Kelly Financial Services LLC

In its 13F for Q1 2026 (holdings as of March 31, 2026, filed April 13, 2026), Kelly Financial Services LLC reported 128 stock positions worth $413.9 million. Its top holding was iShares Core S&P 500 ETF (IVV) at 9.4% of the portfolio, followed by Ish Intl CTRY Rot Act ETF (CORO, 6.9%) and iShares S&P 500 Value ETF (IVE, 6.1%). Compared with Q4 2025, it opened 19 new positions, sold out of 14, added to 54 and reduced 47. The biggest buy was a new position in Ish Intl CTRY Rot Act ETF (CORO) and the biggest sale iShares S&P 100 ETF (OEF, shares −77%).

Most Recent 13F
Q2 2026
Location
BRAINTREE, MA
CIK
0002023336
Portfolio Value
$413.9M (Q1 2026)
SEC Filing
0001754960-26-000221 ↗ filed Apr 13, 2026

Holdings Value

0$100.0M$200.0M$300.0M$400.0M$500.0M Q1 2024: $261.3M Q1 2024 Q2 2024: $279.7M Q2 2024 Q3 2024: $272.7M Q3 2024 Q4 2024: $277.3M Q4 2024 Q1 2025: $287.7M Q1 2025 Q2 2025: $339.4M Q2 2025 Q3 2025: $386.2M Q3 2025 Q4 2025: $399.0M Q4 2025 Q1 2026: $413.9M $413.9M Q1 2026 Q2 2026: $467.2M Q2 2026

Holdings 128 stocks · $413.9M
IVV iShares Core S&P 500 ETF 9.43% 59,936 $39.0M Add +45.1%
CORO Ish Intl CTRY Rot Act ETF 6.91% 891,885 $28.6M New
IVE iShares S&P 500 Value ETF 6.06% 119,082 $25.1M Reduce -7.6%
IVW iShares S&P 500 Growth ETF 5.19% 190,570 $21.5M Add +4.2%
DYNF Ishrs US E F R A ETF-Usd Inc. 5.06% 361,413 $21.0M Reduce -33.5%
BINC iShares Flex I A ETF-Usd Inc. 4.19% 334,470 $17.3M Add +2.9%
IEMG iShares Core MSCI Emerging 3.45% 205,598 $14.3M Reduce -41.8%
GOVT iShares US Treasury Bond ETF 3.26% 591,172 $13.5M New
QUAL iShares MSCI USA Quality Fac 2.99% 64,776 $12.4M Reduce -1.4%
TLH iShares 10-20 Year Treasury 2.97% 122,456 $12.3M Reduce -3.5%
QLTA iShares Aaa - A Rated Corpor 2.89% 250,889 $12.0M Reduce -7.2%
IAGG iShares Intl Aggregate Bond 2.80% 232,388 $11.6M Add +10.1%
MBB iShares MBS ETF 2.70% 118,179 $11.2M Add +7.0%
BAI Ishrs AI in and Tech Act ETF 2.70% 340,183 $11.2M Add +5.2%
THRO iShares U.S. Thematic Rotati 2.62% 299,604 $10.8M Add +4.5%
MTUM iShares MSCI USA Momentum Fa 2.46% 42,601 $10.2M Add +5.8%
SHLD Global X Defense Tech ETF 2.35% 137,982 $9.7M Add +36.3%
SCHR Schwab Intermediate-Term US 2.07% 344,118 $8.6M Add +6.2%
EFV iShares MSCI Eafe Value ETF 2.06% 115,336 $8.5M Reduce -42.0%
JAAA Janus Henderson Aaa Clo ETF 1.95% 159,851 $8.1M Add +42.0%
BLCR iShares LRG CP CR Act ETF-Ui 1.67% 168,755 $6.9M New
