants Bancorp (MBIN) at 58.1% of the portfolio, followed by Dimensional Core Fixed (DFCF, 8.1%) and Dimensional US Core Equity M (DFAU, 4.5%). Compared with Q1 2026, it opened 10 new positions, sold out of 18, added to 47 and reduced 49. The biggest buy was Dimensional US Core Equity M (DFAU, shares +0%) and the biggest sale Eli Lilly (LLY, shares −26%).
- Most Recent 13F
- Q2 2026
- Location
- INDIANAPOLIS, IN
- CIK
- 0002028202
- Portfolio Value
- $2.3B (Q2 2026)
- SEC Filing
- 0002085853-26-000729 ↗ filed Jul 14, 2026
Holdings Value
Holdings 124 stocks · $2.3B
| MBIN Merchants Bancorp | 58.12% | 26,808,625 | $1.3B | Reduce -0.7% |
| DFCF Dimensional Core Fixed Inc. | 8.08% | 4,417,313 | $186.5M | Add +5.2% |
| DFAU Dimensional US Core Equity M | 4.46% | 1,989,838 | $102.9M | Add +0.4% |
| DFIC Dimensional International Co. | 3.57% | 2,207,216 | $82.2M | Add +1.7% |
| DFUS Dimensional US Eq MKT ETF | 3.27% | 920,864 | $75.5M | Reduce -1.1% |
| DFUV Dimensional US Marketwide Va | 2.11% | 882,671 | $48.6M | Reduce -1.0% |
| DFAS Dimensional US Small Cap ETF | 1.93% | 539,346 | $44.4M | Reduce -2.9% |
| DFEM Dimensional Emrg MRKT Core | 1.83% | 1,038,515 | $42.2M | Reduce -0.5% |
| DFGX Dimsnl Intr CF in ETF-Usd Inc. | 1.81% | 779,026 | $41.8M | Add +10.1% |
| DFSD Dimensional Short Duration | 1.65% | 798,092 | $38.1M | Add +3.3% |
| DFSV Dimensional US Small Cap Val | 1.55% | 923,575 | $35.8M | Add +1.3% |
| DFAT Dimensional US Target Value | 1.09% | 358,376 | $25.1M | Reduce -3.0% |
| DUHP Dimensional US High Profi Et | 1.07% | 589,420 | $24.6M | Add +4.9% |
| LLY Eli Lilly & Co. | 0.99% | 19,007 | $22.8M | Reduce -26.4% |
| DFAX Dimensional World Ex US Core | 0.82% | 513,837 | $18.9M | Reduce -0.8% |
| DFSU Dimensional US Sus CORE1 ETF | 0.49% | 242,897 | $11.3M | Add +7.5% |
| DFSI Dimensional Int Sus COR1 ETF | 0.47% | 239,760 | $10.8M | Add +2.8% |
| DFGR Dim Global Real Estate ETF | 0.44% | 353,220 | $10.2M | Reduce -3.0% |
| VOO Vanguard S&P 500 ETF | 0.42% | 13,974 | $9.6M | Add +35.6% |
| DCOR Dimensional US Core Eq 1 ETF | 0.36% | 101,762 | $8.3M | Reduce -1.0% |
| AAPL Apple Inc. | 0.32% | 25,735 | $7.4M | Reduce -6.9% |
| DFLV Dim US Large Cap Value ETF | 0.30% | 174,653 | $6.9M | Add +8.8% |
| DFAE Dimensional Emerging Core Eq | 0.29% | 167,131 | $6.7M | Reduce -1.9% |
| DFAI Dimensional International Co. | 0.29% | 162,277 | $6.7M | Reduce -1.0% |
| SUSB iShares ESG Aware 1-5 Year U | 0.28% | 258,666 | $6.5M | Reduce -5.0% |
| DFSE Dimensional Em Sus CORE1 ETF | 0.27% | 126,249 | $6.2M | Reduce -0.4% |
| VTEB Vanguard Tax-Exempt Bond ETF | 0.23% | 106,255 | $5.4M | Add +18.5% |
| SCHX Schwab US Large-Cap ETF | 0.17% | 134,087 | $3.9M | Reduce -0.0% |
| SCHA Schwab US Small-Cap ETF | 0.15% | 96,489 | $3.5M | Reduce -2.4% |
| SCHB Schwab US Broad Market ETF | 0.13% | 104,795 | $3.0M | No change |
