CRA Financial Services, LLC

Name: CRA Financial Services, LLC 13F holdings, Q4 2024
Creator: CRA Financial Services, LLC
Published: 2025-01-31

Q2 2026Q1 2026Q4 2025Q3 2025Q2 2025Q1 2025Q3 2024Q2 2024Q1 2024

In its 13F for Q4 2024 (holdings as of December 31, 2024, filed January 31, 2025), CRA Financial Services, LLC reported 267 stock positions worth $582.8 million. Its top holding was Apple (AAPL) at 8.7% of the portfolio, followed by Amazon.com (AMZN, 5.1%) and Schwab US DVD Equity ETF (SCHD, 5.0%). Compared with Q3 2024, it opened 18 new positions, sold out of 18, added to 116 and reduced 84. The biggest buy was Amazon.com (AMZN, shares +0%) and the biggest sale SS SPDR S&P Dividend ETF (SDY, shares −4%).

Most Recent 13F: Q2 2026
Location: NORTHFIELD, NJ
CIK: 0001765594
Portfolio Value: $582.8M (Q4 2024)
SEC Filing: 0001765594-25-000001 ↗ filed Jan 31, 2025

Holdings Value

Holdings 267 stocks · $582.8M


AAPL Apple Inc.	8.67%	201,818	$50.5M	Add +0.4%
AMZN Amazon.com Inc.	5.05%	134,259	$29.5M	Add +0.2%
SCHD Schwab US DVD Equity ETF	5.01%	1,068,635	$29.2M	Add +2.8%
SCHG Schwab US Large-Cap Growth	4.48%	936,147	$26.1M	Add +1.9%
QQQ Invesco QQQ Trust Series 1	3.39%	38,665	$19.8M	Add +1.9%
MSFT Microsoft Corp.	2.98%	41,174	$17.4M	Add +0.3%
VIG Vanguard Dividend Apprec ETF	2.87%	85,284	$16.7M	Reduce -6.1%
NVDA Nvidia Corp.	2.67%	115,833	$15.6M	Add +4.8%
IVV iShares Core S&P 500 ETF	2.61%	25,811	$15.2M	Add +6.1%
SDY SS SPDR S&P Dividend ETF	2.45%	107,951	$14.3M	Reduce -4.0%
VB Vanguard Most SM-Cap ETF-Usd	2.41%	58,359	$14.0M	Add +0.9%
GOOGL Alphabet Inc. Class A	2.16%	66,384	$12.6M	Add +1.8%
DGRW Wisdomtree U.S. Quality Divi	2.01%	144,779	$11.7M	Add +12.1%
VO Vngrd Mrngstr MD-Cap ETF-Usd	1.82%	40,251	$10.6M	Add +5.7%
SPY SS SPDR S&P 500 ETF Trust-US	1.47%	14,572	$8.5M	Reduce -2.9%
META Meta Platforms Inc. Class A	1.39%	13,861	$8.1M	Reduce -0.1%
BALT Inn Defined Wealth Shield	1.38%	255,467	$8.0M	Add +8.2%
ZALT Innovator US Eq 10 Buffer	1.12%	218,384	$6.5M	Add +13.8%
HD Home Depot Inc.	1.09%	16,341	$6.4M	Reduce -6.0%
VOO Vanguard S&P 500 ETF	0.96%	10,371	$5.6M	Add +22.6%
AVGO Broadcom Inc.	0.92%	23,029	$5.3M	Add +0.3%
IVVM Ishar LC MD Qur LD ETF-US Inc.	0.87%	165,515	$5.1M	Add +7.0%
GOOG Alphabet Inc. Class C	0.87%	26,629	$5.1M	Reduce -0.3%
V Visa Inc. Class A	0.85%	15,723	$5.0M	Reduce -2.4%
IJH iShares Core S&P Midcap ETF	0.85%	79,244	$4.9M	Add +0.9%
BRK.B Berkshire Hathaway Inc. Class B	0.83%	10,731	$4.9M	Reduce -0.8%
SCHF Schwab Intl Equity ETF	0.83%	261,134	$4.8M	Add +1.4%
RSP Invesco S&P 500 Equal Weight	0.80%	26,516	$4.6M	Add +1.9%
VCIT Vanguard Int-Term Corporate	0.76%	55,450	$4.5M	Add +16.0%
BSCP Invesco Bulletshares 2025 CB	0.69%	195,618	$4.0M	Add +8.8%
PDEC Innovator U.S. Equity Power	0.66%	100,115	$3.8M	Add +136.6%
