Ameritas Advisory Services, LLC
In its 13F for Q2 2024 (holdings as of June 30, 2024, filed July 29, 2024), Ameritas Advisory Services, LLC reported 895 stock positions worth $2.7 billion. Its top holding was Apple (AAPL) at 3.2% of the portfolio, followed by Invesco QQQ Trust Series 1 (QQQ, 3.2%) and Schwab US DVD Equity ETF (SCHD, 2.5%). Compared with Q1 2024, it opened 62 new positions, sold out of 38, added to 502 and reduced 275. The biggest buy was Nvidia (NVDA, shares +19%) and the biggest sale Schwab US DVD Equity ETF (SCHD, shares −1%).
- Most Recent 13F
- Q2 2026
- Location
- Lincoln, NE
- CIK
- 0001901275
- Portfolio Value
- $2.7B (Q2 2024)
- SEC Filing
- 0001901275-24-000011 ↗ filed Jul 29, 2024
Holdings Value
Holdings 895 stocks · $2.7B
| AAPL Apple Inc. | 3.24% | 407,769 | $85.9M | Reduce -11.8% |
| QQQ Invesco QQQ Trust Series 1 | 3.16% | 175,088 | $83.9M | Add +0.6% |
| SCHD Schwab US DVD Equity ETF | 2.54% | 865,824 | $67.3M | Reduce -1.5% |
| IHDG Wisdomtree International Hed | 2.03% | 1,179,321 | $53.8M | Add +12.3% |
| IVV iShares Core S&P 500 ETF | 1.88% | 91,238 | $49.9M | Add +6.8% |
| SPYG SS SPDR P S&P 500 Growth ETF | 1.70% | 564,103 | $45.2M | Add +6.3% |
| QUAL iShares MSCI USA Quality Fac | 1.59% | 246,385 | $42.1M | Add +15.8% |
| AGOX Adaptive Alpha Opportunities | 1.56% | 1,485,976 | $41.4M | Add +12.6% |
| IJH iShares Core S&P Midcap ETF | 1.50% | 681,606 | $39.9M | Add +3.1% |
| MTUM iShares MSCI USA Momentum Fa | 1.46% | 198,184 | $38.6M | Reduce -1.3% |
| FDRR Fidelity Div ETF Rise Rates | 1.44% | 789,392 | $38.1M | Add +8.8% |
| MSFT Microsoft Corp. | 1.42% | 84,346 | $37.7M | Add +2.5% |
| SPY SS SPDR S&P 500 ETF Trust-US | 1.28% | 62,554 | $34.0M | Add +3.6% |
| JPST JPMorgan Ultra-Short Income | 1.22% | 638,669 | $32.2M | Reduce -8.6% |
| SRLN SS Blackstone Sr Loan ETF | 1.14% | 723,041 | $30.2M | Add +5.5% |
| VGIT Vanguard Intermediate-Term T | 1.09% | 494,946 | $28.8M | Reduce -4.5% |
| NVDA Nvidia Corp. | 1.09% | 233,096 | $28.8M | Add +18.5% |
| AMZN Amazon.com Inc. | 1.05% | 144,223 | $27.9M | Add +3.2% |
| STPZ PIMCO 1-5 Year US Tips Index | 1.03% | 526,793 | $27.2M | Reduce -14.2% |
| FBND Fidelity Total Bond ETF | 0.94% | 555,675 | $25.0M | Add +24.8% |
| BRK.B Berkshire Hathaway Inc. Class B | 0.88% | 57,459 | $23.4M | Add +3.0% |
| VOO Vanguard S&P 500 ETF | 0.87% | 46,371 | $23.2M | Add +18.7% |
| GSY Invesco Ultra Short Duration filed as POWERSHARES ACTIVELY MANAGED | 0.86% | 456,700 | $22.8M | Reduce -2.0% |
| VTV Vanguard Mrngstr Val ETF-Aui | 0.85% | 140,783 | $22.6M | Add +3.6% |
| VIG Vanguard Dividend Apprec ETF | 0.80% | 116,745 | $21.3M | Reduce -5.5% |
| JQUA JPMorgan US Quality Factor | 0.79% | 394,355 | $20.9M | Add +4.9% |
| IWF iShares Russell 1000 Growth | 0.79% | 57,243 | $20.9M | Add +5.5% |
| IVW iShares S&P 500 Growth ETF | 0.73% | 209,282 | $19.4M | Reduce -4.0% |
