Shakespeare Wealth Management, LLC
In its 13F for Q3 2024 (holdings as of September 30, 2024, filed November 14, 2024), Shakespeare Wealth Management, LLC reported 92 stock positions worth $382.5 million. Its top holding was Vanguard S&P 500 Value ETF (VOOV) at 12.4% of the portfolio, followed by Vanguard S&P 500 Growth ETF (VOOG, 9.4%) and iShares Core U.S. Aggregate (AGG, 7.8%). Compared with Q2 2024, it opened 5 new positions, sold out of 2, added to 47 and reduced 31. The biggest buy was a new position in iShares MSCI Eafe Value ETF (EFV) and the biggest sale Wisdomtree International Equ (DWM, shares −86%).
- Most Recent 13F
- Q2 2026
- Location
- Pewaukee, WI
- CIK
- 0001658509
- Portfolio Value
- $382.5M (Q3 2024)
- SEC Filing
- 0001104659-24-118700 ↗ filed Nov 14, 2024
Holdings Value
Holdings 92 stocks · $382.5M
| VOOV Vanguard S&P 500 Value ETF | 12.35% | 247,755 | $47.3M | Add +7.6% |
| VOOG Vanguard S&P 500 Growth ETF | 9.36% | 103,678 | $35.8M | Add +7.2% |
| AGG iShares Core U.S. Aggregate | 7.78% | 294,048 | $29.8M | Add +5.6% |
| FBND Fidelity Total Bond ETF | 7.49% | 613,101 | $28.7M | Add +6.8% |
| VOE Vngrd Mrngstr MD-Cap Val ETF | 7.28% | 166,158 | $27.9M | Add +7.7% |
| VBR Vngrd Mrngst SL-CP Val ETF-U | 5.43% | 103,459 | $20.8M | Add +7.1% |
| SCZ iShares MSCI Eafe Small-Cap | 4.97% | 280,620 | $19.0M | Reduce -3.6% |
| EFV iShares MSCI Eafe Value ETF | 4.53% | 301,200 | $17.3M | New |
| EFG iShares MSCI Eafe Growth ETF | 4.53% | 160,919 | $17.3M | Reduce -2.9% |
| MDYG SS SPDR S&P 400 MC GR ETF | 4.31% | 187,766 | $16.5M | Add +9.3% |
| SLYG SS SPDR S&P 600 SC GR ETF | 3.76% | 154,631 | $14.4M | Add +7.5% |
| IEMG iShares Core MSCI Emerging | 3.56% | 237,412 | $13.6M | Reduce -5.2% |
| DISV Dimensional International SM | 3.27% | 430,775 | $12.5M | New |
| QQEW First TR Nasdaq-100 Sel Eq | 1.19% | 36,379 | $4.6M | Reduce -0.2% |
| FNDX Schwab Fndmntl US LRG Co. ETF | 1.18% | 63,025 | $4.5M | Reduce -0.9% |
| VTI VG Morningstar TS MKT ETF-US | 1.10% | 14,881 | $4.2M | No change |
| PEP Pepsico Inc. | 0.96% | 21,485 | $3.7M | Add +0.1% |
| RPG Invesco S&P 500 Pure Growth | 0.84% | 81,725 | $3.2M | Reduce -1.9% |
| DWM Wisdomtree International Equ | 0.79% | 52,749 | $3.0M | Reduce -85.5% |
| WEC WEC Energy Group Inc. | 0.65% | 25,725 | $2.5M | Add +1.5% |
| AAPL Apple Inc. | 0.62% | 10,146 | $2.4M | Add +3.9% |
| SCHC Schwab Intl Small-Cap Equity | 0.59% | 58,298 | $2.2M | Reduce -1.5% |
| FNDC Schwab Fndmnt Intl SM Eq ETF | 0.55% | 55,137 | $2.1M | Reduce -9.9% |
| IWP iShares Russell Mid-Cap Grow | 0.49% | 16,127 | $1.9M | Add +1.5% |
