Merit Financial Group, LLC

In its 13F for Q3 2024 (holdings as of September 30, 2024, filed October 17, 2024), Merit Financial Group, LLC reported 825 stock positions worth $4.5 billion. Its top holding was Vanguard S&P 500 ETF (VOO) at 5.8% of the portfolio, followed by iShares Core S&P U.S. Value (IUSV, 5.1%) and Vanguard Mrngstar GR ETF-Sui (VUG, 4.6%). Compared with Q2 2024, it opened 67 new positions, sold out of 152, added to 230 and reduced 510. The biggest buy was SS SPDR P St Term TSY ETF (SPTS, shares +156%) and the biggest sale Vanguard Mrngstar GR ETF-Sui (VUG, shares −16%).

Most Recent 13F
Q2 2026
Location
ALPHARETTA, GA
CIK
0001621225
Portfolio Value
$4.5B (Q3 2024)
SEC Filing
0001621225-24-000007 ↗ filed Oct 17, 2024

Holdings Value

0$5.0B$10.0B$15.0B$20.0B Q1 2024: $4.2B Q1 2024 Q2 2024: $4.5B Q2 2024 Q3 2024: $4.5B $4.5B Q3 2024 Q4 2024: $5.6B Q4 2024 Q1 2025: $6.7B Q1 2025 Q2 2025: $9.0B Q2 2025 Q3 2025: $10.9B Q3 2025 Q4 2025: $12.5B Q4 2025 Q1 2026: $13.4B Q1 2026 Q2 2026: $16.1B Q2 2026