| JAAA Janus Henderson Aaa Clo ETF | 0.70% | 363,107 | $18.5M | Add +85.5% |
| VTI VG Morningstar TS MKT ETF-US | 0.68% | 67,475 | $18.1M | Add +9.3% |
| XLK SS Technology Select Sector | 0.65% | 76,493 | $17.3M | Reduce -2.5% |
| IJR iShares Core S&P Small-Cap E | 0.60% | 150,395 | $16.0M | Add +2.7% |
| IOO iShares Global 100 ETF | 0.59% | 162,915 | $15.7M | Add +5.4% |
| VUG Vanguard Mrngstar GR ETF-Sui | 0.58% | 41,035 | $15.3M | Add +3.0% |
| FDLO Fidelity Low Volat Fact ETF | 0.56% | 262,221 | $15.0M | Reduce -2.1% |
| VB Vanguard Most SM-Cap ETF-Usd | 0.54% | 65,987 | $14.4M | Add +46.6% |
| IUSV iShares Core S&P U.S. Value | 0.54% | 162,791 | $14.3M | Add +23.4% |
| IQLT iShares MSCI International Q | 0.52% | 352,211 | $13.8M | Add +6.8% |
| DIA SS SPDR Dow Jones Indus Avg filed as SPDR DOW JONES INDL AVERAGE | 0.52% | 34,954 | $13.7M | Add +3.6% |
| XLE SS Energy Select Sector | 0.51% | 149,266 | $13.6M | Add +4.7% |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | 0.51% | 56,163 | $13.6M | Reduce -1.3% |
| DSI iShares ESG MSCI KLD 400 ETF | 0.51% | 130,814 | $13.6M | Add +4.7% |
| VYM Vanguard High DVD Yield ETF | 0.50% | 110,994 | $13.2M | Add +5.3% |
| XLRE SS Real Estate Select Sector | 0.50% | 341,976 | $13.1M | Add +5.1% |
| LLY Eli Lilly & Co. | 0.49% | 14,453 | $13.1M | Add +8.9% |
| GOOG Alphabet Inc. Class C | 0.48% | 70,051 | $12.8M | Add +1.9% |
| TSLA Tesla Inc. | 0.48% | 64,201 | $12.7M | Add +3.7% |
| HEQT Simplify Hedged Equity ETF | 0.44% | 424,418 | $11.7M | Add +1.0% |
| PAVE Global X US Infrastructure | 0.44% | 314,261 | $11.6M | Add +19.0% |
| FIXD First Trust Smith Opportunis | 0.43% | 266,970 | $11.5M | Reduce -17.7% |
| CGGR Cap Group Growth Equity | 0.40% | 319,822 | $10.5M | Add +34.3% |
| NULV Nuveen ESG Large-Cap Val ETF | 0.38% | 269,463 | $10.2M | Add +4.5% |
| PULS Pgim Ultra Short Bond ETF | 0.37% | 198,426 | $9.9M | Add +28.0% |
| LMBS First Trust Low Duration Opp | 0.37% | 201,542 | $9.7M | Reduce -4.2% |
| JPM JPMorgan Chase & Co. | 0.36% | 47,276 | $9.6M | Reduce -0.9% |
| FTHI Fthi/First Trust Exchange-TR | 0.35% | 407,783 | $9.2M | Add +2.1% |
| SMH Vaneck Semiconductor ETF | 0.34% | 34,383 | $9.0M | Add +44.0% |
| AVGO Broadcom Inc. | 0.33% | 5,521 | $8.9M | Add +1.0% |
| GLD SPDR Gold Shares | 0.33% | 40,635 | $8.7M | Add +6.6% |
| DGRW Wisdomtree U.S. Quality Divi | 0.32% | 110,339 | $8.6M | Reduce -1.9% |
| GOOGL Alphabet Inc. Class A | 0.32% | 46,276 | $8.4M | Add +0.6% |
| RDVY First Trust Rising Dividend | 0.32% | 153,861 | $8.4M | Reduce -0.1% |
| UCON First Trust Smith Unconstrai | 0.32% | 343,507 | $8.4M | Add +17.7% |
| CGDV Cap Group Dividend Value filed as CAPITAL GROUP DIVIDEND VALUE | 0.31% | 252,110 | $8.3M | Add +40.2% |
| UPS United Parcel Service Class B | 0.31% | 60,131 | $8.2M | Reduce -2.1% |