LMUB iShares LT National Muni BD 1.44% 119,658 $6.0M New
SYSB iShares Systematic Bond ETF 1.32% 61,519 $5.5M Add +9.0%
OEF iShares S&P 100 ETF 1.13% 14,708 $4.7M Reduce -77.3%
SHW The Sherwin-Williams Co. 1.08% 13,920 $4.5M Add +0.1%
IAU iShares Gold Trust 1.03% 48,468 $4.3M Reduce -63.5%
LQDW iShares Ingr Corp. BD B/W ETF 1.03% 176,347 $4.3M New
IGEB iShares Investment Grade SYS 0.99% 90,342 $4.1M Add +4.0%
AAPL Apple Inc. 0.91% 14,891 $3.8M Reduce -0.1%
EUHY iShares Euro High Yield Corp. 0.86% 68,060 $3.6M New
EMLC Vaneck JPM Em Local Curr BND 0.83% 136,585 $3.4M Add +5.5%
ITOT iShares Core S&P Total U.S. 0.74% 21,433 $3.1M Add +5.6%
JEPI JPMorgan Equity Premium Inco 0.45% 32,911 $1.9M Add +8.9%
DIVI Franklin International Core 0.44% 45,843 $1.8M Add +4.3%
BALI Is US LRG CP Pre Inc. Act-Usd 0.44% 58,476 $1.8M Add +8.7%
MSFT Microsoft Corp. 0.41% 4,637 $1.7M Reduce -0.4%
HYGW iShares HY Corp. BD Buywr ETF 0.41% 57,353 $1.7M Reduce -64.2%
IYW iShares Ustechnology ETF 0.41% 9,280 $1.7M Reduce -4.4%
SPY SS SPDR S&P 500 ETF Trust-US 0.39% 2,477 $1.6M Reduce -8.5%
INDB Independent Bank Corp. 0.38% 20,915 $1.6M Add +0.0%
RTX RTX Corp. 0.34% 7,345 $1.4M New
IUSB Ishr CR Unvrse Usd BD ETF-Ui 0.33% 29,230 $1.3M Reduce -0.8%
AMZN Amazon.com Inc. 0.26% 5,127 $1.1M Reduce -0.5%
PBTP Invesco 0-5 YR US Tips ETF 0.24% 38,550 $1.0M Add +8.5%
SPXL Direxion Daily S&P 500 Bull 0.24% 5,323 $984K Add +2.2%
XOM Exxon Mobil Corp. 0.24% 5,798 $984K Reduce -0.4%
LQD Ishr Ibx Usd Invgd CB ETF-Ui 0.23% 8,840 $963K Add +102.0%
LMT Lockheed Martin Corp. 0.19% 1,325 $801K Reduce -5.2%
ICVT iShares Convertible Bond ETF 0.19% 7,529 $766K Reduce -26.1%
NVDA Nvidia Corp. 0.18% 4,357 $760K Add +4.0%
AMAT Applied Materials Inc. 0.18% 2,193 $750K Add +0.1%
JNJ Johnson & Johnson 0.17% 2,883 $705K Reduce -1.1%
CVX Chevron Corp. 0.17% 3,335 $690K Add +0.8%
IWX iShares Russell Top 200 Valu 0.16% 7,096 $658K Reduce -17.2%
JEPQ JPM Nasdaq Equity Premium filed as J P MORGAN EXCHANGE TRADED F 0.16% 11,724 $651K Add +2.9%
IVLU iShares MSCI International V 0.15% 15,905 $631K Reduce -25.1%
IEI iShares 3-7 Year Treasury Bo 0.15% 5,336 $631K Add +189.1%
JPM JPMorgan Chase & Co. 0.15% 2,102 $618K Add +2.4%
HD Home Depot Inc. 0.15% 1,865 $613K Reduce -1.0%
IJR iShares Core S&P Small-Cap E 0.14% 4,721 $587K Add +39.3%
XLSR SS US Sector Rotation 0.14% 10,122 $584K Add +4.1%