Holdings 825 stocks · $4.5B

VOO Vanguard S&P 500 ETF 5.80% 491,002 $259.1M Reduce -14.7%
IUSV iShares Core S&P U.S. Value 5.06% 2,366,598 $226.0M Reduce -9.1%
VUG Vanguard Mrngstar GR ETF-Sui 4.55% 530,163 $203.5M Reduce -15.6%
IEFA iShares Core MSCI Eafe ETF 3.09% 1,766,915 $137.9M Reduce -8.3%
UPS United Parcel Service Class B 2.86% 937,156 $127.8M Add +5.7%
SPTI SS SPDR P Int Term TSY ETF 2.81% 4,318,176 $125.5M Reduce -7.3%
AAPL Apple Inc. 2.62% 502,291 $117.0M Reduce -5.1%
IVV iShares Core S&P 500 ETF 2.28% 176,510 $101.8M Reduce -25.0%
VTI VG Morningstar TS MKT ETF-US 2.23% 351,340 $99.5M Add +20.2%
MBB iShares MBS ETF 1.76% 822,994 $78.9M Reduce -7.2%
MSFT Microsoft Corp. 1.74% 180,464 $77.7M Reduce -10.7%
MGK Vngrd Mrgstr MG CP GR ETF-Ui 1.57% 218,106 $70.2M Add +2.8%
MGV Vngrd Mrgstr MG CP VL ETF-Ui 1.55% 540,355 $69.3M Add +4.0%
USIG iShares Broad Usd Investment 1.46% 1,242,834 $65.3M Reduce -6.7%
IUSG iShares Core S&P U.S. Growth 1.43% 484,371 $63.9M Add +12.6%
SPTS SS SPDR P St Term TSY ETF 1.33% 2,023,146 $59.5M Add +156.4%
AVDV Avantis Intl S/C Value ETF 1.31% 826,482 $58.4M Reduce -6.2%
VGSH Vanguard Short-Term Treasury 1.16% 875,229 $51.7M Reduce -12.0%
SPY SS SPDR S&P 500 ETF Trust-US 1.14% 88,596 $50.8M Reduce -1.5%
SPYG SS SPDR P S&P 500 Growth ETF 1.10% 591,317 $49.0M Reduce -8.1%
SPSM SS SPDR P S&P 600 Small Cap 1.09% 1,071,081 $48.7M Reduce -12.4%
SPYM Ste STR SPDR PT S&P 500 ETF 1.00% 662,575 $44.7M Add +7.5%
VEA Vanguard Ftse Developed ETF 0.96% 812,163 $42.9M Add +6.0%
QQQ Invesco QQQ Trust Series 1 0.93% 84,768 $41.4M Add +1.3%
NVDA Nvidia Corp. 0.89% 326,239 $39.6M Reduce -6.0%
AMZN Amazon.com Inc. 0.86% 205,691 $38.3M Reduce -10.3%
BRK.B Berkshire Hathaway Inc. Class B 0.79% 76,916 $35.4M Reduce -0.3%
SCHD Schwab US DVD Equity ETF 0.72% 379,030 $32.0M Reduce -16.4%
IEMG iShares Core MSCI Emerging 0.60% 469,493 $27.0M Reduce -10.7%
MINT PIMCO Enhanced Short Maturit 0.55% 245,902 $24.8M Reduce -8.2%
VTV Vanguard Mrngstr Val ETF-Aui 0.55% 141,463 $24.7M Reduce -18.8%
SPYV SS SPDR P S&P 500 Value ETF 0.54% 457,574 $24.2M Reduce -5.9%
META Meta Platforms Inc. Class A 0.49% 38,185 $21.9M Reduce -5.9%
SPDW Ste STR SPDR PT DW Eu ETF 0.48% 572,111 $21.5M Reduce -12.6%
XOM Exxon Mobil Corp. 0.44% 169,433 $19.9M Add +4.6%
GOOGL Alphabet Inc. Class A 0.44% 119,733 $19.9M Reduce -15.4%
QUAL iShares MSCI USA Quality Fac 0.44% 109,851 $19.7M Reduce -32.4%
KORP American Century Diversified 0.42% 387,347 $18.7M Reduce -1.5%
BND Vanguard Total Bond Market 0.41% 241,794 $18.2M Add +46.4%
VB Vanguard Most SM-Cap ETF-Usd 0.40% 75,710 $18.0M Reduce -3.3%
VOOV Vanguard S&P 500 Value ETF 0.39% 91,635 $17.5M Reduce -1.0%
GOOG Alphabet Inc. Class C 0.39% 103,890 $17.4M Reduce -9.5%
VOOG Vanguard S&P 500 Growth ETF 0.38% 49,411 $17.1M Reduce -7.1%
VYM Vanguard High DVD Yield ETF 0.36% 126,839 $16.3M Reduce -12.0%
SRLN SS Blackstone Sr Loan ETF 0.36% 387,661 $16.2M Add +0.0%
PG The Procter & Gamble Co. 0.36% 92,460 $16.0M Reduce -6.5%
HD Home Depot Inc. 0.35% 38,985 $15.8M Reduce -4.8%
JHMD John Hancock MF Dev Intl ETF 0.35% 444,914 $15.7M Reduce -2.4%
