Heck Capital Advisors, LLC

In its 13F for Q1 2024 (holdings as of March 31, 2024, filed May 19, 2025), Heck Capital Advisors, LLC reported 197 stock positions worth $655.7 million. Its top holding was iShares Core S&P 500 ETF (IVV) at 8.0% of the portfolio, followed by iShares MSCI USA Quality Fac (QUAL, 6.5%) and Invesco S&P 500 Equal Weight (RSP, 5.6%). Compared with Q4 2023, it opened 13 new positions, sold out of 8, added to 92 and reduced 42. The biggest buy was iShares 7-10 Year Treasury B (IEF, shares +97%) and the biggest sale an exit from First Trust Value Line DVD (FVD).

Most Recent 13F
Q2 2026
Location
Rhinelander, WI
CIK
0002046227
Portfolio Value
$655.7M (Q1 2024)
SEC Filing
0001140361-25-019777 ↗ filed May 19, 2025

Holdings Value

0$500.0M$1.0B$1.5B$2.0B Q1 2024: $655.7M $655.7M Q1 2024 Q2 2024: $804.3M Q2 2024 Q3 2024: $867.4M Q3 2024 Q4 2024: $871.6M Q4 2024 Q1 2025: $889.2M Q1 2025 Q2 2025: $1.2B Q2 2025 Q3 2025: $1.3B Q3 2025 Q4 2025: $1.3B Q4 2025 Q1 2026: $1.3B Q1 2026 Q2 2026: $1.7B Q2 2026