| BND Vanguard Total Bond Market | 0.45% | 22,679 | $1.7M | Reduce -14.3% |
| IWO iShares Russell 2000 Growth | 0.43% | 5,794 | $1.6M | Reduce -0.9% |
| IJJ iShares S&P Mid-Cap 400 Valu | 0.43% | 13,297 | $1.6M | Add +18.0% |
| IWN iShares Russell 2000 Value E | 0.42% | 9,550 | $1.6M | Reduce -5.6% |
| PXF Invesco Rafi Developed Marke | 0.41% | 30,327 | $1.6M | Reduce -3.4% |
| HBAN Huntington Bancshares Inc. | 0.40% | 105,054 | $1.5M | Reduce -2.3% |
| PRF Invesco Rafi US 1000 ETF | 0.40% | 37,340 | $1.5M | Reduce -0.1% |
| IJH iShares Core S&P Midcap ETF | 0.35% | 21,558 | $1.3M | Reduce -4.1% |
| DFAC Dimensional US Core Equity 2 | 0.34% | 37,868 | $1.3M | Add +5.3% |
| JPM JPMorgan Chase & Co. | 0.34% | 6,132 | $1.3M | Reduce -1.4% |
| DLS Wisdomtree Intl S/C DVD Fund | 0.33% | 18,537 | $1.3M | Reduce -91.2% |
| COFS Choiceone Financial SVCS Inc. | 0.31% | 38,721 | $1.2M | Reduce -2.0% |
| PRFZ Inv Rafi US 1500 SM-Usd Inc. | 0.29% | 26,434 | $1.1M | Reduce -2.1% |
| YUM Yum! Brands Inc. | 0.27% | 7,438 | $1.0M | Add +0.1% |
| VWO Vanguard Ftse Emerging Marke | 0.26% | 21,122 | $1.0M | Reduce -3.9% |
| RTN Raytheon Company filed as RTX CORP | 0.26% | 8,304 | $1.0M | Add +0.2% |
| SPY SS SPDR S&P 500 ETF Trust-US | 0.25% | 1,687 | $968K | No change |
| VTEB Vanguard Tax-Exempt Bond ETF | 0.23% | 17,422 | $891K | Add +77.5% |
| IVV iShares Core S&P 500 ETF | 0.23% | 1,531 | $883K | Add +0.3% |
| MAR Marriott International Class A | 0.22% | 3,345 | $832K | Add +0.3% |
| PH Parker Hannifin Corp. | 0.21% | 1,270 | $802K | No change |
| NVDA Nvidia Corp. | 0.21% | 6,475 | $786K | Reduce -33.2% |
| WFC Wells Fargo & Co. | 0.20% | 13,709 | $774K | Reduce -0.1% |
| PG The Procter & Gamble Co. | 0.20% | 4,448 | $770K | Add +0.4% |
| MSFT Microsoft Corp. | 0.20% | 1,786 | $768K | Add +2.6% |
| CSL Carlisle Cos Inc. | 0.20% | 1,701 | $765K | Add +0.2% |
| SCHF Schwab Intl Equity ETF | 0.18% | 17,199 | $707K | No change |
| SHW The Sherwin-Williams Co. | 0.18% | 1,811 | $691K | Add +0.4% |
| CARR Carrier Global Corp. | 0.18% | 8,330 | $670K | Add +0.5% |
| MBWM Mercantile Bank Corp. | 0.16% | 13,753 | $601K | No change |
| FVD First Trust Value Line DVD | 0.16% | 13,081 | $595K | Reduce -1.5% |
| VEA Vanguard Ftse Developed ETF | 0.15% | 11,226 | $593K | Reduce -2.5% |
| JNJ Johnson & Johnson | 0.15% | 3,649 | $591K | Add +2.5% |
| UPS United Parcel Service Class B | 0.15% | 4,267 | $582K | Add +0.3% |
| VOO Vanguard S&P 500 ETF | 0.15% | 1,091 | $576K | Add +46.4% |
| SCHB Schwab US Broad Market ETF | 0.15% | 8,466 | $563K | Reduce -1.2% |
| LNT Alliant Energy Corp. | 0.15% | 9,252 | $562K | No change |
