Shakespeare Wealth Management, LLC

In its 13F for Q1 2024 (holdings as of March 31, 2024, filed May 13, 2024), Shakespeare Wealth Management, LLC reported 87 stock positions worth $344.9 million. Its top holding was Vanguard S&P 500 Value ETF (VOOV) at 10.5% of the portfolio, followed by Vanguard S&P 500 Growth ETF (VOOG, 7.8%) and iShares Core U.S. Aggregate (AGG, 7.4%). Compared with Q4 2023, it opened 6 new positions, sold out of 2, added to 21 and reduced 33. The biggest buy was Vngrd Mrngstr MD-Cap Val ETF (VOE, shares +2%) and the biggest sale Vanguard Total Bond Market (BND, shares −22%).

Most Recent 13F
Q2 2026
Location
Pewaukee, WI
CIK
0001658509
Portfolio Value
$344.9M (Q1 2024)
SEC Filing
0001104659-24-060481 ↗ filed May 13, 2024

Holdings Value

0$100.0M$200.0M$300.0M$400.0M$500.0M Q1 2024: $344.9M $344.9M Q1 2024 Q2 2024: $346.2M Q2 2024 Q3 2024: $382.5M Q3 2024 Q4 2024: $370.9M Q4 2024 Q1 2025: $373.5M Q1 2025 Q2 2025: $375.1M Q2 2025 Q3 2025: $439.4M Q3 2025 Q4 2025: $452.5M Q4 2025 Q1 2026: $422.3M Q1 2026 Q2 2026: $377.6M Q2 2026