VMBS Vanguard Mortgage-Backed Sec 0.35% 328,965 $15.5M Add +5.6%
CGDV Cap Group Dividend Value filed as CAPITAL GROUP DIVIDEND VALUE 0.33% 409,835 $14.9M Add +152.5%
VGIT Vanguard Intermediate-Term T 0.33% 246,198 $14.9M Add +6.8%
DFAC Dimensional US Core Equity 2 0.33% 425,458 $14.6M Add +0.6%
JPM JPMorgan Chase & Co. 0.32% 68,365 $14.4M Reduce -16.7%
XLF SS Financial Select Sector 0.32% 316,162 $14.3M Add +0.7%
JNJ Johnson & Johnson 0.32% 87,417 $14.2M Reduce -10.8%
COST Costco Wholesale Corp. 0.32% 15,930 $14.1M Reduce -15.8%
IVW iShares S&P 500 Growth ETF 0.31% 146,764 $14.1M Reduce -51.4%
IUSB Ishr CR Unvrse Usd BD ETF-Ui 0.31% 291,617 $13.7M Reduce -28.4%
VO Vngrd Mrngstr MD-Cap ETF-Usd 0.30% 50,606 $13.4M Add +7.5%
VCIT Vanguard Int-Term Corporate 0.29% 154,107 $12.9M Add +3.3%
LLY Eli Lilly & Co. 0.28% 14,244 $12.6M Reduce -8.8%
JMBS Janus Henderson Mortg Backed 0.27% 261,091 $12.2M Reduce -1.3%
IJR iShares Core S&P Small-Cap E 0.27% 101,886 $11.9M Add +60.9%
XLK SS Technology Select Sector 0.26% 51,237 $11.6M Add +0.9%
VIG Vanguard Dividend Apprec ETF 0.25% 57,347 $11.4M Reduce -12.2%
PTF Invesco Dorsey Wright Tech 0.25% 172,951 $11.0M Reduce -2.1%
SJNK SS SPDR BB St Hi Yield ETF 0.24% 422,557 $10.9M Add +0.2%
V Visa Inc. Class A 0.24% 39,485 $10.9M Reduce -12.3%
IUS Invesco Rafi Strategic US Et 0.24% 215,822 $10.9M Reduce -14.0%
USFR Wisdomtree Floating Rate Tre 0.24% 214,003 $10.7M Reduce -27.4%
AVGO Broadcom Inc. 0.24% 62,055 $10.7M Reduce -28.0%
XLC SS Comm Select Sector SPDR 0.23% 116,158 $10.5M Add +0.6%
VOE Vngrd Mrngstr MD-Cap Val ETF 0.23% 62,048 $10.4M Add +3.0%
BTT BlackRock 2030 Muni TRGT TRM 0.23% 480,783 $10.4M Reduce -1.5%
VBR Vngrd Mrngst SL-CP Val ETF-U 0.23% 50,970 $10.2M Add +6.7%
XLE SS Energy Select Sector 0.23% 114,974 $10.1M Reduce -1.3%
CVX Chevron Corp. 0.22% 68,254 $10.1M Reduce -10.4%
BLK BlackRock Finance Inc. 0.22% 10,290 $9.8M Reduce -1.1%
FTNT Fortinet Inc. 0.22% 124,297 $9.6M Add +366.5%
PEP Pepsico Inc. 0.22% 56,595 $9.6M Add +2.4%
SHYG iShares 0-5 YR HY Corp. Bond 0.21% 220,176 $9.6M Reduce -3.7%
ABBV Abbvie Inc. 0.21% 47,851 $9.4M Add +2.5%
SCHO Schwab Short-Term US Treas 0.21% 192,581 $9.4M Add +11.4%
DYNF Ishrs US E F R A ETF-Usd Inc. 0.21% 189,281 $9.4M Reduce -53.6%
SPGI S&P Global Inc. 0.21% 18,088 $9.3M Reduce -2.1%
TSLA Tesla Inc. 0.21% 35,652 $9.3M Reduce -27.2%
ARCC Ares Capital Corp. 0.21% 443,600 $9.3M Reduce -0.5%
XLV SS Health Care Select Sector 0.20% 58,139 $9.0M Reduce -3.4%
EFV iShares MSCI Eafe Value ETF 0.20% 155,373 $8.9M Add +8.3%
WMT Walmart Inc. 0.19% 107,150 $8.7M Add +3.9%
BFC Bank First Corp. 0.19% 95,290 $8.6M Add +20.4%
HON Honeywell International Inc. 0.19% 40,741 $8.4M Add +3.7%
PYPL PayPal Holdings Inc. 0.19% 107,277 $8.4M Add +15.2%
FAST Fastenal Co. 0.19% 116,774 $8.3M Add +0.1%
EFG iShares MSCI Eafe Growth ETF 0.19% 76,983 $8.3M Reduce -51.9%
MA Mastercard Inc. Class A 0.19% 16,773 $8.3M Reduce -19.7%
ETN Eaton Corp. PLC 0.18% 24,801 $8.2M Add +25.4%
GLD SPDR Gold Shares 0.18% 33,398 $8.1M Add +3.0%
VXF Vanguard Extended Market ETF 0.18% 44,277 $8.1M Reduce -21.7%
BSX Boston Scientific Corp. 0.18% 95,980 $8.0M Reduce -9.1%

