Heck Capital Advisors, LLC
In its 13F for Q3 2024 (holdings as of September 30, 2024, filed May 19, 2025), Heck Capital Advisors, LLC reported 198 stock positions worth $867.4 million. Its top holding was iShares Core S&P 500 ETF (IVV) at 12.3% of the portfolio, followed by VG Morningstar TS MKT ETF-US (VTI, 8.6%) and Invesco S&P 500 Equal Weight (RSP, 5.9%). Compared with Q2 2024, it opened 11 new positions, sold out of 10, added to 57 and reduced 93. The biggest buy was iShares Core S&P Total U.S. (ITOT, shares +106%) and the biggest sale iShares Core S&P Midcap ETF (IJH, shares −82%).
- Most Recent 13F
- Q2 2026
- Location
- Rhinelander, WI
- CIK
- 0002046227
- Portfolio Value
- $867.4M (Q3 2024)
- SEC Filing
- 0001140361-25-019783 ↗ filed May 19, 2025
Holdings Value
Holdings 198 stocks · $867.4M
| IVV iShares Core S&P 500 ETF | 12.31% | 185,118 | $106.8M | Add +7.2% |
| VTI VG Morningstar TS MKT ETF-US | 8.57% | 262,504 | $74.3M | Add +0.9% |
| RSP Invesco S&P 500 Equal Weight | 5.92% | 286,451 | $51.3M | Reduce -1.2% |
| QUAL iShares MSCI USA Quality Fac | 4.96% | 240,183 | $43.1M | Add +3.1% |
| ITOT iShares Core S&P Total U.S. | 3.53% | 243,815 | $30.6M | Add +106.0% |
| GOVT iShares US Treasury Bond ETF | 3.32% | 1,227,670 | $28.8M | Add +3.5% |
| IJR iShares Core S&P Small-Cap E | 3.31% | 245,245 | $28.7M | Add +7.7% |
| IEFA iShares Core MSCI Eafe ETF | 2.65% | 294,453 | $23.0M | Reduce -2.3% |
| DIA SS SPDR Dow Jones Indus Avg filed as SPDR DOW JONES INDL AVERAGE | 2.64% | 54,101 | $22.9M | Reduce -0.1% |
| LMBS First Trust Low Duration Opp | 2.25% | 395,756 | $19.6M | Add +69.3% |
| FTCS First Trust Capital Strength | 2.22% | 212,389 | $19.3M | Reduce -3.0% |
| IEMG iShares Core MSCI Emerging | 2.16% | 326,996 | $18.8M | Add +55.5% |
| DGRW Wisdomtree U.S. Quality Divi | 2.13% | 221,871 | $18.5M | Add +9.4% |
| COWZ Pacer US Cash Cows 100 ETF | 1.61% | 241,643 | $14.0M | Reduce -2.9% |
| ONEQ Fidelity Nasdaq Comp Indx | 1.56% | 189,567 | $13.6M | Add +1.4% |
| GSSC Goldman Sachs Activebeta US | 1.44% | 180,726 | $12.5M | Reduce -0.8% |
| EMXC iShares MSCI Emr MRK Ex Chna | 1.40% | 199,414 | $12.2M | Reduce -11.7% |
| JAAA Janus Henderson Aaa Clo ETF | 1.38% | 235,484 | $12.0M | Reduce -14.5% |
| SGOV iShares 0-3 Month Treasury B | 1.30% | 112,121 | $11.3M | Reduce -6.1% |
| MTBA Simplify MBS ETF | 1.11% | 186,597 | $9.6M | Add +14.8% |
| FRDM Freedom 100 Emeging MRKT ETF | 1.10% | 266,242 | $9.5M | Reduce -5.9% |
| IDHQ Invesco S&P International DE | 1.08% | 295,479 | $9.4M | Reduce -5.8% |
| QLTA iShares Aaa - A Rated Corpor | 1.08% | 190,149 | $9.3M | Add +4.0% |
| IWP iShares Russell Mid-Cap Grow | 1.03% | 76,262 | $8.9M | Add +63.4% |
| IJAN Innovator International Deve | 1.02% | 267,569 | $8.8M | Reduce -2.9% |
| GRPM Invesco S&P Midcap 400 Garp | 0.95% | 70,414 | $8.2M | New |
