Wayfinding Financial, LLC

In its 13F for Q3 2024 (holdings as of September 30, 2024, filed November 4, 2024), Wayfinding Financial, LLC reported 37 stock positions worth $134.5 million. Its top holding was Microsoft (MSFT) at 15.8% of the portfolio, followed by SS SPDR P Int C Corp. ETF (SPIB, 10.2%) and iShares Core S&P 500 ETF (IVV, 8.3%). Compared with Q2 2024, it opened 2 new positions, sold out of 91, added to 13 and reduced 22. The biggest buy was SS SPDR P Int C Corp. ETF (SPIB, shares +38%) and the biggest sale an exit from Ishr Ibx Usd Invgd CB ETF-Ui (LQD).

Most Recent 13F
Q2 2026
Location
LYNNWOOD, WA
CIK
0001898131
Portfolio Value
$134.5M (Q3 2024)
SEC Filing
0001898131-24-000002 ↗ filed Nov 4, 2024

Holdings Value

0$100.0M$200.0M$300.0M Q1 2024: $171.0M Q1 2024 Q2 2024: $177.7M Q2 2024 Q3 2024: $134.5M $134.5M Q3 2024 Q4 2024: $187.1M Q4 2024 Q1 2025: $228.2M Q1 2025 Q2 2025: $223.6M Q2 2025 Q3 2025: $232.3M Q3 2025 Q4 2025: $236.2M Q4 2025 Q1 2026: $230.3M Q1 2026 Q2 2026: $264.0M Q2 2026

Holdings 37 stocks · $134.5M

MSFT Microsoft Corp. 15.84% 49,485 $21.3M Reduce -1.4%
SPIB SS SPDR P Int C Corp. ETF 10.23% 408,244 $13.8M Add +37.5%
IVV iShares Core S&P 500 ETF 8.32% 19,387 $11.2M Reduce -3.2%
NVDA Nvidia Corp. 7.53% 83,312 $10.1M Reduce -6.5%
AAPL Apple Inc. 6.73% 38,857 $9.1M Reduce -1.0%
VXUS Vanguard Total Intl Stock 4.04% 83,938 $5.4M Reduce -0.3%
AGG iShares Core U.S. Aggregate 3.71% 49,204 $5.0M Add +3.5%
SMIZ Zacks Small/Mid Cap ETF 3.51% 142,611 $4.7M Reduce -0.7%
ZECP Zacks Earnings Consistent Po 3.41% 148,557 $4.6M Reduce -1.5%
CLOI Vaneck Clo ETF 3.21% 81,450 $4.3M New
BBUS JPMorgan Betabuilders US Equ 3.10% 40,299 $4.2M Add +19.6%
CGMS Cap Group US Multi-Sect Bond 2.52% 121,516 $3.4M Reduce -0.5%
MBB iShares MBS ETF 2.51% 35,242 $3.4M New
XLU St Sr Utl SL SE SPDR ETF-Usd 2.30% 38,337 $3.1M Reduce -4.5%
GCC Wisdomtree Enhanced Commodit 2.24% 157,981 $3.0M Reduce -0.3%
CALF PCR US SM CP CSH CWS ETF-Usd 2.09% 60,123 $2.8M Reduce -0.5%
PAPI Parametric Equity Prem Inco 2.04% 100,094 $2.7M Add +0.7%
FPEI First Trust Institutional PR 1.77% 124,726 $2.4M Add +14.2%
MUB iShares National Muni Bond E 1.67% 20,738 $2.3M Add +4.9%
SBUX Starbucks Corp. 1.65% 22,828 $2.2M Reduce -4.9%
CGGR Cap Group Growth Equity 1.53% 59,160 $2.1M Reduce -3.0%
TBIL F/M US Treasury 3 Month Bill 1.41% 37,812 $1.9M Add +1.6%
PHEQ Parametric Hedged Equity ETF 1.10% 51,385 $1.5M Reduce -3.3%
PCAR Paccar Inc. 1.02% 13,957 $1.4M Reduce -2.6%
JGLO JPMorgan GLBL SLCT Eq ETF 0.89% 19,025 $1.2M Add +4.7%
JAVA JPMorgan Active Value ETF 0.72% 15,063 $965K Add +33.8%
BAC Bank of America Corp. filed as BANK AMERICA CORP 0.68% 23,067 $915K Reduce -9.2%
WMT Walmart Inc. 0.68% 11,320 $914K Add +0.1%
BBIN JPM Betabuilders Intl Eqty filed as J P MORGAN EXCHANGE TRADED F 0.67% 14,329 $902K Reduce -25.4%
JCPB JPMorgan Core Plus Bond ETF 0.62% 17,294 $834K Add +0.6%
BBHY JPMorgan Betabuilders Usd Hi 0.55% 15,550 $736K Add +14.3%
JPIE JPMorgan Income ETF 0.52% 15,133 $702K Add +9.8%
CSCO Cisco Systems Inc. 0.43% 10,967 $583K Reduce -0.6%
BSCO Invesco Bulletshares 2024 CB 0.37% 23,499 $496K Reduce -3.4%
F Ford Motor Co. filed as FORD MTR CO 0.19% 24,562 $259K Reduce -0.2%
KMI Kinder Morgan Inc. 0.17% 10,499 $231K Reduce -0.3%
GSAT Globalstar Inc. 0.02% 24,585 $30K Reduce -13.5%