Show all 825 holdings

Options reported separately and not counted above: SPY puts ($2.5M), TSLA calls ($183K), NVDA puts ($52K).

Other holdings (1): bonds, preferreds, convertibles and warrants · $5K (not counted above)
SecurityClassShares / PrincipalValueChange
LIBERTY INTERACTIVE LLC (LINTA 4 11/15/29) DEB 4.000%11/1 · principal 15,000$5KNo change

Total filed on the 13F, all lines: $4.5B.

Portfolio Sells Q2 2024 → Q3 2024

VUG Vanguard Mrngstar GR ETF-Sui Reduce -15.6% 4.55% −0.63
IVV iShares Core S&P 500 ETF Reduce -25.0% 2.28% −0.56
VOO Vanguard S&P 500 ETF Reduce -14.7% 5.80% −0.55
IVW iShares S&P 500 Growth ETF Reduce -51.4% 0.31% −0.30
MSFT Microsoft Corp. Reduce -10.7% 1.74% −0.26
DYNF Ishrs US E F R A ETF-Usd Inc. Reduce -53.6% 0.21% −0.21
EFG iShares MSCI Eafe Growth ETF Reduce -51.9% 0.19% −0.18
QUAL iShares MSCI USA Quality Fac Reduce -32.4% 0.44% −0.17
SCHZ Schwab US Aggregate Bond ETF Reduce -82.4% 0.03% −0.15
GOOGL Alphabet Inc. Class A Reduce -15.4% 0.44% −0.12
IYW iShares Ustechnology ETF Reduce -46.8% 0.15% −0.12
IVE iShares S&P 500 Value ETF Reduce -49.9% 0.15% −0.12
AMZN Amazon.com Inc. Reduce -10.3% 0.86% −0.12
VGSH Vanguard Short-Term Treasury Reduce -12.0% 1.16% −0.12
IUSB Ishr CR Unvrse Usd BD ETF-Ui Reduce -28.4% 0.31% −0.10
GCC Wisdomtree Enhanced Commodit Sold out 0.00% −0.09
HEFA Isha Curr Hedged MSCI Eafe Reduce -93.2% 0.01% −0.09
USFR Wisdomtree Floating Rate Tre Reduce -27.4% 0.24% −0.09
CHKP Check Point Software Tech Reduce -60.9% 0.07% −0.08
GOOG Alphabet Inc. Class C Reduce -9.5% 0.39% −0.08
SPTI SS SPDR P Int Term TSY ETF Reduce -7.3% 2.81% −0.07
AVGO Broadcom Inc. Reduce -28.0% 0.24% −0.07
VTV Vanguard Mrngstr Val ETF-Aui Reduce -18.8% 0.55% −0.06
SCHD Schwab US DVD Equity ETF Reduce -16.4% 0.72% −0.06
NVDA Nvidia Corp. Reduce -6.0% 0.89% −0.06
EMXC iShares MSCI Emr MRK Ex Chna Reduce -32.8% 0.12% −0.05
AMAT Applied Materials Inc. Reduce -26.0% 0.08% −0.05
JPM JPMorgan Chase & Co. Reduce -16.7% 0.32% −0.04
MINT PIMCO Enhanced Short Maturit Reduce -8.2% 0.55% −0.04
SPYG SS SPDR P S&P 500 Growth ETF Reduce -8.1% 1.10% −0.04
COST Costco Wholesale Corp. Reduce -15.8% 0.32% −0.04
CVX Chevron Corp. Reduce -10.4% 0.22% −0.04
ITOT iShares Core S&P Total U.S. Reduce -38.3% 0.07% −0.04
ADBE Adobe Inc. Reduce -29.1% 0.07% −0.04
ORLY O'reilly Automotive Inc. Reduce -57.7% 0.03% −0.04
TLT iShares 20+ Year Treasury BD Reduce -47.5% 0.05% −0.04
MBB iShares MBS ETF Reduce -7.2% 1.76% −0.03
IFRA iShares US Infrastructure Reduce -60.3% 0.03% −0.03
SPSM SS SPDR P S&P 600 Small Cap Reduce -12.4% 1.09% −0.03
VXF Vanguard Extended Market ETF Reduce -21.7% 0.18% −0.03
AON Aon PLC Class A Reduce -77.5% 0.01% −0.03
LLY Eli Lilly & Co. Reduce -8.8% 0.28% −0.03
LRCX Lam Research Corp. Reduce -40.5% 0.02% −0.03
AGG iShares Core U.S. Aggregate Reduce -45.3% 0.04% −0.03
UNH Unitedhealth Group Inc. Reduce -30.8% 0.11% −0.03
SPDW Ste STR SPDR PT DW Eu ETF Reduce -12.6% 0.48% −0.03
AMGN Amgen Inc. Reduce -23.5% 0.10% −0.03
TXN Texas Instruments Inc. Reduce -23.9% 0.12% −0.03
SCCO Southern Copper Corp. Sold out 0.00% −0.02
TROW T Rowe Price Group Inc. Sold out 0.00% −0.02