MA Mastercard Inc. Class A	0.66%	7,257	$3.8M	Add +1.3%
XOM Exxon Mobil Corp.	0.63%	33,917	$3.6M	Add +1.7%
SCHB Schwab US Broad Market ETF	0.63%	160,667	$3.6M	Add +1.0%
IWF iShares Russell 1000 Growth	0.62%	8,980	$3.6M	Reduce -1.8%
PAUG Innovator U.S. Equity Power	0.61%	92,330	$3.6M	Reduce -1.1%
PJAN Innovator U.S. Equity Power	0.59%	80,888	$3.4M	Reduce -1.9%
JPST JPMorgan Ultra-Short Income	0.58%	67,317	$3.4M	Add +70.7%
LLY Eli Lilly & Co.	0.56%	4,198	$3.2M	Add +1.6%
TSLA Tesla Inc.	0.54%	7,721	$3.1M	Add +7.4%
FBND Fidelity Total Bond ETF	0.52%	67,181	$3.0M	Add +59.6%
HDV iShares Core High Dividend E	0.50%	26,121	$2.9M	Reduce -0.4%
PJUL Innovator U.S. Equity Power	0.49%	68,900	$2.8M	Reduce -0.1%
IJR iShares Core S&P Small-Cap E	0.47%	23,986	$2.8M	Reduce -5.6%
BSCQ Invesco Bulletshares 2026 CB	0.47%	139,802	$2.7M	Add +33.8%
PAPR Innovator U.S. Equity Power	0.44%	70,060	$2.6M	Reduce -1.9%
JPM JPMorgan Chase & Co.	0.44%	10,597	$2.5M	Add +4.5%
SCHM Schwab US Mid Cap ETF	0.43%	89,984	$2.5M	Reduce -6.3%
DLN Wisdomtree US Largecap Divid	0.42%	31,735	$2.5M	Add +6.0%
BSCR Invesco Bulletshares 2027 CB	0.38%	112,563	$2.2M	Add +80.8%
ONEQ Fidelity Nasdaq Comp Indx	0.37%	28,199	$2.1M	Reduce -0.7%
NEE Nextera Energy Inc.	0.36%	29,361	$2.1M	Reduce -5.1%
GBTC Grayscale Bitcoin Trust ETF	0.35%	27,394	$2.0M	Reduce -5.9%
NFLX Netflix Inc.	0.34%	2,239	$2.0M	Reduce -1.2%
ABBV Abbvie Inc.	0.34%	10,990	$2.0M	Reduce -2.9%
CVX Chevron Corp.	0.33%	13,420	$1.9M	Add +4.0%
AVLV Avantis US Large Cap Value	0.33%	28,869	$1.9M	Add +16.8%
VYMI Vanguard Int High DVD YLD Inc.	0.33%	28,197	$1.9M	Add +29.5%
BAC Bank of America Corp. filed as BANK AMERICA CORP	0.33%	43,319	$1.9M	Reduce -0.5%
DIS The Walt Disney Co. filed as DISNEY WALT CO	0.32%	16,906	$1.9M	Add +1.3%
PG The Procter & Gamble Co.	0.32%	11,129	$1.9M	Reduce -1.5%
VUG Vanguard Mrngstar GR ETF-Sui	0.32%	4,523	$1.9M	Add +4.0%
VIOO Vanguard S&P Small-Cap 600 E	0.32%	17,310	$1.8M	Add +2.3%
PNOV Innovator U.S. Equity Power	0.30%	45,813	$1.7M	Add +18.4%
BSCS Invesco Bulletshares 2028 CB	0.30%	85,636	$1.7M	Add +130.1%
VGT Vanguard Info Tech ETF	0.29%	2,738	$1.7M	Add +7.3%
AVUV Avantis US Small Cap Value	0.29%	17,363	$1.7M	Add +3.5%
TCAF T Rowe PRC Cap Appreciation	0.28%	49,282	$1.6M	Add +8.8%
SCHA Schwab US Small-Cap ETF	0.28%	62,665	$1.6M	No change
POCT Innovator U.S. Equity Power	0.26%	38,369	$1.5M	Add +253.7%
UNH Unitedhealth Group Inc.	0.26%	2,981	$1.5M	Reduce -4.1%
VTV Vanguard Mrngstr Val ETF-Aui	0.25%	8,712	$1.5M	Add +0.2%
MAXJ iShares LG Cap Max Buff Jun	0.25%	56,125	$1.5M	Add +8.8%
CGXU Cap Group Intl Focus filed as CAPITAL GROUP INTL FOCUS EQT	0.25%	59,091	$1.5M	Add +33.8%
FBCG Fidelity Blue Chip Grow ETF	0.25%	31,390	$1.5M	Add +25.7%
CAT Caterpillar Inc.	0.25%	3,940	$1.4M	Reduce -7.7%
GLD SPDR Gold Shares	0.24%	5,780	$1.4M	Add +10.7%