| SHV iShares 0-1 Year Treasury Bo | 0.91% | 71,650 | $7.9M | Reduce -2.4% |
| IWF iShares Russell 1000 Growth | 0.88% | 20,409 | $7.7M | Add +1.1% |
| IEF iShares 7-10 Year Treasury B | 0.86% | 76,118 | $7.5M | Reduce -37.0% |
| PMAY Innovator U.S. Equity Power | 0.85% | 209,970 | $7.4M | Reduce -2.9% |
| XTEN Bondbloxx BBG 10Y US TSY ETF | 0.85% | 152,252 | $7.4M | Add +2.4% |
| IEI iShares 3-7 Year Treasury Bo | 0.83% | 60,242 | $7.2M | Reduce -0.0% |
| BBAG JPMorgan Betabuilders US Agg | 0.82% | 151,080 | $7.1M | Add +1.3% |
| TFLO iShares Treasury Floating Ra | 0.82% | 140,982 | $7.1M | Add +7.8% |
| ECOW Pacer Emerging Markets Cash | 0.82% | 325,507 | $7.1M | Reduce -3.0% |
| IDLV Invesco S&P International DE | 0.81% | 230,356 | $7.0M | Reduce -7.0% |
| IVW iShares S&P 500 Growth ETF | 0.80% | 72,406 | $6.9M | Reduce -1.4% |
| SYLD Cambria Shareholder Yield Et | 0.80% | 95,472 | $6.9M | Add +127.5% |
| GARP iShares MSCI USA Quality Gar | 0.73% | 119,059 | $6.4M | New |
| MOAT Vaneck Morningstar Wide Moat | 0.69% | 61,626 | $6.0M | Reduce -2.0% |
| IVE iShares S&P 500 Value ETF | 0.65% | 28,534 | $5.6M | Reduce -22.2% |
| TLT iShares 20+ Year Treasury BD | 0.63% | 55,596 | $5.5M | Reduce -5.3% |
| FDEC FT Vest U.S. Equity Buffer E | 0.58% | 115,017 | $5.0M | Reduce -2.3% |
| EWJV iShares MSCI Japan Value ETF | 0.58% | 151,854 | $5.0M | Reduce -61.3% |
| DGIN Vaneck Digital India ETF | 0.54% | 104,289 | $4.7M | Reduce -2.5% |
| TLH iShares 10-20 Year Treasury | 0.53% | 41,862 | $4.6M | Reduce -47.1% |
| ASEA Global X Ftse Southeast Asia | 0.49% | 247,130 | $4.3M | New |
| PG The Procter & Gamble Co. | 0.47% | 23,422 | $4.1M | No change |
| IVLU iShares MSCI International V | 0.47% | 136,604 | $4.0M | Add +4.4% |
| FTEC Fidelity MSCI Info Tech Indx | 0.45% | 22,456 | $3.9M | Add +0.4% |
| NOBL Proshares S&P 500 Dividend A | 0.39% | 31,297 | $3.3M | Reduce -0.0% |
| INTF iShares International Equity | 0.38% | 104,776 | $3.3M | Add +1.6% |
| IJK iShares S&P Mid-Cap 400 Grow | 0.34% | 32,494 | $3.0M | Add +3.5% |
| FXI iShares China Large-Cap ETF | 0.33% | 90,961 | $2.9M | New |
| IBDQ iShares Ibonds Dec 2025 Term | 0.33% | 114,792 | $2.9M | Add +2.7% |
| FHLC Fidelity MSCI Health Care | 0.32% | 38,577 | $2.8M | Add +0.5% |
| FREL Fidelity MSCI RL Est Indx | 0.31% | 91,103 | $2.7M | Add +61.1% |
| STIP iShares 0-5 Year Tips Bond E | 0.29% | 24,714 | $2.5M | Reduce -1.3% |
| IJJ iShares S&P Mid-Cap 400 Valu | 0.28% | 19,878 | $2.5M | Add +3.1% |
| IAU iShares Gold Trust | 0.28% | 49,156 | $2.4M | New |
| EEMS iShares MSCI Emerging MKT SM | 0.27% | 36,908 | $2.4M | Reduce -6.7% |
| SCHD Schwab US DVD Equity ETF | 0.25% | 25,356 | $2.1M | Reduce -0.5% |
| FMB First Trust Managed Municipa | 0.24% | 40,171 | $2.1M | Reduce -1.5% |
| IBDP iShares Ibonds Dec 2024 Term | 0.22% | 76,473 | $1.9M | Reduce -30.3% |
| IJH iShares Core S&P Midcap ETF | 0.22% | 30,565 | $1.9M | Reduce -81.8% |