| XOM Exxon Mobil Corp. | 0.31% | 70,885 | $8.2M | Add +25.6% |
| VDE Vanguard Energy ETF | 0.30% | 63,248 | $8.1M | Add +4.4% |
| FBT First Trust Nyse Arca Biotec | 0.29% | 50,431 | $7.8M | Add +3.8% |
| NUSC Nuveen ESG Small-Cap ETF | 0.29% | 194,638 | $7.7M | Reduce -35.2% |
| FTCS First Trust Capital Strength | 0.29% | 90,776 | $7.6M | Reduce -1.9% |
| JEPI JPMorgan Equity Premium Inco | 0.29% | 134,010 | $7.6M | Add +26.3% |
| PG The Procter & Gamble Co. | 0.28% | 45,795 | $7.6M | Add +0.7% |
| QLTA iShares Aaa - A Rated Corpor | 0.27% | 155,232 | $7.3M | Reduce -3.9% |
| DBEM Xtrackers MSCI Emerging Mark | 0.27% | 289,287 | $7.2M | Add +1.5% |
| META Meta Platforms Inc. Class A | 0.27% | 14,225 | $7.2M | Add +10.4% |
| WMT Walmart Inc. | 0.27% | 105,620 | $7.2M | Add +9.2% |
| BIL SS SPDR BB 1-3M T-Bill ETF | 0.27% | 76,578 | $7.0M | Reduce -7.9% |
| JMUB JPMorgan Municipal ETF | 0.26% | 137,894 | $6.9M | Reduce -1.2% |
| SDY SS SPDR S&P Dividend ETF | 0.26% | 54,075 | $6.9M | Reduce -0.3% |
| VGT Vanguard Info Tech ETF | 0.26% | 11,836 | $6.8M | Add +8.5% |
| AVUV Avantis US Small Cap Value | 0.26% | 75,758 | $6.8M | Add +19.6% |
| MXI iShares Global Materials ETF | 0.25% | 78,792 | $6.7M | Add +1.4% |
| MRK Merck & Co. Inc. | 0.24% | 52,472 | $6.5M | Add +4.3% |
| RSPS Invesco S&P 500 Equal Weight | 0.24% | 211,059 | $6.5M | Add +3.0% |
| PAAA Pgim Aaa Clo ETF | 0.23% | 121,133 | $6.2M | New |
| COWZ Pacer US Cash Cows 100 ETF | 0.23% | 113,003 | $6.2M | Add +65.3% |
| FAN First Trust Global Wind Ener | 0.23% | 377,089 | $6.1M | Add +3.1% |
| CAT Caterpillar Inc. | 0.23% | 18,339 | $6.1M | Add +1.8% |
| MGK Vngrd Mrgstr MG CP GR ETF-Ui | 0.23% | 19,300 | $6.1M | Add +23.0% |
| BA The Boeing Co. | 0.23% | 33,170 | $6.0M | Add +1.0% |
| FVD First Trust Value Line DVD | 0.23% | 148,032 | $6.0M | Reduce -33.5% |
| QQQM Invesco Nasdaq 100 ETF | 0.23% | 30,585 | $6.0M | Add +20.6% |
| SCHG Schwab US Large-Cap Growth | 0.23% | 59,636 | $6.0M | Add +43.8% |
| BUFR FT Vest Lad Buffervetf-Usd I | 0.23% | 207,744 | $6.0M | Add +41.6% |
| VHT Vanguard Health Care ETF | 0.22% | 22,097 | $5.9M | Add +1.2% |
| USMV iShares MSCI USA Min Vol Fac | 0.22% | 69,653 | $5.8M | Add +13.8% |
| IWD iShares Russell 1000 Value E | 0.22% | 33,439 | $5.8M | Add +7.2% |
| RSP Invesco S&P 500 Equal Weight | 0.22% | 35,505 | $5.8M | Add +6.3% |
| QGRO American Century US Quality | 0.22% | 66,694 | $5.7M | Add +1.1% |
| V Visa Inc. Class A | 0.22% | 21,744 | $5.7M | Add +2.9% |
Other holdings (2): bonds, preferreds, convertibles and warrants · $914K (not counted above)
| Security | Class | Shares / Principal | Value | Change |
|---|---|---|---|---|
| BANK OF AMERICA CORP (BAC 7.25 PERP L) | 7.25%CNV PFD L | 570 | $682K | No change |
| WELLS FARGO & COMPANY (WFC 7.5 PERP L) | PERP PFD CNV A | 195 | $232K | No change |
Total filed on the 13F, all lines: $2.7B.