JNJ Johnson & Johnson	0.24%	9,675	$1.4M	Reduce -4.3%
WMT Walmart Inc.	0.24%	15,307	$1.4M	Add +1.5%
BRK.A Berkshire Hathaway Inc. Class A	0.23%	2	$1.4M	No change
DIA SS SPDR Dow Jones Indus Avg filed as SPDR DOW JONES INDL AVERAGE	0.23%	3,188	$1.4M	Add +6.9%
PANW Palo Alto Networks Inc.	0.22%	7,179	$1.3M	Add +2.9%
COST Costco Wholesale Corp.	0.22%	1,410	$1.3M	Reduce -3.1%
IVE iShares S&P 500 Value ETF	0.22%	6,632	$1.3M	Add +16.5%
DGRO iShares Core Dividend Growth	0.22%	20,499	$1.3M	Add +0.7%
VYM Vanguard High DVD Yield ETF	0.21%	9,812	$1.3M	Add +0.6%
JAAA Janus Henderson Aaa Clo ETF	0.21%	24,529	$1.2M	Add +99.0%
DVY iShares Select Dividend ETF	0.21%	9,275	$1.2M	Add +0.5%
MRK Merck & Co. Inc.	0.21%	12,236	$1.2M	Reduce -10.6%
VTI VG Morningstar TS MKT ETF-US	0.21%	4,168	$1.2M	Add +9.6%
QCOM Qualcomm Inc.	0.20%	7,709	$1.2M	Reduce -1.2%
CGNG Cap Group New Geography Eq filed as CAPITAL GROUP NEW GEOGRAPHY	0.20%	47,763	$1.2M	New
VNQ Vanguard Real Estate ETF	0.20%	13,017	$1.2M	Add +0.6%
PJUN Innovator U.S. Equity Power	0.20%	30,555	$1.1M	Reduce -0.3%
PEP Pepsico Inc.	0.20%	7,528	$1.1M	Reduce -6.5%
XLE SS Energy Select Sector	0.19%	12,973	$1.1M	Add +8.1%
IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS	0.19%	4,999	$1.1M	Add +11.0%
LMT Lockheed Martin Corp.	0.19%	2,239	$1.1M	Add +1.5%
FBTC Fidelity Wise Origin Bitcoin	0.18%	13,155	$1.1M	Add +50.9%
MCD McDonald's Corp.	0.18%	3,587	$1.0M	Reduce -18.3%
PMAR Innovator U.S. Equity Power	0.18%	25,822	$1.0M	No change
DFUS Dimensional US Eq MKT ETF	0.17%	15,868	$1.0M	No change
ZSEP Innovator Edp ETF - 1 YR Sep	0.17%	40,185	$1.0M	Add +2.5%
VHT Vanguard Health Care ETF	0.17%	3,958	$1.0M	Reduce -10.4%
AVSC Avantis US Small Cap Equity	0.17%	18,451	$1.0M	Add +20.3%
PFEB Innovator U.S. Equity Power	0.17%	26,720	$983K	No change
HON Honeywell International Inc.	0.17%	4,309	$973K	Add +0.2%
VCRM Vanguard Core Tax-Ex Bond	0.17%	12,985	$968K	New
BSCT Invesco Bulletshares 2029 CB	0.17%	52,748	$967K	Add +214.3%
UPS United Parcel Service Class B	0.16%	7,581	$956K	Reduce -2.2%
XLU St Sr Utl SL SE SPDR ETF-Usd	0.16%	12,560	$951K	Reduce -1.0%
UAUG Innovator U.S. Equity Ultra	0.16%	25,930	$921K	No change
KO The Coca-Cola Co.	0.15%	14,027	$873K	Add +1.9%
DFAC Dimensional US Core Equity 2	0.15%	25,195	$871K	No change
VSDM Vanguard Short Tax-Ex Bond	0.15%	11,638	$871K	New
BSJP Invesco Bulletshares 2025 HY	0.15%	37,617	$868K	Add +11.9%
CRWD CrowdStrike Holdings Inc. Class A	0.15%	2,490	$852K	Add +12.9%
IWD iShares Russell 1000 Value E	0.15%	4,578	$848K	Add +2.2%
JCPB JPMorgan Core Plus Bond ETF	0.14%	17,987	$829K	Add +30.3%
MRVL Marvell Technology Inc.	0.14%	7,232	$799K	New
USIG iShares Broad Usd Investment	0.13%	15,113	$760K	New
XBOC Innovator US Eqy Acc 9 Buff	0.13%	25,154	$759K	No change
TBUX T Rowe Price Ultra Short-Ter	0.13%	15,221	$755K	Add +82.7%