Holdings 87 stocks · $344.9M

VOOV Vanguard S&P 500 Value ETF 10.49% 200,403 $36.2M Reduce -1.2%
VOOG Vanguard S&P 500 Growth ETF 7.75% 87,714 $26.7M Reduce -2.0%
AGG iShares Core U.S. Aggregate 7.42% 261,343 $25.6M Add +6.0%
FBND Fidelity Total Bond ETF 7.09% 539,640 $24.5M Add +8.4%
DWM Wisdomtree International Equ 6.96% 438,004 $24.0M Add +3.0%
SCZ iShares MSCI Eafe Small-Cap 6.29% 342,491 $21.7M Add +5.1%
VOE Vngrd Mrngstr MD-Cap Val ETF 6.19% 136,927 $21.3M Add +1.5%
EFG iShares MSCI Eafe Growth ETF 5.95% 197,646 $20.5M Add +1.0%
VBR Vngrd Mrngst SL-CP Val ETF-U 4.81% 86,522 $16.6M Add +0.8%
DLS Wisdomtree Intl S/C DVD Fund 4.70% 248,527 $16.2M Add +3.8%
IEMG iShares Core MSCI Emerging 4.33% 289,377 $14.9M Add +5.7%
MDYG SS SPDR S&P 400 MC GR ETF 3.86% 152,582 $13.3M Reduce -3.0%
SLYG SS SPDR S&P 600 SC GR ETF 3.28% 129,652 $11.3M Add +0.7%
QQEW First TR Nasdaq-100 Sel Eq 1.33% 37,064 $4.6M Reduce -2.5%
FNDX Schwab Fndmntl US LRG Co. ETF 1.32% 67,366 $4.5M Reduce -3.6%
PEP Pepsico Inc. 1.09% 21,452 $3.8M Add +0.0%
RPG Invesco S&P 500 Pure Growth 1.01% 95,018 $3.5M Reduce -4.1%
VTI VG Morningstar TS MKT ETF-US 1.00% 13,207 $3.4M Add +0.2%
FNDC Schwab Fndmnt Intl SM Eq ETF 0.71% 69,213 $2.5M Reduce -5.4%
SCHC Schwab Intl Small-Cap Equity 0.67% 64,400 $2.3M Reduce -4.3%
BND Vanguard Total Bond Market 0.64% 30,274 $2.2M Reduce -22.1%
WEC WEC Energy Group Inc. 0.60% 25,269 $2.1M Reduce -1.2%
IWP iShares Russell Mid-Cap Grow 0.56% 16,862 $1.9M Reduce -3.7%
AAPL Apple Inc. 0.51% 10,237 $1.8M Reduce -6.4%
PXF Invesco Rafi Developed Marke 0.49% 33,984 $1.7M Reduce -7.0%
IWN iShares Russell 2000 Value E 0.47% 10,246 $1.6M Reduce -1.8%
HBAN Huntington Bancshares Inc. 0.46% 112,725 $1.6M Reduce -15.9%
IWO iShares Russell 2000 Growth 0.44% 5,625 $1.5M Reduce -2.8%
PRF Invesco Rafi US 1000 ETF 0.42% 37,417 $1.4M Add +3.1%
IJH iShares Core S&P Midcap ETF 0.40% 22,551 $1.4M Reduce -8.1%
IJJ iShares S&P Mid-Cap 400 Valu 0.39% 11,317 $1.3M Reduce -0.4%
JPM JPMorgan Chase & Co. 0.36% 6,210 $1.2M No change
COFS Choiceone Financial SVCS Inc. 0.31% 39,521 $1.1M Reduce -11.1%
PRFZ Inv Rafi US 1500 SM-Usd Inc. 0.31% 27,077 $1.1M Reduce -1.2%
YUM Yum! Brands Inc. 0.30% 7,464 $1.0M Reduce -0.1%
DFAC Dimensional US Core Equity 2 0.29% 31,840 $1.0M Add +4.1%
SPY SS SPDR S&P 500 ETF Trust-US 0.26% 1,683 $880K Reduce -0.5%
NVDA Nvidia Corp. 0.25% 957 $865K Reduce -19.2%
MAR Marriott International Class A 0.25% 3,400 $858K Add +0.1%
RTN Raytheon Company filed as RTX CORP 0.23% 8,307 $810K No change
PH Parker Hannifin Corp. 0.23% 1,452 $807K Reduce -4.7%
IVV iShares Core S&P 500 ETF 0.23% 1,524 $801K No change
VWO Vanguard Ftse Emerging Marke 0.23% 19,149 $800K Reduce -3.6%
WFC Wells Fargo & Co. 0.23% 13,709 $795K No change
CSL Carlisle Cos Inc. 0.22% 1,964 $770K Reduce -5.0%
MSFT Microsoft Corp. 0.21% 1,712 $720K Add +0.2%
PG The Procter & Gamble Co. 0.21% 4,432 $719K No change
SHW The Sherwin-Williams Co. 0.19% 1,878 $652K Reduce -5.0%
MBWM Mercantile Bank Corp. 0.19% 16,824 $648K Reduce -14.9%
DFAX Dimensional World Ex US Core 0.18% 24,883 $633K Add +6.7%
UPS United Parcel Service Class B 0.18% 4,248 $631K No change
JNJ Johnson & Johnson 0.16% 3,515 $556K Add +1.8%
FVD First Trust Value Line DVD 0.16% 13,081 $552K No change
IDLV Invesco S&P International DE 0.15% 18,570 $521K Reduce -7.6%
HON Honeywell International Inc. 0.15% 2,508 $515K No change
CMA Comerica Inc. 0.14% 9,070 $499K Reduce -2.7%
CARR Carrier Global Corp. 0.14% 8,285 $482K No change
LNT Alliant Energy Corp. 0.14% 9,252 $466K No change
ADP Automatic Data Processing 0.13% 1,735 $433K No change
PNR Pentair PLC 0.12% 4,976 $425K No change
IWV iShares Russell 3000 ETF 0.12% 1,415 $425K Add +20.0%
OTIS Otis Worldwide Corp. 0.12% 4,142 $411K No change
VEA Vanguard Ftse Developed ETF 0.11% 7,749 $389K No change
NVT Nvent Electric PLC 0.11% 5,010 $378K No change
STE Steris PLC 0.10% 1,610 $362K No change
VOO Vanguard S&P 500 ETF 0.10% 727 $349K Add +2.5%
ABBV Abbvie Inc. 0.10% 1,897 $345K Add +5.0%
GOOGL Alphabet Inc. Class A 0.10% 2,240 $338K No change
VXF Vanguard Extended Market ETF 0.09% 1,848 $324K No change
BRK.B Berkshire Hathaway Inc. Class B 0.09% 728 $306K No change
YUMC Yum China Holdings Inc. 0.09% 7,391 $294K No change
KEY Keycorp 0.08% 18,121 $286K Reduce -6.5%
IWF iShares Russell 1000 Growth 0.08% 813 $274K Reduce -3.2%
VB Vanguard Most SM-Cap ETF-Usd 0.08% 1,186 $271K Reduce -1.1%
SCHF Schwab Intl Equity ETF 0.07% 6,473 $253K No change
GNTX Gentex Corp. 0.07% 6,438 $233K No change
MA Mastercard Inc. Class A 0.07% 478 $230K New
SNA Snap-on Inc. 0.07% 771 $228K No change
COKE Coca-Cola Consolidated Inc. 0.07% 3,731 $228K No change
MGA Magna International Inc. 0.07% 4,140 $226K No change
AEP American Electric Power 0.07% 2,613 $225K No change
ABT Abbott Laboratories 0.06% 1,962 $223K No change
FITB Fifth Third Bancorp 0.06% 5,801 $216K New
LECO Lincoln Electric Holdings 0.06% 812 $207K New
VEU Vanguard Ftse All-World Ex-U 0.06% 3,487 $205K New
AMZN Amazon.com Inc. 0.06% 1,128 $203K New
DIS The Walt Disney Co. filed as DISNEY WALT CO 0.06% 1,648 $202K New