Portfolio Sells Q1 2024 → Q2 2024
| SCHD Schwab US DVD Equity ETF | Reduce -1.5% | 2.54% | −0.34 |
| STPZ PIMCO 1-5 Year US Tips Index | Reduce -14.2% | 1.03% | −0.28 |
| JPST JPMorgan Ultra-Short Income | Reduce -8.6% | 1.22% | −0.24 |
| NUSC Nuveen ESG Small-Cap ETF | Reduce -35.2% | 0.29% | −0.23 |
| BSV Vanguard Short-Term Bond ETF | Reduce -72.6% | 0.06% | −0.18 |
| VGIT Vanguard Intermediate-Term T | Reduce -4.5% | 1.09% | −0.16 |
| FVD First Trust Value Line DVD | Reduce -33.5% | 0.23% | −0.15 |
| FIXD First Trust Smith Opportunis | Reduce -17.7% | 0.43% | −0.15 |
| LQD Ishr Ibx Usd Invgd CB ETF-Ui | Reduce -83.7% | 0.02% | −0.13 |
| FLOT iShares Floating Rate Bond E | Sold out | 0.00% | −0.13 |
| QQEW First TR Nasdaq-100 Sel Eq | Reduce -91.2% | 0.01% | −0.12 |
| VIG Vanguard Dividend Apprec ETF | Reduce -5.5% | 0.80% | −0.11 |
| SLYV SS SPDR S&P 600 SC Val ETF | Reduce -70.3% | 0.04% | −0.11 |
| GSY Invesco Ultra Short Duration | Reduce -2.0% | 0.86% | −0.10 |
| MTUM iShares MSCI USA Momentum Fa | Reduce -1.3% | 1.46% | −0.09 |
| PXD Pioneer Natural Resources Co. | Sold out | 0.00% | −0.08 |
| DNL Wisdmtree GB Ex-US QL GR-Usd | Reduce -42.3% | 0.08% | −0.07 |
| PJAN Innovator U.S. Equity Power | Reduce -34.1% | 0.11% | −0.07 |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | Reduce -1.3% | 0.51% | −0.07 |
| UJAN Innovator U.S. Equity Ultra | Sold out | 0.00% | −0.07 |
| UPS United Parcel Service Class B | Reduce -2.1% | 0.31% | −0.07 |
| SLYG SS SPDR S&P 600 SC GR ETF | Reduce -45.5% | 0.06% | −0.06 |
| MINT PIMCO Enhanced Short Maturit | Reduce -41.7% | 0.07% | −0.06 |
| TFLO iShares Treasury Floating Ra | Reduce -39.4% | 0.07% | −0.06 |
| LMBS First Trust Low Duration Opp | Reduce -4.2% | 0.37% | −0.05 |
| BIL SS SPDR BB 1-3M T-Bill ETF | Reduce -7.9% | 0.27% | −0.05 |
| FDLO Fidelity Low Volat Fact ETF | Reduce -2.1% | 0.56% | −0.05 |
| WIX Wix.com Ltd. | Sold out | 0.00% | −0.05 |
| CEMB iShares JP Morgan Em Corpora | Reduce -43.4% | 0.05% | −0.04 |
| F Ford Motor Co. | Reduce -53.3% | 0.03% | −0.04 |
| QLTA iShares Aaa - A Rated Corpor | Reduce -3.9% | 0.27% | −0.04 |
| NOBL Proshares S&P 500 Dividend A | Reduce -16.4% | 0.11% | −0.04 |
| AAPL Apple Inc. | Reduce -11.8% | 3.24% | −0.04 |
| NOW ServiceNow Inc. | Sold out | 0.00% | −0.04 |
| XMHQ Invesco S&P Midcap Qual ETF | Reduce -1.8% | 0.14% | −0.04 |
