Northstar Advisory Group, LLC
In its 13F for Q1 2025 (holdings as of March 31, 2025, filed April 14, 2025), Northstar Advisory Group, LLC reported 94 stock positions worth $153.1 million. Its top holding was SS Financial Select Sector (XLF) at 10.3% of the portfolio, followed by Invesco S&P 500 Low Volatili (SPLV, 4.7%) and Nvidia (NVDA, 4.3%). Compared with Q4 2024, it opened 19 new positions, sold out of 27, added to 31 and reduced 37. The biggest buy was a new position in Invesco S&P 500 Low Volatili (SPLV) and the biggest sale iShares Core S&P 500 ETF (IVV, shares −63%).
- Most Recent 13F
- Q2 2026
- Location
- NORTHFIELD, NJ
- CIK
- 0001816000
- Portfolio Value
- $153.1M (Q1 2025)
- SEC Filing
- 0001951757-25-000349 ↗ filed Apr 14, 2025
Holdings Value
Holdings 94 stocks · $153.1M
| XLF SS Financial Select Sector | 10.26% | 315,331 | $15.7M | Add +4.2% |
| SPLV Invesco S&P 500 Low Volatili | 4.67% | 95,644 | $7.1M | New |
| NVDA Nvidia Corp. | 4.27% | 60,286 | $6.5M | Reduce -15.2% |
| AAPL Apple Inc. | 4.21% | 29,043 | $6.5M | Reduce -16.5% |
| IVV iShares Core S&P 500 ETF | 3.95% | 10,769 | $6.1M | Reduce -62.7% |
| AMZN Amazon.com Inc. | 3.93% | 31,610 | $6.0M | Reduce -15.0% |
| META Meta Platforms Inc. Class A | 3.06% | 8,125 | $4.7M | Add +8.0% |
| NFLX Netflix Inc. | 2.91% | 4,774 | $4.5M | Add +5.7% |
| GLW Corning Inc. | 2.65% | 88,593 | $4.1M | Reduce -28.4% |
| SYK Stryker Corp. | 2.47% | 10,142 | $3.8M | Add +53.1% |
| GS Goldman Sachs Group Inc. | 1.97% | 5,522 | $3.0M | Reduce -22.0% |
| EBAY eBay Inc. | 1.93% | 43,721 | $3.0M | Add +111.2% |
| IGSB iShares 1-5Y Inv Grade Corp. | 1.90% | 55,666 | $2.9M | Reduce -0.8% |
| BNY Bank of New York Mellon Corp. filed as BANK NEW YORK MELLON CORP | 1.90% | 34,675 | $2.9M | New |
| MMM 3M Co. | 1.87% | 19,538 | $2.9M | Add +3.8% |
| MSFT Microsoft Corp. | 1.86% | 7,585 | $2.8M | Reduce -61.6% |
| SBUX Starbucks Corp. | 1.83% | 28,492 | $2.8M | Add +5.6% |
| AGG iShares Core U.S. Aggregate | 1.81% | 28,077 | $2.8M | Add +0.9% |
| CRM Salesforce Inc. | 1.75% | 10,006 | $2.7M | Add +0.1% |
| KWEB Kranesh Csi China Internet | 1.65% | 72,553 | $2.5M | New |
| ORCL Oracle Corp. | 1.58% | 17,340 | $2.4M | Reduce -9.5% |
| AXP American Express Co. | 1.55% | 8,805 | $2.4M | Reduce -14.8% |
| XOM Exxon Mobil Corp. | 1.54% | 19,767 | $2.4M | Reduce -0.4% |
| XLV SS Health Care Select Sector | 1.39% | 14,561 | $2.1M | Add +8.0% |
| IEV iShares Europe ETF | 1.38% | 36,233 | $2.1M | New |
| BRX Brixmor Property Group Inc. | 1.36% | 78,456 | $2.1M | Add +16.1% |
| TSLA Tesla Inc. | 1.27% | 7,512 | $1.9M | Add +3.0% |
| VOO Vanguard S&P 500 ETF | 1.23% | 3,669 | $1.9M | Reduce -51.1% |
| BKR Baker Hughes Co. | 1.22% | 42,446 | $1.9M | Add +47.5% |