| FENY Fidelity MSCI Energy Index | 0.21% | 75,917 | $1.8M | Add +0.5% |
| COP Conocophillips | 0.20% | 16,754 | $1.8M | Reduce -1.1% |
| CLOA iShares Aaa Clo Act ETF-Usdi | 0.20% | 33,100 | $1.7M | Reduce -1.5% |
| FDIS Fidelity MSCI Cons Discr Ind | 0.19% | 18,909 | $1.7M | Add +0.5% |
| IWR iShares Russell Mid-Cap ETF | 0.18% | 17,627 | $1.6M | Add +335.6% |
| SHY iShares 1-3 Year Treasury Bo | 0.18% | 18,537 | $1.5M | Reduce -4.2% |
| MSFT Microsoft Corp. | 0.17% | 3,356 | $1.4M | Reduce -2.7% |
| GOOGL Alphabet Inc. Class A | 0.17% | 8,627 | $1.4M | Reduce -2.6% |
| FSTA Fidelity MSCI Cons Stap Indx | 0.16% | 27,456 | $1.4M | Add +0.5% |
| NULG Nuveen ESG LRG-Cap GRW ETF | 0.16% | 16,575 | $1.4M | Reduce -6.8% |
| EFAV iShares MSCI Eafe Min Vol Fa | 0.15% | 16,855 | $1.3M | Reduce -5.4% |
| AAPL Apple Inc. | 0.15% | 5,519 | $1.3M | Reduce -22.1% |
| IWM iShares Russell 2000 ETF | 0.15% | 5,786 | $1.3M | New |
| IUSB Ishr CR Unvrse Usd BD ETF-Ui | 0.14% | 24,845 | $1.2M | Add +115.3% |
| AMZN Amazon.com Inc. | 0.13% | 5,886 | $1.1M | Reduce -2.9% |
| RTX RTX Corp. | 0.12% | 8,790 | $1.1M | Reduce -2.8% |
| BRK.B Berkshire Hathaway Inc. Class B | 0.12% | 2,189 | $1.0M | Reduce -1.1% |
| CAT Caterpillar Inc. | 0.11% | 2,546 | $996K | Reduce -0.6% |
| IGRO iShares Intl Div Growth ETF | 0.10% | 12,112 | $903K | Reduce -10.6% |
| DSI iShares ESG MSCI KLD 400 ETF | 0.10% | 8,133 | $885K | Reduce -6.8% |
| NVDA Nvidia Corp. | 0.10% | 7,213 | $876K | Reduce -2.9% |
| IGSB iShares 1-5Y Inv Grade Corp. | 0.10% | 16,250 | $856K | Add +18.9% |
| EMGF iShares Emerging Markets Equ | 0.10% | 17,105 | $852K | Add +2.2% |
| FIDU Fidelity MSCI Indust Indx | 0.10% | 11,790 | $851K | Add +0.5% |
| FMAT Fidelity MSCI Materials Indx | 0.09% | 15,046 | $816K | Add +0.4% |
| EEMV iShares MSCI Emg MKT Min Vol | 0.09% | 13,000 | $815K | Reduce -6.4% |
| VEA Vanguard Ftse Developed ETF | 0.09% | 15,005 | $792K | Reduce -10.6% |
| PSX Phillips 66 | 0.09% | 6,021 | $791K | No change |
| MBB iShares MBS ETF | 0.09% | 7,873 | $754K | Add +4178.8% |
| IWO iShares Russell 2000 Growth | 0.09% | 2,602 | $739K | Add +3.7% |
| RSPE Invesco ESG SP 500 Eq Weight | 0.08% | 25,293 | $696K | Reduce -6.8% |
| JPM JPMorgan Chase & Co. | 0.07% | 2,931 | $618K | Reduce -2.6% |
| LHX L3HARRIS Technologies Inc. | 0.07% | 2,581 | $614K | Add +78.3% |
| FUTY Fidelity MSCI US Utilities | 0.07% | 11,814 | $612K | Add +0.5% |
| UNH Unitedhealth Group Inc. | 0.07% | 1,007 | $589K | Reduce -3.2% |
Lines left out (1) · $10 — a value with no share or principal amount
| Security | Class | Shares | Value |
|---|---|---|---|
| FSMB First Trust Short Dur Manag | SHRT DUR MNG MUN | 0 | $10 |
Filed with a value but no share or principal amount (a cash line, a holding rounded to 0 shares), so they are kept out of the holdings, totals and percentages.