| VB Vanguard Most SM-Cap ETF-Usd | 0.13% | 9,849 | $3.0M | Add +22.7% |
| SCHF Schwab Intl Equity ETF | 0.11% | 89,813 | $2.5M | Reduce -1.5% |
| JPM JPMorgan Chase & Co. | 0.10% | 7,205 | $2.4M | Reduce -9.4% |
| VCSH Vanguard S/T Corp. Bond ETF | 0.10% | 29,497 | $2.3M | Reduce -5.6% |
| VUSB Vanguard Ultra Short Bond Et | 0.09% | 43,641 | $2.2M | Reduce -1.2% |
| JNJ Johnson & Johnson | 0.09% | 8,544 | $2.2M | Add +0.3% |
| NVDA Nvidia Corp. | 0.09% | 10,764 | $2.2M | Reduce -2.0% |
| COST Costco Wholesale Corp. | 0.09% | 2,268 | $2.1M | Reduce -6.3% |
| VTEI Vanguard Int Tax-Exempt Bond | 0.09% | 19,952 | $2.0M | Add +183.7% |
| QTEC First Trust Nasdq 100 Tech I | 0.08% | 5,783 | $1.9M | No change |
| MSFT Microsoft Corp. | 0.08% | 5,109 | $1.9M | Reduce -14.2% |
| BRO Brown & Brown Inc. | 0.08% | 29,501 | $1.9M | Reduce -0.0% |
| AN Autonation Inc. | 0.07% | 6,732 | $1.6M | Reduce -17.5% |
| GOOGL Alphabet Inc. Class A | 0.07% | 4,310 | $1.5M | Reduce -5.3% |
| FXL First Trust Technology Alpha | 0.06% | 6,786 | $1.5M | No change |
| NVS Novartis AG-Sponsored ADR | 0.06% | 8,978 | $1.4M | No change |
| MU Micron Technology Inc. | 0.05% | 1,023 | $1.2M | Add +2.2% |
| SCHG Schwab US Large-Cap Growth | 0.05% | 32,277 | $1.1M | Add +0.1% |
| SPYG SS SPDR P S&P 500 Growth ETF | 0.05% | 1,462 | $1.1M | Add +6.2% |
| VEA Vanguard Ftse Developed ETF | 0.05% | 15,288 | $1.1M | Add +2.9% |
| DFAC Dimensional US Core Equity 2 | 0.05% | 23,764 | $1.1M | Add +1.2% |
| UNP Union Pacific Corp. | 0.04% | 3,721 | $1.0M | Reduce -46.0% |
| INTC Intel Corp. | 0.04% | 6,297 | $879K | Add +1.3% |
| VIG Vanguard Dividend Apprec ETF | 0.04% | 3,652 | $864K | No change |
| CAT Caterpillar Inc. | 0.04% | 798 | $850K | Reduce -37.6% |
| APO Apollo Global Management Inc. | 0.04% | 4,747 | $837K | Reduce -3.3% |
| PFF iShares Preferred & Income S | 0.03% | 25,538 | $779K | Add +94.2% |
| DFIV Dimensional International Va | 0.03% | 14,325 | $774K | No change |
| VTV Vanguard Mrngstr Val ETF-Aui | 0.03% | 3,497 | $762K | Add +0.9% |
| NSC Norfolk Southern Corp. | 0.03% | 2,359 | $742K | Add +0.1% |
| ABBV Abbvie Inc. | 0.03% | 2,696 | $678K | Add +2.5% |
| ORCL Oracle Corp. | 0.03% | 4,571 | $670K | Add +1.3% |
| VGT Vanguard Info Tech ETF | 0.03% | 5,512 | $659K | No change |
| PG The Procter & Gamble Co. | 0.03% | 4,481 | $657K | Reduce -6.7% |
| SCHE Schwab Emrg Mrkts Eqty ETF | 0.03% | 17,389 | $631K | Reduce -2.4% |
| XLE SS Energy Select Sector | 0.03% | 11,466 | $609K | Reduce -1.2% |
| VTI VG Morningstar TS MKT ETF-US | 0.03% | 1,626 | $602K | Add +9.2% |
| CSCO Cisco Systems Inc. | 0.03% | 5,092 | $598K | Add +2.6% |
| BITW Bitwise 10 Crypto Index ETF | 0.03% | 15,861 | $596K | No change |
| EMXC iShares MSCI Emr MRK Ex Chna | 0.03% | 5,796 | $593K | Reduce -1.4% |