Holdings 197 stocks · $655.7M

IVV iShares Core S&P 500 ETF 8.04% 100,211 $52.7M Reduce -3.5%
QUAL iShares MSCI USA Quality Fac 6.52% 260,176 $42.8M Reduce -0.1%
RSP Invesco S&P 500 Equal Weight 5.63% 217,984 $36.9M Reduce -0.5%
IJR iShares Core S&P Small-Cap E 4.91% 290,998 $32.2M Add +2.4%
VTI VG Morningstar TS MKT ETF-US 4.89% 123,276 $32.0M Add +2.0%
GOVT iShares US Treasury Bond ETF 4.11% 1,184,470 $27.0M Add +1.5%
IEF iShares 7-10 Year Treasury B 2.71% 187,749 $17.8M Add +97.2%
FTCS First Trust Capital Strength 2.31% 176,842 $15.1M Add +12.0%
JAAA Janus Henderson Aaa Clo ETF 2.22% 287,500 $14.6M Reduce -5.6%
ITOT iShares Core S&P Total U.S. 2.11% 119,707 $13.8M Reduce -1.0%
ILF iShares Latin America 40 ETF 2.02% 464,702 $13.2M Reduce -24.1%
IWP iShares Russell Mid-Cap Grow 1.96% 112,872 $12.9M Add +118.1%
COWZ Pacer US Cash Cows 100 ETF 1.90% 214,556 $12.5M Add +0.6%
GSSC Goldman Sachs Activebeta US 1.86% 186,111 $12.2M Add +0.6%
SHY iShares 1-3 Year Treasury Bo 1.80% 144,191 $11.8M Add +2.6%
IEFA iShares Core MSCI Eafe ETF 1.77% 156,404 $11.6M Add +0.9%
LMBS First Trust Low Duration Opp 1.71% 232,766 $11.2M Reduce -21.3%
SGOV iShares 0-3 Month Treasury B 1.71% 111,099 $11.2M Add +2.9%
DIA SS SPDR Dow Jones Indus Avg filed as SPDR DOW JONES INDL AVERAGE 1.57% 25,909 $10.3M Add +0.3%
IDHQ Invesco S&P International DE 1.51% 323,307 $9.9M Add +0.4%
FRDM Freedom 100 Emeging MRKT ETF 1.50% 291,582 $9.8M Add +37.6%
IJH iShares Core S&P Midcap ETF 1.47% 158,733 $9.6M Add +307.4%
IJAN Innovator International Deve 1.35% 282,995 $8.9M Add +0.4%
IWF iShares Russell 1000 Growth 1.34% 26,000 $8.8M Add +11.9%
QLTA iShares Aaa - A Rated Corpor 1.31% 181,460 $8.6M Add +2.9%
MTBA Simplify MBS ETF 1.25% 161,531 $8.2M Add +182.0%
EMXC iShares MSCI Emr MRK Ex Chna 1.23% 139,964 $8.1M Reduce -0.6%
PMAY Innovator U.S. Equity Power 1.10% 223,083 $7.2M Add +0.4%
IDLV Invesco S&P International DE 1.09% 254,072 $7.1M Add +0.5%
ECOW Pacer Emerging Markets Cash 1.06% 345,792 $6.9M Add +176.9%
XTEN Bondbloxx BBG 10Y US TSY ETF 1.05% 147,586 $6.9M Add +2.8%
BBAG JPMorgan Betabuilders US Agg 1.04% 148,085 $6.8M Add +2.8%
MOAT Vaneck Morningstar Wide Moat 1.00% 72,817 $6.5M Reduce -0.8%
TFLO iShares Treasury Floating Ra 0.97% 125,675 $6.4M Add +83.9%
IEMG iShares Core MSCI Emerging 0.92% 116,482 $6.0M Add +2.0%
GOCT FT Vest US Equity Moderate B 0.90% 175,666 $5.9M Add +1.0%
IVE iShares S&P 500 Value ETF 0.87% 30,476 $5.7M Add +4.9%
STIP iShares 0-5 Year Tips Bond E 0.85% 55,937 $5.6M Reduce -0.9%
TLT iShares 20+ Year Treasury BD 0.84% 58,555 $5.5M Add +3.5%
IWN iShares Russell 2000 Value E 0.78% 32,390 $5.1M Reduce -47.2%
IWC iShares Micro-Cap ETF 0.76% 41,359 $5.0M Reduce -0.9%
FDEC FT Vest U.S. Equity Buffer E 0.74% 118,204 $4.9M Reduce -0.2%
INDA iShares MSCI India ETF 0.74% 94,186 $4.9M New
IHAK iShares Cybersecurity & Tech 0.71% 99,965 $4.7M New
EEMS iShares MSCI Emerging MKT SM 0.62% 69,191 $4.1M Add +6.1%
PG The Procter & Gamble Co. 0.58% 23,422 $3.8M No change
FTEC Fidelity MSCI Info Tech Indx 0.54% 22,911 $3.6M Add +0.9%