Total filed on the 13F, all lines: $867.4M.
Portfolio Sells Q2 2024 → Q3 2024
| IJH iShares Core S&P Midcap ETF | Reduce -81.8% | 0.22% | −1.00 |
| EWJV iShares MSCI Japan Value ETF | Reduce -61.3% | 0.58% | −0.98 |
| IXN iShares Global Tech ETF | Sold out | 0.00% | −0.75 |
| GOCT FT Vest US Equity Moderate B | Reduce -99.9% | 0.00% | −0.70 |
| INDA iShares MSCI India ETF | Sold out | 0.00% | −0.55 |
| IEF iShares 7-10 Year Treasury B | Reduce -37.0% | 0.86% | −0.55 |
| EWJ iShares MSCI Japan ETF | Reduce -91.2% | 0.05% | −0.50 |
| SCJ iShares MSCI Japan Small-Cap | Sold out | 0.00% | −0.49 |
| TLH iShares 10-20 Year Treasury | Reduce -47.1% | 0.53% | −0.48 |
| JAAA Janus Henderson Aaa Clo ETF | Reduce -14.5% | 1.38% | −0.36 |
| EMXC iShares MSCI Emr MRK Ex Chna | Reduce -11.7% | 1.40% | −0.26 |
| SGOV iShares 0-3 Month Treasury B | Reduce -6.1% | 1.30% | −0.19 |
| IVE iShares S&P 500 Value ETF | Reduce -22.2% | 0.65% | −0.18 |
| FRDM Freedom 100 Emeging MRKT ETF | Reduce -5.9% | 1.10% | −0.14 |
| IBDP iShares Ibonds Dec 2024 Term | Reduce -30.3% | 0.22% | −0.12 |
| IDHQ Invesco S&P International DE | Reduce -5.8% | 1.08% | −0.10 |
| SHV iShares 0-1 Year Treasury Bo | Reduce -2.4% | 0.91% | −0.09 |
| COWZ Pacer US Cash Cows 100 ETF | Reduce -2.9% | 1.61% | −0.08 |
| IEFA iShares Core MSCI Eafe ETF | Reduce -2.3% | 2.65% | −0.07 |
| AGRH iShares Interest Rate Hedged | Sold out | 0.00% | −0.07 |
| PMAY Innovator U.S. Equity Power | Reduce -2.9% | 0.85% | −0.06 |
| FTCS First Trust Capital Strength | Reduce -3.0% | 2.22% | −0.06 |
| IJAN Innovator International Deve | Reduce -2.9% | 1.02% | −0.06 |
| IVW iShares S&P 500 Growth ETF | Reduce -1.4% | 0.80% | −0.05 |
| NVS Novartis AG-Sponsored ADR | Reduce -51.3% | 0.04% | −0.04 |
| LQDH iShares Int Hedg Corp. BD ETF | Reduce -46.5% | 0.04% | −0.04 |
| FDEC FT Vest U.S. Equity Buffer E | Reduce -2.3% | 0.58% | −0.04 |
| IJS iShares S&P Small-Cap 600 Va | Reduce -41.5% | 0.06% | −0.04 |
| TLT iShares 20+ Year Treasury BD | Reduce -5.3% | 0.63% | −0.04 |
| WMT Walmart Inc. | Reduce -43.5% | 0.06% | −0.04 |
| COP Conocophillips | Reduce -1.1% | 0.20% | −0.04 |
| AAPL Apple Inc. | Reduce -22.1% | 0.15% | −0.04 |
| GOOGL Alphabet Inc. Class A | Reduce -2.6% | 0.17% | −0.04 |
| IEI iShares 3-7 Year Treasury Bo | Reduce -0.0% | 0.83% | −0.03 |
| IDLV Invesco S&P International DE | Reduce -7.0% | 0.81% | −0.03 |
