Innovator U.S. Equity PowerPMAYETF

13F holders, Q1 2025 (March 31)
171holders −13
9new positions
19sold out
2famous investors
$35.80avg. 13F price*

At the end of Q1 2025, 171 institutions reported holding Innovator U.S. Equity Power (PMAY) in their 13F filings, down 13 from Q4 2024. 9 opened new positions and 19 sold out. The largest holders were Alliancebernstein L.P. ($99.0M), Penserra Capital Management LLC ($48.5M) and Osaic Holdings, Inc. ($14.7M). 2 famous investors held it, including Ken Griffin (0.0% of Citadel Advisors's portfolio) and Cliff Asness (0.0% of AQR Capital Management's portfolio).

Company
Innovator U.S. Equity Power
CUSIP
45782C318
Latest filing quarter
Q2 2026

History

Number of 13F holders

050100150200250 Q1 2024: 153Q1 2024Q2 2024: 176Q2 2024Q3 2024: 168Q3 2024Q4 2024: 184Q4 2024Q1 2025: 171Q1 2025Q2 2025: 182Q2 2025Q3 2025: 171Q3 2025Q4 2025: 186Q4 2025Q1 2026: 179Q1 2026Q2 2026: 214Q2 2026

Total Exit/New Position Q4 2024 → Q1 2025

InstitutionsTotal Value
New Positions9$4.4M
Exits19$9.4M

All 13F filers, Q4 2024 → Q1 2025: 386,334 shares bought and 950,380 shares sold, net −564,046 shares. Counts holders who added, trimmed, opened or closed a position; split-adjusted.