IEFA iShares Core MSCI Eafe ETF	0.12%	10,356	$728K	Reduce -0.5%
IWM iShares Russell 2000 ETF	0.12%	3,290	$727K	Reduce -1.8%
FELV Fidelity Enh LRG Cap Val ETF	0.12%	23,370	$712K	Reduce -10.4%
MTUM iShares MSCI USA Momentum Fa	0.12%	3,242	$671K	Reduce -2.4%
CSCO Cisco Systems Inc.	0.11%	11,278	$668K	Add +1.9%
QQQM Invesco Nasdaq 100 ETF	0.11%	3,146	$662K	Add +3.1%
BSCU Invesco Bulletshares 2030 CB	0.11%	39,825	$652K	New
RSPH Invesco S&P 500 Equal Weight	0.11%	21,891	$641K	Reduce -5.0%
BAUG Innovator U.S. Equity Buffer	0.11%	14,404	$628K	No change
AMGN Amgen Inc.	0.11%	2,364	$616K	Add +2.4%
NAPR Innovator Growth 100 Power B	0.11%	12,179	$614K	No change
NJUL Innovator Growth 100 Power B	0.10%	9,672	$607K	No change
ITA iShares U.S. Aerospace & Def	0.10%	4,131	$600K	Add +0.6%
CEG Constellation Energy	0.10%	2,676	$599K	Reduce -1.5%
FISV Fiserv Inc.	0.10%	2,857	$587K	Add +0.5%
ABT Abbott Laboratories	0.10%	5,182	$586K	Add +7.8%
BA The Boeing Co.	0.10%	3,290	$582K	Add +10.7%
LOW Lowe's Cos Inc.	0.10%	2,324	$574K	Reduce -6.2%
RTX RTX Corp.	0.10%	4,951	$573K	Add +29.8%
CMCSA Comcast Corp. Class A	0.10%	15,246	$572K	Reduce -5.6%
BN Brookfield Corp.	0.09%	9,550	$549K	No change
PRF Invesco Rafi US 1000 ETF	0.09%	12,468	$503K	No change
BJAN Innovator U.S. Equity Buffer	0.09%	10,484	$503K	No change
DE Deere & Co.	0.09%	1,177	$499K	Reduce -1.8%
XLK SS Technology Select Sector	0.08%	2,126	$494K	Add +0.1%
BF.B Brown-Forman Corp. Class B	0.08%	13,007	$494K	New
NOCT Innovator Growth-100 Power B	0.08%	9,515	$489K	Add +26.5%
IVOO Vanguard S&P Mid-Cap 400 ETF	0.08%	4,628	$488K	No change
TD Toronto-Dominion Bank	0.08%	9,083	$484K	Reduce -0.2%
IJK iShares S&P Mid-Cap 400 Grow	0.08%	5,294	$481K	Reduce -5.3%
DFAS Dimensional US Small Cap ETF	0.08%	7,372	$480K	No change
COP Conocophillips	0.08%	4,698	$466K	Add +9.3%
PLTR Palantir Technologies Inc. Class A	0.08%	6,021	$455K	Add +11.6%
BX Blackstone Inc.	0.08%	2,593	$447K	No change
GS Goldman Sachs Group Inc.	0.08%	780	$447K	Add +4.1%
ETHE Grayscale Ethereum Staking E	0.08%	15,680	$439K	Reduce -12.7%
NJAN Innovator Growth 100 Power B	0.08%	9,135	$439K	Reduce -1.1%
BDEC Innovator U.S. Equity Buffer	0.07%	9,635	$415K	Reduce -11.1%
PFF iShares Preferred & Income S	0.07%	13,065	$411K	Add +23.7%
OSEA Harbor Intl Compounders ETF	0.07%	15,797	$408K	Reduce -2.6%
PM Philip Morris International	0.07%	3,388	$408K	Add +2.8%
BJUL Innovator U.S. Equity Buffer	0.07%	9,050	$403K	No change
SSO Proshares Ultra S&P500	0.07%	4,331	$401K	Reduce -4.9%
CRM Salesforce Inc.	0.07%	1,176	$393K	Add +1.4%
BSMP Invesco Bulletshares 2025 MB	0.07%	16,000	$392K	No change
XLV SS Health Care Select Sector	0.07%	2,840	$391K	Reduce -18.8%
DFUV Dimensional US Marketwide Va	0.06%	9,143	$374K	No change
SFLR Innovator Eqty MGD Floor ETF	0.06%	11,315	$369K	New