| EEMS iShares MSCI Emerging MKT SM | Reduce -6.7% | 0.27% | −0.03 |
| BABA Alibaba Group Holding-SP ADR | Sold out | 0.00% | −0.03 |
| INTC Intel Corp. | Sold out | 0.00% | −0.03 |
| XBIL F/M US Treasury 6 Month Bill | Reduce -33.2% | 0.04% | −0.03 |
| ECOW Pacer Emerging Markets Cash | Reduce -3.0% | 0.82% | −0.03 |
| MSFT Microsoft Corp. | Reduce -2.7% | 0.17% | −0.03 |
| NULG Nuveen ESG LRG-Cap GRW ETF | Reduce -6.8% | 0.16% | −0.02 |
| STIP iShares 0-5 Year Tips Bond E | Reduce -1.3% | 0.29% | −0.02 |
| AMZN Amazon.com Inc. | Reduce -2.9% | 0.13% | −0.02 |
| SHY iShares 1-3 Year Treasury Bo | Reduce -4.2% | 0.18% | −0.02 |
| CLOA iShares Aaa Clo Act ETF-Usdi | Reduce -1.5% | 0.20% | −0.02 |
| FMB First Trust Managed Municipa | Reduce -1.5% | 0.24% | −0.02 |
| FANG Diamondback Energy Inc. | Reduce -3.0% | 0.06% | −0.02 |
| ASML ASML Holding NV-NY Reg SHS | Reduce -2.5% | 0.04% | −0.01 |
| NVDA Nvidia Corp. | Reduce -2.9% | 0.10% | −0.01 |
Portfolio Buys Q2 2024 → Q3 2024
| ITOT iShares Core S&P Total U.S. | Add +106.0% | 3.53% | +1.78 |
| GRPM Invesco S&P Midcap 400 Garp | New | 0.95% | +0.95 |
| LMBS First Trust Low Duration Opp | Add +69.3% | 2.25% | +0.86 |
| IEMG iShares Core MSCI Emerging | Add +55.5% | 2.16% | +0.76 |
| GARP iShares MSCI USA Quality Gar | New | 0.73% | +0.73 |
| IVV iShares Core S&P 500 ETF | Add +7.2% | 12.31% | +0.56 |
| ASEA Global X Ftse Southeast Asia | New | 0.49% | +0.49 |
| SYLD Cambria Shareholder Yield Et | Add +127.5% | 0.80% | +0.44 |
| IWP iShares Russell Mid-Cap Grow | Add +63.4% | 1.03% | +0.39 |
| FXI iShares China Large-Cap ETF | New | 0.33% | +0.33 |
| IJR iShares Core S&P Small-Cap E | Add +7.7% | 3.31% | +0.29 |
| IAU iShares Gold Trust | New | 0.28% | +0.28 |
| DGRW Wisdomtree U.S. Quality Divi | Add +9.4% | 2.13% | +0.16 |
| IWM iShares Russell 2000 ETF | New | 0.15% | +0.15 |
| IWR iShares Russell Mid-Cap ETF | Add +335.6% | 0.18% | +0.14 |
| FREL Fidelity MSCI RL Est Indx | Add +61.1% | 0.31% | +0.13 |
| MTBA Simplify MBS ETF | Add +14.8% | 1.11% | +0.09 |
| MBB iShares MBS ETF | Add +4178.8% | 0.09% | +0.08 |
| IUSB Ishr CR Unvrse Usd BD ETF-Ui | Add +115.3% | 0.14% | +0.07 |
| LQD Ishr Ibx Usd Invgd CB ETF-Ui | New | 0.04% | +0.04 |
| IWV iShares Russell 3000 ETF | New | 0.04% | +0.04 |
| LHX L3HARRIS Technologies Inc. | Add +78.3% | 0.07% | +0.03 |
| IWN iShares Russell 2000 Value E | New | 0.02% | +0.02 |