GOOGL Alphabet Inc. Class A 0.14% 2,000 $575K Add +1.3%
MAR Marriott International Class A 0.13% 1,690 $553K Add +0.1%
BBUS JPMorgan Betabuilders US Equ 0.13% 4,661 $546K Add +12.8%
ILCV iShares Morningstar Value Et 0.13% 5,788 $539K Add +12.0%
COP Conocophillips 0.13% 3,965 $523K Add +1.0%
USIG iShares Broad Usd Investment 0.12% 9,968 $506K New
TJX TJX Companies Inc. filed as TJX COS INC NEW 0.12% 3,155 $504K Reduce -1.5%
TSLA Tesla Inc. 0.12% 1,351 $502K Add +0.1%
SPDW Ste STR SPDR PT DW Eu ETF 0.12% 10,552 $482K Reduce -12.0%
KLAC KLA Corp. 0.11% 303 $446K No change
VEA Vanguard Ftse Developed ETF 0.11% 6,936 $444K Reduce -22.0%
GOOG Alphabet Inc. Class C 0.11% 1,541 $442K Add +0.7%
VUG Vanguard Mrngstar GR ETF-Sui 0.10% 995 $434K Reduce -12.7%
FISR SS Fi Sector Rotation 0.10% 16,571 $426K Add +19.4%
ORCL Oracle Corp. 0.10% 2,885 $424K Add +3.9%
EFG iShares MSCI Eafe Growth ETF 0.10% 3,688 $411K New
VZ Verizon Communications Inc. 0.10% 8,162 $410K Add +10.3%
MUB iShares National Muni Bond E 0.10% 3,827 $406K Reduce -54.4%
SPEM State Street SP PTF Em ETF 0.10% 8,432 $396K Reduce -0.0%
T AT&T Inc. 0.09% 13,473 $391K Add +13.3%
USMV iShares MSCI USA Min Vol Fac 0.09% 4,160 $386K Reduce -2.6%
WMT Walmart Inc. 0.09% 3,039 $378K New
GLD SPDR Gold Shares 0.09% 849 $365K Reduce -3.4%
ROK Rockwell Automation Inc. 0.09% 993 $356K Reduce -1.9%
BNDX Vanguard Total Intl Bond ETF 0.08% 7,227 $347K Reduce -0.5%
VTV Vanguard Mrngstr Val ETF-Aui 0.08% 1,751 $344K Reduce -15.7%
IGIB iShares 5-10Y Inv Grade Corp. 0.08% 6,381 $340K Reduce -3.3%
ABBV Abbvie Inc. 0.08% 1,550 $337K Reduce -4.2%
IWY iShares Russell Top 200 Grow 0.08% 1,337 $333K Add +2.9%
IWB iShares Russell 1000 ETF 0.08% 897 $320K Add +6.3%
COST Costco Wholesale Corp. 0.08% 314 $313K Add +21.2%
VGT Vanguard Info Tech ETF 0.07% 442 $309K No change
MCD McDonald's Corp. 0.07% 983 $306K No change
COWZ Pacer US Cash Cows 100 ETF 0.07% 4,841 $303K New
SIVR Abrdn Physical Silver Shares 0.07% 4,095 $293K Reduce -3.8%
PM Philip Morris International 0.07% 1,718 $284K Reduce -12.8%
IWL iShares Russell Top 200 ETF 0.07% 1,757 $283K Add +43.5%
V Visa Inc. Class A 0.07% 931 $281K Reduce -3.8%
XMMO Invesco S&P Midcap Momentum 0.07% 1,932 $280K New
PG The Procter & Gamble Co. 0.07% 1,929 $279K Add +12.0%
CSCO Cisco Systems Inc. 0.07% 3,567 $277K Reduce -0.8%
DGRO iShares Core Dividend Growth 0.07% 3,872 $272K Reduce -4.9%