Ownership 171 holders

Alliancebernstein L.P. 0.04% Reduce -2.9% 2,766,569 $99.0M
Penserra Capital Management LLC 0.87% Add +3.6% 1,355,231 $48.5M
Osaic Holdings, Inc. 0.03% Reduce -18.5% 410,766 $14.7M
Raymond James Financial Inc. 0.01% Reduce -2.0% 400,534 $14.3M
Commonwealth Equity Services, LLC 0.02% Add +4.2% 331,319 $11.9M
LPL Financial LLC 0.00% Add +141.1% 242,466 $8.7M
Cetera Investment Advisers 0.02% Reduce -1.1% 233,175 $8.3M
NorthCoast Asset Management LLC 0.04% Reduce -2.5% 231,563 $8.3M
Heck Capital Advisors, LLC 0.79% Reduce -1.4% 197,213 $7.1M
Brookstone Capital Management 0.09% Reduce -4.5% 168,276 $6.0M
Southland Equity Partners LLC 1.35% Reduce -1.7% 162,106 $5.8M
AE Wealth Management LLC 0.05% Reduce -3.5% 157,400 $5.6M
LYNX Capital Group Ltd. 2.66% Add +0.5% 144,267 $5.2M
Beacon Pointe Advisors, LLC 0.06% Reduce -1.6% 142,161 $5.1M
KFG Wealth Management, LLC 0.89% Reduce -6.9% 137,107 $4.9M
HighTower Advisors, LLC 0.01% Reduce -11.1% 107,180 $3.8M
Atticus Wealth Management, LLC 1.22% Reduce -1.4% 104,134 $3.7M
Kestra Advisory Services, LLC 0.02% Reduce -7.4% 93,286 $3.3M
Pinnacle Wealth Management Group, Inc. 2.26% Reduce -17.4% 90,413 $3.2M
Castle Rock Wealth Management, LLC 0.86% No change 88,275 $3.2M
Truist Financial Corp. 0.01% Reduce -0.1% 87,632 $3.1M
Stuart Chaussee & Associates, Inc. 0.77% No change 86,630 $3.1M
MTM Financial Group, LLC 1.81% No change 86,220 $3.1M
Focus Partners Wealth 0.01% Reduce -9.1% 85,417 $3.1M
Old Mission Capital LLC 0.05% New 77,842 $2.8M
IFP Advisors, Inc 0.09% Reduce -6.4% 77,468 $2.8M
Janney Montgomery Scott LLC 0.01% Reduce -1.9% 76,710 $2.7M
Envestnet Asset Management Inc. 0.00% Reduce -37.7% 66,728 $2.4M
Cambridge Investment Research Advisors, Inc. 0.01% Reduce -3.9% 66,027 $2.4M
Wood Tarver Financial Group, LLC 0.74% Reduce -1.6% 63,528 $2.3M
Yarger Wealth Strategies, LLC 1.30% No change 62,214 $2.2M
AssuredPartners Investment Advisors, LLC 0.42% Reduce -3.9% 60,395 $2.2M
Wealth Alliance, LLC 0.25% No change 57,017 $2.0M
EP Wealth Advisors, LLC 0.02% Reduce -4.7% 54,910 $2.0M
Corrado Advisors, LLC 1.30% Reduce -0.7% 54,445 $1.9M
Weaver Capital Management LLC 0.50% Reduce -41.6% 52,242 $1.9M
Chris Bulman Inc 1.16% Reduce -4.8% 51,389 $1.8M
MAI Capital Management 0.01% Reduce -6.1% 51,023 $1.8M
Wealth Enhancement Advisory Services, LLC 0.00% Reduce -8.8% 50,303 $1.8M
ARS Wealth Advisors Group, LLC 0.25% Reduce -53.6% 50,232 $1.8M
Captrust Financial Advisors 0.00% No change 49,638 $1.8M
Lineweaver Wealth Advisors, LLC 0.30% No change 49,255 $1.8M
Harbour Investments, Inc. 0.05% Reduce -0.9% 48,176 $1.7M
Gill Capital Partners, LLC 0.58% Reduce -11.5% 47,085 $1.7M
Visionary Wealth Advisors 0.09% Reduce -2.9% 43,088 $1.5M
Susquehanna International Group, LLP 0.00% Add +90.7% 43,029 $1.5M
OneDigital Investment Advisors LLC 0.02% Reduce -2.6% 38,642 $1.4M
First Commonwealth Financial Corp 0.32% Reduce -0.7% 38,080 $1.4M
Stratos Wealth Advisors, LLC 0.07% Reduce -56.0% 37,853 $1.4M
Forvis Mazars Wealth Advisors, LLC 0.03% Reduce -19.1% 37,444 $1.3M
Advisory Alpha, LLC 0.04% Add +5.7% 36,945 $1.3M
Wealthquest Corp 0.11% Reduce -13.7% 36,587 $1.3M
Valmark Advisers, Inc. 0.02% Reduce -3.8% 36,210 $1.3M
BCGM Wealth Management, LLC 0.38% No change 34,774 $1.2M
Clear Point Advisors Inc. 1.09% Reduce -2.9% 33,931 $1.2M