| CHTR Charter Communications Inc. Class A | Sold out | 0.00% | −0.04 |
| CVX Chevron Corp. | Reduce -5.2% | 0.21% | −0.04 |
| RDVY First Trust Rising Dividend | Reduce -0.1% | 0.32% | −0.04 |
| IEFA iShares Core MSCI Eafe ETF | Reduce -17.6% | 0.10% | −0.04 |
| EFG iShares MSCI Eafe Growth ETF | Reduce -7.3% | 0.17% | −0.03 |
| AOM iShares Core 40/60 Moderate | Reduce -16.9% | 0.11% | −0.03 |
| HII Huntington Ingalls Industrie | Reduce -0.0% | 0.12% | −0.03 |
| P Everpure Inc. Class A | Reduce -81.4% | 0.01% | −0.03 |
| FTCS First Trust Capital Strength | Reduce -1.9% | 0.29% | −0.03 |
| SDY SS SPDR S&P Dividend ETF | Reduce -0.3% | 0.26% | −0.03 |
| VBK Van Morst SML-Cap Gro-Usd Inc. | Reduce -25.7% | 0.06% | −0.03 |
| ABBV Abbvie Inc. | Reduce -7.7% | 0.16% | −0.03 |
| DGRW Wisdomtree U.S. Quality Divi | Reduce -1.9% | 0.32% | −0.03 |
| JMUB JPMorgan Municipal ETF | Reduce -1.2% | 0.26% | −0.03 |
| CGW Invesco S&P Global Water Ind | Reduce -44.9% | 0.03% | −0.03 |
Portfolio Buys Q1 2024 → Q2 2024
| NVDA Nvidia Corp. | Add +18.5% | 1.09% | +0.38 |
| JAAA Janus Henderson Aaa Clo ETF | Add +85.5% | 0.70% | +0.29 |
| PAAA Pgim Aaa Clo ETF | New | 0.23% | +0.23 |
| AGOX Adaptive Alpha Opportunities | Add +12.6% | 1.56% | +0.17 |
| DYNF Ishrs US E F R A ETF-Usd Inc. | New | 0.16% | +0.16 |
| QUAL iShares MSCI USA Quality Fac | Add +15.8% | 1.59% | +0.15 |
| CAVA Cava Group Inc. | Add +317.1% | 0.17% | +0.14 |
| RWL Invesco S&P 500 Revenue ETF | Add +565.3% | 0.16% | +0.13 |
| CGSD Cap Group Short Duration | New | 0.13% | +0.13 |
| VB Vanguard Most SM-Cap ETF-Usd | Add +46.6% | 0.54% | +0.13 |
| SMH Vaneck Semiconductor ETF | Add +44.0% | 0.34% | +0.12 |
| VOO Vanguard S&P 500 ETF | Add +18.7% | 0.87% | +0.12 |
| LQDH iShares Int Hedg Corp. BD ETF | New | 0.12% | +0.12 |
| ECOW Pacer Emerging Markets Cash | New | 0.12% | +0.12 |
| FBND Fidelity Total Bond ETF | Add +24.8% | 0.94% | +0.12 |
| SPYG SS SPDR P S&P 500 Growth ETF | Add +6.3% | 1.70% | +0.11 |
| SPYM Ste STR SPDR PT S&P 500 ETF | Add +161.6% | 0.17% | +0.10 |
| BIV Vanguard Intermediate-Term B | Add +120.2% | 0.20% | +0.10 |
| CGGR Cap Group Growth Equity | Add +34.3% | 0.40% | +0.09 |
| IVV iShares Core S&P 500 ETF | Add +6.8% | 1.88% | +0.09 |
| PTNQ Pacer Trendpilot 100 ETF | New | 0.08% | +0.08 |
| JMEE JPM Sma & Mid Cap En Eq Et-U | New | 0.08% | +0.08 |