| VTES Vanguard SH Term Tax-Ex Bond | 0.02% | 5,618 | $569K | Add +42.4% |
| FXD First Trust Consumer Discret | 0.02% | 8,000 | $553K | No change |
| IVV iShares Core S&P 500 ETF | 0.02% | 733 | $549K | Add +6.5% |
| CSX CSX Corp. | 0.02% | 11,461 | $545K | Add +0.2% |
| AVIG Avantis Core Fixed Income | 0.02% | 12,965 | $537K | New |
| TSM Taiwan Semiconductor-SP ADR | 0.02% | 1,081 | $516K | Add +2.4% |
| QQQ Invesco QQQ Trust Series 1 | 0.02% | 676 | $498K | No change |
| PEP Pepsico Inc. | 0.02% | 3,380 | $458K | Add +0.3% |
| XOM Exxon Mobil Corp. | 0.02% | 3,184 | $435K | Reduce -4.6% |
| CL Colgate-Palmolive Co. | 0.02% | 4,579 | $420K | Reduce -1.1% |
| UNH Unitedhealth Group Inc. | 0.02% | 1,000 | $416K | Add +17.5% |
| VWO Vanguard Ftse Emerging Marke | 0.02% | 6,885 | $411K | Add +11.9% |
| TXN Texas Instruments Inc. | 0.02% | 1,372 | $409K | Add +0.9% |
| LOW Lowe's Cos Inc. | 0.02% | 1,820 | $401K | Add +1.5% |
| R Ryder System Inc. | 0.02% | 1,516 | $400K | Add +0.1% |
| CVX Chevron Corp. | 0.02% | 2,365 | $392K | Reduce -45.9% |
| DFAW Dimensional World Eqty ETF | 0.02% | 4,725 | $391K | Add +2.2% |
| SYK Stryker Corp. | 0.02% | 1,236 | $389K | Reduce -0.5% |
| GLD SPDR Gold Shares | 0.02% | 1,043 | $384K | No change |
| VTEC Vanguard Ca Tax-Ex Bond | 0.02% | 3,762 | $378K | Reduce -17.0% |
| ALLE Allegion PLC | 0.02% | 1,538 | $366K | Reduce -36.8% |
| NEE Nextera Energy Inc. | 0.02% | 4,022 | $353K | Reduce -0.1% |
| DUSB Dimension Ultrashort Fi ETF | 0.02% | 6,949 | $353K | No change |
| VEU Vanguard Ftse All-World Ex-U | 0.01% | 4,096 | $343K | Reduce -1.5% |
| AME Ametek Inc. | 0.01% | 588 | $342K | New |
| SCHH Schwab US REIT ETF | 0.01% | 14,316 | $339K | Reduce -5.2% |
| TSLA Tesla Inc. | 0.01% | 784 | $330K | Add +6.2% |
| EFA iShares MSCI Eafe ETF | 0.01% | 3,163 | $329K | No change |
| QCOM Qualcomm Inc. | 0.01% | 1,740 | $322K | Add +6.7% |
| MAR Marriott International Class A | 0.01% | 856 | $317K | Add +0.3% |
Portfolio Sells Q1 2026 → Q2 2026
| LLY Eli Lilly & Co. | Reduce -26.4% | 0.99% | −0.19 |
| KO The Coca-Cola Co. | Sold out | 0.00% | −0.06 |
| SUSB iShares ESG Aware 1-5 Year U | Reduce -5.0% | 0.28% | −0.05 |
| FORA Forian Inc. | Sold out | 0.00% | −0.04 |
| UNP Union Pacific Corp. | Reduce -46.0% | 0.04% | −0.04 |
| DFAX Dimensional World Ex US Core | Reduce -0.8% | 0.82% | −0.03 |
| WPM Wheaton Precious Metals Corp. | Sold out | 0.00% | −0.03 |
| DFGR Dim Global Real Estate ETF | Reduce -3.0% | 0.44% | −0.03 |
| DFAT Dimensional US Target Value | Reduce -3.0% | 1.09% | −0.03 |
| TT Trane Technologies PLC | Sold out | 0.00% | −0.03 |
| COST Costco Wholesale Corp. | Reduce -6.3% | 0.09% | −0.03 |
| CVX Chevron Corp. | Reduce -45.9% | 0.02% | −0.03 |
| MSFT Microsoft Corp. | Reduce -14.2% | 0.08% | −0.02 |
| T AT&T Inc. | Sold out | 0.00% | −0.02 |