ITOT iShares Core S&P Total U.S.	0.06%	2,864	$368K	Add +5.6%
AIG American International Group	0.06%	5,025	$366K	No change
BNOV Innovator U.S. Equity Buffer	0.06%	9,255	$363K	Add +9.1%
IWR iShares Russell Mid-Cap ETF	0.06%	4,106	$363K	Add +0.7%
DUK Duke Energy Corp.	0.06%	3,360	$362K	Add +6.3%
BLK BlackRock Inc.	0.06%	349	$358K	Add +3.0%
MDY State Street SPDR S&P Midcap	0.06%	624	$355K	No change
IVW iShares S&P 500 Growth ETF	0.06%	3,491	$354K	Add +2.2%
VXUS Vanguard Total Intl Stock	0.06%	5,986	$353K	Reduce -14.0%
BFEB Innovator U.S. Equity Buffer	0.06%	8,148	$351K	Reduce -5.8%
PPL PPL Corp.	0.06%	10,800	$351K	Add +2.9%
PEG Public Service Enterprise GP	0.06%	4,138	$350K	Add +7.1%
BITB Bitwise Bitcoin ETF	0.06%	6,824	$347K	New
XLI SS Industrial Select Sector	0.06%	2,617	$345K	Reduce -8.8%
IJJ iShares S&P Mid-Cap 400 Valu	0.06%	2,727	$341K	Reduce -2.1%
IJT iShares S&P Small-Cap 600 GR	0.06%	2,500	$338K	No change
COIN Coinbase Global Inc. Class A	0.06%	1,339	$332K	Reduce -5.3%
PAYX Paychex Inc.	0.06%	2,370	$332K	No change
XLF SS Financial Select Sector	0.06%	6,847	$331K	Reduce -2.2%
JEPI JPMorgan Equity Premium Inco	0.06%	5,707	$328K	Add +2.4%
ACLC American Century Large Cap E	0.06%	4,650	$328K	Add +1.6%
GE General Electric filed as GE AEROSPACE	0.06%	1,964	$328K	Add +15.6%
BSJQ Invesco Bulletshares 2026 HY	0.06%	14,043	$327K	Add +26.7%
ORCL Oracle Corp.	0.06%	1,956	$326K	Reduce -0.4%
KOCT Innovator U.S. Small Cap Pow	0.06%	10,620	$325K	No change
FDX FedEx Corp.	0.05%	1,134	$319K	Reduce -6.7%
IAU iShares Gold Trust	0.05%	6,425	$318K	Add +59.6%
COWZ Pacer US Cash Cows 100 ETF	0.05%	5,600	$316K	Add +24.4%
MCK McKesson Corp.	0.05%	553	$315K	Add +0.6%
IWP iShares Russell Mid-Cap Grow	0.05%	2,448	$310K	No change
SPLV Invesco S&P 500 Low Volatili	0.05%	4,301	$301K	Add +0.1%
AXP American Express Co.	0.05%	1,005	$298K	Reduce -1.2%
PFE Pfizer Inc.	0.05%	10,911	$289K	Reduce -35.1%
WEC WEC Energy Group Inc.	0.05%	3,051	$287K	Add +0.0%
QLD Proshares Ultra QQQ	0.05%	2,639	$286K	Reduce -8.0%
TRV The Travelers Cos Inc.	0.05%	1,184	$285K	Reduce -2.5%
LIN Linde PLC	0.05%	668	$280K	Reduce -13.1%
SHOP Shopify Inc. Class A	0.05%	2,620	$279K	Reduce -3.7%
SIGI Selective Insurance Group	0.05%	2,948	$276K	No change
MO Altria Group Inc.	0.05%	5,199	$272K	Reduce -2.9%
VZ Verizon Communications Inc.	0.05%	6,667	$267K	Reduce -17.4%
DSI iShares ESG MSCI KLD 400 ETF	0.05%	2,408	$265K	No change
BSX Boston Scientific Corp.	0.05%	2,946	$263K	Add +3.7%
XBAP Innovator US Eqy Accel 9 Buf	0.04%	7,695	$262K	No change
SPTM SS SPDR P S&P 1500 Comp ETF	0.04%	3,643	$260K	New
SBUX Starbucks Corp.	0.04%	2,810	$256K	Reduce -2.4%
MUB iShares National Muni Bond E	0.04%	2,390	$255K	No change
SCHW Schwab (charles) Corp.	0.04%	3,430	$254K	Reduce -0.7%