Portfolio Buys Q2 2024 → Q3 2024

SPTS SS SPDR P St Term TSY ETF Add +156.4% 1.33% +0.83
VTI VG Morningstar TS MKT ETF-US Add +20.2% 2.23% +0.50
IUSG iShares Core S&P U.S. Growth Add +12.6% 1.43% +0.22
CGDV Cap Group Dividend Value Add +152.5% 0.33% +0.22
MGV Vngrd Mrgstr MG CP VL ETF-Ui Add +4.0% 1.55% +0.19
UPS United Parcel Service Class B Add +5.7% 2.86% +0.18
FTNT Fortinet Inc. Add +366.5% 0.22% +0.18
VV Vngrd Mrgstr LRG-Cap ETF-Usd Add +1060.1% 0.17% +0.15
BND Vanguard Total Bond Market Add +46.4% 0.41% +0.14
SPYM Ste STR SPDR PT S&P 500 ETF Add +7.5% 1.00% +0.13
VEA Vanguard Ftse Developed ETF Add +6.0% 0.96% +0.12
IJR iShares Core S&P Small-Cap E Add +60.9% 0.27% +0.12
CGGO Cap Group Global Growth Add +726.4% 0.12% +0.11
AHR American Healthcare REIT Inc. New 0.11% +0.11
MDYV SS SPDR S&P 400 MC Val ETF New 0.10% +0.10
MGK Vngrd Mrgstr MG CP GR ETF-Ui Add +2.8% 1.57% +0.10
PCTY Paylocity Holding Corp. New 0.09% +0.09
MUB iShares National Muni Bond E Add +361.2% 0.12% +0.09
PSR Invesco Active US Real Estat Add +1058.3% 0.09% +0.08
QEFA STSR SPD MSC Eaf Stgfs-US Inc. New 0.08% +0.08
FNDE Schwab Fndmntl Em MRK Eq ETF New 0.08% +0.08
HMOP Hartford Municipal Opp ETF New 0.08% +0.08
EWX State Street SPDR S&P Emergi Add +238.8% 0.10% +0.07
SLYG SS SPDR S&P 600 SC GR ETF New 0.07% +0.07
PYPL PayPal Holdings Inc. Add +15.2% 0.19% +0.07
HTRB Hartford TTL RTRN BND ETF New 0.07% +0.07
AFL Aflac Inc. Add +101.9% 0.10% +0.06
MDYG SS SPDR S&P 400 MC GR ETF Add +364.2% 0.07% +0.06
IWR iShares Russell Mid-Cap ETF Add +645.9% 0.06% +0.05
BFC Bank First Corp. Add +20.4% 0.19% +0.05
IJH iShares Core S&P Midcap ETF Add +59.6% 0.11% +0.05
VO Vngrd Mrngstr MD-Cap ETF-Usd Add +7.5% 0.30% +0.05
ETN Eaton Corp. PLC Add +25.4% 0.18% +0.05
VEEV Veeva Systems Inc. Class A Add +18.9% 0.17% +0.05
SGOL Abrdn Physical Gold Shares Add +18.1% 0.17% +0.05
KEYS Keysight Technologies Inc. Add +15.3% 0.17% +0.04
SOXL Direx Dail Semi Bu 3X Et-Usd New 0.04% +0.04
GOVT iShares US Treasury Bond ETF Add +388.0% 0.05% +0.04
QQQ Invesco QQQ Trust Series 1 Add +1.3% 0.93% +0.04
WMT Walmart Inc. Add +3.9% 0.19% +0.04
VTEB Vanguard Tax-Exempt Bond ETF Add +30.8% 0.14% +0.04
DGRO iShares Core Dividend Growth Add +17.7% 0.16% +0.04
VGIT Vanguard Intermediate-Term T Add +6.8% 0.33% +0.04
VBR Vngrd Mrngst SL-CP Val ETF-U Add +6.7% 0.23% +0.04
XLF SS Financial Select Sector Add +0.7% 0.32% +0.04
VMBS Vanguard Mortgage-Backed Sec Add +5.6% 0.35% +0.04
ABBV Abbvie Inc. Add +2.5% 0.21% +0.03
IDCC Interdigital Inc. New 0.03% +0.03
IMCG iShares Morningstar Mid-Cap Add +78.1% 0.07% +0.03
XOM Exxon Mobil Corp. Add +4.6% 0.44% +0.03