| KMI Kinder Morgan Inc. | 1.19% | 63,817 | $1.8M | Add +103.5% |
| JPM JPMorgan Chase & Co. | 1.11% | 6,924 | $1.7M | Add +185.1% |
| RSP Invesco S&P 500 Equal Weight | 1.10% | 9,728 | $1.7M | New |
| MLPX Global X MLP & Energy Infras | 0.88% | 21,155 | $1.3M | New |
| WMB Williams Cos Inc. | 0.88% | 22,459 | $1.3M | Add +121.6% |
| GOOGL Alphabet Inc. Class A | 0.86% | 8,547 | $1.3M | Reduce -64.2% |
| XLI SS Industrial Select Sector | 0.83% | 9,721 | $1.3M | Reduce -29.0% |
| UNH Unitedhealth Group Inc. | 0.83% | 2,430 | $1.3M | New |
| PLNT Planet Fitness Inc. Class A | 0.78% | 12,410 | $1.2M | New |
| DE Deere & Co. | 0.77% | 2,502 | $1.2M | New |
| PFF iShares Preferred & Income S | 0.64% | 31,855 | $979K | Reduce -0.3% |
| VUG Vanguard Mrngstar GR ETF-Sui | 0.56% | 2,316 | $859K | Reduce -1.5% |
| XLC SS Comm Select Sector SPDR | 0.56% | 8,883 | $857K | Add +7.9% |
| XEXGX Eaton Vance Tax-Managed Glob | 0.53% | 99,270 | $808K | Reduce -0.0% |
| BRK.A Berkshire Hathaway Inc. Class A | 0.52% | 1 | $798K | No change |
| VTV Vanguard Mrngstr Val ETF-Aui | 0.52% | 4,620 | $798K | Reduce -2.9% |
| BABA Alibaba Group Holding-SP ADR | 0.52% | 6,029 | $797K | New |
| VEA Vanguard Ftse Developed ETF | 0.48% | 14,425 | $733K | Reduce -0.3% |
| MO Altria Group Inc. | 0.48% | 12,178 | $731K | No change |
| SO The Southern Co. | 0.46% | 7,710 | $709K | Reduce -6.0% |
| VZ Verizon Communications Inc. | 0.45% | 15,178 | $688K | Add +0.9% |
| TMUS T-Mobile US Inc. | 0.45% | 2,567 | $685K | New |
| BLK BlackRock Inc. | 0.43% | 698 | $661K | Reduce -0.1% |
| IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS | 0.41% | 2,555 | $635K | Add +0.0% |
| JNJ Johnson & Johnson | 0.41% | 3,810 | $632K | Add +9.6% |
| PM Philip Morris International | 0.39% | 3,781 | $600K | Reduce -0.2% |
| KO The Coca-Cola Co. | 0.39% | 8,352 | $598K | Reduce -15.2% |
| AMLP Alerian MLP ETF | 0.39% | 11,500 | $597K | New |
| PG The Procter & Gamble Co. | 0.39% | 3,474 | $592K | Reduce -1.4% |
| V Visa Inc. Class A | 0.38% | 1,681 | $589K | Add +11.0% |
| DUK Duke Energy Corp. | 0.38% | 4,779 | $583K | Reduce -5.0% |
| IJR iShares Core S&P Small-Cap E | 0.37% | 5,375 | $562K | Reduce -33.1% |
| DIS The Walt Disney Co. filed as DISNEY WALT CO | 0.36% | 5,623 | $555K | New |
| VLO Valero Energy Corp. | 0.36% | 4,150 | $548K | No change |
| OKE Oneok Inc. | 0.32% | 4,979 | $494K | Add +10.9% |
| SPGI S&P Global Inc. | 0.30% | 918 | $466K | New |
| MS Morgan Stanley | 0.29% | 3,801 | $443K | New |
| CVX Chevron Corp. | 0.29% | 2,647 | $443K | Add +2.0% |
| PEG Public Service Enterprise GP | 0.27% | 4,984 | $410K | Add +0.0% |
| HD Home Depot Inc. | 0.27% | 1,110 | $407K | Reduce -84.5% |
| TJX TJX Companies Inc. filed as TJX COS INC NEW | 0.27% | 3,331 | $406K | Reduce -67.3% |