QQQ Invesco QQQ Trust Series 1 0.07% 466 $269K Add +0.9%
PEP Pepsico Inc. 0.06% 1,680 $261K Add +1.0%
AMGN Amgen Inc. 0.06% 741 $261K Reduce -0.4%
SOXX iShares Semiconductor ETF 0.06% 790 $259K Reduce -15.3%
PEG Public Service Enterprise GP 0.06% 3,163 $256K No change
PLD Prologis Inc. 0.06% 1,899 $251K Reduce -0.5%
HYG Ishr Ibx Usd Hiyld CB ETF-Ui 0.06% 3,086 $246K New
BSV Vanguard Short-Term Bond ETF 0.06% 3,124 $245K Reduce -10.6%
SNA Snap-on Inc. 0.06% 671 $244K Reduce -0.9%
TMO Thermo Fisher Scientific Inc. 0.06% 488 $240K No change
CERY SS SPDR BBG En RY CM St N-Ui 0.06% 6,695 $236K New
IDEF Ishars Def Ind TC Ac ETF-Ui 0.06% 7,210 $236K New
NVS Novartis AG-Sponsored ADR 0.06% 1,529 $233K Add +2.0%
HYDB iShares High Yield Systemati 0.06% 5,051 $232K Reduce -8.3%
BAC Bank of America Corp. filed as BANK AMERICA CORP 0.06% 4,753 $232K No change
FLTR Vaneck Ig Floating Rate ETF 0.06% 9,015 $230K New
META Meta Platforms Inc. Class A 0.05% 391 $224K Add +2.9%
JAVA JPMorgan Active Value ETF 0.05% 2,987 $214K Add +5.2%
BUFG FT Vest Buffered Allocation 0.05% 7,944 $213K No change
GD General Dynamics Corp. 0.05% 616 $212K No change
JGRO JPMorgan Active Growth ETF 0.05% 2,488 $210K New
EBND State Street SPDR Bloomberg 0.05% 9,853 $203K New
ETN Eaton Corp. PLC 0.05% 564 $202K New
TECL Dire Dai Tec Bull 3X ETF-Usd 0.05% 2,326 $201K Add +3.6%
PAYX Paychex Inc. 0.05% 2,176 $200K Add +16.2%

Portfolio Sells Q4 2025 → Q1 2026
OEF iShares S&P 100 ETF Reduce -77.3% 1.13% −4.43
DYNF Ishrs US E F R A ETF-Usd Inc. Reduce -33.5% 5.06% −3.22
IEMG iShares Core MSCI Emerging Reduce -41.8% 3.45% −2.50
IAU iShares Gold Trust Reduce -63.5% 1.03% −1.67
EFV iShares MSCI Eafe Value ETF Reduce -42.0% 2.06% −1.49
EMB iShares JP Morgan Usd Emergi Sold out 0.00% −1.09
IVE iShares S&P 500 Value ETF Reduce -7.6% 6.06% −0.80
HYGW iShares HY Corp. BD Buywr ETF Reduce -64.2% 0.41% −0.79
HIMU iShares High Yild Muni A ETF Sold out 0.00% −0.57
RTN.A Raytheon Co. Class A Sold out 0.00% −0.37
QLTA iShares Aaa - A Rated Corpor Reduce -7.2% 2.89% −0.37
QUAL iShares MSCI USA Quality Fac Reduce -1.4% 2.99% −0.28
TLH iShares 10-20 Year Treasury Reduce -3.5% 2.97% −0.26
SPYG SS SPDR P S&P 500 Growth ETF Sold out 0.00% −0.22
TLT iShares 20+ Year Treasury BD Sold out 0.00% −0.20
MSFT Microsoft Corp. Reduce -0.4% 0.41% −0.15
MUB iShares National Muni Bond E Reduce -54.4% 0.10% −0.13