| DFAX Dimensional World Ex US Core | 0.15% | 20,753 | $561K | Add +4.8% |
| CMA Comerica Inc. | 0.15% | 9,351 | $560K | Add +5.5% |
| HON Honeywell International Inc. | 0.13% | 2,422 | $501K | Add +0.5% |
| VEU Vanguard Ftse All-World Ex-U | 0.13% | 4,683 | $482K | Reduce -5.4% |
| ADP Automatic Data Processing | 0.13% | 1,741 | $482K | Add +0.3% |
| PNR Pentair PLC | 0.12% | 4,822 | $472K | Add +0.2% |
| OTIS Otis Worldwide Corp. | 0.11% | 4,152 | $432K | Add +0.2% |
| IWV iShares Russell 3000 ETF | 0.11% | 1,262 | $412K | Reduce -10.8% |
| IVE iShares S&P 500 Value ETF | 0.10% | 2,018 | $398K | New |
| ABBV Abbvie Inc. | 0.10% | 1,915 | $378K | Add +0.5% |
| IVW iShares S&P 500 Growth ETF | 0.10% | 3,933 | $377K | New |
| STE Steris PLC | 0.10% | 1,547 | $375K | Add +0.1% |
| SCHD Schwab US DVD Equity ETF | 0.10% | 4,309 | $364K | No change |
| BRK.B Berkshire Hathaway Inc. Class B | 0.09% | 747 | $344K | Add +1.6% |
| NVT Nvent Electric PLC | 0.09% | 4,875 | $343K | Add +0.5% |
| YUMC Yum China Holdings Inc. | 0.09% | 7,264 | $327K | Reduce -1.7% |
| KEY Keycorp | 0.08% | 18,163 | $304K | Add +0.2% |
| IDLV Invesco S&P International DE | 0.08% | 9,734 | $296K | Reduce -30.9% |
| GOOGL Alphabet Inc. Class A | 0.07% | 1,727 | $287K | Add +7.5% |
| VB Vanguard Most SM-Cap ETF-Usd | 0.07% | 1,190 | $282K | No change |
| KO The Coca-Cola Co. | 0.07% | 3,796 | $273K | Add +0.5% |
| AEP American Electric Power | 0.07% | 2,621 | $269K | Add +0.1% |
| VXF Vanguard Extended Market ETF | 0.07% | 1,408 | $256K | No change |
| UNH Unitedhealth Group Inc. | 0.07% | 435 | $254K | Add +7.4% |
| FIS Fidelity National Info Serv | 0.07% | 2,983 | $250K | New |
| FITB Fifth Third Bancorp | 0.07% | 5,823 | $249K | Add +0.4% |
| MA Mastercard Inc. Class A | 0.06% | 488 | $241K | Add +1.7% |
| AMZN Amazon.com Inc. | 0.06% | 1,266 | $236K | Add +8.5% |
| IWM iShares Russell 2000 ETF | 0.06% | 1,038 | $229K | Reduce -2.5% |
| ABT Abbott Laboratories | 0.06% | 1,988 | $227K | Add +0.9% |
| SNA Snap-on Inc. | 0.06% | 775 | $225K | Add +0.5% |
Portfolio Sells Q2 2024 → Q3 2024
| DWM Wisdomtree International Equ | Reduce -85.5% | 0.79% | −4.87 |
| DLS Wisdomtree Intl S/C DVD Fund | Reduce -91.2% | 0.33% | −3.52 |
| EFG iShares MSCI Eafe Growth ETF | Reduce -2.9% | 4.53% | −0.37 |
| IEMG iShares Core MSCI Emerging | Reduce -5.2% | 3.56% | −0.31 |
| SCZ iShares MSCI Eafe Small-Cap | Reduce -3.6% | 4.97% | −0.22 |
| NVDA Nvidia Corp. | Reduce -33.2% | 0.21% | −0.14 |
| BND Vanguard Total Bond Market | Reduce -14.3% | 0.45% | −0.11 |
| QQEW First TR Nasdaq-100 Sel Eq | Reduce -0.2% | 1.19% | −0.11 |