| QYLD Global X Nasd 100 Cov Call | 0.26% | 23,947 | $398K | Add +6.3% |
| GOOG Alphabet Inc. Class C | 0.25% | 2,482 | $388K | No change |
| NEE Nextera Energy Inc. | 0.25% | 5,380 | $381K | Reduce -58.5% |
| PLTR Palantir Technologies Inc. Class A | 0.24% | 4,377 | $369K | Add +4.3% |
| PGX Invesco Preferred ETF | 0.24% | 32,333 | $363K | Add +3.4% |
| LLY Eli Lilly & Co. | 0.24% | 436 | $360K | No change |
| UNP Union Pacific Corp. | 0.23% | 1,514 | $358K | New |
| MCD McDonald's Corp. | 0.22% | 1,096 | $342K | Reduce -1.4% |
| ADP Automatic Data Processing | 0.22% | 1,116 | $341K | New |
| D Dominion Energy Inc. | 0.21% | 5,737 | $322K | Add +3.2% |
| QQQ Invesco QQQ Trust Series 1 | 0.18% | 604 | $283K | Reduce -3.7% |
| CSCO Cisco Systems Inc. | 0.18% | 4,527 | $279K | New |
| EXC Exelon Corp. | 0.17% | 5,815 | $268K | New |
| EFA iShares MSCI Eafe ETF | 0.16% | 3,050 | $249K | Reduce -28.7% |
| BSV Vanguard Short-Term Bond ETF | 0.16% | 3,136 | $245K | Add +3.6% |
| VWO Vanguard Ftse Emerging Marke | 0.15% | 5,191 | $235K | Add +1.6% |
| IJH iShares Core S&P Midcap ETF | 0.15% | 3,970 | $232K | Reduce -30.2% |
| DVY iShares Select Dividend ETF | 0.15% | 1,687 | $227K | Reduce -1.9% |
| O Realty Income Corp. | 0.15% | 3,885 | $225K | No change |
| WMT Walmart Inc. | 0.15% | 2,559 | $225K | Add +0.1% |
| VB Vanguard Most SM-Cap ETF-Usd | 0.14% | 994 | $220K | Reduce -4.9% |
| BX Blackstone Inc. | 0.14% | 1,559 | $218K | No change |
| MRK Merck & Co. Inc. | 0.14% | 2,397 | $215K | Reduce -7.6% |
| MSI Motorola Solutions Inc. | 0.13% | 470 | $206K | Reduce -88.5% |
Portfolio Sells Q4 2024 → Q1 2025
| IVV iShares Core S&P 500 ETF | Reduce -62.7% | 3.95% | −4.70 |
| XLU St Sr Utl SL SE SPDR ETF-Usd | Sold out | 0.00% | −2.57 |
| IGV iShares Expanded Tech-Softwa | Sold out | 0.00% | −2.47 |
| MSFT Microsoft Corp. | Reduce -61.6% | 1.86% | −2.38 |
| IVW iShares S&P 500 Growth ETF | Sold out | 0.00% | −2.34 |
| BRK.B Berkshire Hathaway Inc. Class B | Sold out | 0.00% | −1.63 |
| MTB M & T Bank Corp. | Sold out | 0.00% | −1.62 |
| GOOGL Alphabet Inc. Class A | Reduce -64.2% | 0.86% | −1.44 |
| SYY Sysco Corp. | Sold out | 0.00% | −1.34 |
| MRVL Marvell Technology Inc. | Sold out | 0.00% | −1.23 |
| HD Home Depot Inc. | Reduce -84.5% | 0.27% | −1.15 |
| TFC Truist Financial Corp. | Sold out | 0.00% | −0.84 |
| MSI Motorola Solutions Inc. | Reduce -88.5% | 0.13% | −0.83 |
| VOO Vanguard S&P 500 ETF | Reduce -51.1% | 1.23% | −0.83 |
| EA Electronic Arts Inc. | Sold out | 0.00% | −0.80 |
| SHW The Sherwin-Williams Co. | Sold out | 0.00% | −0.68 |
| NVDA Nvidia Corp. | Reduce -15.2% | 4.27% | −0.59 |
| KMB Kimberly-Clark Corp. | Sold out | 0.00% | −0.59 |
| AVGO Broadcom Inc. | Sold out | 0.00% | −0.57 |