AAPL Apple Inc. Reduce -0.1% 0.91% −0.10
IYW iShares Ustechnology ETF Reduce -4.4% 0.41% −0.08
SPY SS SPDR S&P 500 ETF Trust-US Reduce -8.5% 0.39% −0.07
ICVT iShares Convertible Bond ETF Reduce -26.1% 0.19% −0.07
AMP Ameriprise Financial Inc. Sold out 0.00% −0.07
BLK BlackRock Inc. Sold out 0.00% −0.06
ITA iShares U.S. Aerospace & Def Sold out 0.00% −0.06
SHOP Shopify Inc. Class A Sold out 0.00% −0.06
ABT Abbott Laboratories Sold out 0.00% −0.06
SPSM SS SPDR P S&P 600 Small Cap Sold out 0.00% −0.05
COF Capital One Financial Corp. Sold out 0.00% −0.05
AXP American Express Co. Sold out 0.00% −0.05
VWO Vanguard Ftse Emerging Marke Sold out 0.00% −0.05
IVLU iShares MSCI International V Reduce -25.1% 0.15% −0.05
AMZN Amazon.com Inc. Reduce -0.5% 0.26% −0.04
IWX iShares Russell Top 200 Valu Reduce -17.2% 0.16% −0.04
VUG Vanguard Mrngstar GR ETF-Sui Reduce -12.7% 0.10% −0.03
VEA Vanguard Ftse Developed ETF Reduce -22.0% 0.11% −0.03
IUSB Ishr CR Unvrse Usd BD ETF-Ui Reduce -0.8% 0.33% −0.02
V Visa Inc. Class A Reduce -3.8% 0.07% −0.02
SPDW Ste STR SPDR PT DW Eu ETF Reduce -12.0% 0.12% −0.02
VTV Vanguard Mrngstr Val ETF-Aui Reduce -15.7% 0.08% −0.02
HD Home Depot Inc. Reduce -1.0% 0.15% −0.01
ROK Rockwell Automation Inc. Reduce -1.9% 0.09% −0.01
ABBV Abbvie Inc. Reduce -4.2% 0.08% −0.01
PM Philip Morris International Reduce -12.8% 0.07% −0.01
BSV Vanguard Short-Term Bond ETF Reduce -10.6% 0.06% −0.01
HYDB iShares High Yield Systemati Reduce -8.3% 0.06% −0.01
SOXX iShares Semiconductor ETF Reduce -15.3% 0.06% −0.01
USMV iShares MSCI USA Min Vol Fac Reduce -2.6% 0.09% −0.01
IGIB iShares 5-10Y Inv Grade Corp. Reduce -3.3% 0.08% −0.01
DGRO iShares Core Dividend Growth Reduce -4.9% 0.07% −0.01
BNDX Vanguard Total Intl Bond ETF Reduce -0.5% 0.08% −0.00

Portfolio Buys Q4 2025 → Q1 2026
CORO Ish Intl CTRY Rot Act ETF New 6.91% +6.91
GOVT iShares US Treasury Bond ETF New 3.26% +3.26
IVV iShares Core S&P 500 ETF Add +45.1% 9.43% +2.34
BLCR iShares LRG CP CR Act ETF-Ui New 1.67% +1.67
LMUB iShares LT National Muni BD New 1.44% +1.44
LQDW iShares Ingr Corp. BD B/W ETF New 1.03% +1.03
EUHY iShares Euro High Yield Corp. New 0.86% +0.86
SHLD Global X Defense Tech ETF Add +36.3% 2.35% +0.71
JAAA Janus Henderson Aaa Clo ETF Add +42.0% 1.95% +0.52
RTX RTX Corp. New 0.34% +0.34
IAGG iShares Intl Aggregate Bond Add +10.1% 2.80% +0.16
USIG iShares Broad Usd Investment New 0.12% +0.12