| CGBL Cap Group Core Balanced | Add +539.7% | 0.10% | +0.08 |
| FTQI First Trust Nasdaq Buywrite | Add +103.0% | 0.17% | +0.08 |
| BOXX Alpha Architect 1-3 MNTH Box | Add +680.4% | 0.09% | +0.08 |
| LLY Eli Lilly & Co. | Add +8.9% | 0.49% | +0.08 |
| COWZ Pacer US Cash Cows 100 ETF | Add +65.3% | 0.23% | +0.07 |
| CGDV Cap Group Dividend Value | Add +40.2% | 0.31% | +0.07 |
| SCHG Schwab US Large-Cap Growth | Add +43.8% | 0.23% | +0.07 |
| FJUN FT Vest US Equity Buff ETF-J | Add +309.0% | 0.09% | +0.07 |
| UAPR Innovator U.S. Equity Ultra | New | 0.07% | +0.07 |
| QQQ Invesco QQQ Trust Series 1 | Add +0.6% | 3.16% | +0.06 |
| PAPR Innovator U.S. Equity Power | New | 0.06% | +0.06 |
| IUSV iShares Core S&P U.S. Value | Add +23.4% | 0.54% | +0.06 |
| PYLD PIMCO Multisector Bond Actv | New | 0.06% | +0.06 |
| HELO JPMorgan Hedged Equity ETF | Add +97.4% | 0.13% | +0.06 |
| BUFR FT Vest Lad Buffervetf-Usd I | Add +41.6% | 0.23% | +0.06 |
| IWF iShares Russell 1000 Growth | Add +5.5% | 0.79% | +0.06 |
| PULS Pgim Ultra Short Bond ETF | Add +28.0% | 0.37% | +0.06 |
| TLT iShares 20+ Year Treasury BD | Add +140.9% | 0.10% | +0.05 |
| VRT Vertiv Holdings Co. Class A | New | 0.05% | +0.05 |
| GBTC Grayscale Bitcoin Trust ETF | New | 0.05% | +0.05 |
| MGK Vngrd Mrgstr MG CP GR ETF-Ui | Add +23.0% | 0.23% | +0.05 |
| AVGO Broadcom Inc. | Add +1.0% | 0.33% | +0.05 |
| CGXU Cap Group Intl Focus | Add +88.1% | 0.11% | +0.05 |
| HEFA Isha Curr Hedged MSCI Eafe | New | 0.05% | +0.05 |
| CLOA iShares Aaa Clo Act ETF-Usdi | New | 0.04% | +0.04 |
| MSFT Microsoft Corp. | Add +2.5% | 1.42% | +0.04 |
| FDRR Fidelity Div ETF Rise Rates | Add +8.8% | 1.44% | +0.04 |
| BOND PIMCO Active Bond Exchange-T | Add +194.1% | 0.07% | +0.04 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 1,934 | $4.9B | AAPL, JAAA, SPYG, IVV, IWF |
| Q1 2026 | 1,073 | $2.6B | AAPL, JAAA, IHDG, QQQ, VOO |
| Q4 2025 | 924 | $2.7B | AAPL, QQQ, IHDG, JAAA, SPYG |
| Q3 2025 | 2,098 | $1.5B | QQQ, IVV, AAPL, IWF, MSFT |
| Q2 2025 | 2,829 | $1.9B | IHDG, SPYG, JAAA, IWF, QQQ |
| Q1 2025 | 856 | $2.5B | IHDG, QQQ, SPYG, QUAL, JAAA |
| Q4 2024 | 870 | $2.9B | AAPL, QQQ, IHDG, SPYG, IVV |
| Q3 2024 | 843 | $2.3B | IHDG, QQQ, SCHD, SPYG, QUAL |
| Q2 2024 | 895 | $2.7B | AAPL, QQQ, SCHD, IHDG, IVV |
| Q1 2024 | 870 | $2.4B | AAPL, QQQ, SCHD, IHDG, IVV |