Ameritas Advisory Services, LLC
In its 13F for Q1 2024 (holdings as of March 31, 2024, filed May 14, 2024), Ameritas Advisory Services, LLC reported 870 stock positions worth $2.4 billion. Its top holding was Apple (AAPL) at 3.3% of the portfolio, followed by Invesco QQQ Trust Series 1 (QQQ, 3.1%) and Schwab US DVD Equity ETF (SCHD, 2.9%). Compared with Q4 2023, it opened 247 new positions, sold out of 49, added to 430 and reduced 191. The biggest buy was Apple (AAPL, shares +190%) and the biggest sale SS SPDR BB 1-3M T-Bill ETF (BIL, shares −91%).
- Most Recent 13F
- Q2 2026
- Location
- Lincoln, NE
- CIK
- 0001901275
- Portfolio Value
- $2.4B (Q1 2024)
- SEC Filing
- 0001901275-24-000009 ↗ filed May 14, 2024
Holdings Value
Holdings 870 stocks · $2.4B
| AAPL Apple Inc. | 3.28% | 462,354 | $79.6M | Add +190.2% |
| QQQ Invesco QQQ Trust Series 1 | 3.10% | 174,084 | $75.2M | Add +39.4% |
| SCHD Schwab US DVD Equity ETF | 2.88% | 878,746 | $69.8M | Add +53.5% |
| IHDG Wisdomtree International Hed | 1.99% | 1,050,319 | $48.3M | Add +46.8% |
| IVV iShares Core S&P 500 ETF | 1.80% | 85,437 | $43.6M | Add +29.4% |
| IJH iShares Core S&P Midcap ETF | 1.62% | 661,207 | $39.4M | Add +12.5% |
| SPYG SS SPDR P S&P 500 Growth ETF | 1.59% | 530,411 | $38.6M | Add +26.9% |
| MTUM iShares MSCI USA Momentum Fa | 1.54% | 200,869 | $37.4M | Add +8.1% |
| JPST JPMorgan Ultra-Short Income | 1.45% | 698,847 | $35.3M | Add +442.9% |
| QUAL iShares MSCI USA Quality Fac | 1.44% | 212,670 | $34.9M | Add +25.3% |
| AGOX Adaptive Alpha Opportunities | 1.39% | 1,319,520 | $33.8M | Add +75.5% |
| FDRR Fidelity Div ETF Rise Rates | 1.39% | 725,841 | $33.8M | Add +39.3% |
| MSFT Microsoft Corp. | 1.38% | 82,322 | $33.4M | Add +26.7% |
| STPZ PIMCO 1-5 Year US Tips Index | 1.30% | 613,628 | $31.6M | Add +14.4% |
| SPY SS SPDR S&P 500 ETF Trust-US | 1.27% | 60,396 | $30.8M | Add +46.0% |
| VGIT Vanguard Intermediate-Term T | 1.25% | 518,239 | $30.3M | Add +16.2% |
| SRLN SS Blackstone Sr Loan ETF | 1.19% | 685,079 | $28.8M | Add +32.9% |
| AMZN Amazon.com Inc. | 1.06% | 139,715 | $25.6M | Add +39.3% |
| GSY Invesco Ultra Short Duration | 0.96% | 465,862 | $23.2M | Add +17.3% |
| BRK.B Berkshire Hathaway Inc. Class B | 0.94% | 55,780 | $22.9M | Add +46.1% |
| VIG Vanguard Dividend Apprec ETF | 0.91% | 123,517 | $22.2M | Add +42.3% |
| VTV Vanguard Mrngstr Val ETF-Aui | 0.89% | 135,878 | $21.6M | Reduce -2.9% |
| FBND Fidelity Total Bond ETF | 0.83% | 445,178 | $20.1M | Add +76.6% |
| JQUA JPMorgan US Quality Factor | 0.79% | 376,045 | $19.1M | Add +384.8% |
| VOO Vanguard S&P 500 ETF | 0.75% | 39,052 | $18.3M | Add +40.6% |
| IVW iShares S&P 500 Growth ETF | 0.75% | 218,069 | $18.1M | Add +52.5% |
| IWF iShares Russell 1000 Growth | 0.73% | 54,283 | $17.7M | Add +17.3% |
| NVDA Nvidia Corp. | 0.71% | 19,671 | $17.2M | Add +31.8% |