| MRK Merck & Co. Inc. | Sold out | 0.00% | −0.07 |
| FNDC Schwab Fndmnt Intl SM Eq ETF | Reduce -9.9% | 0.55% | −0.06 |
| GNTX Gentex Corp. | Sold out | 0.00% | −0.06 |
| RPG Invesco S&P 500 Pure Growth | Reduce -1.9% | 0.84% | −0.06 |
| FNDX Schwab Fndmntl US LRG Co. ETF | Reduce -0.9% | 1.18% | −0.05 |
| IDLV Invesco S&P International DE | Reduce -30.9% | 0.08% | −0.03 |
| WFC Wells Fargo & Co. | Reduce -0.1% | 0.20% | −0.03 |
| IJH iShares Core S&P Midcap ETF | Reduce -4.1% | 0.35% | −0.03 |
| IWN iShares Russell 2000 Value E | Reduce -5.6% | 0.42% | −0.03 |
| PXF Invesco Rafi Developed Marke | Reduce -3.4% | 0.41% | −0.03 |
| JPM JPMorgan Chase & Co. | Reduce -1.4% | 0.34% | −0.03 |
| SCHC Schwab Intl Small-Cap Equity | Reduce -1.5% | 0.59% | −0.02 |
| IWV iShares Russell 3000 ETF | Reduce -10.8% | 0.11% | −0.02 |
| COFS Choiceone Financial SVCS Inc. | Reduce -2.0% | 0.31% | −0.01 |
| VWO Vanguard Ftse Emerging Marke | Reduce -3.9% | 0.26% | −0.01 |
| PRF Invesco Rafi US 1000 ETF | Reduce -0.1% | 0.40% | −0.01 |
| IWO iShares Russell 2000 Growth | Reduce -0.9% | 0.43% | −0.01 |
| PRFZ Inv Rafi US 1500 SM-Usd Inc. | Reduce -2.1% | 0.29% | −0.01 |
| VEU Vanguard Ftse All-World Ex-U | Reduce -5.4% | 0.13% | −0.01 |
| VEA Vanguard Ftse Developed ETF | Reduce -2.5% | 0.15% | −0.01 |
| SCHB Schwab US Broad Market ETF | Reduce -1.2% | 0.15% | −0.01 |
| HBAN Huntington Bancshares Inc. | Reduce -2.3% | 0.40% | −0.01 |
| IWM iShares Russell 2000 ETF | Reduce -2.5% | 0.06% | −0.00 |
| FVD First Trust Value Line DVD | Reduce -1.5% | 0.16% | −0.00 |
| YUMC Yum China Holdings Inc. | Reduce -1.7% | 0.09% | +0.02 |
Portfolio Buys Q2 2024 → Q3 2024
| EFV iShares MSCI Eafe Value ETF | New | 4.53% | +4.53 |
| DISV Dimensional International SM | New | 3.27% | +3.27 |
| VOOV Vanguard S&P 500 Value ETF | Add +7.6% | 12.35% | +0.67 |
| VOE Vngrd Mrngstr MD-Cap Val ETF | Add +7.7% | 7.28% | +0.58 |
| VBR Vngrd Mrngst SL-CP Val ETF-U | Add +7.1% | 5.43% | +0.34 |
| SLYG SS SPDR S&P 600 SC GR ETF | Add +7.5% | 3.76% | +0.20 |
| MDYG SS SPDR S&P 400 MC GR ETF | Add +9.3% | 4.31% | +0.14 |
| IVE iShares S&P 500 Value ETF | New | 0.10% | +0.10 |
| IVW iShares S&P 500 Growth ETF | New | 0.10% | +0.10 |
| VTEB Vanguard Tax-Exempt Bond ETF | Add +77.5% | 0.23% | +0.09 |
| WEC WEC Energy Group Inc. | Add +1.5% | 0.65% | +0.07 |
| FIS Fidelity National Info Serv | New | 0.07% | +0.07 |
| IJJ iShares S&P Mid-Cap 400 Valu | Add +18.0% | 0.43% | +0.06 |
| VOOG Vanguard S&P 500 Growth ETF | Add +7.2% | 9.36% | +0.04 |
| VOO Vanguard S&P 500 ETF | Add +46.4% | 0.15% | +0.04 |