SYLD Cambria Shareholder Yield Et 0.49% 44,263 $3.2M New
IBDQ iShares Ibonds Dec 2025 Term 0.43% 114,296 $2.8M Reduce -2.4%
IBDP iShares Ibonds Dec 2024 Term 0.43% 112,311 $2.8M Reduce -2.4%
FHLC Fidelity MSCI Health Care 0.42% 39,330 $2.7M Add +0.9%
IJJ iShares S&P Mid-Cap 400 Valu 0.38% 21,159 $2.5M Add +4.7%
COP Conocophillips 0.33% 16,944 $2.2M Add +0.6%
FMB First Trust Managed Municipa 0.32% 41,151 $2.1M Reduce -3.2%
SCHD Schwab US DVD Equity ETF 0.31% 25,525 $2.1M Reduce -0.4%
FENY Fidelity MSCI Energy Index 0.31% 77,370 $2.0M Add +0.9%
IRVH Global X Interest RT Vol Inf 0.30% 95,351 $2.0M Add +4.7%
CLOA iShares Aaa Clo Act ETF-Usdi 0.27% 34,349 $1.8M Reduce -2.4%
TLH iShares 10-20 Year Treasury 0.26% 15,928 $1.7M Reduce -2.4%
INTF iShares International Equity 0.25% 54,231 $1.6M Reduce -0.6%
FDIS Fidelity MSCI Cons Discr Ind 0.24% 19,286 $1.6M Add +0.9%
IJS iShares S&P Small-Cap 600 Va 0.24% 15,174 $1.6M Add +5.5%
IJK iShares S&P Mid-Cap 400 Grow 0.23% 16,522 $1.5M Add +1.1%
FREL Fidelity MSCI RL Est Indx 0.23% 57,220 $1.5M Reduce -0.9%
MSFT Microsoft Corp. 0.22% 3,444 $1.4M Add +1.2%
GOOGL Alphabet Inc. Class A 0.20% 8,866 $1.3M Add +0.9%
FSTA Fidelity MSCI Cons Stap Indx 0.20% 27,991 $1.3M Add +0.9%
NULG Nuveen ESG LRG-Cap GRW ETF 0.20% 17,209 $1.3M Reduce -0.5%
NOBL Proshares S&P 500 Dividend A 0.19% 12,253 $1.2M No change
EFAV iShares MSCI Eafe Min Vol Fa 0.19% 17,280 $1.2M Reduce -0.8%
AAPL Apple Inc. 0.19% 7,090 $1.2M Add +1.1%
AMZN Amazon.com Inc. 0.17% 6,126 $1.1M Add +1.1%
PSX Phillips 66 0.15% 6,021 $983K No change
IVLU iShares MSCI International V 0.15% 34,259 $967K No change
CAT Caterpillar Inc. 0.14% 2,562 $939K Add +0.1%
BRK.B Berkshire Hathaway Inc. Class B 0.14% 2,223 $935K Reduce -2.6%
IGRO iShares Intl Div Growth ETF 0.14% 13,552 $913K Reduce -6.3%
RTX RTX Corp. 0.13% 9,051 $883K Add +1.5%
DSI iShares ESG MSCI KLD 400 ETF 0.13% 8,443 $851K Reduce -0.5%
VEA Vanguard Ftse Developed ETF 0.13% 16,772 $841K Reduce -6.3%
FIDU Fidelity MSCI Indust Indx 0.12% 12,008 $814K Add +0.9%
FMAT Fidelity MSCI Materials Indx 0.12% 15,345 $804K Add +0.9%
EEMV iShares MSCI Emg MKT Min Vol 0.12% 13,379 $757K Reduce -1.0%
EMGF iShares Emerging Markets Equ 0.11% 16,774 $747K Reduce -0.6%
MPC Marathon Petroleum Corp. 0.11% 3,683 $742K Add +1.1%
WMT Walmart Inc. 0.11% 12,205 $734K Add +1.1%
RSPE Invesco ESG SP 500 Eq Weight 0.10% 26,260 $681K Reduce -0.5%
NVDA Nvidia Corp. 0.10% 747 $675K Add +1.2%
FANG Diamondback Energy Inc. 0.09% 3,081 $611K Add +2.2%
JPM JPMorgan Chase & Co. 0.09% 3,022 $605K Add +1.1%
IWO iShares Russell 2000 Growth 0.09% 2,114 $572K Add +5.0%
UNP Union Pacific Corp. 0.08% 2,136 $525K Add +1.1%
UNH Unitedhealth Group Inc. 0.08% 1,043 $516K Reduce -1.0%
FUTY Fidelity MSCI US Utilities 0.08% 12,040 $511K Add +0.9%
USMV iShares MSCI USA Min Vol Fac 0.08% 5,942 $497K Add +0.1%
V Visa Inc. Class A 0.08% 1,778 $496K Add +1.1%
ABT Abbott Laboratories 0.08% 4,343 $494K Reduce -1.2%
TMUS T-Mobile US Inc. 0.07% 2,724 $445K Add +1.1%
VIG Vanguard Dividend Apprec ETF 0.07% 2,390 $436K No change
ASML ASML Holding NV-NY Reg SHS 0.07% 442 $429K Add +0.5%