| XLK SS Technology Select Sector | 0.67% | 78,442 | $16.2M | Reduce -1.4% |
| IJR iShares Core S&P Small-Cap E | 0.65% | 146,497 | $15.8M | Add +31.1% |
| VTI VG Morningstar TS MKT ETF-US | 0.65% | 61,761 | $15.7M | Add +72.3% |
| FDLO Fidelity Low Volat Fact ETF | 0.61% | 267,962 | $14.8M | Add +90.2% |
| FIXD First Trust Smith Opportunis | 0.58% | 324,428 | $14.1M | Add +214.3% |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | 0.58% | 56,902 | $14.1M | Add +7.7% |
| IOO iShares Global 100 ETF | 0.57% | 154,527 | $13.7M | Add +53.9% |
| VUG Vanguard Mrngstar GR ETF-Sui | 0.56% | 39,823 | $13.5M | Reduce -36.0% |
| XLE SS Energy Select Sector | 0.55% | 142,555 | $13.3M | Add +85.7% |
| DIA SS SPDR Dow Jones Indus Avg filed as SPDR DOW JONES INDL AVERAGE | 0.54% | 33,744 | $13.0M | Add +64.2% |
| XLRE SS Real Estate Select Sector | 0.53% | 325,306 | $12.9M | Add +5.7% |
| IQLT iShares MSCI International Q | 0.52% | 329,753 | $12.7M | Add +277.2% |
| DSI iShares ESG MSCI KLD 400 ETF | 0.52% | 124,977 | $12.6M | Add +38.4% |
| VYM Vanguard High DVD Yield ETF | 0.52% | 105,354 | $12.6M | Add +17.4% |
| NUSC Nuveen ESG Small-Cap ETF | 0.51% | 300,351 | $12.5M | Reduce -6.7% |
| IUSV iShares Core S&P U.S. Value | 0.48% | 131,894 | $11.6M | Add +128.4% |
| GOOG Alphabet Inc. Class C | 0.47% | 68,741 | $11.4M | Add +61.3% |
| TSLA Tesla Inc. | 0.46% | 61,936 | $11.1M | Add +115.5% |
| HEQT Simplify Hedged Equity ETF | 0.45% | 420,073 | $11.0M | Add +359.3% |
| PAVE Global X US Infrastructure | 0.43% | 264,060 | $10.5M | Add +62.2% |
| LLY Eli Lilly & Co. | 0.42% | 13,270 | $10.1M | Add +16.8% |
| LMBS First Trust Low Duration Opp | 0.42% | 210,320 | $10.1M | Add +5.9% |
| NULV Nuveen ESG Large-Cap Val ETF | 0.41% | 257,974 | $10.0M | Add +65.4% |
| VB Vanguard Most SM-Cap ETF-Usd | 0.41% | 44,998 | $10.0M | Add +84.2% |
| JAAA Janus Henderson Aaa Clo ETF | 0.41% | 195,704 | $9.9M | Add +177.0% |
| JPM JPMorgan Chase & Co. | 0.38% | 47,694 | $9.3M | Add +47.3% |
| FVD First Trust Value Line DVD | 0.38% | 222,512 | $9.2M | Add +71.6% |
| UPS United Parcel Service Class B | 0.38% | 61,435 | $9.1M | Add +532.6% |
| FTHI Fthi/First Trust Exchange-TR | 0.37% | 399,226 | $8.9M | Add +102.5% |
| RDVY First Trust Rising Dividend | 0.35% | 153,953 | $8.6M | Add +19.9% |
| DGRW Wisdomtree U.S. Quality Divi | 0.35% | 112,529 | $8.6M | Add +43.3% |
| VDE Vanguard Energy ETF | 0.33% | 60,599 | $8.0M | Reduce -50.1% |
| GLD SPDR Gold Shares | 0.33% | 38,114 | $7.9M | Add +42.6% |
| FTCS First Trust Capital Strength | 0.32% | 92,558 | $7.7M | Add +4.3% |
| PULS Pgim Ultra Short Bond ETF | 0.32% | 155,049 | $7.7M | Add +2250.3% |
| QLTA iShares Aaa - A Rated Corpor | 0.32% | 161,443 | $7.7M | Add +15.7% |
| BIL SS SPDR BB 1-3M T-Bill ETF | 0.31% | 83,155 | $7.6M | Reduce -90.9% |
| FBT First Trust Nyse Arca Biotec | 0.31% | 48,603 | $7.5M | Add +2.7% |