| XLY SS Consumer Disc Select Sect | Sold out | 0.00% | −0.48 |
| XLE SS Energy Select Sector | Sold out | 0.00% | −0.43 |
| TJX TJX Companies Inc. | Reduce -67.3% | 0.27% | −0.36 |
| GLW Corning Inc. | Reduce -28.4% | 2.65% | −0.35 |
| CHRW C.H. Robinson Worldwide Inc. | Sold out | 0.00% | −0.30 |
| SHV iShares 0-1 Year Treasury Bo | Sold out | 0.00% | −0.29 |
| AMZN Amazon.com Inc. | Reduce -15.0% | 3.93% | −0.23 |
| NEE Nextera Energy Inc. | Reduce -58.5% | 0.25% | −0.22 |
| AAPL Apple Inc. | Reduce -16.5% | 4.21% | −0.22 |
| XLP SS Consumer Staples Sel Sect | Sold out | 0.00% | −0.22 |
| CSX CSX Corp. | Sold out | 0.00% | −0.17 |
| CAT Caterpillar Inc. | Sold out | 0.00% | −0.17 |
| FIX Comfort Systems USA Inc. | Sold out | 0.00% | −0.15 |
| VDE Vanguard Energy ETF | Sold out | 0.00% | −0.13 |
| IWB iShares Russell 1000 ETF | Sold out | 0.00% | −0.13 |
| PWR Quanta Services Inc. | Sold out | 0.00% | −0.13 |
| IWR iShares Russell Mid-Cap ETF | Sold out | 0.00% | −0.11 |
| FLOT iShares Floating Rate Bond E | Sold out | 0.00% | −0.10 |
| IJR iShares Core S&P Small-Cap E | Reduce -33.1% | 0.37% | −0.10 |
| GS Goldman Sachs Group Inc. | Reduce -22.0% | 1.97% | −0.09 |
| PDBC Invesco Optimum Yield Divers | Sold out | 0.00% | −0.09 |
| XLI SS Industrial Select Sector | Reduce -29.0% | 0.83% | −0.09 |
| ORCL Oracle Corp. | Reduce -9.5% | 1.58% | −0.04 |
| IJH iShares Core S&P Midcap ETF | Reduce -30.2% | 0.15% | −0.03 |
| AXP American Express Co. | Reduce -14.8% | 1.55% | −0.01 |
| NAUT Nautilus Biotechnology Inc. | Sold out | 0.00% | −0.01 |
| EFA iShares MSCI Eafe ETF | Reduce -28.7% | 0.16% | −0.00 |
| MRK Merck & Co. Inc. | Reduce -7.6% | 0.14% | +0.01 |
| VB Vanguard Most SM-Cap ETF-Usd | Reduce -4.9% | 0.14% | +0.02 |
| QQQ Invesco QQQ Trust Series 1 | Reduce -3.7% | 0.18% | +0.02 |
| DVY iShares Select Dividend ETF | Reduce -1.9% | 0.15% | +0.03 |
Portfolio Buys Q4 2024 → Q1 2025
| SPLV Invesco S&P 500 Low Volatili | New | 4.67% | +4.67 |
| XLF SS Financial Select Sector | Add +4.2% | 10.26% | +2.82 |
| BNY Bank of New York Mellon Corp. | New | 1.90% | +1.90 |
| KWEB Kranesh Csi China Internet | New | 1.65% | +1.65 |
| IEV iShares Europe ETF | New | 1.38% | +1.38 |
| EBAY eBay Inc. | Add +111.2% | 1.93% | +1.28 |
| SYK Stryker Corp. | Add +53.1% | 2.47% | +1.25 |
| RSP Invesco S&P 500 Equal Weight | New | 1.10% | +1.10 |
| MLPX Global X MLP & Energy Infras | New | 0.88% | +0.88 |
| NFLX Netflix Inc. | Add +5.7% | 2.91% | +0.86 |
| UNH Unitedhealth Group Inc. | New | 0.83% | +0.83 |
| META Meta Platforms Inc. Class A | Add +8.0% | 3.06% | +0.82 |
| JPM JPMorgan Chase & Co. | Add +185.1% | 1.11% | +0.81 |
| PLNT Planet Fitness Inc. Class A | New | 0.78% | +0.78 |
| DE Deere & Co. | New | 0.77% | +0.77 |