Portfolio Sells Q4 2023 → Q1 2024

BND Vanguard Total Bond Market Reduce -22.1% 0.64% −0.25
AAPL Apple Inc. Reduce -6.4% 0.51% −0.14
COFS Choiceone Financial SVCS Inc. Reduce -11.1% 0.31% −0.09
FNDC Schwab Fndmnt Intl SM Eq ETF Reduce -5.4% 0.71% −0.08
HBAN Huntington Bancshares Inc. Reduce -15.9% 0.46% −0.07
UNH Unitedhealth Group Inc. Sold out 0.00% −0.07
WEC WEC Energy Group Inc. Reduce -1.2% 0.60% −0.06
MBWM Mercantile Bank Corp. Reduce -14.9% 0.19% −0.06
T AT&T Inc. Sold out 0.00% −0.06
SCHC Schwab Intl Small-Cap Equity Reduce -4.3% 0.67% −0.06
VOOV Vanguard S&P 500 Value ETF Reduce -1.2% 10.49% −0.05
QQEW First TR Nasdaq-100 Sel Eq Reduce -2.5% 1.33% −0.05
PXF Invesco Rafi Developed Marke Reduce -7.0% 0.49% −0.05
IWN iShares Russell 2000 Value E Reduce -1.8% 0.47% −0.03
IDLV Invesco S&P International DE Reduce -7.6% 0.15% −0.02
IJH iShares Core S&P Midcap ETF Reduce -8.1% 0.40% −0.02
FNDX Schwab Fndmntl US LRG Co. ETF Reduce -3.6% 1.32% −0.02
VWO Vanguard Ftse Emerging Marke Reduce -3.6% 0.23% −0.02
CMA Comerica Inc. Reduce -2.7% 0.14% −0.02
IJJ iShares S&P Mid-Cap 400 Valu Reduce -0.4% 0.39% −0.01
IWO iShares Russell 2000 Growth Reduce -2.8% 0.44% −0.01
PRFZ Inv Rafi US 1500 SM-Usd Inc. Reduce -1.2% 0.31% −0.01
IWP iShares Russell Mid-Cap Grow Reduce -3.7% 0.56% −0.01
KEY Keycorp Reduce -6.5% 0.08% −0.00
YUM Yum! Brands Inc. Reduce -0.1% 0.30% −0.00
SHW The Sherwin-Williams Co. Reduce -5.0% 0.19% −0.00
VB Vanguard Most SM-Cap ETF-Usd Reduce -1.1% 0.08% −0.00
IWF iShares Russell 1000 Growth Reduce -3.2% 0.08% +0.00
SPY SS SPDR S&P 500 ETF Trust-US Reduce -0.5% 0.26% +0.01
PH Parker Hannifin Corp. Reduce -4.7% 0.23% +0.02
RPG Invesco S&P 500 Pure Growth Reduce -4.1% 1.01% +0.02
CSL Carlisle Cos Inc. Reduce -5.0% 0.22% +0.02
NVDA Nvidia Corp. Reduce -19.2% 0.25% +0.07
MDYG SS SPDR S&P 400 MC GR ETF Reduce -3.0% 3.86% +0.18
VOOG Vanguard S&P 500 Growth ETF Reduce -2.0% 7.75% +0.25