| CGGR Cap Group Growth Equity | 0.31% | 238,087 | $7.4M | Add +736.6% |
| PG The Procter & Gamble Co. | 0.31% | 45,472 | $7.4M | Add +15.9% |
| INTC Intel Corp. | 0.30% | 172,658 | $7.4M | Add +980.2% |
| GOOGL Alphabet Inc. Class A | 0.30% | 45,989 | $7.3M | Add +24.5% |
| UCON First Trust Smith Unconstrai | 0.30% | 291,826 | $7.2M | Add +79.4% |
| SDY SS SPDR S&P Dividend ETF | 0.29% | 54,224 | $7.0M | Add +24.0% |
| AVGO Broadcom Inc. | 0.29% | 5,465 | $7.0M | Add +77.3% |
| JMUB JPMorgan Municipal ETF | 0.29% | 139,612 | $7.0M | Add +360.3% |
| MXI iShares Global Materials ETF | 0.29% | 77,685 | $6.9M | Add +1.5% |
| DBEM Xtrackers MSCI Emerging Mark | 0.28% | 284,905 | $6.9M | Add +51.7% |
| RSPS Invesco S&P 500 Equal Weight | 0.28% | 204,813 | $6.7M | Add +11.7% |
| XOM Exxon Mobil Corp. | 0.27% | 56,415 | $6.6M | Add +46.5% |
| MRK Merck & Co. Inc. | 0.27% | 50,313 | $6.5M | Add +20.9% |
| CAT Caterpillar Inc. | 0.26% | 18,020 | $6.3M | Reduce -3.6% |
| BA The Boeing Co. | 0.25% | 32,845 | $6.2M | Add +75.9% |
| JEPI JPMorgan Equity Premium Inco | 0.25% | 106,135 | $6.1M | Add +140.0% |
| CVX Chevron Corp. | 0.25% | 37,342 | $6.0M | Add +8.2% |
| META Meta Platforms Inc. Class A | 0.24% | 12,884 | $5.9M | Reduce -3.6% |
| BSV Vanguard Short-Term Bond ETF | 0.24% | 77,013 | $5.9M | Reduce -50.7% |
| CGDV Cap Group Dividend Value filed as CAPITAL GROUP DIVIDEND VALUE | 0.24% | 179,782 | $5.8M | Add +219.8% |
| WMT Walmart Inc. | 0.24% | 96,687 | $5.8M | Add +12.0% |
| V Visa Inc. Class A | 0.24% | 21,123 | $5.8M | Add +32.8% |
| AVUV Avantis US Small Cap Value | 0.24% | 63,319 | $5.7M | Add +34.8% |
| VHT Vanguard Health Care ETF | 0.23% | 21,834 | $5.7M | Reduce -29.3% |
| FAN First Trust Global Wind Ener | 0.23% | 365,671 | $5.6M | Add +19.7% |
| VGT Vanguard Info Tech ETF | 0.23% | 10,911 | $5.6M | Reduce -68.2% |
| RSP Invesco S&P 500 Equal Weight | 0.23% | 33,389 | $5.5M | Add +146.3% |
| IWD iShares Russell 1000 Value E | 0.22% | 31,182 | $5.4M | Add +49.6% |
| QGRO American Century US Quality | 0.22% | 65,938 | $5.3M | Add +91.2% |
| SMH Vaneck Semiconductor ETF | 0.22% | 23,873 | $5.3M | Add +21.2% |
| HD Home Depot Inc. | 0.21% | 14,483 | $5.2M | Reduce -13.9% |
| EFG iShares MSCI Eafe Growth ETF | 0.21% | 48,469 | $5.0M | Reduce -11.0% |
| VPU Vanguard Utilities ETF | 0.21% | 34,910 | $5.0M | Add +54.3% |
| USMV iShares MSCI USA Min Vol Fac | 0.20% | 61,194 | $5.0M | Add +30.2% |
Other holdings (2): bonds, preferreds, convertibles and warrants · $907K (not counted above)
| Security | Class | Shares / Principal | Value | Change |
|---|---|---|---|---|
| BANK OF AMERICA CORP (BAC 7.25 PERP L) | 7.25%CNV PFD L | 570 | $676K | No change |
| WELLS FARGO & COMPANY (WFC 7.5 PERP L) | PERP PFD CNV A | 195 | $231K | No change |
Total filed on the 13F, all lines: $2.4B.