Show all 197 holdings

Portfolio Sells Q4 2023 → Q1 2024

FVD First Trust Value Line DVD Sold out 0.00% −1.88
IAT iShares US Regional Banks Et Sold out 0.00% −1.54
ILF iShares Latin America 40 ETF Reduce -24.1% 2.02% −0.89
SOXX iShares Semiconductor ETF Sold out 0.00% −0.82
IWN iShares Russell 2000 Value E Reduce -47.2% 0.78% −0.77
LMBS First Trust Low Duration Opp Reduce -21.3% 1.71% −0.62
FSMB First Trust Short Dur Manag Sold out 0.00% −0.35
FUSI Americn Cent US Incm ETF-Usd Sold out 0.00% −0.33
JAAA Janus Henderson Aaa Clo ETF Reduce -5.6% 2.22% −0.28
STIP iShares 0-5 Year Tips Bond E Reduce -0.9% 0.85% −0.06
IVV iShares Core S&P 500 ETF Reduce -3.5% 8.04% −0.06
DGRW Wisdomtree U.S. Quality Divi Reduce -62.9% 0.03% −0.05
EMXC iShares MSCI Emr MRK Ex Chna Reduce -0.6% 1.23% −0.04
JQUA JPMorgan US Quality Factor Reduce -42.9% 0.06% −0.04
IBDQ iShares Ibonds Dec 2025 Term Reduce -2.4% 0.43% −0.04
IBDP iShares Ibonds Dec 2024 Term Reduce -2.4% 0.43% −0.04
FMB First Trust Managed Municipa Reduce -3.2% 0.32% −0.04
FTSM First Trust Enh Short Mat FD Sold out 0.00% −0.03
TLH iShares 10-20 Year Treasury Reduce -2.4% 0.26% −0.03
IWC iShares Micro-Cap ETF Reduce -0.9% 0.76% −0.03
FREL Fidelity MSCI RL Est Indx Reduce -0.9% 0.23% −0.02
CLOA iShares Aaa Clo Act ETF-Usdi Reduce -2.4% 0.27% −0.02
MOAT Vaneck Morningstar Wide Moat Reduce -0.8% 1.00% −0.02
IGRO iShares Intl Div Growth ETF Reduce -6.3% 0.14% −0.01
RSP Invesco S&P 500 Equal Weight Reduce -0.5% 5.63% −0.01
UNH Unitedhealth Group Inc. Reduce -1.0% 0.08% −0.01
VEA Vanguard Ftse Developed ETF Reduce -6.3% 0.13% −0.01
FDEC FT Vest U.S. Equity Buffer E Reduce -0.2% 0.74% −0.01
EFAV iShares MSCI Eafe Min Vol Fa Reduce -0.8% 0.19% −0.01
SHV iShares 0-1 Year Treasury Bo Reduce -17.5% 0.03% −0.01
EEMV iShares MSCI Emg MKT Min Vol Reduce -1.0% 0.12% −0.01
NVS Novartis AG-Sponsored ADR Reduce -1.2% 0.05% −0.01
SCHD Schwab US DVD Equity ETF Reduce -0.4% 0.31% −0.00
EMGF iShares Emerging Markets Equ Reduce -0.6% 0.11% −0.00
ABT Abbott Laboratories Reduce -1.2% 0.08% −0.00
IEI iShares 3-7 Year Treasury Bo Reduce -16.8% 0.01% −0.00
TIP iShares Tips Bond ETF Reduce -15.3% 0.01% −0.00
VGLT Vanguard Long-Term Treasury Sold out 0.00% −0.00
INTF iShares International Equity Reduce -0.6% 0.25% −0.00
JNJ Johnson & Johnson Reduce -1.2% 0.04% −0.00
XJR Ishr ESG SS S&P Smal-Cap-Usd Reduce -0.5% 0.04% −0.00
NUEM Nuveen ESG Emerging Markets Reduce -0.5% 0.03% −0.00
RSPE Invesco ESG SP 500 Eq Weight Reduce -0.5% 0.10% −0.00
EUSA iShares MSCI USA Equal Weigh Sold out 0.00% −0.00
IQLT iShares MSCI International Q Reduce -0.0% 0.03% −0.00
DSI iShares ESG MSCI KLD 400 ETF Reduce -0.5% 0.13% +0.00
NULG Nuveen ESG LRG-Cap GRW ETF Reduce -0.5% 0.20% +0.00
BRK.B Berkshire Hathaway Inc. Class B Reduce -2.6% 0.14% +0.01
ITOT iShares Core S&P Total U.S. Reduce -1.0% 2.11% +0.03
QUAL iShares MSCI USA Quality Fac Reduce -0.1% 6.52% +0.26