Portfolio Buys Q4 2023 → Q1 2024

VOE Vngrd Mrngstr MD-Cap Val ETF Add +1.5% 6.19% +0.14
EFG iShares MSCI Eafe Growth ETF Add +1.0% 5.95% +0.08
MA Mastercard Inc. Class A New 0.07% +0.07
FITB Fifth Third Bancorp New 0.06% +0.06
LECO Lincoln Electric Holdings New 0.06% +0.06
VEU Vanguard Ftse All-World Ex-U New 0.06% +0.06
AMZN Amazon.com Inc. New 0.06% +0.06
DIS The Walt Disney Co. New 0.06% +0.06
DWM Wisdomtree International Equ Add +3.0% 6.96% +0.06
SCZ iShares MSCI Eafe Small-Cap Add +5.1% 6.29% +0.05
IEMG iShares Core MSCI Emerging Add +5.7% 4.33% +0.05
VBR Vngrd Mrngst SL-CP Val ETF-U Add +0.8% 4.81% +0.04
VTI VG Morningstar TS MKT ETF-US Add +0.2% 1.00% +0.03
IWV iShares Russell 3000 ETF Add +20.0% 0.12% +0.02
PRF Invesco Rafi US 1000 ETF Add +3.1% 0.42% +0.02
DFAC Dimensional US Core Equity 2 Add +4.1% 0.29% +0.02
ABBV Abbvie Inc. Add +5.0% 0.10% +0.01
MAR Marriott International Class A Add +0.1% 0.25% +0.01
MSFT Microsoft Corp. Add +0.2% 0.21% +0.01
DFAX Dimensional World Ex US Core Add +6.7% 0.18% +0.01
VOO Vanguard S&P 500 ETF Add +2.5% 0.10% +0.01
FBND Fidelity Total Bond ETF Add +8.4% 7.09% +0.00
JNJ Johnson & Johnson Add +1.8% 0.16% −0.01
DLS Wisdomtree Intl S/C DVD Fund Add +3.8% 4.70% −0.03
PEP Pepsico Inc. Add +0.0% 1.09% −0.04
SLYG SS SPDR S&P 600 SC GR ETF Add +0.7% 3.28% −0.05
AGG iShares Core U.S. Aggregate Add +6.0% 7.42% −0.15

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 79$377.6MVOOV, VOOG, FBND, SCZ, VOE
Q1 2026 98$422.3MVOOV, VOOG, FBND, VOE, VBR
Q4 2025 106$452.5MVOOV, VOOG, AGG, FBND, VOE
Q3 2025 102$439.4MVOOV, VOOG, AGG, FBND, VOE
Q2 2025 93$375.1MVOOV, VOOG, FBND, VOE, VBR
Q1 2025 96$373.5MVOOV, VOOG, AGG, FBND, VOE
Q4 2024 100$370.9MVOOV, VOOG, AGG, FBND, VOE
Q3 2024 92$382.5MVOOV, VOOG, AGG, FBND, VOE
Q2 2024 89$346.2MVOOV, VOOG, AGG, FBND, VOE
Q1 2024 87$344.9MVOOV, VOOG, AGG, FBND, DWM