Options Activity Q2 2024 → Q3 2024

TSLA Tesla Inc. call New 18,600 $183K
NVDA Nvidia Corp. put New 10,000 $52K

Calls and puts are listed by the shares they cover; their value is not part of the stock holdings above.

Notes & Other Activity Q2 2024 → Q3 2024

LYFT INC (LYFT 1.5 05/15/25) NOTE 1.500% 5/1 · principal Sold out 240,000 $232Kbefore exit
PENNYMAC CORP (PMT 5.5 03/15/26) NOTE 5.500% 3/1 · principal Sold out 200,000 $189Kbefore exit
PENNYMAC CORP (PMT 5.5 11/01/24) NOTE 5.500%11/0 · principal Sold out 100,000 $100Kbefore exit

Bonds, preferreds, convertibles and warrants; not part of the stock holdings or percentages above.

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026Amended 2,317$16.1BVUG, IUSG, AAPL, QLTY, IUSV
Q1 2026 2,106$13.4BVUG, IUSG, QLTY, IUSV, AAPL
Q4 2025 1,939$12.5BVUG, QLTY, IUSG, IUSV, MGK
Q3 2025Amended 1,779$10.9BVUG, QLTY, IUSV, IUSG, MGK
Q2 2025 1,693$9.0BVUG, QLTY, IUSG, IUSV, VOO
Q1 2025 1,394$6.7BIUSV, VOO, VUG, IVV, AAPL
Q4 2024 1,145$5.6BVUG, VOO, IUSV, AAPL, IEFA
Q3 2024 825$4.5BVOO, IUSV, VUG, IEFA, UPS
Q2 2024 909$4.5BVOO, VUG, IUSV, IEFA, SPTI
Q1 2024 860$4.2BVOO, VUG, IUSV, SPTI, IEFA