Portfolio Buys Q4 2023 → Q1 2024

IEF iShares 7-10 Year Treasury B Add +97.2% 2.71% +1.21
IJH iShares Core S&P Midcap ETF Add +307.4% 1.47% +1.12
IWP iShares Russell Mid-Cap Grow Add +118.1% 1.96% +1.08
MTBA Simplify MBS ETF Add +182.0% 1.25% +0.77
INDA iShares MSCI India ETF New 0.74% +0.74
IHAK iShares Cybersecurity & Tech New 0.71% +0.71
ECOW Pacer Emerging Markets Cash Add +176.9% 1.06% +0.65
SYLD Cambria Shareholder Yield Et New 0.49% +0.49
TFLO iShares Treasury Floating Ra Add +83.9% 0.97% +0.41
FRDM Freedom 100 Emeging MRKT ETF Add +37.6% 1.50% +0.36
FTCS First Trust Capital Strength Add +12.0% 2.31% +0.25
VTI VG Morningstar TS MKT ETF-US Add +2.0% 4.89% +0.21
IWF iShares Russell 1000 Growth Add +11.9% 1.34% +0.19
COWZ Pacer US Cash Cows 100 ETF Add +0.6% 1.90% +0.09
XBIL F/M US Treasury 6 Month Bill New 0.05% +0.05
META Meta Platforms Inc. Class A New 0.05% +0.05
INTC Intel Corp. New 0.05% +0.05
AMD Advanced Micro Devices New 0.05% +0.05
IVE iShares S&P 500 Value ETF Add +4.9% 0.87% +0.04
NVDA Nvidia Corp. Add +1.2% 0.10% +0.04
DGRO iShares Core Dividend Growth Add +489.2% 0.05% +0.04
IWD iShares Russell 1000 Value E Add +354.5% 0.04% +0.03
LQD Ishr Ibx Usd Invgd CB ETF-Ui New 0.03% +0.03
IGSB iShares 1-5Y Inv Grade Corp. New 0.03% +0.03
MPC Marathon Petroleum Corp. Add +1.1% 0.11% +0.02
CAT Caterpillar Inc. Add +0.1% 0.14% +0.02
IJK iShares S&P Mid-Cap 400 Grow Add +1.1% 0.23% +0.02
AMZN Amazon.com Inc. Add +1.1% 0.17% +0.02
FANG Diamondback Energy Inc. Add +2.2% 0.09% +0.02
FENY Fidelity MSCI Energy Index Add +0.9% 0.31% +0.02
RTX RTX Corp. Add +1.5% 0.13% +0.01
MSFT Microsoft Corp. Add +1.2% 0.22% +0.01
FTEC Fidelity MSCI Info Tech Indx Add +0.9% 0.54% +0.01
ASML ASML Holding NV-NY Reg SHS Add +0.5% 0.07% +0.01
COP Conocophillips Add +0.6% 0.33% +0.01
IDHQ Invesco S&P International DE Add +0.4% 1.51% +0.01
ITDI iShares Lifepath Target 2065 New 0.01% +0.01
JPM JPMorgan Chase & Co. Add +1.1% 0.09% +0.01
WMT Walmart Inc. Add +1.1% 0.11% +0.01
VMC Vulcan Materials Co. Add +1.1% 0.06% +0.01
LLY Eli Lilly & Co. New 0.01% +0.01
FHLC Fidelity MSCI Health Care Add +0.9% 0.42% +0.01
NFLX Netflix Inc. Add +0.8% 0.04% +0.01
EEMS iShares MSCI Emerging MKT SM Add +6.1% 0.62% +0.01
IJJ iShares S&P Mid-Cap 400 Valu Add +4.7% 0.38% +0.01
FIDU Fidelity MSCI Indust Indx Add +0.9% 0.12% +0.01
ITDC iShares Lifepath Target 2035 New 0.01% +0.01
IWO iShares Russell 2000 Growth Add +5.0% 0.09% +0.00
GOOGL Alphabet Inc. Class A Add +0.9% 0.20% +0.00
OKE Oneok Inc. Add +1.1% 0.05% +0.00

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 214$1.7BIVV, VTI, IEMG, ONEQ, DIA
Q1 2026 202$1.3BIVV, IAUM, VTI, ONEQ, DIA
Q4 2025 211$1.3BIVV, VTI, ONEQ, IEMG, IAUM
Q3 2025 196$1.3BIVV, VTI, RSP, ONEQ, IEMG
Q2 2025 177$1.2BIVV, VTI, RSP, SPY, ONEQ
Q1 2025 231$889.2MIVV, VTI, QUAL, RSP, IEFA
Q4 2024Amended 237$871.6MIVV, VTI, RSP, QUAL, IJR
Q3 2024 198$867.4MIVV, VTI, RSP, QUAL, ITOT
Q2 2024 197$804.3MIVV, VTI, RSP, QUAL, GOVT
Q1 2024 197$655.7MIVV, QUAL, RSP, IJR, VTI