MPC Marathon Petroleum Corp.	0.04%	1,801	$251K	Add +0.1%
BJUN Innovator U.S. Equity Buffer	0.04%	6,025	$250K	No change
GD General Dynamics Corp.	0.04%	937	$247K	No change
SO The Southern Co.	0.04%	2,999	$247K	No change
AVUS Avantis U.S. Equity ETF	0.04%	2,485	$241K	No change
ADBE Adobe Inc.	0.04%	538	$239K	Add +0.8%
XVV iShares ESG Select Screened	0.04%	5,278	$239K	No change
CMI Cummins Inc.	0.04%	685	$239K	No change
PYLD PIMCO Multisector Bond Actv	0.04%	9,170	$238K	New
BTC Grayscale Bitcoin Mini ETF	0.04%	5,625	$236K	Reduce -4.6%
PNC PNC Financial Services Group	0.04%	1,213	$234K	Reduce -4.0%
BAPR Innovator U.S. Equity Buffer	0.04%	5,248	$233K	No change
BP BP PLC-Spons ADR	0.04%	7,786	$230K	Add +2.7%
CGGR Cap Group Growth Equity	0.04%	6,170	$229K	Reduce -3.3%
WM Waste Management Inc.	0.04%	1,132	$228K	Add +1.4%
EXC Exelon Corp.	0.04%	6,053	$228K	Reduce -8.7%
TGT Target Corp.	0.04%	1,684	$228K	Reduce -22.8%
VEA Vanguard Ftse Developed ETF	0.04%	4,735	$226K	New
UBER Uber Technologies Inc.	0.04%	3,746	$226K	Add +10.6%
SHEL Shell PLC-ADR	0.04%	3,605	$226K	No change
FENY Fidelity MSCI Energy Index	0.04%	9,450	$225K	No change
ESGU iShares ESG Aware MSCI USA	0.04%	1,738	$224K	No change
EOG EOG Resources Inc.	0.04%	1,824	$224K	Reduce -4.0%
PSEP Innovator U.S. Equity Power	0.04%	5,700	$223K	No change
T AT&T Inc.	0.04%	9,714	$221K	Reduce -18.1%
SPXL Direxion Daily S&P 500 Bull	0.04%	1,311	$221K	Reduce -8.7%
PMAY Innovator U.S. Equity Power	0.04%	6,125	$220K	No change
IWO iShares Russell 2000 Growth	0.04%	764	$220K	No change
TSM Taiwan Semiconductor-SP ADR	0.04%	1,104	$218K	New
IWV iShares Russell 3000 ETF	0.04%	650	$217K	Reduce -3.3%
NOC Northrop Grumman Corp.	0.04%	463	$217K	Add +0.2%
VONG Vanguard Russell 1000 Growth	0.04%	2,100	$217K	New
XEL Xcel Energy Inc.	0.04%	3,177	$215K	No change
VOT Vngrd Mrngstr MC GRW ETF-Usd	0.04%	843	$214K	No change
XLC SS Comm Select Sector SPDR	0.04%	2,203	$213K	Reduce -6.4%
EPD Enterprise Products Partners	0.04%	6,635	$208K	New
ISRG Intuitive Surgical Inc.	0.04%	398	$208K	New
SYK Stryker Corp.	0.04%	573	$206K	Reduce -14.7%
EFG iShares MSCI Eafe Growth ETF	0.04%	2,125	$206K	No change
WFC Wells Fargo & Co.	0.04%	2,917	$205K	New
DNP DNP Select Income Fund Inc.	0.04%	23,210	$205K	Add +0.3%
JAVA JPMorgan Active Value ETF	0.04%	3,230	$204K	New
UNOV Innovator U.S. Equity Ultra	0.03%	5,875	$203K	Reduce -7.8%
ADX Adams Diversified Equity	0.03%	10,000	$202K	No change
GIS General Mills Inc.	0.03%	3,139	$200K	Reduce -0.1%
F Ford Motor Co. filed as FORD MTR CO	0.03%	19,411	$192K	Reduce -10.4%
ATAIBECKLEY INC filed as ATAI LIFE SCIENCES NV	0.00%	12,903	$17K	No change
WWR Westwater Resources Inc.	0.00%	15,000	$11K	No change

Portfolio Sells Q3 2024 → Q4 2024


SDY SS SPDR S&P Dividend ETF	Reduce -4.0%	2.45%	−0.48
VIG Vanguard Dividend Apprec ETF	Reduce -6.1%	2.87%	−0.43