| KMI Kinder Morgan Inc. | Add +103.5% | 1.19% | +0.75 |
| MMM 3M Co. | Add +3.8% | 1.87% | +0.64 |
| BKR Baker Hughes Co. | Add +47.5% | 1.22% | +0.62 |
| WMB Williams Cos Inc. | Add +121.6% | 0.88% | +0.60 |
| SBUX Starbucks Corp. | Add +5.6% | 1.83% | +0.57 |
| BABA Alibaba Group Holding-SP ADR | New | 0.52% | +0.52 |
| TMUS T-Mobile US Inc. | New | 0.45% | +0.45 |
| XLV SS Health Care Select Sector | Add +8.0% | 1.39% | +0.44 |
| AGG iShares Core U.S. Aggregate | Add +0.9% | 1.81% | +0.44 |
| BRX Brixmor Property Group Inc. | Add +16.1% | 1.36% | +0.40 |
| AMLP Alerian MLP ETF | New | 0.39% | +0.39 |
| DIS The Walt Disney Co. | New | 0.36% | +0.36 |
| SPGI S&P Global Inc. | New | 0.30% | +0.30 |
| MS Morgan Stanley | New | 0.29% | +0.29 |
| UNP Union Pacific Corp. | New | 0.23% | +0.23 |
| ADP Automatic Data Processing | New | 0.22% | +0.22 |
| CSCO Cisco Systems Inc. | New | 0.18% | +0.18 |
| EXC Exelon Corp. | New | 0.17% | +0.17 |
| JNJ Johnson & Johnson | Add +9.6% | 0.41% | +0.16 |
| XLC SS Comm Select Sector SPDR | Add +7.9% | 0.56% | +0.15 |
| VZ Verizon Communications Inc. | Add +0.9% | 0.45% | +0.14 |
| V Visa Inc. Class A | Add +11.0% | 0.38% | +0.14 |
| IBM Intl Business Machines Corp. | Add +0.0% | 0.41% | +0.13 |
| CVX Chevron Corp. | Add +2.0% | 0.29% | +0.10 |
| OKE Oneok Inc. | Add +10.9% | 0.32% | +0.09 |
| PLTR Palantir Technologies Inc. Class A | Add +4.3% | 0.24% | +0.08 |
| D Dominion Energy Inc. | Add +3.2% | 0.21% | +0.06 |
| PEG Public Service Enterprise GP | Add +0.0% | 0.27% | +0.05 |
| PGX Invesco Preferred ETF | Add +3.4% | 0.24% | +0.05 |
| CRM Salesforce Inc. | Add +0.1% | 1.75% | +0.05 |
| QYLD Global X Nasd 100 Cov Call | Add +6.3% | 0.26% | +0.05 |
| BSV Vanguard Short-Term Bond ETF | Add +3.6% | 0.16% | +0.04 |
| VWO Vanguard Ftse Emerging Marke | Add +1.6% | 0.15% | +0.04 |
| WMT Walmart Inc. | Add +0.1% | 0.15% | +0.03 |
| TSLA Tesla Inc. | Add +3.0% | 1.27% | −0.23 |
Options Activity Q4 2024 → Q1 2025
| INVESCO QQQ TR | put | Sold out | 500 | $256Kbefore exit |
Calls and puts are listed by the shares they cover; their value is not part of the stock holdings above.
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 118 | $321.7M | SPYM, IGSB, NVDA, SHY, GOOGL |
| Q1 2026 | 112 | $262.1M | SPYM, IGSB, NVDA, SHY, IEF |
| Q4 2025 | 111 | $281.5M | IEF, NVDA, IGSB, MSFT, IVV |
| Q3 2025 | 111 | $245.0M | NVDA, MSFT, IVV, IGSB, XLF |
| Q2 2025 | 100 | $204.9M | XLF, NVDA, MSFT, IVV, AMZN |
| Q1 2025 | 94 | $153.1M | XLF, SPLV, NVDA, AAPL, IVV |
| Q4 2024 | 102 | $196.4M | IVV, XLF, NVDA, AAPL, MSFT |
| Q3 2024 | 97 | $192.5M | MSFT, IVV, XLF, NVDA, AAPL |
| Q2 2024 | 95 | $173.9M | IVV, MSFT, NVDA, AAPL, XLF |
| Q1 2024 | 91 | $165.3M | IVV, MSFT, XLF, NVDA, AMZN |