Portfolio Sells Q4 2023 → Q1 2024
| BIL SS SPDR BB 1-3M T-Bill ETF | Reduce -90.9% | 0.31% | −4.31 |
| BLV Vanguard Long-Term Bond ETF | Reduce -97.2% | 0.02% | −0.77 |
| BIV Vanguard Intermediate-Term B | Reduce -84.2% | 0.10% | −0.76 |
| VGT Vanguard Info Tech ETF | Reduce -68.2% | 0.23% | −0.69 |
| VTIP Vanguard Short-Term Tips | Reduce -88.1% | 0.07% | −0.67 |
| EDV Vanguard Extended Dur Treas | Reduce -80.3% | 0.11% | −0.66 |
| VOX Vanguard Communication Servi | Reduce -90.0% | 0.06% | −0.63 |
| VAW Vanguard Materials ETF | Reduce -91.3% | 0.05% | −0.63 |
| VIS Vanguard Industrials ETF | Reduce -87.3% | 0.07% | −0.62 |
| VNQ Vanguard Real Estate ETF | Reduce -78.2% | 0.12% | −0.62 |
| VCR Vanguard Consumer Discre ETF | Reduce -75.8% | 0.14% | −0.62 |
| VFH Vanguard Financials ETF | Reduce -87.9% | 0.06% | −0.58 |
| VUG Vanguard Mrngstar GR ETF-Sui | Reduce -36.0% | 0.56% | −0.53 |
| VDE Vanguard Energy ETF | Reduce -50.1% | 0.33% | −0.46 |
| BSV Vanguard Short-Term Bond ETF | Reduce -50.7% | 0.24% | −0.42 |
| VTV Vanguard Mrngstr Val ETF-Aui | Reduce -2.9% | 0.89% | −0.27 |
| VHT Vanguard Health Care ETF | Reduce -29.3% | 0.23% | −0.20 |
| PSP Invesco Global Listed Privat | Sold out | 0.00% | −0.19 |
| LDUR PIMCO Enhanced Low Duration | Reduce -91.5% | 0.01% | −0.19 |
| XLK SS Technology Select Sector | Reduce -1.4% | 0.67% | −0.18 |
| NUSC Nuveen ESG Small-Cap ETF | Reduce -6.7% | 0.51% | −0.18 |
| MGK Vngrd Mrgstr MG CP GR ETF-Ui | Reduce -32.5% | 0.18% | −0.16 |
| VDC Vanguard Consumer Staple ETF | Reduce -55.5% | 0.08% | −0.14 |
| VGSH Vanguard Short-Term Treasury | Sold out | 0.00% | −0.13 |
| HD Home Depot Inc. | Reduce -13.9% | 0.21% | −0.11 |
| UNH Unitedhealth Group Inc. | Reduce -10.1% | 0.20% | −0.11 |
| TBIL F/M US Treasury 3 Month Bill | Reduce -81.5% | 0.02% | −0.11 |
| VBR Vngrd Mrngst SL-CP Val ETF-U | Reduce -25.4% | 0.15% | −0.11 |
| SHV iShares 0-1 Year Treasury Bo | Reduce -71.5% | 0.03% | −0.11 |
| AGG iShares Core U.S. Aggregate | Reduce -45.2% | 0.06% | −0.09 |
| FTSM First Trust Enh Short Mat FD | Reduce -12.4% | 0.17% | −0.09 |
| SOXX iShares Semiconductor ETF | Sold out | 0.00% | −0.08 |
| EFG iShares MSCI Eafe Growth ETF | Reduce -11.0% | 0.21% | −0.08 |
| JSCP JPMorgan Short Duration Core | Sold out | 0.00% | −0.08 |
| ETN Eaton Corp. PLC | Reduce -65.3% | 0.04% | −0.08 |