HD Home Depot Inc.	Reduce -6.0%	1.09%	−0.20
NEE Nextera Energy Inc.	Reduce -5.1%	0.36%	−0.12
SPY SS SPDR S&P 500 ETF Trust-US	Reduce -2.9%	1.47%	−0.11
BSJO Invesco Bulletshares 2024 HY	Sold out	0.00%	−0.10
BSCO Invesco Bulletshares 2024 CB	Sold out	0.00%	−0.09
BRK.B Berkshire Hathaway Inc. Class B	Reduce -0.8%	0.83%	−0.08
MRK Merck & Co. Inc.	Reduce -10.6%	0.21%	−0.08
ABBV Abbvie Inc.	Reduce -2.9%	0.34%	−0.08
UNH Unitedhealth Group Inc.	Reduce -4.1%	0.26%	−0.07
IJR iShares Core S&P Small-Cap E	Reduce -5.6%	0.47%	−0.07
MCD McDonald's Corp.	Reduce -18.3%	0.18%	−0.07
META Meta Platforms Inc. Class A	Reduce -0.1%	1.39%	−0.06
HDV iShares Core High Dividend E	Reduce -0.4%	0.50%	−0.06
CAT Caterpillar Inc.	Reduce -7.7%	0.25%	−0.06
JNJ Johnson & Johnson	Reduce -4.3%	0.24%	−0.06
SCHM Schwab US Mid Cap ETF	Reduce -6.3%	0.43%	−0.06
NVO Novo-Nordisk A/S-Spons ADR	Sold out	0.00%	−0.06
EFV iShares MSCI Eafe Value ETF	Sold out	0.00%	−0.06
VHT Vanguard Health Care ETF	Reduce -10.4%	0.17%	−0.06
PEP Pepsico Inc.	Reduce -6.5%	0.20%	−0.05
CVS CVS Health Corp.	Sold out	0.00%	−0.05
ADP Automatic Data Processing	Sold out	0.00%	−0.05
SCHO Schwab Short-Term US Treas	Sold out	0.00%	−0.05
DHR Danaher Corp.	Sold out	0.00%	−0.05
EFA iShares MSCI Eafe ETF	Sold out	0.00%	−0.04
BSMO Invesco Bulletshares 2024 MB	Sold out	0.00%	−0.04
QCOM Qualcomm Inc.	Reduce -1.2%	0.20%	−0.04
PFE Pfizer Inc.	Reduce -35.1%	0.05%	−0.04
NVS Novartis AG-Sponsored ADR	Sold out	0.00%	−0.04
AMD Advanced Micro Devices	Sold out	0.00%	−0.04
PG The Procter & Gamble Co.	Reduce -1.5%	0.32%	−0.04
PSX Phillips 66	Sold out	0.00%	−0.04
PJAN Innovator U.S. Equity Power	Reduce -1.9%	0.59%	−0.04
BDX Becton Dickinson and Co.	Sold out	0.00%	−0.04
PAUG Innovator U.S. Equity Power	Reduce -1.1%	0.61%	−0.04
NSC Norfolk Southern Corp.	Sold out	0.00%	−0.04
MELI MercadoLibre Inc.	Sold out	0.00%	−0.04
MET Metlife Inc.	Sold out	0.00%	−0.04
XLV SS Health Care Select Sector	Reduce -18.8%	0.07%	−0.03
PAPR Innovator U.S. Equity Power	Reduce -1.9%	0.44%	−0.03
UPS United Parcel Service Class B	Reduce -2.2%	0.16%	−0.03
CEG Constellation Energy	Reduce -1.5%	0.10%	−0.03
RSPH Invesco S&P 500 Equal Weight	Reduce -5.0%	0.11%	−0.03
FELV Fidelity Enh LRG Cap Val ETF	Reduce -10.4%	0.12%	−0.03
PJUL Innovator U.S. Equity Power	Reduce -0.1%	0.49%	−0.03
CMCSA Comcast Corp. Class A	Reduce -5.6%	0.10%	−0.03
XLU St Sr Utl SL SE SPDR ETF-Usd	Reduce -1.0%	0.16%	−0.02
LOW Lowe's Cos Inc.	Reduce -6.2%	0.10%	−0.02

Portfolio Buys Q3 2024 → Q4 2024


AMZN Amazon.com Inc.	Add +0.2%	5.05%	+0.47
PDEC Innovator U.S. Equity Power	Add +136.6%	0.66%	+0.36
JPST JPMorgan Ultra-Short Income	Add +70.7%	0.58%	+0.21
NVDA Nvidia Corp.	Add +4.8%	2.67%	+0.21
CGNG Cap Group New Geography Eq	New	0.20%	+0.20
TSLA Tesla Inc.	Add +7.4%	0.54%	+0.19