Portfolio Sells Q2 2024 → Q3 2024

LQD Ishr Ibx Usd Invgd CB ETF-Ui Sold out 0.00% −2.64
SPLB SS SPDR P Long Term C ETF Sold out 0.00% −2.42
COST Costco Wholesale Corp. Sold out 0.00% −2.23
PFF iShares Preferred & Income S Sold out 0.00% −1.15
AMZN Amazon.com Inc. Sold out 0.00% −0.92
BA The Boeing Co. Sold out 0.00% −0.85
PG The Procter & Gamble Co. Sold out 0.00% −0.79
META Meta Platforms Inc. Class A Sold out 0.00% −0.75
FISV Fiserv Inc. Sold out 0.00% −0.74
ABBV Abbvie Inc. Sold out 0.00% −0.64
JNJ Johnson & Johnson Sold out 0.00% −0.62
BRK.B Berkshire Hathaway Inc. Class B Sold out 0.00% −0.57
VOO Vanguard S&P 500 ETF Sold out 0.00% −0.57
JPM JPMorgan Chase & Co. Sold out 0.00% −0.56
LLY Eli Lilly & Co. Sold out 0.00% −0.56
HD Home Depot Inc. Sold out 0.00% −0.44
EMR Emerson Electric Co. Sold out 0.00% −0.44
GOOGL Alphabet Inc. Class A Sold out 0.00% −0.43
MCD McDonald's Corp. Sold out 0.00% −0.42
AVGO Broadcom Inc. Sold out 0.00% −0.42
CAT Caterpillar Inc. Sold out 0.00% −0.42
CVX Chevron Corp. Sold out 0.00% −0.41
JGRO JPMorgan Active Growth ETF Sold out 0.00% −0.40
MMM 3M Co. Sold out 0.00% −0.38
NEE Nextera Energy Inc. Sold out 0.00% −0.37
XOM Exxon Mobil Corp. Sold out 0.00% −0.37
AMD Advanced Micro Devices Sold out 0.00% −0.36
ABT Abbott Laboratories Sold out 0.00% −0.34
TLH iShares 10-20 Year Treasury Sold out 0.00% −0.33
KO The Coca-Cola Co. Sold out 0.00% −0.33
ADP Automatic Data Processing Sold out 0.00% −0.32
VTI VG Morningstar TS MKT ETF-US Sold out 0.00% −0.30
JIRE JPMorgan Int Res Enh Eqty Sold out 0.00% −0.30
MRK Merck & Co. Inc. Sold out 0.00% −0.29
JEMA JPMorgan Activebuilders Emer Sold out 0.00% −0.29
LMT Lockheed Martin Corp. Sold out 0.00% −0.29
NFLX Netflix Inc. Sold out 0.00% −0.29
GOOG Alphabet Inc. Class C Sold out 0.00% −0.28
V Visa Inc. Class A Sold out 0.00% −0.28
QCOM Qualcomm Inc. Sold out 0.00% −0.26
IWF iShares Russell 1000 Growth Sold out 0.00% −0.26
CRM Salesforce Inc. Sold out 0.00% −0.25
PEP Pepsico Inc. Sold out 0.00% −0.24
IBM Intl Business Machines Corp. Sold out 0.00% −0.24
VZ Verizon Communications Inc. Sold out 0.00% −0.23
CTAS Cintas Corp. Sold out 0.00% −0.22
IEMG iShares Core MSCI Emerging Sold out 0.00% −0.22
JQUA JPMorgan US Quality Factor Sold out 0.00% −0.21
VO Vngrd Mrngstr MD-Cap ETF-Usd Sold out 0.00% −0.21
WFC Wells Fargo & Co. Sold out 0.00% −0.19

Portfolio Buys Q2 2024 → Q3 2024

SPIB SS SPDR P Int C Corp. ETF Add +37.5% 10.23% +4.80
CLOI Vaneck Clo ETF New 3.21% +3.21
MBB iShares MBS ETF New 2.51% +2.51
BBUS JPMorgan Betabuilders US Equ Add +19.6% 3.10% +1.24
AGG iShares Core U.S. Aggregate Add +3.5% 3.71% +1.11
FPEI First Trust Institutional PR Add +14.2% 1.77% +0.64
PAPI Parametric Equity Prem Inco Add +0.7% 2.04% +0.58
MUB iShares National Muni Bond E Add +4.9% 1.67% +0.49
TBIL F/M US Treasury 3 Month Bill Add +1.6% 1.41% +0.36
JAVA JPMorgan Active Value ETF Add +33.8% 0.72% +0.34
JGLO JPMorgan GLBL SLCT Eq ETF Add +4.7% 0.89% +0.27
WMT Walmart Inc. Add +0.1% 0.68% +0.25
BBHY JPMorgan Betabuilders Usd Hi Add +14.3% 0.55% +0.20
JCPB JPMorgan Core Plus Bond ETF Add +0.6% 0.62% +0.17
JPIE JPMorgan Income ETF Add +9.8% 0.52% +0.17

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 171$264.0MMSFT, BOND, NVDA, IVV, AAPL
Q1 2026 157$230.3MMSFT, BOND, NVDA, IVV, PYLD
Q4 2025 154$236.2MMSFT, BOND, NVDA, IVV, AAPL
Q3 2025 150$232.3MMSFT, NVDA, IVV, LQD, AAPL
Q2 2025 148$223.6MMSFT, NVDA, IVV, LQD, SPIB
Q1 2025 741$228.2MMSFT, IVV, SPIB, AAPL, NVDA
Q4 2024 137$187.1MMSFT, IVV, NVDA, SPIB, AAPL
Q3 2024 37$134.5MMSFT, SPIB, IVV, NVDA, AAPL
Q2 2024 126$177.7MMSFT, NVDA, IVV, SPIB, AAPL
Q1 2024 124$171.0MMSFT, IVV, SPIB, NVDA, AAPL