LQD Ishr Ibx Usd Invgd CB ETF-Ui Add +102.0% 0.23% +0.11
EFG iShares MSCI Eafe Growth ETF New 0.10% +0.10
IEI iShares 3-7 Year Treasury Bo Add +189.1% 0.15% +0.10
WMT Walmart Inc. New 0.09% +0.09
COWZ Pacer US Cash Cows 100 ETF New 0.07% +0.07
MBB iShares MBS ETF Add +7.0% 2.70% +0.07
XMMO Invesco S&P Midcap Momentum New 0.07% +0.07
HYG Ishr Ibx Usd Hiyld CB ETF-Ui New 0.06% +0.06
IDEF Ishars Def Ind TC Ac ETF-Ui New 0.06% +0.06
CERY SS SPDR BBG En RY CM St N-Ui New 0.06% +0.06
FLTR Vaneck Ig Floating Rate ETF New 0.06% +0.06
JGRO JPMorgan Active Growth ETF New 0.05% +0.05
SYSB iShares Systematic Bond ETF Add +9.0% 1.32% +0.05
EBND State Street SPDR Bloomberg New 0.05% +0.05
ETN Eaton Corp. PLC New 0.05% +0.05
CVX Chevron Corp. Add +0.8% 0.17% +0.04
AMAT Applied Materials Inc. Add +0.1% 0.18% +0.04
IJR iShares Core S&P Small-Cap E Add +39.3% 0.14% +0.04
COP Conocophillips Add +1.0% 0.13% +0.03
SCHR Schwab Intermediate-Term US Add +6.2% 2.07% +0.03
VZ Verizon Communications Inc. Add +10.3% 0.10% +0.02
T AT&T Inc. Add +13.3% 0.09% +0.02
COST Costco Wholesale Corp. Add +21.2% 0.08% +0.02
JEPI JPMorgan Equity Premium Inco Add +8.9% 0.45% +0.02
IWL iShares Russell Top 200 ETF Add +43.5% 0.07% +0.02
DIVI Franklin International Core Add +4.3% 0.44% +0.01
FISR SS Fi Sector Rotation Add +19.4% 0.10% +0.01
PBTP Invesco 0-5 YR US Tips ETF Add +8.5% 0.24% +0.01
BALI Is US LRG CP Pre Inc. Act-Usd Add +8.7% 0.44% +0.01
ILCV iShares Morningstar Value Et Add +12.0% 0.13% +0.01
PG The Procter & Gamble Co. Add +12.0% 0.07% +0.01
NVS Novartis AG-Sponsored ADR Add +2.0% 0.06% +0.00
BBUS JPMorgan Betabuilders US Equ Add +12.8% 0.13% +0.00
PEP Pepsico Inc. Add +1.0% 0.06% +0.00
MAR Marriott International Class A Add +0.1% 0.13% +0.00
JAVA JPMorgan Active Value ETF Add +5.2% 0.05% +0.00
BAI Ishrs AI in and Tech Act ETF Add +5.2% 2.70% −0.00
IWB iShares Russell 1000 ETF Add +6.3% 0.08% −0.00

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 141$467.2MIVV, CORO, IVW, DYNF, IVE
Q1 2026 128$413.9MIVV, CORO, IVE, IVW, DYNF
Q4 2025 123$399.0MDYNF, IVV, IVE, IEMG, IVW
Q3 2025 114$386.2MDYNF, IVV, QUAL, IVW, OEF
Q2 2025 116$339.4MIVV, QUAL, EFV, IVW, DYNF
Q1 2025 112$287.7MIVV, QUAL, IVW, DYNF, EFV
Q4 2024Amended 113$277.3MIVV, QUAL, IVW, DYNF, EFV
Q3 2024 111$272.7MIVV, QUAL, IVW, DYNF, EFV
Q2 2024 785$279.7MIVV, IVW, QUAL, DYNF, EMXC
Q1 2024 793$261.3MIVV, QUAL, DYNF, IVW, MBB