| NFLX Netflix Inc. | Reduce -48.1% | 0.06% | −0.08 |
| ICSH iShares Ultra Short Duration | Reduce -20.0% | 0.12% | −0.08 |
| SGOV iShares 0-3 Month Treasury B | Reduce -55.9% | 0.04% | −0.08 |
| IWM iShares Russell 2000 ETF | Reduce -29.7% | 0.09% | −0.08 |
| JNJ Johnson & Johnson | Reduce -6.8% | 0.15% | −0.07 |
| CEMB iShares JP Morgan Em Corpora | Reduce -25.3% | 0.09% | −0.07 |
| META Meta Platforms Inc. Class A | Reduce -3.6% | 0.24% | −0.07 |
| MLM Martin Marietta Materials | Reduce -77.6% | 0.02% | −0.07 |
| MA Mastercard Inc. Class A | Reduce -0.6% | 0.19% | −0.07 |
| VEU Vanguard Ftse All-World Ex-U | Reduce -13.7% | 0.13% | −0.06 |
| CAT Caterpillar Inc. | Reduce -3.6% | 0.26% | −0.06 |
| CGW Invesco S&P Global Water Ind | Reduce -40.2% | 0.05% | −0.06 |
| SCHO Schwab Short-Term US Treas | Reduce -80.7% | 0.01% | −0.06 |
| CBOE Cboe Global Markets Inc. | Sold out | 0.00% | −0.06 |
| ADBE Adobe Inc. | Reduce -11.1% | 0.06% | −0.05 |
Portfolio Buys Q4 2023 → Q1 2024
| AAPL Apple Inc. | Add +190.2% | 3.28% | +1.62 |
| JPST JPMorgan Ultra-Short Income | Add +442.9% | 1.45% | +1.10 |
| JQUA JPMorgan US Quality Factor | Add +384.8% | 0.79% | +0.57 |
| SCHD Schwab US DVD Equity ETF | Add +53.5% | 2.88% | +0.46 |
| AGOX Adaptive Alpha Opportunities | Add +75.5% | 1.39% | +0.38 |
| IQLT iShares MSCI International Q | Add +277.2% | 0.52% | +0.34 |
| IHDG Wisdomtree International Hed | Add +46.8% | 1.99% | +0.33 |
| FIXD First Trust Smith Opportunis | Add +214.3% | 0.58% | +0.33 |
| HEQT Simplify Hedged Equity ETF | Add +359.3% | 0.45% | +0.32 |
| PULS Pgim Ultra Short Bond ETF | Add +2250.3% | 0.32% | +0.30 |
| UPS United Parcel Service Class B | Add +532.6% | 0.38% | +0.29 |
| INTC Intel Corp. | Add +980.2% | 0.30% | +0.26 |
| CGGR Cap Group Growth Equity | Add +736.6% | 0.31% | +0.26 |
| JAAA Janus Henderson Aaa Clo ETF | Add +177.0% | 0.41% | +0.21 |
| IUSV iShares Core S&P U.S. Value | Add +128.4% | 0.48% | +0.21 |
| JMUB JPMorgan Municipal ETF | Add +360.3% | 0.29% | +0.20 |
| FDLO Fidelity Low Volat Fact ETF | Add +90.2% | 0.61% | +0.19 |
| XLE SS Energy Select Sector | Add +85.7% | 0.55% | +0.19 |
| FBND Fidelity Total Bond ETF | Add +76.6% | 0.83% | +0.19 |
| NVDA Nvidia Corp. | Add +31.8% | 0.71% | +0.19 |
| PDBC Invesco Optimum Yield Divers | New | 0.17% | +0.17 |
| VTI VG Morningstar TS MKT ETF-US | Add +72.3% | 0.65% | +0.17 |