AVGO Broadcom Inc.	Add +0.3%	0.92%	+0.19
POCT Innovator U.S. Equity Power	Add +253.7%	0.26%	+0.18
GOOGL Alphabet Inc. Class A	Add +1.8%	2.16%	+0.17
VCRM Vanguard Core Tax-Ex Bond	New	0.17%	+0.17
FBND Fidelity Total Bond ETF	Add +59.6%	0.52%	+0.16
BSCS Invesco Bulletshares 2028 CB	Add +130.1%	0.30%	+0.16
BSCR Invesco Bulletshares 2027 CB	Add +80.8%	0.38%	+0.15
VSDM Vanguard Short Tax-Ex Bond	New	0.15%	+0.15
VOO Vanguard S&P 500 ETF	Add +22.6%	0.96%	+0.14
MRVL Marvell Technology Inc.	New	0.14%	+0.14
USIG iShares Broad Usd Investment	New	0.13%	+0.13
BSCU Invesco Bulletshares 2030 CB	New	0.11%	+0.11
BSCT Invesco Bulletshares 2029 CB	Add +214.3%	0.17%	+0.11
JAAA Janus Henderson Aaa Clo ETF	Add +99.0%	0.21%	+0.10
FBTC Fidelity Wise Origin Bitcoin	Add +50.9%	0.18%	+0.10
BSCQ Invesco Bulletshares 2026 CB	Add +33.8%	0.47%	+0.09
SCHG Schwab US Large-Cap Growth	Add +1.9%	4.48%	+0.09
ZALT Innovator US Eq 10 Buffer	Add +13.8%	1.12%	+0.09
BF.B Brown-Forman Corp. Class B	New	0.08%	+0.08
AAPL Apple Inc.	Add +0.4%	8.67%	+0.08
SFLR Innovator Eqty MGD Floor ETF	New	0.06%	+0.06
BITB Bitwise Bitcoin ETF	New	0.06%	+0.06
TBUX T Rowe Price Ultra Short-Ter	Add +82.7%	0.13%	+0.05
FBCG Fidelity Blue Chip Grow ETF	Add +25.7%	0.25%	+0.05
SPTM SS SPDR P S&P 1500 Comp ETF	New	0.04%	+0.04
JPM JPMorgan Chase & Co.	Add +4.5%	0.44%	+0.04
BALT Inn Defined Wealth Shield	Add +8.2%	1.38%	+0.04
PLTR Palantir Technologies Inc. Class A	Add +11.6%	0.08%	+0.04
PYLD PIMCO Multisector Bond Actv	New	0.04%	+0.04
VEA Vanguard Ftse Developed ETF	New	0.04%	+0.04
DGRW Wisdomtree U.S. Quality Divi	Add +12.1%	2.01%	+0.04
TSM Taiwan Semiconductor-SP ADR	New	0.04%	+0.04
VONG Vanguard Russell 1000 Growth	New	0.04%	+0.04
EPD Enterprise Products Partners	New	0.04%	+0.04
PNOV Innovator U.S. Equity Power	Add +18.4%	0.30%	+0.04
ISRG Intuitive Surgical Inc.	New	0.04%	+0.04
WFC Wells Fargo & Co.	New	0.04%	+0.04
JAVA JPMorgan Active Value ETF	New	0.04%	+0.04
VYMI Vanguard Int High DVD YLD Inc.	Add +29.5%	0.33%	+0.04
IVV iShares Core S&P 500 ETF	Add +6.1%	2.61%	+0.03
CRWD CrowdStrike Holdings Inc. Class A	Add +12.9%	0.15%	+0.03
AVLV Avantis US Large Cap Value	Add +16.8%	0.33%	+0.03
CGXU Cap Group Intl Focus	Add +33.8%	0.25%	+0.03
VCIT Vanguard Int-Term Corporate	Add +16.0%	0.76%	+0.03

All Filings

Quarter	Positions	13F Reported Value	Top Holdings
Q2 2026	321	$867.6M	AAPL, SCHD, SCHG, AMZN, QQQ
Q1 2026	296	$770.1M	AAPL, SCHD, SCHG, AMZN, QQQ
Q4 2025	292	$764.2M	AAPL, SCHG, SCHD, AMZN, QQQ
Q3 2025	294	$731.0M	AAPL, SCHG, SCHD, AMZN, QQQ
Q2 2025	278	$654.1M	AAPL, SCHD, SCHG, AMZN, QQQ
Q1 2025	271	$584.4M	AAPL, SCHD, AMZN, SCHG, QQQ
Q4 2024	267	$582.8M	AAPL, AMZN, SCHD, SCHG, QQQ
Q3 2024	267	$545.0M	AAPL, SCHD, AMZN, SCHG, QQQ
Q2 2024	251	$495.6M	AAPL, SCHD, AMZN, SCHG, MSFT
Q1 2024	240	$460.4M	AAPL, SCHD, AMZN, SCHG, VIG