DHJJ Financial Advisors, Ltd. 0.49% Reduce -10.5% 33,886 $1.2M
Patriot Financial Group Insurance Agency, LLC 0.16% Reduce -1.9% 33,413 $1.2M
Schulz Wealth, LTD. 0.85% No change 31,260 $1.1M
Townsquare Capital LLC 0.01% Reduce -0.8% 31,214 $1.1M
Vishria Bird Financial Group, LLC 0.37% No change 30,411 $1.1M
CoreCap Advisors, LLC 0.05% Reduce -72.2% 29,943 $1.1M
Quest 10 Wealth Builders, Inc. 1.15% Reduce -1.0% 29,723 $1.1M
CreativeOne Wealth, LLC 0.03% Reduce -32.3% 28,408 $1.0M
Weaver Consulting Group 0.29% Reduce -0.1% 27,076 $969K
Leigh Baldwin & Co., LLC 0.78% Reduce -2.5% 27,000 $967K
Mariner, LLC 0.00% No change 26,807 $960K
Allegiance Financial Group Advisory Services LLC 0.29% No change 26,681 $955K
Fragasso Financial Advisors Inc 0.07% Reduce -2.1% 25,190 $902K
Benjamin Edwards Inc. 0.01% Reduce -0.0% 24,494 $877K
Evermay Wealth Management LLC 0.11% No change 24,073 $862K
Beck Capital Management, LLC 0.25% Reduce -2.3% 24,004 $859K
MML Investors Services, LLC 0.00% Reduce -8.9% 22,750 $814K
Citadel Advisors 0.00% Add +205.8% 21,470 $769K
Focus Financial Network, Inc. 0.03% Reduce -11.9% 21,451 $768K
Chicago Partners Investment Group LLC 0.03% No change 21,260 $766K
Lakeridge Wealth Management LLC 0.38% No change 21,301 $763K
Bellwether Advisors, LLC 0.14% Reduce -2.6% 19,217 $688K
Palumbo Wealth Management LLC 0.22% No change 18,354 $657K
Steward Partners Investment Advisory, LLC 0.01% Reduce -1.4% 18,203 $652K
Cape Investment Advisory, Inc. 0.26% No change 18,039 $646K
Outlook Wealth Advisors, LLC 0.18% Reduce -13.2% 17,678 $633K
Kingsview Wealth Management, LLC 0.01% Reduce -5.5% 17,051 $610K
Siligmueller & Norvid Wealth Advisors LLC 0.25% No change 16,677 $597K
Main Street Financial Solutions, LLC 0.05% Reduce -1.0% 16,596 $594K
BCS Wealth Management 0.15% Reduce -10.0% 16,435 $588K
Jacobi Capital Management LLC 0.04% No change 15,671 $561K
RiverTree Advisors, LLC 0.37% No change 15,545 $557K
Cerity Partners LLC 0.00% Reduce -3.2% 15,300 $548K
AQR Capital Management 0.00% No change 15,299 $548K
Secure Asset Management, LLC 0.11% No change 15,180 $543K
Stephens Inc. 0.01% Reduce -5.8% 15,170 $543K
Arax Advisory Partners 0.03% No change 15,121 $541K
Smith Anglin Financial, LLC 0.06% No change 15,066 $539K
UBS Group AG 0.00% Add +1273.6% 14,917 $534K
Bedel Financial Consulting, Inc. 0.07% No change 14,508 $522K
Vantage Point Financial LLC 0.26% Reduce -1.2% 14,180 $508K
U.S. Capital Wealth Advisors, LLC 0.01% Add +0.8% 13,606 $487K
Diligent Investors, LLC 0.11% No change 13,008 $466K
Milestone Asset Management, LLC 0.10% Reduce -2.1% 12,858 $460K
Signaturefd, LLC 0.01% No change 12,461 $446K
Cornerstone Wealth Group, LLC 0.04% No change 12,432 $445K
Sequoia Financial Advisors, LLC 0.00% Reduce -46.1% 12,250 $439K
Orion Capital Management LLC 0.18% No change 12,200 $437K
Trek Financial, LLC 0.03% No change 12,197 $437K
FSA Advisors, Inc. 0.33% Add +1.4% 11,521 $412K
Retirement Planning Group, LLC 0.02% No change 11,267 $403K
Spire Wealth Management 0.01% Reduce -1.3% 11,165 $400K
WorthPointe, LLC 0.18% Reduce -24.2% 10,726 $384K
WealthPlan Investment Management, LLC 0.04% Reduce -0.5% 10,296 $369K
JPMorgan Chase & Co. 0.00% Add +4284.5% 10,172 $364K
NewEdge Advisors, LLC 0.00% No change 9,935 $356K
TFO Wealth Partners, LLC 0.07% New 9,873 $353K
Fiduciary Financial Group, LLC 0.08% No change 10,262 $353K