| WMT Walmart Inc. | Reduce -53.4% | 0.01% | −0.02 |
| DFAI Dimensional International Co. | Reduce -1.0% | 0.29% | −0.02 |
| VCSH Vanguard S/T Corp. Bond ETF | Reduce -5.6% | 0.10% | −0.02 |
| GEV GE Vernova Inc. | Sold out | 0.00% | −0.02 |
| META Meta Platforms Inc. Class A | Reduce -47.5% | 0.01% | −0.02 |
| AAPL Apple Inc. | Reduce -6.9% | 0.32% | −0.02 |
| SHEL Shell PLC-ADR | Sold out | 0.00% | −0.02 |
| KR Kroger Co. | Sold out | 0.00% | −0.01 |
| SPIB SS SPDR P Int C Corp. ETF | Sold out | 0.00% | −0.01 |
| BAC Bank of America Corp. | Sold out | 0.00% | −0.01 |
| AN Autonation Inc. | Reduce -17.5% | 0.07% | −0.01 |
| ELV Elevance Health Inc. | Sold out | 0.00% | −0.01 |
| PFE Pfizer Inc. | Sold out | 0.00% | −0.01 |
| VUSB Vanguard Ultra Short Bond Et | Reduce -1.2% | 0.09% | −0.01 |
| ABT Abbott Laboratories | Sold out | 0.00% | −0.01 |
| BRO Brown & Brown Inc. | Reduce -0.0% | 0.08% | −0.01 |
| CTVA Corteva Inc. | Sold out | 0.00% | −0.01 |
| LBRDK Liberty Broadband-C | Sold out | 0.00% | −0.01 |
| CHTR Charter Communications Inc. Class A | Sold out | 0.00% | −0.01 |
| HSBC HSBC Holdings PLC-Spons ADR | Sold out | 0.00% | −0.01 |
| JPM JPMorgan Chase & Co. | Reduce -9.4% | 0.10% | −0.01 |
| SPY SS SPDR S&P 500 ETF Trust-US | Sold out | 0.00% | −0.01 |
| ALLE Allegion PLC | Reduce -36.8% | 0.02% | −0.01 |
| MRK Merck & Co. Inc. | Reduce -39.5% | 0.01% | −0.01 |
| CAT Caterpillar Inc. | Reduce -37.6% | 0.04% | −0.01 |
| XOM Exxon Mobil Corp. | Reduce -4.6% | 0.02% | −0.01 |
| XLE SS Energy Select Sector | Reduce -1.2% | 0.03% | −0.01 |
| VTEC Vanguard Ca Tax-Ex Bond | Reduce -17.0% | 0.02% | −0.01 |
| PG The Procter & Gamble Co. | Reduce -6.7% | 0.03% | −0.00 |
| MCD McDonald's Corp. | Reduce -2.0% | 0.01% | −0.00 |
| NEE Nextera Energy Inc. | Reduce -0.1% | 0.02% | −0.00 |
| SYK Stryker Corp. | Reduce -0.5% | 0.02% | −0.00 |
| RTX RTX Corp. | Reduce -5.3% | 0.01% | −0.00 |
| SCHF Schwab Intl Equity ETF | Reduce -1.5% | 0.11% | −0.00 |
| SCHH Schwab US REIT ETF | Reduce -5.2% | 0.01% | −0.00 |
| CL Colgate-Palmolive Co. | Reduce -1.1% | 0.02% | −0.00 |
Portfolio Buys Q1 2026 → Q2 2026
| DFAU Dimensional US Core Equity M | Add +0.4% | 4.46% | +0.12 |
| VOO Vanguard S&P 500 ETF | Add +35.6% | 0.42% | +0.12 |
| DUHP Dimensional US High Profi Et | Add +4.9% | 1.07% | +0.06 |
| VTEI Vanguard Int Tax-Exempt Bond | Add +183.7% | 0.09% | +0.05 |
| DFSU Dimensional US Sus CORE1 ETF | Add +7.5% | 0.49% | +0.04 |
| MU Micron Technology Inc. | Add +2.2% | 0.05% | +0.03 |
| VB Vanguard Most SM-Cap ETF-Usd | Add +22.7% | 0.13% | +0.03 |
| AVIG Avantis Core Fixed Income | New | 0.02% | +0.02 |
| INTC Intel Corp. | Add +1.3% | 0.04% | +0.02 |
| DFLV Dim US Large Cap Value ETF | Add +8.8% | 0.30% | +0.02 |
| VTEB Vanguard Tax-Exempt Bond ETF | Add +18.5% | 0.23% | +0.02 |