| IVLU iShares MSCI International V | Add +4.4% | 0.47% | +0.02 |
| QUAL iShares MSCI USA Quality Fac | Add +3.1% | 4.96% | +0.02 |
| ACWX iShares MSCI Acwi Ex US ETF | Add +156.0% | 0.03% | +0.02 |
| IDEV iShares Core MSCI Dev MKTS | Add +189.0% | 0.02% | +0.01 |
| QLTA iShares Aaa - A Rated Corpor | Add +4.0% | 1.08% | +0.01 |
| CSHI Neos Enhanced Income 1-3 Mon | Add +40.0% | 0.05% | +0.01 |
| IGSB iShares 1-5Y Inv Grade Corp. | Add +18.9% | 0.10% | +0.01 |
| IJJ iShares S&P Mid-Cap 400 Valu | Add +3.1% | 0.28% | +0.01 |
| ICSH iShares Ultra Short Duration | Add +38.4% | 0.04% | +0.01 |
| GSST Goldman Sachs Ultra Short Bo | Add +39.7% | 0.03% | +0.01 |
| GSY Invesco Ultra Short Duration | Add +39.8% | 0.03% | +0.01 |
| FUTY Fidelity MSCI US Utilities | Add +0.5% | 0.07% | +0.01 |
| INTF iShares International Equity | Add +1.6% | 0.38% | +0.00 |
| JPST JPMorgan Ultra-Short Income | Add +39.7% | 0.02% | +0.00 |
| SPYI Neos S&P 500 High Income ETF | Add +100.7% | 0.01% | +0.00 |
| IWO iShares Russell 2000 Growth | Add +3.7% | 0.09% | +0.00 |
| FDIS Fidelity MSCI Cons Discr Ind | Add +0.5% | 0.19% | +0.00 |
| FIDU Fidelity MSCI Indust Indx | Add +0.5% | 0.10% | +0.00 |
| FMAT Fidelity MSCI Materials Indx | Add +0.4% | 0.09% | +0.00 |
| ITDI iShares Lifepath Target 2065 | Add +20.2% | 0.01% | +0.00 |
| ITDG iShares Lifepth Targ DT 2055 | New | 0.00% | +0.00 |
| EMGF iShares Emerging Markets Equ | Add +2.2% | 0.10% | +0.00 |
| XTEN Bondbloxx BBG 10Y US TSY ETF | Add +2.4% | 0.85% | +0.00 |
| FSTA Fidelity MSCI Cons Stap Indx | Add +0.5% | 0.16% | +0.00 |
| EUSA iShares MSCI USA Equal Weigh | New | 0.00% | +0.00 |
| USMV iShares MSCI USA Min Vol Fac | Add +0.1% | 0.06% | +0.00 |
| JEPI JPMorgan Equity Premium Inco | Add +31.8% | 0.00% | +0.00 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 214 | $1.7B | IVV, VTI, IEMG, ONEQ, DIA |
| Q1 2026 | 202 | $1.3B | IVV, IAUM, VTI, ONEQ, DIA |
| Q4 2025 | 211 | $1.3B | IVV, VTI, ONEQ, IEMG, IAUM |
| Q3 2025 | 196 | $1.3B | IVV, VTI, RSP, ONEQ, IEMG |
| Q2 2025 | 177 | $1.2B | IVV, VTI, RSP, SPY, ONEQ |
| Q1 2025 | 231 | $889.2M | IVV, VTI, QUAL, RSP, IEFA |
| Q4 2024Amended | 237 | $871.6M | IVV, VTI, RSP, QUAL, IJR |
| Q3 2024 | 198 | $867.4M | IVV, VTI, RSP, QUAL, ITOT |
| Q2 2024 | 197 | $804.3M | IVV, VTI, RSP, QUAL, GOVT |
| Q1 2024 | 197 | $655.7M | IVV, QUAL, RSP, IJR, VTI |