| OUNZ Vaneck Merk Gold ETF | Add +760.9% | 0.19% | +0.17 |
| QQQ Invesco QQQ Trust Series 1 | Add +39.4% | 3.10% | +0.17 |
| JCPB JPMorgan Core Plus Bond ETF | Add +1563.6% | 0.18% | +0.16 |
| PHYS Sprott Physical Gold Trust | Add +744.3% | 0.18% | +0.15 |
| SPY SS SPDR S&P 500 ETF Trust-US | Add +46.0% | 1.27% | +0.15 |
| BRK.B Berkshire Hathaway Inc. Class B | Add +46.1% | 0.94% | +0.15 |
| CGDV Cap Group Dividend Value | Add +219.8% | 0.24% | +0.15 |
| AMZN Amazon.com Inc. | Add +39.3% | 1.06% | +0.14 |
| SHW The Sherwin-Williams Co. | Add +514.7% | 0.18% | +0.14 |
| IVW iShares S&P 500 Growth ETF | Add +52.5% | 0.75% | +0.13 |
| FTHI Fthi/First Trust Exchange-TR | Add +102.5% | 0.37% | +0.13 |
| DFAI Dimensional International Co. | New | 0.13% | +0.13 |
| FDRR Fidelity Div ETF Rise Rates | Add +39.3% | 1.39% | +0.13 |
| GOOG Alphabet Inc. Class C | Add +61.3% | 0.47% | +0.13 |
| PLTR Palantir Technologies Inc. Class A | Add +1135.1% | 0.14% | +0.12 |
| VB Vanguard Most SM-Cap ETF-Usd | Add +84.2% | 0.41% | +0.12 |
| TSLA Tesla Inc. | Add +115.5% | 0.46% | +0.12 |
| PAVE Global X US Infrastructure | Add +62.2% | 0.43% | +0.12 |
| JEPQ JPM Nasdaq Equity Premium | Add +392.0% | 0.16% | +0.12 |
| PPG PPG Industries Inc. | Add +751.5% | 0.14% | +0.12 |
| JEPI JPMorgan Equity Premium Inco | Add +140.0% | 0.25% | +0.12 |
| QQQE Dirx Nasdaq-100EQ Wi ETF-Usd | New | 0.11% | +0.11 |
| PJAN Innovator U.S. Equity Power | Add +229.3% | 0.18% | +0.11 |
| IOO iShares Global 100 ETF | Add +53.9% | 0.57% | +0.11 |
| SCHM Schwab US Mid Cap ETF | Add +248.5% | 0.17% | +0.11 |
| FICO Fair Isaac Corp. | Add +228.1% | 0.17% | +0.11 |
| XLF SS Financial Select Sector | Add +227.3% | 0.17% | +0.11 |
| RSP Invesco S&P 500 Equal Weight | Add +146.3% | 0.23% | +0.11 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 1,934 | $4.9B | AAPL, JAAA, SPYG, IVV, IWF |
| Q1 2026 | 1,073 | $2.6B | AAPL, JAAA, IHDG, QQQ, VOO |
| Q4 2025 | 924 | $2.7B | AAPL, QQQ, IHDG, JAAA, SPYG |
| Q3 2025 | 2,098 | $1.5B | QQQ, IVV, AAPL, IWF, MSFT |
| Q2 2025 | 2,829 | $1.9B | IHDG, SPYG, JAAA, IWF, QQQ |
| Q1 2025 | 856 | $2.5B | IHDG, QQQ, SPYG, QUAL, JAAA |
| Q4 2024 | 870 | $2.9B | AAPL, QQQ, IHDG, SPYG, IVV |
| Q3 2024 | 843 | $2.3B | IHDG, QQQ, SCHD, SPYG, QUAL |
| Q2 2024 | 895 | $2.7B | AAPL, QQQ, SCHD, IHDG, IVV |
| Q1 2024 | 870 | $2.4B | AAPL, QQQ, SCHD, IHDG, IVV |