| AME Ametek Inc. | New | 0.01% | +0.01 |
| PFF iShares Preferred & Income S | Add +94.2% | 0.03% | +0.01 |
| DFSV Dimensional US Small Cap Val | Add +1.3% | 1.55% | +0.01 |
| ETN Eaton Corp. PLC | New | 0.01% | +0.01 |
| V Visa Inc. Class A | New | 0.01% | +0.01 |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | New | 0.01% | +0.01 |
| PWR Quanta Services Inc. | New | 0.01% | +0.01 |
| XYZ Block Inc. | New | 0.01% | +0.01 |
| VYMI Vanguard Int High DVD YLD Inc. | New | 0.01% | +0.01 |
| VXUS Vanguard Total Intl Stock | New | 0.01% | +0.01 |
| SPSB SS SPDR P St C Corp. ETF | New | 0.01% | +0.01 |
| CSCO Cisco Systems Inc. | Add +2.6% | 0.03% | +0.01 |
| UNH Unitedhealth Group Inc. | Add +17.5% | 0.02% | +0.01 |
| DFGX Dimsnl Intr CF in ETF-Usd Inc. | Add +10.1% | 1.81% | +0.01 |
| VTES Vanguard SH Term Tax-Ex Bond | Add +42.4% | 0.02% | +0.01 |
| TSM Taiwan Semiconductor-SP ADR | Add +2.4% | 0.02% | +0.01 |
| TXN Texas Instruments Inc. | Add +0.9% | 0.02% | +0.01 |
| QCOM Qualcomm Inc. | Add +6.7% | 0.01% | +0.00 |
| SPYG SS SPDR P S&P 500 Growth ETF | Add +6.2% | 0.05% | +0.00 |
| VTI VG Morningstar TS MKT ETF-US | Add +9.2% | 0.03% | +0.00 |
| ABBV Abbvie Inc. | Add +2.5% | 0.03% | +0.00 |
| R Ryder System Inc. | Add +0.1% | 0.02% | +0.00 |
| IVV iShares Core S&P 500 ETF | Add +6.5% | 0.02% | +0.00 |
| VWO Vanguard Ftse Emerging Marke | Add +11.9% | 0.02% | +0.00 |
| SCHG Schwab US Large-Cap Growth | Add +0.1% | 0.05% | +0.00 |
| DFAC Dimensional US Core Equity 2 | Add +1.2% | 0.05% | +0.00 |
| TSLA Tesla Inc. | Add +6.2% | 0.01% | +0.00 |
| CSX CSX Corp. | Add +0.2% | 0.02% | +0.00 |
| VEA Vanguard Ftse Developed ETF | Add +2.9% | 0.05% | +0.00 |
| CBSH Commerce Bancshares Inc. | Add +0.2% | 0.01% | +0.00 |
| DFAW Dimensional World Eqty ETF | Add +2.2% | 0.02% | +0.00 |
| MAR Marriott International Class A | Add +0.3% | 0.01% | +0.00 |
| VTV Vanguard Mrngstr Val ETF-Aui | Add +0.9% | 0.03% | +0.00 |
| PH Parker Hannifin Corp. | Add +0.7% | 0.01% | −0.00 |
| MA Mastercard Inc. Class A | Add +3.1% | 0.01% | −0.00 |
| NSC Norfolk Southern Corp. | Add +0.1% | 0.03% | −0.00 |
| TJX TJX Companies Inc. | Add +2.4% | 0.01% | −0.00 |
| ORCL Oracle Corp. | Add +1.3% | 0.03% | −0.00 |
| LOW Lowe's Cos Inc. | Add +1.5% | 0.02% | −0.00 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 124 | $2.3B | MBIN, DFCF, DFAU, DFIC, DFUS |
| Q1 2026 | 132 | $2.1B | MBIN, DFCF, DFAU, DFIC, DFUS |
| Q4 2025 | 80 | $138.3M | DFGX, LLY, AAPL, VOO, SCHX |
| Q3 2025 | 69 | $83.0M | LLY, AAPL, VOO, SCHX, VTEB |
| Q2 2025Amended | 68 | $80.2M | LLY, AAPL, VOO, SCHX, BRO |
| Q1 2025 | 66 | $72.2M | LLY, AAPL, VOO, BRO, SCHX |
| Q4 2024 | 110 | $1.7B | MBIN, DFCF, DFAU, DFUS, DFIC |
| Q3 2024 | 62 | $68.9M | LLY, AAPL, BRO, SCHA, SCHX |
| Q2 2024 | 98 | $598.6M | DFCF, DFAU, DFUS, DFAS, DFIC |