| FBND Fidelity Total Bond ETF | Add +6.8% | 7.49% | +0.04 |
| SHW The Sherwin-Williams Co. | Add +0.4% | 0.18% | +0.03 |
| CARR Carrier Global Corp. | Add +0.5% | 0.18% | +0.02 |
| AAPL Apple Inc. | Add +3.9% | 0.62% | +0.02 |
| RTN Raytheon Company | Add +0.2% | 0.26% | +0.02 |
| PNR Pentair PLC | Add +0.2% | 0.12% | +0.02 |
| CMA Comerica Inc. | Add +5.5% | 0.15% | +0.02 |
| UNH Unitedhealth Group Inc. | Add +7.4% | 0.07% | +0.01 |
| ADP Automatic Data Processing | Add +0.3% | 0.13% | +0.01 |
| KEY Keycorp | Add +0.2% | 0.08% | +0.01 |
| DFAC Dimensional US Core Equity 2 | Add +5.3% | 0.34% | +0.00 |
| ABBV Abbvie Inc. | Add +0.5% | 0.10% | +0.00 |
| JNJ Johnson & Johnson | Add +2.5% | 0.15% | +0.00 |
| FITB Fifth Third Bancorp | Add +0.4% | 0.07% | +0.00 |
| AEP American Electric Power | Add +0.1% | 0.07% | +0.00 |
| BRK.B Berkshire Hathaway Inc. Class B | Add +1.6% | 0.09% | +0.00 |
| KO The Coca-Cola Co. | Add +0.5% | 0.07% | +0.00 |
| MA Mastercard Inc. Class A | Add +1.7% | 0.06% | +0.00 |
| CSL Carlisle Cos Inc. | Add +0.2% | 0.20% | +0.00 |
| DFAX Dimensional World Ex US Core | Add +4.8% | 0.15% | +0.00 |
| SNA Snap-on Inc. | Add +0.5% | 0.06% | +0.00 |
| ABT Abbott Laboratories | Add +0.9% | 0.06% | +0.00 |
| STE Steris PLC | Add +0.1% | 0.10% | +0.00 |
| OTIS Otis Worldwide Corp. | Add +0.2% | 0.11% | −0.00 |
| AMZN Amazon.com Inc. | Add +8.5% | 0.06% | −0.00 |
| GOOGL Alphabet Inc. Class A | Add +7.5% | 0.07% | −0.01 |
| PG The Procter & Gamble Co. | Add +0.4% | 0.20% | −0.01 |
| IVV iShares Core S&P 500 ETF | Add +0.3% | 0.23% | −0.01 |
| IWP iShares Russell Mid-Cap Grow | Add +1.5% | 0.49% | −0.01 |
| YUM Yum! Brands Inc. | Add +0.1% | 0.27% | −0.01 |
| MAR Marriott International Class A | Add +0.3% | 0.22% | −0.02 |
| UPS United Parcel Service Class B | Add +0.3% | 0.15% | −0.02 |
| HON Honeywell International Inc. | Add +0.5% | 0.13% | −0.02 |
| NVT Nvent Electric PLC | Add +0.5% | 0.09% | −0.02 |
| AGG iShares Core U.S. Aggregate | Add +5.6% | 7.78% | −0.02 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 79 | $377.6M | VOOV, VOOG, FBND, SCZ, VOE |
| Q1 2026 | 98 | $422.3M | VOOV, VOOG, FBND, VOE, VBR |
| Q4 2025 | 106 | $452.5M | VOOV, VOOG, AGG, FBND, VOE |
| Q3 2025 | 102 | $439.4M | VOOV, VOOG, AGG, FBND, VOE |
| Q2 2025 | 93 | $375.1M | VOOV, VOOG, FBND, VOE, VBR |
| Q1 2025 | 96 | $373.5M | VOOV, VOOG, AGG, FBND, VOE |
| Q4 2024 | 100 | $370.9M | VOOV, VOOG, AGG, FBND, VOE |
| Q3 2024 | 92 | $382.5M | VOOV, VOOG, AGG, FBND, VOE |
| Q2 2024 | 89 | $346.2M | VOOV, VOOG, AGG, FBND, VOE |
| Q1 2024 | 87 | $344.9M | VOOV, VOOG, AGG, FBND, DWM |