Blue Bell Private Wealth Management, LLC 0.07% Reduce -3.0% 9,688 $347K
Red Crane Wealth Management, LLC 0.33% No change 9,687 $347K
Advisory Services Network, LLC 0.01% Reduce -6.5% 9,494 $340K
Seros Financial, LLC 0.24% No change 9,082 $325K
Allworth Financial LP 0.00% Reduce -53.5% 9,009 $318K
Blair William & Co. 0.00% New 8,866 $317K
Valtinson Bruner Financial Planning LLC 0.11% No change 8,762 $314K
Hengehold Capital Management LLC 0.03% No change 8,700 $311K
Signature Estate & Investment Advisors LLC 0.01% No change 8,515 $305K
McAdam, LLC 0.02% No change 8,495 $304K
Integrity Financial Corp 0.16% Reduce -13.1% 7,918 $283K
Retirement Income Solutions, Inc. 0.06% No change 7,838 $281K
Drive Wealth Management, LLC 0.06% No change 7,673 $275K
Atria Wealth Solutions, Inc. 0.00% Reduce -10.1% 7,673 $275K
Nations Financial Group Inc, /Ia/ 0.02% No change 7,465 $267K
Cypress Financial Planning LLC 0.10% Reduce -1.8% 7,383 $264K
Independent Financial Group, LLC 0.01% No change 7,178 $257K
Creative Planning 0.00% New 6,822 $244K
Jane Street Group, LLC 0.00% Reduce -70.5% 6,813 $244K
NWF Advisory Services Inc. 0.03% New 6,700 $240K
Keystone Wealth Services, LLC 0.06% No change 6,346 $227K
AdvisorNet Financial, Inc 0.02% No change 6,344 $227K
Sigma Planning Corp 0.01% Reduce -40.4% 6,344 $227K
Arete Wealth Advisors, LLC 0.02% No change 6,318 $226K
JDM Financial Group LLC 0.11% No change 6,290 $225K
Capital Analysts, LLC 0.01% Reduce -49.6% 6,287 $225K
Foundations Investment Advisors, LLC 0.00% Reduce -34.9% 6,148 $220K
CRA Financial Services, LLC 0.04% No change 6,125 $219K
KMG Fiduciary Partners, LLC 0.02% No change 6,096 $218K
Avantax Advisory Services, Inc. 0.00% Reduce -3.1% 5,989 $214K
Axxcess Wealth Management, LLC 0.01% New 5,941 $213K
Cardinal Point Capital Management ULC 0.02% No change 5,600 $200K
Creative Financial Designs Inc. 0.02% Reduce -47.8% 5,271 $189K
Keystone Global Partners, LLC 0.12% — 4,697 $168K
Coldstream Capital Management Inc. 0.00% Reduce -36.2% 4,672 $167K
Principal Securities, Inc. 0.00% No change 3,765 $135K
Private Trust Co. NA 0.01% No change 3,438 $123K
Royal Bank of Canada 0.00% New 2,822 $101K
Continuum Advisory, LLC 0.01% No change 2,789 $100K
Financial Network Wealth Advisors LLC 0.11% No change 2,371 $85K
Comerica Bank 0.00% No change 2,000 $72K
Wagner Wealth Management, LLC 0.02% No change 1,800 $64K
NorthRock Partners, LLC 0.00% New 1,742 $62K
Wells Fargo & Company 0.00% New 1,700 $61K
City Holding Co. 0.01% Reduce -4.4% 1,507 $54K
BigSur Wealth Management LLC 0.01% No change 1,500 $54K
Stonebridge Financial Group, LLC 0.00% Reduce -19.6% 1,299 $47K
Bernard Wealth Management Corp. 0.02% No change 1,217 $44K
Capital Investment Advisory Services, LLC 0.00% Reduce -3.5% 1,000 $36K
Hazlett, Burt & Watson, Inc. 0.02% No change 950 $34K
Farther Finance Advisors, LLC 0.00% Add +79.0% 510 $18K
Barclays PLC 0.00% Add +10.0% 330 $12K
Runnymede Capital Advisors, Inc. 0.01% No change 240 $9K
Rothschild Investment LLC 0.00% No change 200 $7K
Morgan Stanley 0.00% No change 174 $6K
Noble Wealth Management PBC 0.00% No change 125 $4K
Assetmark, Inc. 0.00% No change 92 $3K
Larson Financial Group LLC 0.00% No change 13 $465

"% of holder's portfolio" is PMAY's weight in each manager's 13F, not the share of Innovator U.S. Equity Power the manager owns.